CHINA READY速 Business Program Capture, understand and effectively drive Chinese consumers to your business The global CHINA READY速 trademark and China Ready & Accredited速 certification form a powerful tool which identify businesses and organisations chinese people can trust when choosing who to do business with. These trademarks are supported and endorsed in China at industry and government level. The business program is designed to educate corporations how to effectively engage, conduct business and better understand Chinese customers and clients.
Why should your business become CHINA READY®? • Engage more effectively with Chinese customers and clients. • Capture the growth opportunity through a unique cost effective marketing channel. • Endorse your business as a quality provider in China.
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The CHINA READY® program has been developed by true China experts and is very meaningful because it receives recognition here in Beijing. This gives it a special status and I believe those Western businesses who become China Ready & Accredited® will become the most sought after by Chinese consumers when selecting products and services. services Dr. Yuan Cai, Former Minister for Education and Former Minister for Chinese Overseas Affairs
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• Enhance the quality of your staffs’ services. • Program endorsed by China’s government and industry. • Learn using an interactive, engaging and fun online program. • Expand your staffs’ knowledge of China and have them become more culturally aware when communicating with people of Chinese origin. • Expand your business network. • Self-paced online learning accessible any time and anywhere. • Use of the powerful CHINA READY® trademark and/or China Ready & Accredited® certification trademark.
Over the next five years China will import “$US10 trillion of products China’s foreign investment will reach $US599 billion and outbound tourism is likely to exceed 400 million visits.
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China’s President XI
www.kaplanprofessional.edu.au
CHINA READY® has created three business programs depending on your business needs. Inclusions
CHINA READY® Chinese online cultural core training program Face-to-face training available on request CHINA READY® e-learning Certification and membership
China Culture Ready
Silver
Gold
Up to 1 staff
Up to 5 staff
Up to 5 staff
UnionPay international card acceptance Website/webpage/ product brochure translated Chinese call centre/ 24/7 helpline or Chinese speaking staff Window display, printed stickers & tent cards China Ready® China website: Organisation/business basic listing China Ready® China dedicated brand profile
*
**
UnionPay international media plan coverage Business website: Use of digital logo Market intelligence reports (every 6 months) Media coverage (China Ready & Accredited® partnerships) Recognised as a CHINA READY® global quality service certified & accredited business Year 1 Fees
$800 + GST
$4430 + GST
$5550 + GST
Year 2 Fees^
$500 + GST
$1500 + GST
$3500 + GST
* Half page. ** Full page. ^
Year 2 pricing is the ongoing annual fee and excludes the costs of training and website translation, but covers accreditation/licence fees and CHINA READY® marketing.
Improve your professional performance with people from Chinese origin.
Contact us via email at corporatesolutions@kaplan.edu.au or alternatively on 1300 728 505 or speak to your Business Development Manager.
www.kaplanprofessional.edu.au 000151