Spring mix

giving back gratitude For healthcare heroes from top brands and thoughtful businesses

across the country Written + produced by Catherine Tse

1 hometoWn hero You know him as Grammy awardwinning, Super Bowl half-time performing artist The Weeknd, but abel Tesfaye is also just a canadian guy who wants to help out his hometown of Scarborough during a rough year. all proceeds from sales of his popular xO face masks were donated to the Scarborough health Network, with the artist matching every dollar raised, for a total donation of $500,000. theweeknd.com

2 finD your roots canadian-born roots is giving back to frontline healthcare workers through three initiatives. its largest contribution came in the form of $500,000 in products that were repurposed as scrubs at canadian medical facilities. roots also repurposed their Toronto leather factory to produce non-medical, washable and reusable face masks, all designed and made in canada by their own employees. and roots also donated 3,000 medical-grade masks to local medical facilities. roots.com

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gestures of thanks x6

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eDitor's pick

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4 T behind front lines

3 Creature Comforts Everybody deserves a safe and comfortable home, and iKEa canada worked with vulnerable communities, including the homeless, refugees and children, providing new bedding, mattresses, children’s toys and food to ensure they had just that during these challenging times. So far, they’ve contributed nearly $2.3m in products and supply donations to local communities across canada that have been particularly hit hard by cOViD-19. ikea.com/ca/en

4 refueL To honour the hard work and dedication of canadian healthcare workers for their tireless work, molson coors Beverage company in canada provided meals to 20,000 frontline healthcare workers. collaborating with SkipTheDishes, gift-card codes were provided on international Nurses Day last year to workers at hospitals in communities from coast to coast where molson coors brews. additionally, a GoFundme page collected over $16,000 in donations from the public, which provided an additional 665 meals. molsoncoors.com

5 take a seat custom furniture manufacturer, Van Gogh Designs, is revamping 26 staff rooms at Surrey memorial hospital. Each room is different—some units requested recliners or dining tables and chairs, while others asked for sofas. Once completed, the donation will total approximately $170,000 in custom furniture that brings comfort and ease to healthcare workers during long hours on-call during this pandemic. vangoghdesigns.com

6 goLD star To help healthcare professionals recharge and feel refreshed after long stretches of critical work, premium haircare brand Goldwell canada donated 400 gift sets of hair products, as well as gift cards to Taz hair company for salon services, totalling $48,000 worth of goods and services. recipients were healthcare staff from St. Joseph hospital in Toronto and St. Joseph hospital in london, ON. goldwell.com