E M F A A O F W LK HOLLYWOOD
WALK OF FAME MASTER PLAN CONCEPT PLAN JANUARY 2020
View of Grauman's (now TCL) Chinese Theatre and the 16th Annual Academy Awards ceremony, 1944. (Water and Power Associates)
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City of Los Angeles
Focus Group
Project Design Team
Council District 13 Council Member Mitch O’Farrell Dan Halden, Director, HEART of Hollywood Christine Peters, Policy Director Craig Bullock, Planning Director Sean Starkey, Hollywood Field Deputy
Bureau of Street Lighting Eddie Chavez
Bureau of Engineering Gus B. Malkoun, Project Manager Bill Lee, Senior Architect Neil Drucker, Program Manager
Department of Transportation Bhuvan Bajaj
Community Members Elvina Beck, Central Hollywood NC David Bolour, Community Member Anthony Conley, Hollywood Studio District NC Donelle Dadigan, Hollywood Historic Trust / Chamber Brian Dyer, Hollywood Hills West NC Det. Shannon Geaney, LAPD Rana Ghadban, Hollywood Chamber of Commerce Kris Larson, Hollywood BID Gensler, Planning & Urban Design Li Wen, Project Principal Claudia Carol, Planning Director Jaymes Dunsmore, Lead Planner JT Theeuwes, Senior Urban Designer Sara Jafarpour, Urban Designer Eric Wong, Design Strategist DCA, Civil Engineering Steve Cummins, Principal Christopher Herrera, Engineer
Bureau of Street Services Kevin Minne Alexander Caiozzo
Office of Historic Resources Lambert Giessinger
John Lyons, Community Member Christy McAvoy., Hollywood Heritage Ana Martinez, Hollywood Chamber of Commerce Wally Moran, Community Member Erin Penner, Hollywood United NC Katie Seymour, Community Member Christi Van Cleve, Hollywood Historic Trust Sarah Zurell, Community Member Sam Schwartz, Transportation Consultant Joe Iacobucci, Principal Christian Arkell, Senior Transportation Engineer Historic Resources Group, Historic Consultant Paul Travis, Principal Studio-MLA, Landscape Design Ben Feldmann, Principal Leland Saylor Associates, Cost Estimating Tommy Vest, Cost Estimator Renderings by Shimahara Visual
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
View looking west down the center of Hollywood Boulevard, with the Warner Bros. (Pacific) Theatre at the northeast corner of Hollywood and Wilcox is on the right, 1953. (Water and Power Associates)
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Table of Contents
00 Executive Summary
6
01 Introduction
11
1.1 Project Overview 1.2 Project Process 1.3 Project Principles
12 14 16
02 Planning Context 2.1 Overview 2.2 Hollywood Walk of Fame 2.3 Streetscape Elements 2.4 Access & Circulation 2.5 Parking 2.6 Historic Resources
19 20 22 24 30 34 38
03 Community Engagement 43 3.1 Overview 3.2 Outreach Events & Activities
04 Streetscape Concept 4.1 Overview 4.2 Concept Design Elements 4.3 Street Configuration 4.4 Sidewalk & Infrastructure Improvements 4.5 Operations & Maintenance
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59 60 64 84 86 90
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Executive Summary
Project Overview
Guiding Principles
Planning Context
The Hollywood Walk of Fame is a Los Angeles landmark that attracts millions of visitors from around the world every year.
At the core of the Hollywood Walk of Fame Concept Plan is a simple, but transformative idea: the street is for everyone.
The Walk of Fame today is a contested space, with insufficient space for the millions of people who visit every year.
2020 will mark the 60th anniversary of the first star ceremony. In recognition of this historic occasion, the City of Los Angeles has undertaken an ambitious program to revitalize the Walk of Fame.
This idea is embedded in the principles identified by Hollywood stakeholders, which serve as the over-arching goals for the project:
Establish a forward-looking framework to address present-day challenges and anticipate future needs.
Seventy percent of the existing space along Hollywood Boulevard is dedicated to vehicular use, with just thirty percent available for everything else. Along the limited existing sidewalk today, pedestrians, tourists, vendors, and performers compete for space with necessary infrastructure, including street furnishings, street lighting, landscaping, signage, bicycle parking, scooter parking, as well as other authorized and unauthorized uses. Not surprisingly, the star attraction—the Walk of Fame—gets lost in the clutter.
Provide an exemplary experience for pedestrians, bicyclists and transit riders, and enhance safety for all.
Community Engagement
The Hollywood Walk of Fame Concept Plan is the first step in re-imagining the Walk of Fame for the twentyfirst century. It establishes an aspirational vision for the Walk of Fame and a clear, implementable framework for future improvements. The project area includes the entire extent of the Hollywood Walk of Fame, comprising Hollywood Boulevard from Gower Street to La Brea Avenue and Vine Street from Yucca Street to Sunset Boulevard. The Hollywood Walk of Fame Concept Plan is a project of the City of Los Angeles, led by the Bureau of Engineering in partnership with Council District 13 and Councilmember Mitch O’Farrell’s HEART of Hollywood initiative. Design work is being led by Gensler, with support from Sam Schwartz Transportation Consultants, DCA Civil Engineering Group, Historic Resources Group, StudioMLA, and Leland Saylor Associates.
Create a place that celebrates the unique identity of Hollywood.
Catalyze economic development and investment. Provide spaces and amenities that accommodate a range of activities. Protect and preserve valuable historic resources. Together, these principles serve as the basis for the new vision for Hollywood Boulevard, which is embodied in this Concept Plan.
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Stakeholder and community engagement is an essential element of the planning process and served as the starting point for the development of the Concept Plan. In order to understand the perspective of Hollywood stakeholders, a series of meetings was conducted with residents, business owners, non-profit and community organizations and relevant City staff. These work sessions engaged participants in a series of activities leading to meaningful and actionable input. In addition, a large Community Open House was held with over 100 participants. Feedback from the broader Hollywood community was solicited and received through on-line and in-person engagement.
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Artistic interpretation of design concept for illustration only.
Figure 0.1 Concept Plan Vision: Aerial View HOLLYWOOD WALK OF FAME Concept Plan | January 2020
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Concept Plan Vision The Hollywood Walk of Fame Concept Plan envisions the transformation of Hollywood Boulevard from a traffic artery to a place for people. If implemented, the Concept Plan would provide multiple benefits to the Hollywood community and the city as a whole.
4. Enhance Landscaping The Concept Plan would enhance landscaping and provide more shade with a new landscape design for the Boulevard and new street trees to augment the existing tree canopy. 5. Celebrate Hollywood History & Identity The Concept Plan would celebrate Hollywood history and identity by restoring the Walk of Fame, and incorporating new signage to highlight historic features. 6. Increase Safety & Accessibility for All
Key elements of the Concept Plan include the following: 1. Provide More Space for People The Concept Plan would flip the ratio of space for people versus space for vehicles, more than doubling the amount of space available for residents and visitors by expanding the sidewalk and creating new event plazas. 2. Activate the Street & Sidewalk The Concept Plan would activate the street and sidewalk by providing space for a range of new amenities for residents and visitors, with places to eat, play, watch, perform, and rest. 3. Create a Cohesive Streetscape Design The Concept Plan would create a cohesive streetscape design through a contemporary interpretation of Art Deco design, which has a strong connection to Hollywood history and culture.
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The Concept Plan would enhance safety and accessibility with a variety of sidewalk, crosswalk, and intersection improvements. 7. Simplify Access & Parking The Concept Plan would simplify access and parking for residents and visitors by creating new dedicated rideshare pick-up and drop-off areas, providing centralized valet parking locations close to major destinations, and improving access to off-street parking. 8. Improve Alternative Mobility Options The Concept Plan would improve alternative mobility options that allow residents and visitors to access the Walk of Fame without driving, reducing congestion, noise, and emissions. 9. Augment the Experience The Concept Plan could augment the Walk of Fame experience with new lighting, technology, and a visitor center.
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Artistic interpretation of design concept for illustration only.
Figure 0.2 Concept Plan Vision: Sidewalk View HOLLYWOOD WALK OF FAME Concept Plan | January 2020
View of Vine Street looking north across Hollywood Blvd, with the Capitol Records Building in the distance on the right, ca. 1950s. (Water and Power Associates)
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Introduction
Project Overview Project Process Project Principles
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1.1 Project Overview
Project Purpose & Background The Hollywood Walk of Fame Concept Plan is the first step in reimagining Hollywood Boulevard and the Walk of Fame for the twenty-first century. Since February 9, 1960, when the first star awarded in a public ceremony was officially dedicated honoring actress Joanne Woodward, the Walk of Fame has grown to more than two thousand stars, celebrating honorees in five categories: Motion Pictures, Television, Recording, Radio, and Live Performance. Over time, the Walk of Fame has fallen into disrepair and many visitors leave disappointed with their experience. In addition to frayed sidewalks, worn landscaping, and incongruous street furnishings, pedestrian overcrowding and a disproportionate amount of space given to automobiles have contributed to a stale and uninspiring experience for residents and tourists alike. 2020 will mark the 60th anniversary of that first star ceremony and in recognition of this historic occasion, the City of Los Angeles has undertaken an ambitious program to re-imagine and revitalize the Walk of Fame. The purpose of the Hollywood Walk of Fame Concept Plan is to develop a new vision for the Walk of Fame,
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Ground-breaking ceremony for the Walk of Fame (left). Actress Joanne Woodward was honored with the first star ceremony in 1960 (right).
that celebrates its past, looks towards the future, and restores its original vision of a place that “maintains the glory of a community whose name means glamour and excitement in the four corners of the world.” It establishes an aspirational vision for the Walk of Fame, and a clear, implementable framework, laying the foundation for future improvement work. The project area includes the entire extent of the Hollywood Walk of Fame, comprising Hollywood Boulevard from Gower Street to La Brea Avenue and Vine Street from Yucca Street to Sunset Boulevard, as shown in Figure 1.1 on page 13.
The Concept Plan is a project of the City of Los Angeles, led by the Bureau of Engineering in partnership with Council District 13 and Councilmember Mitch O’Farrell’s HEART of Hollywood initiative. Design work is being led by Gensler, with support from Sam Schwartz Transportation Consultants, DCA Civil Engineering Group, Historic Resources Group, StudioMLA, and Leland Saylor Associates.
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GOWER
Hollywood Pantages Theatre
Capitol Records Bldg
VINE
HOLLYWOOD BLVD
YUCCA CAHUENGA
Pacific Theatre
Dolby Theatre HOLLYWOOD / HIGHLAND
HIGHLAND
LA BREA
TCL Chinese Theatre
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Fonda Theatre
The Montalbán Theatre
Egyptian Theatre
El Capitan Theatre
Hollywood Roosevelt Hotel
HOLLYWOOD / VINE
SUNSET
1” = 500’ @ 11” x 17”
Selected features shown for reference only.
Figure 1.1 Project Study Area HOLLYWOOD WALK OF FAME Concept Plan | January 2020
0´
250´
500´
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1.2  Project Process
Overview The planning process for this first phase of work, Concept Design, was organized in four sub-phases, with input from City staff and community stakeholders throughout.
one lane of traffic in each direction on Hollywood Blvd is potentially feasible due to (1) excess capacity on Sunset Blvd and (2) the limited network function of Hollywood Boulevard.
Phase 1-A: Project Kick-Off and Visioning
The analysis findings were documented in a report submitted by the Project Design Team to the Bureau of Engineering and Council District 13 on July 26, 2019, and are summarized in Chapter 2 of this document.
The planning process began with a Kick-Off Meeting with City leaders, staff and community stakeholders. The Project Design Team gathered project data and materials as the basis for the planning process. As part of this phase, the Project Design Team, led by Gensler, held initial Focus Group Meetings with key stakeholders, in coordination with the Bureau of Engineering and Council District 13. A summary of these meetings is included in Chapter 3 of this document. Phase 1-B: Existing Conditions Analysis Beginning with an initial site visit, the Project Design Team researched and reviewed of the existing physical conditions and planning issues. As part of this analysis, DCA Civil Engineering Group completed a Streetscape Condition Assessment, documenting damage to the curb and sidewalk as well as the condition of all star panels along the Walk of Fame. Additionally, as part of this analysis Sam Schwartz Transportation Consultants completed a Traffic & Circulation Assessment, which concluded that removing
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The Existing Conditions Analysis, with the planning principles describing the over-arching project objectives, formed the basis for the development of concept design options in Phase 1-C. Phase 1-C: Draft Concept Plan Following the Existing Conditions Analysis, the Project Design Team developed initial Concept Design Options, which were presented to the Project Focus Group and the broader community. A summary of these meetings is included in Chapter 3 of this document. The Concept Design Options were refined and developed into a consolidated Design Concept by the Project Design Team based on the stakeholder and community feedback received. The Design Concept was documented in a the draft version of this document submitted by the Project Design Team to the Bureau of Engineering and Council District 13 on September 4, 2019.
