O C T O B E R
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TA B L E O F C O N T E N T S 24
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Caleb gaskins - on the
l a u r a l o p e z - MO & p e a
cover
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laur en rust - lagom
isabella bubola
jewelry
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iliana madrid - points
d i y : wa l l h a n g i n g
jewelry
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deniz karacan -
alice xue
klaa design
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jennifer riggs -
5 tips for opening
thread honey design
an etsy shop
52 k at h a r i n a j u n g
66 hannah hoffman
72 p l ay l i s t
77 sam blasone z e n l u n at i c
wr it ten by jenny fennel
116 jen crosbie b u n g a l o w 9 j e w e l ry
122 honey forestier
I S A B E LLA B U B O LA is a be l l a b u bo l a . co m C ro a ti a | 2 5
Tell us a little bit about yourself. I guess I’m an eternal dreamer and I’m not satisfied unless I create: be it photography, jewelry, collage art, writing, illustration or graphic design. I have the constant need to express my thoughts through any of the aforementioned mediums, but sometimes I just like to lie down in bed during cold winter evenings, watch movies and eat pizza with friends or my boyfriend while my cats keep us company.
“ I lo v e s h o ot i n g i m a g e s t h at a l lo w y o u to cre at e you r own s t o r y. I wa n t p e o p l e t o in t erpret t he m t heir o w n wa y, n o t g i v i n g d e f i n i t e a n s w e r s .�
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Tell us about some of your favorite projects. My favourite project is my ‘Diary’ series, an ongoing series of self-portraits, started in 2009. Photographing myself has allowed me to experiment and I’ve learnt so much about photography creating the images for this series. My other very dear project is entitled ‘’Show me what you don’t like about your body’’ and it’s a growing series of body parts that people don’t like about themselves. I
How did you get started in photography?
started it two years ago for the purposes of my thesis on the theme of beauty, but I wish to continue it. The best part about it is
I bought my first camera back in 2001 with
that when others look at these photos, they
all the pocket money I had; it was a little
aren’t sure what the photographed person
digital camera with no back screen and small
is dissatisfied with: is it their ear, neck, or
resolution, but it was like a dream come
nose? It shows us how sometimes our ‘’flaws’’
true. I captured everything around me, from
mean a great deal to us and we see them
my cats, parents, friends, to flowers and
as problematic zones, while they can seem
myself. I’ve always liked photography, but
completely banal to others.
it wasn’t until college that I’ve discovered photography is truly my biggest passion and that it allows me complete freedom.
How would you explain your style of photography?
How important is Photoshop in your final images? Photoshop plays a very important role in my work, mainly because I love colours so much, but the camera itself isn’t so great
I’d say it’s very emotional and heavily relies
at capturing them as I would like it to be.
on the overall mood in the photo. I love
That’s why I always enhance the colours in
shooting images that allow you to create
my photos using curves and selective colour.
your own story. I want people to interpret
For some more elaborate works, I need
them their own way, not giving definite
Photoshop to create composites, as it allows
answers.
me to translate my ideas into photos.
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“You’re your own little world of unique thoughts and feelings: make your p h o t o s p e r s o n a l .”
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What advice would you give to people who want to pick up photography? Okay, I’d suggest a bunch of things. First and foremost: don’t think you need to have the most expensive equipment because you don’t. I still shoot with my analog lens that I have to manually focus with. Second: ask your friends to model for you. That’s really fun! Have a nice afternoon picking out the styling and hanging out somewhere taking photos. Third (and I think this is very important): Think about what you like, what inspires you, what you daydream about and what your phobias are. I see so many photographers trying to emulate others and some of them even create visually pleasing photos, but you can’t see the person behind the work because it all looks the same. You’re your own little world of unique thoughts and feelings: make your photos personal.
Where is your favorite place to take photos? Good quality light counts to me more than the setting although I love shooting in nature. If the concept is good, a blank wall can be enough.
What are your next steps? Since I just graduated in September, everyone keeps asking me this, but I really can’t give any answers. In Croatia there is no photography market, so I’m hoping to move abroad. I’d love to work for a magazine, though; connecting writing and photography would be a beautiful job. I’m translating my final thesis (a magazine!) from Croatian to English and I’ll publish it online, and I’m also sketching ideas for my jewelry photo campaign, and thinking about upcoming conceptual shoots.
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I l i a n a M a d ri d p oi n ts j e w e l r y . co m T u cso n , A Z | 2 5
Tell us a little bit about yourself. I was born and raised in Tucson, Arizona. I went to the University of Arizona initially for photography, but after some academic roadblocks I went to a community college for a couple of semesters where I took my first metalsmithing class and fell in love with it. A couple years later I graduated from the U of A with a bachelor of arts [degree]. I love to eat . . . a lot. When I’m not busy eating I’m working at a bead store here in Tucson, hanging with my pup, or spending time with my main squeeze.
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“ I s ta r t e d t o r e a l ly e n j o y w o r k i n g wit h geomet ric s h apes an d lin es an d b e f o r e I k n e w i t, i t t r a n s l a t e d o v e r i n t o m y j e w e l r y. ”
How do you stay creative? I’m really lucky to work at a bead store because I’m constantly surrounded by people making things, constantly helping people make things, or constantly making things myself. It’s hard to stop thinking about jewelry in this environment, so I continue to stay creative due in large part to that.
What is the inspiration behind the unique silhouettes of your jewelry? It didn’t take me long to learn that I couldn’t draw. In art school it became even more apparent, so I’d figure ways around my inability to visually map things out and put them on paper. I stuck to simplified and geometric imagery because organic shapes were challenging for me. I started to really enjoy working with geometric shapes and lines and before I knew it, it translated over into my jewelry.
