MBJ_Sept08_2017

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ECONOMIC DEVELOPMENT {Section begins P10}

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$39$0 $7 Ŭ, 2017 • Vo. 39. No. ŧŪ • ŦŤ pages

Fondren’s

HOTEL ROW? Hampton Inn

» Trade Associations

NEWSMAKERS » Who are the current movers and shakers? Find out in this week’s Newsmaker section.

{P18-19} COLUMNS

» TODD SMITH: Brands come to rescue of Texas towns devastated by Hurricane Harvey {P8}

» JEFFREY GITOMER: The BIG secrets of enthusiastic emotional engagement {P4}

Homewood Suites

The Fondren

» Latest plan raises possibility for lineup of lodging in district

More on page 2

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2 Q Mississippi Business Journal Q September 8, 2017 COMMERCIAL DEVELOPMENT

Courtesy of Desai Hotel Group/For the MBJ

The 110-guestroom Hampton Inn will have a side-street entrance in addition to one on State Street. It will have 5,500 square feet of retail space at State Street level.

Hotel Row for Fondren?

» Latest plan raises possibility for lineup of lodging in district

By JACK WEATHERLY jack.weatherly@msbusiness.com

Three planned hotels stand to change the look if not the character of downtown Fondren.

The north Jackson arts and entertainment district with a bohemian flair awaits the outcome of the hotels, two of which were announced 20 months ago.

The most recent plan, a 125-room Homewood Suites, was revealed late last month.

They would create a hotel row within three blocks of North State Street, all on the west side.

Other than the question of whether such change can good for the little district, there is the question as to whether the district can be good for the hotels.

In other words, is there room for the inns?

Roy Decker Jr., whose Duvall Decker Architects is to build the nine-story hostelry called “The Fondren,” says yes.

That’s because each serves a different segment of the market, Decker said. And the lodgings would together serve to enhance the all-important human traffic.

The 102-guestroom Fondren will be a Starwood Aloft brand, which has a modernist appeal to a younger clientele.

Courtesy of Heritage Hospitality Group/For the MBJ It will be on State Street at Mitchell AvThe Homewood Suites hotel is the latest to join the lineup for the F ondren District.

It will have 125 guest rooms and enue and will incorporate the mid-century 4,000 square feet of r etail space. modern style of Kolb Cleaners, which will be converted into the entrance and lobby ical Hampton Inn. Parking will be from ment would initially be shifted for support for the nine-story hotel.

Hartfield Street to keep the State Street infrastructure.

Sunny Desai, president of Jackson-based side pedestrian friendly, he said.

The third project is a 125-guestroom Desai Hotel Group, said that plans are Developers of the first two confirmed Homewood Suites to be built by Ridge“moving forward” with a five-story, that their projects were nearing the end of land-based Heritage Hospitality Group.

110-guestroom Hampton Inn to be built at preliminary stages and would turn dirt by The Homewood Suites will be, as the 3111 N. State. the end of the year. Both will benefit from name suggests, suites for extended-stay Desai described it in an earlier interview tax increment financing granted by the city as having a “boutique” style and as an atyp- in which property taxes from the developSee FONDREN, Page 3

September 8, 2017

FILE/MBJ

JACK WEATHERLY/MBJ

Clockwise from top: The Fondren, a 102-room Hampton Inn, will incorporate the old Kolb’s Cleaners and include 6,000 square feet of retail space. The Fondren House may be demolished or moved by the developers of the 125-room Homewood Suites hotel. James Patterson, whose photography studio has been in Fondren for 15 years, said the key to the successful commercial expansion of the business district is “a delicate balance.”

FONDREN Continued from, Page 2

clientele, such as those coming to the area because of the medical complex. It would be built between Lorenz Avenue and Fondren Place. The group does not have a TIF designation at this stage.

Decker said that “The Fondren” is indeed moving forward, though “excruciatingly slow,” he said.

When it was announced in January 2016 the hotel had already been well received by the community, Decker said.

Decker has made a personal investment in Fondren.

He and his wife, Anne Marie Decker, designed and built a house in residential Fondren that won the 2016 National Housing Award from the American Institute of Architects.

Construction of the Desai group’s Hampton Inn was to have started in the spring of 2016 but the effort encountered some obstacles, though not opposition.

Nevertheless, the start of construction is close, Desai said in an Aug. 29 interview.

“We’re kind of waiting on the city on a couple of items,” Sunny Desai said.

One unanticipated obstacle was a change in partnership in midstream, he said.

The Desai group bought out Whitney Place Development’s interest in the hotel, though Desai is working with David Pharr and Jason Watkins, principals of Whitney Place Development, in the projected sixacre mixed-use project, Desai said. Financing of the hotel is not a problem now, Desai said.

Is there sufficient demand for all three hotels?

Decker said that because of they would serve different segments of the market, they should complement each other.

Ron Chane (pronounced Chaney) has been in business in Fondren for 19 years and was the founder of Fondren First Thursday, an event that celebrates the district. He says he and some other shop owners in downtown Fondren are protective of

its character.

Starting with his screened T-shirt business, he has opened several shops.

Chane said he is wary of what he called the “five-story corporate hotel” unveiled last week.

Despite his efforts to stay apprised of the plans for the latest hotel, he was surprised by the announcement, he said.

The business district begins at the diversion of State Street and Old Canton Road, running north till it gives way to the residential part.

On Old Canton are some of the early businesses in the recent incarnation of the district, such as the Rainbow Co-op and Cups, as well as Fondren Village, with its 10 shops, and, on the east side of Old Canton, Surin of Thailand restaurant.

Sunny Desai knows the sting of rejection. He led a failed earlier effort to build a Hampton Inn on Old Canton Road at Duling Avenue on a vacant lot next to Woodland Hills Baptist Church. Fondren residents argued that the hotel would di-

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minish the neighborhood’s character.

“We didn’t anticipate the pushback” against the plan that was scrapped, Desai said in an earlier interview.

This time, by contrast, Desai said his plan was developed in full view of the community in meetings complete with renderings.

On the two-acre site for the Homewood Suites hotel is a house referred to by some as “the Fondren House,” at 2819 N. State St. It is one of eight structures on the property where the lodging will go.

Two are the Green Ghost Taco and the former location of Rankin Interiors, both of which will be demolished.

While it is in the Fondren Historic District at 2819 N. State St., the so-called Fondren House is not protected by historical status from being moved or demolished.

As for the developers’ plans for it, Alan Lange, a partner, said in a prepared statement: “There are a couple of properties in the parcel including 2819 North State that have potential to be moved and reused.

“A good deal of time and expense has gone into that analysis and we are working with some nonprofit organizations about their reuse, but no final decisions have been made at this point.”

A release issued Aug. 30 mentioned that demolition of structures “should begin in the next 30 days.”

Jim Wilkrson, executive director of the Fondren Renaissance Foundation, was quoted in Find It in Fondren, a neighborhood publication, as saying that “while encouraging historic preservation, [the foundation] also welcomes new investment and development. FRF’s hope is that the end product will convey the historic identity of the [district].”

Downtown Fondren is a National Historic District and while “the Fondren House” is listed as a “contributing structure . . . [it has no] protections at the national level unless there are federal monies involved,” said Lolly Rash, executive director of the Mississippi Heritage Trust.

At the state level, there likewise is no protection for that particular house, Rash said.

The date of when it was built appears to be the early 20th century, said Jennifer Baughn of the Mississippi Department of Archives and History.

James Patterson, who has had a photography studio in Fondren for 15 years, said that addition of the hotels “can be a really positive thing.”

Patterson, who popped into his studio Sunday afternoon to take care of a bit of business, said he can almost see “tumbleweeds blowing down the street” on Sundays.