Phase 1-D: Concept Plan The draft Concept Plan was presented to the Project Focus Group on September 25, 2019. Focus Group members review the plan and feedback to the Project Design team. A summary of that meeting is included in Chapter 3 of this document. Based on the feedback provided, the Project Design Team refined the design concepts and developed this Concept Plan, which was presented to the Cultural Heritage Commission on December 5, 2019. Future Phases 2-7 Future phases will include Schematic Design (Phase 2), Design Development (Phase 3), Construction Documentation (Phase 4), BID and Award (Phase 5), Construction (Phase 6) and Post Construction (Phase 7).
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Figure 1.2 Planning Process CITY REVIEW
CITY REVIEW
PROJECT KICK-OFF [PHASE 1-A]
CITY REVIEW
EXISTING CONDITIONS & OPPORTUNITIES ANALYSIS
DRAFT CONCEPT PLAN
CONCEPT PLAN
FUTURE PHASES
[PHASE 1-B]
[PHASE 1-C]
[PHASE 1-D]
[PHASES 2-7]
Project Start Up
Streetscape Condition Assessment
Review Existing Documents
Traffic & Circulation Assessment
1 2
3
Evaluate Concept Design Options & Develop Consolidated Concept
Project Team Meetings Coordination with City Departments
Focus Group Meeting 1
Existing Conditions Analysis Report
Concept Plan
Project Team Meetings
Project Team Meetings Coordination with City Departments
Project Team Meetings
Coordination with City Departments DR
A
FT
DR
A
FT
Cost Estimate
Draft Concept Plan
Presentation to Cultural Heritage Commission
Focus Group Meeting 3
City Review & Approval
1
Develop Concept Design 3 2 Options
Schematic Design
Design Development
Environmental Review Construction Documentation Phase 1 Construction Phase 1 Opens
Focus Group Meeting 2 Community Open House
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= Completed Note: Simplified project process diagram. Not all phases/tasks shown.
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1.3  Project Principles
Principle 1
Principle 2
Principle 3
(Photo: Sean Pavone / Alamy Stock Photo)
Create a place that celebrates the unique identity of Hollywood.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Establish a forward-looking framework to address present-day challenges and anticipate future needs.
Provide an exemplary experience for pedestrians, bicyclists and transit riders, and enhance safety for all.
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Principle 4
Principle 5
Principle 6
(Photo: Urbanize LA)
Catalyze economic development and investment.
Provide spaces and amenities that accommodate a range of activities.
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Protect and preserve valuable historic resources.
View of Hollywood Blvd. at Highland Ave. looking west, with the Roosevelt Hotel in the distance on the left, 1951. (Water and Power Associates)
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Planning Context Overview Hollywood Walk of Fame Streetscape Elements Access & Circulation Parking Historic Resources
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2.1 Overview
Hollywood Boulevard Today Hollywood Boulevard today is a contested space, with insufficient space for the millions of people who visit every year. Seventy percent of the existing space is dedicated to vehicular use, including two lanes of on-street parking, two vehicular travel lanes in each direction, and a center turn lane, as shown in Figure 2.1. Just thirty percent of the existing space is available for non-vehicular uses. Pedestrians, tourists, vendors, and performers compete for space with necessary infrastructure, along with street furnishings, street lighting, landscaping, signage, bicycle parking, scooter parking, as well as other authorized and unauthorized uses. Not surprisingly, the star attraction—the Walk of Fame—gets lost in the clutter.
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Figure 2.1 Hollywood Boulevard (Typical Section) 70% Vehicular 30% Pedestrian
15’
7.5’ 12.5’
10’
10’
10’
P
12.5’ 7.5’
P
100’
15’
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16-E 3-N
2-N
1-N
9-S
7-S
6-S
5-S
4-S
3-S
2-S
EL CENTRO
10-S
1-S
17-E
11-S
17-W
12-S
SCHRADER
13-S
CHEROKEE
18-E
SELMA
18-W
14-S
MCCADDEN
15-S
ORANGE
HOLLYWOOD
SUNSET
1” = 500’ @ 11” x 17”
Figure 2.2 Project Study Area, With Blocks Numbered HOLLYWOOD WALK OF FAME Concept Plan | January 2020
0´
250´
500´
GOWER
4-N
ARGYLE
5-N
VINE
6-N
IVAR
7-N
CAHUENGA
8-N
WILCOX
9-N
HUDSON
10-N
WHITLEY
CHEROKEE
11-N
LAS PALMAS
12-N
MCCADDEN
13-N
HIGHLAND
14-N
ORANGE
15-N
SYCAMORE
LA BREA
16-W
YUCCA
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2.2 Hollywood Walk of Fame
Overview The Walk of Fame, embedded in the public sidewalks along Hollywood Boulevard and Vine Street, is a monument to various achievements in the entertainment industry. Conceptualized in the early 1950s, the Walk of Fame was originally intended to help revitalize the then-deteriorating neighborhood surrounding Hollywood Boulevard. On February 9, 1960, the first star awarded in a public ceremony was officially dedicated, honoring motion picture actress Joanne Woodward. Since then, over two thousand stars have been awarded, celebrating honorees in five categories: Motion Pictures, Television, Recording, Radio, and Live Performance. The Walk of Fame consists of three 36 x 36” black terrazzo squares separated by 1/8” zinc divider strips. Star panels, featuring coral-colored terrazzo stars with brass lettering and plaques, are located in the center of these three squares, with a square of black terrazzo separating each star panel. A second row of star panels, located on the interior side closer to the building face has been added in some locations. The terrazzo typically continues beyond these squares to the building faces and the existing street curb, as shown in Figure 2.3. The Walk of Fame is administered by the Hollywood Chamber of Commerce and maintained by the Hollywood Historic Trust on behalf of the City of Los Angeles. The Walk of Fame Committee, comprised of five members representing each of the five categories of entertainment and a chairperson, reviews nominations and selects the honorees. Once a star is added, it becomes part of the historic fabric of the Walk of Fame and cannot be removed. On October 1, 2019, actor, director and producer Tyler Perry, was honored with the 2,675th star.
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Tyler Perry (front row, center) was honored with the 2,675th star, while Councilmember Mitch O’Farrell (front row, left) and Hollywood Chamber of Commerce President Rana Ghadban (front row, right) watch. Also pictured (back row (front row, left to right) Sarah Zurell, Donelle Dadigan, Idris Elba, Crystal Fox and Kerry Washington (Getty Images North America).
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Figure 2.3 Existing Walk of Fame (Typical) EXISTING ASPHALT
EXISTING TERRAZZO
Star Condition Assessment As part of this project, the existing Walk of Fame star panels were evaluated and assigned one of five ratings based on the observed condition: Excellent No damage was observed and no repair is needed. Approximately 60% of the existing stars are rated 'Excellent.' Good Minor cracking or deterioration was observed, but no repair is recommended. Approximately 30% of the existing stars are rated 'Good.' Fair Larger cracking was observed and/or pieces of star are missing; repair is recommended for stars rated 'Fair.' Approximately 5% of the existing stars are rated 'Fair.' Poor Large cracks were observed and/or portions of star or surrounding square are up-heaved. Stars rated 'Poor' are the highest priority for repair. Approximately 2% of the existing stars are rated 'Poor.' Relocation Required Stars located in curb ramps or driveways are required to be relocated when these areas are repaired or upgraded. Approximately 3% of the existing stars may require relocation.
LANE 1
Note: Not to scale.. LANE 2
PARKING
EXISTING CURB TERRAZZO
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TURN
LANE 1
PROTECT MOBILITY
SURFACE B
SURFACE A
TERRAZZO
AMENITIES
UTILITIES
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10
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2.3  Streetscape Elements
Overview Hollywood Boulevard today is characterized by a streetscape cluttered with furnishings, lighting, landscaping, and signage from various improvement projects over the decades. While recent additions, such as new streetlights in 2005 and signage in 2019, are welcome improvements, older lights and signage from previous improvements projects remain in many places. Combined with the numerous types of street furnishings, the end result is a lack of aesthetic consistency along the boulevard.
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Figure 2.4 Existing Streetscape Clutter
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Figure 2.5 Existing Street Furnishings
Street Furnishings Hollywood Boulevard today features a variety of benches, trash receptacles, bike racks and other street furnishings that are inconsistent and contribute to the cluttered aesthetic. The existing standard for the tree wells along the Walk of Fame consists of two rows of small granite blocks at the perimeter of the tree well with decomposed granite located within the tree well. This creates a change in elevation between the sidewalk and the interior of the tree well, which presents a tripping hazard—especially on a crowded sidewalk with visitors taking photographs.
Benches
Trash Receptacles
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Street Lighting
Figure 2.6 Existing Street Lighting
Hollywood Boulevard features historic-inspired streetlights, designed to look like the ones that lined the street during its heyday in the 1930s. The new streetlights, installed in 2005, have teardrop heads on two arms at the top, providing light to the roadway, with an additional arm and light hanging over the sidewalk, as shown in Figure 2.6. In addition, there are a number of other lights along the Boulevard, including fixtures designed to look like film set lights and searchlights. These other lights, believed to be installed as part of a CRA/LA improvement project in the 1990s, are no longer functional.
Street Lights
“Film Set” Lights
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“Searchlight” Lights
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Street Trees
Figure 2.7 Existing Street Trees
Hollywood Boulevard today features four types of street trees. These include two types of shade trees, the evergreen Indian Laurel Fig (Ficus microcarpa), and the deciduous Blue Jacaranda (Jacaranda mimosifolia), noted for their iconic blue-purple flowers, as well as two types of palms. The most common tree along the boulevard is the towering Mexican Fan Palm (Washingtonia robusta). Over 200 Mexican Fan Palms line the Walk of Fame (including those along Vine Street), while Canary Island Date Palms (Phoenix canariensis) mark the intersections of Highland Avenue and Vine Street. Over time and for various reasons, many of these existing palm trees along Hollywood Boulevard have been removed.
Indian Laurel Fig, Ficus microcarpa
Blue Jacaranda, Jacaranda mimosifolia
Ficus trees are evergreen trees native to Southeast Asia that grow quickly and provide abundant shade. They are also notoriously root-invasive. The roots frequently destroy adjacent sidewalks and create pedestrian hazards. The City of Los Angeles has spent tens of millions of dollars in sidewalk repair and related litigation due to the destructive power of ficus roots. Jacaranda trees are iconic due to their abundant seasonal purple flowers. They are also fast growing and require little water, but as a result their branches are soft and their wood is easily damaged. They also often require pruning, that, when not done, can leave the trees unhealthy and with an unattractive, bedraggled appearance. The flowers also tend to pose a slip hazard on smoother wet surfaces (such as a terrazzo sidewalk). Many tree wells sit empty and are in need of new trees.
Mexican Fan Palm, Washingtonia robusta
Canary Island Date Palm, Phoenix canariensis
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Signage & Wayfinding
Figure 2.8 Existing Signage
For years, multiple government agencies and community stakeholders have added signage and wayfinding along Hollywood Boulevard in an ad hoc fashion. The result is a chaotic streetscape, visual clutter, and a lack of a cohesive design aesthetic. Recently, Councilmember Mitch O’Farrell, in partnership with the Hollywood BID and local stakeholders, has taken the lead in developing a comprehensive wayfinding signage program for the historic core of Hollywood. The first phase, which included 79 Art Deco-inspired signs geared toward pedestrians, as shown in Figure 2.9 on page 29, was installed in Spring 2019. Subsequent phases will include new dynamic messaging signs at gateways to Hollywood, as well as digital occupancy signs at three area parking garages. Informational / Wayfinding Signage
Historic Signage
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Parking Directional Signage
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Figure 2.9 New Signage
Pedestrian Directional Signage and Map
Parking Directional Signage
(Hunt Design / Matt Givot Photography)
(Hunt Design / Matt Givot Photography)
Pedestrian Directional Signage and Map
Pedestrian Directional Signage
Parking Directional Signage
(Hunt Design / Matt Givot Photography)
(Hunt Design / Matt Givot Photography)
(Hunt Design / Matt Givot Photography)
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2.4 Access & Circulation
Overview Hollywood Boulevard is a multi-modal corridor serving motorists, transit users, bicyclists, scooters, skaters, and pedestrians. Traffic Capacity & Volume Currently, Hollywood Boulevard has two vehicular lanes in each direction with a dedicated center turn lane, providing a notional capacity of 1,600 vehicles per hour in each direction. Existing peak hour, peak direction traffic volume ranges from 912 to 1,425 vehicles per hour, as shown in Figure 2.10. Transit Access Transit service along Hollywood Boulevard is provided by the Los Angeles County Metropolitan Transportation Authority (LA Metro) and the City of Los Angeles Department of Transportation (LADOT). Two LA Metro subway stations serve the project area:
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the Hollywood and Vine Station (completed in 1999) and Hollywood and Highland Station (completed in 2000). These two stations, which are part of LA Metro’s regional transit network, have a daily ridership of approximately 150,000 boardings. Ten bus routes currently serve Hollywood Boulevard, as shown in Figure 2.11 on page 32. LA Metro Rapid Bus route 780 and local route 217 provide service along the length of the Boulevard through the project area, while local routes 180, 181, 210, 212, 213, 222, and 237 provide service from Hollywood to various location in across the city. Bicycle Access The City of Los Angeles 2010 Bicycle Plan designates Hollywood Boulevard and Vine Street in the project area as part of the City’s future “Backbone Bikeway
Network,” as shown in Figure 2.12 on page 33. The Backbone Network defines major routes through the city to help cyclists efficiently get from one place to another and constitutes the core network from which neighborhood bike lanes, trails and other infrastructure radiate. The LA 2010 Bicycle Plan “represents a new commitment by Los Angeles to complete streets. It is part of a move away from the auto-centric approach of the past, and toward a sustainable transportation system - a system which supports motor vehicle use, but also enables the use of streets by other modes, such as bicycling, walking, and transit, and acknowledges the use of streets for other purposes, such as recreation, retail and public gatherings.”
