PORTFOLIO
2019
HAVE FUN!
2006-2010 Corvinus Univercity of Budapest Landscape Arhitecht I’m Kata, an illustrator / graphic designer from Budapest, Hungary. I graduated from at Moholy-Nagy University of Art and Design (MOME) where she studied graphics. My primary field of design is illustration, branding, infographic. Manual tools are quite significant in my works, every project start from a sketch, because manual technics give a more unique and creative touch on call +36 20 2168536 visit behance/katakerekes instagram/_katakerekes
2010-2013 Moholy-Nagy Univercity of Art and Design, Budapest 2012 Erasmus Scolarship
2014 Kitchen Budapest Talent program 2017 Winner of Cannes Young Lion, Cyber category, Budapest
GOT A PROJECT? BIG OR SMALL. HIT ME UP.
HELLO.KEREKESKATA@GMAIL.COM
THANKS
SKILL THAT KILLS
Ps
Ai
In
Procreate
Pen / Ink
MY SERVICE Graphic design Brandidg, broshure, infographic etc.
Art direction Visual concepts
The idea behind my logo came from stags. They grow their own antler every year than just throw it away. Since I’m a graphic designer I tried to keep that method in my works, don’t engaged for only one syle, every project is a motivation to try something new.
Presentation design Power point / Google Presentation
Illustrator Digital or classic technic as well.
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GRAPHIC DES ART DIRECTIO
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GRAPHIC DESIGN
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EXHIBITION IDENTITY The Bikeology exhibition illustrates the importance of design within the development of urban cycling. My part was to make an eye-catching identity, icon collection, and posters. The branding elements reflected about bicycle culture. CLIENT - Museum of Applied Arts, Budapest 2016
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GRAPHIC DESIGN
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SECTION TITLE
Subtitle goes somewhere here California - August 2006
It, am essequam voluptatur sum non corem quo cus, eos aut reptam, ullupta tiberovit, cum core tionse quab int la nossimi llantinto eturt la numquas aut.
SIĂ“ SUPER POWER CAMPAIN The customer uploaded a regular photo and wrote some idea about their everyday superpower. My job was to visualize that superpower and turned a normal photo to a creative illustrated picture. I finalized four pictures per week, that campaign was active two months long. It was fun! CLIENT - HPS Experience 2018
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BRANDING FOR HUNGARIAN SOCKS COMPANY I created full branding from head to toe. Nebouxii is the Latin name of the blue feet bird, where the logo idea came from. I also designed the patterns of the socks pixel by pixel and made them unique, every pair of socks are odd. www.nebouxii.hu CLIENT - Nebouxii 2016
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BRANDING FOR TRASH ART EXHIBITION The exhibition organized every year since 2017. Professional and nonprofessional artists create sculptures from “trash”. I made a dynamic branding concept, that we able to show a different section. The playful branding elements could remain the making process. CLIENT - Trash Art Hungary 2018
GRAPHIC DESIGN
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RAUCH MY TEA I was a member of the winner tender team. The concept said with the product, life could be more fun as ever before. These pictures were a part of the first round. CLIENT - Geometry Global Budapest 2017
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BOOKLET OF CANNES LION As a participant of the Cannes Young Lion Competition, I spent 10 days at a festival, which blow my mind. With my team partner, we collect our experience and thoughts in a booklet. Copy: Gabor Bagladi You can read about our journey: issuu.com/kerekeskata/docs/young_cubs_in_the_jungle 2017
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KISHABLEÁNY BAR & RESTAURANT BRANDING The restaurant had an old unique building by Lake Balaton. That’s environment inspired the branding. I kept that simple as possible. CLIENT - Kishableány 2016
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BRANDING FOR INDIAN INSPIRED RESTAURANT Classic Indian elements with a twist. Full branding, with tons of illustration. Vibrant color and playfull solutions. CLIENT - Good Karma, Jennifer Webster 2018
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BRANDING FOR VALYร Valyรณ is a creative talented group of people, who make life hack in Budapest. Their activation bound by Danube river. They organize events, workshops. They have lots of scope of activities, why I designed icon collection. CLIENT - Valyรณ 2017
GRAPHIC DESIGN
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SWEET THINGS Sugar Mama is an online sweet shop, how specializes in special events. CLIENT - Sugar Mama UK 2016
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YOUNIVERSE PROJECT I was a participant in a talented group that year. It means we could think of a project during the six months period. We create and exhibited an installation where two people could communicate with each other and uses technology element, brain scanner and virtual reality. www.youtube.com/watch?v=dkwXmMKU4JI CLIENT - Kithen Budapest 2014
How to Turn Expiration Dates into Product Benefits
It was an idea competition in an agency, I choosen Tesco. The food waste is a huge problem in every supermarket, that’s was my point. THE PIVOTAL IDEA: Tesco turns expiration dates into BEAUTIFUL PROBLEM: anis one advantage with global a simple trick: Tesco a limited edtition collection. turns imminent expiration dates into an advantage Food waste of the most pressing problems. with a simple trick: a limited edition collection. The brand One third of the world’s food supplies ends up being creates a series of appealing high-end stickers for thrown out. Due to their short shelf life, fruits, vegetables brand aaffected series high-end making marking foods that would stickers otherwise go for to waste, giving foods that and fresh The meat are among creates the ones most by of the appealing them a a “once-in-a-lifetime opportunity” feel that phenomenon. otherwise go to waste, giving them “once-in-a-lifetime oppurtunity” feel that shoppers had better not miss. The new labels make the www.tescomagyarorszag.hu/en/tesco-and-society/foodshopper had better not miss. soon-to-expire products stick out and remind customers to shop consciously and stop wasting valuable waste/food-waste nourishment.
