2016 Pantone Color of the Year

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Pantone reveals Color of the Year for 2016 PANTONE 15-3919 Serenity and PANTONE 13-1520 Rose Quartz

A softer take on color For the first time, the blending of two shades — Serenity and Rose Quartz — are chosen as the PANTONE Color of the Year.

It’s a perfect pair — a harmonious blending of inviting shades that embody a mindset of tranquility and inner peace. Serenity comforts with a calming effect, bringing feelings of respite and relaxation even in turbulent times. Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure. “With the whole greater than its individual parts, joined together Serenity and Rose Quartz demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace,” said Leatrice Eiseman, executive director of the Pantone Color Institute™. The prevalent combination of Serenity and Rose Quartz also challenges some more traditional perceptions around color association. “In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design,” Eiseman said. “This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumers’ increased comfort with using color as a form of expression which includes a generation that has less concern about being typecast or judged, and an open exchange of digital information that has opened our eyes to different approaches to color usage,” she said. Through an industry exclusive partnership, Jostens and Pantone have joined forces to help students learn how to better connect and design with color. Pantone is known worldwide as the standard language for color communication. Pantone’s universal language of color is used by 100 million design professionals worldwide.


About the PANTONE Color of the Year THE COLOR OF THE YEAR selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, color experts at the Pantone Color

Leatrice Eiseman EXECUTIVE DIRECTOR PANTONE COLOR INSTITUTE

Institute comb the world looking for new color influences. Influences include the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles and socio-economic conditions. Influences may also stem from new technologies, materials, textures and effects that impact color,

“In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design.”

relevant social media platforms and even up-coming sporting events that capture worldwide attention. For 16 years, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries including fashion, home furnishings and industrial design as well as product packaging and graphic design. Past Color of the Year selections include: Marsala (2015)

Honeysuckle (2011)

Chili Pepper (2007)

Aqua Sky (2003)

Radiant Orchid (2014)

Turquoise (2010)

Sand Dollar (2006)

True Red (2002)

Emerald (2013)

Mimosa (2009)

Blue Turquoise (2005)

Fuchsia Rose (2001)

Tangerine Tango (2012)

Blue Iris (2008)

Tigerlily (2004)

Cerulean (2000)

PANTONE 18-1438 CS Remember

PANTONE 18-3224 EW Thistle

PANTONE 17-5641 SM Lawn

PANTONE 17-1463 SM Heat Wave

PANTONE 18-2120 VI Carnation

PANTONE 15-5519 RF Blue Green

PANTONE 14-0848 VT Summer

PANTONE 18-3943 ST Rhapsody

PANTONE 19-1557 VT Paprika

PANTONE 13-1106 OR Shooting Star

PANTONE 15-5217 SM Chlorine

PANTONE 17-1456 IN Fire

PANTONE 14-4811 SF Bay

PANTONE 19-1664 RB Pout

PANTONE 17-2031 SP Melon

PANTONE 15-4020 TR Light Blue


PA NTON E

Serenity 15-3919


PA NTONE C O L O R O F T H E Y E A R

F O R Y E A R BOOK

PANTONE

ANALOGOUS PAIRINGS

PANTONE P 93-11 C

PANTONE P 102-10 C

PANTONE P 113-2 C

PANTONE P 121-11 C

CL SKYLARK

SH TULIP

CL BLUEBERRY

VI MEDIUM BLUE

RF BLUE GREEN

JOSTENS

PANTONE P 104-11 C

PANTONE

MONOCHROMATIC PAIRINGS

PANTONE P 174-16 C

PANTONE P 104-6 C

PANTONE P 105-3 C

PANTONE P 108-12 C

CL SKYLARK

IN DEEP BLUE

TR BLUE

EW SPRING RAIN

NU MOOD

JOSTENS

PANTONE P 104-11 C

PANTONE

COMPLEMENTARY PAIRINGS

PANTONE P 103-13 C

PANTONE P 106-9 C

PANTONE P 66-16 C

PANTONE P 61-14 C

CL SKYLARK

RA NOCTURNAL

NU HUSH

CS POMEGRANATE

CS REMEMBER

JOSTENS

PANTONE P 104-11 C


PA NTONE

Rose Quartz 13-1520


PA NTONE C O L O R O F T H E Y E A R

F O R Y E A R BOOK

PANTONE

ANALOGOUS PAIRINGS

PANTONE P 34-1 C

PANTONE P 47-1 C

PANTONE P 65-10 C

PANTONE P 73-2 C

SF MIXED BERRIES

EW PERSIMMON

EW PETAL PINK

TR MAUVE

VI COTTON CANDY

JOSTENS

PANTONE P 65-2 C

PANTONE

MONOCHROMATIC PAIRINGS

PANTONE P 44-11 C

SF MIXED BERRIES

RF PEWTER

PANTONE P 55-4 C

PANTONE P 42-15 C

PANTONE P 67-2 C

JOSTENS

PANTONE P 65-2 C

CL CINNABAR

TR MAUVE

PANTONE P 75-2 C

PANTONE P 134-5 C

PANTONE P 133-3 C

NU SEASCAPE

SH SPRING GREEN

PANTONE

COMPLEMENTARY PAIRINGS

SH PUNCH

PANTONE P 43-6 C

SF MIXED BERRIES

CS REMEMBER

JOSTENS

PANTONE P 65-2 C

IN BLUSH



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