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1
2
HOLLYWOOD BLVD CAPACITY: 1,600 (EACH DIRECTION)
712 (AM)
573 (AM)
1,007 (PM)
912 (PM)
1,007
912
808
808 (PM)
3
GOWER
680
680 (PM)
1,217 (AM)
VINE
479
479 (PM)
1,425 (AM)
CAHUENGA
1,126 (AM)
HIGHLAND
LA BREA
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4 567 (AM)
1,150
1,150 (PM)
TRAFFIC
1 1,126 (AM)
479
479 (PM)
573 (AM)
912
912 (PM)
Location of Traffic Count Westbound AM/PM Traffic (Vehicles per Hour) Eastboud AM/PM Traffic (Vehicles per Hour)
1” = 500’ @ 11” x 17”
Source: 2015 Iteris Study provided by LADOT.
Figure 2.10 Existing Traffic Volume HOLLYWOOD WALK OF FAME Concept Plan | January 2020
0´
250´
500´
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222
210 DASH
TO NORTH HOLLYWOOD
222
222
210
GOWER
222
780
212 312
217 EL CENTRO
SCHRADER
CHEROKEE
212 312
MCCADDEN
ORANGE
217
210
ARGYLE
222
IVAR
CAHUENGA
WILCOX
HUDSON
WHITLEY
CHEROKEE
LAS PALMAS
210 MCCADDEN
222
HIGHLAND
HOLLYWOOD / HIGHLAND
ORANGE
780
SYCAMORE
237
VINE
YUCCA
LA BREA
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HOLLYWOOD / VINE
TO DOWNTOWN
237 SELMA
TRANSIT
210
Metro Red Line Subway Station
000
Bus Line #
Metro Red Line Subway Metro Rapid Bus
302
2
SUNSET
Metro Local Bus LADOT Dash Hollywood
Sources: Los Angeles County Metropolitan Transportation Authority; City of Los Angeles, Department of Transportation.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
1” = 500’ @ 11” x 17”
Figure 2.11 Existing Public Transit Network
0´
250´
500´
HOLLYWOOD
2.0 PLANNING CONTEXT 33 / 90
WALK OF FAME MASTER PLAN
GOWER
ARGYLE
VINE
IVAR
CAHUENGA
WILCOX
HUDSON
WHITLEY
EL CENTRO
SCHRADER
CHEROKEE
MCCADDEN
CHEROKEE
LAS PALMAS
MCCADDEN
HIGHLAND ORANGE
ORANGE
SYCAMORE
LA BREA
YUCCA
SELMA
BICYCLE NETWORK Backbone Bikeway Network / Existing Bike Lanes Backbone Bikeway Network / Planned Bike Lanes
SUNSET
Neighborhood Bikeway Network / Existing Bike-Friendly Street Neighborhood Bikeway Network / Planned Bike-Friendly Street
1” = 500’ @ 11” x 17”
Source: City of Los Angeles Bicycle Master Plan.
Figure 2.12 Existing and Planned Bicycle Network HOLLYWOOD WALK OF FAME Concept Plan | January 2020
0´
250´
500´
34 / 90
HOLLYWOOD
2.0 PLANNING CONTEXT
WALK OF FAME MASTER PLAN
2.5 Parking
Overview Currently, there are over 8,600 publicly-accessible parking spaces within one block of Hollywood Boulevard. This includes: • Approximately 180 on-street parking spaces • Approximately 4,000 publicly-owned off-street parking spaces • Approximately 4,400 privately-owned, publiclyaccessible off-street parking spaces
Parking Area Parking Area Curb Utilization Figure 2.13 Existing
34.2% Parking Area
On-Street Parking
Off-Street Parking
On-street, metered parking is provided along approximately one third of the curb length along the Walk of Fame as shown in Figure 2.13. On-street parking is managed by LADOT as part of the LA Express Park program. As part of that program, multi-space pay station kiosks were recently installed, replacing the existing single space meters.
Off-street parking is provided in four LADOT facilities as well as multiple privately-owned, publicly-accessible parking lots and garages, as shown in Figure 2.14.
An inventory of on-street parking spaces is provided in Figure 2.15 on page 36.
No Parking
Bus Zone
37.3% No Parking
4716 ft
37.3%
5134 ft
4716 ft
34.2%
5134 ft
4716 ft
An inventory ofTaxi off-street parking spaces is provided in Bus Zone Figure 2.15 on page 36.
No Parking
34.2%
Existing off-street parking is under-utilized: a comprehensive parking study completed in 2014 concluded “Hollywood does not have a parking shortage” and determined that existing off-street parking supply is not fully utilized.
5.2%
5.2%
Taxi Bus22.9% Zone
724 22.9% ft
3159 ft <0.01%
37.3%724 ft
5.2% 3159 ft
22.9% 40 ft
5134 ft
724 ft
3159 ft
Vine Street Vine Street Hollywood Blvd Hollywood Blvd Hollywood Blvd
Source: Hollywood Blvd. striping plans provided by LADOT.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Vine Street
<0.01% Taxi 40 ft
<0.01% 40 ft
HOLLYWOOD
2.0 PLANNING CONTEXT 35 / 90
WALK OF FAME MASTER PLAN
Parking Study Area YUCCA
P
340
45
P
P
414
280
P 27
84
149
P 130
P
P
P
P
39
P
GOWER
ARGYLE
P 569
LADOT HOLLYWOOD & VINE GARAGE
130
55
70
20
LADOT WILCOX LOT
P
P
65
VINE
P
IVAR
77
160
CAHUENGA
120
P
P
WILCOX
P
HUDSON
WHITLEY
CHEROKEE
LAS PALMAS
P
386
P
EL CENTRO
P
P
SCHRADER
P 200
95
CHEROKEE
P 156
P
P 165
MCCADDEN
500
P
MCCADDEN
P
P 300
3,021
HIGHLAND
196
LADOT HOLLYWOOD & HIGHLAND GARAGE
ORANGE
LA BREA
P
ORANGE
SYCAMORE
LADOT CHEROKEE GARAGE
457
P 112
P 40
52
SELMA
PARKING P
Publicly-Owned Parking Facility
4,013
P
Privately-Owned, Publicly-Accessible Parking Facility
4,441
TOTAL OFF-STREET PARKING SPACES 8,454 Below-Grade Parking Structure
4,806
Above-Grade Parking Structure
1,993
Surface Parking Lot
1,655
Sources: LADOT (http://parkinginla.lacity.org/); Parkopedia (https://en.parkopedia.com/parking/hollywood/).
SUNSET
1” = 500’ @ 11” x 17”
Figure 2.14 Existing Parking (Within One Block of Hollywood Blvd)
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
0´
250´
500´
36 / 90
HOLLYWOOD
2.0 PLANNING CONTEXT
WALK OF FAME MASTER PLAN
Figure 2.15 Parking Inventory Block
Name
Operator
Public/Private Facility Type
Address
01-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Gower to El Centro
6 Spaces
0 Spaces
0 Spaces
6 Spaces
01-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Gower to El Centro
3 Spaces
2 Spaces
0 Spaces
5 Spaces
01-S
6104 Hollywood Blvd Lot
Safety Park
Private
Surface Lot
6104 Hollywood Blvd
112 Spaces
112 Spaces
02-N
Eastown Garage
Lanier Parking Solutions Private
Underground
6201 Hollywood Blvd
569 Spaces
569 Spaces
02-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
El Centro to Argyle
6 Spaces
0 Spaces
0 Spaces
6 Spaces
02-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
El Centro to Argyle
6 Spaces
0 Spaces
0 Spaces
6 Spaces
03-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Argyle to Vine
3 Spaces
6 Spaces
0 Spaces
9 Spaces
03-N
1731 Argyle Ave Lot
Grant Parking
Private
Surface Lot
1731 Argyle Ave
03-N
1721 Vine St Lot
Proper Parking
Private
Surface Lot
1721 Vine St
03-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Argyle to Vine
0 Spaces
2 Spaces
0 Spaces
2 Spaces
04-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Vine to Ivar
1 Spaces
3 Spaces
0 Spaces
4 Spaces
04-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Vine to Ivar
8 Spaces
0 Spaces
0 Spaces
8 Spaces
04-S
Vine & Hollywood Garage (LADOT #702)
Public
Structure
1625 N Vine St
05-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Ivar to Cahuenga
05-N
1726 N Cahuenga Blvd Lot
Star Parking
Private
Surface Lot
1726 N Cahuenga Blvd
05-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Ivar to Cahuenga
05-S
Cosmo Lofts Lot
Private
Surface Lot
1609 Cosmo St
06-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Cahuenga to Wilcox
06-N
1715 N Cahuenga Blvd Lot
LAZ Parking Limited
Private
Surface Lot
1715 N Cahuenga Blvd
06-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Cahuenga to Wilcox
06-S
1632 Wilcox Ave Lot
Private
Surface Lot
1632 Wilcox Ave
06-S
1637 N Cahuenga Blvd Lot
Hollywood Parking
Private
Surface Lot
1637 N Cahuenga Blvd
07-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Wilcox to Hudson
07-N
1715 N Wilcox Ave Lot
CarPark, Inc.
Private
Surface Lot
1715 N Wilcox Ave
07-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Wilcox to Schrader
07-S
Wilcox Parking Lot (LADOT #742)
Modern Parking, Inc.
Public
Surface Lot
1637 N Wilcox Ave
07-S
Hollywood YMCA
Private
Surface Lot
6543 Selma Ave
08-N
Hollywood Blvd On-Street Parking
Public
On-Street
Hudson to Whitney
08-N
1716 Whitley Ave
Private
Surface Lot
1716 Whitley Ave
09-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Whitney to Cherokee
09-N
Cherokee Garage (LADOT #670)
Modern Parking, Inc.
Public
Structure
1710 Cherokee Ave
09-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Schrader to Cherokee
N/A
Sources: City of Los Angeles, Department of Transportation (http://parkinginla.lacity.org/); Parkopedia (https://en.parkopedia.com/parking/hollywood/).
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Public On-Street
Pedestrian Loading
Commercial Loading
Public Off-Street
Private Off-Street
20 Spaces
20 Spaces
70 Spaces
70 Spaces
457 Spaces 5 Spaces
0 Spaces
457 Spaces
0 Spaces
5 Spaces 65 Spaces
4 Spaces
0 Spaces
0 Spaces
0 Spaces
0 Spaces
6 Spaces
0 Spaces
3 Spaces
0 Spaces 0 Spaces
130 Spaces
130 Spaces
39 Spaces
39 Spaces
2 Spaces
8 Spaces
0 Spaces
149 Spaces 52 Spaces
3 Spaces
2 Spaces
3 Spaces
0 Spaces
1 Spaces 1 Spaces
120 Spaces 4 Spaces
386 Spaces 0 Spaces
52 Spaces 7 Spaces
120 Spaces
12 Spaces
77 Spaces 3 Spaces
149 Spaces 2 Spaces
160 Spaces 9 Spaces
77 Spaces 3 Spaces
40 Spaces 10 Spaces
160 Spaces
6 Spaces
65 Spaces 4 Spaces
40 Spaces 10 Spaces
Total Spaces
386 Spaces 13 Spaces
HOLLYWOOD
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WALK OF FAME MASTER PLAN
Block
Name
Operator
Public/Private Facility Type
Address
09-S
1639 Schrader Blvd Lot
CarPark, Inc.
