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PORTFOLIO Juliana Robilard
julierobilard@gmail.com | www.juliana.work
01 Redesigning Dyslexia
02 Youth in the City
Index
03 Accessible Mobility
I am a designer, researcher and innovator who has been converging my career on service design thinking and user-experience design within education and inclusivity. Coming from a multicultural background of an under-developed country, I believe that design can promote a genuine improvement to society.
04 ReciclAção
05 Redesigning Education Juliana Robilard
Redesigning Dyslexia We mostly describe dyslexia as a learning difficulty that causes literacy problems. However, it is easy for children to connect intelligence to reading and writing moreover the lack of ability can cause frustration. The more they grow up, the harder it gets to cope with academic life, expectations and their sense of identity begin to affect their life outside the classroom. When you place an individual that is already genetically predisposed to a stressful environment of the school, they start to respond with fear and anxiety. With the support of the design methodologies and traditional research methods, for my final major project at the BA Design Management and Cultures, I have developed an in-depth analysis on how to use dyslexia as an advantage.
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Question How to overcome the emotional concerns indulced by being dyslexic?
Narrative The upbringing of a dyslexic child generates a mindset prone to low self-esteem and frustration that later exacerbate numerous mental health conflicts as dyslexic adults.
Discover This research aimed to instigate the reason why dyslexics are prone to experience mental-health-related conflicts, and whether there is a connection between their dyslexia and anxiety.
Juliana Robilard
Juliana Robilard
Empathise
Define
Ideate
Protype
Test
To showcase the main argument of this research it was essential to understand the neurological process of dyslexia and the behaviour of dyslexic children and adults. In this stage, it was conducted interviews with psychologist, neurologists and teachers to understand their views on dyslexia, as well as the study of dyslexics behaviours through observation.
At this stage, it was important to engage the research on a human-centered design perspective. The emphasis on using service design tools and methods allowed the collection of data needed to establish features and functions of the design problem.
By understanding the primary needs of dyslexic adults, the next step was to start generating solutions. By gathering specialists, dyslexics and non-dyslexics, multiples workshops were held and Lexie started to take shape.
At the time the prototype phase started, it was determined that technology was the key to solve the design problem. In this way, the Lexie app was developed as a platform that would allow dyslexics adults to understand and strengthen their dyslexic advantages on their daily basis.
This project final delivered was the prototype phase, yet as a dyslexic myself, I contemplate the idea that the full project was the test stage of design thinking. I have learned how to use my dyslexia as my biggest advantage by managing and developing every stage.
Youth in the City
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My first contact with design research happened in 2007 when, at 14 years old, I was selected by UNICEF and CEDAPS to represent the adolescents of the 'uptown' part of Rio de Janeiro. As the South of the city is known for its touristic views and habitually where government apply their fundings to appeal international visitors, the other areas of the city are constantly forgotten. This project was intended to improve the living conditions of the children and adolescents of the city as a whole.
Juliana Robilard
2007
2008
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At the age of 14, I started to be trained by UNICEF and CEDAPS to become a Young Researcher. Focusing on acquiring the abilities necessary to conduct quantitative and qualitative research.
Throughout the second year of this project, it was conducted interviews with over 500 children and adolescents of the city.
During the third year of research, an analysis of the collected material was carefully made and strategic solutions were presented to the city council.
Right before my 18th birthday, some of the design solutions developed during this research were adopted by the city council. Over 10 years later, the proposed solutions of the research are still in use.
Accessible Mobility This app was created in order to report places in the city of Rio de Janeiro that did not corresponded the expectations of urban mobility. As you take a picture of the issue and posted on the map your review goes direct to the town council department in charge of it.
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Juliana Robilard
About When looking at different groups it is clear that mobility is not available for everyone and the truth is that giving empower to people makes the city more practical and accessible. The research for this project was conducted in partnership with CVI (Centre of Independent Lives) by developing numerous focus groups and ideation workshop with different combinations of wheelchair users and their family.
Functionality The app was developed in 2019 and its functionalities include a system in which the user takes a picture of non-accessible locations and it is directly sent to the city council.
ReciclAção This handbook was designed with the collaboration of the Prazeres community, a favela located in Rio de Janeiro. The idea was to promote their work to help other favelas to develop a recycling program in their valleys.
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Juliana Robilard
Focusing In 2010, flash floods and severe landslides have killed half of the population of the Prazeres. After that, the community started to generate solutions to never have to face that again. In this way, they developed the project ReciclAção (Recycling-Action), where they formed a system that allows avoiding clogs on the streets by collecting recyclable materials that are later converted to capital used to enhance the living conditions of the area.
Optimise This project aimed to develop a guide based on the experiences and methodologies created by the ReciclAção group. With the use of service design thinking tools, I have developed a detailed guide with 10 steps to be followed by users to make the project effective. The book has been printed out and distributed around different favelas across Brazil
Redesigning Education
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Although the educational system is the same, children are not. There are different perspectives as well as different personalities, experiences and abilities used to understand the world around us. Society has the need to regulate the understanding of texts and subjects in schools, rather than dealing with individuals and their different projections. My dissertation on BA Design Management and Cultures aimed to develop an interpretation about how we can extend the school culture to cover differences that go beyond common knowledge. To analyse not only how schools are failing with their students, but also, to rethink education from the perspective of those individuals by reinforcing that schools should help us to learn to grow as part of a diverse society.
Juliana Robilard
Research Students from different backgrounds between the ages of 6 to 17 years old were heard about their struggles and expectations on what school should or should not be. Their perspective were taken in considaration in order to structure this material altogether with an analysis of literature.
Outcome The school is influenced and influences society. Therefore, school culture must presuppose a proactive space for the construction of meanings shared by students, teachers and all those who integrate their community. The school trajectory marks the personal and professional life of all those who are part of it, being the most lasting institution after the family that permeates the formation of people and their ways of life. However, school have long been about the ability to memorise information through standarlised tests, yet as part of the technological advances we have today, there is no longer an interest to remember things that we can find online. The 21st-century schools should not be following the same structure of the one established over hundred years ago, yet to encompass new methods of learning.
Solution Design thinking and service design should be applied to the development of new modes of education, but can also be direct teaching methodologies in which the student is the protagonist of the larning process and the teacher a facilitator of collective process of knowledge construction.
Contact:
07308343550 julierobilard@gmail.com www.juliana.work