“We’d love for the people who are putting in the hotels to have a little more conversation with the people who are already here. Are they going to put in a restaurant in the hotel? Is it going to compete with the one across the street?

“It’s a delicate balance.”

4 Q Mississippi Business Journal Q September 8, 2017 SALES MOVES

The BIG secrets of enthusiastic emotional engagement

W

hat is engagement?

Better stated, how can you engage other people to become interested in you and your product or service? Dale Carnegie (How to Win Friends and Inuence People) says by becoming interested in them. And he’s partially right.

The reality, and the secret of engagement is that BOTH people must be mutually engaged and mutually interested, and BOTH people must be intellectually stimulated and emotionally connected. Otherwise it’s just a conversation that will be forgotten, unless the salesperson is taking notes. #notlikely.

What is the secret ingredient of engagement?

The key to deepening a sales conversation, or any conversation for that matter, is to connect emotionally. Favorite teams, kids, college create emotion when spoken about, and the feelings and or situations are mutual.

The secret ingredient of engagement is emotion. Emotion is a key link to rapport, relaxation, and response. Emotion takes conversations deeper and becomes more open. The desire to talk and reveal becomes more intense. It pushes you to trade

stories and discover similarities.

To help you get the picture of why engagement and emotional engagement are so important, and how to start the process, I am offering two examples and scenarios: 1. FIND THE LINK! What do you have in common with your prospect? That will build rapport and lead you to a sale faster than anything.

Contrary to popular belief, “Customer types� don’t matter. That’s right, take your amiable, driver, tightwad analytic types and toss them in the trash. My favorite type of customer is one that has a wallet with a credit card in it. Oh wait, that’s everybody.

Here’s the challenge‌ If you spend 30 minutes trying to ďŹ gure out what type of person you’re dealing with, and then all of a sudden discover you both like model trains – or your kids both play soccer in the same league – or you both went to the same college – or you both grew up in the same town – or you both like the same sports teams — you will most likely make the sale no matter what type of person he or she is.

Personal things “in common� lead to a friendship, a relationship, and lots of sales.

2. FIND THE MEMORY! If you can ďŹ nd one thing about the other person, and do

something creative and memorable about it — you can earn the appointment, build friendship, create smiles, and make a sale.

I was courting a big client in Milwaukee.

Found out the guy liked chocolate and was a Green Bay Packer fan. The next day I sent him a Packer hat full of chocolate covered footballs. The next day I was hired.

Coincidence or luck? I have no idea. I just continue to do the same type of thing as often as I can, and continue to make sales.

I was courting a big client in Seattle.

Found out the guy liked baseball. Sent him a Louisville Slugger baseball bat with his name engraved on it. Needless to say I hit a home run (sorry for that).

INSIGHT: To establish the ultimate longterm relationship and to be memorable in the service you perform, you need personal information about your prospect or customer. Information that provides you with insight, understanding, and possible links.

(And, oh yes, lots of sales.) The difference between making one sale and building a long-term relationship lies in your ability to get this information.

BIGGER INSIGHT: The more information you have, the better (and easier) it is to establish rapport, follow-up and have

something to say, build the relationship, and gain enough comfort to make the ďŹ rst sale, and with consistent follow-through, many more.

BIGGEST INSIGHT: If Gitomer given a choice, people will buy from those they can relate to. People they like. People they trust. This stems from things-in-common.

If you have the right information, and use it to be memorable, you have a decided advantage. Or you can decide “It’s too much work, I can make the sale without it.�

This philosophy gives the advantage to someone else – your competitor.

Editor’s note: Jeffrey Gitomer is on sabbatical. This column originally appeared in the May 21, 2015, Business Journal.

Jeffrey Gitomer is the author of 12 books. His real-world ideas and content also are available as online courses at gitomerlearningacademy.com. For information about training and seminars, visit gitomer. com or gitomercertiďŹ edadvisors.com, or email Jeffrey at salesman@gitomer.com.

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MBJPERSPECTIVE September 8, 2017 • www.msbusiness.com • Page 5

OTHER VIEWS

#JUSTSAYIN’ by Ford Williams

Efforts to make state healthier benefit all

Website: www.msbusiness.com September81, 2017 Volume 39, Number 36

ALAN TURNER Publisher alan.turner@msbusiness.com • 364-1021 TAMI JONES Associate Publisher tami.jones@msbusiness.com • 364-1011 ROSS REILY Editor ross.reily@msbusiness.com • 364-1018 FRANK BROWN Staff Writer/Special Projects frank.brown@msbusiness.com • 364-1022

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JACK WEATHERLY Staff Writer jack.weatherly@msbusiness.com • 364-1016 TED CARTER Contributing Writer mbj@msbusiness.com • 364-1018 BECKY GILLETTE Contributing Writer mbj@msbusiness.com • 364-1018 NASH NUNNERY Contributing Writer mbj@msbusiness.com • 364-1018 LISA MONTI Contributing Writer mbj@msbusiness.com • 364-1018 VIRGINIA HODGES Account Executive virginia.hodges@msbusiness.com • 364-1012 TACY RAYBURN Production Manager tacy.rayburn@msbusiness.com • 364-1019 CHARINA RHODES Circulation Manager charina.rhodes@msbusiness.com • 364-1045 MARCIA THOMPSON-KELLY Business Assistant marcia.kelly@msbusiness.com • 364-1044 SUBSCRIPTION SERVICES (601) 364-1000 subscriptions@msbusiness.com Mississippi Business Journal (USPS 000-222) is published weekly with one annual issue by MSBJ 200 N. Congress St., Suite 400, Jackson, MS 39201. Periodicals postage paid at Jackson, MS. Subscription rates: 1 year $109; 2 years $168; and 3 years $214.

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Entire contents copyrighted © 2017 by Journal Inc. All rights reserved.

» INSIDE MISSISSIPPI

Waller, Randolph rumored as potential Reeves challengers

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umors that Lt. Gov. Tate Reeves will get a serious primary challenger for governor intensify.

There’s the rumor he can’t beat Attorney General Jim Hood so politicos and money men are looking to recruit a strong challenger who can.

There are rumors of growing concerns by Republican leaders that Democrats could win three races, Governor, Lt. Governor and Attorney General if Reeves is at the top of the ticket.

And there are rumors that potentially strong candidates are stirring in case there really is something to all these rumors.

Discontent with Reeves’ leadership — lack thereof, style, tone, etc. – seem behind the rumors. One longtime Republican leader told me he will oppose Reeves even if it means voting for a Democrat. Another said the state needs a governor who can actually lead, not one limited by what’s politically popular. (Are there still candidates like that who can win a primary?).

There’s also rumor of a survey showing Hood ahead of Reeves.

All this points to Reeves needing a strong showing in the upcoming budget committee sessions and next year’s legislative session. How he

Bill Crawford

comes through all that may dictate Hood’s chances to upset him and, consequently, chances he gets a strong primary opponent.

Among the many names tossed about as primary challengers, the most intriguing are two Mississippi Supreme Court justices, Chief Justice Bill Waller and Presiding Justice Mike Randolph. Both come with substantive resumes and could mount strong primary campaigns.

Both have military pedigrees, a positive in military friendly Mississippi.

Waller spent 30 years in the Army guard and reserves, rising to Brigadier General. He was awarded the Legion of Merit and is a graduate of the U.S. Army War College.

Randolph is a decorated Vietnam war veteran who served with the Army “Big Red One” 1st Infantry Division.

He later served as a reserve officer in the United States Navy Judge Advocate General’s Corps and is a graduate of the Naval Justice School.

Both got their law degrees from Ole Miss, had successful legal practices before entering the judiciary, and are considered conservative judges.

Both are married, attend Baptist See CRAWFORD, Page 6

any agencies, organizations and institutions across the state work every day toward one common goal – making Mississippi a healthier place.

