llaollao Malaysia

llaollao Malaysia, in-house

A famous frozen yogurt brand from Spain, llaollao has seen tremendous sales in Malaysia. I was in charge of designing promotional materials such as posters, buntings, social media, vouchers and collaterals. In addition, I created campaign visuals for local promotions and campaigns in 2019, from keyart to online visuals, to rolling out store-level POSM.

(above) A typical outlet look for stores in Malaysia. I create the content for store level display–promotional standees, e-wallet informative posters, and also TV display where I create promotion slides.

(opposite, top) llaollao billboard design to raise awareness of the brand to noninformed drivers on busy hot-spot roads. The design is 2-sided and features a protrusion of the tall llaollao spoon. Also, electronic billboards highlighting best-selling products in a slideshow format.

(opposite, below) I occasionally design retail space of the outlet booths, featured here for Starling Mall in Petaling Jaya, Malaysia.

Black Froyo

One- day only black sesame flavour for Black Friday. Key Visual for the campaign features a mysterious glowing froyo. Social media total reach of 206k audience on all platforms (teaser post below).

llaoglass

New product launch in Malaysia featuring reusable glassware. I created an info set of tips on how to reuse the containers after consumptions for social media.

New Honey Sauce

Key visual for the launch of the new honey sauce. I thought of the headline and went for a minimal colour tone to showcase the simplicity of honey.

Chinese New Year Angpau

Designed the angpau for CNY 2019. Inspired by the fruit topping varieties served in llaollao, I went for the “fruitful theme of prosperity”.

I work with the social media executive to generate ideas and visuals for digital advertising.

I create weekly social media post visuals for llaollao’s famous wellnesday promotions in Malaysia. Each Wednesday, llaollao features either 11%, 22% or 33% discount on most products. This is one of the most popular content for the customers who look forward for the postings on Instagram and Facebook.

The limited edition takeaway Apple promotion for customers to bring home insulated froyo and toppings in one case. Ideal for picnics, gatherings or parties.

I also create buntings, standees, cards, flyers, posters and booklets for llaollao.

POSM standees to communicate promotions placed in outlet counters. Typically diecut A4 foamboard with butterfly stand. Examples shown are free toppings for Independence Day, Smoothies and limited Mini Cookies Smoothie flavour.

Christmas 2018 promotion POSM standee featuring smoothie deals and take away apple. I usually design standees for most promotions that require POSMs. This is the first double standee measuring A3 size to highlight the Christmas festivity.

llaollao loyalty app to be released in February 2020 (work in progress). I designed the logo for the loyalty program called myllaollaoclub. Also, I visualised the website look and feel to be launched on llaollao’s website as an informative recap.