百號齊鳴-臺北老商號的故事

-

-------------

ldltl

004 006 008

jff;JJ<ff)3 ----Ill \T •I

A

I I~ 7,;_ Y.:,.,. !{ 11

',/4 ,.., ' nJt 'r-

j~l. -f:::. lZ H, •J;:\R: ,lg! , )( l1X t

0 10

ldllt!U -----------J: jij

~

012 f:. t! -------------------------- ------------------------------ 014 ~ ~---------------------------------------------------------016

if! ~ ff ~ f:. 1i--------------------------------------------------------018 1; ot rt m --------------------------- ----------------------------- 020 ff tc ~ 02 2

*

* ----------------------------------------------- --------------------- 024 mumff~ -------------- ------------- ----------------------------- 026 Iii!!°* JI±----------------------------------

ill$

!I~ I

ff~

-----------------------------------------------------

IMNl ---------

---

--- 028

030

ffgwf?ll~ rn------------------------------------------------------o32 ~ ff)3Ji WSill-------- -----------------------------------------------034 ~~µJG --------- -------------------------------- --- ------------------- 036

ii Ji mi~i rn ------------------------------------- ------------------- 038 ~ ii tc ------------------------------------------------------------040 'I tlJrf..Ii ---------------------------------------------------------04 2 JI!1'(:if&---------------------------------------------------------044 fl3tf Hi}i.------------------------------------------------------------046 ~

ldffill ------------

048 U)3JI!.i!IJO~ 11 --------------- -------------------------------- --------- 050 ¥Bl)I Imgl:j~ 11----------------------------------------------------052 ~ ~ I B :¥4Jfil------------------------------------- ------------- 054 ffi - n~# ---------------------------------------------------------056 ~ l!IJU ~ ----------- - - - ------------------------------ - - -----------058 ~ i!1JO ~ ----------------- -- - -- - -------------- ------------------- 060 El'Jcti ~ ti ---- ---------------------------------------------------062 -t '¥ ~ wtSill-------------- ----- ---------------------------------- 064

*

m *

,1

* fa TrAf~

-·

iPri11 -------------------------------------------------------066 ,Mi~ 11-------------------------------------------------------068 ~

m:a.-----------iPri11-------------------------------------------------- * m:a.11---- ----------------------------------------------------

nmI

070

o72 o74 0 Iii ~ M ffi ~ ----------------------------------------------------o76 tiffrg~l\'l ~ R 7J<------------------------------------------------ 078 ff ~ :fui.:isi: ----------------------------------------------------- 080 3s.~ :5CJt ----------------------------------------------------------082 -Jilfl /:&t±-------------------------------------------------------084 ft ff fl Im----------------------------------------------------------086 B ~ • ~ 11------------------------------------------------------ 088 ~

* *

lflilfilU------------

090

- t:ltfe!---------------------------------------------------------09 2 lffir1fl§ H~----------------------------------------------------------094 ,j,~ Iii • ~ '1 --------------------------------------------------- -- 096 ~

-

~

-----------ft -----------------------------------------------------------------098 100

$Jljf; fiii-------------------------------------------------------------· 102 ~ ~ ~ --------------------------------- -----------------------------· 104 ~ ~ ft 106

r ------------------------------------------------------·

--

-----------i@i~ ffi fl l!!ti----------------------------------------------------lff ft -j( $ ~ & ~ i@iIDJtJI!,tg ------------------------------------i; Ii, fl :Jt~ i@iIDJt---------- -------- ---- ---- ---- -------------------~

Ul®•d -----------IIMN ------------

108 110 112

116

118 134

iil ~ wl----------------------------------------------------------· 136 Ii ffi ft ~g-----------------------------------------------------------·138 @ B lfflJI fi5 ~ ---- ----- -------------------------------------------- 142 AA!; lffl~ ~ ~ •- -------------------------------------------------- 14 7

fl~.~

RR• ~~·~~-,M~*~Z~~-~·*ffi~~A • ~B¥WR~~ 11, Z ~ Its! w Jl ~ i ~ , ~ AI' B~~ ti - B~09ft~ 't'L R ~ B~~ ~ tftfj ,•~rra~••w$~~fu&m~,x~•~~11~fu~ffia a ,ttwmw J~~fu~ffis,ar:pmmw~H~*~mooq~Na~~••,•~ ~-fi·•~rr~w•~~~~-~---~- ~o rrr~••• - • ~~--~~$JffiRr:p,ey~9~1¥M~'t'l*g ww*~•~·••·••·••m1•w~••~~•,&1ts1mmwnw~ ~•·m~a~•*;&aaBs~q••*•·••·~Ififtn~~••~ fflit111 ~ I~ft;J ; £ ey PJtlMlJUgg ~ l 949i¥ PJ~B3 't'I *gmR~*~111Htil , t.i ~-,.~fll*~••;m®••J~~~fu~n,••w~A~~g,~m 1 1 0

• :t~~t~ekJ~A~JJ 0

•~~~••m•~m~•m~•~•~~~m,~•~•oo • ~~~~,

••1 • ~ft•1• *•~•1ft~iw~m~•~m,nffmm••~• 0

~~$,.fflmR« • ~~~~~~@ffi,ffiJ!ft~fflm~±~ 0

Looking back at the history of Taipei, Monga and Dadaocheng, which enjoyed the convenience of shipping on the river, were the earliest areas to be developed in Taipei. Later, they became extremely prosperous business centers because of trade of camphor and tea.

With the elapsing of time as well as the cultivation of enthusiasm and hospitality, Taipei has now developed characteristics of a diversified culture through continuous absorption of new energy from international

cultures. Among them, old stores, which appeared along with

business trends were symbolic of the time. These old stored kept enriching Taipei as they followed popular trends of the world as well as having rich local cultural roots .

In this exhibition of "The stories of the historic stories in Taipei", we'll be able to trace the old stores' footprints of incense making, paper gluing, cake-baking, wedding supplies making as well as stores that sold tea and groceries brought by prosperous shipping businesses.

