Karolina Dąbrowska PORTFOLIO

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KAROLINA DĄBROWSKA 2016 – 2019


Graphic design will save the world right after rock and roll does.

#DavidCarson


4

about me 6

8

resume + cv

brand identity 20

graphic design

28 42 56

photography

diploma project

printed works


about me


WITAJ It’s not hard to admit for me that I always felt

like a person strongly concentrated on visual

arts world. From my childhood years, when I was making toys for myself, to primary and secondary school, when attending to arts classes and

theatre group I was surrounded by creative and

open-minded people with whom I could transform my imaginary ideas into reality.

These experiences led me to architectural drawing course where I improved my manual skills that gave me a confidence to bond my way with visual arts.

Besides, exploring the fields of graphic programmes and a new passion for traveling and Asian culture determinated my decision to progress in Polish-Japanese Academy of Informa-

tion Technology where I gained knowledge and skills in the field of broad-based New Media Art.

In 2017 I had the opportunity to learn different way of working and thinking about design while continuing my studies during exchange semester in Portugal at ESAD Matosinhos.

Privately I’m a great fan of long-distance journeys, learning about other cultures, languages,

history and sharing them with others. For several years I have been documenting these experiences and emotions with the help of photography. This field is a challenge and hobby for me, which in the future I would like to continue not only on an amateur level.

HELLO

今日は

HOI

I believe that with the help of ever-growing technology, combined with the latest media, designers are able to create more ambitious visions on an ever larger scale. My knowledge gained during work and foreign exchange gave me the opportunity to look more broadly at the media art around us and the possibilities that the creators still have to offer to improve it. I present my CV and part of my workshop at the turn of 2016-2019.

hope to see you soon.

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Karolina Dąbrowska

resume — education

2014

2015

26/07/1996

architectural drawing course DOMIN Studio

karo.3d96@gmail.com

2015

2018

+48 506 002 085

BA New Media Arts – Visual Communication Polish-Japanese Academy of Information Technology

2017

2018

exchange semester Communication Design Faculty ESAD - Escola Superior de Artes e Design de Matosinhos

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experience 2014

voluntary work

2019

2016

internship National Geographic Poland

2017

”Rzeczpospolita on Silk Road” project

2017

freelancing

2018

2019

Full-time Graphic Designer | DTP Corex

2019

Part-time Graphic Designer | DTP CX Dystrybucja


—

skills adobe creative cloud photography

Xd InVision sketch

in

S

maya

M

travel

microsoft office

W

P

language proficiency PL

— cv

EN

JA

7 civil aviation

NL

Clifton Strengths individualization relator responsibility self-assurance focus

Asian culture and history

design


brand identity



Tokyo 2020 Proposal for graphic identity and gadgets for Tokyo 2020 Olympic Games.

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Graphic Design lab, PJAIT, Warsaw june 2017

Karolina DÄ…browska, SNM, 2017


Logo manual / TOKYO 2020

3,5p

2,5p

1p

2,2p

20p

14,2p

3,8p

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/ Konstrukcja i pole ochronne

/ niePoprawne wykorzsytanie

/ Poprawne wykorzsytanie /wersja monochromatyczna

/ Kolory

/wersja Achromatyczna

/wersja NEGATYWOWA

/ Typografia Bebas Regular abcdefghijklmnoprstuwxyz 1234567890

Bebas Neue abcdefghijklmnoprstuwxyz 1234567890




Pessoa velocipede co.

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Proposal for brand identity for city bikes brand Pessoa. Graphic Communication lab, ESAD, Matosinhos january 2018


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CX experience

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Brand identity for software house, providing advisory, IT development, designing and building softwares. Piaseczno march 2019


standard & alternative logo versions

business cards

typography

color palette RGB CMYK HEX

0, 30, 100 100, 90, 35, 26 #001E64

RGB CMYK HEX

0, 0, 0 0, 0, 0, 100 #000000

RGB CMYK HEX

RGB CMYK HEX

RGB CMYK HEX

200, 30, 0 14, 97, 100, 5 #C81E00

RGB CMYK HEX

255, 255, 255 0, 0, 0, 0 #FFFFFF

RGB CMYK HEX

64, 64, 64 0, 0, 0, 75 #404040

RGB CMYK HEX

229, 229, 229 0, 0, 0, 10 #E5E5E5

0, 76, 255 100, 70, 0, 0 #004CFF

RGB CMYK HEX

0, 211, 255 100, 17, 0, 0 #00D3FF

RGB CMYK HEX

255, 180, 0 0, 34, 93, 0 #FFB400

255, 38, 0 0, 85, 100, 0 #FF2600

part of Brand Manual

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Skarbonka Ĺšwinka Piggy the Moneybox

