EXPO 2017 ASTANA Presentation

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Preliminary scheme of the pavilions











ASTANA EXPO B2C OPPORTUNITIES LARGEST REGIONAL MARKET

Get access to 5,6 mln potential customers from a various target groups

Marketing activities

Create a customized campaign to boost your brand awareness

Target marketing during EXPO

Create your own branded zones at the territory of Astana EXPO or its partners. Host your special event at Astana EXPO.

Pre-expo activities

Become a part of Astana EXPO PR&Marketing ampaign in Kazakhstan and abroad.


SPONSORSHIP CATEGORIES

Global Sponsor 8 000 000 euro

Official Partner sponsor 3 500 000 euro 1 750 000 euro

Friends 175 000 euro


ASTANA EXPO PARTNERSHIP BENEFITS - LOGO USE 1

Using EXPO logo for Partner’s marketing campaign

Using denomination “Astana EXPO-2017 partner”

2

Using Astana EXPO photobank

Creating co-branded products


ASTANA EXPO PARTNERSHIP BENEFITS - EXPO SITE MARKETING 1

Light boxes / LED Displays

Flags / banners on EXPO-site

5

Information on EXPO-oďŹƒce LED display

2

EXPO site branded entrance

Branded buses / cars

6

Branded bus-seagway stops


ASTANA EXPO PARTNERSHIP BENEFITS - EVENTS 1

Partners Events at Auditorium

Opening / closing ceremony

2

Partners Events at Energy Hall

Joint pre-expo events

ENERGY HALL

EXPO PLAZA

AUDITORIUM

5

Partners Events at expo site open territory “Partner’s day”


ASTANA EXPO PARTNERSHIP BENEFITS - EVENTS 1

Partners Events at Auditorium

Opening / closing ceremony

2

Partners Events at Energy Hall

Joint pre-expo events

5

Partners Events at expo site open territory “Partner’s day”


ASTANA EXPO PARTNERSHIP BENEFITS - VIP BENEFITS 1

Branded VIP Zones

2

VIP Tickets

VIP dinners with government officials and official participants


ASTANA EXPO PARTNERSHIP BENEFITS - E-BENEFITS 1

Partner’s web-page on expo-site

2

Online TV (you-tube)

Astana expo e-campaign


ASTANA EXPO PARTNERSHIP BENEFITS - PRE-EXPO MARKETING 1

Outdoor marketing

2

TV

Magazines 4

Pre-expo events





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