RICM SEPT Vol3Issue1

Magazine

R HODE ISLAN D

SEPTEMBER 2014

vol. 3 issue 1

FIRST ANNUAL

N THE P I Y AR DA K A

A Day in Remembrance of Jayce “The Healer” September 14, 2014 India Point Park 12Noon - 5PM Food • Entertainment • Face Painting • Disney Characters Bouncy House • Photo Booth • “Tony” the Dancing Cop

Creating Awareness of Water SafETy

CPR instruction, creating drowning awareness, pool safety and prevention of childhood drowning. Drowning is the leading cause of injury related death among children between ages 1-4.

ETCH IT ALL TONY The Dancing Cop

from the founder

“What began as my passion to share the unique attributes of our state’s creative arts industry, has turned into a thriving business and movement.

Our multiple digital platforms now include business leaders seeking to expand their advertising dollar and opportunities, and have connected freelancers with their next job, while promoting educational events for industry veterans and students. We have reinvented and advanced the knowledge and influence of the creative arts in our community and everyday lives using a combination of digital and traditional media.

In turn, our success has resulted in deepening our market reach and strengthening the appreciation and enjoyment the public receives through the creative arts.”

Welcome to the beginning of the third volume of Rhode Island Creative Magazine (RICM), the only e-publication and multimedia company that connects the creative arts industry and professionals to other business sectors. There is a lot going on creatively and with RICM so lets get to it!

The September Issue was inspired by StyleWeek and the creative process it entails. “The Art of Beauty, Fashion and Style” has become the topic of this month’s issue.

From designer dresses to make-up application, we have featured and written some great articles for you all to enjoy! Along with our beauty topics, we have our informative and inspiring articles such as “The Melo Project Runway for the Youth” and “Limitless Imagination.” Just two of our many articles written by our amazing contributors in the pages to come.

As we announced last month, RICM is expanding the number of editions and launching new multi-platform sponsorship opportunities. RICM also announces the expansion of its popular “inspirational speakers” series that features discussions with distinguished creative arts and business professionals, and the ramp up of its student-centered advising program to local schools and colleges and universities.

RICM has become a catalyst for raising awareness of the economic value of the creative arts industry to the state and the springboard of expanded interest and understanding of the abundance of talent and creative energy in the local area.

I hope you enjoy the first issue of Volume 3. I will continue to do my best to help promote and emphasize all the positive creative talent, movements and information here in Rhode Island to pass onto you. Stay connected on all our social networks to know what is going on creatively.

Kimberly Sherman Leon Founder and President

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September 2014 Founder and President Kimberly Sherman Leon Assistant to the President Pnina Pressburger Assistant Editor/Writer Rob Mariani Creative Events Coordinator Christopher Woodhouse Designers Lillian Ferranti Kate Hanley Matthew Pacific Linsey Mello Contributing Writers Jayson Salvi Jairo Gomez Chris Sheehy Janine Calise Tracle Seed Josephine Eke Cristina Zapata Richard Austin Jamie A. Medina Lauren Silveira Courtney Toomey Chef Ricardo Costa Jason Robert LeClair Ronald G. Shapiro, Ph. D.

table of contents From the Founder Contributors Calender

articles TRENDS Creativity or Intelligence Design Week RI StyleWeek Visual Thinking Blog VS. Email Newsletter Which Strategy Works Best?

Keep, Praise, Love A Closet Makeover Story Melo Project Runway For The Youth The Foundation for and Amazing Look Introducing The New TSDMA Logo RI Freelancers

We want to hear from you!

Are you a local freelancer?

Want to be a contributor?

Interested in advertising or sponsoring?

Send us information on your upcoming event, new business, job listing, internships or tours to be included in the publication.

Rhode Island Creative Magazine Cranston, Rhode Island T: 401.440.3911 E: kim@ksdesignsri.com W: www.ricreativemag.com Follow @ricreativemag Facebook.com/ricreativemag

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5 Tips to Finding the Business Citations That Ruin Local Visibility Limitless Imagination Creative Calendar A Creative Approach to Planning Perfectly Healthy Meals

Cover Photo showcases Jonathan Joseph Peters’ models backstage at StyleWeek 2014 prior to taking the runway. Photo taken by RICM Staff.

contributors

Josephine Eke

Chris Sheehy

Jamie Medina

Jason Robert LeClair

Chef Ricardo Costa

Vice President, Design Intelligence, Sterling Brands is a graduate of the Rhode Island School of Design and has an MBA from Northeastern University. She has 20 years experience combining brand strategy, design and innovation with success in building multimillion dollar brands for companies like Estée Lauder, Mattel and Hasbro. Josephine also teaches in the Masters of Branding program at SVA and RISD/CE.

Founder of the awardwinning Rhode Island search engine optimization/marketing & local internet marketing firm; Sidewalk Branding Company.

Named a “Top Startup Business in New England” by Mass High Tech, internationally published, and a resource partner to Guy Kawasaki’s Alltop news.

Chris gets businesses DISCOVERED! Southeastern New England (AMASNE).

Independent Software Engineer, Consultant & Creative Technologist With more than 20 years in the computer industry, Jaime has developed software solutions for small to medium-sized business as well as Fortune 100 companies.

A background both in the arts and sciences gives Jaime a unique insight into many of the complex issues facing engineers today.

Illustration & Theatrical Design An honors graduate of the Massachusetts College of Art in Boston, MA. His BFA in Media and Performing arts has not deterred his original love for the visual arts.

Mr. LeClair lives life as an illustrator, author, set designer, theatrical director and painter. His love of art, theatre, and education have led to him writing commentary and editorial work on these topics.

Personal Chef/ Cooking Show Host Professional Profile Culinary, nutrition working with families towards a healthier lifestyle.

Richard Austin

Tracie Seed

Jairo Gomez

Jayson Salvi

Courtney Toomey

Speaker of Success After a career as a corporate trainer and educator, and a lifetime of studying the “art of communication”, Richard founded his company “Speaking of Success”. He now provides individual coaching, workshops, and classes in public speaking, presentation skills, and other communication techniques.

Freelance Writer & Social Media Manager Freelance writer and social media manager who helps businesses and individuals find their voice in their industry and make it heard. Tracie specializes in writing copy for websites, blogs, articles, products, business communications, newsletters and social media posts.

Xzito Partner/Account & Creative Director From print ads to logo design to complex package design, Jairo draws from his varied range of experience.

As Creative Director, he understands both print and web design, and the printing process.

He’s currently working on ways to implement new technology like Augmented Reality into clients’ communications strategies.

Sign Painter & Designer Jayson started to build on the “hand painted” sign business in the year 2000. Providence can be a challenging city for sign painters, but also rewarding. There is nothing better creatively than walking through Downtown Providence and seeing my creative work on someone’s business that was done by my hands. I hope to be doing this as long as my hands allow me to.

Marketer & Copy Writer A graduate of Roger Williams University and with more than a decade of experience in copy writing, marketing and public relations, Courtney has crafted unique, compelling copy on a wide range of topics, from industrial machinery and computer technology, to business coaching, entertainment, corporate training, and more.

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When we speak of trends we most often think of fashion

as it is visible indicator of reflecting what’s new and now – every season.

Successful fashion brands are masters at leveraging trends to remain current. Over the years the focus has shifted from the actual product (clothes and accessories etc.) to what it represents, the brand.

Brand is more important than ever and legacy fashion brands have developed a strategy of using up-andcoming or trendy fashion designers to continually refresh the relevance of their brand. In 1997 Louis Vuitton famously hired designer Marc Jacobs who went on to create their first ready to wear line and kept them relevant until his departure in 2013.