What is your favorite part about making and selling your own jewelry? Making and selling my own jewelry has been a work in progress ever since I took my first metalsmithing class in 2010. I tried wholesaling simple beaded pieces just to make fast cash, but it never felt right. I never felt proud of what I was making because it didn’t reflect my creative concepts or technical abilities. What’s really great about making and selling my own jewelry is that it’s jewelry that I’m proud of, it’s distinctly something I created, and a few people actually want to wear it!
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What is something that surprised you after starting Points Jewelry? Probably how easy it was to just do it. I’ve been thinking about it for four-plus years but I had a lot of excuses. I needed a bench and tools and materials (the list goes on . . .). When I finally decided to buckle down and do it with the materials I had access to, everything just fell into place so easily.
What role does Instagram play for your brand? It helps me to present the twenty-something odd pieces of jewelry I’ve made as a collection. Having an online shop does this also but Instagram actually puts it out there, giving my jewelry exposure to the public in a really accessible way. Instagram also keeps me consistent in the content I post, which I find really helpful. It’s important to me to stick to an aesthetic that my jewelry can grow with; it’s easier to do that when you have your own ever-growing photo album of reference images.
What piece of jewelry can you not live without? I honestly didn’t wear much jewelry for most of my life. Even when I fell in love with making it I still couldn’t figure out how to wear it. One thing I’ve always felt comfortable in is a very simple pair of studs. These days I’ve been wearing little gold zigzag studs soon to be on my website!
What are your next steps? I plan on expanding my collection and perfecting it while also working on marketing and advertising. I’ll hopefully find a way to balance those things!
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C a l eb G a s k i n s c a l eb g a s k i n s . t u m b l r . co m H o n g Ko n g | 2 2
Tell us a little bit about yourself. I grew up in Hong Kong, lived in Alabama for three years, went to high school in Hawaii, graduated university in Chicago, and now live in California. I’ve been fortunate to travel a lot in my life both in the U.S and internationally. My morning routine usually (if not always) consists of a good cup of coffee and some reading/writing. I’m an introvert at heart, but if you ask my friends they’ll tell you otherwise.
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What is the first thing you want others to know about you? I’m a big fan of crunchy peanut butter.
How would you explain your style of photography? Gosh, I’m still figuring out what “my style” is. I shoot what I see and I edit the way the photo makes me feel, or I’ll edit the photo according to how I felt when I took it. Either way, photographs, in some way, represent my emotions. Some photographs are completely candid, others photographs I give the subject small direction yet the freedom to be themselves in hopes to capture something pure and real.
Is there anybody or anything you would love to photograph? I’ve been wanting to go to Iceland for a good while now. If I could, I’d live out a car and spend a couple months there photographing the landscape and the people.
What type of cameras do you like to shoot with? Right now I mainly just use my iPhone, Canon 6D and my polaroid.
What is the most challenging part about being a photographer for you? When I’m shooting I get nervous about not being creative enough. I’m inspired by a lot of creatives, but I always seem to have this fear of freezing during a shoot and not knowing what to do next.
What keeps you motivated? There are three things that keep me motivated. The first
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being my family and friends. They have been a constant support and I am truly grateful. The second being other
“I f I co u ld, I’d li v e o u t a c a r
photographers. I’ve made quite of few photographer friends who have encouraged me greatly, but I am also
and spend a couple months
motivated by the ones I haven’t met, yet have influenced my perspective nonetheless. Lastly, myself. Photography
t h e r e p h oto g r a p h i n g t h e
has very much become a way I process and document my surroundings. I selfishly need to take pictures so that
l a n d s c a p e a n d t h e p e o p l e .”
I can understand what is happening around and within me and none of it has any value unless I am able to share my art to other people. Because it is in the act of sharing that people become more known, more connected, and more loved and what is life without these things?
What are your next steps? Right now I am living up in the mountains at the Joshua Wilderness Institute where I’ll be the media coordinator for this year. After that? Who knows! I’m hoping to road trip with a good friend of mine around the U.S. for a couple of months and see where that takes us!
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A l ice x u e a l ice x u e . co m T oro n to , C a n a d a | 2 2
Tell us a little bit about yourself. My hometown is Wuhan, China and I lived there until I moved to Toronto at 8 years of age. My life has been tremendously impacted by immigration and as a member of the Chinese diaspora, I’m fascinated by issues surrounding memory, displacement, language and hybridity.
What is the first thing you want others to know about you? I am a Chinese-Canadian artist and photographer based in Toronto. I recently graduated from University of Toronto and studied comparative literature, French, and cinema studies.
How did you get started in photography? I got started in photography through my interest in fashion when I was in high school. I interned for a modeling agency and for a local designer and really found myself more drawn to the process of image-making rather than clothing production and began shooting my friends for fun.
Where do you gather inspiration ? I find my inspiration in movies, paintings, books, lyrics, conversations, in traveling, and looking at faces and light.
How important is Photoshop in your final images? Definitely an integral part of the process. I think retouching is construed as a problem in popular media, but I think it’s the way that we think of images as being reality that’s psychologically faulty. Photographs, like all visual medias, are constructed through elimination and addition, and for me, Photoshop is similar to the process of painting.
When did you become interested in photography? How has your work changed since then? In high school I first became interested in photography. I think after being in university I’ve become a lot more curious about the language and theory behind images and how they produce their meaning.
