MODULE ASSESSMENT BRIEF LEEDS COLLEGE OF ART Programme Title: BA (Hons) Graphic Design // Level: 6 Module Title: Extended Practice // Module Code: OUGD603 Brief Title: Absolutely Fabulous Module Leader/Tutors: Amber Smith, Andy Lodge, Simon Harrison Module Credits: 60 // weighting of brief within Module: 100%
ABSOLUTELY FABULOUS (COLLABORATION WITH EMILY BALL) Context Absolutely Fabulous, also known as Ab Fab, is a BBC television sitcom created by Jennifer Saunders, based on an original idea by her and Dawn French, and written by Saunders, who plays the leading character. The series features Saunders as Edina Monsoon, a heavy-drinking, drug-abusing PR agent who spends her time chasing bizarre fads in a desperate attempt to stay young and "hip". Edina is joined in her quest by magazine editor Patsy Stone, her best friend and enabler, whose drug abuse, alcohol consumption, and promiscuity far eclipse Edina's comparatively mild self-destructive behaviour.
Brief Design two screen-printed posters in celebration of popular British comedy sitcom Absolutely Fabulous (1992 – 2012) staring Jennifer Saunders and Joanna Lumley. The designs should aim to capture the essence and the comedic value of the show and the two protagonists Patsy Stone and Edina Monsoon; outrageous, hilarious, fashion fads, alcohol abuse, mid-life crisis, friendship, London, middle class, exaggerated, unconventional (yet relatable) characters.
Preparation/Research suggestions Funny/recognisable quotes from the shows two characters. Images/stills from the show. Colour schemes from the credits (logo) Screen printing preparation.
Evidence – for this project students should submit Two A3 two colour screen prints