We can also find Japanese style artistic traditional

cypress wood buckets, steamed snacks,

hand-crafted jackknives and so on . Furthermore,

we'll be able to experience Cheongsam

and embroidered

shoes and savor the essence of delicacies from provinces across China .

These were all brought to Taiwan by Chinese inhabitants after the year 1949. These rich and diversified cultures together with a strong sense of the human spirit present Taipei's unique and charming attraction.

Taipei's old stores reveal the depth of history and culture in this city. They witnessed the growth of Taipei and enriched images of Taipei's history . This book records the wonderful process and memories of that time . We hope that, through the understanding of the history of these old stores, we can reawaken our citizens ' shared memories of growing up in Taipei and, as a result, cherish this land more than ever.

Mayor,

Taipei

City

•~•&MN~R~,ffft~~J~ftM,m@~ftM~Rlffl8ij,~~ ff~J•~A~~E0~m~•,••mM•a,~~JJ*~ffi,flffifflamea 0•*~---~g•E0x~--,~~~m~~m~±~~~fflE0n • 'ftJt!!E0ffi~ !

-~ffl

·· · ~~~~-~tt~fl,~7MffimE0Wm,•• ,ft~E0A$ ~E~~t~tt:aE0m~*·, f>£fttt!!ffi~iliw, Enl:sf pgft~~~JJ • E0~ttffit11I, :tn~~~lbmAE03'6J!lti 0

i®ft~M@~m,J~fil . ~E0ijU,R~ft~~mE0•~,-·~~ £ti~~ A7 M• :Lt!'.0 Xft• 'l ffl !'.0 Affi , a ~ >'i-£ti~~IB!i I: :Lt~ Rlf 1o1 , mM ~--,-~EnKMffl•§~*'•~•m!'.0~ffi~-~-,-~.@~ftE0~·-mM•ME0~$~$,;~~-- · ~-~ff~Q,JaMill•~-m JI lb E0 :ii A 0

•~m~wx~~--~mxm~t•~~~-a,g r§··-- · ~~-E0~$MRJ,mMMW•~M~RE0R•nA'ffl~ffi&E0~ffi~ffiffl~~~,Maa~ • ~,~--E0ftM~$•x~mffiffi~~am~~!'.0~ffi~S0

After one hundred years of history , Taipei City has so many old stores which not only accumulated history but also preserved common everyday memories of the many people living in Taipei. They deserve our respect and understanding

both in their persistence in

traditions and vigorous effort in innovation. Each one of these old stores is a precious cultural asset because they represent the energy needed to settle this land and the store owners' feelings toward the local community .

Taipei is determined to become the capital of design in the international

community .

Innovative ideas, traditions , the local people and features of the land can all be sources of inspiration for designers . They can only become centers of inspiration if they represent how the locals feel and evoke the spirit of inspiration for design.

These characteristic old stores are effective tools in marketing Taipei . Through visits to these local old stores , foreign tourists will be able to understand the culture and simple humanity of Taipei . They ' ll be able to learn that Taipe i has something more than just the Taipei 101 skyscraper. Through these old stores, tourists can have first -hand exposure to over one hundred years of history . The stories that these old store s tell as well as thei r steadfa st adherence to t radition will give tour ists a better way to get close to the heart of Taipei City when visiting alleys in Taipei.

The Department

of Cultural Affairs of Taipei City Government

works together

with

Taipei City Archives in the hosting of " The stories of the historic stores in Taipei" exhibition.

Through the combination of old -fashion and innovative exhibition styles along with memories of everyday citizens and cultural heritage, Taipei will continue to be very eclectic. Stories of these old stores as well as cultural values explored shall also become a way for us to share as a society .

Commi ssioner , Department of Cu l tura l Affairs , Taipei Ci ty Government Director

, Taipei

City Archives

m• r§M•• - a~~--~~$

J MR,fiITT~~fi~ - ~~•q*•,m

fflPJ,mffiti MU!r: I :l~

0

filfr «••m2@• » $~: r~~fi·,-~fi- J ,ffl~fr- *~·-fi ~¥*~--~·i··~iij,~~--1~•~*m,@mm1r•q*J~· B~~~m~•$fflfflB~NB,a~w•~~-'~ -'~*l&MR•~•i D$~M--S : r-A~· J · r-~~* J · re•m~m J W S~AITT 1

0

1

~fr*fAfr•M•1,ffl•~~@••*~~ff,ffl,£fflH~~:HR@~ ••

··-~

0

~ffifr~- ~±~~,~ - ftA~M~ffi~~*~~fiff.,fi~fflill~&8~ a,~ - •~Am~fi~ - •,@~~m~m,•~~•fr*B'm~tt•~~~• fi~~a,ffs~~m~w•~•~m•m•,~~~±~~••m•••••,w ~,1M • •A~%A~ffi~-~-~~fflmB~ 0

* B"J ~ ffi ~iHI$ , ti* {fli{5J ~ IiiMR fmii~ R9~ lfn~ *5 , JifiPJ, ffi;00Afr L $Wfi@•MR~~--~• •*fiMB"JfiM~~-~-o~,o~ffl-M~W& ft,m~••w•wmw~·~·•®mm,w~••wn,: r•m@ffla"Jft~, ~••Aean J ,m~•*~f-~A•~~1am~fi®HB - a;mfi~ - • A~ffl~,-~JMU·M$ •Ma~fiM~7r•~ J ffl~~- anwma fm•

1 1

0

0

~••~fffr,ffl~ijft~~m•m•~•,••~1

• ~•~$~~~~fffr

<9ldt Stor~

-

A GU,rn:p~of Ta,Cpe{}~ <9ldt Tlwuw

Through " The stories of the historic stores in Taipei" exhibition , we can see the old times of Taipei, is also able to re-understand the new Taipei.

