New Technology Magazine 2014 Media Guide

2014 Media Guide NEW TECHNOLOGY MAGAZINE 2014

SOLUTIONS FOR YOUR ADVERTISING NEEDS

NEW TECHNOLOGY MAGAZINE READERS ARE

high-level executives foremen & managers geoscientists engineers WORKING IN

exploration & production service & supply manufacturing & fabrication WITH A FOCUS ON

engineering & operations

2014 MEDIA GUIDE

PAGE 2

Readership 16% of these New Technology Magazine readers have roles within the OPERATIONS or PRODUCTION division of their company.

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Breakdown of New Technology Magazine’s readership by job title.

ENGINE

22%

As an advertiser, it’s important for you to know that you’re reaching the right audience.

New Technology Magazine’s readership statistics—illustrated by the graphs on this page and the following page—show the magazine’s demographics across the oil and gas industry.

14%

24%

SALES, MARKETING & REPRESENTATIVES 7% BUSINESS DEVELOPMENT 6% CONSULTING 3% ADMINISTRATIVE, SUPPORT & ARCHIVES 3%

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This information shows a 56% proportion of MANAGEMENT-LEVEL DECISION MAKERS.

As the largest individual-member organization serving engineers, scientists and other professionals in the oil and gas industry, the SPE offers unique access to a group of engineers and geoscientists who are working to develop management and leadership expertise through its programs and activities.

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Special distribution to the Society of Petroleum Engineers (SPE)

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Source: Market research survey of New Technology Magazine subscribers, conducted by Bramm Research (2013). Total sample of 200 surveyed.

2014 MEDIA GUIDE

PAGE 3

Circulation & distribution

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New Technology Magazine readers work in a wide range of industry categories, with an impressive representation of exploration, production and service & supply.

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SURVEYED READERS’ RESPONSES, BY DEPARTMENT

30

Source: Market research survey of New Technology Magazine subscribers, conducted by Bramm Research (2013). Total sample of 200 surveyed.

Distribution strategies for New Technology Magazine For each issue, an average of 7,000 copies of New Technology Magazine are printed and distributed. A powerful combination of qualified, paid and controlled circulation ensures each issue of New Technology Magazine makes it into the hands of industry leaders and decision makers. Distribution also includes 800 copies of each issue for members of the Society of Petroleum Engineers as well as a significant rate of trade show distribution throughout the year.

2014 MEDIA GUIDE

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Editorial schedule Editorial schedule is correct at time of printing but is subject to change without notice.

January/ February issue

NORTHERN TECHNOLOGIES: A look at the latest technologies designed to tackle the extremes of the Arctic.

PLUS: • Shale oil and gas—A look at drilling, completions and production technologies • Heavy oil and oilsands—Increasing productivity while reducing costs This issue will be distributed at the following events:* • CERI Natural Gas Conference, Calgary, Alberta • China International Petroleum & Petrochemical Technology and Equipment Exhibition (CIPPE), Beijing, China • CHOA Slugging It Out Conference, Calgary, Alberta

March issue

INNOVATION: Our yearly recognition of the inventors and innovators whose creativity and foresight have left their mark on the oil and gas industry.

PLUS: • Seismic and exploration— The latest seismic and geophysical technologies • Drilling and completions— Improvements in drill bits, fluids, casing, coiled tubing, fracturing and stimulation This issue will be distributed at the following events: • BUILDEX Edmonton, Edmonton, Alberta • CERI Oil Conference, Calgary, Alberta • Oil Sands Heavy Oil Technologies, Calgary, Alberta

April issue

HORIZONTAL WELLS AND MULTISTAGE FRACKING: Horizontal drilling and multistage fracturing technologies continue to improve. We examine the latest advancements on the market.

PLUS: • Pipelines and transportation— The newest technologies for delivering oil and gas to market • Production—Technologies impacting all levels of the production chain This issue will be distributed at the following events: • Dawson Creek Energy Expo, Dawson Creek, British Columbia • ISA Edmonton Exhibit & Conference, Edmonton, Alberta • Offshore Technology Conference, Houston, Texas • PSAC Spring Conference, Red Deer, Alberta

May issue

TIGHT, CONVENTIONAL AND ENHANCED OIL RECOVERY: Technologies opening new oil plays and rejuvenating old ones.