Private
Surface Lot
1639 Schrader Blvd
10-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Cherokee to Las Palmas
4 Spaces
0 Spaces
0 Spaces
4 Spaces
10-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Cherokee to Las Palmas
8 Spaces
0 Spaces
1 Spaces
9 Spaces
10-S
Classic Parking: 1634 N Las Palmas Ave
Classic Parking
Private
Surface Lot
1634 N Las Palmas Ave
11-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Las Palmas to McCadden
11-N
Las Palmas Garage
CarPark, Inc.
Private
Structure
1721 N Las Palmas Ave
11-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Las Palmas to McCadden
11-S
Classic Parking: 1609 N Las Palmas Ave
Classic Parking
Private
Surface Lot
1609 N Las Palmas Ave
12-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
McCadden to Highland
12-N
McCadden Garage
CarPark, Inc.
Private
Underground
1724 N Highland Ave
12-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
McCadden to Highland
12-S
1648 N Highland Ave Lot
West Coast Parking Systems, Inc.
Private
Structure
1648 N Highland Ave
13-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Highland to Orange
13-N
Hollywood & Highland Garage (LADOT #745)
SP Plus Corporation
Public
Underground
6801 Hollywood Blvd
13-N
6933 Hollywood Blvd Garage
Valet Parking Service
Private
Underground
6933 Hollywood Blvd
13-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Highland to Orange
13-S
Hollywood Center Garage
LAZ Parking Limited
Private
Structure
6922 Hollywood Blvd
414 Spaces
414 Spaces
13-S
6831 Hawthorn Ave Lot
California Parking Systems, Inc.
Private
Surface Lot
6831 Hawthorn Ave
280 Spaces
280 Spaces
14-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Orange to Sycamore
14-N
Hollywood Galaxy
SP Plus Corporation
Private
Underground
7021 Hollywood Blvd
500 Spaces
500 Spaces
14-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Orange to Sycamore
14-S
1670 N Sycamore Ave Garage
California Parking Systems, Inc.
Private
Underground
1670 N Sycamore Ave
200 Spaces
200 Spaces
14-S
The Hollywood Roosevelt Hotel
N/A
Private
Lot-Valet
7000 Hollywood Blvd
45 Spaces
45 Spaces
15-N
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Sycamore to La Brea
15-N
7083 Hollywood Blvd Garage
LAZ Parking Limited
Private
Structure
7083 Hollywood Blvd
15-S
Hollywood Blvd On-Street Parking
N/A
Public
On-Street
Sycamore to La Brea
15-S
7080 Hollywood Blvd Garage
SP Plus Corporation
Private
Structure
7080 Hollywood Blvd
340 Spaces
340 Spaces
15-S
7060 Hollywood Blvd Garage
Parking Concepts, Inc.
Private
Underground
7060 Hollywood Blvd
156 Spaces
156 Spaces
4,441 Spaces
8,633 Spaces
Total
Public On-Street
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Commercial Loading
Public Off-Street
Private Off-Street 84 Spaces
130 Spaces 0 Spaces
1 Spaces
0 Spaces
1 Spaces 0 Spaces 0 Spaces
0 Spaces 2 Spaces 0 Spaces
0 Spaces
10 Spaces
0 Spaces 0 Spaces
10 Spaces
10 Spaces 6 Spaces
1 Spaces
300 Spaces
300 Spaces
1 Spaces
3 Spaces
0 Spaces
0 Spaces
0 Spaces
0 Spaces
53 Spaces
3,021 Spaces
0 Spaces
95 Spaces 7 Spaces
0 Spaces
10 Spaces
1 Spaces
7 Spaces
0 Spaces
11 Spaces
0 Spaces
12 Spaces
27 Spaces 10 Spaces
196 Spaces 7 Spaces
165 Spaces 55 Spaces
95 Spaces 7 Spaces
130 Spaces
55 Spaces
3,021 Spaces
0 Spaces
84 Spaces
1 Spaces
27 Spaces 0 Spaces
Total Spaces
1 Spaces 165 Spaces
114 Spaces
Sources: City of Los Angeles, Department of Transportation (http://parkinginla.lacity.org/); Parkopedia (https://en.parkopedia.com/parking/hollywood/).
Pedestrian Loading
196 Spaces 7 Spaces
4,013 Spaces
38 / 90
HOLLYWOOD
2.0 PLANNING CONTEXT
WALK OF FAME MASTER PLAN
2.6 Historic Resources
Overview Hollywood Boulevard and the Walk of Fame are designated historic landmarks. The Walk of Fame, comprised of the terrazzo sidewalk and stars along Hollywood Blvd. from Gower Street to La Brea Ave. and along Vine Street from Yucca Street to Sunset Blvd., is a City of Los Angeles HistoricCultural Monument (HCM #194). Many of the mostrecognizable buildings along the Boulevard are also designated HCMs, including the TCL Chinese Theatre (HCM #55), the Hollywood Pantages Theatre (HCM #193), and the Egyptian Theatre (HCM #584). In addition to these locally-designated landmarks, over 100 buildings along the Walk of Fame are part of the Hollywood Boulevard Commercial and Entertainment District, listed in the National Register of Historic Places, as shown in Figure 2.16.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
According to Hollywood Heritage, the Hollywood Boulevard Commercial and Entertainment District is one of the most significant historic districts in the country: “Its buildings tell the story of Hollywood’s famous ‘main street’ during the Golden Age of Hollywood, the period when the community received worldwide attention as the motion picture capital of the world. Between 1915 and 1935, Hollywood Boulevard was transformed from a residential street of stately Victorian homes to a bustling commercial center. This concentration of buildings on the Boulevard is a microcosm of the era’s significant architectural styles, and the massing, scale, and continuity of the streetscape are an excellent example of development patterns of the period.” An inventory of historic resources is provided in Figure 2.17 on page 40.
HOLLYWOOD
2.0 PLANNING CONTEXT 39 / 90
WALK OF FAME MASTER PLAN
YUCCA
Raymond Chandler Square (HCM #597)
The Broadway Department Store & Neon Sign (HCM #664)* Hollywood Plaza Hotel & Neon Sign (HCM #665)*
GOWER
ARGYLE
VINE
IVAR
HUDSON
WHITLEY
Hollywood Walk of Fame (HCM #194)
Security Trust & Savings Building (HCM #334)*
Bank of Hollywood/ Equitable Building (HCM #1088)* Hollywood Pantages Theatre (HCM #193)*
The Taft Bldg & Neon Sign (HCM #666)*
EL CENTRO
Egyptian Theatre (HCM #584)*
SCHRADER
Max Factor Building (HCM #593)*
CHEROKEE
LAS PALMAS
Janes House (HCM #227)*
CHEROKEE
El Capitan Theatre (HCM #495)*
MCCADDEN
HIGHLAND Hollywood Masonic Temple (HCM #277)*
MCCADDEN
Hollywood Roosevelt Hotel (HCM#545)*
ORANGE
Hollywood Professional Bldg. (HCM #876)*
ORANGE
LA BREA
SYCAMORE
Former Site of Garden Court Apartments (HCM #243)
Capitol Records Building (HCM #857)
Hollywood Pacific Theatre (HCM #572)* William Stromberg Clock (HCM #316)
CAHUENGA
Artisans’ Patio Complex (HCM #453)
WILCOX
TCL Chinese Theatre (HCM #55)*
SELMA
HISTORIC City of Los Angeles Historic-Cultural Monument (HCM) Contributing Structure (National Register)
SUNSET
Non-Contributing Structure Hollywood Blvd Commercial and Entertainment District (National Register) *Also listed as Contributing Structure (National Register)
Source: City of Los Angeles, Office of Historic Resources; Hollywood Boulevard Commercial and Entertainment NRHP Application.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
1” = 500’ @ 11” x 17”
Figure 2.16 Historic Resources
0´
250´
500´
40 / 90
HOLLYWOOD
2.0 PLANNING CONTEXT
WALK OF FAME MASTER PLAN
Figure 2.17 Historic Resources Inventory Block
Name
Address
--
Hollywood Walk of Fame
Hollywood Boulevard from Gower to La Brea, Vine Street from Yucca to Sunset
03-N
Hollywood Pantages Theatre
6233 Hollywood Blvd
03-N
Bank of Hollywood/Equitable Building
03-S
Year Built --
Architect
HCM
HCM Number
Contributing Structure
N/A
Yes
194
No
1930
B. Marcus Priteca
Yes
193
Yes
6253 Hollywood Blvd
1929
Aleck Curlett
Yes
1088
Yes
Gilberts Books
6264 Hollywood Blvd
1932
H.J. Knauer
No
N/A
Yes
03-S
Taft Building and Neon Sign
6280 Hollywood Blvd
1923
Walker & Eisen
Yes
666
Yes
04-N
Guaranty Building
6331 Hollywood Blvd
1923
John C. Austin
No
N/A
Yes
04-S
Broadway Dept. Store and Neon Sign
6300 Hollywood Blvd
1927/38
F. Dorn / Parkinson & Parkinson
Yes
664
Yes
04-S
Hallmark
6324 Hollywood Blvd
1922/31
Morgan, Walls & Clement
No
N/A
Yes
05-N
Regal Shoes
6349 Hollywood Blvd
1939
Walker & Eisen
No
N/A
Yes
05-N
Security Trust and Savings Building
6381 Hollywood Blvd
1921
Parkinson & Parkinson
Yes
334
Yes
05-S
Leed's
6352 Hollywood Blvd
1935
S. Charles Lee
No
N/A
Yes
05-S
Palmer Building
6362 Hollywood Blvd
1921
E. Fllaherty
No
N/A
Yes
05-S
Julian Medical Building
6380 Hollywood Blvd
1934
Morgan, Walls & Clements
No
N/A
Yes
06-N
Hollywood Pacific Theatre
6423 Hollywood Blvd
1927
G. Albert Landsburgh
Yes
572
Yes
06-N
William Stromberg Clock
6439 Hollywood Blvd
--
N/A
Yes
316
No
06-S
Raymond Chandler Square
Hollywood Blvd & Cahuenga Ave Intersection
--
N/A
Yes
597
No
06-S
Creque -Building
6400 Hollywood Blvd
1913/31
B.B. Homer
No
N/A
Yes
06-S
Attie Building
6436 Hollywood Blvd
1931
--
No
N/A
Yes
07-N
Holly Cinema
6523 Hollywood Blvd
1920
E.B. Rust
No
N/A
Yes
08-N
Hillview Apartments
6531 Hollywood Blvd
1917
Tifal
No
N/A
Yes
08-N
Janes House
6541 Hollywood Blvd
1903
Dehnis & Farwell
Yes
227
Yes
08-N
Johnny's Steak House
6553 Hollywood Blvd
1930
H.L. Gogerty
No
N/A
Yes
09-N
Baine Building
6601 Hollywood Blvd
1926
Gogerty & Weyl
No
N/A
Yes
09-S
Consumer Drug
6542 Hollywood Blvd
1919/38
H. Rice
No
N/A
Yes
09-S
Hollywood Toys
6554 Hollywood Blvd
1927
Gogerty & Weyl
No
N/A
Yes
09-S
J.J. Newberry
6600 Hollywood Blvd
1928
J.J. Newberry
No
N/A
Yes
09-S
S.H. Kress
6606 Hollywood Blvd
1935
E.F. Sibbert
No
N/A
Yes
09-S
The Orient
6626 Hollywood Blvd
1927/37
--
No
N/A
Yes
09-S
Cherokee Building
6630 Hollywood Blvd
1927
N. Alpaugh
No
N/A
Yes
10-N
Musso and Frank's
6663 Hollywood Blvd
1917
L.A., Smith
No
N/A
Yes
10-N
Commercial building
6679 Hollywood Blvd
1914
F.L. Paulson
No
N/A
Yes
10-S
Shane Building
6652 Hollywood Blvd
1930
Norton & Wallis
No
N/A
Yes
Source: City of Los Angeles, Office of Historic Resources; Hollywood Boulevard Commercial and Entertainment NRHP Application.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Notes
Demolished
Orginially the Warner Hollywood Theatre
HOLLYWOOD
2.0 PLANNING CONTEXT 41 / 90
WALK OF FAME MASTER PLAN
Block
Name
Address
Year Built
11-N
Outpost Building
6701 Hollywood Blvd
1920
11-N
Artisan's Patio Complex
6727 Hollywood Blvd
--
11-N
Pickwick Books
6743 Hollywood Blvd
1917/1925/1936
11-S
Egyptian Theatre and Forecourt
6708 Hollywood Blvd
1921
11-S
Pig N' Whistle
6718 Hollywood Blvd
1919/27
12-N
Montmartre
6755 Hollywood Blvd
12-N
Wax Museum
12-N
Architect
HCM
HCM Number
Contributing Structure
Notes
E. Parcher
No
N/A
Yes
--
Yes
453
No
Morgan, Walls & Clements
No
N/A
Yes
Meyer & Holler
Yes
584
Yes
Morgan, Walls & Clements
No
N/A
Yes
1922
Meyer & Holler
No
N/A
Yes
6765 Hollywood Blvd
1928
C.J. Weyp.
