Slow Fashion: How it is different from Fast Fashion
Some of the biggest retail hubs are into fast fashion, only because, a human mind is dynamic. It always longs for something new and exciting. With the increasing demand for stylish and fashionable clothes manufacturers are producing trendier clothes at low costs at a large amount and buyers are effortlessly influenced to buy more than they require. In any case, this over consumption accompanies a hidden price, and it is nature and workers in the inventory network that pays the compensation. More people are now learning about the impacts of slow and sustainable clothing on nature and on ourselves. The key factor in eco-friendly apparel is their comfort, strength, and effects on the environment.
Fast Fashion •Fast fashion brands have the ability to bring what is new to the market as they quickly adapt to the latest trends and get that on the floors. •It feels good to the customers because a fast fashion brand has always something new. •Because it is a fast paced working environment, it mostly uses chemicals that hamper the biodiversity and they often breach the labour rights. •While the trends in the fast fashion brand look attractive, the designs are often not unique and the quality of the material is compromised. •It might seem relatively inexpensive as compared with the sustainable and ethical fashion brands, but that might not be true, because the cost of production is extremely low as far as fast fashion brands are considered. You might be thinking you saved on your pockets, but in reality, you might have ended up buying an overpriced piece of garment. •Because of the ill-effects of pollution caused by synthetic processes, natural resources like forests and biodiversity are getting harmed
•The pollutants enter the food chain and eventually, human society lies at health risks as well.
Slow fashion Sustainable Fashion is an important thinking approach for apparel brands, since the aggregate decisions boil down to influencing the earth and individuals.
Participating in campaigns and sets of principles can secure the reasonable treatment of workers. A few brands have joined the Asian Floor Wage Alliance, Ethical Trading Initiative, and the Fair Wear Foundation, among others. Encouraging classic designs over passing patterns will add to the life span of articles of clothing. Various Slow Fashion architects are guaranteeing the life span of their dress by sourcing great textures, offering traditional cuts and making wonderful, immortal pieces. Slow fashion is trending now a days, be it athleisure wear such as men’s or women’s sports t shirts, or yoga wear, or just day to day casual wear because more people are getting aware of the environmental and health issues. But, as they say, good things come with a cost, ethical fashion brands are a little highly priced than the others.
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