Katelyn Galloway Integrated Media Campaign

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Watch Where You Step


About

Small and Mighty Small and Mighty is a non-profit organisation that aims to provide awareness and acknowledge to children regarding smaller animals and insects. This includes how they aid the environment and help in our own homes.

Campaign ‘Watch Where You Step’ is the first in a series of campaigns. The purpose is to create positive awareness for the smaller animals and insects of Australia. The campaign is aimed towards children. So that they will be able to grow up with a new perspective on all creatures big and small.


Colour Palette

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Black #000000

Red #FF0000

Branding & Logo Font Palette Small Town Skyline

Marion Regular Bold Italics


Watch Where You Step Company Information

Campaign: Watch Where You Step

Contact Details

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Campaign: Watch Where You Step Reasons

(reason why the campign is occurring)

Campaign

(events & Dates) School base workshops Community activities Game application

Reasons

(reason why the campign is occurring)

Company Details

Website




#watc hout

Social Media


Smart Phone Game Application



School and Community Based Workshops


Flyer to parents from schools

Will be placed near community workshops to let people walking by know they are able to join in.


Activity Packs for Children


Free Handout Merchandise stickers and pins


Advertisement for Workshop


Advertisement


Katelyn Galloway s2944575 Typography for Screen Integrated Media Campaign


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