No
N/A
Yes
Security Pacific
6777 Hollywood Blvd
1927
Meyer & Holler
No
N/A
Yes
12-S
Christie Hotel
6724 Hollywood Blvd
1922
A. Kelley
No
N/A
Yes
12-S
Millers Stationers
6740 Hollywood Blvd
1933
--
No
N/A
Yes
12-S
Hollywood Theater
6766 Hollywood Blvd
1913/1933
Claude Balch
No
N/A
Yes
12-S
Bank of America
6780 Hollywood Blvd
1914/1935
Morgan, Walls & Clements
No
N/A
Yes
13-N
TCL Chinese Theatre
6925 Hollywood Blvd
1927
Meyer & Holler
Yes
55
Yes
13-S
Lee Drug
6800 Hollywood Blvd
1935
B.D. Bixby
No
N/A
Yes
13-S
Commercial building
6806 Hollywood Blvd
1922
--
No
N/A
Yes
13-S
El Capitan Theatre Building
6834 Hollywood Blvd
1925
G. Albert Landsburgh
Yes
495
Yes
13-S
Hollywood Masonic Temple
6840 Hollywood Blvd
1921
John C. Austin
Yes
277
Yes
13-S
Seven Seas
6904 Hollywood Blvd
1920
--
No
N/A
Yes
14-N
7001 Hollywood Blvd
7001 Hollywood Blvd
1929
Meyer & Holler
No
N/A
Yes
14-N
Garden Court Apartment (Former Site of) 7021 Hollywood Blvd
--
Yes
243
No
14-S
Hollywood Roosevelt Hotel and Pool
7000 Hollywood Blvd
1924
Fisher, Lake & Traver
Yes
545
Yes
14-S
Arthur Murray Building
7024 Hollywood Blvd
1919
Frank Meline
No
N/A
Yes
14-S
Hollywood Professional Building
7046 Hollywood Blvd
1924
Richard D. King
Yes
876
Yes
15-N
Security Trust
7051 Hollywood Blvd
1928
Parkinson & Parkinson
No
N/A
Yes
15-N
Stores
7055 Hollywood Blvd
1928
Parkinson & Parkinson
No
N/A
Yes
15-N
Congregational Church
7065 Hollywood Blvd
1920
H. Glidden
No
N/A
Yes
16-E
Capitol Records Building
1740 Vine St
1956
Wekton Beckett
Yes
857
No
16-W
Palace Theater
1735 Vine St
1926
Gogerty & Weyl
No
N/A
Yes
17-E
Hollywood Brown Derby
1628 Vine St
1928
C.J. Weyl
No
N/A
Yes
Demolished
17-E
Stores
1632 Vine St
1928
C.J. Weyl
No
N/A
Yes
Demolished
17-W
Hollywood Plaza Hotel and Neon Sign
1633 Vine St
1924
Walker & Eisen
Yes
665
Yes
N/A
Knickerbocker Hotel
1714 Ivar Ave
1929
John M. Cooper
No
N/A
Yes
N/A
Max Factor Salon
1666 Highland Ave
1931
S. Charles Lee
No
N/A
Yes
--
Source: City of Los Angeles, Office of Historic Resources; Hollywood Boulevard Commercial and Entertainment NRHP Application.
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Orginally Graumanâ&#x20AC;&#x2122;s Chinese Theatre
Demolished
View of Highland Avenue looking north toward Hollywood Boulevard, with Max Factor Building on the right, ca. 1950. (Water and Power Associates)
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03 Community Engagement Overview Outreach Events & Activities
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3.1 Overview
Stakeholder engagement is critical to the design process, and served as the starting point for the analysis and concept design. In order to understand the perspectives of key stakeholders, the Project Design Team conducted a series of stakeholder meetings with residents, business owners, non-profit and community organizations and key City staff. In addition, a large Community Open House was held and feedback from the broader Hollywood community was solicited and received through on-line and in-person engagement. Staff from relevant City departments were also engaged throughout the process to ensure the inclusion of needed functional and operational concerns.
Feedback from City departments
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Community Open House
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3.2 Outreach Events & Activities
Focus Group Meetings Two initial focus group meetings were held with members of the Hollywood community. At each, the Project Design Team presented an overview of the project goals and objectives, analysis findings and best practices research. Focus group members provided feedback on Hollywood Boulevard today and their vision for the future. Focus Group Meeting 1-A On June 18, 2019, the Project Design Team conducted an initial focus group meeting with representatives from non-profit and community organizations in the project area, including the Hollywood Chamber of Commerce, Hollywood Historic Trust, Hollywood BID, and Hollywood Heritage as well as community members, including business owners and residents, and City staff from relevant departments.
JT Theeuwes presents to focus group members.
Focus group members discuss their vision for Hollywood Boulevard.
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Figure 3.1 Focus Group 1-A Feedback (June 18, 2019)
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Focus Group Meetings Focus Group Meeting 1-B On July 10, 2019, the Project Design Team conducted an initial focus group meeting with representatives from Neighborhood Councils (NC) adjacent to the project area, including the Central Hollywood NC, Hollywood Hills West NC, Hollywood Studio District NC, and Hollywood United NC.
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Figure 3.2 Focus Group 1-B Participants
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Figure 3.3 Focus Group 1-B Feedback (July 10, 2019)
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Focus Group Meetings Focus Group Meeting 2 On August 7, 2019, the Project Design Team held a second focus group meeting with representatives from non-profit and community organizations in the project area, including the Hollywood Chamber of Commerce, Hollywood Historic Trust, Hollywood BID, and Hollywood Heritage and Neighborhood Councils (NC) adjacent to the project area and City staff from relevant departments. The Project Design Team presented a project update and shared initial concept design options and implementation strategies. Focus group members provided feedback on the concept design options presented, with most expressing a preference for Option 2, Enhanced Complete Street, or Option 3, Enhanced Complete Street with Pedestrian Plazas. Focus group members also provided feedback on the potential implementation strategies, with most preferring a strategy using platforms that would allow for a flexible solution while still providing ADA access.
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Figure 3.4 Focus Group 2 Feedback (August 7, 2019)
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Figure 3.5 Focus Group 2 Feedback (August 7, 2019)
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Focus Group Meetings Focus Group Meeting 3 On September 25, 2019, the Project Design Team held a third focus group meeting with representatives from non-proďŹ t and community organizations in the project area, including the Hollywood Chamber of Commerce, Hollywood Historic Trust, Hollywood BID, and Hollywood Heritage and Neighborhood Councils (NC) adjacent to the project area as well as community members, including business owners and residents, and City staďŹ&#x20AC; from relevant departments. The project design team presented the draft Concept Plan. Focus group members asked questions about the proposed design and shared their support for the overall concept.
Claudia Carol talks with a focus group member.
The project team also presented the proposed concept for furnishings and amenities. Focus group members used colored stickers to indicate the locations and types of amenities they would like to see along the Boulevard.
Focus group members use colored stickers to indicate where they would like to see amenities.
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Community Open House On August 22, 2019, the Project Design Team held a Community Open House at the Hollywood Museum. Over 100 people attended, including Hollywood residents, business owners, and property owners. Four stations, each staffed by a member of the Project Design Team, provided information on the overall project, analysis findings, concept design options, and mobility strategy.
Councilmember Mitch O’Farrell meets with Community Open House attendees.
Community members view the exhibits and discuss the project with project team members.
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Figure 3.6 Community Open House Feedback (August 22, 2019)
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Postcards In advance of the Community Open House, the Project Design Team and Council District 13 distributed digital and physical postcards to Hollywood community members.
Figure 3.7 Postcard Front
In addition to advertising the Community Open House, these postcards included the opportunity for community members to provide feedback, allowing for participation by those unable to attend the open house event.
Back
What does success look like for Hollywood Blvd & the Walk of Fame?
WALK OF FAME STREETSCAPE CONCEPT PLAN
WRITE YOUR VISION BELOW
PLEASE JOIN US AND SHARE YOUR VISION
HOLLYWOOD BLVD
Community Open House Thursday, August 22, 6 - 7:30 pm The Hollywood Museum 1660 N Highland Ave WHAT’S YOUR CONNECTION TO HOLLYWOOD?
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RSVP / QUESTIONS
I live in Hollywood
Dan Halden, Director, HEART of Hollywood
I work in Hollywood
Office of Councilmember Mitch O’Farrell, 13th District
I own property / run a business in Hollywood
daniel.halden@lacity.org
Other:
(213) 254-7214
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Figure 3.8 Digital Postcard Example
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WRITE YOUR VISION BELOW
If you drive Wilshire and Robertson Blvds after dark youâ&#x20AC;&#x2122;ll see they extensively lighted the trees lining the street giving a warm and elegant feeling.
City of Los Angeles Invites you to:
Community Open House Thursday, August 22, 6 - 7:30 pm The Hollywood Museum 1660 N Highland Ave
Additionally, adding an overhead/overstreet from sidewalk to sidewalk HOLLYWOOD archway â&#x20AC;&#x2DC;roughlyâ&#x20AC;&#x2122; in front of Graumans Theatre would let all tourists know they arrived in Hollywood.
FOR MORE INFO PLEASE CONTACT
WHATâ&#x20AC;&#x2122;S YOUR CONNECTION TO HOLLYWOOD?
RSVP
I live in Hollywood I work in Hollywood
â&#x153;&#x201D; I own property / run a business in Hollywood Other:
Note: Personal contract information redacted.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Dan Halden, Director, HEART of Hollywood Office of Councilmember Mitch Oâ&#x20AC;&#x2122;Farrell, 13th District daniel.halden@lacity.org | (213) 254-7214
â&#x153;&#x201D; Yes, I will attend
No, I will not attend
Please contact me with project updates
Paul Goldman G3105038888@gmail.com Email: Address: 6933 Hollywood Blvd 90028 Name:
View of the Hollywood Pantages Theatre and the 23rd Annual Academy Awards ceremony, 1951. (Water and Power Associates)
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Streetscape Concept Overview Concept Design Strategies Street Configuration Sidewalk & Infrastructure Improvements Operations & Maintenance
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4.1â&#x20AC;&#x201A; Overview The Streetscape Concept is inspired by a simple, but transformative idea: the street is for everyone. The street is the most democratic public space in our city. It is a place that everybody from all walks of life is free to use, congregate within, and enjoy together. As an international attraction and local resource, Hollywood Boulevard and the Walk of Fame cater to a highly-diverse audience of users from a multitude of places including the local neighborhood, the larger urban region, and the world, with people representative of a variety of demographics and backgrounds. For the tourist, it is a destination. For the resident, it is the place where the neighborhood and the city come together. For the many businesses along the Boulevard, it is an economic artery. For the historic stars lining the Walk of Fame, it is home. It is a stage for hot-rodders to show off
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their hardware on a Saturday night. It is a lobby to queue up for a show on any night. For visitors around the globe, it is the essence of Los Angeles and ground zero of the entertainment capital of the world: Hollywood. The Hollywood Walk of Fame Concept Plan transforms Hollywood Boulevard from a traffic artery to a place for people. Today, seventy percent of the existing rightof-way is devoted to cars with just thirty percent for everything else. The Concept Plan flips that ratio, more than doubling the amount of space available for people and alternative mobility and creates new opportunities for pedestrian activity, sidewalk dining, and community gathering, becoming one of the worldâ&#x20AC;&#x2122;s great streets.
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Artistic interpretation of design concept for illustration only.
Figure 4.1 Concept Plan Vision: Aerial View HOLLYWOOD WALK OF FAME Concept Plan | January 2020
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A street that is for everyone needs to include something for everyone. These qualities can come in the form of icons, but many times also come in the form of the everyday. The Walk of Fame itself is an icon with its many gems stretching from the TCL Chinese Theatre on its west end to the Hollywood Pantages Theatre on its east end. But in between, there are also many treasures of a smaller scale from the Pig â&#x20AC;&#x2DC;N Whistle and Musso & Frank Grill, to the west, to the LACE and WuHo galleries further east. These places come together to form an integrated fabric that defines Hollywood Boulevard.
Two Hollywood icons: the TCL Chinese Theatre, a major tourist attraction, and Musso & Franks, a local favorite.