The dictionary definition of trends is “a general direction in which something is developing or changing”. FYI a fad is not a trend. A fad is intense and short-lived – they come they go – like Silly Bandz.

Trends are a balancing act of art, commerce, and the spirit of the times. Trends help you find the right insight/opportunity, generate the right ideas, and execute them in the right way. Trends emerge and evolve. They are about today and tomorrow. The goal is ultimately to turn desire into demand.

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There is a whole industry with a methodology for

predicting, spotting and analyzing trends. When I was at Estée Lauder part of my role was to identify trends that we could leverage in seasonal promotions: themes, colors, fabrics, patterns, silhouettes, design details.

I traveled to London and Paris to the annual accessory and textile shows like Vendôme Luxury a style and trend tradeshow and Premiere Vision the world's premier fabric show. www.vendomeluxurytradeshow.com www.premierevision.fr I would do visual homework noting the biggest themes, styles, colors, and materials and details that could be a point of difference. I did a lot of sketching (taking photos was prohibited) and bought samples. They also had sessions where industry trend experts and major designers shared their insights and inspiration for the next year.

Some of the best trends are started on the streets of major fashion cities where style innovators create their own fashion trends. Fashion designers get their inspiration from many different places – the street, ballet, historical figures, art, places and of course societal influences – like the current trend of reusability and being savvy with our money.

In the words of Coco Chanel

Fashion is not something that exists in dresses only.

Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.

A few of my favorite trend sites: www.stylecaster.com www.style.com www.refinery29.com

I wandered the streets of New York, Paris, London and

Tokyo and Hong Kong. As an overall observation London had the most innovative street style and Tokyo the wackiest. Back in NYC we would bring in coveted trend mavens like Lidewij Edelkoort, a famous forecaster, who traveled the world studying the evolution of sociocultural trends and created trend books that predicted themes two years out and were used by multiple industries from fashion to automobiles. www.edelkoort.com Technology and social media were not as evolved in the late 1990’s and information sharing was driven by personal interaction and tapping into experts. Today Li Edelkoort uses technology to share her forecasting in “trend tablet” a tool for explaining how trends grow, evolve, flow and interact with our daily life. www.trendtablet.com As a designer I would filter the four main trend areas through the lens of the Estée Lauder design principles and develop against the ones that aligned with our premium, upscale image. We had to stay true to the brand while engaging the world of “fashion/style” and appealing to our target consumers, the 30+ year old woman who wanted to be inspired by prestigious, elegant yet attainable beauty.

The makeup color collection would align with the accessory palette and create a cohesive trend story and our offering for the season. We did this on a large scale for spring and fall across our global markets. The seasonal promotions were a great way for women to buy into a trend without having to change her wardrobe or make a huge financial investment. It was also a vehicle for the brand to be seen as relevant – new and now in fashion.

So which fashion brands leverage trends the best?

I would create a visual trend brief for my vendors and sketch out collections – series of bags and accessories for our different accounts. We would sit down and review fabrics, hardware and structures based on the trend brief, spec every detail and have samples made.

On a mass level H&M is very successful in leveraging trends. Their model allows them to offer two main collections, one in the spring and one in fall with several sub-collections of trendier items that are developed with short lead times and continually refreshed. On the class level Louis Vuitton is still the leader thanks to Marc Jacob’s collaborations with artists and even rapper Kayne West as well as his theatrical shows, which created trend buzz. Time will tell if former Balenciaga designer and new creative director Nicholas Ghesquiere can keep the LV brand in a leadership position.

If one of the themes was inspired by the sporting outdoors while we would not do camouflage or neon orange we might pick-up on the equestrian themes: accents of metal, top stitch details, suede and quilted materials, contrast textures and an elegant fall color palette – blues, browns, greens, blacks – and if ties/knots were in – execute them as a handle or closure detail.

Today trend information is accessible to consumers from live streaming fashion shows, trend sites and designers sharing everything they think and do. Consumers are allowed to create their own trend and fashion stories.

Brands have to work harder than ever to distinguish themselves and their creative interpretation of a trend in order to capture the consumer’s attention.

Josephine Vol. 2 Eke Issue 5 | 5 former trend hunter

CREATIVITY OR INTELLIGENCE?

by Richard Austin Speaking of Success

| Rhode Island Creative Magazine

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sports

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Everyone has some type of creativity lurking inside. The lucky ones find it and use it. Some don’t. Part of the Learn reason creativity often goes unrecognized is because society doesn’t value it. Our educational system is designed to recognize, teach, and educate reward a limited range of creativity. The SATs score for mathematics, Communicate critical reading, and thinking writing. Although other types of intelligences, or creativity may help boost, in an ancillary way, these three scores, in themselves, they often go unrecognized and unappreciated. tor ins bra

nature

mind

Robert E. Franken, in Human Motivation, defines creativity as “… the tendency to generate or recognize ideas, alternatives, or possibilities that may be useful in solving problems, communicating with others and entertaining ourselves and others.” Another field of study relates creativity with intelligence. Howard Gardner, in Frames of Mind: The Theory of Multiple Intelligences postulated up to 9 types of intelligences. Several of these are what we would expect. Musical Intelligence, LogicalMathematical Intelligence, Intra-Personal Intelligence (philosophers, psychologists, spiritual leaders), and Linguistic Intelligence (novelist, translators, poets).

Other types that may not readily come to mind include Naturalist Intelligence (nature smart), Body-Kinesthetic Intelligence (think Michael Jordan), and Spatial Intelligence (the ability to think in three dimensions – sailors, pilots, sculptors, and architects). I worked with a carpenter for a while and was always amazed at his ability to look at a difficult repair or restoration, walk

around it, ruminate, and then come up with a solution. In most cases I would have just hit it with a hammer.

imagination

language

Creativity comes in many forms. Most of us, if asked to name creative people, would immediately start mentioning writers, painters, Motivate sculptures, musicians, actors, and actresses. That’s natural.

We recognize these creative research talents immediately.. We even devote schools and advanced degrees Creative to them. Rhode Island School of Design. Berklee College of Music. Emory Idea University.

California Institute of the Arts.

Juilliard. This list covers the creativeness that society tells us is important; Share and of course, it is. But what about other types of creativity?

As a creative community, we need to be aware of all types of creativity. We need to learn how to recognize them, appreciate them, support them and promote them. Above all we need to value them. Publications, or communities, such as RI Creative Magazine are poised to be a force in the encouragement and promotion of all types of creativity.

“Above all, we are coming to understand that the arts incarnate the creativity of a free people. When the creative impulse cannot flourish, when it cannot freely select its methods and objects when it is deprived of spontaneity, then society severs the root of art.” - John Fitzgerald Kennedy

RHODE ISLAND CELEBRATES ITS CREATIVE TALENTS WITH THE PREMIERE EDITION OF

by Rob Mariani Assistant Editor

Did you know that Rhode Island has the third highest percentage of creative sector jobs in America?

And that only California and New York have more?

And were you aware that even during the recent depression from 2007 to 2012, over 500 new design businesses opened here in Rhode Island.

One of the contributing factors of course is that this is the home of RISD, the most prestigious design school in the country.

But for various other reasons including the rather unpretentious life style and open-mindedness here, designers and creative people are attracted to this small but fascinating “Ocean State.”

To highlight the many recent and current successes here in “The Creative Capital,” several of Rhody’s most prestigious firms have gotten together to celebrate “Designweekri,” with an exciting series of nationally recognized speakers, local design “superstars,” and stimulating events.

