Perfectionism Matcha for perfectionists
Matcha The result of generations of perfecting a single ingredient in every minute detail of every aspect. From growing to harvesting to processing to whisking, there is not a thing that is short of perfection.
It all starts here. The tea plants are shaded for about 20 days before the harvest. This special process of adjusting the right amount of sunlight is done to dramatically reduce photosynthesis, and because of that, the leaves become a dark green color creating the best and most avorful Japanese tea leaves that are packed with the highest amount of umami among all Japanese green teas. Once picked, the buds and leaves are then quickly steamed and dried to kill the enzymes in the leaves and stop any possible oxidation. This process locks in the freshness and its fresh green color unimaginable in any other type of tea in the world.
Tencha Matcha
The real matcha can t be made out of any leaf, and evenif you select only the best leaves, that still wouldn t be enough. Japanese masters passdown generations of know-how to select only the best parts of those best leaves, and that means separating out the edge, the stem, the vain, and everything else leaving only the center most part of the leaves that are called Tencha . This is the only thing that is worthy of being the raw material of matcha.
The birthplace of matcha The microscopic particles of matcha are especially weak against heat, sunlight, humidity, and oxygen. That is why the real matcha is only slowly gound using stone mills that produce very minimal heat in an extremely-low-humidity dark room that is also oxygen controlled.
It takes a lot more than just purity of the raw material. It goes much further than the ideal to pursue the best. it s the countless generations of accumulative eorts to push beyond the best again and again.
Perfectionism Matcha for perfectionists
Culinary-Grade Matcha
Purist
Idealist
Perfectionist
Matcha for purists who strive for the authenticity and purity of their ingredients.
Matcha for idealists who strive for the best resulting products.
Matcha for perfectionists who strive beyond the best, because the best is not good enough.
Umami
Umami
Umami
Fragrance
Fragrance
Fragrance
Complexity
Complexity
Complexity
Bitterness
Bitterness
Bitterness
100 g
650.-
-
100 g
1,280.-
-
100 g
1,880.-
-
500 g
2,763.-
15 % off
500 g
5,760.-
10 % off
500 g
7,990.-
15 % off
1 kg
4,550.-
30 % off
1 kg
7,840.-
20 % off
1 kg
13,160.-
30 % off
3-5 g
150 ml
3-8 g
150 ml
3-8 g
150 ml
Matcha
Milk
Matcha
Milk
Matcha
Milk
Ceremonial-Grade Matcha The highest grade of Matcha that is used in traditional Japanese tea ceremony. By selecting only the very best, the greenest and the brightest Tencha (The best part of the best Japanese tea leaves), before being meticulously stone-ground, the resulting Matcha is an order of magnitude more profound than any other. Ceremonial-Grade Matcha is so delicate that nobody adds milk or sugar into it; only high quality hot water is used. And, once it s properly brewed, the bursting umami taste and its extremely complex aroma just keeps accelerating in your mouth, and lingers for several minutes. There is no other tea that gets you there quite like Ceremonial-Grade Matcha.
Extraordinary 20 g
980.-
100 g
4,165.-
Rare
Matchless
-
20 g
1,880.-
-
20 g
2,880.-
-
15 % o
100 g
7,990.-
15 % o
100 g
12,240.-
15 % o
4g
30 ml
Matcha
Water
2g
60 ml
Matcha
Water
Koicha (Thick prepaired) Usucha (Regularly prepaired)
Japanese Tea Leaves
Houjicha Along with Sencha, Houjicha is the most drunk tea in Japan. This roasted Japanese green tea is one of the smoothest most mellow Japanese tea out there that also leaves lingering aroma for a long while. Houjicha has lower caffeine content comparing to other green tea due to its roasting process.