Hollywood is also a diverse and dynamic neighborhood. With new housing and additional residents, there is a growing demand for neighborhood retail and open space that serves families and people of all ages and abilities, in addition to the traditional tourist-serving businesses. The Concept Plan recognizes Hollywood Boulevard and the Walk of Fame as an icon, and as a neighborhood Main Street. It is an organizational and visual framework to adapt to changing neighborhood demographics, without sacrificing those communities that are already present or the historic character that makes this global icon unique. The Walk of Fame is a historic landmark and a functional city sidewalk.
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To create a street for everyone, the Hollywood Walk of Fame Concept Plan focuses on pedestrians, and the experience of everyone who uses the sidewalk. The Concept Plan is designed with an understanding of the various scales that create exemplary pedestrian experiences. For the pedestrian to intuitively comprehend where different activities can take place, it requires visual cues and markers of different scales. The Concept Plan organizes landscaping, seating, activity zones, graphics, lighting, and other elements to create a cohesive streetscape design, choreographing the activity of the street and sidewalk for the multiple players who share this space.
Great streets provide places of activity and areas of respite.
The backbone of the pedestrian experience today is the Walk of Fame, which extends along Hollywood Boulevard and Vine Street as a linear spine. Enhancing that experience, a new expanded sidewalk allows for new types of experiences and engagement including places to eat, play, watch, perform and rest. Flexible event plazas, located along the Boulevard adjacent to major landmarks and entertainment venues provide space for larger-scale events and activities. Walking down the future Hollywood Boulevard, visitors and residents find spaces which are both compelling and beautiful, and which present the opportunity for active and passive engagement.
Residents, visitors, children & families: great streets accommodate all.
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4.2â&#x20AC;&#x201A; Concept Design Elements
The Hollywood Walk of Fame Concept Plan provides a vision of a revitalized and re-imagined Hollywood Boulevard, with potential benefits to the Hollywood community and the city as whole. As illustrated in Figure 4.2 on page 65, the Concept Plan envisions a range of improvements which collectively would transform the experience of Hollywood Boulevard and the Walk of Fame.
Concept Design Elements: Provide More Space for People Activate the Street & Sidewalk Create a Cohesive Streetscape Design Enhance Landscaping Celebrate Hollywood History & Identity Increase Safety & Accessibility for All Simplify Access & Parking Improve Alternative Mobility Options Augment the Experience
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Artistic interpretation of design concept for illustration only.
Figure 4.2 Concept Plan Vision: Sidewalk View HOLLYWOOD WALK OF FAME Concept Plan | January 2020
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Provide More Space for People The Concept Plan would provide more space for visitors and residents, by expanding the sidewalk and creating new flexible event plazas with removable bollards. The Hollywood Walk of Fame is an internationally recognized icon and one of the premier tourist destinations in Southern California. But along many parts of the Boulevard, the sidewalk is currently incapable of supporting the number of visitors and frequently becomes overcrowded. The Concept Plan would provide more space for people by extending the sidewalks and creating new flexible event plazas with removable bollards that provide the potential for additional open space.
Expanded Sidewalk Along Hollywood Boulevard between Argyle Avenue and La Brea Avenue, the Concept Plan envisions expanding the existing sidewalk from fifteen up to twenty-five feet, creating significantly more space for pedestrians and amenities, as shown in Figure 4.4 on page 67. Existing street on-parking and one vehicular travel lane in each direction would be removed along this segment of Hollywood Boulevard. The new sidewalks would be designed to meet existing sidewalks. The expanded sidewalk would provide additional space for pedestrians, amenities, street furnishings, and landscaping. Outdoor dining could be provided without interfering with the Walk of Fame. Additional street trees could be planted to provide shade and a natural respite in the urbanized environment of Hollywood. Vendors and street performers could be relocated from directly atop the Walk of Fame and additional, new amenities could be introduced along the Boulevard.
Flexible Event Plazas Additional space for people could be provided by the creation of flexible event plazas. Each event plaza would be demarcated with removable bollards, allowing the street to be closed to vehicular traffic (other than emergency vehicles access) during events. At other times, when not in use for an event, these plazas would continue to function as a public roadway. The plazas are intended to be flexible spaces that could accommodate various programming opportunities, such as concerts, premieres, broadcasts, street festivals, community events and temporary exhibitions, all of which contribute to an active and lively streetscape. As envisioned in the Concept Plan, the plazas would occur at strategic intervals along the Boulevard, colocated with existing landmarks, historical buildings, and theaters or other activity nodes.
Figure 4.3 Proposed Expanded Sidewalks and Flexible Event Plazas
HIGHLAND PLAZA
EL CAPITAN THEATRE
LAS PALMAS PLAZ A
WHITLEY PLAZA
EGYPTIAN THEATRE
HOLLYWOOD BLVD
CAHUENGA PLAZA
VINE PLAZA
W HOTEL
EXPANDED SIDEWALKS SELMA
FLEXIBLE EVENT PLAZAS W/ REMOVABLE BOLLARDS
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SUNSET
GOWER
ARGYLE
HOLLYWOOD PANTAGES THEATRE
VINE
HOLLYWOOD PACIFIC THEATRE
CAHUENGA
WILCOX
DOLBY THEATRE
WHITLEY
LAS PALMAS
HIGHLAND
ORANGE
HOLLYWOOD & HIHGLAND CENTER TCL CHINESE THEATRE
CHEROKEE
YUCCA
LA BREA
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TURN
LANE 1
LANE 2
PARKING
TERRAZZO
EXISTING CONDITIONS
TURN
LANE 1
PROTECT MOBILITY
SURFACE B
SURFACE A
TERRAZZO
AMENITIES
UTILITIES
WALK OF FAME
PROPOSED CONCEPT
10
Figure 4.4 Proposed Expanded Sidewalk Concept (Typical Plan and Section) HOLLYWOOD WALK OF FAME Concept Plan | January 2020
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Activate the Street & Sidewalk The Concept Plan would activate the street and sidewalk by providing space for a range of new amenities for residents and visitors, with places to eat, play, watch, perform and rest. The Concept Plan provides locations for a set of amenity spaces and street furnishings along the Boulevard. Street furnishings and amenities are intended to be selected from a curated family of amenities with a consistent design, form, and material palette.
Design and Organization
Types of Amenities
A systematic and consistent method of locating and designing these amenities at the expanded sidewalks would create an integrated and cohesive streetscape along the Boulevard.
Six different types of amenity spaces are envisioned: Eat, Play, Show, Learn, Rest and Shop. Each type of amenity has several potential variations. The menu of selections for each type of amenity area would ensure an organized and consistent aesthetic along the entire length of the Walk of Fame.
The various amenity spaces to be located along the Boulevard would have relationships to each other and an underlying aesthetic theme between them to create an overall holistic vision for the Hollywood Walk of Fame. Special attention is required to seize this unifying opportunity and avoid creating a jumbled, haphazard collection of disparate items along any newly developed pedestrian space, as that kind of visual chaos is one of the detrimental qualities of the present Walk of Fame. Integrating the amenities requires a set of common forms. Seating, waste receptacles and other fixtures would have similar design vocabulary so they appear to belong to a common “family” of design. For example, the three designs for sitting areas could each have individual arrangements and character but relate to each other in scale, material and form. Linking all the amenity elements together with common colors, textures and materials creates a thematic link between them and would allow whatever material or style that is ultimately chosen to be consistent and integrate the identity of the Boulevard.
Outdoor seating along the Avenue des Champs-Elysees in Paris contributes to an active streetscape.
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Locating all the amenity spaces along the newly extended sidewalk would create an intuitive and organized assembly of commonly-placed elements.
• “Eat” spaces may include areas for cafe seating, and casual or more formal outdoor dining. • “Play” spaces may include areas for children to enjoy, or to walk a dog. • “Show” spaces may include simple stages allowing space for permitted street performers, concerts, presentations, recitals or exhibitions. • “Learn” spaces would provide opportunities to display information regarding past, present and future facts about Hollywood and the entertainment industry. • “Rest” spaces would include locations with a cohesive set of street furnishings. • “Shop” spaces may include semi-permanent kiosks as well as designated areas for licensed mobile vendors.
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Create a Cohesive Streetscape Design The Concept Plan would create a cohesive streetscape design through a contemporary interpretation of Art Deco design, which has a strong connection to Hollywood history and culture. Art Deco & Hollywood Art Deco is a style of visual arts, architecture, and design popularized in the early twentieth century during the development of Hollywood as a commercial district and an industry. The style combines fine craftsmanship and rich materials with a modern aesthetic, in a similar way that the emerging motion picture industry combined art and technology. The Art Deco aesthetic has come to represent luxury and glamour, as well as faith in social and technological progress—characteristics that are also embodied in the idea of ‘Hollywood.’ Not surprisingly, Art Deco influence can be seen in the design of Hollywood landmarks, such as the Hollywood Pantages Theatre, J.J. Newbury and Kress Buildings, and the design of the Academy Award of Merit, better known as the Oscar statuette. Color Palette The characteristic color palette of Art Deco design includes contrasting black and white, for a sophisticated and streamlined look; strong use of metallic colors, such as silver, gold, brass and charcoal greys, which represented glamour, luxury and wealth; and bold,
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Color and design of the potential concrete for the expanded sidewalk, crosswalks and flexible event plazas (above), is inspired by the historic terrazzo of the Walk of Fame (right). Concrete samples courtesy of Trademark Concrete Systems Inc. Pantone® color provided by the Hollywood Chamber of Commerce.
energetic colors, such as canary yellow, emerald green, peacock blue, royal purple and brilliant red, which symbolized the prosperity of the 1920s. The primary color palette for the streetscape would be established by the Walk of Fame, which features coralcolored terrazzo stars with brass lettering and logo set in a field of charcoal-colored terrazzo. Streetscape Design Elements Elements of the streetscape design that contribute to a cohesive experience could include special paving for crosswalks and flexible event plazas with removable bollards, signage, lighting, tree grates, furnishings, and public art. Recently-installed pedestrian wayfinding signage provides an example of a contemporary interpretation of Art Deco design. The black and gold color scheme and use of geometric patterns and shapes could be similarly reflected in the paving pattern used
for crosswalks, and flexible event plazas. The color palette and design aesthetic of the Walk of Fame is reflected in the proposed paving materials for the extended sidewalk, which include poured-inplace decorative concrete with integrally-colored top coat. The addition of feldspar and/or silica mineral admixtures during concrete curing to create a ‘sparkle’ effect in a contemporary interpretation of the historic terrazzo paving. The choice of enhanced concrete could complement the historic terrazzo without mimicking, clarifying the original historic and non-historic elements.
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The interior of the Pantages Theatre features elaborate Art Deco decor, with gold, silver and bronze statues and geometric starburst-shaped chandelier (Courtesy CC/Flickr/Henry Ngos).
Art Deco patterns are an inspiration for the design of streetscape elements.
The gold-plated Oscar statuette is an enduring icon of Hollywood and Art Deco design (Robert Caplin/Bloombergâ&#x20AC;&#x201D;Getty Images).
The J.J. Newbury Building (left) and adjacent Kress Building (right) are two prime examples of Art Deco commercial architecture along Hollywood Boulevard (experiencingla.com).
Example design prototypes for crosswalks and tree grates based on Art Deco design. Actual design of streetscape elements to be determined in the next phase of the project.
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New pedestrian signage provides an example of a contemporary interpretation of Art Deco (Hunt Design / Matt Givot Photography).
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Enhance Landscaping The Concept Plan would enhance landscaping and provide more shade with a new landscape design for the Boulevard and new street trees to augment the existing tree canopy. The landscape concept for Hollywood Boulevard and the Walk of Fame reflects an idealized vision of Southern California synonymous with sun, light and connections to the outdoors, as well as the realities of a warming city and planet and water scarcity. Palm Trees Palm trees are an iconic part of the Southern California landscape and part of the expected experience for visitors from around the world. Rows of tall, slender fan palms line famous boulevards across Los Angeles and permeate the imaginations of people as they are celebrated in the movies and television shows developed in and around Hollywood. Hollywood Boulevard is one of these famous city locations where fan palms line the street providing a natural wayfinding device and a satisfying visual experience of meaningfully engaging with a specific place. The Concept Plan maintains palm trees as an essential element of the Hollywood Boulevard landscape. Existing fan palms along the Boulevard would be preserved and new palms could be added to create a consistent tree pattern along the Walk of Fame. The integrated, cohesive rhythm created by the palms
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would establish a greater sense and feeling of “Place”, consciously and subconsciously alerting visitors that the Walk of Fame is special and differentiated from the adjoining neighborhoods. Shade Trees In addition to the palm trees along the existing sidewalks, a new row of shade trees is located within the area of the proposed expanded sidewalks. Temperatures in Southern California and the rest of the world are increasing every year. The heat is exacerbated in urban areas such as Hollywood by the ‘urban heat island effect’, caused by man-made materials and darker surfaces such as concrete and asphalt (and black-colored terrazzo) absorb the heat and radiate it at greater levels than surrounding rural areas. Urban areas also typically lack landscaping and vegetation that through transpiration, cool the immediate areas where they are located. A new row of shade trees along Hollywood Boulevard on each side of the street would provide shade and cooler temperatures in the area and introduce a new, natural element to the urban nature of the street. These shade trees would also be installed along Vine Street in existing empty tree wells and new locations as shown on the illustrative master plan. Existing shade trees, including Ficus and Jacaranda trees, may remain or be replaced over time depending on their condition. An assessment of existing trees along the Boulevard is currently being conducted as part of a separate effort led by the Hollywood BID, which will be used to inform decisions about the status of existing trees in the next phase of this project.