The sponsors and coordinators for the designweekri event include the Rhode Island School of Design, the Jamestown Art Center, A Better World by Design, Rally Rhode Island, AIA Rhode Island, AIGA of Rhode Island, and the Rhode Island chapter of American Landscape Architects.

You can view the event schedule and register at designweekri where cultural and commercial opportunities meet and create new opportunities and stimulate fresh ideas.

If you wish to volunteer to help launch the first Design Week, click here.

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Spotlights Rhode Island’s Fashion Business StyleWeek is always a buzz with creative energy stirred by the excitement of discovery and admiration.

Established in 2009 as the brain-child of Rosanna Ortiz Sinel, StyleWeek completed its 9th season in August 2014. Rosanna came from California but has Rosanna Ortiz Sinel Photo by: Pnina Pressburger established deep roots in Rhode Island. Her love for RI is apparent in her desire to create a vehicle for bringing business and trade to our State.

After graduating from Suffolk University in Boston with a degree in Advertising, Rosanna managed various PR accounts for some high-rollers in the fashion industry. She continued to feed her interests in the field by becoming a fashion editor and blogger for a Boston publication. During this time, Rosanna lived in Providence when the idea of StyleWeek came to her.

“I realized that I was in the center of fashion between Boston, New York City, and Montreal. I knew that Providence was a great location to begin growing my new idea,”she explains. “I had lived in Rhode Island for a while and got a good sense that people from this State would gather together to make a difference.”

Rosanna’s vision was to create an event, like the one in Bryant Park in New York City, but on a level that

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by Tracie Seed Freelance Writer

benefits everyone involved and brings together designers, manufacturers, businesses and the overall Rhode Island community.

“I had to win over the city government first and sell StyleWeek as a trade event,” Rosanna says. “I had to teach them that StyleWeek could be a money-maker for the State. I believed that designers were creating and producing lines that could sell, produce jobs, increase manufacturing, and cultivate great economic growth for Rhode Island if done right.”

And did Rosanna do it right! In June 2009, with a mere $7,000, Rosanna and the team she enlisted created a seven-day fashion industry event showcasing in various area venues such as the Marriott, the Renaissance Hotel, and Hotel Providence. Unlike other fashion shows, the focus wasn’t only on the clothes, or gorgeous models, or how great the cocktails tasted.

Rosanna wanted to develop an event to celebrate style, showcase emerging designers, provide a platform for industry networking, and introduce the fashion industry to Rhode Island.

“This was clearly needed. So many people wanted to attend,” Rosanna explains. “We had to do the first season as an invitation-only while we got our feet wet. Then we were able to open it up to ticket sales as well.” Since premiering in Spring 2010, each show has been standing room only, full of industry experts, the community at-large, members of the press, and fashion enthusiasts.

StyleWeek is the only regional event of its kind that showcases twice a year. This has allowed Rosanna to steadily increase momentum and exposure for industry trade in Rhode Island.

Although there are many Rhode Island designers who show at StyleWeek, many come from different states, including New York. Throughout its history, StyleWeek has introduced over 55 emerging designers and is one of the few regional shows that has been attended by the Council of Fashion Designers of America (CFDA). Given its growing popularity, Rosanna no longer has to seek out designers; they come to her.” What’s on paper doesn’t impress me,” Rosanna explains.

“The quality needs to be stellar and the technical skill impeccable,” she continues.“We have a lot of designers approaching us and have to turn people away now. The first criteria we look for is if the designer intends to make fashion their fulltime career, and the second is integrity. That is very important to me.”

support,” Rosanna notes. “We would like to focus on the bigger picture of growing this industry in our State as we continue to refine StyleWeek in order to bring it to a bigger venue.” Rosanna’s basic mission is simple, “I want to help Rhode Island grow. There is no limit to how high we can climb.”

Photo below by: RICM Photographer Roberta Kaufman Fashion Designer: Naomi Sauro

“I want to help Rhode Island grow.

There is no limit to how high we can climb.”

This season’s StyleWeek included some inspiring creations by seven Rhode Island designers, Jess Abernethy, Jonathan Joseph Peters, Artiss Akarra, Amy Stetkiewicz, Nick Pini, Naomi Sauro and Toni Lyn Spaziano. Their collections are available for purchase at nude, located in the Providence Arcade. They can also be reached for custom designs and special purchases.

What are the future plans for Rosanna and StyleWeek? “We would love to see more manufacturing and fabric companies open in Rhode Island. Many designers leave right after school for lack of materials and production Vol. 3 Issue 1 |

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by Jaime Medina Independent Software Engineer, Consultant & Creative Technologist

Visual thinking is a powerful tool for discovering new and unique solutions to complex engineering problems. On the one hand, this seems to be intrinsically understood. We often say ‘let’s think out of the box on this one' or ‘we need to think creatively here’. On the other hand, the discipline of engineering tends to rely on reductionistic approaches in the fear of not reinventing the wheel or to leverage an existing strategy. However, as technologies emerge, so do new challenges. Often, the cookie-cutter approach does not lead to the most efficient solution. It is useful to take a look at a wide range of disciplines to see what light they might shed on these types of problems.

In the 1940's Gestalt theorist Max Wertheimer, in his book Productive Thinking, drew a sharp distinction between productive and reproductive thinking. For Wertheimer it was clear that some thinking processes were far more effective than others – particularly when confronted with a new or novel problem. As a friend of Albert Einstein, Wertheimer became fascinated with Einstein's use of visual thinking and thought experiments as a key problem solving technique. Einstein always had credited his imagination (when as a boy of 16 he wondered what it would be like to chase a ray of light) as a primary impetus for developing his theory of special relativity.

Wertheimer himself conducted numerous experiments investigating both the limitations of rote problem solving methodologies and the opportunities that visual thinking had to offer. Through these experiments, he examined the use of rule-based approaches to problem solving and then pushed the boundaries of these rules to the point of failure. The calculation of the area of a parallelogram by children is a good example of this.

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He presented a group of children with the following diagram:

The initial attempts to determine the area were largely met with failure:

This initial diagram he term as a ‘regular’ form because

The irregularity of the form presented itself as an

it’s area could quickly be determine from the formulaic

outlier to the standard shape and therefore could not

approach: to draw a perpendicular line from the top

be categorized, and the rules could not be applied.

left corner down to the base and apply the equation for the area of a rectangle (area = base x height).

For Wertheimer, understanding a problem holistically was essential to deriving the solution. By cutting out

He then, presented them with a different, irregular form:

the same irregular parallelogram and handing one to each of the children, they were quickly able to collectively arrive at the answer by self-organizing and analyzing the problem together.

Though the example may seem naïve to the extreme, a number of important points arise: reductionism often can be an impediment when presented with irregular or novel problems, collective or group thinking can expedite converging on a solution, and visual thinking aides in the holistic understanding of a given problem or challenge.

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By Cristina Zapata Xzito Clients often ask us; which works best for their business: blogs or email newsletters? In this article we will define each strategy, provide you a comparison chart for your review and evaluation. Let's start by defining email newsletters and blogs: Email Newsletters are sent to a specific target audience, determined by you, on a regular basis. They contain several articles regarding topics of interest to the recipients.

The purpose is to engage readers, build relationships, and maintain top-of-mind awareness with a particular group.

Blogs are maintained on your website and available for everyone to see. Each blog post covers one topic you believe will be helpful in some way to site visitors. Blogs can educate customers and prospects, keep your website dynamic, and help improve search engine rankings.

This chart will help you understand the main differences between blogs and email newsletters:

A blog stays on your website and can be seen by anyone.

You send out your email newsletter by email to a specific group of people.

Blogs help you position yourself and your company as an industry expert.