It’s no doubt a tall task. The state has the second highest adult obesity rate in the nation, according to “The State of Obesity: Better Policies for a Healthier America,” which was released last month.

Mississippi’s adult obesity rate is currently 37.3 percent, up from 23.7 percent in 2000 and from 15 percent in 1990.

But that task — specifically the fight against obesity and chronic disease — is one that could pay tremendous dividends for our state and its people in so many arenas.

That’s why we’re glad to see so many different resources being offered right here in Mississippi toward that goal.

The Mississippi State University Extension Service’s Office of Nutrition Education has three regional dietitians throughout the state working with different partners throughout our communities.

Samantha Willcutt, a Starkville resident, oversees the northeast region of the state, working from Verona at the North Mississippi Research and Extension Center next to the former Lee County Agri-Center, although the job takes her throughout the region.

Through the Office of Nutrition Education, the dietitians oversee Extension’s Supplemental Nutrition Assistance Program Education, or SNAP-Ed. They work with SNAP-Ed nutrition educators in county offices to help coordinate efforts to teach low-resource families ways to improve their diets, increase physical activity and manage their food resources.

Willcutt says one goal she and the other dietitians have been working toward at the direction of administrators is to expand the focus of the program from just education to PSE — policy, systems and environment.

For example, Willcutt said, if a school has a rule that says students can’t bring sugary treats to school for parties, that’s a policy. So the school has to have a plan to implement the policy, which affects the system. In turn, the students are offered healthier snacks at parties, which makes a healthier environment.

One way SNAP-Ed is hoping to make a difference is by partnering with the Smarter Lunchrooms Movement, which uses strategies to increase school lunch participation, improve consumption of healthy food and reduce food waste.

This fall, SNAP-Ed hopes to offer a free six-week program for adults called Cooking Matters, where limited-resource participants will learn to navigate a grocery store and to cook easy, healthful, low-cost meals.

Perhaps Willcutt said it best when she described the efforts needed to make an impact: “This is a full-on fight at every corner at every level.”

The effort to make Mississippi a healthier place is no doubt a full-on fight and must be one that’s received with open arms from all Mississippians. Otherwise, we’ll continue being at the top – or bottom – of national lists.

— Northeast Mississippi Daily Journal

PERSPECTIVE

6 I Mississippi Business Journal I September 8, 2017

CRAWFORD

» RICKY NOBILE

Continued from Page 5

churches, and have children and grandchildren.

They aren’t clones, though.

Waller, of course, is the son of popular former Gov. Bill Waller (1972-76). Randolph is the son of a construction worker with a third-grade education.

Waller has never been highly visible in party politics (judicial races are non-partisan). He was first elected to the Supreme Court in 1996, rising to the position of Chief Justice in 2009. A Mississippi State University graduate, his political base lies in Jackson and central Mississippi.

Randolph, on the other hand, was a highly visible Republican before Gov. Haley Barbour appointed him in 2004 to serve out former Chief Justice Ed Pittman’s unexpired term. He also received an appointment by President Ronald Reagan to the National Coal Council. His political base lies in Hattiesburg and south Mississippi.

While Reeves is the clear favorite with a substantial war chest and statewide base, his performance over the next eight months will likely determine if Waller, Randolph, or others take him on.

Bill Crawford (crawfolk@gmail.com) is a syndicated columnist from Meridian.

»FROM THE GROUND UP

Historian outlines fight over ‘radical’ textbook

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Civil Rights Culture Wars, a new book by Mississippi historian Charles W. Eagles, tells the compelling backstory of a 1970s textbook that challenged the bland and sanitized way 9th graders had been taught the state's history.

The textbook, “Mississippi: Conflict and Change” had several contributors, with the bulk of the writing and editing by sociologist James Loewen of Tougaloo College and historian Charles Sallis of Millsaps College.

Historically black Tougaloo, a private school in Jackson, was a haven for civil rights activists in the 1950s and '60s, and faculty members there developed ties with colleagues from Millsaps, a predominantly white United Methodist school just a few miles away.

Eagles said “Mississippi: Conflict and Change” was considered “radical” because it included narratives about groups of people who had received little attention in Mississippi textbooks up to that point — African-Americans, Native Americans, women of all races and workers.

The history of a history book is interesting in the context of current debates about how Americans, and particular those in the South, deal with remembrance of the past, including the display of Confederate monuments and the continued use of the Confederate battle emblem on the Mississippi state flag.

“Mississippi: Conflict and Change” sought to present different points of view, and to push students to use their own analytical skills.

In his opening chapter, Eagles writes about previous Mississippi textbooks: “At the behest of the white elite, the history books preserved ignorance of past inspirational heroes and, more generally, of lost possibilities and forgotten historical opportunities. The state-sanctioned amnesia played a vital role in the perpetuation of white supremacy and racial discrimination.”

Eagles, now retired as a history professor at the University of Mississippi, spoke about his new book in Jackson last week at an event sponsored by the state Department of Archives and History. He said he had been telling graduate students

for years that the story of “Mississippi: Conflict and Change” would be an interesting topic for a master's thesis. No student grabbed the idea, so Eagles wrote the story himself.

Eagles says two quotes he chose for the front of the book show why history is important.

In 1963, segregationist Mississippi Gov. Ross Barnett said: “There is nothing more important than molding the hearts and minds of children in the right direction.”

The other quote is from a black mother in Clarksdale, Mississippi, in 1964, whose name is not published by Eagles: “I've seen the books they give our children in school.... they tell all about the white man, and they tell nothing about us, except that we're here, and we're no longer slaves. Well, isn't that nice! So long as our children don't learn the truth about themselves in school, they might as well be slaves!”

“Mississippi: Conflict and Change” was rejected by a state textbook committee in 1974. In response, the NAACP's Legal Defense Fund represented students and other plaintiffs who sued the state for reconsideration.

After years of litigation, U.S. District Judge Orma R. Smith ordered the state to put “Mississippi: Conflict and Change” on an approved list of textbooks for six years. The

judge wrote that “controversial treatment of racial issues was not a justifiable reason for rejection” by the textbook committee.

One of the people attending Eagles'

Emily Pettus

The history of a history book is interesting in the context of current debates about how Americans, and particular those in the South, deal with remembrance of the past, including the display of Confederate monuments and the continued use of the Confederate battle emblem on the Mississippi state flag. presentation last week was Charles A. Weeks, who taught history at St. Andrew's Episcopal School in Jackson. He said that in addition to “Mississippi: Conflict and Change” he had his state history students read memoirs, “Coming of Age in Mississippi,” by Anne Moody and “Lanterns on the Levee: Recollections of a Planter's Son,” by William Alexander Percy.

Emily Wagster Pettus covers Capitol matters for the Mississippi Associated Press in Jackson.

September 8, 2017

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MANUFACTURING

MMA, national group are part of new digital marketplace » Manufacturers Marketplace boasts more than 300,000 U.S. manufacturers Special to the MBJ The Mississippi Manufacturers Association and the National Association of Manufacturers, the largest manufacturing trade association in the United States, recently announced the debut of the Manufacturers Marketplace, a first-of-its-kind digital marketplace featuring interactive listings and detailed information on more than 300,000 leading U.S. manufacturers, including 2,500 in Mississippi.

“The Manufacturers Marketplace is a valuable tool for manufacturing businesses in Mississippi,” Jay C. Moon, MMA Pres- Moon ident and CEO said in a news release. “Whether Mississippi businesses are looking for partners down the street or across the country, the Marketplace will quickly help companies find the perfect partners. Most importantly, manufacturing in Mississippi has experienced dramatic increases over the past several years, and the Marketplace will only accelerate that growth.”

