2022 Portfolio - Kate Schmidt

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Arrowhead Suite | Branded Interiors For Burns & McDonnell, I designed a system of environmental branding, including custom wall coverings and dimensional elements, for a suite at Arrowhead Stadium that expresses company values and Kansas City pride to top clientele and guests.


Arrowhead Suite | Design Elevations After conducting a site survey, I identified opportunities for brand activation in the suite that take into account the functionality of the space. The final package included high-visibility brand marks, client photo backdrops, and custom vinyl wall coverings.


Arrowhead Suite | Branded Interiors With a project timeline of only eleven weeks, initial concepts and final production files were created & approved within a five week period. The branded interiors of this suite will represent Burns & McDonnell at Arrowhead for the next decade.


Arrowhead Suite | Design Elevations


Railhead Ranch | Experience Branding Railhead Ranch in Cheyenne, Wyoming is the place to see where it all started; the Union Pacific Railroad, historic Wyoming distilleries, and the Wild West originated here! Come for the Wyoming whiskey, and stay for the genuine fireside company.


Railhead Ranch | Brand System


Railhead Ranch | Distillery & Restaurant


Railhead Ranch | Distillery & Restaurant


Railhead Ranch | Wayfinding System


Railhead Ranch | Wayfinding System


Wall Graphic Templates | Safety Graphics To increase efficiency in office branding roll outs for all future Burns & Mac offices, I expanded existing graphics to include a standardized selection of sizes and colors, allowing team members to quickly compose graphics packages specific to location.


Wall Graphic Templates | Safety Graphics The complete portfolio of wall graphics templates includes 32 variations of 5 common graphics, including specifications for vinyl wall coverings, dimensional acrylic bars, dimensional lettering, SEG fabric graphics, and clear acrylic photo pucks.


Wall Graphic Templates | SEG Safety Graphics


Wall Graphic Templates | Giving Back Graphics


Punk Legends | Restaurant Branding Introducing Punk Legends; a pizza shop that pays homage to famous punk rock bands and the ability of music to bring people together. The brand’s typography & iconography lean heavily into the bold artistic styles of punk rock albums & posters.


Punk Legends | Environmental Graphics


Punk Legends | Environmental Graphics


Punk Legends | Menu & Brand Collateral


Punk Legends | Exterior Branding & Signage


Curae App | Medical Application Design Curae features task management tools, medical history forms, and educational resource modules to inform and guide patients during preparation for their upcoming heart surgery, increasing both patient and medical team confidence.


Curae App | User Flow I


Curae App | User Flow II


Curae App | User Flow III


RESTORE | Conference Branding A conference focused on restoring enjoyment, efficiency, equity, & the natural environment within our urban spaces. Brand systems explore the juxtapositions of rigid and flowing forms to emulate the built and natural elements in urban spaces.


RESTORE | Responsive Website Design


RESTORE | Brand Systems


Spade Club | Subscription Service Branding Spade Club is a subscription service providing at-home gardening kits and guides. Emphasis was placed on creating sustainable packaging solutions and conveying the importance of accessibility and the enjoyment that comes with gardening.


Spade Club | Collateral & Logo Applications


Spade Club | Sustainable Packaging Solutions


Explore more of my work on Behance!


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