Kevin Kurniawan's Portfolio

PORTFOLIO KEVIN KURNIAWAN

O, HI HELLO WELCOME Hi, my name is Kevin Kurniawan. I’ve graduated from Binus University majoring Visual Communication Design. Here’s my menu book (re: portfolio), I’ve done so many things related to design such as branding, layout, web design, ui/ux, and many more. But branding and layout still my favorite on. Also in the working work, I can work as a team and individual as well.

In this menu book I’m attaching some of my ‘recommended menu’ that I’ve made since I was a graphic designer.

So, enjoy !

Place and Date of Birth

Jakarta, 16 June 1994 Address

Domicile in West Jakarta Indonesia E-mail

kevinkurniawankv@gmail.com Instagram

@kevinkv16 Phone Number

+62 818 07948936 Educations

KEVIN KUR NIA WAN

SD Kemurnian II SMP Kemurnian II SMAK Abdi Siswa Bina Nusantara Major: DKV-New Media GPA: 3.31

SKILLS

LANGUAGES

Adobe Photoshop

Indonesian

Adobe Illustrator

English

Adobe Indesign Adobe Premiere Adobe Flash Photography

INTERESTS Gadgets | Movies | Food | Travel

Microsoft Office

ORGANIZATIONS

WORKING EXPERIENCES

OSIS SMAK Abdi Siswa (2011-2012) Bela Negara Division

Beauty and The Beast Broadway Drama Musical (2015) Usher

Comittee Absis Cup VII (2011) Perlengkapan Division

Traviata Dance Event (2015) Usher

Paduan Suara Fesparawi (2012)

83Designhouse (2015) Freelance Graphic Designer

Humas Temu Keakraban Himpunan DKV Binus (2014) Jakarta Marathon (2014) Volunteer in Racepack Division Ideafest-Shift Think (2016) Volunteer in Usher Division

Extreme Graphics (2015) Intern Graphic Designer Shrek Broadway Drama Musical (2016) Usher Martabak Gue (2017) Graphic Designer and Social Media Manager

APPETIZER This section was made to show something light to start this book.

Inside is about layout such as book, catalog, and more.

recipes book

FRESH PASTA EASY AND QUICK FROM THE SCRATCH

Fresh Pasta- Easy and Quick from the Scratch’s book was a recipe book about pasta with a fusion style recipes and also include how to make any kind of dough pasta from the beginning.

For the layout of this book, using a clean and modern style for the layout itself to make the reader easy to read.

Softwares: - Adobe Illustrator - Adobe Photoshop - Adobe Indesign

recipes book

ANEKA LEMPER NUSANTARA KUMPULAN RESEP LEMPER CITA RASA INDONESIA

This recipe book is about one of Indonesian food called lemper and how to make it with the basic way. Also this book tells about the filling for the lemper itself, and the filling are all famous food came from all around Indonesia from west to east side such as ayam betutu.

For the design and layout, using batik accents to show it’s authentically from Indonesia and also keep the clean layout for the copy.

Softwares: - Adobe Illustrator - Adobe Photoshop - Adobe Indesign

travel magazine

WANDERLUST This magazine was about travelling also targetting youth as the segmentation. Not only best destination around the world, this magazine also shows tips and tricks while travelling such as how to shot great picture and many more.

For the design, it’s using clean and easy to read layout.

Therefore clean layout will complement the vibrant picture in every pages.

Softwares: - Adobe Indesign

product catalog

ONINESIA Oninesia is a food brand which serve onigiri as their main dishes and combined with some of Indonesian favorite’s filling such as rendang and many more. Also they use like Nasi Kuning for the coating of the onigiri itself. Therefore this brand called Oninesia.

This catalog was used to give information about the brand itself and what they sell. So, the design is to represent the Indonesian style and still using fun and clean layout because youth was they segmentation.

Softwares: - Adobe Illustrator

brochure

HUMMINGBIRD RESTO & CAFE This restaurant serve modern dishes. So the brochure will represents the modern style with some of basic elements for the complement. In every categories also designed differently.

Softwares: - Adobe Illustrator

greeting card

HM SAMPOERNA This was the seasons’ greeting card which they offer to make something different and not that oldschool. So, I use line art for this card to show the simple and modern feel yet elegant.

Softwares: - Adobe Illustrator - Adobe Indesign

MAIN COURSE The part where all of the heavy menu were belong. This part is more about branding from making the logo itself until the applications for each logo to make the brand stronger.

Besides branding, there’s also social media organizer and some of graphic design stuffs.

branding

MARTABAK GUE Martabak Gue is a martabak store which is built by 5 young people who passionate in culinary world. Martabak Gue serve many variants of martabak from the sweet to the savory one, the also always dedicate to invent new combination for the topping and the base for every martabak.

This was my final project in my university where I take Martabak Gue as my project. I do rebranding this martabak store from the logo until the other applications like stationary, menu, packaging, promotional items, and many more.

For the rebranding itself, the idea came from the brand name ‘Gue’ which mean ‘my ’ in Indonesia so the new brand identity will focus on how this brand will bring ‘self-belonging’ essense and feel to every customers. Therefore, I choose to rebrand it as a revolving brand identity where the logo itself will change through the personalities in every customer and represent the brand personality itself which contains of attractive, cheerful, youthful, and fellowship.