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“ T h e r e ’ s a l wa y s s p o n ta n e i t y a n d c h a o s in any interaction w i t h i n t h e w o r l d”
Would you consider your photos more planned or spontaneous? A mixture of both. There’s always spontaneity and chaos in any interaction within the world, and even when you try to control it as a photographer, there’s always give and take between subject and shooter. I love the fleeting moments.
What advice would you give to people who want to pick up photography? I would definitely recommend the canonical theoretical reflections on photography, Susan Sontag, Barthes, John Berger, stuff like that. I think it’s really important to think about what and why you place something with a frame; [they’re] ideas that I’m still trying to work out in my own work.
What are your next steps? Working on more art projects, traveling, hopefully venturing into filmmaking, painting, and continuing to live and be curious about the world.
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Je n n i f er ri g g s thre a d ho n e y d esi g n . co m boise , i d | 2 4
Tell us a little bit about yourself. Ever since I can remember I’ve been very in to crafts and making things with my hands. I was always the kid in school who took macaroni necklaces a little too seriously. My grandma taught me how to cross-stitch when I was six, but because the design patterns that she gave me didn’t interest me, I didn’t take a lot of interest in it. It wasn’t until I was studying design in college that I realized I could use a needle and thread to create textile art that I wanted to make without any rules or kits from the store. Once I started doing embroidery everything clicked and I developed a passion that allows me to come up with innovative designs that are unique to my aesthetic.
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Do you experience creative ruts? If so, how do you overcome them? I always seem to come up with the best ideas when I’m swamped with work. I’ll often get ideas that aren’t fully formed, so I keep a note section in my phone that is dedicated to these half-baked ideas. When I have downtime where I feel like I’m not being inspired by anything, I will pull out those ideas and try to expand upon them. Sometimes I can’t seem to get the ideas to come to fruition, but a lot of times my favorite hoops can start off as being something as simple as “cat girl” on a notepad.
What is something that surprised you after starting Thread Honey? I’m constantly surprised that people are drawn to the art that I choose. I think embroidery has an association of being something that only grandmas enjoy but I love seeing it reinterpreted by young artists. I get asked a lot where I find inspiration and my plan has always been “I’m just going to embroider stuff that I like and hopefully others like it too.” I’ve been very fortunate to get so much positive feedback from people on Etsy and social media and it makes me excited to go even further with my small business.
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“I t h i n k e m b ro i d e ry h a s a n a ssoci at io n o f bein g somet hin g t h a t o n ly g r a n d m a s e n j o y b u t I lo v e s e e i n g i t r e i n t e r p r et e d by y o u n g a r t i s t s .”
Is there a piece you’re most proud of? Recently I have started doing embroidery portrait pieces of women who inspire me like Marie Antoinette or Ruth Bader Ginsburg. They take a lot longer to sketch and embroider, but I love how the outcome turns out. I enjoy doing typography pieces, but anytime I get to use my “thread painting” technique I instantly develop a stronger bond with the hoop.
Are there elements of graphic design that you implement in your embroidery projects? If so, what are they? I use a lot of the design techniques that I learned in college as I studied visual arts. Mainly my use of space, color, and how I choose the overall tone of the hoop. Along with that, almost every single one of my hoop patterns is finalized in Adobe Illustrator, which is my go-to program in my fulltime job as a graphic designer. It helps me choose color schemes, play around with typography, and get a good visualization of what the piece will look like before I’ve even started.
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What are three things you need to have a productive day? Caffeine, Netflix, and good lighting.
What advice would you give to someone starting their own business? My advice for someone who wants to start their own business is to just start! When I decided I wanted to sell embroidery hoops on Etsy, I wasn’t sure what exactly I was doing or if anybody would want to purchase something from me. Once I started things began to fall into place and through trial and error I was able to brand myself and narrow my focus on what I was interested in. It’s an everchanging process, so doing something that I love helps me to not get burnt out and to remain positive on days that are difficult.
What are your next steps? I’m currently developing embroidery kits for people who are interested in embroidery but don’t know where to start. The kit will include everything you need to complete a hoop: needle, embroidery floss, hoop, and a pattern already traced onto the fabric. I think embroidery is more accessible than it looks and I want to give everyone the opportunity to try it and hopefully fall in love!
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k a th a ri n a j u n g i n d p n d t - p hoto a rt . d e G E R MANY | 2 2
Tell us a little bit about yourself. I’ve always been inspired by surreal imaginary, scurille art in every form, dreams and fairy tales. It takes me into another world and I’m floating in a bubble of wonder. Photography is one of the tools that allows me to make these images become true. I chooses photography for a way to express myself, my feelings and visions.
“m y c r e a t i v e p r o c e s s i s g u i d e d by a f lo w o f s p o n ta n e i t y, t r u s t a n d s u r p r i s e s .”
How did you get started in photography? When I was in school there were a few people who had a camera and I asked myself why I’d never gave it a go although I had been dreaming of a way to be more creative. So I got my first camera and fell in love.
What does your creative process look like? (When you’re going to start a photoshoot, what does that process look like from start to finish?) I don’t really have fixed creative process as every shoot brings its own challenges. When I had planned shootings a bit more in detail, I would make a sketch of the scene with ideas of colors, atmosphere, emotions and the environment. Then I would gather props, find a location and wait until I came across someone who embodies my idea. At the location I would observe the space, decorate and prepare the scene. Then it flows and often my ideas come to my mind why we are floating. Now that I’m living on the road, there isn’t a process. Ideas are appearing. Sometimes, I’m in a strong period of inspiration and sometimes not. But the itchy fingers to create are always there. Every now and then I meet characters who are embodying the ideas I have and then it flows again. I would say my creative process is guided by a flow of spontaneity, trust and surprises.