Email Newsletters allow you to track and target specific group of readers.

Blogs are often used to educate your prospective customers about your product/ service, and move them through the sales funnel.

Email newsletters help nurture existing leads and customers, and keep your business top-of-mind.

Blogs are forever. They remain live on the web until you take them down or stop paying for hosting.

They are gone once they are sent.

Each blog post is considered to be a new web page, increasing your reach, popularity, and ranking within the search engines.

Email newsletters are not new web pages.

Your blogs can be shared on social media networks. This sharing allows you to build links and be more relevant and visible to search engines; helping you increase your ranking on the search results.

Email newsletters can be forwarded. However, search engines don't acknowledge email forwards as much as they do with social media sharing.

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Both email newsletters and blogs allow you to communicate effectively with prospects, leads, and customers in different ways. Therefore, we highly recommend that you combine both into a powerful communication strategy. Want to learn more? Go to www.xzito.com/contact to schedule a free one-on-one consulation and we will help you determine which strategy works best for you.

Olivia Rodrigues Stylist

closet makeover session is an experience of style embrace, renewal, and inspiration. My role as a stylist is to A guide, direct, and re-direct with creativity, expertise and professional diplomacy to achieve the vision you have. Stylists should not impose a particular style on a client, but assist them through the process of crafting or selecting their own while understanding what will/will not work with their body/hair/skin/fill in the blanks.

Therefore to help me understand clients’ current buying habits and patterns prior to our session, I ask them to do two things: 1. F ill in a questionnaire in which they are asked to dig a little deeper when it comes to their personal style, and answer questions from ‘What’s presently lacking?

Why?” to “What are you mostly drawn to when you are retail shopping (colors, type of clothing, fabric)?”

2. C reate a” vision board” where they get to pin celebrity/ trendsetters/bloggers whose style they admire, but could never bring themselves to try or integrate into their wardrobe. This is one of the most exciting phases of our time together as I witness the client’s imagination run glamorously wild while remaining true to her taste and likes at the same time. On the day-of, both she and I are armed with qualitative and visual ammunition to tackle the closet at hand – with three easy rules:

1. KEEP items that flatter from all angles,

Keep in mind that stylists are not exclusively hired by celebrities and up and coming stars; or something that happens to lucky raffle winners on the Today Show. Stylists are for everyone who wants to give purpose to the clothes they wear; longevity to the retail investment they’re making, and want to be in control of their style and feel confident at the beginning of the day. According to last year’s findings reported by the chief design officer for California Closets, interviewed in The Wall Street Journal, the average person only wears 20 percent of the clothes in their closet on a regular basis. So when a client tells me after her closet session is over, “This was liberating”, I have a feeling she’s talking about “the 80 percent.”

2. PRAISE items that no longer fit please/deliver. Why praise? Because that “bodycon” dress did serve a purpose at one time, but hasn’t been worn or missed for the past 10 months. Why not just let someone else enjoy it. (Fascinating conversations have stemmed from the give-away piles; difficult ones too), 3. LOVE what you buy to go with what you already own. A detailed shopping list of clothes and accessories is created throughout the process to complement the newly refreshed wardrobe and keep with the style vision of the client.

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by Rob Mariani Assistant Editor

Tina Melo and Mikayla Iafrate

Melo Project Runway The Melo Project Runway For Youth is the first of its kind.

Rhode Island Creative Magazine’s Founder, Kimberly Sherman Leon visited with Tina Melo and her students at the new facility of the Melo Project Runway for the Youth in Lincoln, Rhode Island.

“Seeing first hand what the children are learning and how involved they are in the process was quite impressive, especially for their age.This is an amazing project to have available here in RI and Iook forward to seeing it grow!”

-Kimberly Sherman Leon Founded by Tina Melo, a former Knitwear Designer, Director/ Merchandiser, Fashion and Life-style Forecaster, Teacher, and Mother.

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Ms. Melo received her Bachelor of Fine Arts (BFA) from The Rhode Island School of Design with high-honors, and is a recent graduate from of the Parent Leadership Training Institute (PLTI) in May 2014. Melo’s unique style of teaching and mentoring has developed after years of having trained many assistant designers and freelancers, including years of caring for a sibling born with disabilities. As a youth volunteer for the Special Olympics, Tina worked as a teacher’s assistant in The Munich International School, a private English-speaking elementary school in Germany. She had left Rhode Island in 1986 and when she returned in 2011, she found that the Educational System in the US had changed drastically in the last 20 years. And not all for the better.

As a concerned parent, Melo saw a tremendous need in many communities to improve future outcomes for children at all levels of learning. “The Melo Project Runway for Youth” grew drastically in less than three years, and in May 2014, a new studio dedicated to teaching fashion design was opened at

85 Industrial Circle, Suite 2213.

The project sprang from a demand by parents seeking education on basic life skills and creative outlets for their young children, and eventually, from the middle and high school students as well. The Melo Project began in 2011 by offering hands-on classes to students seeking real world experiences and training in the fashion design industry.

In the current environment, acceptance into fashion design schools like Rhode Island School of Design, Parsons, or the Fashion Institute is highly competitive and tuition is prohibitively expensive.

Since the launch of Project Runway in 2006, Rhode Island children and teens have become increasingly interested in becoming future fashion designers. The students that have been taught by Tina Melo have a true passion for fashion, a passion that has grown significantly due to the increasing amount attention paid to fashion trends in general.

The Melo Project Runway for Youth (MPRY) trains and empowers future leaders and entrepreneurs not only for the Fashion and Design industries,

but for any art-related career path the student may choose. MPRY is a school with a gallery and shop where the public can view, collect, and buy, tax-free, “one-of a-kind” artworks and fashions made by local artists and designers.

“The parents of students attending MPRY have been amazed at their children’s transformation after just their first class.” - Tina Melo During Phase 1, students begin to develop self-confidence by learning to sew in a series of exercises developed

by Tina Melo.

In Phase 2, students focus on technical skills and learn to make the type of technical sketches required for approval by the fashion industry. In

By tapping into the skills of experienced local professionals, MPRY has managed to form an alliance with those who believe in giving back to their community. A list of these professionals includes Martha Jackson Designer/CEO of Restored by Design Jewelry; Ken Wilson, professional quilter; Debbie Voccio from The Providence Performing Art Center; Shanti Joyful Yogini, Ambassador of Authentic Ayurveda Yoga and Dance; Soufiane Ken, freelance Artist and Graphic Designer; and Camille Cambno, a local painter.

The Melo Project Runway for Youth 2015 continues to seek funding, grants, sponsorships and seed money.

A video created and donated by Michael Amato, a professional film producer and writer, to help present it to sponsors and raise funds, as will the sales of logo T-shirts printed and donated by local artist and mother of

Providence Performing Art Center.

There will be a Fashion Show along with musical and theatrical events featuring local artists and performers.

The event’s mission is to enroll a total of 10 young fashion and design candidates from each school throughout Rhode Island. These students will then represent their school districts and be showcased on stage in a Fashion Show.

Parents seeking to encourage or support their child’s talent in the Arts can contact Tina Melo at 508-6850641 or by email at designhouse4@ aol.com. There is no deadline for sign ups. These classes meet once a week for 2/hrs. Students will be accepted now and until July 1, 2015.

If an 18 year old can create a man’s tailored suit and a child of 5 years old can make her own knit dress in less than 12 weeks, than anything

the youth changing the future of fashion Noel Torres

Adrianna Bedoya

this process, the students also learn how to work with fashion forecasting services and trend reports.

In Phase 3, students increase their math and vocabulary skills while learning to explore the differences between knits and woven fabrics. At this point, they begin creating their own designs.

