Virginia Bailey - Marketing Book

H O W M AY I H E L P Y O U B U Y O R S E L L A H O M E ?

VIRGINIA BAILEY

“The Real Estate Lady” | Exceeding Expectations 847.874.6800 | vbailey@bhhschicago.com VirginiaBailey.com YouTube Channel: Virginia Bailey, The Real Estate Lady

DID YOU HIRE THE RIGHT REAL ESTATE AGENT? In today’s market there are real estate agents and real estate sales professionals. You want a sales professional who is connected in the real estate community and has knowledge and understanding of the current market and trends.

ABOUT VIRGINIA BAILEY After working in education, media, and TV advertising, Virginia Bailey’s love for location scouting ignited her real estate career in 2004. She has been a Real Estate Sales and Marketing Professional - 16 yrs, serving the Chicagoland area. Virginia’s work ethic is outstanding. Referrals and repeat business are the hallmarks of her agent-client successful business collaborations.

While earning respect from clients and colleagues, Virginia’s effective utilization of emerging technology has proven to be an advantage. Virginia is one of the most trusted technology savvy agents in the area. She has become an industry innovator with a flourishing Real Estate YouTube Channel, with over a thousand views.

Virginia is a member of the National Association of Realtors, the Mainstreet Realtor Association, and the Illinois Association of Realtors.

She graduated from Roosevelt University with a Bachelor of Arts degree and from Columbia College Chicago with a Master of Arts degree.

SELLING YOUR HOME TIPS CLEAN Closed homes hold odors. Open windows. Bake cookies or bread.

DECLUTTER Do not clutter tabletops, mantles or countertops. Pack nonessentials in preparation for moving. Your home will show better.

STAGING Curb appeal. Leave lights on and open drapes. Make home appealing to buyers.

BUYING A HOME TIPS READINESS Are you ready, willing and able to make a real estate purchase?

PRE-APPROVAL Get pre-approved by a mortgage lender. (Remember, do not allow multiple lenders to pull your credit.)

FIRST TIME BUYER PROGRAMS Offer down payment and closing cost assistance.

THE SELLING PROCESS

SELLING YOUR HOME From the initial market analysis to the final walk-through, your Berkshire Hathaway HomeServices Chicago agent will be by your side throughout the marketing and sale of your home. Additional expertise is available from our title, mortgage and insurance professionals at Fort Dearborn Title, Prosperity Home Mortgage and HomeServices Insurance. Together, we help streamline, secure and simplify your next move.

Meet With Me

Agree on Selling Plan

Price Adjustments (if any)

Offer Presented

Closing

Showings

Negotiations

Buyer Closing Process

Stage Home

Listing Paperwork

Market Exposure

Counter Offer

Repair Requests

Photos Taken

Accepted Offer

Inspections

Title Insurance

THE SELLING PROCESS

SELLING YOUR HOME Virginia Bailey will negotiate on your behalf to help get the best price at the best terms — in the shortest amount of time.

Over time, a home that has not sold may become stigmatized and could attract offers below market value.

Asking Price vs. Selling Price Strategically pricing your home is vital to getting it sold for the money in the least amount of time.

BUYERS DESIRED RANGE

COMMON PRICE RANGE

SELLERS DESIRED RANGE

Priced too low and you lose value.

Priced too high and you lose buyers.

Information provided by Move, Inc. All Rights Reserved.

THE SELLING PROCESS MATTERPORT 3D MATTERPORT 3D

WALK FEEL IT! WALK AROUND. FEEL IT. EXPERIENCE IT! WALKAROUND. AROUND. FEELIT. IT.EXPERIENCE EXPERIENCE IT! Leverage the latest technology to make your home stand out!

Leveragethe thelatest latesttechnology technologytotomake makeyour yourhome home stand out!

Leverage stand out!

A Matterport 3D tour of your home, allowes potential buyers an opportunity to digitally tour A Matterport 3D tour of your home, allowes potential buyers an opportunity to digitally tour your home – creating valuable and higher showings.

A Matterport 3D tourmore of your home engagement allows potential buyers anquality opportunity to digitally tour your your home – creating more valuable engagement and higher quality showings. home, creating more valuable engagement and higher quality showings.

CAPTURE CAPTURE

CREATE CREATE

DISPLAY DISPLAY

ONE MODEL, MANY PERSPECTIVES ONE MODEL, PERSPECTIVES ONE3D 3D3D MODEL, MANYMANY PERSPECTIVES

DOLLHOUSE VIEW DOLLHOUSE VIEW

INSIDE VIEW INSIDE VIEW

FLOORPLAN VIEW FLOORPLAN VIEW

Provides buyers a Provides buyers a movable, clickable movable, clickable room-by-room tour. room-by-room tour.

