Take Time For Ultra Luxury™ ....
2023
Julie Jones VP of Ultra Luxury Sales Knight
Welcome 2023 ....
As the South Florida sun rises and sets at the start of a New Year there are many great opportunities in the luxury real estate market. Fort Lauderdale, in particular, continues to evolve into a New Venice of America with emerging development projects, new builds and substantial residential renovations! The New Year is often a highly reflective time for many of us with fresh goals and aspirations. Here are a few simple predictions that may assist you with real estate planning:-
• There remains strong buyer demand for appropriately priced and high-quality offerings as the overall inventory remains relatively low. However, in general economic experts predict a more balanced market in 2023. Danielle Hale (Chief Economist for Realtor.com) anticipates the market “may be underwhelmed!” Favoring neither the buyers or sellers in 2023. Hale forecasts a slowdown in the number of transactions.
• There are many mixed messages relating to an anticipated slow down in the market and increasing inventory. New market conditions require a different approach and new tactics. Correct pricing and highly targeted marketing are even more crucial to a successful sale than the previous two years.
• Luxury buyers enjoy more readily available and accurate market data than ever before! They certainly remain drawn by our tropical climate, tax advantages, remote working opportunities and corporate start-up benefits. However, they no longer feel the urgency of the covid driven market! Interest rate pressures, stock market fluctuations and global volatility create a more cautious environment, leading to longer market times! Luxury buyers are anticipating more room to negotiate and seller concessions relating to overall terms and repairs. Multiple offers are becoming less frequent.
• Housing data shows that one in five listings had a price reduction in October (nearly double what was typical in 2020 and 2021). However, it is important to remember that the luxury market is unique and local markets differ to national trends so it important to drill down on the luxury market and work with an expert.
As always, I would welcome the opportunity for a confidential personal or virtual meeting at your convenience. In the meantime, I thank you for taking the time to review this marketing piece and my listing portfolio as I launch 2023 with enthusiasm and positivity! I wish everyone an abundance of health, happiness and prosperity in 2023.
Warm
Regards,
Cardholder
2021 Fort Lauderdale Top Producer $516 Million Sold Last 24 Months Career Sales in Excess of $2.3 Billion 954 328 3665
Contact Julie Jones for more information! 450 E Las Olas Boulevard, Fort Lauderdale, FL 33301 © 2023. Douglas Elliman Real Estate. All material presented herein is intended for information purposes only. While, this information is believed to be correct, it is represented subject to errors, omissions, changes or withdrawal without notice. All property information, including, but not limited to square footage, room count, number of bedrooms and the school district in property listings are deemed reliable, but should be verified by your own attorney, architect or zoning expert. The number of bedrooms listed above is not a legal conclusion. Each person should consult with his/her own attorney, architect or zoning expert to make a determination as to the number of rooms in the unit that may be legally used as a bedroom. Equal housing opportunity.
Frank
Broker Associate
julie.jones@elliman.com taketimeforultraluxury.com
Dusk at 223royalpalm.com T AKE TIME FOR POINT ESTATE PROPERTIES ....
Villa Sul Mare, an extraordinary point estate, exemplifies the latest in trophy point offerings.
villasulmare.com
Totally unique and extremely rare the Bontana Peninsula must be seen to be appreciated!
bontonapeninsula.com
lelaccache.com — The extraordinary Le Lac
offers almost 3
in
Cache’ Estate
acres
Stone Creek Ranch, Delray Beach.
501sevenisles.com — Demand for waterfront luxury compounds such as this continues to be strong!
129nurmidrive.com — This stunning brand new custom waterfront is scheduled for completion end of January 2023.
223royalpalm.com — This fabulous point lot is one of the few vacant point properties available in Southeast Fort Lauderdale.
lasolasbythesea.com —1515 North Fort Lauderdale Beach Boulevard Direct ocean beach house with luxury rental income.
2204baydrive.com — The ultimate direct oceanfront half acre compound. T AKE TIME FOR OCEANFRONT LUXURY LIVING ....
2628inletdrive.com — Wide open ocean and Port Everglades inlet views with close beach proximity.
2000sooceandr.com — Enjoy a continuous boat parade from this fully renovated double residence.
2505laguna.com — Highly Desirable Harbor Beach Rare 120 feet on very wide canal. T AKE TIME FOR WATERFRONT LUXURY LIVING ....
91fiesta.com — This stunning modern masterpiece is scheduled for completion early 2023!
