Ephemeral
Evolution
MATERNITY SPRING 2012 LINE PLAN
table of
Contents
MATERNITY SPRING 2012 LINE PLAN
COLORS: 3
FABRICS: 4
FEBRUARY 29, 2012 DISTRIBUTION 5
MARCH 31, 2012 DISTRIBUTION: 13
APRIL 15, 2012 DISTRIBUTION: 21
2
color
Palette Brights Pastels
MATERNITY SPRING 2012 LINE PLAN
16-402
12-0826 12-0824 13-1906 16-4010 13-6110
Dark
16-1707 19-4010
3
fabric
Swatches
MATERNITY SPRING 2012 LINE PLAN
4
february 28th
Distribution S2101
S2102
S2201
5
S2103
S2202
MATERNITY SPRING 2012 LINE PLAN
S2301 S2302 6
february 28th
Distribution: Tops DE T A I L E D CARDIG AN - O RG A NI C MO HAIR/ W O OL BLEND - DE CO RA T I VE SLING KNIT - DE A UV I L L E MAUVE 16 -17 07 S2101
W HO L E S A LE: $ 12 5 RE T AIL: $ 2 5 0
B OAT NECK L I G HTWEIG HT S WEATER - S I L K L I NE N CO TTO N - P A L E BANANA 12 -08 2 4
S2102 7
W HO L E SALE: $ 7 5 RE T AIL: $ 15 0
MATERNITY SPRING 2012 LINE PLAN
P E A SANT TO P W I T H RUCHE CUFFS - O RG A NI C CHIFFO N - 1 0 0 % P OLYESTER - T I E CL O S URE AT NECK - MOO NLIG HT 15 -13 09
S2103
W HO L E SALE: $ 7 5 RE T AIL: $ 15 0
8
february 28th
Distribution: Bottoms HI G H W A I S T P UL L - O N S K I NNY J EAN - O RG A NIC DENIM - 9 5 % O RG A NI C CO TTO N 5 % S PANDEX - M I ST G REEN 13 -6 110 W HO L E SALE: $ 7 0 RE T AIL: $ 14 0
S2201
9
MATERNITY SPRING 2012 LINE PLAN
DI P DY E D M A XI SKIRT - O RG A NI C J ERSEY - 1 0 0 % O RG A NI C CO TTO N - G O L DEN HAZE 12 -08 2 6 P A L E BANANA 12 -08 2 4 W HO L E SALE: $ 6 0 RE T AIL: $ 12 0
S2202
10
february 28th
Distribution: Dresses L A Y E RED DRESS - L A Y E RS : O RG A NI C CHIFFO N 9 5 % CO TTO N 5 % S PANDEX - L I NI NG : O RG A NI C J ERSEY 8 5 % P OLYESTER 1 5 % S PANDEX - ALLURE 16 -4 02 T O T A L ECLIPSE 19 -4 010 W HO L E S A LE: $ 17 5 RE T AIL: $ 3 5 0
S2301
11
MATERNITY SPRING 2012 LINE PLAN
DI P DY E D W RAP DRESS - O RG A NI C J ERSEY - 8 5 % P O L Y E S T E R 1 5 % SPANDEX - ALLURE 16 -4 02 MI ST G REEN 13 -6 110 W HO L E S ALE: $ 15 0 RE T AIL: $ 3 00
S2302 12
MARCH 31ST
Distribution
S2106 S2104
S2204
S2105
13
S2203
MATERNITY SPRING 2012 LINE PLAN
S2303
S2304
14
MARCH 31ST
Distribution: Tops DO UB L E PO CKET V - NE CK TUNIC - O RG A NIC SATIN - 9 5 % O RG A NIC SILK 5 % SPANDEX - DE A UV I L LE MAUVE 16 -17 07 RO S E SHADO W 13 -19 06 S2104
W HO L E S ALE: $ 8 5 RE TAIL: $ 17 0
S HO RT S L E E V E TUNIC - 9 5 % O RG A NI C CO TTO N 5 % S PANDEX - T I E S L E E V E DETAIL - MI S T G REEN 13 -6 110 W HO L E SALE: $ 7 5 RE T A ILE: $ 15 0 15
S2105
MATERNITY SPRING 2012 LINE PLAN
B E L L S L E E V E P E A S ANT TO P - O RG A NI C CHIFFO N - 1 0 0 % P O LYESTER - DR A W S T RI NG T I E CLO SURE AT NECK
S2106
- P A L E BANANA 12 -08 2 4 W HO L E SALE: $ 7 5 RE TAIL: $ 15 0
16
MARCH 31ST