Tree Wells The landscape concept includes cast-iron tree grates for all new and existing tree wells, which would be flush with the adjacent sidewalks and creates additional level walking space. Tree grates also protect the tree roots from damage and prevent the accumulation of trash and debris within the tree well. The overall appearance provided by the tree grates, stylistically consistent with the other street furnishings, would contribute to a more urbane and sophisticated streetscape. Planting Areas In addition to street trees, new planting areas could provide the opportunity for additional landscaping along the Walk of Fame. These would include raised planters, which would also provide seating at pick-up and drop-off locations, and landscaped areas along the roadway, which would also provide stormwater detention and filtration. Landscaping in these areas could include a combination of small shade trees mixed with other indigenous grasses, sage scrub and chaparral native to the Hollywood Hills and the Santa Monica Range of which they are a part. These plants would be interspersed with other, colorful, high-impact, low maintenance succulents.
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Iconic rows of palm trees epitomize the aura of Southern California.
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Examples of shade trees defining spaces and contributing to the overall streetscape experience
Examples of low-maintenance, high-impact succulents.
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5
Celebrate Hollywood History & Identity
The Concept Plan would celebrate Hollywood history and identity by restoring the Walk of Fame and incorporating new signage. Restoring the Walk of Fame The project would restore the Walk of Fame, by repairing damaged star panels and surrounding terrazzo, while replacing the terrazzo with a new material in the most damaged area along curb edge that is more suitable to the maintenance needs on the street. For more details about sidewalk restoration and infrastructure improvement, see Section 4.4 on page 86. New Historic Signage The Concept Plan provides space for new signage and information to mark places of historic interest along
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the Walk of Fame. Currently, signage about historic features is mounted on sign poles along the sidewalk, contributing to the visual and physical clutter of the streetscape. Instead, new signage would be integrated with amenity spaces or perhaps provided with plaques that could be inlaid in the extended sidewalk. Hollywood Sign Potential Art Installation Located on the hills above Hollywood, the Hollywood Sign is a historic landmark and world-famous icon of Hollywood and Los Angeles. Despite its visibility, due to its location and security concerns, the Hollywood Sign is largely inaccessible to visitors and tourists. One potential concept for public art is an homage to the Hollywood Sign, consisting of large-scale letters along the Hollywood Walk of Fame. This interactive art installation could consist of eighteen twelve-foot high letters spelling out “Hollywood” in both directions along the Boulevard. These large-scale letters are intended to be playful and entertaining
Erected in 1923 to promote a real estate development, the Hollywood Sign has become a Los Angeles landmark.
elements, which could be climbed on and would create “Instagramable” moments. Seats could be located within the surrounding grass-covered space. At night, the lighted letters spaced out along the Boulevard would spell out the Hollywood name to the vehicular traffic in each direction, providing a singular “Hollywood” experience and reinforcing the sense of place.
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Increase Safety & Accessibility for All
The Concept Plan would enhance safety and accessibility with a variety of sidewalk, crosswalk, and intersection improvements. Raised Intersections Raised intersections would create a safe, slow-speed crossing at selected intersections along Hollywood Boulevard. Similar to speed bumps, raised intersections reinforce slow speeds, enhance pedestrian visibility, and encourage drivers to yield to pedestrians at the crosswalk. Raised intersections are demarcated with special paving that indicates to drivers that they are approaching a pedestrian-priority area; typical crosswalk markings are not required.
Raised intersections are flush with the sidewalk, creating access for wheelchair uses and people with strollers, roller bags, and other wheeled devices. Because there is no grade change, ADA-compliant ramps are not required but tactile paving is necessary to alert visuallyimpaired pedestrians. Bollards or barriers along corners are necessary to keep motorists from crossing on the sidewalk and protect pedestrians. The Concept Plan envisions raised intersections with enhanced paving along Hollywood Boulevard at the following cross-streets: • Gower Street • Whitley Ave. • Argyle Ave. • Cherokee Ave. • Vine Street • Las Palmas Ave. • Ivar Ave. • Highland Ave. • Cahuenga Blvd. • Orange Drive • Wilcox Ave. • Sycamore Ave. At locations where raised intersections are not provided, ADA-compliant curb ramps would be installed. Pedestrian Scrambles
Raised intersection with special paving and bollards to demarcate the sidewalk (NACTO).
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Pedestrian scrambles, which provide an all-red phase for vehicular traffic and allow pedestrians to cross in any direction including diagonally, across an intersection, eliminate conflicts between pedestrians and turning vehicles. Scrambles have been successfully implemented along Hollywood Boulevard at Vine Street and Highland Avenue. The Concept Plan envisions additional scramble crossings at intersections with high volumes of right turns and pedestrians. Pedestrian scrambles can be implemented at raised intersections as an added safety feature and pedestrian convenience.
Corner Bulb-Outs The Concept Plan does not include any changes to the number of lanes or provision of on-street parking on the north-south streets that cross Hollywood Boulevard (except Vine Street). However, curb-bulb outs have been added at the Hollywood Boulevard intersections where north-south oriented streets have street parking, reducing the crossing distances across these northsouth streets and also allowing pedestrians to be more visible to vehicular traffic. The curb-bulb outs are limited in length in order to maintain the number of existing street parking spaces along these cross streets. At all intersections, the Concept Plan envisions reduced curb radii to enhance pedestrian safety. The radius of the corner at intersections directly affects the speed of turning vehicles and the distance pedestrians must cross. The National Association of City Transportation Officials (NACTO) advises “While standard curb radii are 10–15 feet, many cities use corner radii as small as 2 feet. In urban settings... corner radii exceeding 15 feet should be the exception.” Mid-Block Crosswalks Two existing mid-block crossings on Vine Street would be enhanced to improve pedestrian safety. Pedestrian visibility would be enhanced by eliminating on street parking and providing a sidewalk extension at the crosswalk location. These crosswalks would also be raised so that they are flush with the level of the sidewalk. Additionally, stop lines at these crossings would be set back 20–50 feet, so that people crossing the street are visible to the driver in each lane when a vehicle is stopped at the stop line in the adjacent lane.
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Curb cuts increase accessibility for disabled pedestrians as well as those with strollers and small children (NACTO).
Diagram of best practices for raised intersections (NACTO).
Scramble crossing with decorative paving in London.
Small corner radii reduce crossing distances along Oxford Street in London.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
There are existing pedestrian scrambles along the Hollywood Blvd. at the intersections of Highland Avenue and Vine Street.
Diagram of best practices for mid-block crosswalks (NACTO).
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7
Simplify Access & Parking
The Concept Plan would simplify access and parking for residents and visitors, by creating new dedicated ride-hailing pick-up and drop-off areas, providing centralized valet parking locations close to major destinations, and improving access to off-street parking. Ride-Hailing Pick-Up and Drop-Off In response to the rising use of ride-hailing services, such as Uber and Lyft, the Concept Plan incorporates dedicated pick-up and drop-off zones for taxis and ride-hailing vehicles. These pick-up and drop-off zones would provide a safe and comfortable location space for passengers to wait for their ride, and allow taxis and
ride-hailing vehicles to pull out of traffic when picking up or dropping off passengers. Parking and commercial loading, including by tour bus operators, would not be permitted in these locations. Valet Parking The Concept Plan also incorporates locations for valet parking zones along the Walk of Fame. These centralized valet parking locations could use currently under-utilized space within existing public parking facilities. The operation and maintenance of these locations could be overseen by the City, the BID, or another entity, and revenue from the operation of valet parking zones could also be used to offset the loss from the removal of onstreet metered parking to accommodate them.
Off-Street Parking The changes proposed as part of the Streetscape Concept plan would augment planned improvements, including new digital signage at gateways to Hollywood, and digital signage at public garages that will show the number of spaces available in real-time. Signage and wayfinding improvements are part of a separate effort by the City, which preceded the development of the Concept Plan.
It is expected that valet parking may only be provided at peak times, such as evenings and weekends. At other times, these spaces could be used for commercial loading to serve businesses along the Boulevard.
Digital signage can provide real-time information, directing drivers to available parking. Signage and wayfinding improvements are part of a separate effort by the City, which preceded the development of the Concept Plan.
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YUCCA
GOWER
ARGYLE
VINE
IVAR
CAHUENGA
WILCOX
EL CENTRO
SCHRADER
HUDSON
WHITLEY
CHEROKEE
LAS PALMAS
MCCADDEN
HIGHLAND
LADOT CHEROKEE GARAGE
ORANGE
ORANGE
SYCAMORE
LA BREA
LADOT HOLLYWOOD & HIGHLAND GARAGE
LADOT WILCOX LOT
MOBILITY
LADOT VINE GARAGE
SELMA
Metro Red Line Station Metro Rapid Bus Stop Metro Local Bus Stop
SUNSET
Rideshare Pick-up / Drop-Off Valet Parking Pick-up / Drop-Off Off-Street Parking (Public)
1” = 500’ @ 11” x 17”
Figure 4.5 Proposed Mobility Concept HOLLYWOOD WALK OF FAME Concept Plan | January 2020
0´
250´
500´
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Improve Alternative Mobility Options
The Concept Plan would improve alternative mobility options that allow residents and visitors to access the Walk of Fame without driving, reducing congestion, noise, and emissions. Alternative mobility options include both active transportation, such as walking or bicycling, existing public transportation, such as buses, as well as new modes of clean, electric transportation, such as scooters and other battery or people powered vehicles. Increasing these options for people visiting the Hollywood Walk of Fame would reduce congestion in the area, contributing to environmental sustainability and healthier lifestyle choices. Enhanced Bus Stops The Concept Plan provides space for enhanced bus stops with dedicated drop-off zones and waiting spaces for public transit. The stops shown are notional, based on the existing bus stop network along Hollywood Boulevard with some minor alterations. Bus stops could be relocated from blocks designated as flexible Event Plazas, in order to minimize disruption to the bus network during events. Typical bus stops for Metro and LADOT buses would include dedicated pull-out areas, allowing these buses to move out of the travel lane while picking-up or
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
dropping-off passengers. This allows other vehicular traffic, including Metro Rapid buses, to continue moving unobstructed but creates the potential for delay as local buses are required to wait for a break in traffic before reentering the travel lane.
Lanes on each side of Hollywood Boulevard and Vine Street within the project area. These lanes could serve all types of slow-speed electric and active transportation modes, including bicycles, electric bicycles, scooters, skateboarders, and roller bladers.
Hollywood Trolley
Providing Alternative Mobility Lanes would enhance safety for pedestrians, by moving these modes off the sidewalk and provide protection for the historic terrazzo from the stresses generated/imposed by these alternate transportation elements.
Enhanced bus stops could also serve a potential future Hollywood trolley, which is envisioned to shuttle people along the length of the Hollywood Walk of Fame. A trolley would add an additional level of flexibility and mobility for all visitors to the Walk of Fame and will help shuttle people, especially in the event of inclement weather, and would also assist elderly and disabled persons and families with children, among others, along the length of the Boulevard. The trolley could be a high-technology branded autonomous vehicle symbolizing the forward-thinking futuristic direction of Hollywood or be a trackless replica of the original Pacific Electric Red Car rail line cars that traversed Hollywood Boulevard during the earlier part of the 20th century - creating a connection to the historic grand past of Hollywood Boulevard. Alternative Mobility Lanes The City of Los Angeles 2010 Bicycle Plan designates the portion of Hollywood Boulevard and Vine Street encompassing the Walk of Fame as part of the Cityâ&#x20AC;&#x2122;s future Backbone Bikeway Network. The Concept Plan incorporates the vision of the 2010 Bicycle Plan with the inclusion of Alternative Mobility
As shown in the Concept Plan, Alternative Mobility Lanes would be located at the elevation of the vehicular roadway, separated from the adjacent vehicular lanes. Currently, there is limited space for bicycle and scooter parking along the Boulevard, and the haphazard placement of these items creates an obstacle for pedestrians. The Concept Plan includes dedicated areas that could be used for bicycle and scooter parking, to address concerns about safety and sidewalk clutter.