156fiesta.com — Offered fully furnished and available for a quick closing. T AKE TIME FOR WATERFRONT LUXURY LIVING ....
5811bayview.com — Fully renovated three bedroom waterfront home available for fast closing!
2525okeechobee.com — Fully furnished riverland waterfront residence offers three bedrooms plus office/guest bedroom.
1601se13st.com —
Lauderdale Harbors ....
SoFlo Bungalow with 70 feet of deepwater on 140 feet wide canal! The perfect crew quarters or tear down.
1611se13st.com —
Move-In Ready ....
This delightful deepwater residence offers expansive entertaining areas and potentially four bedrooms. Dock up to 60 feet on this very wide canal.
T AKE TIME FOR WATERFRONT LUXURY LIVING ....
2023 – SEASONAL TRENDS AND TARGETED MARKETING OPPORTUNITIES
Although there appears to be an increasing trend towards full-time residency in South Florida. However, it is imperative to have advertising that reaches the right audiences, in the right places and at the right time! SoFlo buyers are highly mobile both nationally and globally which makes this targeted approach even more relevant and effective.
GEOFENCE NEIGHBORHOOD LOCATIONS
• Noho
New Year’s Eve
St. Petersburg International Boat Show
PALM BEACH
GEOFENCE LOCATIONS
• Breakers Hotel
• Mar A Lago Hotel
• The Colony
• The Society of Four Arts
NANTUCKET, MA
GEOFENCE LOCATIONS
• White Elephant Hotel
• The Wauwinet Resort
• The Nantucket Hotel & Resort
• Toppers Restaurant
• Hampton Classic
• NY Fashion Week
• Hudson Yards
• Tribeca
• Central Park South
• Nolita
• Theatre District
• Bowery
• Grand Prix of St. Petersburg
• Palm Beach International Boat Show
• The Honda Classic
• Palm Beach Show
– Jewelry Art & Design
– Opening Night Preview
• President’s Day Weekend
• Miami International Boat Show
JANUARY TO APRIL
Winter Equestrian Festival in Wellington
HAMPTONS, NY
GEOFENCE LOCATIONS
• Gurneys Resort
• Surf Lodge Hotel
• East Hampton Grill
• SíSí Mediterranean
• The Palms
• Moby’s
• Bistro Eté
• Hampton Film Festival
• Fort Lauderdale International Boat Show
ASPEN, CO
GEOFENCE LOCATIONS
• The St. Regis Hotel
• The Ritz Carlton Club
• The Monarch
• The Wild Fig
• The Snow Lodge
• Art Basel Miami Beach
Julie, combines all of the Douglas Elliman and Knight Frank (the world’s largest privately-owned global property network) advertising and marketing opportunities with her local sales knowledge and expertise to plan highly strategic campaigns for her luxury real estate offerings.
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
We Open a World of Opportunities
Julie’s exclusive partnership with Knight Frank offers the world’s largest privately-owned global property network, with the stature and presence that attracts buyers from around the world.
The annual Douglas Elliman | Knight Frank Wealth Report provides a comprehensive and indepth analysis of the prime properties, major investments, high-net-worth individuals ($5M+) and ultra-high-net-worth individuals ($30M+) at the top tier of global real estate. Please scan the QR code or contact Julie for a digital or hard copy of the report.
1.5 Million Clients Within our Database
24,000 Agents Worldwide
469 Offices in 51 Countries
15,000 Affluent Individuals Profiled in our Wealth Report
T AKE TIME FOR THE WEALTH REPORT ....