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What challenges do you face with photography? While on the photography journey I faced a few challenges. The biggest challenge is to let go of it, to let the passion flow and trust. I challenged myself to be creative everyday, to create as much as I could. And suddenly, I got tired sometimes. Now that I relax and trust in the very right moment of creation, I feel more connected to my personal journey of growing in art.
How important is Photoshop in your final images? In the beginning of my photography journey, I experimented and played a lot with photoshop as a tool to add a surreal effect. I would spend hours and hours working on the final image. Since then, I use photoshop only for adjusting sizes, colors and formats. I started enjoying the rawness a lot. I love to experiment with natural asthetics and beauty.
Who would you consider your greatest influence? The greatest influence are my daydreams, especially when I’m on a voyage on the open ocean, surrounded by a new environment and nature. People I meet on the road, artists, unique characters and stories let my inspiration bubbling.
What do you want people to think/see/feel when they see your work? I want to inspire to dream, and to follow those dreams.
What are your next steps? Right now I’m living in a sailing circus, we are on a voyage crossing the pacific from New Zealand towards Asia. I’m surrounded by artists in every form, musicians, poetry, painter, acrobatics, healer, photographer, people full of life and it is an very inspiring time of life.
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“ I wa n t t o i n s p i r e t o d r e a m , a n d t o f o l lo w t h o s e d r e a m s .�
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H a n n a h ho f f m a n h a n n a h - ho f f m a n . co m S u n b u ry , O H | 3 6
Tell us a little bit about yourself. I received my BFA with a focus in glass at The Ohio State University. I was interested in incorporating metal into my glass work, which was how I discovered it [making jewelry]. I immediately fell in love with metalworking. I’ve been making jewelry since 2008, but have only been a full-time artist for a year. It’s been a scary, exciting, inspiring, freeing, and awesome experience. It was a risk that I decided I had to take. It’s not easy, but I’m completely aware of how lucky I am to have the freedom to do what I want. I get to be creative, choose how I spend my days, and decide what I want to make and when. It’s amazing and I am extremely grateful.
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“ I ’m v e r y g r a t e f u l t h a t I a m a ble to live a cre at ive lif e a n d I va l u e t h e f r e e d o m t h at I g et f rom ru n n i n g my own business. ”
Where do you gather inspiration? There are definitely times when I see great jewelry and I am immediately inspired. However, I often get the best ideas in the evening as I’m falling asleep. I think that it has something to do with being very relaxed. The ideas can just flow in without judgment or the hindrance of my mind being occupied by the other aspects of my business.
What kind of customer do you have in mind when designing your jewelry? I have a background in art and I feel like my jewelry reflects that. I think that my customers are art lovers. They are also people that are okay with the maker’s mark being visible within the work, people that find imperfections to be perfection. I also make minimal work that is a reflection of my background, but can be worn every day; [they’re] simplified versions of these other bodies of work.
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How would you describe your style? Geometric, organic, subtle, bold. I think that my work is a lot of styles and no style. I don’t necessarily want my work to embody just one aesthetic. That feels limiting to me. I also try not to worry about making work that is trendy. I like to think of my pieces as art.
What is the most difficult part about making and selling your own jewelry?
What keeps you motivated?
It’s not easy or possible to be great at all of the aspects
and I value the freedom that I get from running my own
of running a business. There is so much that goes in
business. I also receive a huge sense of accomplishment
to running a business beside making and designing
when I create new work that I am proud of. Another big
your work. I may be in the mood to create work, but
motivator is my family, friends, and repeat customers.
if I have a deadline to meet with a different aspect of
Their honesty and positive feedback is essential.
I’m very grateful that I am able to live a creative life
the business, then I have to wait to work in the studio. I spend a lot of my time on the computer, editing photos,
What are your next steps?
updating my website, replying to e-mails. Trying to keep
I’d like to grow my business, but I want it to remain
up with everything and stay balanced can be tricky.
relatively small. I’m working on expanding my accounts with small shops and boutiques. I’d eventually love to
Who would you consider your greatest influence?
have a small gallery/shop/work space to share my (and other artists’) work with the community.
This is a difficult question for me. There are a lot of jewelers that I really admire, but I personally find traditional art to be more influential. I love the work of the painter Agnes Martin. She used subdued colors and lines to create her pieces. They are minimal in nature, but full of depth. I’m drawn to the subtle: work in which the small details are what embody the meaning of the piece.
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PLAYL I S T 1 . t r e at me like fir e - Lion Babe 2 . H ey Ma mi - Sylvan Esso 3 . Runnin g f or c over - Ivan & Alyosha 4 . oh wonder - Jerry Folk 5 . Ul ay, oh - How I Became The Bomb 6 . Weekend - Priory 7 . One T i me - Marian Hill 8 . I ca rus - White Hinterland 9 . i h at e u i love u (f t. olivi a o’ br ien) - Gnash 1 0. Hu mmed Low - Odessa Rose
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S a m b l a so n e ze n l u n a tic n y c . ets y . co m B ro n x , n y | 2 2
Tell us a little bit about yourself. I’m 22 years-old from NYC with a creative mind and a passionate heart. I work hard everyday to achieve my dreams. When I’m not working or studying, I spend time with my friends and family, explore New York’s best restaurants, and binge watch TV series’ on Netflix.
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What materials do you use in your work? I love incorporating different gemstones in my work. I think all crystals are special and unique. I enjoy learning about the physical and emotional healing properties of gemstones and using them to create jewelry that inspires positivity.