Softwares: - Adobe Illustrator - Adobe Photoshop - Adobe Indesign

To show the personalities from this brand therefore each personalities represent by different colors, different icon and supergraphic. By showing different way in every personalities so it’s easy to remember also bring every personalities the self-belonging essenses. Also each icon acts as the supergraphic for this brand for the packaging, menu, and many more.

As the revolving brand identity, this brand logo also can change through the mood or the feeling for each person and customer to represent themself as part of this brand.

branding

JAUW JAUW is a fashion local brand focused on womens’ wear. The concept for the brand is combining feminim style with sporty looks and feel. All of the products from JAUW were using monochrome style to give simplicity and elegant looks for their own brand. The vision from this brand of course that this brand can compete in international world and give international taste for the local brands.

For the logo for this brand was made from the initial of the owner then combined with sans serif typeface and dynamic shape to give elegant feel itself. Therefore with the combination will give balance portion for the logo.

Softwares: - Adobe Illustrator - Adobe Photoshop - Adobe Indesign

event branding

MANUAL BREW WORKSHOP This was a workshop event from some of the hospitality students to the pre-professional high school about brewing coffee. This event was held on two different school. In this case, things that need to be done were the logo for the event, booklet, xbanner, certificates, and some poster.

For the logo for this event was made from v60 coffee machine to show clearly about the event is about brewing coffee and the splash water colors to show happiness and represent this event was made for youth.

Softwares: - Adobe Illustrator - Adobe Photoshop

social media and graphic design

MARTABAK GUE Martabak Gue is a martabak store which is built by 5 young people who passionate in culinary world. Martabak Gue serve many variants of martabak from the sweet to the savory one, the also always dedicate to invent new combination for the topping and the base for every martabak.

In this project, I was able to maintain the social media of Martabak Gue and do some graphic design stuffs such as menu, packaging, and many more. Also I do photograph for the menu and social media stuffs.

For the design itself, I do some modiification for the design style than the previous design since I wasn’t made the logo from the beginning. The design for social media and some other stufff need to be consistent to create stronger brand identity for this brand itself. Still made simple yet fun for the graphic design.

Softwares: - Adobe Illustrator

branding and social media

JUS GUE KEMBUNG Jus Gue Kembung was part of Martabak Gue which will have same segmentation and mostly share the same personalities for the brand itself. While the unique selling point from Jus Gue Kembung is customer can refill their juice’s cup therefore the name use ‘kembung’ to show full in Indonesian.

In this project I was able to make the logo, packaging, maintain social media as well, do photograph for the products, and some other stuffs.

For the logo, to show the consistent identity with Martabak Gue so I put the same ‘Gue’ in the logo and tweak the typeface to show fresh and joyful feeling. And the brand color use the same with Martabak Gue as well, for the graphic design and packaging to show handmade-feel I use freehand style for the graphic design and packaging style.

Softwares: - Adobe Illustrator

JOURNEY

LOGY

branding

JOURNEYOLOGY Journeyology is a travel agent made by some young people who have passion in travelling world. In this project I was made the logo and a brochure. The design style for this brand is simple, young and fresh. Also this was my first logo project besides my schools project and tasks.

Softwares: - Adobe Illustrator

JOURNEY

LOGY

DESSERT Dessert section concludes after the main course. After something heavy to close all parts with dessert which includes user interface, advertising, illustration, and more.

advertisement

CERES In this Ceres project I was able to make a series of poster ads consist of three posters. The series must use one theme and to promote the products at the same time.

Then I made the ads about everything include animals and insects like something sweet and it refers to ceres. Therefore I made three insects try to get ceres.

Softwares: - Adobe Photoshop

advertisement and infographic

STARBUCKS In this Starbucks project I was able to find four unique selling points and identify about Starbucks itself then I have to make an infographic. After made the infographic then I have to make a new product from starbucks and its poster ads.

Then I made the infographic by adding all information and icon that easy to read and understand by customers and reader. The new product I made was an ice cream with some variants but still shows that Starbucks is a coffeeshop. And the design still use Starbucks feel and style as we known before.

Softwares: - Adobe Illustrator - Adobe Photoshop

website interface

INDONESIAN COFFEE FESTIVAL Indonesian Coffee Festival was an event that made for coffee lover and to show all the best coffee from Indonesia.

In this project I made the website interface for the event, as this was coffee event, the color theme for the website ofcourse kind of brown and the interface is simple yet elegant to reach international customers.

Softwares: - Adobe Photoshop

user interface

MASAK MUDAH Masak Mudah is a recipes’ apps that used for sharing recipes and also this apps can be used for buying ingredients via apps. It’ll make cooking more fun and easy because all of famous the recipes were there.

In this project I made the interface for the apps. The grid for the apps were matched to read by user. And also clean design to make the user more friendly with this apps.

Softwares: - Adobe Photoshop

illustration

CBN This was the illustration for CBN company. CBN wants to make a calendar, therefore this illustration was made to represents the theme of their calendar which all about technology figures. All of the illustrations were represent the theme with their quotes also for the depth of the illustration. This illustration made to be different with other illustration like vector or freehand drawing to show some uniqueness on it.

Softwares: - Adobe Photoshop

illustration

THE ROBO This was a character that made for one kind of game.

The character about a robot which like to attract another robot. The concept is just fun and flat design.

Softwares: - Adobe Illustrator

THANK YOU