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Brand identity for piggybank. Used for promote moneyboxes on fairs and on displays. Piaseczno april 2019


horizontal versions: light & black background

the progress

color palette

typography

CHEVIN PRO EXTRABOLD

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graphic design


Succulent Care

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project: online mini-garden + guide for caring for one’s succulents description: educational material with opportunity of interaction with plants goal: raising awareness and educate holders and succulent fans how to care for them target: enthusiasts and owners of succulents inspiration: my own mini-garden of cacti and succulents Multimedia Graphics lab, PJAIT, Warsaw june 2017


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Visualizaçãoda daInformação Informação Visualização Infographic the history ESAD Matosinhos 1989–2017 Infografika of historii ESAD of Matosinhos

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Graphic Communication lab, ESAD, Matosinhos december 2017

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Exemplary web banners made for advertising and marketing purposes. Working with brands: Stabilo, Maped, Stick’n and Varta. Corex, Piaseczno january – august 2019


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printed works



Hamsa Grill Restaurant Advertising and business materials. Examples of poster, business cards and menu board for restaurant. Warsaw march – july 2019


business cards

poster /breakfast promo/

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Menu Board dimensions: 460 x 54 cm /in Hamsa Grill Restaurant/

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Happy Lassi

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Advertising and business materials. Examples of poster, pager and labels for Happy Lassi drink bottles Warsaw may – june 2019


pager

poster /new product promo/

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2 labels dimensions: 19 x 7 cm /Mango Lassi & Vegan Mango Lassi/

Wyprodukowany przez: UXL Foods Sp. z o.o. hello@happylassi.pl Tel. 721 777 475

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Wyprodukowany przez: UXL Foods Sp. z o.o. hello@happylassi.pl Tel. 721 777 475


2 bottles /Mango Lassi & Vegan Mango Lassi/

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Catalogs of Products for Corex and CX Dystrybucja I was responsible for preparing 2 catalogs of products. My tasks included preparing materials, publication composition and editing, creating layouts, proofreading, creating product descriptions, preparing print and internet versions files, cooperating with printer’s during the creation and printout and making acceptance of color proof. Corex, Piaseczno january – march 2019


PRODUKTY FANTAZYJNE

www.stabilo.pl

Notesy kształty Jasne kolory i zabawne kształty pobudzają wyobraźnię

21773

21771 4 712759 217719

21775

4 712759 217733

4 712759 217757

21772

21774

4 712759 217726

4 712759 217740

21778

21776

21780

4 712759 217788

4 712759 217764

4 712759 217801

STABILO Pen 68 metallic ®

Framaster metaliczny

21779

21777

4 712759 217795

4 712759 217771 INDEKS

OPIS PRODUKTU

21771~21780

notesy kształty: wiewiórka, królik, pingwin, kot, dinozaur, jeż, rybka, nosorożec, kogut, słoń

WYMIAR

LICZBA KARTEK

MIN. JEDNOSTKA SPRZEDAŻY

SZTUK W OPAKOWANIU

70 x 70 mm

50

1 szt.

24 szt.