How did you begin making jewelry? When I opened up my Etsy store about a year ago, I was only selling handmade dream catchers. I took up the craft as a small hobby to keep me busy during my time off from school. Shortly after my dream catcher business took off, I decided I wanted to expand my horizon and take on a new craft: jewelry making. I love handmade jewelry. I quickly taught myself how to wire-wrap and assemble all the tiny parts, and just like that, a new passion was born.
What was the business-starting process like? The business-starting process was scary. It isn’t easy to put yourself out there on social media platforms when you’re first starting out. Truthfully, I dove into it thinking this would just be a hobby or a phase in my life, but with overwhelming support from family and friends, my business took off very quickly. I think seeing my potential is what drove me to keep going. Over the past year I have had many successes and failures, all of which have taught me valuable lessons on how to be a good business woman. It’s still intimidating sometimes and I still make mistakes, but nonetheless, running a business is one of the best things I ever did for myself, and I’ve gained a lot of knowledge and pride in doing so.
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How and why did you start making dream catchers?
“ ru n n i n g a bus i n es s is
It’s a silly story actually. I had just graduated college with
one of the best things
a degree in history, and like many graduates these days I had no idea what my next steps were. I was finishing up
I e v e r d i d f o r m y s e l f,
an internship at a museum downtown that I hated, so I decided to take up a hobby to make my summer more
a n d I’ v e g a i n e d a lot o f
bearable. I always loved crafting. I had made a dream catcher for myself months prior just for fun and I figured
knowledge and pride
I’d make some as gifts with the leftover materials. Soon all of my friends were suggesting that I sell them and so I
i n d o i n g s o .”
took to Etsy and began my journey.
How have your dream catchers complemented your jewelry and enriched your business?
little glimmers of happiness when they buy something from Zen Lunatic.
I think selling both jewelry and dream catchers is what
What are your next steps?
has differentiated my business from others. Having these items in my shop definitely helps bring diversity to my
Right now, I plan on improving my branding skills
collection and it gives me more opportunity to express
and growing my new knitwear line for this season. I
my creativity.
am currently pursuing a career in law, but I intend to maintain and grow my business in the future and possibly
What do you want people to take away from interactions with you and your art?
hire a helper!
I just want to spread love and positivity through my art and all of my interactions. I think this world can get pretty dark sometimes, and I hope my customers can find
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l a u r a l o p ez m o a n d p e a . ets y . co m a u ror a , i l | 2 3
Who taught you to crochet and knit? How did it all begin? I am entirely self-taught! About six years ago I learned how to crochet through YouTube videos, and then about a year ago, I finally taught myself how to knit. I did have a greataunt (whom I unfortunately did not know very well because I was young when she passed) who crocheted some amazing blankets and shawls. I think my initial interest in learning how to crochet stemmed from growing up surrounded by these blankets because I wanted to learn how to make something just as beautiful.
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What has it looked like for you to create a business from your passion? I am still amazed and so happy that I am able to share the results of my passions with others. Every time a person purchases a cowl or beanie from me, I get so giddy and excited that they want to have a little piece of my art. Initially, I sold very small collections through my sister’s business, Mila Rose Designs, and the positive results pushed me to create my own brand and shop on Etsy. I’m still experiencing the pleasures (and sometimes horrors) of running my own small business.
I’ve noticed that most of your products are now knitted, not crocheted. Why the transition from crochet to knit? It took me years to finally commit to learning how to knit. It always seemed too challenging for me, so I put it off. I’ve always loved the look of knits more than crocheted pieces. I do still have some crocheted products in my shop, but I have become a little obsessed with seeing how far I can take my knitting skills. In the future, I can definitely see myself making pieces that incorporate both knit and crochet stitches!
What do you like to create and why? I will jump on any opportunity to create! In addition to my crocheting and knitting, I am also a graphic designer, so basically every aspect of my life is surrounded by creativity in some form. When it comes to MO&PEA, I aim to create pieces that are functional, durable, and stylish. I feel like my products can be “go-to” accessories for many years.
What does a day of creation/“a day in the studio”
look like for you? My studio days begin with a cup of tea in the morning. I
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then typically decide what to photograph and post to my Instagram account, which requires some setup and gathering of materials. After that, I usually find a TV series or movie to watch on Netflix while I’m doing my crafting. I have a great setup in my office where I can get comfy in my oversized desk chair while I knit away. The entire process of my work is surrounded by coziness and warmth! I will take breaks to either play Animal Crossing or sit with my huge lump of a cat, Matcha. On days where I need to photograph new accessories, I recruit my boyfriend who generously helps me to photograph my products while I model them. After the photoshoot, I spend a few hours editing the pictures and making new listings in my shop.
How have you evolved as an artist/maker? I’ve always been extremely creative to the point where, for a long time, I did not know which direction to really focus my abilities because my interests were so varied. Once I found a passion in fiber arts, there was no stopping that train! In general, I feel that as I continue to mature and gain more experience in life and with my creations, my artistry can only continue to thrive.
What intentional steps do you take to create business? I like to maintain a consistent Instagram feed where I showcase my products and also give insight into my other creative endeavors. Once the weather turns, my family and friends (of course) wear MO&PEA accessories, so some interest in my work is generated when people see them
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wearing my products. I also highly encourage people to seek me out for custom orders. I love it when a customer requests an item that I have never made before because it gives me an opportunity to learn, plus I get to make their visions come to life.
