The South's Most Elegant Charitable Gala - The Rose Ball. Featuring more than 4,000 roses of all varieties, this premier gala is one of the most beautiful and elegant in the Southeast. As the longest running charitable community benefit in Greenville, SC, the Rose Ball will create an ambience of timeless Southern elegance that is reminiscent of the Ball's past. All proceeds from the Rose Ball are disbributed to designated Greenville, SC charities.