At the end of each year there is a fashion show and art sale to promote and educate the public and government officials on the importance of supporting and encouraging the Arts for all communities.

SerenityTorres

Madison Lombardi

one of the students, Theresa Iafrate.

Tina Melo’s efforts have been honored with a citation as an advocate for children from the State of Rhode Island and Providence Plantation through PLTI. Melo’s educational offerings are not limited to young people. Anyone interested in perusing a second or third career in fashion, or just making clothing for themselves can sign up for one of her private classes for adults.

The Project Runway Event is planned for September 2015 at the

is possible, even if it has never been done before.

The Melo Project Runway For the Youth have several youtube trailers videos and on-line, https://www.youtube.com/ watch?v=IloxMhRJaPc https://www.youtube.com/ watch?v=ZhEtGdZ5KPc, Donations can be made to the Melo Project can be found at http://shop.melodeluxe.com/ SPONSOR-A-YOUTH-MELOPROJECT-RUNWAY_c57.htm Photography by: RICM Staff

Vol. 3 Issue 1 |

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The Foundation for an Amazing Look

by Courtney Toomey Copy Writer medium

In order for makeup to properly beautify a face, however, it is important to have the right set of application brushes at your fingertips. While the choices can be overwhelming, here are five must haves:

1. Foundation Brush:

Designed with a large, flat head for applying base powder or cream in order to even out skin tone and hide blemishes.

2. Angled Contour Brush:

Available in various shapes and sizes, use on the cheekbones to create a warm, sun-kissed glow with either blush or bronzer.

3. Eye Shade Brush:

For creating various eye shadow looks and packing color onto the lid.

4. Pencil Brush: 1Fl 0z / 30 mL

For precision shading on the lid, crease of the eye and along the lash line.

5. Dome Brush:

For feathering out color or blending color into the crease of the lid for a sexy look that sizzles. A staple for any smoky-eye lover.

For most women, makeup is the foundation (pun intended!) for taking a great look to an amazing, out-of-thisworld look. Whether you are wearing makeup for day, night or any event in between, there are so many exciting ways to play up cheekbones, eyes, lips, and more.

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Now that you have the right tools, the magic can start to happen. The options are truly endless when it comes to makeup, but if you are a novice, it is important to consider the type event you are attending, the time of day your look is for and your potential color palette. Also, think of your face as a blank canvas. Using pops of color on your eyes, cheeks or lips can make an outfit or special accessory really standout. Make sure to practice certain techniques such as contouring, smoky eyes or cat eyes before the day you plan to wear them. This way your makeup will come out flawlessly without any surprises or missteps.

Photography by: Roberta Kaufman at StyleWeek 2014

Striking, runway-like looks are best suited for fancier events taking place in the evening. Smoky eyes, heavily shaded lips and bright cheeks are all game. Just remember – choose one feature to play up instead of applying excessive color everywhere on the face. If you love your lips, choose a rich shade that adds drama. Step outside your comfort zone and wear a popping red lipstick to make a memorable beauty statement. If you love your eyes, play with various eye shadow colors and liners. If you want to be extra daring, try an edgy cat eye in traditional black, bright teal or a rich royal blue. This look may sound outof-the-box, but was actually a “best of beauty” pick on the models styled by well-known designer, Marc Jacobs, at this year’s New York Fashion Week.

Day looks for work, afternoon gettogethers or running around town should be much simpler. Ditch the heavy foundation and smoky shadows for a basic powder all over the face and light-reflecting cream for under your eyes. This will even out skin tone and eliminate dark eye circles to make your face fresh and awake.

Light shadows and a couple swipes of black mascara also compliment a day-look perfectly. Think nudes, taupes or other neutral shadow shades that compliment your skin tone. Beginners may consider matte eye powder for their lids, which has a classic texture that works well on any skin type.

The bottom line is that makeup should be exciting without taking away from your natural beauty. Have fun, be daring when the occasion calls for it and above all else, let your personality shine through!

Introducing The New TSDMA Logo

Meet the four finalists: Runner Up Finalist Michele Costantino South Bend, IN

by Donna Personeus TSDMA Executive Director

The Thayer Street District Management Authority (TSDMA) announces Robert Nall of Manhattan Beach, CA as the designer with the winning logo from the Thayer Street Logo Contest. The TSDMA reported receiving (52) fifty-two logo submissions from around the world. The selection committee considered many aspects when selecting Robert’s logo from the group of six finalists, which included the old oval logo. Selection committee members appreciated that the logo captured what they felt was Thayer Street’s eclectic and vibrant spirit as well as incorporated the district street layout. They also considered the fact that the logo presented strongly when tested on multiple platforms both electronically and on printed material.

Finalist Olivia Watson Providence, RI

(Brown University student)

Rhode Island Creative Magazine’s Founder, Kimberly Sherman Leon had the opportunity to have an exclusive interview with Robert and talk about his experience and reaction of the winning logo design.

RICM “Now that you have received the news on being the winner, how did you feel when you first found out? What was running through your mind?”

ROBERT “I was real pleased. It is another certain level of appreciation, appreciation of my efforts, to win a contest, it makes me feel special. I was proud of myself.”

RICM “What interested you to do the logo contest especially since it wasn’t from your area? What was your challenge?”

Finalist John Gosselin Warwick, RI

(NE Tech Graduate)

ROBERT “It was the problem solving type of logo design that really interested me. It was a visual problem solving puzzle. It was more a visual challenge than anything else.”

RICM “What did you think about this contest overall?”

ROBERT “Visually I thought the opportunity to design for a group of businesses and personalities was quite unique and it interested me to do this. Being part of unifying the voice of the community and the success of the community is amazing.”

Finalist Branko Skendzic Zagreb, Croatia

Robert further continues to say, “What I learned about Thayer Street, it is a pretty cool area and hope to come out sometime and see it. It was an interesting design challenge and I am glad I won. “

You can read the rest of this interview, the finalists interviews and article online at www.ricreativemag.com/thayer-street.

Vol. 32 Issue 12 |

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RI

Freelancers

by Jayson Salvi Sign Painter & Designer

Are you a freelance artist, designer, writer, chef or any one of the dozens of other types of creative professionals? Did you know that the Freelance Workforce is one of the fastest growing groups in the U.S. economy? More and more of us are giving up the traditional idea of a “job” and taking the chance to go out on our own to make a living doing what we are great at.

It’s scary as Hell, but also fun. Now, I’m not saying to go into work today and just quit your job. But maybe you can start by making a plan to gradually wean yourself off making money for someone else, instead of for yourself.

I’m sure a lot of us have taken a side job doing what we love to do and feeling great about getting paid for it. So why not just expand on that a little at a time?

What should every Freelance artist have to start off?

A business card. Yes, a business card. Something with your name, phone number, website, and your social media site where a prospective client can go and see your work. As much as I use Facebook for my business, I never ask a potential client, “Are you on Facebook?” when they ask “Where can I see your work?”

As freelancers, we need to work twice as hard as the Traditional 9-5 worker. So, as challenging as it might be for us, get out of the studio and go out and meet people. Grab your business cards and go to a civic event. Listen to what is happening in the community, introduce yourself and talk to people.

We artists have a tendency to ramble on about ourselves and not listen to what others are saying about themselves. Freelancers actually built this nation – freelancers like Ben Franklin, Thomas Edison and many other great American artists and innovators who had a passion to create a better way of life for everyone.