CLIENTMOMENT: - Geometry Global, Budapest / Copy: Gabor Bagladi THE PIVOTAL BEHAVIOURAL CHANGE: As their expiration date approaches, although still very While highlighting seemingly disposable items, the fit to eat, a2017 lot of fresh foods are discounted in supermarkets. And perhaps customers don’t find them attractive enough to purchase them, and they will eventually end up in the rubbish bin. How can we make these items stand out and entice shoppers to choose them over their “fresher” peers?
special edition raises awareness about food waste and encourages shoppers to care for our environment and make the most of the limited resources we have.
GRAPHIC DESIGN
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ROSSMANN TENDER Some layout from the presentation. CLIENT - Geometry Global, Budapest 2017
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PRESENTATION DESIGN / LAYOUT Instead of a corporate presentation, I made some unusual illustration and situation for this presentation. CLIENT - Ogilvy, Budapest 2018
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ILLUSTRATION FOR PAVEMENT During the public park reconstruction in a small hungarian city, I designed new elements for the pavement. It is a kind of education line, where people could discover flora and fauna of their areas. The animals are light during the night, so it is very spectacular. I made every graphic element for this project, and because of so many materials, it was a big challenge. CLIENT - S39 Hybrid Design 2017
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BABA LABEL REBRANDING I have to rethink about how the label could show the different product in the same style. The labels reflect about the product attribution. CLIENT - Geometry Global, Budapest 2017
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LOGOS Some of my favourites from last years. 2015-
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ILLUSTRATION
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MONSTERS Hegyalja was a festival in Hungary, and part as rebranding was the new image video. I created a series of monster for that animation, what you can see on link below. CLIENT - Kingdom of Hegyalja 2016
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ILLUSTRATION
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This book was one of my favorite projects last year. Book has many interactions with kids, a lot to do and colour on every page. The story about environment, and give some tips for children and parents how could they protect it. CLIENT - ASSOCIATION OF ENVIRONMENTAL ENTERPRISES 2018
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CHILDREN COLORING BOOK
TROKADERO KLUB Mood storytelling is a really exciting form. Tomi imagined a book, what publication chapter by chapter, and they have a different style. I created a different visual language for every chapter. CLIENT: Persely Tomi 2017-
ILLUSTRATION
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LOVE MAP One day I have a letter from a really nice wife, she would like to surprise her husband for his birthday. They are an international couple but met in Budapest, so she collects some important place and we build a subjective map of Budapest. A map has many inside jokes from their. It was nice to be a part that surprise. CLIENT - Private client 2018
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CANDY-FLOSS COMPANY Super sweet branding with many doodle illustration. Easy, light and super pink illustration. CLIENT - Vattackr 2017
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ILLUSTRATION
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PLASTIC CUP Since a few years, I’m happy to make a design for this association. They collect tonnes of a plastic bottle from Tisza river every year. Last year they make a movie about the last year event, the poster made it for that occasion. CLIENT - Plastic cup 2018
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ILLUSTRATION
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OFFICE WALL STICKERS You can read some motivation sentence to survive everyday work. I made some funny element in the design to make that point stronger. CLIENT - Pont5 studio 2017
ILLUSTRATION
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OFFICE WALL PATTERN Hard to make more green a room, which are without windows. Here is my solution. CLIENT - Geometry Global, Budapest 2017
ILLUSTRATION
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GASTRO MAP OF LAKE BALATON Friendly navigation around Lake Balaton best place to eat. Every year since 2016 we made updated version. I choose this hand draw style because it is reminded me for a private treasure map. gasztroterkepek.hu/en/ CLIENT - Gastro map 2016-
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ILLUSTRATION
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WINE STORIES Funny old stories about wine consuming. CLIENT - Bortรกrsasรกg 2017
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SAVE DANUBE Illustration for activities, what we could make by the riverside. They use this illustration to show people, why that riverside is so important to protect. CLIENT - Valyรณ 2017
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ILLUSTRATION
ILLUSTRATION
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LOVELY LEGEND Diósgyőr caste has a well, and when the castle was renovated, they make a story around it. I illustrated that story, use some classic element, and historical style. CLIENT - Diósgyőr castle 2017
ILLUSTRATION
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ICELAND Part of branding, I created icon collection mostly about Iceland. Hungarian and Icelandic language both are they very hard to learn, that’s why I made a card collection with pictograms to make that process as easy as possible. CLIENT - Scandinavian foundation 2017
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POSTER There are my favorites from the period when I was lucky to designed event poster for Pecha Kucha Budapest. CLIENT - Pecha Kucha Budapest 2012-2014
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MY PROJEC TS
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EVERY DAY SEXISM With my best friend, we talk a lot about verbal abuse, what we have to live with. Then we started to collect stories from other people, and I illustrated them, and we choose a form as a postcard, we exhibited them, and provide the postcard for free. 2018
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MORBIDIA The half-year what I spent in Iceland, inspired me to draw some entity from an imagination word under the see. I used ink pen, and it was like a meditation.
2013
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METAMORPHOSIS Illustration series about mutate to plant. Ink pen and paper. 2017
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SEGILONG Seginlong is a name of a very small hungarian village. Because the name sounds Asian to me, I played with an idea. Thousand years ago chinese people who lost founded that village, and I create some old style illustration, where I mix animals and fruits. This is the first peace of the series. 2018
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This autumn I discovered east part of Hungary. I traveled together with my lover and my dog. It was not just a nice tour in nature, but also a tour of our relationship. That’s inspired me to build a mythology around our story. 2018
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HIKING AT AUTUMN
MY PROJEC TS
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WUNWALD Series of Wunwald, where mythical creations are living. Aquarell tehnik was fun to use for this mostly geometrical project. They have different size, the bigger has 100x70 cm dimension. 2016 -2017
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