1818 SE 10th Street/Point Estate ................................ $ 27,500,000 .................. Seller ............................. Co-Listed 2439 Del Lago/Brand New Custom $ 19,000,000 Seller Repeat Business 2400 Laguna Drive/Point Residence .............................. $ 19,800,000 .................. Seller ....................... Direct Marketing 1600 Ponce De Leon Drive/Point Residence. . . . . . . . . . . . . . . . . . . . . . . . $ 18,950,000 .................. Seller ....................... Direct Marketing 1601 SE 7th Street/Point Residence .............................. $ 16,995,000 .............. Seller & Buyer ............. Referral/Repeat Business 60 Isla Bahia, Brand New Waterfront Compound .................... $ 16,995,000 .................. Seller ....................... Repeat Business 200 Fiesta Way/Brand New Point Residence ....................... $ 17,985,000 .................. Seller ....................... Direct Marketing 650 Royal Plaza Drive/Waterfront Compound $ 15,500,000 Buyer Las Olas Business 2700 Aqua Vista Blvd/Waterfront Compound $ 14,995,000 Seller Referral 1761 SE 7th Street/New River Custom Waterfront ................... $ 11,495,000 .................. Seller .............................. Referral 223 Royal Palm Drive/Point Land Sale ............................ $ 10,995,000 .................. Buyer ....................... Repeat Business 2524 Lucille Drive/Waterfront (Off Market) ......................... $ 10,250,000 .................. Seller ....................... Repeat Business 1506 Brickell Drive/New River Custom Waterfront ................... $ 10,250,000 .................. Seller ............................. Co-Listed 2004 Bay Drive, Pompano Shores Direct Oceanfront $ 10,250,000 Seller Repeat Business 650 Isle of Palms/Waterfront (Off Market) $ 9,500,000 Seller & Buyer Repeat Business 2519 Lucille Drive/Waterfront Speculative Build ..................... $ 9,295,000 .................. Seller .............................. Referral 1400 West Lake Drive/Lake Sylvan Point Property ................... $ 9,250,000 .................. Seller ....................... Direct Marketing 172 Nurmi Drive/Waterfront Speculative Build ...................... $ 8,795,000 .................. Seller .............................. Referral 188 Nurmi Drive/Waterfront Speculative Build ...................... $ 8,595,000 .................. Seller .............................. Referral 1300 Brickell Drive, Riverfront Point Estate $ 8,495,000 Seller Direct Marketing 2200 N. Ocean Boulevard/Auberge Double Residence $ 7,995,000 Seller Repeat Business 1904 Bay Drive, Pompano Shores Direct Oceanfront ................. $ 7,995,000 .................. Seller ....................... Direct Marketing 130 Nurmi Drive/Waterfront Speculative Build ...................... $ 7,950,000 .................. Seller .............................. Referral 1715 SE 12th Court, One Off Point Speculative Build ................ $ 7,950,000 .................. Seller .............................. Referral 1300 Brickell Drive/Riverfront Point Residence ...................... $ 7,339,050 .................. Seller ....................... Direct Marketing 2424 Aqua Vista Boulevard/Waterfront Speculative Build $ 7,900,000 Seller Repeat Business 3000 North Atlantic Boulevard/Direct Oceanfront $ 6,795,000 Seller Co-Listed/Referral 2401 Castilla Isle/Waterfront Custom Build ......................... $ 6,299,999 .................. Seller ....................... Direct Marketing 1627 East Lake Drive/Lake Sylvan Tear Down ....................... $ 6,495,000 .................. Seller ....................... Direct Marketing 2461 Del Lago Drive/Waterfront Re-Sale .......................... $ 5,895,000 .................. Buyer ....................... Repeat Business The Palms Penthouse 32A ...................................... $ 5,495,000 .................. Seller ....................... Direct Marketing JULIE’S SALES PRODUCTION | January 1, 2020 — December 31, 2022 ADDRESS LAST LIST PRICE JULIE REPRESENTED MARKETING SOURCE
1700 Brickell Drive/New River Land Sale .................... $ 5,395,000 ................... Seller ............................ Co-Listed 400 Isle of Palms Drive/Waterfront Re-Sale $ 5,100,000 Seller Referral Las Olas Beach Club Penthouse ........................... $ 4,795,000 ................... Seller ............................... Trade 2600 Castilla Isle/Waterfront Re-Sale ....................... $ 4,495,000 ................... Seller ...................... Direct Marketing 400 Isle of Palm Drive/Waterfront Re-Sale ................... $ 5,100,000 ................... Seller .............................. Referral 76 Isla Bahia Drive Lot 10 ................................ $ 4,895,000 ................... Seller .............................. Referral 76 Isla Bahia Drive Lot 9 ................................. $ 4,895,000 ................... Seller .............................. Referral 76 Isla Bahia Drive Lot 8 $ 3,695,000 Seller Referral 410 Lido Drive, Waterfront Re-Sale $ 3,995,000 Seller Referral 1028 SE 13th Terrace/Cordova, Custom Re-Sale .............. $ 3,995,000 ................... Seller ....................... Repeat Business 137 Nurmi Drive, Waterfront Re-Sale ....................... $ 3,975,000 ................... Seller ...................... Direct Marketing 1957 Harbourview Drive, Direct ICW Re-Sale ................. $ 3,900,000 ................... Seller .............................. Referral 600 Riviera Drive, Waterfront Re-Sale ....................... $ 3,565,000 ................... Seller ...................... Direct Marketing 2515 Castilla Isle, Waterfront Re-Sale $ 3,595,000 Buyer Repeat Business Athena Penthouse, Boca Raton $ 3,500,000 Seller Repeat Business 3100 N. Ocean Blvd, L’Hermitage Penthouse ................. $ 3,549,000 ................... Seller ............................ Co-Listed Paramount #1601 ...................................... $ 3,195,000 ................... Seller .............................. Referral Las Olas Beach Club #304 ................................ $ 3,495,000 ................... Seller .............................. Referral 2200 N. Ocean Boulevard, Auberge N602 ................... $ 3,175,000 ................... Seller .............................. Referral 1933 Harbourview Drive, Direct Intracoastal $ 2,195,000 Seller & Buyer Repeat Business 3801 NE 25th Avenue, Waterfront Re-Sale $ 1,695,500 Seller Repeat Business 2209 Intracoastal Drive, Dry Lot Residence. . . . . . . . . . . . . . . . . . . $ 1,475,000 ................... Buyer ....................... Repeat Business 2009 Admirals Way, Dry Lot Residence ...................... $ 1,550,000 ................... Seller ...................... Direct Marketing 909 SE 2nd Court, Townhouse ............................ $ 1,395,000 ................... Seller ....................... Repeat Business 1917 SE 22nd Avenue, Pool Residence ..................... $ 1,350,000 ................... Seller ....................... Repeat Business JULIE’S
| January 1, 2020 — December 31, 2022 ADDRESS LAST LIST PRICE JULIE REPRESENTED MARKETING SOURCE Total
Career Sales Over $2.3 Billion • Above Last List Price • Co-Listed with Florida Luxurious Properties • Total 2023 Opening Inventory $190,479,500 T AKE TIME TO CONSIDER JULIE’S APPROACH ....
SALES PRODUCTION
Volume 2020 to 2022 .............................. $516,000,000
James Edition ranks first
A global online luxury marketplace. The website has 15 different ultra-luxury categories: real estate, cars, jewelry, jets, helicopters, watches, yachts, extraordinaire, motorcycles, lifestyle & collectibles, residential developments, experiences, yachts and vacation rentals. It is an upmarket form of a classified advertising portal. The strict curation of all listings has resulted in several media coverages. It has been referred to by some as the “Craigslist for billionaires”. The advertised goods are so rare that the website has received regular coverage by other websites, print magazines and TV stations.
GLOBAL SEO
JamesEdition ranks first in thousands of Google searches in 5 languages across the world.
BRAND EXPOSURE
While browsing carefully selected items and narrowing down their search, consumers meet my brand and properties across all touchpoints.
PROPERTY PRESENTATION
My properties are presented in the way affluent consumers expect, with unlimited high resolution pictures, videos and virtual tours.
TAKE TIME FOR THE JAMES EDITION PAGE ....
450 E Las Olas Boulevard, Fort Lauderdale, FL 33301 © 2023. Douglas Elliman Real Estate. All material presented herein is intended for information purposes only. While, this information is believed to be correct, it is represented subject to errors, omissions, changes or withdrawal without notice. All property information, including, but not limited to square footage, room count, number of bedrooms and the school district in property listings are deemed reliable, but should be verified by your own attorney, architect or zoning expert. The number of bedrooms listed above is not a legal conclusion. Each person should consult with his/her own attorney, architect or zoning expert to make a determination as to the number of rooms in the unit that may be legally used as a bedroom. Equal housing opportunity.
or second in thousands of Google searches in 5 languages across the world.
MEET FELLOW G-WAGON OWNERS • Fun Events • Networking • Sponsorship Opportunities To learn more about the G-Wagon club, call, text or E-mail Julie Jones for more information on upcoming events! 954.328.3665 Julie.Jones@Elliman.com
In January of 2022, it occurred to me that I was surrounded by an amazing group of businesswomen and entrepreneurs that I encountered in my daily real estate activities. I was also struggling to find time to get together with them individually to exchange ideas, remain in contact and generally provide support at today’s hectic and complex pace.
