Kiyo Cheung Portfolio 2023

Page 1

August,2020

Iam responsiblefordevelopingthemascotfrom concepttofinaldesign.

‘DingDingCat’isinspiredbythecommunitycatswholiveintheTram depot.Wecreatedastorybehindthismascot:Thecatcamefrom France (sinceHK Tramwaysbelongsto aFrancecompany)and helovesthe doubledeckertramssomuchthathebegsforajobdirectlytotheCEOof theHKTramwaysandfinallybecometheambassadorofthisworld-known transportation.

The Theyellow bellonthecatisinspiredfrom the‘Ding-Ding’soundofTram andtocreateastrongconnectionwiththecompany.

HongKongTramways

In2021,HongKongTramwayshasbeenawardedthe Guinness World Records™ Title ofthe “largestdouble-deckertram fleetinservice”andlaunchedaseries ofcampaignstocelebratetheaward.

Myrolewastodevelopalongillustrationsforthepromotionalcampaignfrom sketchestofinal.

2021
HongKongTramways July,

https://youtu.be/9T2wzjdrzFU

SeeVideohere:

https://youtu.be/hLLGJkE8KrI

ButtontoGallery: Checkother’s3DModels

ButtontoContribute: Create&UploadUser’s3DModels

ButtontoWhoweare: IntroductionoftheCompany

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