I once said " There are spirits in relics and proofs in history " in the "Savoring of the Century in Taiwan."A spark of memory was activated all of a sudden in a seemingly careless glimpse of an object bearing a trademark of some old store . It turned out to be that products once consumed have become very important icons in memorie s of days gone by and they are also images difficult to be wiped out, such as so-called two blacks and one white back in the old days: " Darlie Toothpaste ", "HeySong Soda" and "Bailan Powder Detergent. " Nowadays there are too many people talking about good old days. Remembering the past is to savor the beauty of the past . But, more importantly , it is to bring back memories and understand history.

Living on the same piece of land, people of the same generation have similar memories on eating , clothing , living , commuting and recreation of everyday life . People from previous generations want to pass down their everyday life memories to thei r offspr ing. These are topics of conversation both within families and in the society . People's feelings towards the land they live would become diminished if they don't remember or understand the history back in the old days. As a result , it is critical to wake up Taiwanese people 's history towards the memory of their ancestor 's daily life.

Among our daily life memories in the past, a major part of them were life connections generated by consumption. Therefore , everyone has unforgettable

memory of old stores in

his or her mind . In the old days, old stores ' marketing relied on word of mouth and the effects lasted for several generations . Therefore , promotions

from these stores all used slogans

that were easy to be remembered and broadcasted, such as the lyrics of "You have to listen to people 's songs and poems if you want to know what happens " in a song . That is why so many advertising words had become ou r common songs and poems. Furthermore , cherish of resources from people of previous generations allows old businesses of shoe repair , umbrella repair and bowl repair to become an educational promotion

of "environmentally

friendly "

concept .

Existence of old stores testifies everyday life scenarios and supplies of time and , as a result , creates chapters that last forever in the history of Taipei .

Yung - Ming Expert

on Taiwanese

Literature

Chuang

& History

fr•• ~m~,fl~mm~~ffi~~m,ffifflr - m=• ~~~J ,m~•~m ~~Bm·•m·••; a~-~~-ffiBfl,R~L~~~~--~fil-~WW ~~'W*ffi~•~~~~•m•~~~~-ffi~~,~w~~~fflff~,~~~ ~1,~•1~•~•m1~,~~-~~,*~'~®l~ftffi~&~,~~tt*

Ao•i,wL•m~~m,•~•~A~R*••,&*~fflw,9•~•m~m ~~-~~-~~·ffl*~'fr~~I~LffiT~~~ ~-~~~••~man•m- m&•~~~i~,~•~mAAffl~,~q~ 0

~--·A·~~M,

•• ,fl~~~a•A~••,ttff~RMA~••,wx~

~•lli••,a~•a£mmtt••~®~••,~~em•1••w11,d~1 ~ffi~o

~-~- ••&flffi~·••lli~•~,•~••~~-g~m• - ~~m, 11• - -~.,~,~~Rmt1,m~IWOOQ~~~m,m1~fiM~~ffi, •~~••m%•~•~*,ffi•®~••~ - m• ~•~~~~••,••• •1 ~,~%TM9fl~ - -~,--~··Im,t~B~A-ff

0

fiifflffi -W~~~Affi~~-*~l,fflT~ l t9*~1,~ITt9*~ . ,~~~~~~--,~flMtMM~ff,a•~£~~~--ml%Aft•-±

~LfffflM~m•·~ffiM~~8;Wr~J~8ff~M~ffEBff~Mm~1~,

~*y filHrHmt~~-fifllH'fl*

O

Soworutff ofV~Ct,Yul, T~of <91.a,Star~ lA'\ITatpev In the history of Taiwan's development , there are several important iconic cities : the socalled First Fu, Second Lu and Third Monga which are today 's Tainan, Lugang and Wanhua.

Taipei originated

from seaport trading . Civilizations of histories all originated

along the

banks of rivers. Both Dadaocheng and Monga were the centers for cargo aggregation and dissemination for the whole of Taipei city. Because of this , materials were easily accessible and there were numerous transactions

of various kinds . This had created richness and

prosperity in this region . From the perspective of delicacies, these prosperous areas were densely populated and people there led a wealthy life. This prompted people living in these areas to look for something beyond simply feeding their stomachs . They wanted to have some delicacies. As a result, there were numerous kinds of high class foods made with exquisite cooking skills in the whole western district .

Gastronomic culture is a culture that does a very good job in substantiating a nation 's culture. It is closely related to everyday life and is connected with people anytime and anywhere . Taiwan's gastronomic history used to have such a beautiful and touching chapter which was communicated through food . It was so intimate and simple . We should emphasize more and respect these old stores. They had gone beyond simply getting people warmed and fed . They had actually become part of the history of everyday life.

Delicacies are the closest things without any distance . When you walk into every old store and taste each delicacy with foreign tourists, you are not just savoring the tastes of foods . You actually taste memories of the times gone by. Lives we used to have are preserved completely by old stores. These stores are the epitome of a section of Taipei 's history and culture . You buy it, you eat it and then you have a story to tell after you finish it . It is so simple and straight forward. That 's indeed the most touching thing .

I feel people of the new generation have to learn to appreciate things . Consumption only comes after people learn how to appreciate and sharing shall come after consumption .

A positive cycle can be formed in this way and old stores can therefore be retained . This will allow more of our offspring a chance to learn their ancestors' traces of struggle and footprints of everyday life . Among them , "eating" is the easiest way to be preserved and sensed. We wouldn't know where we're from if we lose them.