Lux Ladies of South Florida was formed that very same month and started with ten founding members. By February, the group exceeded twenty and continues to gain momentum! The concept is to bring together women that are working in luxury market sectors to network and refer business on an ongoing basis. I also saw the platform as a valuable opportunity for women relocating and new to South Florida or for start-up businesses as they build their infrastructure socially and for commercial purposes. Or simply for women who are just passionate about the business world and wish to share in a positive environment or give back to the community.
Today’s business world, more than ever, is relationship-driven and the key to success is to surround ourselves with trusted experts who are focused on providing the very best level of service in their individual market sectors.
If you are interested in joining and your market sector is not currently represented, kindly contact me via email.
Let’s all work together to build a meaningful business women-driven and oriented community that is truly invested in mutual success!
Visit LuxLadiesFL.com or call Julie Jones at 954.328.3665
YOUR ARE PERSONALLY INVITED!
To all the ladies working in luxury industries! In January 2021, Julie Jones pioneered a monthly networking meeting. Each sector has exclusive representation. The following professions are currently open and we welcome new members:
• Accountant
• Dentist
• Dermatologist
• General Practitioner
• Boutique
• Hair Salon | Spa
• Luxury Automotive
• Nutritionist
• Plastic Surgeon
• Personal Trainer
• Photographer
• Veterinarian
CALL ABOUT ATTENDING OUR NEXT MONTHLY MEETING
T AKE TIME FOR COMMUNITY ....
For many years, Julie Jones has enjoyed membership as a Royal Dame.
More than half a century ago, a determined group of women called themselves the Royal Dames and joined forces to fight one of mankind’s most formidable foes— cancer. Believing that a cure could only be found through research, they began to support the ground-breaking work being done at the Rumbaugh-Goodwin Institute (RGI), now located at Nova Southeastern University. RGI’s new, patented therapeutics are showing great promise in treating many types of cancer, and most recently, Glioblastoma, one of the deadliest forms of brain cancer.
Julie encourages local ladies to consider joining and supporting this incredible group of women!
ONE MORE
congratulate SeaKeepers on preserving our beaches & ocean one year at a time. The International SeaKeepers Society is a registered non-profit organization. Donations are tax deductible to the extent of the law. Collected over 11,000 pounds of trash from our shorelines Completed over 300 missions in our DISCOVERY Yacht Program Engaged with over 3,000 volunteers and 2,700 students internationally (786) 924-6209 | Donations@SeaKeepers.org SeaKeepers.org JOIN SEAKEEPERS MEMBERSHIP PROGRAM AND SUPPORT THEIR MISSION TODAY
A SEAKEEPER AT
Julie Jones & Denison Yachting
BECOME
Julie Jones VP of Ultra Luxury Sales
2021 Fort Lauderdale Top Producer
$516 Million Sold Last 24 Months
Career Sales in Excess of $2.3 Billion
Considering Taking a New Path in 2023?
Julie Jones joined Douglas Elliman in the Summer of 2022 to offer increased national and global services to her extensive luxury customer base of both sellers and buyers. Julie now enjoys the networking and referral opportunities of approximately 22 Douglas Elliman offices in South Florida alone!
Of equal importance is that Douglas Elliman is located where the luxury customers reside. There are currently approximately 100 offices and over 1,300 sales professionals in key luxury markets including California, Colorado, Connecticut, Massachusetts, New Jersey, Texas and of course, New York where their real estate journey originated over a century ago! Further expansion is planned both in the US and internationally.
The power of the Douglas Elliman network expands far beyond local borders with a strategic alliance with Knight Frank Residential, the world’s largest privately-owned global property agency and consultancy. Julie Jones is one of only 500 Knight Frank card holders globally with her exclusive listings marketed to affluent audiences in 60 countries across 6 continents. As you consider a new path in the US or overseas Julie Jones would be delighted to share these resources with you!
This is not to be constructed as a solicitation of property presently listed for sale. Information and all measurements are believed accurate but are not warranted. Data compiled from information from the seller. Broward county tax records, etc. and should be verified by the buyer. @2022 Julie Jones at Douglas Elliman Real Estate. All rights reserved. Duplication in part or in whole is strictly prohibited by copyright law. To take the time for a personal or virtual visit please contact Julie Jones. 954 328 3665 Julie.Jones@elliman.com taketimeforultraluxury.com
Knight Frank Cardholder Broker Associate
450 E Las Olas Blvd | Suite 140 Fort Lauderdale, FL 33301
