2012 PRODUCT GUIDE The American Legendtm
TMTMtm
LETTER FROM TOM O’KEEFE LEGENDARY. TRUSTED. PROVEN. contents Letter From THe President New Products
2-3 4-13
2012 New Products (Complete LIne Up) 14-15
Winchester. The American Legend. It is the brand of more than 145 years that has benefitted the lives of millions of hunters and shooters around the world. Crisp mornings in the duck blind with friends; waiting in solitude for that trophy whitetail; busting clay targets at the shooting range with family surrounded…these are the traditions that Winchester continues to promote and support. As the president of Winchester Ammunition it is my distinct pleasure to welcome you to the 2012 Winchester magazine and product guide. This publication is filled with Winchester’s new product innovations and ballistics, as well as engaging articles and photography
from some of the industry’s most notable contributors. In addition to this publication, keep up with us online at Winchester.com and through our expanded social media sites. Winchester’s support of the shooting sports and hunting traditions as well as our commitment to the United States armed forces spans centuries.
The Americ
Winchester Ammunition 2012
VERSUS will be re-named NBC Sports Network on January 2, 2012. It is the 24/7 cable platform for NBC Sports and the home to the top outdoor programming on television, including Winchester Legends, Winchester Whitetail Revolution, and Winchester World of Whitetail.
WINCHESTER LEGENDS TV IS PROUDLY SPONSORED BY:
We are an innovative company with a committed workforce; and as an industry leader we work tirelessly to seek out new ways to meet the needs of our customers. We have much to look forward to in 2012‌ and as always, on behalf of everyone at Winchester Ammunition, thank you for the continued support.
Good hunting and shooting, Tom O’Keefe
President Winchester Ammunition
can Legend
TM
3
® Stacked. Our engineers call it “packing density”. Tightly packed and stacked Hex™ Shot gives you up to15% more shot pellets per shell, which means more pellets on target. And it’s 100% Hex Shot. Hex Shot means more payload in a smaller space. Fast. The innovative, choke responsive
Diamond Cut Wad delivers tight, consistent patterns at higher velocities. The re-engineered Drylok Super Steel® system, with “hinged wad” keeps your powder dry and increases velocity.
4
Stacked. Fas
Get The Free Tag Reader At
http://gettag.mobi
Deadly. You’re dealing out more than 250%
more bird-blistering trauma with Blind Side ammunition. The Hex Shot hits waterfowl like high-velocity tumbling bricks, delivering massive wound channels that maximize energy deposit and knock-down shock.
More Pellets On Target! 30”
• More pellets on target • Higher velocities • Consistent patterns • Great choke response • MORE DEAD DUCKS
New Offerings In 2012 Symbol Gauge SBS12L SBS123 SBS12 SBS203
12 12 12 20
Shell Length
Shot Wt.
Velocity
3 1/2 3 2 3/4 3
1 5/8 oz 1 3/8 oz 1 1/4 oz 1 1/16 oz
1400 1400 1400 1300
Shot Sizes 1, 3 1, 3, 5 2, 5 2, 5
st. Deadly.
We call it Hex™ Shot.
TM 5
Razorback XT ammunition is designed specifically for the rugged demands of boar hunting. It drives through thick hide and bone to deliver lethal impact on the toughest wild boars.
Tough Boar. To 6
Get The Free Tag Reader At
http://gettag.mobi
Beveled Profile Compresses hollow point cavity for delayed expansion and strengthened expanded segments.
One-Piece Bullet Construction Lead-free bullet offers maximum weight retention and strength.
lethal Expansion Delayed expansion to penetrate tough hide and bone while providing massive trauma and knock-down. Flash Suppressed Powder Reduces muzzle flash for enhanced performance in low-light conditions.
New Offerings In 2012 Symbol
Caliber
S223WB S308WB
223 REM 308 WIN
Bullet Wt 64 gr 150 gr
Bullet Type Razorback XT Razorback XT
ougher Bullet. 7
When it comes to the safety of you and your family, choose the ammunition that delivers a threat-stopping combination of the most innovative Winchester® personal defense technologies.
Introducing the PDX1 Defender 12 gauge 1 oz Segmenting Slug – designed to compensate for aim error over traditional slugs. Upon impact, the slug segments into three equal projectiles – delivering greater knock-down power than traditional buckshot loads while reducing the chance of stray projectiles in confined spaces.
12 Gauge Segmented Slug
Programmed notching on Inside/ Outside of slug creates three equal segments upon impact.
8
STOP THE
Get The Free Tag Reader At
http://gettag.mobi
Winchester Ammunition developed “SCT� (Split Core Technology) to deliver massive initial trauma with optimum penetration to create the ultimate rifle load for personal defense.