En - Wen Wu Food Critic

*

li - fflPiJi@rfiu B"J ¥ m,

~!!!4:B'Hi~, oz;- D D;1~ !IiJ:t.~'iH! 1!Hlt B"J oJ(rl t#

0

~f0ti!~-,11\JUl!J2i,

~~fflffMJ:M~MM*~qB"JR~o ~lmJ0?>1Hi~JJX1¥@J*B"JlmJ:, -~-*~*fi,~~Mffi*M•q, ~0••~m4:•q~*m~••*•B"J~s 0

~~ - *¥U•~ ~iiri~ , wil ~ffi ~»~ -~ni "* B"1~"* ,

m® ~Hfii!11*, ~~am a9~ £J!, f!,iH-¥ ~ ft ~ 11~ @ 4:B"J ¥m

0

mm+~~M~h-~W*®~-,~~W®D~ffl~~,~~ff00~§ ffl~Rm55 ~· - --~~~®WMU**·~W7M~ffi+f**~--~~, - mu•tt~-ffi! m~• - •~~~®~,&~~~aAtRa®qoo,m~~~®~~nm,m•~mhlm ~,g~~Bea•~60~,~~~m~W*~§~®~~~~ 0

0

rn~&~RR®•8·~~JM ffl®ft• ~~-8&A~,~5$.q,m~••w Afl•8m~N°ffl~RMffl~M¥Mffl~·8®~•••Rft.8Mq*fil®*'•~• fuJ:l til2,000 - 3,000•nm!

0

• iiUMt if'.f{ : 1949 if: Year Founded : 1949

Founder: Tsai Yu-Geng

• t·UJ:t.Jl: : IE:i~r!H it¥Wi1~Wlm56~

Address : No. 56, Chengdu Road, Wanhua District , Taipe i City

• - ~:2375-7575 2375 -7575 TEL :

~¥fi®~~A-~,a•~fflR~~~~-,~~~ft~~-~-~®r~~-J, WB~~arn~ffl~,- MMmA+~• &M• ~D~R~~®~¥fi,~~+~A®rn OO,*~~ffi~j~-~~·®~~'~Bffl~,~~ff,&~•®*~-q,fflfl - ~8 ~qMffi~®~*rn•,~•·~-fi~~A+j•*®B~ 0

0

fflffM~~rnm ~~• • ••~q~: ra•e a ~Q- *'flAa~ ¥ fi*~~*H MrnT,ma•Mw~aff,~ waarnaaw~ft~,•m• ~~~~m@•,••~m am~¥ fiJ a7mMMM®•m,. ~q~wm~fid~ B~~,fiMM~0q~®I ffo~-~ili~®~~·~fi,~-~•xfl•n,•~~-fl····,·m••••, ~~j~~Af,VJ\UZ:ilJA 0

0

Year Founded : 1926 Founder: Huang Ying

• ffil!.tl:::m:1~m :k lnJWj]¥j}j{j!gfm139 !Jf. Address: No. 139, Nanjing West Road, Datong District, Taipei City

• 'lllli : 2 558-0 339 TEL: 2558-0339

~~~~•®••w•~•,~~~-~~•~ma,~aN®~OOffR~*Mi•~n,

~~-~--~M1-8,mftMP S~-~-~·M1•~•• - ~~m,tt~~~--ff 0

0 -~-~-~~

•m=+mffi*MM8~ttE~,ffiWW~*®R~~•o•,~~~-

~Mi-~Jlt;gffiim~

O

1±~~®1§' 1$*, -~7 <R~a ~®l9ffl~~>~• *'™~~-K~~* - ffl~~: rMW®Mi-~fflA~~·' -~-ffl~il~,

1998 lf~t.'dt,t~11Jij -

m ••

00_§_ft 1.IUll ~ ~ ffl tt1rFft!UiHs ' ~ffl-~J m~~•zff,~~ - E 0

*llJH'ltl:itrlfiti~,

~ ~ f,!3II

fflHWf MY 7 !~'.CI.~ ® A lffl JUAtli : m O

0

• .1ma i:f:1-t: 1949 i:f: Year Fo u nd ed : 1949 Fo un de r: Hsie h Yu-Chuan

• til!:t.JI: : ~ :ltrlHJt~]/i/i~!§ m = ~ 55 ~

Addr ess : No. 55 , Sec. 2, W ucha ng Street , Wanhua Dist r ict , Taip ei Cit y

• 'i:lit lr.5: 2361-55 88 TEL: 236 1-5588

•*fl~B*AR~~--ff~--~--,~··®M~$·R~~m~,*a~a u~m••ooM•••~~•mnm•·••~••n•ff~ffia•*,mmu~a,aa ~~- m,tttt~MR - ~~--,~~W~~~n,••**®M~mWffiffl•ar~~ 'J ,.~~~~gmme~ffi~~~··-~r~~,mffJ O

**®~••o•~•W®fil TI·¥DW• •~•o•,x••w~@·•m· *•· •• •§• *WAR0• ~~,a7•M£•wna®~*•M =~-· ~••m~Mff fflDM~--A~~,ffl~·-·®**• TI••ffw~,~~ffffl•~•·•M••n~ •• ,~~g~*•~m~R - ~M~$~® ~~--o 0

• fiU!la if:f~ : 1945 if Year Fou nded: 1945

• fiUWR A : !i% 7k~

Founder : Wu Yung -Fu

• tl!!t.Il: : ~ :11, m1~¥1/i!i:a 1~m 2 fl¼68 9/Jt Add ress: No .68, Sec. 2, Gueiyang Street , Wanhua Dist r ict , Taipei City

• 11!li!: 2314-0 306 TEL: 2314-0306

* , ~ 189o 1¥tEIJH1lffla

lHcl15~ 18.@U '11$ A .:E ii i1i1i ~IH)lUl! 3' ?Ji18~ ~ 1!f:

r .:E lHicl ~ i!f J , tJ 19011¥, 1ts11£:U;;F-Mmaarr, 5l-=f.:E~~lllwH1~~1ffltEm~, tt*ffltJHill, -~ft.:EMMM¥ftWSMWffl.~I$H·~•m••••••maft,.~ma71f. ~~ffll8ffiBM¥•ft~~;f-18~~ffl•-~U~;F-18WM~ 0

am•ffl•;f-?ffi~ftR.~.:EB.~: r~-18~- ·~;f-~I,~ffi;F-tta;F-J Wft~MtEffl•;f-•~ * fta&,•~~MtEft~~~ft%ffl•~-~ili•Bm~s~qg 18MOOW41MmM~ffimd18M;f-~,ffl~m:U;@ -% fflW~18rMOOiJ~~, ft~ •~18~~·~ffl~ftl8•~EM~•mm,w~m~~mm•~~l8*••m~,~•* SM18MMM*~~,M~MMRfi~-~--~~·~ft~l8;F-a~~~~~~*l8~ffl ;F-w 0

0

0

• iU!mif:f{: 1907 if: Cil :!~) Year Founded : 1907 (Taipei) Founder : Wang Chin- Huei

• :tt!! :1:.J1:: g :1t m:.kio1Wim&f ~lm2 ~ 64 i! 2 6 JI~ Addre ss: No. 26, Lane 64, Sec. 2, Chongcing North Road, Dantong District, Taipei City

• ffllr.5: 2555-9 164 TEL: 2555 -9164

~·-,·~~rnB~M~m~~-~-,~•W - Kffl~•~A~~-M~~8 0