At the end of the day, what is it all about for you? MO&PEA has really become my creative child, in a way, where I get to see it grow and change in both planned and surprising ways. This outlet allows me to express myself through yarn and also experience a great joy in making
“MO & PEA h a s r e a l ly
people feel extra cozy during the cold months.
become my cre at ive
What are your next steps? MO&PEA will always feature knit and crochet accessories, but I am beginning to also transition into sewn products. I am already selling some sewn zippered pouches in my shop, and I plan to expand into the home decor field and
c h i ld...I g et to s e e it grow and change i n b ot h p l a n n e d a n d
possibly create clothing in the future.
s u r p r i s i n g wa y s . �
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l a u re n r u st l a g o m j e w e l r y . co m w a x a h a chie , t x | 2 7
Tell us a little bit about yourself. I grew up in Texas. I’m now living in New York working as a graphic designer and making jewelry in my spare time. I really enjoy exploring new places, taking chances, and hanging out with my two cats, Leo and Grey.
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How did Lagom Jewelry come about?
What is the best thing and worst thing about selling your own jewelry?
Lagom came about pretty organically. I had been looking for some simple, everyday necklaces, and
The good definitely outweighs the bad. The
after a while I decided to learn how to make my
hardest part for me is creating a balance between
own. As a graphic designer, I’m on the computer all
work and my personal life. It can be tough to turn
day, every day, and being able to take a step back
off everything and be present sometimes, but
and use my hands to create is something that I really
it is definitely important to have some genuine
enjoy getting to do.
downtime.
What kind of customer do you have in mind when designing your jewelry?
What is something you’re still learning?
“Lagom” is a Swedish word meaning “just the right
side with the business side. Pricing is something
amount.” I like to design pieces that can be worn
I struggle with—I think all creatives struggle
every day by themselves or layered with
with pricing. It can be a little difficult to find that
other pieces.
sweet spot that makes it fair to both you and your
I’m still learning a lot. Balancing the creative
customer. It’s impossible to please everyone, but at the end of the day you just have to do what feels right.
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“I h a d b e e n lo o k i n g f o r s o m e s i m p le, ev e ry day neckl aces, and after a while I decided to le arn h ow to m a ke my own. �
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Do you experience creative ruts? If so, how do you overcome them? Definitely. Most of the time I realize I’m in a creative rut, I step away from whatever it is I’m working on. I’m my own biggest critic. Stepping away for an hour or even a few days allows me to let it go and come back to it with a fresh take.
What are three things you need to have a productive day? A morning workout, some good music, and a plan.
What are your next steps? I’m working on adding more designs to my online shop and hopefully branching out further into the wholesale market!
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diy wall hanging w ritte n b y j a n et i n st a g r a m / m a d eb y j a n et
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one
two thr
G a ther m a teri a l s :
• • • •
T I E T H R E AD S :
Stick or rod
Cut 8 threads of 2 meters and tie it around the
Thick thread
branch as pictured
Decorative items (we used wooden beads) Scissors
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divide &
After tying all eight thre
by t
ree four five co n q u er :
eads, separate the knots
two.
o v er t w o u n d er o n e :
st a rt the k n ot :
For the first pair, take the far left thread - weave
Now with the far right thread - weave it under
it over two and under one.
two and over one.
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six tie a seco n d k n ot : Repeat step five.
seven R e p e a t ste p s f o u r - si x : Tie knots with the remaining three pairs.
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eight co n n ect the rest : Use the same macrame knot to connect the last two threads of the first pair with the first two threads with the second pair.
five co n ti n u e : Continue tying macrame knots to create diamond pattern. Weave the wooden beads as much as you’d like.
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De n iz K a r a c a n k l a a d esi g n . co m I st a n b u l , t u r k e y | 3 0
Tell us a little bit about yourself. I studied electrical engineering and worked as an engineer for five years. At the same period, my wife and I were freelance photographers with true passion. I always wanted to create, design, and produce things, and my job did not satisfy me, so I quit engineering and started to design and make handmade custom steel bicycles under my brand 8line Cycles (8line.net). I love working with metal, wood, leather, cotton, and any quality and natural material. And I hate plastic. I really like making things instead of consuming massproduction goods. From food to textile, electronics to mechanic, I always try to provide our needs as much as I can. I always admire the beauty of this world, and I believe that we should leave only beauty in this world after we leave. I am trying to create and appreciate beauty while I live.
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What is the story behind the name “Klaa Design”? “Klar” is a German word (it means “clear,” “purified” in German) that I first heard in Germany when I was twelve and never forgot the sound of it. In Turkish you should write “klaa” to read the same sound [as the] German. The sound and the meaning of it just defines how I try to design and make my products.
How did you start making jewelry? I first made a ring for my wife using my brass brazing rods that I use in bicycle building. She and her friends loved it and I found myself a whole new world to design and create in.
What events led you to open an online shop? I wanted to reach more people than [in] Istanbul; I believe my designs are universal. It is really satisfying to know that someone in the USA, Denmark, or Australia wears jewelry that is made by me just for her or him.
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Describe your typical day. I wake up at six o’clock in the morning, do yoga with my wife, and walk ten kilometers with her to her work and back home. My studio is in my house so after breakfast and e-mail/message-checking, I start doing the orders scheduled for the day. When I have free time I just try to think on new things. I always carry a pen and paper with me. I never watch TV, spend limited time on the computer, and eat mostly organic. When I am outside in the city or somewhere more close to nature, I always look for inspiration; it could be anything. . . .
Who would you consider your greatest influence? I am trying not to be influenced by other designers, so I keep myself away from other designers as much as possible. I believe that to be creative we should forget everything we have learned. And to see similar things very often causes stereotypical creations and limits imagination.