If you’re a Freelancer, then there is one website you need to visit and join. It’s Freelancersunion.org. There you can read about others who have made the jump to be independent from the corporate world. Read the articles, ask questions and never give up on yourself or your craft. As Artists we all get asked by family or friends, “but what else are you doing?” Why do I have to be doing something else? Don’t give up, my fellow Freelancers. We are the new workforce. We are strong and we are United.

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Looking for a professional for your next project or event?

Rhode Island consists of many types of freelancers in this industry.

We want to give them the opportunity to shine and to promote their specific talents on our Rhode Island Freelancer page!

Keila Marie Miranda

Keila is a local Fashion Model and has been modeling for 3 years. She is currently signed to LJE Model Agency, under management of Travis Bivans.

List of Runway Shows: STYLEWEEK NE 2011-2014 Brooklyn Fashion Week 2014 Small Boutique Fashion Week NYC 2013 Providence Fashion Week 2012 Crosswalk Cat Walk Providence 2014 Seamz 2B Streetz Crosswalk Catwalk Boston

Age: 22 Weight: 118lbs Waist: 23 Dress: 0/2

Height: 5’9 Bust: 32 Hips: 35 Shoe: 8 1/2

Keila has worked with local photographers such as Mark Oullet, William Price, Miguel Rosario as well as different fashion designers and other artists. She is currently looking for more brands and artists to work with within our state.

RI KEILA MARIE MIRanda MODEL

EMAIL: keilamarie26@gmail.com

Olivia is a Providence-based stylist and co-founder of Les Gamines, a creative collaborative of photographers, stylists, and visual artists. She lives for helping her clients go through personal transformations by falling in love with their wardrobes and finding and enhancing their signature styles. As a style expert, Olivia works with companies, organizations, and professional photographers to bring their vision for fashion spreads and photo shoots to life with sheer creativity and passion.

When she’s not styling clients and shoots, Olivia is scouting local stores with her little guy on one hip wearing her favorite on-the-go outfit: her husband’s tee with a pair of jeans, flats and a fringe cross-body bag filled with toddler necessities.

OLIVIA RODRIGUES STYLIST

WEBSITE: olivia-rodrigues.com FACEBOOK: facebook.com/OliviaRStylist INSTAGRAM: @oliviarstylist TWITTER: @oliviarstylist

Vol. 3 Issue 1 |

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5 TIPS TO FINDING THE

BUSINESS CITATIONS THAT RUIN LOCAL VISIBILITY

BY CHRIS SHEEHY | SIDEWALK BRANDING

Have you ever wondered where do search engines get their information?

Well, you probably know that search engines gather information about your business directly from the words on your website - but you may be surprised to learn your government and other industries also play a part in your online visibility. Here is a (rare) list of data sources by a search engine: Information from Dun & Bradstreet - US Federal Government - State Governments - SEC filings - Company Websites - Our Users and More

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As if that’s not scary enough - same goes for your bank, credit card company, mortgage company, car leasing company, utility companies (and more).

Clearly, the data about your business that search engines see and use to index and rank it comes from more than just your website.

Search engines use these other-than-your-web site data sets as a way of matching your physical address, contact information, and type of business to your website and to other datasets (like other search engines and directory listings). Hundreds of datasets like this all feed into their algorithm (search program) used to index and display your business when someone searches for the services or products you offer, as well as how to connect to you, or travel to your actual place of business (think mobile phone & GPS).

If you want your business to have great visibility on search engines - you’ve got to have consistent data about your business where search engines can find it.

Sometimes – and more often than you might think, the information search engines have about your business differs from what you may use as your standard business information. This difference dilutes the information about your business that search engines use and ultimately impacts your online visibility and ranking.

Perhaps you only list “LLC” with your business name occasionally (I never use it), or at times use your cell number as the primary number instead of the business line (common with small businesses), or maybe you didn’t use your suite number with consistency.

These small variations in data all add up to giant headaches down the road that impact how discoverable a business is when someone searches for them. With recent changes to search engine’s algorithms, these problems have become much more prevalent over the past eighteen months or so. And the older the business the larger the data discrepancies.

“Branding consistency and accurate online citations of our college and its programs is very important to us”, says Leslie Peck, Marketing Director of Rhode Island’s New England Institute of Technology. “As a commuter college most of whose students commute, many of the same marketing elements that work for Rhode Island’s small businesses work for us as well, including the need to have people find us on their home computers, smartphones, or GPS. Our online data needs to be consistent.”

All this different data about your business floating around the world-wide-web is how you can end up with multiple business listings on search engines like Google, Bing or on directories like Yelp and Manta. If you’re a young business with business listings all over the internet but don’t recall making them yourself – now you know how they got there.

It is very important to find any erroneous or duplicate online business listings and go through the processes of having them corrected, merged, or deleted. Being vigilant in purifying your business listing data (also called citation data) increases your online

visibility on search engines – especially for local businesses. It’s a complicated and time consuming process - but it’s got to get done.

If not addressed, search engines will multiply this error-ridden data and your business could be pushed farther down the rankings.

Making sure this business data is consistent is recognized top website developers. “We always make sure the business contact information we list on a website is consistent with both Google and Facebook” says Seedling Creative Jason Zagami “If it’s not, we advise them [client] on how to fix it” he adds. For website designers – getting their clients sites discovered in search also means getting their own creative discovered on search – it’s a win-win.

If you have ever considered using an automated link building service like Yodle or Yext to build or correct backlinks for your business – these services will only compound your problems. These companies are one-way directory providers – they do not merge or correct data – they only create new business listings. That’s all they do – so they’ll leave a lot of incorrect business citations untouched.

BTW - should you decide to cancel your service contract with them – the listings they created will be deleted; negating any gains.

Many companies and associations use branded versions of these services (called white-label services) – so you’ve got to be careful. Yahoo, MerchantCircle, Chamber Of Commerce all use a white-labeled version of Yext while many franchise businesses like ServiceMaster, CARSTAR, and Meineke choose Yodle.

The first step to correcting this business data mess is discovering the errors – below are a few search strings you can use to discover how search engines see your business data.

The quotation marks are intentional – so be sure to use them, and mix up your business name if it consists of more than a coupe words. All you need to do is plug these into your search bar of your favorite browser, when you discover an error - look for ways to correct it. Sometimes the best way to correct these listing errors is to contact the webmaster, other times there’s an edit link, but sometimes you’ve just got to rake through the Help files - every directory and search engine will have its own method.

Enter these 5 search strings into your favorite search engine to find the business listings that are ruining your online visibility: 1. “business name” zip code 2. “business name” phone number (like this: 123-456-7890) 3. “address” phone number 4. “business name” with & without LLC/Inc 5. “address” with & without suite#/Unit# (if applicable) If your business has changed names or has moved in the past 5 years, make sure you search for the old addresses, business name and phone number. Fix these by either merging, changing or deleting as permitted.

Using these methods to clean up and unify your online business listing data is a great way to make sure your business is primed for discovery.

Vol. 3 Issue 1 |

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by Jason Robert LeClair Illustration & Theatrical Design We are in the age of a possible new renaissance. The tools to change the world are at the fingertips of our children. Hand held computers with more power and memory than was ever imagined possible, the internet, 3-D printers, cars with artificial intelligence, etc. are all in our world today. These devices have arrived here via creative minds testing the limits and seeing the world as limitless. The next wave of creativity must be fostered to reach the next great leap beyond human limitation. How do we foster creativity? Start with the youth of your community. Promote the thought processes that expand the mind past linear thinking.

This is what has made humanity survive and thrive. Our creativity, the approach to a problem that differs from the expected helps us expand. The difference in our approach now is we see creativity as futile, or frivolous for nothing but “rampant commercialism” (Milbrant, Milbrant, 2011, p. 10).