~~~~*~,~~-~~~,-~§M - ~Ati•~~®~

1

0

•~*W~s•~•a•~•W?RM~Wm•:r•~•rr~~-n,a•Uffi- ft

-~~ma-~UKffl•·•~••~J ~aBW~ffl~, • ~~-•·MmSffl&Ern 0

ffll9;1Jffi~JBW*il*; ~a~ L'I ~sl~~A~~mi* 1

O

n•s•~*fi,~•~a~1~~••I~*'~n•~~• •~*H•*~~Mm, ~*~~-ff~*•rn•0~~ • •,£~••n3~,~-~~,m~•~£~•• • , ~ffl ~AA~~ff*~•~*~s•~*~-·~'~flffi~~ 0

0

• i U~ff: f~: 1883 ff: Year Foun d ed: 1883 Founder: Chia ng Li-Chi

• :11!!!.d:: iE:itrfii:pIE&ifJMDffi - !3i86 ~

Address: No . 86 , Sec. 1, Hankuo Street , Zhongzheng District, Taipei City

• m"m5 : 2396 -2922 TEL: 2396-2922

~M·**®~$~•m~,y~~~·~qm*§tt•mq,a7~~~m~~•M Sffi,9ttfflffffik8M~M~,N~k••wam,•*•WdaB&mff~®M@

