BA (Hons.) GRAPHIC DESIGN Module Code
OUGD301
Module Title
DESIGN PRACTICE 3
LEVEL
06
Outcomes
BRIEF TITLE
Re Brand of Cambridge Coral Tech Brief Re brand and promote Cambridge Coral Tech
Background Considerations -
Current design, relevance Target audience Scale, format, materials etc
Mandatory Requirements -
Research logo design Research into the background of the shop to gain a better contextual understanding Prototypes Client crits and feedback Re brand must fit with the purpose of the shop and the target audience
Deliverables -
Logo Web design proposal Catalogue of products Business cards Promotional material Mail shots
Deadline