“Manufacturers in the United States need the best tools available to compete and win - and the Manufacturers Marketplace is unlike any resource the industry has to create new business and support more American jobs,” Jay Timmons, NAM President and CEO said in a news release. “What Google and Yahoo did for online searches, Manufacturers Marketplace will do for buyers and sellers in the manufacturing economy - whether they’re large or small firms. As only the NAM and our state partners can do, we’ve created the most comprehensive, simple to use and innovative industry network in the market.”

The Manufacturers Marketplace works by including businesses of both large and small in the Marketplace - whether they are a member of the NAM or MMA. As manufacturers access the Manufacturers Marketplace, they are prompted to search and then claim their listing. From there, registered users are prompted to expand their listings with detailed information, including additional locations, certifications, equipment, capacity and much more. As businesses add information to the listings, the Manufacturers Marketplace becomes an even more powerful tool - a tool that enables manufacturers of all sizes, sectors

and points in the supply chain to find and be found, mitigate risk for their business and increase visibility among the largest pool of potential partners.

The Manufacturers Marketplace website is manufacturersmarkeplace.us.

For more than 60 years, the MMA has represented the interests of Mississippi’s manufacturers at both the state and na-

tional levels. MMA represents manufacturers in the Mississippi Legislature and U.S. Congress. MMA promotes a strong manufacturing environment within Mississippi, and is a central source of information and assistance in industrial management.

The National Association of Manufacturers is the largest manufacturing asso-

ciation in the United States, representing small and large manufacturers in every industrial sector and in all 50 states. The group says manufacturing employs more than 12 million men and women, contributes $2.17 trillion to the U.S. economy annually.

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8 Q Mississippi Business Journal Q September 8, 2017 THE SPIN CYCLE

Brands come to rescue of Texas towns devastated by Hurricane Harvey

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urricane Harvey wrought crippling destruction across Texas, killing dozens and injuring many more, inundating Houston and leaving a trail of devastation and thousands without food and shelter.

While many brands are using social media to encourage people to donate to the American Red Cross, some brands are taking that a step further, driving supplies to Texas, ďŹ nding ways to provide shelter and helping families stay connected during the cataclysmic disaster.

Here is a sampling of how brands are helping, according to Adweek: Airbnb Airbnb activated its disaster response program, “Urgent Accommodations.�

Anyone without a place to stay can go on Airbnb.com and ďŹ nd a spot with all service fees waived. Those with rooms to spare can also use the platform to list vacancies. “Through our program, those in need of temporary accommodations as a result— including emergency relief workers and volunteers – are able to connect with Airbnb hosts in the San Antonio, Austin and Dallas areas who are opening their homes free of charge,â€? said Kellie Bentz, head of global disaster response and relief.

Amazon-Whole Foods The new Amazon-Whole Foods duo is matching all donations made on Amazon’s website up to $1 million. All of the money will be donated to the American Red Cross’ Hurricane Harvey relief fund.

AT&T AT&T announced it will provide credits to customers in certain Texas communities affected by the storm who exceed their monthly data, voice or text charges.

Chobani Chobani founder and CEO Hamdi Ulukaya tweeted that the brand is doing its part to support Texas communities by loading up trucks with Chobani products to distribute to those in need.

Duracell Duracell marshaled its resources in the Lone Star state by handing out free batteries to anyone impacted by the storm.

PepsiCo PepsiCo, which includes brands such as Pepsi, Tropicana and Gatorade, is pledging $1 million to the American Red Cross from its PepsiCo Foundation. “PepsiCo’s focus is on helping those in need during this difficult time,� Indra K. Nooyi, chairman and CEO of PepsiCo, said in a statement. “I’m proud that our people and our partners are coming together to provide critical support to help those in Harvey’s path sustain themselves during the storm and rebuild in its aftermath.�

United Airlines United is offering miles to encourage its customers to donate to Hurricane Harvey relief. Any of the airline’s rewards members giving at least $50 will get 250 bonus miles. Those who donate more can get up

to 1,000.

Verizon Verizon announced it will offer customers in qualifying Texas communities’ data relief. Customers in those areas who go over their data limit for that time period will get the total amount credited back to their accounts. “In the coming days, Verizon will be deploying its Wireless Emergency Communication Centers, which are generator-powered mobile units on tractor trailers that have device charging and computer workstations, and wireless phones, tablets and other devices to contact friends, family and other important contacts over the Verizon Wireless 4G LTE network,� a spokesperson for the brand said.

Walmart Walmart sent 795 truckloads of supplies to Texas, per a tweet from the brand’s action account. Most of the trucks were ďŹ lled with water.

Email Marketing Still King in Audience Engagement Email marketing is still king for audience engagement, even as other communications vehicles have driven onto the scene in our digital age.

Nine in 10 marketers in North America say they use email to engage their audience, according to a survey by Winterberry Group and the Data & Marketing Association (DMA), the most commonly used channel over digital display, owned web content and search.

Todd Smith

“While there is concern that newer messaging platforms will cannibalize the email audience, in general younger cohorts remain loyal to email. Still, as email volume increasingly grows each year, it’s likely that users are becoming more particular about their desire for more tailored messages,� said eMarketer analyst Jillian Ryan, author of the new study, “Email Marketing Benchmarks 2017: Metrics Steady as Data Creates Better Context and Relevance.�

Email’s dominance holds true across industries. A May 2017 survey from DMA and Demand Metric of U.S. marketers found that all of those working in health care or pharma as well as travel and hospitality used email marketing. NonproďŹ ts (96 percent), publishing and media (93 percent) and business-to-business (B2B) services (90 percent) were also strong adopters of email. Among the industries that were broken out, marketers in retail said they used email the least, although usage was a still-healthy 81 percent.

Email marketers are mainly focused on acquisition, according to research from Campaigner. More than two-thirds (67.0 percent) of respondents polled last December cited attracting new customers as a leading marketing goal for 2017. Increased brand awareness and customer retention were also common goals, named by 44.8 percent of 40.6 percent of marketers, respectively.

The number of emails being sent and received is also expanding. According to a February 2017 forecast from the RadiSee SMITH, Page 9

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cati Group, 269 billion emails, including business and consumer emails, will be sent worldwide –every day. Annually, that number will grow by about 4.4 percent; by 2021, 319.6 billion emails will be sent and received daily.

Marketers continue to allocate more budget to email marketing. A 2016 survey from email service provider (ESP) Emma found that 58 percent of marketers in the country planned to increase email marketing in 2017 – a higher response than any other channel.

This continuation is partly due to its solid return on investment. According to an April 2017 report from Econsultancy in association with Adestra, 73 percent of inhouse marketers worldwide said that email marketing provided a strong ROI in 2017, making it the marketing tactic that received the highest percentage of responses in the survey, even slightly in front of SEO. Back in 2008, SEO ranked higher than email.

Clearly, email continues to bring in revenue. According to a June report from OneSpot, conducted by The Relevancy Group, US marketing executives said email attributed 21 percent of the total revenues in second quarter 2017, up 17 percent year over year.

Pay-per-view Took it On Chin During Mayweather – McGregor Fight Pay-per-view was dealt a heavy blow – though probably not a knockout – from live-streaming apps that are likely to only get faster in the future.

Nearly 3 million people watched the Floyd Mayweather-Conor McGregor fight for free on live streaming services, according to security firm Irdeto. Showtime, which broadcast the fight on its cable TV channel as well as its streaming pay-perview site and via an app for $99, has not released audience numbers for the event.

The free broadcasts were simple: someone holding a smartphone in front of their TV screen and sharing paid event live on Facebook, Twitter’s Periscope, Instagram, YouTube and others.

As these apps advertise the ease of going live by tapping a button, pay-per-view (PPV) promoters such as Showtime face increased threats to a business model that revolves around convincing customers they need to pony up for a must-see event.