0

a

~•m~~M~~*~rr%w•~,o~Q~·~k~~®R~m-~m·~~w~s~®

~~~fflffffiB~•WM@~m,ey~~~•~Att~ffi~@~N~

0

&~s1~,a=ftmB&ftHili~m~mmTamM•~•·•~~•7~q•il -~q,~m~~armmmffffiJ B••*M~•~ttafflllik®B&fflffffi,B~a ~ft®~-MAft•W·~•W~~--~-~A®@ffim~ 0

0

fflft~m~~ffi,ey~•~•k••-m*g~~®•m,m~~m•~•~n-•• m~~B~®~MmM~®,m*~••~•*oo•q·••~~~~~•w•w®mf

~,@~~~-·~ft-mLW~7BMfflffffl®•~·*•~ffi~~~~ffi~~hl,~-

RM~ffl•tts~ffi,fflN*•~•~®ag•m0

• !U!Ifiil:1{: I 8961¥ Year Founded: 1896

• !U~A: #t:k§ Founder: Hung Ta-Mu

• t1!lf.Il: : B :1trtHit~ &iirni m9 6 ~

Address: No. 96, Guangjhou Street, Wanhua District, Taipei City

• m~ : 2336-7668 TEL: 2336-7668

~~mM,~~tt&~WmL~g•~mnnR•~m••m,~~~ffm*- - ~li A~MffW~--Mffl®*'~RM~~RW~W*ffl~B&om S~R~L•mq,w tt&~60.8ffimMmmffiW,~W~~-~-E~A7~fi~~,- mRaOOM 0

0

~--ffi~$~$ffl~,g-~ffWB RW~7- ~ft~~,~-~arn@~§m&~ WmWhl,007~rn,*~~I~~~ ~~~mfl~M~,fil~~~IMm,m~~~~fflMffl,fil~ffQ8-Ea•m•M~~~od,.~.g g .0 0

• i!U!mif:1{: 1951 4: Year Fo u n d ed : 195 1

• tiUWll A : ~E~iUi!~!Ii

Founder: Yao Ju ng-Yi coup le

• :t\!J:l.il: : ~ :ftrpj(!Pjlil/i~ ~ ~Jl&136 Wt

Address : No . 136 , Minsheng West Road , Datang District , Taipei City

• ffl~: 2559 - 7 595 TEL: 2559 -7595

*,

ft!!I tit!! fll~ !Hffi l!!Rl!!R~J\', ) Mz~-~fE~ftt ft!!I tit!! fPHi! !IW~ , ti 1§~ ~ , #.fs ~ ~ IHt ffi ft!!I tit!! fPH! I fi Blli, ~ ~ l$ J! , ffi II rHtfi 1*- tr O

*

0

*

0

iUf'F ~p~ ts ' ~ / tzl!!~ffl - ~, •• y--·qJ\',18°

fi~m~B~~ff'lli~mft~~m~~

0

1ft~ ~ ' #.Ill Jlt(lgtJifi i:p '

ft~fi•D*,fi~fflMffihB9~ffmffl

0

iffl l ll l ~ I Ji l l f~ l ftl~

l {'FII

:!¥ff1. ml* : 7/ff f~ff R-tim;J<, :Mtmml-J:tWittR~:m;j_ flt!r¥i0~* ~ff 2. ll~J : M!Jfl .::-t~ffliR-tiBJl~JIJ:! , Jf~~Jl1Jl:l:ltlllf~~!m 0

~ff 3.

f~~

: fiH!llff!iBITil~, :&Mi~tmfflz~'fPJ~~

0

:!¥ff4. J::ts: Jmf~ff(J::isl!JJ1c~ 0

• ••••~~••mwmw,Mamm,w a ~®•••*••••~•~·ili~~ ~ f>E,J,~lmll.fr~fflN~~jlJl~J®ffi-t{-\: ~.fil~iff-f-Ji , fl7 - Ji:R:ta~fl~ )i!;tkJ~fL lmffl~ flg®ft£Wflmffl,~~qft •• ,.7 fflmMMilih*M•·~ffl·~--~·' 0

008®ffla~~-·fflmffl3~Ma,M•®n&mBMa ~mM~•·~~ D~AE~ 0

f{·®Jt~o

• i U!lftif: f'\: : 1895 4: Year Fou nded : 1895

• ii!!ttA :

*r~

Owner : Lee Tzu-Yung

• !i!lf.II:: ~ :ltrti~~WilffiB!fl§ 1 tit 142 ~

Addres s: No. 142 , Sec. 1, Gongyuan Road, Wanhua District , Taipei City

•

~~

: 2306 -697 0

TEL: 2306 -6970

0

ll}llffllitli!

l l-¥1Il~IWI

~~1-~~:%R~fiMW®tta~ft•m~~·NR~ff®tta~ ~t,ttW&

0

~~2.ffiff:Rwa~Affi~®*H~•m~~~~·~m~~~m tJ;~l/.!PxMJg 0

~~3-~ff:R~a~~~~ft~~~~~~®~*·~~-~ ~~4.m~:Rw~~-~~~~

0

0

ra~®8&~•5AJ ,ffi~ft••~•••~m~•-~•~wa,~~~~~~ IWW~~m®w&,w~~~•~•u~•w~,M~®~·**•®••w•m~ ~~~I-·M··-~···-~--~~m•·~•M•w•+•~•U·~ffiTW· AiNffiW · ~f!f~1t~~ ~- tlW•A~~~-ti~~-~~~~--···~~~-~mma~•-M·M 0

lff •

~nJI!illiw1<flli , 1-t1-tffl ® ~ ,@,

0

• j U!lil~f{ : 1897 ~ Year Founded :1897 Founder : Huang Tsan

• tl!l:l:Jl:: Y :itr!HiH!l/ilii!tli ffi 2 ~ 155 Wi Add ress : No. 155 , Sec. 2, Gueiyang St reet, W anhu a District , Tai pei City

• fflllii : 2381-5569 TEL: 2381-5569

&~1.tt•:··~~n•oo•~·~ffitt~~~•oom 0

&~2.ME:MWffiOO~~B~filnWfflC•En•~•) &~i~•:RfflOO#fl~MMffiOOm~ &~~~~:~a~mn~••~*·•Mmoott•~•~• 0

0

0

•n~m••¥~aoo~~m·•*~~••*·•~ ~m~r·~·J ···"~·---~r~··J offi~-~-~,~~lli•• ~-~-,ffl~m••··-~·-··o ~~-a~ ft•••~m~~m: rm•rn~a~q·····ffi~*··~-·~ ·•••~~m•·••m• ~~rnaffl&MT•m•ooHea-~•~m•~~*J ~B~:ft®ff~~~

0

• i!Ut!a1f{{: I 915 1¥ Year Founded:1915

Founder : Chang Lao

• !t!l±.ii:: fil :!t$ :;klfiJ1/Hi ill!1~ffi- ~:it2 9 8 9/X

Addre ss: No . 298 , Sec. 1, Dihua Street , Datang District , Tai pei City

• 'mm'i: 2557-8856 TEL: 2557 -8856

~-1.mtt:mm••~tt·*~-m~·*ttffi 0

~-2.~~:~m~~~~ttm~~~~o

~93.M~:~~-ffl~ML~~

0

~ff4.L~:~~~~L~~%~

0

r •• q,R~fi-~,mqa••&fiI~•fiffl~BffittfflJUftfflm,~••• ~-·~~*~~7~~rn,~~~~rnefi ~ ,~+•®~,~~g•~~rn~~~®~ ~*~,~~~*~~~~ ~~n•®qoo, - R~~~§~tt~ff,£~~ffi~• I*W*•m•®~~I§, r~*&fiM~···®I*~•~*®J

~~

0

0

Year Found ed : 1915

• 1.\fil tr A

: t,HJUii

Own er : Lin Wo- Fu

• l1!!!.tl: : tr :!~r!Heit ~ !Mi ID¾ 11N&-

~

55 !JI,!

Addr ess: No. 55, Sec. 1, Siyu an Road, Wanhu a Dist ric t , Taip ei City

• m~: 2371 -6671 TEL: 237 1-6671

I l1fiIs IM!I PJ11:.I 1WII IJ¥I I-t I,J,I mtI IWIlJ'lIft I ~ff1.ffm:~~~Mnwmm~~,MW~&ffm,~~~~fiffW

0

~ff2.m~:Wffiffl~~H~M~fflili~M~~·~WWnOOmft ~ff3.~M:mm4~Uft®MQ~Mm,mm~amm ~ff4.~~:~ffi~#~M~WnW~~®~~ 0

0

0

~W~I••~~~~·~•2oom~~®I~,noo~••••~~±#n,ame att,~•~~·~m~m~~·~ffl3~m•·~•~~ ~m~•*•ttfil&B*•MB iii u~ WEI! J.PJ ffi~ 1Ji I~ jJ~ ' q ~ 67B ' f!l11& 5I~ '};i:p)'j.A±M~ rrn,~ lll'Ul 0

~~~&~6o~~·~an • ~*s mo,Mamnn••~ffi¥,sq~~ftrem •MM&I~·••••·•••li~~~~•*·a±#n•ffiattan,~•~•• fi 7.Wtit

0

• i!Utlfl 1f1{ : 1870 1¥ Year Founded: 1870

• iiUWll A : ~~ft

Founder : Guo Ho

• :tt!J!.II: : ~ :Ltrfi± ;Mi Wifcltlm 74 ~/J~ Add ress: No . 74 , Dabei Road, Shihlin Dist r ict , Taipei City

• ffl~: 288 1-2856 TEL: 288 1-2856

l~lffllilt.dlll

l ~ lfll ffl l ffli

~~1.~tt:Rtt~~~~uw•M~A-~ttM ~~2.~~:R~tt~fflR~OO~~~lli~00-~ ~~3.~~:ffl~tt~~---·~~~~~ftttR~-~~