PLUS: • Pad drilling—Advances such as movable-flex and fit-for-purpose rigs • Heavy oil and oilsands—Increasing productivity while reducing costs This issue will be distributed at the following events: • CERI Petrochemical Conference, Kananaskis, Alberta • Enform Petroleum Safety Conference, Banff, Alberta • GeoConvention, Calgary, Alberta • Oilweek‘s Rising Stars Awards Recognition, Calgary, Alberta • Southern Alberta Energy Expo, Medicine Hat, Alberta Continued on following page.

Key dates for advertising in New Technology Magazine Issue

Sales Close

Ad Material Due

Release Date

January/February

January 8, 2014

January 10, 2014

January 31, 2014

March

February 5, 2014

February 7, 2014

February 28, 2014

April

March 5, 2014

March 7, 2014

March 28, 2014

May

April 2, 2014

April 4, 2014

April 25, 2014

June

May 7, 2014

May 9, 2014

May 30, 2014

July/August

June 4, 2014

June 6, 2014

June 27, 2014

September

August 6, 2014

August 8, 2014

August 29, 2014

October

September 3, 2014

September 5, 2014

September 26, 2014

November

October 1, 2014

October 3, 2014

October 24, 2014

December

November 5, 2014

November 7, 2014

November 28, 2014

* Scheduled event distribution is accurate at time of printing but is subject to change without notice.

Each event has been placed in the schedule with the month/issue of New Technology Magazine that will be available at that particular event.

2014 MEDIA GUIDE

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Editorial schedule, continued Editorial schedule is correct at time of printing but is subject to change without notice.

June issue

PRODUCTION TECHNOLOGIES: New technologies working to advance oil and gas productivity and cut costs.

PLUS: • Amazing wells—New industry standards in drilling, fracturing, and producing oil and gas • Upgrading and refining— Technologies that add value to Canada’s oil and gas production This issue will be distributed at the following events: • Atlantic Canada Petroleum Show, St. John’s, Newfoundland • EPAC Oil & Gas Investor Showcase, Calgary, Alberta • Global Petroleum Show, Calgary, Alberta

July/August issue

SOFTWARE: Our annual oil and gas software survey takes a look at the latest software solutions for exploration, drilling and production of oil and gas.

BONUS SPECIAL ISSUE: Canadian Oilpatch Technology Guidebook PLUS: • Communications—Wireless, telecommunications and satellite technologies in the industry • Drilling and completions— Improvements in drill bits, fluids, casing, coiled tubing, fracturing and stimulation

September issue

EVERYTHING OILSANDS: Examining advances in surface mining and in situ technologies being introduced to the rapidly growing oilsands sector.

PLUS: • Water—The latest technologies for treating, recycling and conserving water • Production—A look at technologies that boost production, with a special look at enhanced oil recovery This issue will be distributed at the following events: • International Pipeline Exposition, Calgary, Alberta • Lloydminster Heavy Oil Show, Lloydminster, Alberta • Oil Sands Trade Show, Fort McMurray, Alberta

October issue

OILPATCH GREENGUIDE: Coverage of technologies that address environmental issues such as energy conservation, reducing emissions and reclamation.

PLUS: • Drilling innovations—The latest advances in drilling rig and bit technologies • Technology for export— Made-in-Canada innovations that are capturing world markets This issue will be distributed at the following events: • CHOA Fall Business Conference, Calgary, Alberta • Women Engineering the Future Expo, Calgary, Alberta

In every issue In addition to feature stories on issues that matter to our readers, New Technology Magazine engages readers through content in our regular magazine departments.

EDITOR’S VIEW: Editor Maurice Smith gives his perspective on technology trends VANGUARD: Snapshots, news and Q&As about oilpatch technology

November issue

TECHNOLOGY STARS: New Technology Magazine’s annual awards for the best of the best in new oil and gas technologies.

