FEDRIGONI YCN (1/4) A bespoke stationery set consisting of a notebook, diary, sticky note pad and mechanical pencil for graphic designers. The stationery set capitalises on Fedrigoni’s ‘personal and commercial stationery’ turnover which is currently their smallest at 2%.
KIRSTY FRUIN The type on the diary and notebook cover will be screenprinted on 3mm greyboard. The spine will be Buchram bound in white. ‘Fedrigoni’ will be debossed into the lower back of the cover. The silk bookmark will have Fedrigoni’s logo positioned at the bottom to work as a visual reminder and point of reference to recipients.
‘Imagine Colour’ mail out plays on Fedrigoni’s ‘Imaginitive Colours’ paper range; in predominantly using neutral coloured papers throughout the notebook, diary and sticky note pad, the client’s attention is directed to realising the quality of the paper stock Fedrigoni have to offer and essentially allowing them to imagine what colour would look like applied to these papers.
The notebook will consist of 90 gsm stock throughout using a variety of neutral colours from the ‘Imaginative Colours paper range’ and four pages of coloured paper strategically positioned throughout the notebook. A black belly band will be placed around the length of the notebook and diary and sealed with black wax.