Objective: Abiding by Boston University’s brand guidelines, and using the College of Fine Art’s brand colors, create an itinerary pamphlet to be distributed at CFA’s open house for incoming undergraduate students.
Process: I was presented with a lot of information to display, and I wanted to take into consideration my audience: incoming students who may be feeling nervous being in college for the first time and overwhelmed with the amount of resources and programs BU and CFA has to offer. Keeping this in mind, I created a timeline-like set up that used color coding to clearly indicate which events all CFA students should attend, and which events were specific to each college.