BONUS SPECIAL ISSUE: Multistage Fracking and Horizontal Drilling PLUS: • Exploration and drilling— A look at the latest seismic and drilling advances • Production—Intelligent completions, artificial lift, automation, real-time operations and reservoir characterization This issue will be distributed at the following events: • BUILDEX Calgary, Calgary, Alberta • National Supply Chain Forum, Calgary, Alberta

December issue

OVER-THE-HORIZON TECHNOLOGIES: Potentially game-changing technologies to watch for.

PLUS: • Health, safety and environment— The latest in HSE innovation • Drilling and completions— A review of horizontal/directional drilling, fracturing and stimulation technologies

RESEARCH: A look at lab research that may boost future production BYTES: The latest information about oilpatch software GREENSCENE: Covering technologies that help companies reduce their environmental impact NEW TECH: Short articles on new tools and techniques that cut costs and increase output

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Additional exposure Take advantage of targeted special issue advertising New Technology Magazine has a unique readership profile of oil and gas stakeholders who want to stay informed about the newest and most influential technology in development. To reach this target audience, advertisers should consider the following opportunities: SPECIAL ISSUE ADVERTISING

Canadian Oilpatch Technology Guidebook (Tech Guide) The Tech Guide presents a showcase of Canada’s leading technologies, from cutting-edge drilling and production technologies to advances in software and environmental innovations.

RELEASED IN:

SALES CLOSE:

AD MATERIAL DUE:

August

July 2, 2014

July 4, 2014

Custom print advertising options in New Technology Magazine TECH PROFILES & ADVERTORIALS An advertorial is an advertising/editorial hybrid where an advertiser enlists New Technology Magazine to produce a feature describing a company, product or service. A Tech Profile is a double-page spread that’s created by combining one full-page ad and one single-page advertorial. Advertorial sales close dates are two weeks prior to listed advertising sales close dates.

INSERTS & ATTACHMENTS Inserts, tip-ons, belly bands and spadias provide four unique ways for advertisers to take advantage of New Technology Magazine’s targeted distribution.

GUARANTEED PLACEMENT Advertisers may occasionally request their ad material to be placed in a specific section or on a specific page of a publication. For a 20 per cent surcharge, an advertiser can be guaranteed one of a selection of available positions in New Technology Magazine.

SPECIAL ISSUE ADVERTISING

Multistage Fracking and Horizontal Drilling In addition to reporting on fracturing techniques helping to open up shale and tight oil and gas plays, fluids, design and proppants, this special issue will include a comprehensive coverage of peripheral products and services that complement the fracking process.

RELEASED IN:

SALES CLOSE:

AD MATERIAL DUE:

November

October 1, 2014

October 3, 2014

Both of these publications will be distributed to the paid circulation of New Technology Magazine, Oilweek and the Daily Oil Bulletin and will also be distributed via trade shows, government consulates and institutional channels.

For more information about advertising in these special issues, contact your sales representative.

You can find a complete listing of our advertorial, insert and attachment guidelines on our media guide web page: junewarren-nickles.com/mediaguides.

For more information, contact your sales representative.

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Digital advertising A more targeted online advertising solution: Oil & Gas Pack websites and e-newsletters Newtechmagazine.com advertising is available through the new Oil & Gas Pack of websites, which gives advertisers the power to access a more specific group of oil and gas industry web users than ever before. Digital advertising in the Oil & Gas Pack of websites puts your ad in rotation on 10 JuneWarren-Nickle’s Energy Group websites that feature oilpatch topics, news and data:

junewarren-nickles.com

riglocator.ca

oilweek.com

airwaterland.ca

User statistics for the Oil & Gas Pack

datacentralcanada.com

September 1, 2012, to August 31, 2013*:

oilandgasinquirer.com

603,881 total visits 325,969 unique visitors newtechmagazine.com

canadianoilregister.com

1,495,088 page views Source: Google Analytics

profilermagazine.com

petroleumexplorer.ca

* Since this configuration of websites is new for 2013, these statistics show the sum of total visits, unique visitors and page views for each website during this date range.

