iBooks author Overview Create Multi-Touch Books for iPad
CREATIVE ACES Resource “Decks” for Small Business Marketing
September 2013
OUTLINE What is iBooks Author? Demo ■ Apple iBookstore ■ Why iBooks Author?
iBook vs. Other File Types i(nterative) Books ■ Let’s Dive In
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iBooks Author Overview
What is ibooks author? “Create and publish amazing multi-touch books for iPad.” iBooks Author is Apple’s proprietary software and platform for creating and selling ebooks on the iTunes Books storefront. ■
Files created with iBooks Author can only be sold on iTunes
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NO print-ready files
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Low-resolution PDF
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Sell free and priced books
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Apple’s commission = 30% of each sale
iBooks Author Overview
book creator
iBooks Author Overview
interactive widgets
iBooks Author Overview
iBooks shelf
iBooks Author Overview
examples iPad Demo
ibookstore
iBooks Author Overview
Why ibooks author? ■
One of the easiest methods to make your own interactive books, no coding required.
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Direct distribution via iTunes
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You keep 70% of the sale price
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Offer book for free
iBooks Author Overview
Other authoring platforms
This is a sample, there are more and new offerings becoming to market. iBooks Author Overview
ibooks & File types ■
You can’t sell your multi-touch book on other platforms or your own website.
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Each platform requires a different ISBN.
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You can make your book free.
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You can distribute both on the iBookstore and your own website.
iBooks Author Overview
interactive books iBooks app on iPad can read: ■
epub
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epub with DRM (digital rights management)
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iBooks Author Overview
best practices
iBooks Author Overview
let’s dive in iBooks Author
begin with a template
iBooks Author Overview
purchase a template
www.ibooksauthortemplates.com
iBooks Author Overview
software demo Switch to MacBook Air
numerous resources
www.ibooksauthortemplates.com
iBooks Author Overview
Creative aces
About
ARE YOU READY?
Creative Aces is a design and publishing firm specializing in visual communications that enhance your company and its story. Creating innovative solutions for all aspects of a marketing mix including brochures, direct mail, corporate ID, advertising, e-books, annual reports and web designs. Visit us at www.creativeaces.com or contact joann@creativeaces.com Like the idea of doing an ebook like this, instead of a boring old white paper? I’m standing by.
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iBooks Author Overview