Purist
Idealist
Perfectionist
Roast
Roast
Roast
Fragrance
Fragrance
Fragrance
Complexity
Complexity
Complexity
Bitterness
Bitterness
Bitterness
50 g
450.-
-
50 g
880.-
250 g
-
50 g
1,680.-
-
1,913.-
15 % off
250 g
3,740.-
15 % off
250 g
7,140.-
15 % off
500 g
3,600.-
20 % off
500 g
7,040.-
20 % off
500 g
13,440.-
20 % off
750 g
5,063.-
25 % off
1 kg
6,300.-
30 % off
750 g
9,900.-
25 % off
750 g
18,900.-
25 % off
1 kg
12,320.-
30 % off
1 kg
23,520.-
30 % off
2g
100 ml
3 min
Tea
Water
Steeping Time
Single Steeping Multiple Infusion
5g
150 ml
4-5
Tea
Water
# of Infusions
Genmaicha It s not easy to find tea that is quite as aromatic, robust yet soft and distinctive as Genmaicha. The added toasted grains of Japanese rice combines with the fresh sencha-like green tea leaves take your everyday Japanese tea experience to the next level.
Purist
Single Steeping Multiple Infusion
Idealist
Fragrance
Fragrance
Complexity
Complexity
Bitterness
Bitterness
50 g
450.-
-
50 g
880.-
250 g
1,913.-
15 % off
250 g
3,740.-
15 % off
500 g
3,600.-
20 % off
500 g
7,040.-
20 % off
750 g
5,063.-
25 % off
750 g
9,900.-
25 % off
1 kg
6,300.-
30 % off
1 kg
12,320.-
30 % off
3g
100 ml
3 min
Tea
Water
Steeping Time
4-6 g
150 ml
8-10
Tea
Water
# of Infusions
-
Sencha Sencha, the most popular tea in Japan, is probably one of the most amazingly balanced tea on the planet. It has grassy and savoury vegetal notes that perfectly combines with Umami and a hint of marine air. And with its high caffeine content, Sencha makes an unmatched all-day energy booster.
Purist
Idealist
Perfectionist
Umami
Umami
Umami
Fragrance
Fragrance
Fragrance
Complexity
Complexity
Complexity
Bitterness
Bitterness
Bitterness
50 g
550.-
-
50 g
980.-
-
50 g
1,450.-
-
250 g
2,338.-
15 % off
250 g
4,165.-
15 % off
250 g
6,163.-
15 % off
500 g
4,400.-
20 % off
500 g
7,840.-
20 % off
500 g
11,600.-
20 % off
750 g
6,188.-
25 % off
750 g
11,025.-
25 % off
750 g
16,313.-
25 % off
1 kg
7,700.-
30 % off
1 kg
13,720.-
30 % off
1 kg
20,300.-
30 % off
Single Steeping Multiple Infusion
2g
100 ml
3 min
Tea
Water
Steeping Time
4-5 g
40 ml
7-8
Tea
Water
# of Infusions
Gyokuro
Gyokuro is considered The King of Japanese tea leaves. The bluish green leaves are packed with maximum amount of Umami while having very minimal bitterness. Gyokuro defines what Japanese tea is, to say the least. And once you have a proper sip of Gyokuro, your perception of Japanese tea will never be the same again.
Umami Fragrance Complexity Bitterness
Multiple Infusion
2g
25 ml
3-4
Tea
Water
# of Infusions
25 g
1,280.-
-
125 g
5,440.-
15 % off
250 g
10,240.-
20 % off
375 g
14,400.-
25 % off
500 g
17,920.-
30 % off
Perfectionist-Grade Matcha Bowl (450 ml) 1,500.-
Matcha Kit 650.-
Natsume 880.-
Ceremonial-Grade Matcha Bowl (300 ml) 1,850.-
Chasen 650 / 2,350 / 3,580.-
Chachaku 650.-
Whisk Stand 450.-
J1 Cup (30ml) 380.-
J2 Cup (40ml) 380.-
J3 Cup (40ml) 380.-
J4 Cup (100ml) 480.-
Zen Cup (60ml) 880.-
Houhin (100 ml) 1,750.-
Kyusu (200 ml) 3,300.-
Japanese Ceramic Pot (400 ml) 2,500.-
Japanese Iron Pot (700 ml) 3,880.-
A truly great Tea Master
is one who restlessly strives to be a learner" of the nature of dierence in each tea, and that the concept of right or wrong doesn t apply to those who truly understand what they are doing.
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