NADAJ SWOIM PRACOM BLASKU! • nowa odsłona znanego flamastra Pen 68 • flamaster o kanciastym kształcie z mocną, zaokrągloną końcówką • 5 nowych metalicznych kolorów • tusz na bazie wody, bezwonny • posiada wentylowaną skuwkę

STABILO Pen 68 metallic • 5 metalicznych kolorów • kod kreskowy na każdym produkcie JS: 10 szt. 68/805 srebrny

4 006381 530132

68/810 złoty

4 006381 530194

68/820 miedziany

4 006381 530163

68/836 metaliczny zielony

4 006381 530286

68/841 metaliczny niebieski

4 006381 530224

Kostki kształty 6806/8-11 Etui

Mogą służyć do notowania, ale również – do kreatywnej zabawy 4 006381 530309

• etui z polipropylenu z zwieszką • zawartość 6 szt. w 5 kolorach: 2szt.: 805; po 1 szt.: 810, 820, 836, 841 JS: 1 etui

21791 4 712759 217917 INDEKS

21791

LICZBA KARTEK

kostki kształty minizwierzęta mix 10 wzorów, neonowe kolory

MIN. JEDNOSTKA SPRZEDAŻY

SZTUK W OPAKOWANIU

170x93x62 mm

30x200

1 opakowanie

30 szt.

6

BUURO

KOL OR OWANIE

STABILO® BOSS® ORIGINAL Pastel Zakreślacz

ZAKREŚLANIE

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ROZMIAR PUDEŁKA

OPIS PRODUKTU

Nożyczki biurowe Essentials Green

Essentials Soft

• • • •

• •

nożyczki wyprodukowane z myślą o środowisku naturalnym idealne połączenie ekologii z funkcjonalnością uchwyty w 60% wykonane są z surowców wtórnych ostrza i nit – ze stali nierdzewnej, gwarantują długotrwałe użytkowanie

trwałe ostrza i nit wykonane ze stali nierdzewnej uchwyty miękkie wewnątrz dają poczucie komfortu w czasie pracy, redukują uczucie ucisku i minimalizują zmęczenie dłoni

KLASYKA W SUBTELNYM KOLORZE Nowa odsłona klasycznego już zakreślacza STABILO BOSS ORIGINAL. 6 nowych modnych, pastelowych odcieni do kolekcji. • 2 grubości linii: 2 i 5 mm • tusz na bazie wody • pozostawiony bez skuwki nie zasycha nawet przez 4 godziny

STABILO BOSS ORIGINAL Pastel • 6 kolorów pastelowych • kod kreskowy na każdym produkcie JS: 10 szt.

70/4-2 Etui

4 006381 492867

70/6-2 Etui

• plastikowe etui • 4 kolory pastelowe JS: 1 etui

• plastikowe etui • 6 kolorów pastelowych JS: 1 etui

70/15-1 Etui

70/45-2 Display

4 006381 492881

468010

468210 468110

70/113 pastelowy turkusowy

ref

•/••

4 006381 492324

468010

24-192

70/116 pastelowy zielony

4 006381 492263

468110

24-192

70/126 pastelowy pomarańczowy

4 006381 492386

70/129 pastelowy różowy

4 006381 492294

70/144 pastelowy żółty

4 006381 492416

70/155 pastelowy fioletowy

4 006381 492355

468310

17 cm, symetryczne, JS: 1 blister

21 cm, asymetryczne, JS: 1 blister

ref

•/••

468210

24-192

468310

24-192

17 cm, symetryczne, JS: 1 blister

21 cm, asymetryczne, JS: 1 blister

Advanced Green

Advanced Gel

• • • •

ergonomiczne nożyczki o futurystycznym designie: wycięte w łuk ostrza i nit wykonane ze stali nierdzewnej trwałe uchwyty, wyprofilowane i dostosowane do każdej wielkości dłoni uchwyty w 60% wykonano z surowców wtórnych ekologiczne opakowanie gwarancja 10 lat

496110

ergonomiczne nożyczki wysokiej jakości – nit oraz wycięte w łuk ostrza wykonane ze stali nierdzewnej uchwyt, pokryty wewnątrz miękkim, żelowym tworzywem, maksymalnie poprawia komfort pracy, gwarantuje stabilność i precyzję, idealnie dopasowując się do każdej dłoni gwarancja 10 lat

499110 496210

4 00 6 3 8 1 5 1 7 4 7 8

• zestaw wszystkich kolorów zakreślaczy w plastikowym etui na podstawce • 15 kolorów JS: 1 etui

4 006381 516198

• kartonowy z bloczkiem do testowania • z awartość: 45 szt. w 6 kolorach, 5 szt. 126, 6 szt. 155, po 7 szt.: 129, 144, po 10 szt.: 113, 116 • wymiary: 283 x 148 x 250 mm JS: 1 display