Pay-per-view has traditionally been the domain of cable and satellite operators, used primarily for big-ticket sporting events like boxing and wrestling. In recent years, with the advent of streaming and on-demand video rentals from Apple’s iTunes and the cable providers themselves, PPV has been used more selectively for these big events.

Heroic Mic: First responders, regular folks rally to help Hurricane Harvey victims The Coast Guard and the other branch-

es of military have made more than 16,000 rescues in Houston since Hurricane Harvey hit. Other first responders, including helpers from across Tennessee and the rest of the country descended on Texas. Then there was the outpouring of regular citizens and a Good Samaritan army that added to the heroism.

From the “Cajun Navy” -- a group of recreational boat owners and volunteers who helped the rescue effort – to a chain of Houston mattress stores known for its TV ads that opened its locations to serve as makeshift shelters, heroes emerged from the rising waters to offer hope and a help-

September 8, 2017

ing hand.

It’s the same spirit of unity that took place after 9/11, when Mister Rogers came out of retirement to tell everyone to “look for the helpers.” In the bleakest depths of a disaster, he noted, average people step up alongside emergency responders to become heroes. And these Hurricane Harvey heroes have helped save countless lives while bringing the light of unity and inspiration to the shadows of disaster.

Each week, The Spin Cycle will bestow a Golden Mic Award to the person, group or company in the court of public opinion that best exemplifies the tenets of sol-

Q

Mississippi Business Journal

Todd Smith is president and chief communications officer of Deane, Smith & Partners, a full-service branding, PR, marketing and advertising firm with offices in Jackson. The firm — based in Nashville, Tenn.

— is also affiliated with Mad Genius. Contact him at todd@deanesmithpartners.com, and follow him @ spinsurgeon.

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The widening of Hoy Road between Old Canton Road and Rice Road is expected to begin next summer and continue for about a year and a half. The $7.5 million project will include a 10-foot multiuse trail.

Hoy Road widening will transfo

By BECKY GILLETTE mbj@msbusiness.com

H

oy Road is a bumpy, two-lane road that carries far more traffic daily than for what it was designed. It changes into into Madison Parkway\Highway 463 where it meets U.S. 51 on the west end, connecting residents in the east part of town to schools, shopping, work and larger traffic corridors.

A plan to widen Hoy Road has been in the works since 2006, said Madison Interim Public Works Director Denson Robinson.

Now, the project is gaining speed.

“What we are doing for Hoy Road is bumping

it up to two improved lanes, three lanes, four lanes and five lanes with curbs and gutters,” Robinson said. “The project will also include a 10-foot multiuse trail that will connect with entire length of our project with Highway 51 and Old Canton Road that already have trails.”

Mark Beyea, an engineer manager for Neel Schaffer in the Madison office and project engineer for the Hoy Road widening, said a new environmental assessment was done in 2012, and the city is now in the process of acquiring the right-of way for the reduced concept. Easement purchases for the widening project began early this year and will continue till spring of next year. The widenings of the west end of the Hoy Road project will match

the widening of Hoy Road between Highway 51 and Old Canton Road done by the Mississippi Department of Transportation a few years ago. The city is adding additional lanes at Rice and Tisdale roads, which intersect Hoy Road at the same point.

“Right now, we are estimating construction costs at $7.5 million,” Beyea said. “We anticipate construction to start in the summer of 2018 and run for a year and a half. Being under construction that long is not ideal. In a portion of the construction, traffic will be one way. Hoy Road will be primarily east to west and Tisdale Road will handle the detour of the west to east traffic. The rationale is people go to work at the same time, but come home spread out.”

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Septemberr 8, 2017 • MISSISSIPPI BUSINESS JOURNAL • www.msbusiness.com

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The busy & bumpy road FRANK BROWN/Mississippi Business Journal

orm congested Madison artery

built in the Hoy Road area over the past 20 Robinson said the traffic count is such that a ne road is insufficient to handle it. are working to improve Hoy Road to help to connect to existing four-lane and five-lane to make it easier to get around town, as well nect to the Interstate,” Robinson said. “The ty of the east side of town is residential, but eds into the business areas along Highway 51 ong Interstate 55.” with any major highway project, there will be delays while the work is being done. ou live on the east side of the town, it will ravation while it is going on,” Robinson said. will be a blessing when it is complete allow-

ing people to get from home to schools, working and shopping a lot faster. Hoy Road is especially congested around school time.”

The 10-foot multi-use trail will be down the south side of the road. But Robinson said there will be five-foot sidewalks on some parts of the north side of Hoy. Combined, those will give safe access to people who want to walk and ride bicycles.

“You will see these kinds of trails in most of the new projects around town,” Robinson said. “It will tie into what we did on Old Canton Road at the Natchez Trace. All the trails will tie together in the long run.”

See HOY, Page 14

Widening planned for summer 2018

12 Q Mississippi Business Journal Q September 8, 2017

Economic Development

Helping hand for trade groups

By JULIA MILLER mbj@msbusiness.com

Trade associations are dedicated to helping its members grow and thrive in an ever shifting environment. But what happens when those same trade associations are searching for help? Businesses like Horizon Professional Services and JM Hughes Group are ready to step in and lighten the load.

“We provide holistic executive management,” said Ryan Kelly, CEO of Horizon Professional Services in Hattiesburg.

“Even if an association can afford an executive director, we’re still able to provide more robust services.”

Associations often need a wide range of needs that one or two employees just can’t handle. These businesses are able to run these associations much more efficiently, often at 30 to 40 cents on the dollar of traditional small to midsize associations..

“The value of having an association management firm that possesses institutional knowledge of industry best practices cannot be understated,” John Morgan Hughes of JM Hughes Group said.

“Having a dedicated team of specialized professionals that keep the trains leaving the station everyday is a huge benefit.”

John Morgan Hughes said they are able to offer everything from meeting planning and execution to board training and governance meetings.

“Every association is different, but being a technology driven high output organization, we are able to custom tailor our services to meet the growth and organizational goals of our clients,” he said.

“I’ve yet to find anything we don’t do. For a homeowner’s association, we’ve even cleaned toilets.”

Ryan Kelly, CEO, Horizon Professional Services Most associations rely on income from membership or conference fees, which makes their budget vulnerable each year.

Most of the associations Kelly works with have a budget ranging from $10,000 to $50,000.

“If we see the opportunity there, and we know there’s a need,” he said. “We just find a way to make it work.”

One association has seen exponential growth in the three short years they’ve worked with Kelly. Before contracting with Horizon, the Mississippi Rural Health Association had less 100 members, and today it has have more than 1,200.

“Ryan puts his heart into everything he does,” said Susan Campbell, past president of MRHA. “He sees needs and fixes them.”

One such example is the rule that a nurse practitioner and a doctor must be within 15 miles of each other. Well, that because an issue if the doctor goes on vacation, and the whole clinic shuts down.

Kelly saw this problem and began meeting with people and getting his message out there. Within six months, the rule was changed to 35 miles, which Campbell said works much better for their clinics.

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“Organizational complacency ... can stifle membership enthusiasm and possibly hamper growth.”

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Another obstacle these associations typically face is a higher rate of turnover.

“I’ve found that many time, people get into these positions because they lost their job or retire,” he said. “We provide an institutional consistency.”

On the other hand, Hughes said having a fresh set of eyes can shake things up in a productive way.

“Organizational complacency, doing the same thing because that is how it has always been done, can stifle membership enthusiasm and possibly hamper growth,” he said.

One of the associations, Kelly has greatly impacted has been Mississippi Health Information Management Association.

Lorie Mills, who is currently president-elect and is also a past president, said contracting with Kelly has helped relieve pressure on the board members.

