Joy of Medina County Magazine | April 2021
BUSINESS: THE IN BOX
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Do You Copy? by Amy Barnes With the increase of people working from home, there also has been a huge influx of people who suddenly found themselves
Third, know if the original document is in color or black-andwhite and which one you want it printed as. There can be a
without access to their company copier or the support staff they huge price difference between the two options. were used to having. Previously, when presentation materials were needed, many were to be able to tell an assistant or the company’s marketing department to create materials and to have copies ready by morning. The COVID shutdown changed all of that for many employees.
Fourth, get a blank flash drive. One that is fresh, new and has absolutely nothing else on it. The simplest way to transport a file from office to copy shop is to load what is needed on a flash drive. One advantage to using a blank flash drive is that there is no chance of the wrong file being printed.
Suddenly, employees found they still needed certain marketing materials, signs, multiple copies of documents, and
Part II with more important tips, including flash drive best
manuals but now they were expected to find a way to produce
practices, next month!
them and, in some cases, even create them. This has presented several new challenges, including successfully transporting
Have small business pointers you would like to share as a columnist? Contact Amy Barnes at Joy@BlakeHousePublishing.com Be sure to digital files from computer to off-site printing services. include information about your business experience and a sample There are some easy tips to follow to ease the pain until offices column of no more than 350 words.
reopen and assistants are available or will help should the business decide to remain virtual. First, know what you want before you walk out the door. Do you want a laminated, mounted sign? Postcards? Posters? Fliers? Single sided or double sided? To help decide, think about how the end product will be used, what is the event or meeting? Size is influenced by whether the occasion is in person or virtual and if this is something that will be displayed or mailed. Second, consider what will be done with the item once the occasion has ended. If it is large, like a poster, will it hang on an office wall or in a hallway? Is it something smaller that could be taken on the road for sales calls? Is it worth a slight redesign, such as removing the date, in order for it to have a secondary use? If it is something smaller, such as postcards or brochures, how will the leftovers be used? Is it worth paying a small upcharge to get twice the number of copies to use as a follow-up, as a leave behind, or for another event?
