The eight interesting facts behind the success of Instagram

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The Eight Interesting Facts behind the Success of Instagram


In just two months after its launch, Instagram garnered 1 million users. Aside from that, there is other interesting facts and information that you should know about the successful story of one of the most powerful photosharing and social networking site available.


Instagram was developed by Mike Krieger and Kevin Systrom in a small space situated in San Francisco California. Instagram is the brainchild of the duo's aims to provide multifeatured HTML5 check- in project about mobile photography. In an article published by Medium.Com, Mike Krieger revealed that the two of them had a bet before the mobile app’s launch in the Apple’s app store. Kevin guessed that they can achieve 2, 500 downloads in a single day. On the other hand, Krieger bet that they will achieve 25, 000 download. Of course, the latter won and the app continuously increase its popularity up to these days.


The popular photo- sharing and social media site has reached its fifth- year mark with over 400 million active users. Aside from that, an average of 80 million videos and photos are being uploaded every single day. There are accredited websites and application that allows active users to buy Instagram likes.


One of the worst moments encountered by the developers of Instagram happened in the year 2012. Instagram, as well as the other popular applications and sites such as Netflix, were down due to the Amazon Web Service problem. To aid with the problem, the team doesn’t waste any time and did their best to solve the issue as soon as possible. The team had to rebuild the entire infrastructure. Thus, the team moved to a more repeatable server provisioning process towards a full Chef system that has substantially decreased the bar for the developers.


The Instagram team’s mantra, “Do the simple thing first”. Thus, the team kept the platform as simple as possible. As a matter of fact, the developers focused in solving the most important problems and choosing the simplest and easiest solutions. In the year 2011, Instagram was chosen and awarded as the “iPhone App of the year”. Instagram is considered as one of the most sought after mobile application available in Apple’s app store. Instagram introduced a new feature on June 20, 2013. The platform allows sharing of short video clips that can be edited using the digital filters available on Instagram. As of this moment, the video- sharing feature allows a visually exciting way of narrating the users’ stories.


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