“We’re not always available,” she said.

“They (Kelly and his team) can give a quicker response.”

Mills said they first met Kelly when he spoke at their convention.

“We were growing, and we needed to change,” she said. “He always goes above and beyond.”

Mills said he works to keep them on

John Morgan Hughes, J.M. Hughes Group track and making sure they meet the national associations deadlines. One of the greatest aspects of Kelly’s work is the stability it offers.

“We’re not looking to be in transition,” she said. “He has helped us grow and move ahead. We haven’t had that in the past.”

A lot of times the needs that are not met by association’s employees then fall to the volunteer-based membership and board. This can cause burn out and cause the organization to lose steam. Kelly and Hughes are working to make sure these day-to-day burdens are handled reliably on a long-term basis.

Working with volunteer-based organizations, means you have all levels of commitment from the leadership.

“With volunteer leaders, you have some quasi-full-time employees,” he said. “When you have someone with that capacity, it’s great, but it’s hard to find someone with that knowledge, skill set and the time to do all that work.”

Many of their clients were formerly volunteer driven associations and utilized an antiquated model.

“We’re really able to do a lot of exciting things for them,” Hughes said. “One of our first meetings is always determining where an organization presently is and where they want to go.”

Kelly and his team also have a system in place to make sure they can quickly identify what’s missing and how to meet them.

“We go to every leader,” he said. “We really become industry experts. We’re trying to understand everything in a short amount of time.”

They compile all this information along with a running file, so that when Kelly’s firm has turnover, or when the association outgrows the firm’s ability, the information can be seamlessly passed along.

Kelly is dedicated to doing whatever it takes to make an association succeed.

“I’ve yet to find anything we don’t do,” he said. “For a homeowner’s association, we’ve even cleaned toilets.”

Kelly said one of the most exciting things about what they do is that although their company is for profit, they are running non-profit organizations.

“We’re, what I like to call, social entrepreneurs,” he said. “We can donate then that money back to our clients.”

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Economic Development

14 Q Mississippi Business Journal Q September 8, 2017

HOY Continued from Page 11

Robinson said the project has taken so long because of the numerous steps needed when federal, state and local funding is involved.

“First, you have to show a need, which includes doing traffic counts,” Robinson said. “Then you must secure funding and do environmental studies. There is a laundry list of this that have to be done to make a project like this happen.”

Beyea said the Hoy Road project has changed since it was first envisioned.

“The original environmental assessment was based on a four-lane,” Beyea said.

“When we got to looking at how much right-of-way it would require to do that, the city decided it didn’t want to impact the property owners along Hoy Road to that extent and asked us to look and see if it could be slightly less extensive. Instead of making it a four-lane boulevard all the way through, the city decided to make it four-lane to a certain point and in sections of Hoy Road where there are no subdivision entrances and no reason to stop and turn left, narrowed that part of it down to a wider two-lane road.”

There will be a separate project by Madison County to improve Tisdale Road.

“Right now, a section of Tisdale Road is in rough shape,” Beyea said. “To serve as a detour, it needs to be fixed. Bids are due in

Sept. 26, and we hope to have that finished after the first of the year.”

As far as the impact on economic development, Beyea said the road projects will allow areas at the east end of Hoy to complete their development.

There is a large plot of land at the west end of Hoy that could be considered prime for commercial development. But Robinson said that 22 acres is still zoned agricultural.

“The family that owns it is not ready to sell it,” he said.

The city is also building a brand-new road from Main Street to Madison Avenue where there are commercial developments including an Academy Sports and Hobby Lobby.

Robinson said that will open up more property for commercial development.

While work on Hoy Road started in 2006, Robinson said they only started work on the new road from Main Street to Madison Ave. in February, and the project is expected to be complete by December of this year.

“We can do it faster because it is all city and private money,” Robinson said.

“Madison is definitely a growing community, but most of it is west of the interstate and north of town,” Beyea said. “There is still some growth could happen along east Hoy road. The Lost Rabbit development at the east end of Hoy is not full. The Hoy road project will allow additional capacity to carry that traffic if additional development occurs.”

MSU’s entrepreneurship and outreach center still growing STARKVILLE — Mississippi State University’s Center for Entrepreneurship and Outreach has continued to grow since moving into a new 2,000-square-foot facility in 2016.

The center now works with 99 entrepreneurship teams representing students from every academic college in the university, up from approximately 30 teams in 2014. In fiscal 2017, the center has received $5.52 million in grants to spur innovation among students, U.S. armed services veterans and MSU researchers.

As the Center for Entrepreneurship and Outreach continues to grow and pursue opportunities, Director Eric Hill said the center fosters new businesses from student entrepreneurs from a wide variety of academic backgrounds, building on its VentureCatalyst program that has guided students through successful business launches.

“Students pitch their ideas to and get feedback from successful peer entrepreneurs,” Hill said. “They also get feedback from the MSU Entrepreneurship Center Advisory Board

and can receive advice from leaders in the business community through our Executive in Residence program.”

A new angel investor funding program established by an MSU alumnus aims to connect entrepreneurs with funding opportunities. The Bulldog Angel Network was recently launched, and allows MSU alumni and others the chance to invest in companies founded

by MSU students.

Earlier this year, the Center for Entrepreneurship and Outreach received a $495,300 grant from the National Science Foundation to create an I-Corps site at MSU. Additionally, the university has received approximately $4.3 million over five years from the Small Business Administration to assist veterans with starting and growing business by providing online “Boots to Business” training.

For more on the Center for Entrepreneurship and Outreach, housed in MSU’s College of Business, visit ecenter.msstate.edu.

— Special to the MBJ

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Economic Development

September 8, 2017

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16 Q

Mississippi Business Journal

Q

September 8, 2017

Economic Development

MISSISSIPPI TRADE ASSOCIATIONS

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New Businesses

September 8, 2017

Q

Mississippi Business Journal

Q

17

Courtesy of Gil Ford

WESTiN JACKSON: Officials and dignitaries gathered recently for the ribbon-cutting and grand opening of the Westin Jackson in downtown Jackson. The nine-story, 174,000-square-foot structure has 203 rooms and suites. Amenities include a ďŹ tness center, restaurant, resort-style spa, Westin club lounge, and indoor pool. The facility also features 12,000 square feet of meeting space.

Courtesy of Greater Starkville Development Partnership Courtesy of EMBDC

MOSQUITO JOE: The East Mississippi Business Development Corporation recently held a ribbon-cutting for Mosquito Joe, a residential and commercial mosquito control treatment ďŹ rm in Meridian.

COWBELL CARTS: The Greater Starkville Development Partnership recently held a ribbon-cutting for Cowbell Carts, which will service the Cotton District, Main Street and the Mississippi State University campus on Thursdays, Fridays and Saturdays.,

Courtesy of The Alliance

HOBBY LOBBY: The Alliance recently held a ribbon-cutting for Hobby Lobby, 1839 S. Harper Road in Corinth. Store Manager, Tammie Page cut the ribbon for the grand opening along with Mayor Tommy Irwin, The Alliance President Clayton Stanley, and other city and county officials. Also attending were the new employees, fans and friends.

Newsmakers

18 Q Mississippi Business Journal Q September 8, 2017

Hancock port recognized Hardin

Bowman

Scott

Morrison

Wallace

Ahlrich

Beau Rivage promotion Courtesy of Hancock County Port and Harbor Commission

Alexander

Arnold

Burge

ACEC/MS installs officers

The American Council of Engineering Companies of Mississippi has installed its new officers for 2017-2018.

The new president, Carey Hardin, is with Clearwater Consultants in Starkville. He is a 1974 graduate of Mississippi State University with a Bachelor of Science Degree in Civil Engineering and later obtained a Master of Science Degree in Civil and Environmental Engineering, also from MSU. Hardin is also a member of a number of technical and professional organizations and the Starkville Rotary Club. He and his wife Bonnie have three children and six grandchildren.