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“I believe t h at to be cre at ive we s hou ld f o rg et ev e ry t h i n g w e h a v e l e a r n e d .�
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What advice would you give to someone starting their own business? I would suggest [they] stop thinking about doing something and start immediately doing it. Don’t be afraid to fail. It is not something to be ashamed of and it is not the end of the world. Just show people and yourself how much you love doing what you do. And do what you love. It doesn’t have to be one thing or the same thing for a long time. Don’t limit yourself and try anything that attracts you.
What are your next steps? Actually I don’t know what is next and it is really exciting. My wife and I plan to live in India for six months. We are open to what the universe brings to us.
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5
Tips For Opening A n Etsy Shop
w ritte n b y j e n n y f e n n e l l ets y / l i l y l a k e k n its
This month will make one year since
told you step by step how to open the
I’ve opened my Etsy shop, Lily Lake
physical shop on Etsy (“click this button
Knits. It has been the most exciting,
for this setting” type of information).
rewarding, and interesting thing I’ve
Very basic, technical steps you need
done and I’m so grateful for how
but nothing that really helps you get
everything is starting to come together.
a feel for everything else that comes along with setting up.
When I first opened my shop, I had zero experience with basically anything
I’ve listed some things here that I
to do with Etsy. I scoured the Internet
wish I had seen while on my journey
for tips and tricks, forums, and help
of opening, and I hope that it sheds a
sites, and I mostly found articles that
little light for you.
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one Joi n a E ts y T e a m
Especially one that meets in person on a regular basis; this is very important. Try looking for active groups in your area. If they don’t usually meet in person, create the opportunity to meet. Ask members of the group to get together once a month for a couple of hours at a local coffee shop to talk and share tips and ideas. It is a completely different experience talking to someone and explaining your questions in person instead of reading a prewritten article on the Internet.
two Photo g r a p h y
I know you’ve probably heard and read this a million times, but your photography can really make or break your product. If the buyer isn’t physically there to touch, feel, and see your product in person, you’re going to need a pretty darn good picture of it to make them want to buy it anyway. I recommend getting a half-decent camera. iPhones can take incredible pictures, but sometimes the quality just isn’t there. I’m not saying you should go out and buy a camera that you’ll need to take a loan out for, and though you will have to drop a little bit of change, you’ll survive and it will be so worth it. There are plenty of resources online to learn the basics of photography. Even if you think you know a fair bit, I would say to do some research anyway. There may be a little something you could improve that will make a world of difference. Another option is to collaborate with a local photographer. I really like this idea because it’s two creative people helping each other and building each other up. The photographer can provide you with professional photos that you need for listings and marketing and you can advertise what beautiful work they do by sharing on social media and giving proper photo credits.
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three B r a n d i n g & Pa c k a g i n g
Much like product photography, branding and packaging is very important. This is the face of your company and fifty percent of what people will be looking at when they first see your product. Be sure to really think about your brand, the type of feeling you want to portray when people are viewing your products, and the story behind your work. People love to feel connected to the maker, and if the customer knows your story and the work that was put into this, the product will be that much more special to them.
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C hoose o n e ( or t w o ) soci a l m e d i a p l a t f or m a n d roc k it If you’re planning on using five different platforms, you’re going to spend more time updating your social media accounts than actually producing products. Whether you choose Instagram, Facebook, or Twiiter, get out there and spread the word about your shop. Instagram is a very visual tool you can use, perfect for promoting those amazing photos you’ve been taking! As this platform is photofocused, it’s great for sharing photos of your products and behind-the-scenes action so your buyers can really get to know you and the process.
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five Prici n g
This, by far, was my biggest struggle this past year. So often makers compare themselves to the products they see in stores and malls; I did. This is so wrong. Nine times out of ten those stores are carrying cheaply made products for a price so low it seems useless trying to compete. You have to remind yourself of your worth. I would always think to myself, “Who is going to buy my hat when there are plenty of hats out there that cost a quarter of the price?” Sure, anybody can get a synthetic-fiber hat that gets wet and cold easily and that will last them the winter for twenty bucks. But why not pay a little more for a hat that will keep you warmer, is environmentally friendly, biodegradable, will last decades longer, and that was made by someone who takes so much pride in their work and who personally knit each stitch perfectly just for you? A piece of art like that is worth so much more than a hat made on a machine with hundreds of others just like it. Quality products are going to be more expensive than what you find in malls, because the truth is that they’re better. They will last longer and will be much more cherished. Don’t undersell yourself.
On an end note, just do your research. Research as much as you can. Etsy has so many resources to use, from the Seller Handbook to the videos you can watch. I recommend watching all of the videos and reading as many articles from the Seller Handbook as you can. Even if it takes you an entire night to get through one video and you only take away one helpful tip, it’s one thing that you didn’t know before; it was worth your time. Most importantly (I know this is going to sound cheesy, but . . .), enjoy this. Don’t let your shop turn into a chore. The products will suffer and so will you. This is your shop, and when you love it deeply and care for it intentionally, it will flourish—and so will you.
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j e n crosbie b u n g a l o w 9 j e w e l r y . ets y . co m s a n t a m o n ic a , C A | 4 0
Tell us about Vietnam.Why were you there? How long? I was born in Saigon. I grew up there and left when I was twelve years old. Vietnam is an amazing, beautiful country with lush landscape and rice fields plus many cultural and religious places. The people are extremely friendly and hardworking. We never let things get us down and we strive for a better future. Some of the people have very little but make the most of what they have. We are proud of who we are as a country and culture.