Provides an immersive, Provides an immersive,

A true birdseye perspective A true birdseye perspective of the home to give buyers of the home to give buyers special context. special context.

self-directed, in-depth tour self-directed, in-depth tour before you show. before you show.

THE BUYING PROCESS

BUYING YOUR HOME From imagining your dream home to holding the keys, your Berkshire Hathaway HomeServices Chicago agent will be by your side throughout your property purchase. Additional expertise is available from our mortgage and insurance professionals at Prosperity Home Mortgage and HomeServices Insurance. Together, we help streamline, secure and simplify getting into your new home.

Meet With Buyers Agent

Mortgage Pre-approval

Accepted Offer

Inspections

Home Sweet Home

Visit Homes

Counter Offer

Repair Requests (if any)

Closing

Identify “The One�

Negotiations

Title Work

Final Walkthrough

Write Offer

Appraisal

Set Closing Date

Home Insurance Policy

ABOUT VIRGINIA

TESTIMONIALS CLICK FOR SELLER VIDEO TESTIMONIAL

CLICK FOR BUYER VIDEO TESTIMONIAL

“I met Virginia by chance at an open house and was immediately impressed by her balance between casual conversation and professionalism. It was toward the end of the open house and it was only her and I, so we spent a good 30 minutes conversing. I never forgot that initial meeting and when it came time for us to look for a new home about a year later, I knew immediately this was who I wanted to help us with our search.

We spent a lot of time researching our options and were pretty confident we knew how things would go, but as with anything, things don’t always go as planned. To me, this is where Virginia shines. These days, anyone can find a house on their own if you want to put the time in, but what do you do when the house you want is a short sale? What do you do when that short sale involves loans with two different banks?

What do you do when you can’t get approval from the 2nd bank and you are forced to start your search all over again? What do you do when you find the next house and on your way to sign the contract, the seller gets cold feet and backs out at the last minute?

And then when you ultimately find that dream home, you have a whole slew of new problems like negotiating the final selling price and depending on others like your lawyer, home inspector, mortgage broker, and the seller’s representatives to close the deal. It’s a complicated process and you need to make sure that the person you pick to be by your side understands it all and more importantly knows what to do when trouble presents itself.

For us, Virginia is that person and then some. I honestly feel we would not be where we are today without Virginia. She works for you and always has your best interest in mind. She gives you honest advice, whether good or bad, and those are things you look for from your realtor. Overall, it’s tough to find someone that works harder for you than Virginia and is more prompt in responding to you when you have a question. Those are important qualities as when looking to buy/sell a home, things move fast and you need someone that makes you feel that you are their only client when you know in reality that you are not. With Virginia you always felt like she was your top priority and we enjoyed that more above anything else.”

— David Perea

ABOUT VIRGINIA

Words cannot describe how lucky we were to work with Virginia Bailey. I would highly recommend her to everyone. Virginia understood the importance of getting us our house and followed up on ALL angles possible to ensure that we would be able to attain our new home. She not only got us our home, but she made the process seem like a piece of cake. She kept us informed, educated us on the process, and continued to follow up with us. I can’t thank her enough. Virginia gives 110%. She is all about integrity and excellence. Extremely detailed and patient and on top of all this, she is such a kind soul. I really can’t imagine getting any better service than this. If you want to be part of a winning team, you can with Virginia. She is undeniably the BEST at what she does. In short, if you’re buying a home, you can’t go wrong with Virginia. We love our new home and we have her to thank!

— Dexter and Louise Gardner

“Working with you was a delight! You know the business and I felt you put me first. I appreciated your trustworthiness and your expertise. I greatly appreciated that you listened to my requirements very carefully and didn’t waste time on properties that didn’t fit the bill.

You have great references from friends and your experience, skill and personality seem to match everyone’s needs. It was helpful to know that you were up on the market trends and knew about the local schools and commute times. You respectfully gave me the information I needed to make a decision and then you acted on the decision.”

— Mary Harrison

VIRGINIA BAILEY "The Real Estate Lady" | Exceeding Expectations ETHICAL INTEGRITY HONESTY INFORMED INSPIRED FRIENDLY CREATIVE CONFIDENT PROFESSIONAL TECH SAVVY PROBLEM SOLVER DISCREET Whether you are looking to buy or sell, I can offer the highest levels in real estate expertise and professionalism.

Contact me and allow me to guide you through the real estate process.

1091 S. Roselle Road | Schaumburg, IL 60193 (847) 347-8882 | Fax (847) 983-6780 vbailey@bhhschicago.com VirginiaBailey.com YouTube Channel: Virginia Bailey, The Real Estate Lady