MEDIA KIT
Our History • For 7 years we have been creating networks, linking people, and supporting collaborative efforts. We began publishing ICOSA in September 2008 because we saw a need to share stories of successful collaborations. By sharing stories of collaboration, we hope to bring community “connectors” together to work toward the greater good of the community at large. Our goal is to make Colorado the “Collaboration Capital of the World.”
Purpose & Mission • Purpose: ICOSAs purpose is to share stories of successful collaboration. We help facilitate dynamic cooperation, partnerships, & assistance among individuals, businesses, communities, governmental bodies, & educational organizations to help foster growth & change. • Mission: ICOSAs mission is to be the premier source of collaboration-based business-relevant stories/case studies that lead to collaborative efforts. We fulfill this mission by collaborating with community leaders, training & education activities, networking & events, and sharing of best practices.
Strategic Advantages • Strategic advantage occurs when there is equilibrium between three elements – the brand, the consumer, and the market. • Our strategic advantages include: – Gaining critical mass – moving from reactive innovations to forward-thinking efforts – Production of quality magazine & events – Strong relationships with all key sectors: business, academia, government, and community
ICOSA Events “Living Magazine� whereby authors, contributors, advertisers, and community collaborators connect and do
Who Reads ICOSA • • • • •
Fortune 1,000 Executives Small and Mid-Sized Business Owners Federal, State and Local Officials Elected Federal State and Local Officials Universities – ICOSA is used for case study development
• Non-Profit Foundations • International Political and Business Leaders
Distribution • 10,000 Printed Copies • 50,000 Digital Copies • Distribution Methods – Direct Mail Delivery • 5,000+ are mailed directly from press
– Hand Distribution & Personal Delivery – 2100+ are hand carried by the Board of Advisors & contributors in each issue.
• Online – Emailed link
Editorial Calendar & Deadlines Issue
Theme
Copy & Advertising Materials Deadline
January/February 2009
Education & Workforce Development: A Journey Through Lifelong Learning
N/A
March/April 2009
Balancing Interests: Energy & the Environment
N/A
June/July 2009
Global Trade: Creating a Vibrant Global Economy
N/A
November/December 2009
Conscious Capitalism: A New Breed of Business
October 1, 2009
First Quarter 2009 (January – March)
Sports & Philanthropy: Giving Back on & off the Field
December 20, 2009
Second Quarter 2009 (April - June)
NOBEL! Big Ideas & Smart People Changing the World
March 22, 2010
Third Quarter 2009 (July - September)
TBD
June 25, 2010
Fourth Quarter 2009 (October - December)
TBD
September 24, 2010
**Beginning in 2010, ICOSA will be published quarterly in print & online.
Suggested Advertising Rates Full-Page Advertisements Only
PAGE SIZE
1X
4X
FULL PAGE COVER 2 COVER 3 COVER 4 DoubleTruck
$3,500 $3,850 $4,235 $4,659
$3,220 $3,542 $3,896 $4,286
$6,300
$5,796
Advertising Specifications • Advertising Specs Trim size: 8.375 x 10.875 (final size of a full page) Live area: 7.375 x 9.875 (the area that typography should be inside) Bleed: 8.875 x 11.375 (the advertiser output size that goes beyond the trim size and will eventually get cut off) Color: CMYK Minimum resolution requirements: 300 dpi File Type: PDFs preferred, but will accept JPG or PSD.
What Others Are Saying About ICOSA “If you value life-long learning and yearn to make the world (or just your neighborhood) a better place, put ICOSA magazine on your must-read list!” -Adam Cohen, Vice President, Enterprise Performance “ICOSA hits the sweet spot for leaders seeking value Excellence, CH2M HILL creation through a values based business strategy and culture. Articles are to the point, practical, and provide no nonsense advice through current real world “ICOSA magazine is an invaluable, cutting business examples.” edge resource for executives and businesses R. Bruce Hutton, Ph.D.. Dean Emeritus, Piccinati delinineating the power of collaboration in Professor in Teaching Innovation, Daniels College of creating successful companies and Business communities … with the best in business executives and leaders as authors and “ICOSA provides readers timely, pertinent information and contributors, ICOSA is a magazine which features covering solid, working examples of the power of stands out in a sea of otherwise standard connecting and collaboration and the tremendous results business fare …” realized. This publication is a most impressive, superior quality - Lloyd Lewis, President & CEO, ARC production with a focus so relevant today. Great work!” Thriftstores -Mike Cafasso, Colorado President, American Bank of Commerce “By bringing together great stories of collaboration, ICOSA gives our students the tools to begin the conversation on significant social, business and environmental concerns; when the students don’t agree with the points of view highlighted in the magazine, ICOSA has been welcoming and listened, students and faculty have also had the opportunity to present other points of view .” -Beth Parish, Program Manager, John J. Sullivan Endowed Chair for Free Enterprise, Regis University
Supporting Media & Marketing • • • • •
Website Facebook National Events Local Events Grassroots
Contact Information • Headquarters 4100 Jackson Street Denver, CO 80216 • Jan Mazotti - Editor
– Direct 303.394.6228 – jamz@icosamag.com
• Kevin Medina - Advertising
– Direct 303.596-0992 – kevin@kevinmedinagroup.com
• Website www.icosamag.com
Staff Information • Publisher Gayle Dendinger • Editor Jan Mazotti • Advertising Kevin Medina • Art Director Nick Heckman • Photography Cos Lindstrom Annette Perez