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Enhanced bus stops could feature seating, lighting, and dynamic signage with real-time information, such as those in Paris (top) or West Hollywood (bottom).
Potential options for a Hollywood trolley include autonomous driverless vehicles (top), stylized bus (middle) or replicas of the original Los Angeles Red Cars (bottom).
Note: Images shown illustrate potential concept only. Design and placement of mobility elements to be determined.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
An Alternative Mobility Lane could serve bicyclists and electric scooter riders (top), while designated parking areas could address concerns about sidewalk clutter (bottom).
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Catenary SOLUtIOnS
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The Catenary Solutions series now allows nearly every Neri lantern, both Contemporary and Heritage, to be installed on standard cable in any application. Choose from three brackets:
Augment the Experience
simple cable bracket for use on slacked or straight cable, angle-mount bracket offering slope adjustment up to 45 degrees, and a decorative slide-mount bracket. The Catenary
top right Milan, Italy Neri Catenary Solutions using Light Nova fixture for public space application.
The Concept Plan could augment the Walk of Fame experience with new lighting, technology, and a visitor center.
Solutions work on standard 3/8” to ½” tension cable and have a water-protected entry and
exit path for standard outdoor-rated SJ wiring.
Use Catenary Solutions for an ethereal element on your next project.
top left alexandria, Va, USa Neri Catenary Solutions using Light Chara fixture for pedestrian application.
Materials. The brackets are manufactured in hot-galvanized steel (UNI EN ISO 1461).
Finishes. The standard color is Neri grey; created
dynamic, programmable lighting along the Boulevard, as well as catenary lights over the roadway to provide additional illumination. Lighting improvements could also include facade lighting to highlight historic buildings.
Bottom left Verona, Italy Neri Catenary Solutions using Light 34 fixture for area lighting application.
Bottom right ravenna, Italy Neri Catenary Solutions using Light 34 fixture for roadway application.
Mobile App A mobile app is another way to provide information to visitors and enhance the experience of the Walk of Fame. A separate effort by the Hollywood Chamber of Commerce is exploring options for a new mobile app, which could potentially include augmented reality features.
with a color formula designed to replicate
the characteristic tone of cast iron. All materials are further treated with a highly eco-friendly, water-based paint process. Salt spray and UV
Visitor / Experience Center
Exposure testing of over 1500 hours is conducted to the most rigorous standards.
2
Currently, the Hollywood Walk of Fame does not have an easily identifiable starting point or circulation path for visitors. A visitors center would provide a central location to obtain information, maps, official merchandise, historical facts and anecdotes and allow the opportunity for human interaction between visitors and representatives of the Walk of Fame. A meeting point for tour groups, exhibitions, presentations, screenings and fund-raising opportunities are all positive attributes possible with the inclusion of a visitors center.
Neri North America · Catenary Solutions Series
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Enhanced Lighting In parallel with the development of the Concept Plan, the Hollywood Entertainment District BID is undergoing a project to enhance lighting throughout Hollywood. That project may include a number of improvements along Hollywood Boulevard which could augment the experience envisioned in the Concept Plan. Potential lighting improvements may include the addition of new
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Lighting used to highlight features of historic buildings.
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Recently completed visitors centers at Northeastern University and the University of Oregon. Technology-rich exhibit spaces combine with places for gathering, information, presentations and merchandising.
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4.3 Street Configuration
Overview The Concept Plan envisions reconfiguring Hollywood Boulevard and Vine Street as “complete streets.” Complete streets are streets that are designed to safely accommodate all users whether they are walking, biking, driving, or using transit. As part of the planning process, the project design team developed four concept design options, as shown in Figure 4.6. Stakeholders and community members reviewed the concept design options and provided feedback. In general, the two options that received the most stakeholder and community support were Options 2 and 3. The proposed concept design detailed in this document incorporates features of both of these options in the core of the project area, as well as elements of Option 1 as a transition zone at the east end of the project area. The concept design includes three street typologies for Hollywood Boulevard and two street typologies for Vine Street within the project area, as shown in Figure 4.7 on page 85 . These typologies work in concert to transition from the existing context to a reconfigured Hollywood Boulevard that realizes the vision of a complete street.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
Figure 4.6 Concept Design Options OPTION 1 Basic Complete Street
OPTION 2 Enhanced Complete Street
OPTION 3 Enhanced Complete Street with Flexible Event Plazas /
OPTION 4 Pedestrian Promenade
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HIGHLAND PLAZA
LAS PALMAS PLAZ A
EL CAPITAN THEATRE
WHITLEY PLAZA
HOLLYWOOD BLVD
CAHUENGA PLAZA
EGYPTIAN THEATRE
VINE PLAZA
W HOTEL
SELMA
TYPOLOGY A Complete Street Transition TYPOLOGY B Enhanced Complete Street TYPOLOGY C Flexible Event Plaza with Removable Bollards TYPOLOGY D Vine Street Transition TYPOLOGY E Vine Street Complete Street
Figure 4.7 Proposed Street Configuration HOLLYWOOD WALK OF FAME Concept Plan | January 2020
SUNSET
GOWER
ARGYLE
HOLLYWOOD PANTAGES THEATRE
VINE
HOLLYWOOD PACIFIC THEATRE
CAHUENGA
WILCOX
DOLBY THEATRE
WHITLEY
LAS PALMAS
HIGHLAND
ORANGE
LA BREA
HOLLYWOOD & HIHGLAND CENTER TCL CHINESE THEATRE
CHEROKEE
YUCCA
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4.4 Sidewalk & Infrastructure Improvements
Sidewalk Restoration Restoration of Star Panels The project will maintain the terrazzo star panels and adjacent terrazzo panels. As noted in Section 2.2 on page 22, as part of this project, the existing Walk of Fame star panels were evaluated and assigned one of five ratings based on the observed condition: Excellent, Good, Fair, Poor, or Relocation Required. Those panels rated Fair, Poor, or Relocation Required will be repaired or relocated as appropriate. The cross-slope of the existing Walk of Fame sidewalks was not evaluated for conformance with current accessibility requirements. It is assumed that, other than the repair of damaged star panels, the Walk of Fame will remain “as is.” Replacement of Area of Most Damage The area between the existing curb and the edge of the (3) 36”x 36” strips of black terrazzo and stars varies but is approximately 4 feet in width. In addition to the existing tree wells, this strip comprises the majority of above ground and underground utilities, infrastructure and street furnishings. Due to upgrades, changes and repairs to these items over time, this strip of terrazzo has become the most damaged portion of the Walk of Fame.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
As part of the implementation of the Concept Plan, this area of existing terrazzo would be replaced with an alternate material, complementary to the historic terrazzo, that will be easier and more cost effective to replace, repair, and accommodate utility changes as shown in Figure 4.8. Also as part of the project, old and unused infrastructure including parking meter stanchions, newspaper boxes, public telephones and old signage, would be removed. Specifications and Details The Hollywood Walk of Fame sidewalk is a City of Los Angeles Historic Cultural Monument (designated in 1978), and as such particular standards apply to any repair or restoration work. In 2018 the City of Los Angeles Department of Public Works Bureau of Engineering published the Hollywood Walk of Fame Specifications and Details (Standard Plan S-445-0). This document formally standardizes specifications for the Walk of Fame and constitutes the required basis for future repairs. As part of the next phase of this project, the specifications and details would be updated.
Drainage & Underground Utilities To accommodate the extended sidewalk, new stormwater catch basins would be installed, connecting to existing stormwater laterals. The extended sidewalk would slope away from the existing sidewalk and towards a new curb and gutter, as show in Figure 4.9. Subsurface investigations were not performed as part of the Concept plan and unforeseen circumstances such as the need to reroute and/or excavate any existing utility corridors, conduit banks, water, storm and sewer lines, archeological finds or historical artifacts (such as railroad tracks embedded in the existing concrete pavement) could impact the design, cost, and schedule of the project implementation.
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ROADWAY ASPHALT
EXPANDED SIDEWALK DECORATIVE CONCRETE
UTILITY CORRIDOR DECORATIVE CONCRETE
WALK OF FAME TERRAZZO
EXISTING SIDEWALK
TURN
LANE 1
PROTECT MOBILITY
EXPANDED SIDEWALK
ALT MOBILITY LANE
EXISTING PAVEMENT
NEW EXPANDED EXISTING TERRAZZO SIDEWALK TO REMAIN SURFACE SURFACE TERRAZZO B A EXISTING TERRAZZO TO BE REPLACED AMENITIES UTILITIES WALK OF FAME NEW EDGE OF CURB
EXISTING EDGE OF CURB
10
Figure 4.8 Proposed Sidewalk Restoration
Figure 4.9 Conceptual Sidewalk Extension and Drainage Prepared by DCA Civil Engineering Group
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Street Paving Enhanced Paving The Concept Plan envisions special paving for flexible event plazas and raised intersections. Integrally-colored concrete pavers or a similar material would be used to create geometric patterns within the road surface. Each event plaza would feature a unique paving pattern, as shown in Figure 4.10. Roadway Resurfacing The Concept Plan includes roadway resurfacing within the project area. Where enhanced paving is not planned, the existing roadway along Hollywood Boulevard between La Brea Avenue and Gower Street, and along Vine Street between Yucca Street and Sunset Boulevard would be rehabilitated with the removal of several inches of existing pavement, the addition of new asphalt, and re-striping of the vehicular lanes.
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Colored concrete pavers for pedestrian-friendly streetscape at 16th Street Mall in Denver, Colorado.
Colored concrete paver sidewalk extension to accommodate increased pedestrian traffic Colorado Street in Santa Monica, California.
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Pedestrian Plaza A
Pedestrian Plaza B
Pedestrian Plaza C
Pedestrian Plaza D
Pedestrian Plaza E Conceptual option shown. Actual design of paving to be determined in the next phase of the project.
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Figure 4.10 Potential Event Plaza Paving Patterns
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4.5â&#x20AC;&#x201A; Operations & Maintenance
Overview The Hollywood Walk of Fame Concept Plan is a conceptual vision for future improvements and, therefore, does not include details about implementation, operations or maintenance. As part of the further design and implementation of the ideas presented in this Concept Plan, significant consideration should be given to the operations and maintenance of Hollywood Boulevard and the Walk of Fame. Special Events Hollywood Boulevard is currently host to a wide variety of special events that occur throughout the year, including the Academy Awards ceremony, film premieres, Walk of Fame star ceremonies and the Hollywood Christmas Parade. The Concept Plan is designed to accommodate all of these events, which contribute to the vibrancy and unique character of the Boulevard. Many of the special events that currently occur require the partial or full closure of the Boulevard to traffic. In the future, these events could continue to occur and street closures of the flexible event plazas could be managed in a similar process. One of the signature events that occurs along the Boulevard is the presentation of new stars along the Walk of Fame. These star ceremonies are presented by the Hollywood Chamber of Commerce. Currently, as part of the typical setup for these events, one lane of traffic is closed, and pedestrian barricades are setup to cordon off the sidewalk where a small stage is installed. Folding chairs for invited guests are placed in the parking lane and a viewing area for the general public is established behind along with clear area that is maintained to allow pedestrian traffic to pass by.
HOLLYWOOD WALK OF FAME Concept Plan | January 2020
The typical set-up for star ceremonies includes barricades which cordon off an area for seating and a standing area for members of the public; a clear passage for pedestrians is maintained between this area and the street (left). A small stage is erected on the sidewalk behind the star to be unveiled, and risers are set-up for members of the press (right).
No changes are proposed to the set-up for star ceremonies. The stage and barricades could be set-up as they are currently, and the seating could be set-up on the expanded sidewalk which replaces the parking lane. No lane closure would be required; however, these events would necessitate the temporary closure of the alternative mobility lane to allow pedestrian traffic to flow through this area to bypass the event. Amenities & Street Furnishings In order to successfully implement a program of amenity spaces, a maintenance and operations plan is required. The maintenance and operations plan should identify the process for selecting and installing furnishings, and the entity responsible for overseeing that process as well as the day-to-day maintenance of the amenity spaces.
The maintenance and operations of amenity spaces may be overseen by the City, Council District, Business Improvement District, or another entity. In some cases, amenity spaces may be maintained by local businesses along the Boulevard in partnership with the entity responsible for overseeing their operation. For example an â&#x20AC;&#x153;Eatâ&#x20AC;? amenity space could be maintained by a restaurant owner who would be responsible for watering and pruning the vegetation in the planters, storing movable tables and chairs at night and resetting them in the morning, and keeping the amenity clean and repaired. In exchange, partner businesses could be granted the use of an amenity space for their business.