Distribution: Bottoms HI G H W A I S T P UL L - O N PANT - O RG A NIC LINEN - 9 5 % O RG A NI C CO TTO N 5 % SPANDEX - T O T A L ECLIPSE 19 -4 010 W HO L E SALE: $ 6 5 RE TAIL: $ 13 0
S2203
17
MATERNITY SPRING 2012 LINE PLAN
B O Y F RI E ND SHO RT - O RG A NIC DENIM - 8 5 % O RG A NI C CO TTO N 1 5 % S PANDEX - DE A UV I L L E MA UV E B E L T ACCENT Z I P / B UT T O N F RO NT CLO SURE 5 P O CKETS CUFFED
S2204
- DE A UV I L LE MAUVE 16 -17 07 DUSTY BLUE 16 -4 010 W HO L E SALE: $ 5 0 RE T AIL: $ 100
18
MARCH 31ST
Distribution: Bottoms E CL E CT I C S CO O P N E CK DRESS - DE CO RA T I O N: O RG A NI C O RG ANZA 1 0 0 % O RG A NIC SILK - L I NI NG : O RG A NIC LINEN 9 0 % O RG A NIC LINEN 1 0 % SPANDEX HA L F - S I DE Z I P CLO SURE - G O L DEN HAZE 12 -08 2 6 W HO L E S A LE: $ 2 5 0 RE T A IL: $ 5 00
S2303
19
MATERNITY SPRING 2012 LINE PLAN
S T RA P L E S S E M P I RE DRESS - O RG A NI C J ERSEY - 8 5 % O RG A NI C CO TTO N 1 5 % S PANDEX - HA L F - S I DE Z I P CLO SURE - RO S E SHADO W 13 -19 06 DUSTY BLUE 16 -4 010 W HO L E S ALE: $ 15 0 RE T AIL: $ 3 00
S2304
20
april 15th
Distribution S2109
S2107
S2205
S2108 S2206 21
MATERNITY SPRING 2012 LINE PLAN
S2306
S2305
22
april 15th
Distribution: Tops RUF F L E CO L L A R V-NECK BLO USE - CO L L A R: O RG A NI C CHIFFO N 1 0 0 % P O LYESTER - B L O US E : O RG A NI C G A BERDINE 1 0 0 % CO TTO N
S2107
- DU S TY BLUE 16 -4 010 T O T A L ECLIPSE 19 -4 010 W HO L E SALE: $ 6 0 RE TAIL: $ 12 0
B A S IC TANK - O RG A NI C G A BERDINE - 1 0 0 % CO TTO N - P A L E BANANA 12 -08 2 4
23
S2108
W HO L E SALE: $ 3 0 RE TAIL: $ 6 0
MATERNITY SPRING 2012 LINE PLAN
RUF F L E D B O L E RO J ACKET - DE CO RA T I O N: O RG A NI C CHIFFO N 9 5 % CO T T O N 5 % SILK - L I NI NG : O RG A NI C J ERSEY 1 0 0 % P O LYESTER
S2109
- RO S E SHADO W 13 -19 06 W HO L E SALE: $ 5 5 RE TAIL: $ 110
24
april 15th
Distribution: Bottoms B E L T E D SHO RTS - O RG A NIC DENIM - 9 5 % CO T T O N 5 % S PANDEX - ALLURE 16 -4 02 S2205
25
W HO L E S ALE: $ 4 0 RE TAIL: $ 8 0
MATERNITY SPRING 2012 LINE PLAN
P L E A T E D SKIRT - O RG A NIC LINEN - 9 5 % O RG A NI C CO TTO N 5 % S PANDEX - MI S T G REEN 13 -6 110
S2206
W HO L E SALE: $ 6 0 RE TAIL: $ 12 0
26
april 15th
Distribution
DRO P - W A I S T G O WN - L A Y E RE D O RG A NI C G E ORG ETTE - 7 0 % S I L K 3 0 % P OLYESTER - DE A UV I L LE MAUVE 16 -17 07 W HO L E S ALE: $ 2 5 0 RE T AIL: $ 5 00
S2305
27
MATERNITY SPRING 2012 LINE PLAN
DI P DY E D B UB B L E DRESS - O RG A NI C J ERSEY - 8 5 % P OLYESTER 1 5 % S PANDEX - DU STY BLUE 16 -4 010 P A L E BANANA 12 -08 2 4
S2306
W HO L E S A LE: $ 12 5 RE T AIL: $ 2 5 0
28
Ephemeral
Evolution
MATERNITY SPRING 2012 LINE PLAN
KATRINA BALLESTEROS - ASHLEY SANTEE - ISATU CONTEH