Jacquemus Spring/Summer 2018 La Bamba
Logo:
The first of my POP items is face mist. To keep fresh and hydrated skin for the summer.
The second POP item is beach towels. These will be limited addition to the Jacquemus Spring/ Summer 2018 collection
I drew inspiration from the oversized straw hats in this collection I would want the fish net overlay dress to be displayed on this bust form
I found inspiration from the tropical island vibe this collection gave off for this bust form This form will be wearing a cross necklace from the collection
The frame of this fixture will be made out of a dark wood and the shelves will be authentic drift wood. Miniature purses from the collection will be displayed on this fixture
Mirrors Mirror, Daniel Rozin The interactive part of my window incorporates the work of Daniel Rozin. His work is creating mirrors our of unconventional items. All his pieces are interactive and will change when there is movement. I chose this piece for my window display because I feel like when walkers go by this window the sun reflecting off the mirrors will not only catch their attention but make them think of summer too. This depth of this display will have to be shallow so the mirrors can catch the movement of people walking by
The window display will have a proscenium made from the same materials as the fixture inside the store. The outer most part will be made from a dark wood and the inner part will be made of drift wood. The background will be an interactive mirror created by the artist Daniel Rozin. As people walk by the window the mirrors will shift along with them. There will be the leaf bust form with the gold cross necklace on display in the window. A window cling will be placed on the bottom of the window saying “come dance in the sun with Jacquemus�. There will be a fixture made from the dark wood with the mini purses, one displayed per shelf. Hopefully this window display will convey the message of a carefree tropical summer.
Social Media Component Rust Mirror, Daniel Rozin
Same as the window display I would like to use Daniel Rozin’s work for the social media component. This interactive mirror goes with the color story of this spring collection and is a fun way for customers to interact and take videos of for social media inside the store.