ALLE RG Y F R E E PA I NT
I NTE R I O R Paint Co lo u r C a r d
Creating the most advanced paint on Earth When most people think of paint the last thing they expect is consideration for the environment or to health. But that’s precisely what we’ve achieved with the Sens range.
Working with the Norwegian Asthma and Allergy Federation
Sens is the result of many years of research and collaboration with leading experts in the fields of environmental
Sens is the only paint brand that has
research, occupational medicine and
received the Norwegian Asthma and
allergy prevention, among others.
Allergy Association (NAAF) approval,
At all stages of the production process
probably the strictest health
every care is taken; we use only the
evaluation scheme in the world.
cleanest of raw materials and are selective about the amounts and types
The primary concern of NAAF is to help
of preservatives and ammoniac used in
users suffering from asthma, allergies
the formulation of Sens.
or any other form of hypersensitivity to choose products that are safe to use
Today, Sens is the only paint that
so that they can enjoy as good a life as
fulfils the strict requirements set by
possible. The organisation also works on
the Norwegian Asthma and Allergies
reducing the causes of these illnesses
Federation (NAAF), as well as meeting
and the NAAF label helps companies to
the stringent environmental standards
promote products that are safer to apply
set by the Swan and Euro Flower labels.
and use.
We believe it’s an achievement that will be hard to beat for a long time to come.
Wall: Aladdin 4468
Jotun’s ongoing collaboration with NAAF’s medical and allergy experts has
Thanks to Jotun and the Sens range of
helped us develop a line of paint that
interior paint everyone from expectant
is guaranteed to cause as little harm to
mothers to hospital patients and the
health as possible. We will continue to
elderly can breathe easier with a safe
work with NAAF to enhance our entire
paint for every hospital, school, nursing
product range.
home, office, nursery and home.
The world’s first healthy paint Sens is like no other paint range on the market. Open the can and you will notice that it has virtually no smell. This is because vapours have been reduced to the lowest levels ever achieved in an interior paint; Sens contains virtually no emanating harmful substances, making it one of the safest paints available today and the ideal choice for situations where
Leading on the environment
health considerations are paramount. Jotun is at the forefront of developing For instance, how do you paint a hospital
paints and coatings that are less
without moving patients? Or a public
harmful to the environment. We don’t
building without the need to close it
simply talk about green issues, we
for weeks and weeks to allow vapour
are 100% committed to developing
to drop to safe levels? And what about
products that have minimal impact
the expectant mother, eager to paint a
on the planet.
nursery for her soon-to-arrive baby? Sens is one such product, designed With Sens, air quality is preserved during
from the ground up to have a low
application and drying and incidents of
environmental impact without
respiratory irritation caused by exposure
compromising performance, and, as such,
to fumes is virtually non-existent. Unlike
has been accredited with two of the
competitor paints with higher VOC
world’s most rigorous eco-labels, the
ratings, you can stay in the room during
Swan and the Euro Flower labels.
and after painting – vital for applications where health may be affected, or where
The Swan label, in the Nordic countries,
disruption needs to be kept to a minimum.
and the Euro Flower, in Europe, are
Wall: Goldilocks 1012
Chair & window: Claro 1442
considered to be eco-accreditation of the Initially developed in response to
highest standing. The objective of these
a growing demand for a safe paint
official and highly regarded marks is to
with an ultra low Volatile Organic
promote products that are kindest to
Compound (VOC) rating, Sens has quickly
the environment throughout the entire
established itself as the safest interior
lifetime of the product – during production,
paint available on the market today.
useful life and eventual disposal.
Wall: Gustavian Blue 4109
Wall: Dusk 9904
Sens Wood Primer
Sens 10
Sens 30
Waterbased solvent-free,
Matt mid and top coat for
Mid and top coat for surfaces
low-odour white acrylic
surfaces such as wood
such as wood panels, plaster,
• NAAF accreditation – a world first for a paint system
primer for interior use.
panels, plaster, concrete,
concrete, MDF, construction
• Swan and Euro Flower environmental accreditation
Easy to apply, non-drip, fast-
MDF, construction panels,
panels, wall paper, glass fibre
drying. For interior new and
wall paper, glass fibre
and filler. Silk or egg-shell
bare wood, wood panels and
and filler.
finish typical for kitchens and
Product advancements
• Lowest VOC rate of any paint on the market • Revolutionary waterbourne system
construction panels
bathrooms.
• Improved durability and protection, especially on edges, leading to improved maintenance cycles • New formulation helping to reduce visible stripes in darker colours • 2-in-1 versatility – can be used with plaster and wood • Range includes a primer and choice of top coat sheen level
SENS — a leap in safety and performance The emissions (vapours) produced by SENS are incredibly low and virtually non-existent after only 24 hours, as can be seen from this diagram. Some competitor indoor paints require up to 4 weeks for their emission rates to fall to the same minimal level of emission SENS achieves just one day after application. The emissions SENS does produce is harmless and comprises mainly water. For optimum colour rendition and quality with Sens or any other Jotun products, use the superior Jotun Multicolour System. Colour can vary according to light conditions, coat finish (i.e. gloss or matt), structure and foundation. Consequently, these colour charts are intended as a guide only. Tests conducted by the Swedish Technical Research Institute (SP Sveriges Tekniska Forskningsinstitut), an independent laboratory.
SN1018