Officina Sans Erik Spiekermann
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Officina Sans Book Regular
Officina Sans Created in 1990 by Erik Spiekermann, Officina Sans was originally intended to be used for office correspondence. Officina combines the honest “information only” look of a typewriter face with the legibility, additional stylistic choices and more economical use of space. The type works very well in low resolution output devices, such as ink-jet printers and the screen. Style The Officina Sans is a sans serif typeface that is clean, but not lifeless, vertical but not crowded, and scores high in readability. The font is legible enough for corporate use, yet playful enough for advertising or marketing materials. Also, it is a good choice not only memos and faxes, but for just about any typesetting that needs a bright, up-to-date look. Humanist Sans Serif When the first examples of sans serif fonts finally appeared, they were so controversial that critiques called them “grotesque,” and the fonts were very rarely used outside of the advertising realm. In the 1920s, the German Bauhaus movement embraced the new typeface style because it served Traits like the left-pointing serif of the i and j, the tail of the lowercase l, and the slightly heavy punctuations, which link this design to its typewriter cousins also serve the dual purpose of improving character legibility.
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a practical purpose and was not artificially adorned. For the first time, sans serif was considered beautiful by a popular school of thought and slowly the public began using the font style for everyday purposes. Behind the Type Spiekermann, now 62, is considered one of Germany’s leading authorities on type. He is also a cofounder of the countries largest design firm MetaDesign, as well as the creator of FontShop International and the United Designers Network. During Spiekermann’s extensive career as a typographer, he has designed several typefaces including Officina Sans, Officina Serif, Govan, Berliner Grotesk and Meta. Today, Erik Spiekermann as a professor of Communication Design at Bremen University in Germany. He also serves as the Vice President of the German Design Council and as the President of the International Institute for Information Design. FontShop With the start of the digital revolution in type design and distribution in 1989, Spiekermann began the first mail-order distributor for digital fonts with the help of his wife. They called the operation FontShop, which later became FSI FontShop International. FontShop offers more than 100,000 fonts from dozens of expert-selected foundries, including their house brand: FontFont. MetaDesign This design firm was created with the importance of the role of type in corporate branding and communication. Spiekermann’s business has represented popular brands such as the Adobe, Sony, Polo Ralph Lauren, Nokia, Yahoo, Audi, and Volkswagen.
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Erik and a friend in his home in Germany.
Officina Sans Book Italic
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U O J D X S M G A V P K E Y T N HI C W R M G A V P K E Y T N HI C W R M G A V P K E Y T N HI C W R M G
Colophon Officina Sans booklet was produced by S. Bess McLaughlin at the University of Louisville in Kentucky. Body text was set in 9/12 Officina Sans, aligned flush left. Captions were set in 8/10 Officina Sans Bold, justified. Printing by Miller IT Center on international standard size (A4) white cardstock paper. Basic text composition was stolen borrowed from Erik Spiekermann’s book entitled Stop Stealing Sheep & Find Out How Type Works, 2002.
Officina Sans Book Bold
Resources Headly, Gwen. The Encyclopedia of Fonts. Cassell Illustrated, 2005. Jong, Cees ,et al. Creative Type: A Sourcebook of Classical and Contemporary Letterforms. Thames & Hudson Press, 2005. ITC Officina San Std. 14 July 2009. Adobe. 8 Sep. 2009 <store1.adobe.com/cfusion/store/html/index. cfm?&store=OLS-US&event=displayFontPackage&code =1077>. The World of Fonts: Sans Serif History. 22 Feb. 1998. internet.com. 8 Sep 2009 < www.webreference.com/ dlab/9802/sansserif.html>.
left Promotion poster right Layout of Erik’s book Stop Stealing Sheep & Find Out How Type Works beside the simplified version used for this booklet.
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a practical purpose and was not artificially adorned. For the first time, sans serif was considered beautiful by a popular school of thought and slowly the public began using the font style for everyday purposes. Behind the Type Spiekermann, now 62, is considered one of Germany’s leading authorities on type. He is also a cofounder of the countries largest design firm MetaDesign, as well as the creator of FontShop International and the United Designers Network. During Spiekermann’s extensive career as a typographer, he has designed several typefaces including Officina Sans, Officina Serif, Govan, Berliner Grotesk and Meta. Today, Erik Spiekermann as a professor of Communication Design at Bremen University in Germany. He also serves as the Vice President of the German Design Council and as the President of the International Institute for Information Design. FontShop With the start of the digital revolution in type design and distribution in 1989, Spiekermann began the first mail-order distributor for digital fonts with the help of his wife. They called the operation FontShop, which later became FSI FontShop International. FontShop offers more than 100,000 fonts from dozens of expert-selected foundries, including their house brand: FontFont. MetaDesign This design firm was created with the importance of the role of type in corporate branding and communication. Spiekermann’s business has represented popular brands such as the Adobe, Sony, Polo Ralph Lauren, Nokia, Yahoo, Audi, and Volkswagen.
Officina Sans was briefly used in the advertising for this popular printing company.
Officina Sans Book Italic
Colophon Officina Sans booklet was produced by S. Bess McLaughlin at the University of Louisville in Kentucky. Printing by Miller IT Center on international standard size (A4) white cardstock paper. Basic text composition was borrowed from Erik Spiekermannâ&#x20AC;&#x2122;s book entitled Stop Stealing Sheep & Find Out How Type Works, 2002. Text was set in 9/12 Officina Sans. Resources --Headly, Gwen. The Encyclopedia of Fonts. Cassell Illustrated, 2005. --Jong, Cees ,et al. Creative Type: A Sourcebook of Classical and Contemporary Letterforms. Thames & Hudson Press, 2005. --ITC Officina San Std. 14 July 2009. Adobe. 8 Sep. 2009 <store1.adobe.com/cfusion/store/html/index. cfm?&store=OLS-US&event=displayFontPackage&code= 1077>. --The World of Fonts: Sans Serif History. 22 Feb. 1998. internet.com. 8 Sep 2009 < www.webreference.com/ dlab/9802/sansserif.html>.
Layout of Spiekermannâ&#x20AC;&#x2122;s book entitled Stop Stealing Sheep & Find Out How Type Works which explains what type is and how you can use it to enhance legibility, meaning, and aesthetic enjoyment.
Officina Sans
Book Bold