Rate Card January 2014 Owner/Publisher Steve Owens
654 Osos Street, San Luis Obispo, CA 93401 Phone: 546-o6o9 or 544-8711 • Fax: 546-8827 Email: slojournal@fix.net website: www.slojournal.com
Why You Should Advertise in the Journal/Plus: • The entire magazine including advertising and past issues are available on our website at no extra cost. • It’s the community magazine written for and by the local people of San Luis Obispo County and Northern Santa Barbara County. • It’s distributed at more than 600 key locations throughout the Central Coast. • Monthly columnists include: County Superintendent of Schools, SLO Mayor, City Council members, the Downtown Association and other community leaders.
Deadlines:
Space and copy due by 15th of preceding month.
Rates:
Open Rate
Annual Contract (12 Issues)
1/8 page 1/6 page 1/4 page 1/3 page 1/2 page Full page Premium Pages Business Card
$ 300 450 600 650 750 1200 1600 150
$ 250 350 500 550 650 1000 1400 100
Color: Rates include color *No minimum size requirement.
Commission:
Advertising rates are 15% commissionable to recognized advertising agencies submitting camera-ready electronic files in approved formats.
Material Requirements:
Quark, Pagemaker, Illustrator documents with supporting files. Photoshop files saved in .jpeg or .tif formats at 300 dpi for grayscale or color. Some other programs extract acceptable eps files, please call. Colors in CMYK format.
Credit Information For all new advertisers, payment is required prior to publication. Once credit has been approved, terms are net 15 days. Balances delinquent beyond 30 days are considered past due and accrue finance charges at a rate of 1.5% per month on total past due amount (18% annual finance charge). The Journal/Plus Magazine assumes no financial responsibility for typographical errors, omissions, misrepresentations in copy or the failure of an ad to be published.
AD SPECIFICATIONS 1 column = 2.5” wide • 2 column = 5” wide • 3 column = 7.5” wide
1/8 Page
1/6 Page
1/4 Page 5" x 3.75"
2.5" x 5"
2.5" x 3.5"
7.5" x 2.5"
5" x 2.5"
1/3 Page
2.5" x 10" 5" x 5"
1/2 Page
5" x 7.5"
3.75" x 5"
1/3 Page
3.75" x 7.5"
1/2 Page
7.5" x 5"
1/2 Page
3.75" x 10"
Full Page
Ad Sizes in Inches 1/8 page 2.5” x 3.5” 1/6 page 2.5” x 5” 5” x 2.5” 1/4 page 3.75” x 5” 5” x 3.75” 7.5” x 2.5” 1/3 page 5” x 5” 2.5” x 10” 3.75 x 7.5” 1/2 page 5” x 7.5” 7.5” x 5” 3.75 x 10” Full page 7.5 x 10”
7.5" x 10"
Listing/ Business Card 3.75 x 1.75
Quick Facts • Frequency: Monthly • Circulation: 25,000 copies, serving more than 100,000 readers throughout the Central Coast • Targeted demographic: Designed for all ages with articles on people, community events, health and fitness, finance and business. • Distribution: Available for free pick-up at more than 600 locations throughout the Central Coast. It is also available online at www.slojournal.com. Some key locations include local hospitals, medical facilities, doctors offices and libraries. A few specific pickup locations are listed below. San Luis Obispo Amtrak Station Chorro/Marsh Bank at 995 Higuera Chamber of Commerce Madonna Inn New Frontiers Vons at Marigold Mission Mall SLO County Library Five Cities Area AG & Nipomo Libraries Longs Shopping Center The Girls Restaurant Los Osos Los Osos Community Center SLO County Library Post Office Valley Liquor Morro Bay SLO County Library Spencer’s Market Vons Dorn’s
Cambria Cookie Crock SLO County Library Post Office Atascadero Chalk Mountain Liquors SLO County Library Walgreens Pharmacy Paso Robles SLO County Library Wilson's Restaurant Shell Media Center Santa Maria Santa Maria Library Walgreens Senior Center Templeton Medical Offices Hoover’s Templeton Market