Advertise in our Oil & Gas e-newsletters In 2014, a new digital advertising opportunity will join our portfolio—the chance to book advertising in a set of e-newsletters targeted to the inboxes of our oil and gas subscribers.

For more information on these and other great online advertising opportunities, view our Online Advertising media guide at junewarren-nickles.com/mediaguides.

2014 MEDIA GUIDE

Magazine ad rates

PAGE 8

Prices include process colour. Cancellations made after ad material due date will be invoiced at 50%.

Cover positions are non-cancellable. Rates effective September 1, 2013, for advertising in 2014.

Size

1X

3X

6X

9X

$ 7,450

$ 7,230

$ 6,920

$ 6,650

Full page

4,270

4,150

3,970

3,820

2/3 V

3,830

3,720

3,570

3,430

1/2 V or H

3,490

3,400

3,270

3,150

Double-page spread

AGENCY COMMISSION & CASH DISCOUNTS 15% of gross billing allowed on standard ad pricing, advertorials and guaranteed position charges to accredited agencies only. Cash discount is 3% of the net, and the cash discount date is 15 days after date of invoice.

1/3 SQ or V

2,750

2,690

2,590

2,520

1/4 V or H

2,430

2,380

2,320

2,250

Outside back cover

5,800

5,580

5,230

4,940

Inside front cover

5,460

5,240

4,910

4,650

DESIGN SERVICES

Inside back cover

5,460

5,240

4,910

4,650

Advertising design and proofing services are available—contact your sales representative for more details on included services, fees and conditions.

Tech Profile: advertorial + full-page ad

7,800

–

–

–

Advertorial

5,130

–

–

–

Gatefold

9,670

–

–

–

Magazine ad sizes

Please note the size increases for double-page spreads and full-page ads. New size takes effect for the January/February 2014 issue.

Double-page spread

Full page

2/3 page vertical

trim: 8.125ʺ wide x 10.75ʺ tall bleed: 8.625ʺ wide x 11.25ʺ tall live: 7.625ʺ wide x 10.25ʺ tall

4.625ʺ wide x 9.5ʺ tall

1/2 page vertical

1/2 page horizontal

1/3 page vertical

3.4375ʺ wide x 9.5ʺ tall

7.0625ʺ wide x 4.625ʺ tall

2.25ʺ wide x 9.5ʺ tall

1/3 page square

1/4 page vertical

1/4 page horizontal

4.625ʺ wide x 4.625ʺ tall

3.4375ʺ wide x 4.625ʺ tall

7.0625ʺ wide x 2.25ʺ tall

trim: 16.25ʺ wide x 10.75ʺ tall bleed: 16.75ʺ wide x 11.25ʺ tall live: 15.75ʺ wide x 10.25ʺ tall

SUBMITTING YOUR AD: JuneWarren-Nickle’s Energy Group uses AdDesk to receive ad material online. Visit addesk.junewarren-nickles.com and log in to find full advertising file guidelines or to upload your ad or ad material. For assistance, please contact the Ad Traffic Coordinator at 780.944.9333 (toll-free 1.800.563.2946) or atc@junewarren-nickles.com.

For more information on advertising or sponsoring, please contact your sales representative.

If you are a new advertiser, please contact Christopher Kuntz by phone at 403.516.3492 or email at ckuntz@junewarren-nickles.com.

2013/09/01

New Technology Magazine and newtechmagazine.com are products of JuneWarren-Nickle’s Energy Group.

JuneWarren-Nickle’s Energy Group produces authoritative print and online publications, data sets, maps, charts, directories, and events.

We are the Canadian leader in providing rich information about the oil & gas and construction industries. Our commitment to our readers and advertisers remains steadfast: to be the most trusted source of energy information in Canada.

JuneWarren-Nickle’s Energy Group is owned by Glacier Media Inc.

junewarren-nickles.com Edmonton

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