The rear lead core is welded to the jacket and is engineered to provide optimum penetration. The Protected Hollow Point design initiates expansion. The front lead core is not bonded to the jacket. This aids in rapid expansion, improved knock down power and a massive expanded bullet diameter. Upon impact through FBI barrier protocol heavy cloth, the PDX1 Defender 308 bullet creates a massive temporary cavity and optimum penetration using split core technology.
THREATTM
9
New Offerings In 2012
Symbol
Winchester is also introducing the PDX1 Defender 22 rimfire cartridge to the family. This 40 gr. JHP 22 Win Mag jacketed hollow-point bullet develops 1250 fps from a 4� barrel – and is designed to deliver the ideal personal defense combination of optimum penetration and maximum projectile expansion for maximum energy transfer.
Caliber/Gauge Bullet Wt.
S22MPDX1 S223RPDB2 S308PDB S12PDX1S
22 Win Mag 223 Rem 308 Win 12 Gauge
Velocity
40 gr JHP 77 gr SCT 120 gr SCT 1 oz Segmented
1250* 2500 2850 1600
*Bullet weight and velocity subject to change.
180
Muzzle Energy (ft-lbs)
160 140 120 100 80 60 40 20 0 25 Auto
32 S&W Long
32 Auto
*Exceeds energy of 25 Auto, 32 S&W and 32 Auto **Data generated from a 4-inch revolver
22 Win Mag PDX1*
380 Auto
STOP THE THREAT 10
TM
www.winchester.com Winchester Ammunition ... Any time, Any where. It’s all about instant access. From the award winning Ballistics Calculator app to social media (Facebook, YouTube, Twitter); Winchester is delivering its message through online/ interactive innovations. Check out the interactive product catalog on Winchester.com, scan an MS tag on a Winchester ad with a smartphone and view dynamic product videos ... access to Winchester is at your fingertips.
To learn more about Blind Side steel waterfowl ammunition, scan the MS tag.
Follow The American Legend™
11
New Offerings in 2012
Symbol Caliber Bullet Wt. X243LF 243 WIN X270WSMLF 270 WSM X308LF 308 WIN X300WSMLF 300 WSM X708LF 7MM-08 X7MMWSMLF 7MM WSM
90 130 150 150 140 140
TM
LEAD FREE PROJECTILE
Start with a specially-designed ‘95/5’ copper alloy, integrate a highly engineered contoured cavity – and you have a new benchmark in lead-free big game cartridges.
Introducing the new caliber offerings of Super-X® Power-Core 95/5™ centerfire rifle cartridges. Featuring a devastatingly effective bullet with massive initial impact shock plus deep penetration and virtually 100% retained weight, to assure maximum trauma to bone and vitals.
Power To The Core. 12
Get The Free Tag Reader At
http://gettag.mobi
whitetail deer
elk
New Offerings in 2012
Symbol Caliber Bullet Wt. X2704BP X30303BP
270 WIN 30-30 WIN
150 170
Power Max Bonded速 ammunition is designed specifically for whitetail deer hunters, and delivers maximum performance.
The proprietary bonding process welds the lead core to a contoured copper alloy jacket. The protected hollow point (PHP) bullet design promotes excellent accuracy and initiates maximum expansion to provide dramatic knock down power.
Power To The Max. 13
“DUCKS UNLIMITED” IS THE TRADEMARK OF DUCKS UNLIMITED, INC. AND IS USED WITH PERMISSION. “NATIONAL WILD TURKEY FEDERATION” LOGO IS USED WITH PERMISSION BY THE NATIONAL WILD TURKEY FEDERATION. SPECIFICATIONS IN THIS PRODUCT CATALOG ARE SUBJECT TO CHANGE WITHOUT NOTICE. FOR SUGGESTED RETAIL PRICING, CONSULT YOUR LOCAL WINCHESTER AMMUNITION DEALER. HODGDON, TRIPLE SE7EN, AND PYRODEX ARE REGISTERED TRADEMARKS OF HODGDON POWDER COMPANY, INC. NOSLER, ACCUBOND, BALLISTIC TIP, PARTITION, E-TIP™ AND E2™ ARE REGISTERED TRADEMARKS OF NOSLER, INC. BALLISTIC SILVERTIP, COMBINED TECHNOLOGY AND PARTITION GOLD ARE JOINT TRADEMARKS OF NOSLER AND OLIN CORP. SIERRA MATCHKING IS A REGISTERED TRADEMARK OF SIERRA BULLETS. CASULL IS A REGISTERED TRADEMARK OF RICHARD J. CASULL. VMAX IS A REGISTERED TRADEMARK OF HORNADY MANUFACTURING, INC. ALWAYS WEAR EYE AND HEARING PROTECTION WHEN SHOOTING. © 2012 Winchester Ammunition .com
124