0

0

0

~~4.~~:m~•••oo~~~~~~~~~o

ffi~ff~S~~~-~-ff-OO®~~••••a,rnoo~~~49•••~~,~~ *~~~~ffiffi,~~ft*ffl~li·••milix~~-~·•w•oo~~fil~li~~o w~•w•n®•~~~-~~·ffl•~•tt®-aafim*••~~~~·ftB*M ft~~+•ooaM•m~rn®RMafiMR8•~~®*M*••11•fl£M*R ~*~•~·•~~ffi~~~~~rn·ft~~·•w®•~••ili~ffl~••·£~~~~ *•m~, ~tE£~ic®m~ 0

0

• .iUM!iff{ :

1915 if

Year Founded : 1915

Founder : Cheng Yu-Tuan

• tt!!!.tl: : :tE:lt r!HUH!liti tH/fr2 2 4 :'I! 1 tt Address: No. 1, Lane 224 , Gueilin Road, Wanhua District, Taipei City

• iitlr.'i: 2306 -0066 TEL: 2306-0066

lffllJcl~li!.I

IJ'.51-f-lf~li;[II

~91. xM:xSBBM~•~-ffl~-R~ mm:~fflm~nmmexfil~ffifflo •~=~fflia&~e~m®~·o ~~4. me=••~-~•mew%~ 0

~-2 ~-3

0

••~~•~•••,w~n-••~••~~*-•w~Ameoo••m~•~M Made in Taiwan" ®t!}1}!!.lifj~ 'moom~.ffiiffjlfflfj!lnSil"J r Snn1:$J ;Jttji-' •~•R~13•~*g•s•as®m•r~~-mJ•?SNil"Jms~mm,~~*• ~•-mmfflme,a•~u••~-Ms~,•m•~il"lm••~*g••~~••~• --~·il"Jo·~~--7~~1-~g•m••~-~il"Jffl~o *'~-:;kit"

• .iUMi.ff:f{: 1945 if: Year Founded: 1945

• .iU11R A : t±1rz 1/Ji Founder: Tu Chi n- Po

• tt!Jt.il::~ :i~rlf ;k~JWi!H i:Wfi&196 ~

Addres s: No . 196 , Chan gan West Road, Datang District , Taipei City

• tnlli1i:2559-2760 TEL: 2559 -2760

IIIt I + I • I *- I ~ I I fl I ~J I ~ I mI • II ~~1.~m:~~~-~®*~~~fflffl~®Rv ~~2.m~:$~ft~®*fflffM~m~mffl~L•~fflffl~m~~~~ 0

~W3.mn:~*Mmn•~%~®•~·~~~~ ~~~~fi:~fflIK$ffl~~~~~fi,~%~W~®~ff

0

0

0

·~~~~eyT-~¥·~~~~~~~·-~~~~~·*®~~~~~·~-~·~

•• ffl3~IARmM~~ffi~®¥W~~-~,ffl»•~••-fi•S&ff~+~®I~, t.lUIHt ~ rm ti 0

~•~ffm~m~•·~fi•••~•·ff•~•P•*·*•~@•~~•·••• :fl;ft~'

0 R1Logo~,

~f,H;J]l!:/J0}.-®~(8!5,8c;l'

PJJ!ffi~~;M '~f'f fisfg/l!f'~!W~ '

~~~~18~~~ffi ffi.,rn~r.s~~·®$~~70RJfiM~,yff~A-~,ffiffi~ ~~-~m~•B$ffl~~rrffi•W~ftM 0

0

• iUMi~f{ : 1970

~

Year Founded: 1970

• iHhfA : # fl3~

Founder: Lin Po-Chan

• til!t.11:: ~ :!tm*"'1Wi~~m 173

~

Address: No. 173 , Minle Street, Datang District , Taipei City

• ffljr,1;:2553 -7726 TEL: 2553 -7726

m~~,~••••q~,

•••~~~•,m•~~••,

~~---~-~~,~~ ~~-ffl,fi~~~'

~~~W~M~OO~*M,~a~•am~tiMWW

0

flffiWR••-*~ffi~,

amn•*ffi•,~•a•••~-~~~

-~~~--~·~-,~ --~~-·-~ff., ••~•m~~ff,§B~m B-D*M,mffi~-q~wm•, 0

~~£,R~&~a~~,RR~~-ffl~m ~~fiqfflW~ffl-~fi~£~m*• d~ff~,fiqR~~Mffi~fflM.~ffiHM~fl·Bmffl~ffi*~ ~Wffl~m~ff~ll~ifli , ijLAJIJHJJ£~*1HB~:9 ° 1959 ~qffw~~~IMII-R~ffl~m~~ r,FnJ~HJ J a,~~87 - Mffi~fflfi~£,BW~fi*: r~a*~fi911~•,tt••~w•~& A•eJ '*WfiOO~~~~~-~A*~~-~~~ 0

0

0

so~ftg~ ---~&m,aqa

a a~•7~•

* ,M*~~-&Wa~fim • ~

m•~~rm, ~•'•*~ms&•••~~~,~••m*m~, m •m~•~~ m ~•• • m~•~ ffl~~,~A - ~ffi~nfil,~fflW~ffl 19s9 ~,

1w£ ~1ijH! OO~~ il :1t~J'6,

wqmi1Jx7 °

15

,Flfrfi $All*•~

0

• Jl! UMl ~ f{ : 1949

~

Year Founded : 1949

Founder : Chi en Chifn -Chui

• J:t!l!.Il: : tE:1imlfliEWifi:t~ffi- ~ 5 Wl2 ~

Addre ss: 2F, No. 5, Sec. 1, Wuchang Stree t , Zho ngzheng District , Tai pe i City

• fflM'i:238 1-55 89 TEL: 2381 -5589

0

ft•fttt~®40~ft,~HOOfflr~ff•·~N-JdaSNQ~A-fiN~fflffl -, l!lBI1!Ut:itA ft± • i&itl ~ v1t ll1J ti ,