Other officer are National Director David Bowman of Neel-Schaffer, Inc. in Jackson; President-elect Allen Scott of Engineering Service in Richland; Secretary/ Treasurer Wayne Morrison of Williams, Clark & Morrison, Inc. in Yazoo City); Board members Kyle Wallace of Shows, Dearman & Waits, Inc. in Hattiesburg, Randy Ahlrich of Burns Cooley Dennis, Inc. in Ridgeland, and Dax Alexander of Brown, Mitchell & Alexander, Inc. in Gulfport; PAC chairman Hunter Arnold of Waggoner Engineering, Inc. in Jackson; and Past -President Scott Burge of A. Garner Russell & Associates in Gulfport.

Trustmark’s Cleland honored Trustmark’s Drew Cleland, a Vice President and Portfolio Manager with Trustmark Investments Advisors, Inc., has achieved the designation of Chartered Market Technician, which demonstrates proficiency in technical analysis of financial markets. The CMT creCleland dential is awarded to individuals who successfully complete three levels of examinations and obtain approval from the Market Technicians Association Admissions Committee and Board of Directors.

Cleland specializes in quantitative modeling and management of institutional and individual accounts with an emphasis on individual equity management.

He has over 13 years of investment management experience. He earned a Master of Business Adminis-

Continuing scholarship, rather than a thesis or dissertation alone, is the primary consideration in making the award, and a person does not need a doctorate to be eligible.

Radley has published 37 papers during his career.

His research focuses on interventions for individuals with autism spectrum disorders (ASD), social skills training, peer-mediated interventions, and class wide interventions for increasing academic engagement. He is director of the Southern Miss Autism Research and Treatment (SMART) Lab, which provides assessment and intervention services to children with autism spectrum disorders.

Radley teaches graduate courses in psychoeducational assessment and supervises clinic and schoolbased practicum. He also teaches undergraduate courses in child and developmental psychology.

The Hancock County Port and Harbor Commission received a Certificate of Achievement for Excellence in Financial Reporting from the Government Finance Officers Association for its comprehensive annual financial report for 2016. From left are Bill Cork, HCPHC chief executive officer; Tonya Ladner, senior accountant; Ellen Ceaser, accounting supervisor; Janet Sacks, chief financial officer; and Robert Kane, commission president. The certificate is the highest form of recognition in the area of government accounting and financial reporting, and its attainment represents a significant accomplishment by a government and its management, according to the GFOA. An Award of Financial Reporting Achievement has been awarded to the HCPHC accounting department for preparing the award-winning annual financial report.

GFOA is a major professional association serving approximately 19,000 government finance professionals.

tration with a concentration in Finance from Millsaps College and a Bachelor of Business Administration in Economics from the University of Mississippi.

Cleland is a member of the Chartered Market Technicians Association. He is also active in his community, where he currently serves as a member of the North Jackson Rotary Club.

Zorn, Armer to lead firm The law firm of Heidelberg Steinberger, P.A. has named attorneys Stacie Zorn and Tristan Armer directors of the firm.

Zorn, who has been with the firm since 2003, has excelled primarily in the areas of federal and state employment law, workers’ compensation, estate law, family law and general litigation. Since 2012, Zorn has been named as a Mid-South Super Lawyers Rising Star in employment law. She has Zorn also served as the president of the Jackson County Bar Association and as secretary of the Mississippi Bar Association’s Young Lawyers Division. She is a graduate of the University of Southern Mississippi and earned her Juris Doctorate from the University of Mississippi School of Law. Armer, who has worked with the firm since 2005, specializes in the areas of liability and workers’ compensation litigation in both Mississippi and Alabama. With a background in finance, he also has significant experience in bankruptcy, commercial, financial, Armer real property, security interests and lending issues. Armer has been named a Super Lawyer Mid-South Rising Star in workers’ compensation and has also served as the president of the Jackson County Bar Association. He is a graduate of

James Madison University and the Cumberland School of Law at Samford University.

Heidelberg Steinberger has offices in Pascagoula and Jackson.

Butler Snow ranked Butler Snow Ranked as a Top 10 Bond Counsel Firm Nationally by Thomson Reuters Top Legal Counsel Review for First Half of 2017 Butler Snow has been ranked as a Top 10 bond counsel firm in Thomson Reuters’ U.S. Municipals Review league tables for the first half of 2017. The firm ranked second in the private bond counsel category and ninth in negotiated bond offerings.

Thomson Reuters ranks firms quarterly in a variety of self-reported statistics. Butler Snow’s mid-year rankings indicate significant growth both in the firm’s work as private bond counsel, where Butler Snow ranked 18 at this point last year, and in negotiated bond offerings where the firm ranked 39 at the midway point of 2016. The firm served as private bond counsel on 27 bond issuances totaling $623.2 million, and as bond counsel on 53 negotiated offerings that resulted in the issuance of $2.886 billion.

USM professored honored Dr. Keith Radley, assistant professor in the Department of Psychology at The University of Southern Mississippi, has been named the 2017 Ligthner Witmer Award winner by the American Psychological Association’s Division of School Psychology.

Radley Each year the Division of School Psychology presents the Lightner Witmer Award to young professionals and academic school psychologists who have demonstrated scholarship that merits special recognition.

Beau Rivage has promoted Bruce Cartwright to Director of Beverage. Cartwright joined Beau Rivage in 2005 as a Relief Restaurant Manager. When the resort reopened post-Hurricane Katrina, he was promoted to Beverage Manager. Cartwright has been instrumental in implementing training programs while ensuring compliance with all local and state laws.

Cartwright will continue to oversee Casino Beverage Service, Pool Bar & Café, Eight75 Ultra Lounge, Coast Night Club, High Limits Bar, Breeze Bar, all restaurant bars as well as banquet beverage service operations while providing strategic direction and leadership to the beverage team.

Trustmark’s Zito among best Mike Zito Jr., President of Trustmark Financial Services in Jackson, Mississippi, was recently recognized as one of the Top 25 Program Managers in the country

by Bank Investment Consultant, an information source for bank and credit union financial advisors.

Zito The list recognizes bank and credit union program managers based on several key factors, including total team assets under management, percentage growth of team assets, the number of advisors and licensed branch employees supervised by the program manager, among other criteria.

Johnson joins Reunion Larry Johnson has been appointed to the Reunion, Inc. marketing team where he will serve as Marketing Coordinator for the expansion of the Reunion Golf & Country Club and the next phase of residential development.

David Nutt & Associates is the Johnson parent company of Reunion, Inc. Johnson has been the managing principal of The Advisory Group of Mississippi, LLC., based in Canton. In that capacity he has been associated with David Nutt & Associates as Manager Of Equity Financial Service, LLC., since 2010. In addition to his new responsibilities, he will continue his advisory role to David Nutt & Associates.

Johnson will serve as the point person for all Reunion marketing development, campaigns structured

by Joseph Dera Media Marketing, LLC. Johnson previously was president & CEO of the Central Bank for Savings in Winona, and senior vice president at Homestead Savings of Jackson.

Newsmakers

September 8, 2017

Regions taps Harmon

John Harmon has been named Regions Bank city president for Calhoun City/Houston. He is responsible for managing the dayto-day operations of the branch, and participating in commercial banking lending activities in north Mississippi.

Harmon A banking industry veteran with more than 34 years of experience, Harmon joined the bank in 1988 and has held a number of positions during his tenure, including bank lending officer in Southaven and Houston and commercial lending officer for north Mississippi.

A native of Vardaman, Harmon attended The University of Mississippi, where he earned his bachelor’s degree in Business Administration. He is also a 1995 graduate of the Mississippi School of Banking.