The most creative things we see in the public eye are commercials during the Super Bowl, or apps that send us into a cultural frenzy.

But we miss such things as the NOvA Particle detector. This machine shows neutrino interactions, one of the rarest occurrences in nature (Salles, 2014). Discoveries and invention on grand scales happen every day around us, but we seldom take notice.

This is where the creative, artistic thinker comes into play.

Conceptualizing innovations is not the realm of just scientists and mathematicians, it is the visionary thinkers that bring these to light. “…the arts connect and engage people more deeply and in new ways of seeing, which often elicits social bonds and encourages community cohesion,” (Milbrant, Milbrant, 2011, p. 11) it is this new way of seeing and shared community goals that result in tremendous discovery and innovation. Yet we downplay arts education, the spawning ground of creativity. The creative sectors of business take up 10% of the nation’s economy (Freedman, 2007). This substantial percentage does not incorporate anything outside of visual culture. The creative aspects of computer science, mathematics, biology, genetics, engineering, etc. are all in need of creative thought to progress and thrive. Yet, we are focused on test scores to keep our jobs.

Arts teachers as well are being called upon to increase student’s academics (Freedman, 2007).

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I can certainly attest to this as my school, which is an arts charter high school, has had to focus highly on the NECAP (New England Common Assessment Program) and now the PARCC (Partnership for Assessment of Readiness for College and Careers) tests. In an attempt to keep up with heightened expectations of standards, at one point we tried to inject our curricula with math and English on a level that seemed forced.

Why? There are things that, as a community, we can implement to aid in the prevention of stifled creativity for tests’ sake. One method is putting constructive technology in the hands of the young. Though she may be a child prodigy, Adora Svitak in her 2010 TED Talk calls for more child-like thinking. She states points that illustrate the freedom of a child-like thought process. Lacking inhibitions of limitations, children think along lines of possible ideas and ideals as opposed to the impossible having to be conquered. This process allowed her to do amazing feats of writing for her age.

Is it possible that we are telling our children, “You can’t at your age,” only because we didn’t?

Take for example a lesson in which students age fourteen are given the freedom to allow their imaginations to take over the work that they can do. Adults are on hand to provide the necessary skills and safety for the project, not interfering in the creative process. What do you think could be accomplished?

The possibilities are endless, of course, but if we were to tell the children that they can work in any medium, any size and let out a dream, would we do it? It means a lot of footwork on the part of the teacher, it also requires a knowledge of a good many materials with which to build/create. But it is feasible.

This is not a craft project, this is an artwork. Deep in levels of thought, meticulously planned and conceived with the help of experts to put these pieces together. Look around the house.

The pieces are from your homes, your community, gathered in a hunt for the perception of truth and imagination about the objects. Each item has a story, a history and it is injected into the work of this young person. The shared knowledge between colleagues in the schools facilitates the creation of such things.

Kinetic sculptures, installations of three-dimensional art that inspire and provoke thought, assembled as the art itself, as a backdrop to a performance, the subject of a painting or sculpture. They are engineered with math and science, socially conscious statements about the world in which the students live. The pieces need written explanations as gallery plaques for the audience to grasp the full experience and intention of the artists.

This level of creativity and freedom of expression is what every student should be allowed. It is a statement of discovery, a statement of self in relation to the world that is a very adult work based on the thoughts and imaginings of a child. Truly the transition of adolescence can be approached and better understood in a provocative installation/drawing/painting/sculpture/performance made from the items that are physically in this child’s life. This creative endeavor and experience will reach the goals of understanding further than cramming a child’s head with facts in order to pass a test, after which the knowledge remains solely upon the page, confined and limited.

References

Rogue Island, 65experiment Weybosset St.,long Providence Salles, A. (2014).

NOvA sees first distance neutrinos Fermilab U.S. Department of Energy. Official site Retrieved from http://www.fnal.gov/pub/presspass/ press_releases/2014/NOvA-20140211.html Milbrandt, M., & Milbrandt, L. (2011). Creativity: What are we talking about? Art Education, 64(1), 8-13. Freedman, K. (2007). Artmaking/Troublemaking: Creativity, policy, and leadership in art education. Studies in Art Education, 48(2), 204-217 Svitak, A. (2010). What adults can learn from kids. TED Talks Retrieved from http://www.ted.com/talks/adora_svitak?language=en#t-102976

Vol. 3 Issue 1 |

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September 2014

What's happening in Rhode Island creatively?

Check out the full listing at www.ricreativemag/creative-calander 9/12/14 Friendship Family Program Dinner 6PM Admission $20 per host/student Contact: risainternationalhouse@gmail.com 9/12/14 Riverfest by Night Ciro’s Tavern 42 Cherry St., Woonsocket, RI $25 adv, $30 door 9/12/14 Peace Art Exhibit 5-7PM FREE First Unitarian Church of Providence 1 Benevolent St., Providence, RI 9/13/14 African American History Walking Tour of College Hill 10AM-12PM RISD Museum 17 Canal St., Providence, RI $10 adults, $5 students and children 9/13/14 Riverfest by Day 12-4PM FREE River Island Park, Woonsocket, RI

9/14/14 Karen K and the Jitterbugs: Free Kids Concert! 3-4PM Governor Henry Lippitt House Musuem 199 Hope St., Providence, RI 9/16/14 Rough Point Landscape History and Garden Tour 5:30PM Admission $10 Rough Point 680 Bellevue Ave, Newport, RI 9/17/14 International House of RI RI Poet Laureates Tom Chandler, Lisa Starr, and Rick Benjamin, with Kara Provost 8 Stimson Ave, Providence, RI

9/13/14 Native American Culture Day 10:30-1:30PM FREE Blackstone Parks Conservancy Field 2 River Road, Providence, RI

9/17/14 Free Concert with Jazz Musician Johnny O’Neil 7:30PM Roger Williams University 1 Old Ferry Rd., Bristol, RI

9/13/14 4th Annual Fiddle n Folk Fest 11AM-5PM FREE Haines Park (near the public boat launch) Metropolitan Drive, Barrington, RI

9/18/14 FirstWorks 10th Anniversary Gala 6-9PM Admission $110 per person Providence Biltmore Hotel 11 Dorrance St., Providence, RI

9/14/14 The Providence Flea The Providence River Greenway across from 345 South Water St. Providence, RI FREE

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9/14/14 “A Day in the Park - Remembrance of Jayce the Healer” India Point Park from 12Noon- 5PM Creating Awareness of Water Safety.

CPR instruction, creating drowning awareness, pool safety and prevention of childhood drowning. Drowning is the leading cause of injury related death among children between ages 1-4.

| Rhode Island Creative Magazine

9/18/14 Design the Night Outpost 5-9PM FREE RISD Museum 20 North Main St., Providence, RI

9/19/14 Voices of Peace, Presented by The Peace Flag Project Show starts at 7PM FREE The Avenue Concept 304 Lockwood St., Providence, RI 9/19/14 Critical Encounters with Body, Place, and Time RISD Museum 20 North Main St., Providence, RI 02903 Members: FREE; Adults: $12; Senior citizens (age 62+) $10; Youths (ages 5–18): $3; Children under 5: FREE; College students with valid ID: $5, Staff, faculty, and students of RISD or member institutions (with valid ID): FREE 1-4PM 9/20/14 Bright Future Festival Jenks Park 580 Broad St., Central Falls, RI FREE 9/20/14 First Works Urban Carnevale, Co-presented with the City of Providence 5-11PM FREE City Center 2 Kennedy Plaza, Providence, RI 9/21/14 Fall Out of Summer Arts Festival 11AM-5PM; raindate Sept. 28th Artists Exchange Admission $1 FREE for kids 12 and under 50 Rolfe Square, Cranston, RI 9/21/14 Screening: Hairy Who and the Chicago Imagists RISD Museum 20 North Main St., Providence, RI Members FREE, Adults $12; seniors $10; youth ages 5 to 18 $3; children younger than 5 FREE, College students with valid ID $5; Staff, faculty and students of RISD or member institutions with valid ID FREE.

