Final workbook by kelcey flynn

Page 1

THE IDEA OF DESIGN - ADES 150

Three inspiration pieces from the readings:

April Greiman

Pablo Picasso

Reprsents my dream to be a graphic designer.

The “Negative Space” logo every kid knows. Rebus method used to support IBM’s motto “Think” in 1988.(Cute)

Kelcey Flynn

Worldwide recognizable corporate logo. (I drive a Ford!)

Picture of you in the library.

Be sure to document your thoughts and connections, your conceptual journey.

Elation felt toward UTK Graphic Design program.

Kleon, Austin, “How to steal like an artist, 10 things nobody told you about being creative,” New York, 2012.

Desolation felt because of 350 portfolio rejection.

http://www.youtube.com/ watch?v=oww7oB9rjgw

Review the readings from Chapters 1 + 2 in your text book. 1. Choose three specific pieces that you find interesting. Place examples of these pieces in the top row of the work sheet. 2. Look up those designers in the library. Be sure to include a picture of yourself in the library to document your journey. 3. When you find the designers you were searching for, look around. 4. Find three more references that you find interesting. These could be other images by the same designer to other books about other designers. 5. Document these findings in the three squares under the original inspration piece.

Three connections for each inspiration piece.

Shared dejection with fellow 350 claasmates.

“Instead, chew on one [designer] you really love. Study everything there is to know about that [designer]. Then find three people that designer loved, and find out everything about them.”

Ask yourself, “How did they define the problem?” “What materials did they prefer?” “How did they connect with the audience?”

The Graphic Design process begins with one step at a time.

“If you try to devour the history of your discipline all at once, you’ll choke.”

Finding connections to designers you view as successful will create a context to use as reference as we explore the history of the field.

A basic graphic design concept to remember.

In his book, “How to steal like an artist, 10 things nobody told you about being creative,” Austin Kleon suggests that is it our “job to collect good ideas. The more good ideas you collect, the more you can choose from to be influenced by.”

Paul Rand

Typygraphy can be informative and artistic.

C R E AT I V E L I N E AG E

As a Graphic Design Major, this represent my Intrigue with CGI.

Use the left column to record your thoughts, reflections & notes as you work through your thought process.

The logo I saw long before video games come along.

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