Harmon is President of the Calhoun City Rotary Club and Treasurer of the Calhoun County Chapter of the National Wild Turkey Federation. He and his family are members of the Midway Baptist Church in Vardaman.

Regions adds 2 to board

Regions Bank has made two additions to its board of directors for North Mississippi: Sean P. Wessel, Chief Financial Officer for Quality Steel Corporation in Cleveland, and Henry N. “Hank” Reichle Jr., Executive Vice President at Staplcotn in Greenwood.

Mississippi Business Journal

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Sta-Home recognized

Memorial STAR employees

Jackson-area hospice care provider Sta-Home, an AccentCare, Inc. company, has been accredited by the Community Health Accreditation Program, Inc. (CHAP). This demonstrates that Sta-Home meets the industry’s highest nationally recognized standards for hospice services.

Sta-Home’s four hospice locations in Mississippi, along with AccentCare’s nine other hospice locations in Texas, California, Tennessee and Colorado, are all CHAP accredited. Sta-Home was acquired by AccentCare in March.

CHAP is an independent, nonprofit accreditor for community-based healthcare organizations.

Percy joins Methodist

Milner named to ABA post

John E. Milner, partner in Brunini, Grantham, Grower & Hewes PLLC, was recently elected to lead 10,000 attorneys nationwide practicing environmental, natural resources and energy law.

Milner was named Chair of the American Bar Association Section Milner of Environment, Energy and Resources, the premier forum for lawyers practicing environmental, natural resources and energy law.

The Section provides educational programs, publications, and other services, and keeps members aware of developing trends, current court decisions, legislative initiatives, and regulatory programs. Milner previously served as Chair-Elect and Vice Chair of the Section, in addition to other leadership positions.

Milner will oversee all of the Section’s activities.

One of his key priorities will be increasing coordination of the Section’s activities with those of other organizations within and outside of the ABA. On a national level, Milner has practiced environmental law for more than 35 years. He has been recognized as a leader in environmental law by a number of lawyer rating organizations, including Chambers USA and Best Lawyers in America. He is a Fellow in the American College of Environmental Lawyers.

Milner serves as Environmental Counsel for the Mississippi Manufacturers Association, Counsel to the Mississippi Poultry Association and Counsel to the Mississippi Petroleum Marketers and Convenience Stores Association.

A past member of his firm’s Board of Directors, Milner earned his Bachelor of Arts degree from the University of Mississippi in 1975. He earned his law degree from the University of Mississippi School of Law in 1978.

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Courtesy of Memorial Hospital

Memorial Hospital at Gulfport has named the recipients of the Second Quarter 2017 Star awards. STAR (Service, Teamwork, Attitude and Respect) recognizes outstanding customer service. The recipients are from left, front row: Sadie Jenkins, EVS; Dr. Al Dauterive, Vascular Surgeon; Rachael Nuschke, Family Practice Physicians; (middle row): Cheryl Lowman, Labor & Delivery; Kay Saucier, Medical/Surgical Services; Anna Willoughby, Medical/Telemetry; Todd Mullins, Information Systems; (back row):Tabitha Davis, EVS; Carol Jack, Oncology; and Dr. Jennifer Rippon, Intensivist.

Before joining Quality Steel Corporation, a $120 million private company in Cleveland that manufactures commercial-sized pressure vessels, primarily propane tanks, Wessell was Executive Vice President, Chief Accounting Officer and Controller Wessell for AmericanWest Bank, a $4.5 billion financial institution located in Spokane, Wash.

Prior to joining AmericanWest, he was CFO for SouthPoint Bank, a $150 million community bank in Birmingham. He also worked in public accounting for over 10 years in the Birmingham for Ernst & Young and Arthur Andersen.

Wessel is a CPA, with licenses in Mississippi and Alabama, and has a BS in Accounting and MBA in Finance from the University of Alabama. He is married to the former Susannah Tims, and they have three children: Meredith (15), William (13), and Patrick (11).

Reichle, a Columbus, native, holds a B.A. degree in Accountancy from the University of Mississippi. He began his career as an auditor at Ernst and Young in Memphis in 1997. In 2001, he accepted a position with the newly formed internet-based cotton exchange, The Seam, as corporate Reichle controller and was soon promoted to Chief Financial Officer.

Reichle joined Staplcotn, the oldest cotton marketing cooperative in the U.S., in 2004 and assumed the

position of Senior Director of Export Sales in 2005.

He was promoted to Vice President of Export Sales and Market Administration in 2010 and then to Vice President of Marketing in 2014. In 2016, Reichle was promoted to his current position. He is responsible for directing all marketing activities in domestic and foreign markets as well as developing new markets.

Reichle is on the board and the executive committee of Cotton Council International and is President of the Greenwood-Leflore Chamber of Commerce. He is a Commissioner of Greenwood Utilities, a city-owned electric and water company, and is a member of the administrative committee of St. John’s United Methodist Church in Greenwood. Reichle is married to the former Merritt Mendoza of Columbus, Mississippi, and they have three sons – Ethan, Jack and Britt.

They join the existing board members Jimmy Brown (Chairman of the Board, retired, Regions Area President); Clarence Chapman (Developer-Mid South Housing Development); William Eshee (Retired, Professor, Mississippi State University and Chancery Court Judge); Jabari Edwards (Owner, J5 GBL, LLC, Program, Project & Construction Mgmt. Services); Jay Gore (Partner, Gore, Kilpatrick, Dambrino, PPLC); Will Lewis (Owner, Nielson’s Clothing Store); Bill Luckett Jr. (Partner – Luckett, Tyner Law Firm; co-owner of Ground Zero Blues Club); Billy Nowell (Real Estate and Mayor of Cleveland); William Spencer (Attorney); Walker Sturdivant (Sturdivant Farms); Jack Reed Jr. (Owner – Reed’s Department Store and former Mayor of Tupelo); Charles Tindall III (Partner – Lake, Tindall, LLP); Hoot Wilder (Retired, Regions Bank City President).

Raechel Percy, D.O., has joined Methodist Pain & Spine in Flowood as a staff physician.

She was most recently a resident physician in the Department of Physical Medicine and Rehabilitation at the University of Kentucky Medical Center in Percy Lexington, Ky. A summa cum laude graduate of Northern Michigan University in Marquette, Mich., Percy earned a doctorate in osteopathic medicine at the Michigan State University College of Osteopathic Medicine in East Lansing, Mich.

Her professional interests include sports and musculoskeletal medicine, amputee rehabilitation and prosthetic restoration and adaptive sports and recreation activities for individuals with disabilities.

Noel elected to ABA board Randall D. Noel of Butler Snow has been elected to the American Bar Association’s Board of Governors.

The 44-member Board oversees the general operation of the American Bar Association and has authority to speak and act for the Association when its House of Noel Delegates is not in session.

Noel is engaged in a civil trial practice, with an emphasis on commercial, banking, antitrust, data security, and products liability matters. He is a former President of the American Counsel Association, the Tennessee Bar Association, the Tennessee Legal Community Foundation, and the Southern Conference of Bar Presidents.

Noel is recognized as a national leader by Chambers USA America’s Leading Lawyers for Business in litigation and also by The Best Lawyers in America for commercial litigation and banking and finance litigation, Lawdragon 3000 and Super Lawyers for Top 100: Tennessee Super Lawyers and Top 50: Memphis Super Lawyers. He has been selected as a Top 150 Lawyer in Tennessee by Business Tennessee Magazine and named to The Player’s List in business litigation and to the Power Player’s List by Memphis Business Quarterly.

He is a fellow of the American Bar Foundation, the Tennessee Bar Foundation and the Memphis Bar Foundation.