Photography by KS Designs www.ksdesignsri.com

ongoing events...

9/3/14 - 9/28/14 Shifting Perspectives, Featured Artists John Fast and Nina Briggs Opening reception, Friday, Sept. 5th 5-8PM The Artists’ Cooperative Gallery of Westerly 7 Canal St., Westerly, RI 9/4/14 - 10/17/14 Monsters Who Don’t Know They’re Monsters by Jason Freedman Gallery (401) at the Dwarves JCC 401 Elmgrove Avenue, Providence, RI 9/4/14 - 10/5/14 Ivanov Trinity Repertory Company 201 Washington St., Providence, RI $26-$65 9/4/14 - 9/26/14 Graphic Design from Konkuk University Rhode Island College Bannister Gallery 600 Mount Pleasant Avenue, Providence, RI 9/4/14 - 9/28/14 Pawtucket Arts Festival Downtown Pawtucket and Slater Park Pawtucket, RI 9/4/14 - 10/11/14 Imago Foundation for the Arts Reception Friday, Sept. 5th, 6-8PM Featured artwork by Member Lisa Legato; Guest Artwork by Christine Corbat; Guest Artists: Melissa Cruz, Jennifer Norton, Sarah Springer, Jessica Tranvo 36 Market St. (next to Second Story Theatre, Warren, RI 9/5/14 - 10/12/14 Audible Spaces: Tristin Perich Granoff Center for the Arts, Cohen Gallery, Brown University 154 Angell St., Providence, RI FREE

9/5/14 - 9/28/14 Izabella Casselman, Judi Isreal, and Karen Nash Reception, Sept. 6th, 5-7PM DeBlois Gallery 134 Aquidneck Avenue, Middletown, RI

9/11/14 - 10/23/14 ODD Exhibit Reception 5:50-7PM (Hours Vary) Pawtucket Arts Collaborative Mill Gallery Lorraine Mills 560 Mineral Spring Avenue, Pawtucket, RI

9/6/14 - 9/30/14 Places (Watercolors, oils, and drawings by Mary Grosvenor Wilkes) Noon-5PM FREE Spring Bull Gallery 55 Bellevue Avenue, Newport, RI

9/13/14 - 10/3/14 Colors All Around Reception Sept.13th, 6-9PM Hope Gallery 435 Hope St., Bristol, RI

9/6/14 - 10/2/14 Open Juried Show: The Artist Travels Reception 4 - 7PM FREE Rhode Island Watercolor Society Slater Memorial Park Armistice Blvd.

Pawtucket, RI 9/6/14 - 10/11/14 “New Visions”, a group exhibition featuring new work by Hera Gallery associate members Iris Donnelly, Connie Greene, Elizabeth Lind, Jill McLaughlin, Mara Trachtenberg, & MJ Yeager.

6-8PM FREE 10 High St., Wakefield, RI 9/7/14 - 9/26/14 Providence Art Club Maxwell Mays Gallery: Michael Manni & Peter Michael Miller: Still Lifes and Panoramas, Two Realists Moitié Gallery : Joint Venture Original Print Portfolio Dodge House Gallery : Alice Benvie Gebhart : Memories in Glass Opening Reception : Sept. 5th, 2-4 PM 9/11/14 - 10/11/14 The Great Art Heist member donated artwork fundraiser. Art Heist event 10/11 South County Art Association Helme House 2587 Kingstown Rd., Kingston, RI

9/12/14 - 10/25/14 Ana Guerra: New Paintings Cade Tompkins Projects 198 Hope St., Providence, RI FREE 9/13/14 - 9/21/14 FirstWorks Presents: The Legend of the Fairy Melusine Beneficent Church 300 Weybosset St., Providence, RI $15 advanced, $20 at door 9/13/14 - 10/17/14 Second Home - Alice O’Neill, Colgate Searle, and Dan O’Neill 6-8pm FREE Jamestown Art Center 18 Valley St., Jamestown, RI 9/13/14 - 10/25/14 Intro to Acting with Rachel Walshe

Sandra Feinstein-Gamm Theatre 172 Exchange St., Pawtucket, RI $250 for 7 weeks 9/16/14 - 10/10/14 Earthen Elements Exhibit ArtProv Gallery 150 Chestnut St., 3rd Floor, Providence, RI 9/17/14 - 9/27/14 DESIGN WEEK RI celebrates design and the Rhode Island design community.

Visit website for scheduled events and registration. www.designweekri.com

Vol. 3 Issue 1 |

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A Creative Approach to PLANNING

by Chef RIcardo Costa Personal Chef

PERFECTLY

HEALTHY MEALS

It’s that time of year again-- kids are headed back to school and schedules are about to get even crazier and stressful. But we can’t let this destroy our healthy eating habits. So instead of drive-in and other unhealthy options, it is time to get creative with planning our own meals to make them a lot healthier, delicious and transportable.

• Planning your menu is the key: You don’t need to

rush out to the store and buy a lot of food all at once and then figure out what to do with them. This approach usually ends up with a lot of product going bad and last-minute calls for pizza delivery. Instead, have a weekly family meeting and see what each member would like to have during the week, and then make your shopping list with the ingredients you’ll need.

This will make for an easier meal preparation because you know what you have to work with and there are no “surprises.” Make sure you include lots of color in your meal planning by adding fruits and vegetables.

This helps expand your creative options to your entrée and snacks, creates a balanced meal and makes it more appealing to eat. It is amazing how color can change the way you approach food.

• Easy storage for prep food: Before I started plan-

ning my week’s meals, my fridge would be jammed packed with a chaotic area of containers, most of which even I couldn’t recognize. Finally, I came up with a better way-- simply put all cut-up vegetables and cooled cooked rice in gallon storage bags. You can fit a lot for more items in these bags and you don’t have to wash all those annoying plastic containers afterwards. Colored storage bags are another helpful solution in coordinating and organizing your food items. I also suggest getting some Tupperware type containers (three for a buck at the Dollar Store) to make it easy to carry your meals. They can also go right in the recycle bin after you’re done using them.

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• Storage and transporting your food: Planning this

is important because you don’t want to get sick from bacteria from food that’s been in the” danger zone” too long. If you work outdoors and have no facility with a microwave, I suggest preparing more cold dishes like salads with grilled salmon or my favorite, grilled chicken wraps with veggies.

• I also suggest buying cooling packs that fit in

your freezer, or simply fill some zip-lock bags with water and freeze overnight. Purchase an insulated and easy-to-clean lunch bag that keeps temperatures where they should be.

• Don’t forget your workouts: This is just as impor-

tant as planning your meals. It might mean waking up a little earlier or staying up a little later to work out.

Remember, healthy exercise goes hand-and-hand with healthy eating.

• And Finally-- Have fun! The most important thing

of all is to have fun and don’t make meal planning or exercise seem like work. Customizing a creative routine that works for you and your family will not only help ease the stress but will become a healthy alternative you can’t live without. We only come around this spinning rock once in this lifetime, so make the best of it.

That’s it. Easy huh? If it’s that easy, everyone should be doing it. For more tips and easy home recipes in a pinch contact the chef@ChefRicardoCosta.com.

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