Smart Seeds

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Capsules of adventure

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smart seeds



Capsules of adventure

Laia Pose Gratacรณs โ ข San Francisco, CA


Copyright © 2013 by Laia Pose Gratacós Designed by Laia Pose Gratacós for David Hake’s Graphic Design I class at the Academy of Art University in San Francisco, CA in fall 2013.


CONTENTS Bitmap

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Grid

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Paper Composition

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Infographic

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Environmental graphic

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Pattern

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Type Composition

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Letterforms

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Photography

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Identity

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Website

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Bibliography

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smart seeds


SMART SEEDS A seed is a road map, a construction plan, the beginning of a new plant. Inside its hard shell, nature has packed everything needed to produce a duplicate of the plant that created the seed.

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BITMAP A set of bits that represents a graphic image, with each bit or group of bits corresponding to a pixel in the image.

It is important that young plants start life a good distance from their parents, so they can get plenty of light and nutrients.

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smart seeds

Plants produce sweet and showy fruits on purpose to be eaten, so that the seeds may be carried away by animals and humans.


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GRID A grid is a pattern of horizontal and vertical axes that intersect at regular intervals.

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smart seeds


A grid is an organic, integrated response to content. It expresses both the architecture and the music of the page. In typographic design, a grid system is a method of organizing and clarifying text on a page, reinforcing hierarchy, and amplifying meaning.

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PAPER COMPOSITION Paper, like seeds has its origins in trees and certain plants. Even tough commonly used for writing, drawing or printing paper can be used in many creative ways.

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The sunflower is an annual plant native to the Americas. Its name is derived from the flower’s shape and image, which is often used to capture the sun. The plant has circular flower heads. Each one consists of many individual flowers

that mature into seeds, often in the hundreds, on a receptacle base. Leaves of the sunflower can be used as cattle feed, while the stems contain a fiber which may be used in paper production.

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INFOGRAPHIC A visual representation of how the Smart Seeds are organized.

advertising

engineering

1. Color, odor, and pleasant taste of fruits are advertisements. Sweet and showy fruits are likely to be eaten and carried away by animals.

4. Winged fruits and seeds. These seeds fall with a whirl. 5. Seeds with parachutes. They can be sustained and transported by the wind for a longer distance. 6. Explosive seedpods. Some plants use their seedpods to propel their seeds out in the air. 7. Seeds and fruits as boats and rafts. Many plants which are aquatic or live near water have seeds that can float, and are carried by it.

cafeteria 2. Edible seeds. Many seeds are edible and the majority of human calories comes from seeds, especially from cereals, legumes and nuts.

finances 3. Seed Finances. Do we want a large number of small and light seeds or a small number of large ones?

logistics 8. Hooks or points to catch a ride. Some fruits of weedy-looking herbs have a sharp, stiff hook at the end to help in holding fast to animals’ hair, fur, wool, or feathers.

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ENVIRONMENTAL GRAPHIC Display of design creations in a 3 dimension environment.

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PATTERN Groups of design elements that repeat in a discernible manner.

Seeds come in many shapes and sizes. Orchids have the smallest seeds, some of them are almost microscopic and each capsule can contain over a million of them.

The seed of the Coco de Mer palm is the largest of all. Only found in the Seychelles, it can weigh up to 60 pounds.

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TYPE COMPOSITION Dynamic compositions using only type that bring the meaning of a concept to life.

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Y V YV V V Y Y V V V Y

.

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LETTERFORMS The development or design of the shape of an alphabet letter.

Seeds such as black beans contain a young plant called an embryo. Under suitable conditions the embryo will grow into a genetically unique plant similar to its parent.

To embody the essence of this phenomenon, all the designed letterforms grow their shapes out of a small “c� embryo.

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The principal purpose of the fruit is the protection and dissemination of the seed.

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Seeds are the soul of fruits. Could you recognize the fruits without their seeds?


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PHOTOGRAPHY The art of photography is about creating images capturing light. 32 smart seeds


The collection of images in this section display details of seeds and their parent plants using depth of field and/or motion through the camera lenses.

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IDENTITY Logos are meant to be easily recognizable and communicate the essence of the concept in one take.

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Sunflowers have a Golden Spiral seed arrangement. This provides a biological advantage because it maximizes the number of seeds that can be packed into a seed head.

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WEBSITE Design of a website to showcase the book Smart Seeds on the net.

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BIBLIOGRAPHY Books Robert Lee Behme, Incredible Plants. Sterling Publishing, 2013. Jeffrey Bates, Seeds to Plants. Gloucester Press, 1991. Dianna Hutts Aston and Sylbia Long, A Seed is Sleepy. Chronicle Books, 2007. William J. Beal, Seed Dispersal. Project Gutenberg Ebook, 2008. Michael Fenner, Seed Ecology. Chapman and Hall, 1985.

Websites http://www.wikipedia.org http://www.britannica.com http://www.thefreedictionary.com

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COLOPHON Typefaces used: (Main body): Scala (Headers): ScalaSans Both were designed by Dutch typeface designer Martin Majoor, between 1990 and 2003. They were released through FontFont.

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