70/60-02 Display

498110

4 006381 492911

• plastikowy pojemnik • z awartość 60 szt. zakreślaczy w 6 kolorach, po 10 szt.: 113, 116, 126, 155, 129, 144 • wymiary: 190 x 195 x 235 mm JS: 1 display

ZAKR E Ś L A N I E

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ref

•/••

496110

24-192

498110

24-144

499110

24-144

499210 17 cm, symetryczne, JS: 1 blister

18 cm, asymetryczne, JS: 1 blister

21 cm, asymetryczne, JS: 1 blister

ref

•/••

496210

24-192

499210

24-144

17 cm, symetryczne, JS: 1 blister

21 cm, asymetryczne, JS: 1 blister

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Corex – Catalog of Products 2019 dimensions: 210 x 297 mm pages: 60 + cover color: 4+4, 4+0 + spot UV varnish paper: chalk overlay 115 g, 300 g binding: stitched


CX Dystrybucja – Catalog of Products 2019/2020 dimensions: 210 x 297 mm pages: 138 + cover color: 4+4, 4+0 + spot UV varnish paper: chalk overlay 115 g, 300 g binding: glued

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photography


street photography

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Marrakech, may 2018



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product photography

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Happy Lassi drinks Warsaw june 2019

photography Karolina Dąbrowska | Rafał Woźniak editing Karolina Dąbrowska | Rafał Woźniak concept & materials & scenography Karolina Dąbrowska


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”Poor construction of human fear” Photography lab, PJAIT, Warsaw june 2017

studio photography


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light painting with product Photography lab, PJAIT, Warsaw october 2016


diploma project




You can hear a lot of pros and cons of going abroad for student exchange programmes. Some people might say it’s a waste of time and later on it would be a lost semester or a year of studies. On the other hand many others say it was a best time of their student experiences and they would do it again. Going abroad with Erasmus Exchange Programme has it’s supporters and critics. But looking back, even few weekes after my return back home and from where I’m sitting, I can conclude that while your predispositions, financial possibilities and language skills do not disqualify you at the recruitment stage — it is worth experiencing such a journey firsthand. Especially considering the future profession in the field of an art — a person who should above all be characterized by good command of a foreign language, draw inspiration from various environments, as well as ambitious and more experienced people.

The “How to erasmus?” project is created for those who want to give it a try but don’t know where to start or are just looking for motivation to act. To my mind Erasmus + programme is an adventure that changes lives and opens minds, which I wish for everyone.

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photo credits: Olga Wroniewicz


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12 8

porto i Matosinhos

O co zadbać przed wyjazdem?

24 18

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O co zadbać na miejscu?

32

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Jak dostać się na miejsce? Życie studenckie - ESN

Gdzie będę mieszkać?

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Od czego zacząć?

ESAD Matosinhos

jechać czy nie jechać? Czym jest erasmus?

66 Podsumowanie

The colors and illustrations are inspired by portuguese blue ceramic tileworks azulejos and city of Porto.

Typefaces used in the publication are: Titillium i Bebas Neue.

Jechać nIEczy Jechać? 22222 22222 22222 22222 22222 22222 22222 22222 22222

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The total number of pages in the book are 72, along with cover and preliminary two pages.

JAK

DOSTAĆ SIĘ namiejsce?

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Book dimensions: 148 × 210 × 12 mm. Wrapper dimensions: 150 × 212 × 15 mm.

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The dedicated app is compatible with an Android phone. It was created in the MIT App Inventor 2 programme.

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The app contains informations and materials that were not available in the printed publication and are complementary to the entire project. You can find there for instance videos in the form of student guides, book online, unused sketches, gadget concepts and link redirecting to ESAD university website.


with the help of Martyna Bihun & Grzegorz Kryszkiewicz

As part of the “How to erasmus?� project, two videos were made. The first one - the portfolio - is a guide for students on how to prepare a portfolio required for the recruitment process to a foreign university. The second - the exchange - is a story and opinion on life during a time spend in different country, customs and experiences related to it. In addition I have also designed gadget products series such as mugs and notebooks in the style of "How to erasmus?".

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THANK YOU FOR WATCHING


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