“A l wa y s k e e p i t s i m p l e , e l e g a n t, a n d b e a u t i f u l .�
How would you describe your style, and how has that developed over the years? Always keep it simple, elegant, and beautiful. It has developed as I have become more attuned to what my customers respond to best as well as what I enjoy making the most.
What materials do you like to use (and what will you never use again)? I use a lot of silk thread, natural beautiful
How has that shaped you as a person and an artist? The style I have developed reflects simplicity. This is the key to my aesthetic approach and has been refined over the years.
How did you begin creating jewelry? It began as a hobby making thoughtful gifts for friends and family. It has transformed into a lifetime
gemstones, fourteen-carat gold filled, sterling silver, and raw brass. I do not use gold-plated chain, as it tarnishes over time.
What do you want people to take away from your jewelry and interactions with you as the artist? Happiness, joy, well-being, and positivity.
to learn something new every day. I find inspiration
What does a day in the studio look like for you?
from walks on my local beach and being out in
I wake up fairly early to catch the beautiful beach
nature. I am also inspired by pieces of fabric and
light, go to the gym, do yoga, or go for a run. Then
keepsakes that I have collected over the years, old
I work in my sunlit studio doing sketches, making
photos of my mom and grandma, and global travel.
new pieces, and checking and filling orders. Around
love and passion. I am still taking classes and trying
mid-morning, I check my social media and answer all my emails. I often research upcoming projects during the afternoon.
“ T h e r e i s n ot h i n g li k e fa i l u r e a n d fa l s e s ta r t s t o h e l p y o u g r o w.�
Has failure (and false starts!) helped you to learn and grow? There is nothing like failure and false starts to help you grow. Failure has taught me to dig deeper, never give up, and be honest with myself.
What is the best advice you can give to young artists and makers? Stay true to your own style and be patient. Accept rejection; it is part of the process. Invite discussion and criticism of your work even though it can be truly intimidating. Always grow and explore.
What are your next steps? To tie in my artistic success with giving back to my culture, community, and others around me. In Vietnam giving back is a part of our tradition. I plan to give back by teaching and creating jobs for young women to be able to be independent.
ho n e y f orestier ho n e y es . t u m b l r . co m ro u e n , f r a n ce | 2 3
Tell us a little bit about yourself. I moved from Paris to New York last January, and I’m now already started my second year at SVA as a Fine Arts student. I studied fashion design for 2 years in Paris (in la Chambre Syndicale de la Couture Parisienne) before I realized I had no real desire to pursue a career in that field (too restrictive for me, and at 18, the art world scared me a little, looked untouchable so that’s how I ended up in fashion), and all I wanted to do was to create my own work from A to Z going back to my first passion: drawing. So I took a year off applying for schools in the US, working as a freelance photographer for a small fashion brand and working on my portfolio in the meantime. Everything was making sense again. That’s also the moment I decided to share my stuff on Instagram and it took off pretty fast.
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What materials/medias do you use? I usually work with really sharp pencils, watercolor,
“I like to find beaut y
and ink for my drawings and oil for my paintings.
How would you describe your artistic style? I would say soft and melancholic.
What do you draw? Why?
i n a n y o n e o r a n y fa c i a l express ion and convey a c e r ta i n m o o d w i t h i t. .”
I am really in to drawing people; it is my main obsession. I like to find beauty in anyone or any facial expression and convey a certain mood with it.
What do you want people to think/see/ feel when they see your art?
Where do you draw inspiration? This is going to sound cliché, but, really, everywhere. I could see a color, take a photograph, and get a thousand new ideas from it. Or it’s sitting at my desk and thinking about what I could do,
It’s something I am not particularly aware of: what
what else do I want. Or you can find inspiration
people see in my work other than what I see, my
by just talking to someone or seeing other artists’
own feelings about it. I hope they can see a bit of
work at galleries. The trick is not to copy anything,
themselves, remember an emotion, or that it brings
just find how you can extend it to your own work or
them back to what they are really feeling when
how you can apply it to what you’re already doing.
they are alone. It is the subject I’m interested in, as some kind of therapy for myself, and I’m so glad when people tell me they feel the same way about it. They can wonder what’s going on in the subject’s head and therefore in their own.
What does being an artist mean to you? I think it means being myself to the fullest. Not lying by doing and making what I want. At first it was kind of a challenge to understand that I could be an artist, or that I already was. But now I know that it’s all about listening to yourself and doing what you really deeply want. At least to me it is.
What does a day in the studio look like for you? I usually paint at school now and if not I draw a lot at my apartment in NYC. But every time it’s me and my big coffee cup, listening to music and getting lost in it for at least three hours before I realize my legs can’t move anymore.
What are your next steps? To work on major painting projects before I graduate in a few years.
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C R E D I T S & lin k s 5 tips for opening
isabella b u bola
an etsy shop
isabellabubola.com
written by jenny fennel lilylakeknits.etsy.com
J en C rosbie
instagram/lilylakeknits
etsy/bungalow9jewelry
photographer - nicole lapierre
instagram/bungalow9jewelry facebook/bungalow9jewelry
D eni z Karacan
photographer - melissa ryan
klaadesign.com
marbleryephotograph.com
di y wall h an g in g
L a u ra L o p e z
written by janet
moandpea.etsy.com
instagram/madebyjanet
instagram/moandpea twitter/moandpea
h anna h h off m an
la u ren r u st
hannah-hoffman.com
lagomjewelry.com
Hone y forestier honeyes.tumblr.com
sa m blasone zenlunaticnyc.etsy.com
I liana m adrid pointsjewelry.com
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Koronette.com thekoronette@gmail.com @thekoronette
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