*ti ii g l!!ii!i~ - fB®*±ft~ *3:;;]<Ji • !M1<ffi• ~

········~a•wa®ag, •• m~·-fflft·fi~a~-~~Q~o ~~·•N~~~*~~~~~,ft~mfflfflN••~•~•w•~a§~~M·~~ ~- ·~WB;~MB,~Maff,WnMftm••~• - ~oo,7M~n~R 0

~m~~A*~·•oo•~ffl~®· ~~~fflfflffl~•~•~w••·~*~~•&* q:r~t;~~n ° mil!eft =ffllfifENM~&,M!~~*, :f~~~¥f lnlJ: m ~ r1J &&'.¥nJ

*

* J:~ s@ig!,1HfJ, J:ffii

0

~-~•••M•~~~-·~

- ~~~~~NR*efi~r:f

BMDffi~SftJB&

~~~~~-·~ft•••+~~ - B~--~- -·~••m - ~aft

0

• .tiUMi 4:f{ : 193 4 4: Year Foun ded: 1934 Foun de r : Liao Shui- Lai

• i1uu:: ir :ftr'1* imw;m1:: ID1li& 3 14 ~Jt Ad dr ess: No . 314, Minsheng West Road, Datang Dist ri ct , Taipe i City

• tulr.5: 2559- 99 03 TEL: 2559-99 0 3

r-n~m{E,fl~~~--*ffi~~m•m~ffiffi - tJ ,~w•m~~~-~(l(J1' I!, f.!l~ll~t!!lllfiffll{Ei&I!, rm{E•*'Affill'i 500ft(l(J#ill!U&, fl~(l(Jf.fiffhltt&im ~ JfHI~ rm fl•*' S RfJ fl!!lm, ilHf~ ~ Ill II t!!ilUii& rt , {£ti fh?nff~ ft ifliflH3~ sIr.1i nHUJ ~ff , tAll/ill:&Sff(l(Jlli.11 ° ~·~~m~m~1'~®~~,f1B~: r·~-tAoo~~-(l(J--~~,ff~*~1'~ JI&,tt~W~~.fflJ!Jm{E, itg~~:i~ft•J11;~'fSH!l!®ffl~J , rml'i~M1soocc,mfffilll ~®~I~,~-~ffl~~~~~~~*,ffi,.~ffi~~~~~~-J ,ffi~W~~ffll~ ~ff-1Uft(l(J~~

0

t!!IN~~wm ®~~ , ~~IISJrJJJl{ElfiiJ tA11zf!Hcffilf' (l(J ~ ~ 1954• ~tmm:1~_1: 0

Mffi g *affl*(l(J~S,JJl{EE MJ:m0m~~~ m•• &Mili • ~, ra• ~ffl-~ ff , ~ 3m - ~ ~ffl~fflffll M4~~,~ ~~ *imffl ~ ~(l(J,~~- ~~*fl - *~~,&ffl~ - l!zMllz755•J ,~flB~*~~-*~g-~~M-~~$-*~'~~~~~~tA ffll~•~J:JHl

0

• i U!m i¥f-t : 1946i¥ Year founded:

1946

Founder: Chang Liang-Tie

•

J.1!l t.I!:: ~ :ftr!Hi'HJ Widt!Unffi

47 ~

Address: No. 47, Emei Street, Wanhua District, Taipei City

• ffl~ : 233 1-0377 TEL: 2331 -0377

m- •~fiWfi5o•~~,ftaM•~~ff-~~~-~®·~fi,fr*ffl~M~W ~~·~®ffl8°ffiffiRfl - ~*®~~fi,~M~~M~Bft - ~*®mffi•~~,ffim ~~~tt7-~~®m•,~~~~~E 0

§flm~~~B-~WWfi,ffi - ~~~~*~•,&fim*~CD~~,~ - ~ffiW ft~~fflCD®ffff,~~ - ~·~ · ~®ff~ffft ~ A*¥~!~ft® ffi-~~,88~ M~OOtt*®~E,mma®®~ · ,· - ~~-·-·rr ff• • M•·~~®-·fflA ffl, ~fi ~ A~,t,®ffilffl 0

• iiUMi ~ f{ : 1960 ~ Year Founded: 1960

• iiU'11f A : ~fflHtt

Founder: Lee Lung-Ba

• :tt!l!Ji: ~ :1~ $:*lm&if*'t:i:lli88 9/,t

Address : No. 88, Baoan Street, Datong District, Taipei City

• ffl~ : 2557 -9029 TEL: 2557-9029

3: !Hin'£l 9 5 9 ~ tjg:fl1¥i ~ 1011111~ , ~ 1L'§ rr:tJHff llbll 111~ JllH lHi , 11mli!U~~ ~ mJI ,

m-

m~w~ ~ m• ~ ~ & ttffi~~20 - ~ ~ ~ R ~ § fi ffl~, ~ - 00~ ~ m• mAA~,~ m m*~~mmm,~~mm~mn~mmllblJ•,H~~~~mo ffi-tllbll•~•~,1011•~ ~ ~ ~~ ffl~~*'W 3:ffi8 ~~m~m - &mrrllbll•mffl~ ~~

0

tt~~~10~00,m ~1011•~•~~•~m~mM&,tt - ~~••ff•~, :1: ma m~?!.t~~11«ffi1•, ~~ft 1970 ~ft~, m~wntJJJ::fl-, w~~*:tftm~mJti9i, ~jAM~ ~~~m~m~~•••,~~1011•rn~m~#W~~:fr,llbll•rn~R• i!!lffl~ll& ff llbll• R

0

• 7mmw• ~••, ~• • i!!~m~~w • ~~llbll•M@, ~a~•~n'fflww~ ~g•o•~•~MallblJ•, ~ff~llbll•~ ~•~•mm•M• ~~~•m~•~,,§~• :fr~•m-it

.1 :JHg~ ~~ rn~ffll1ft

0

• iiUM/4:f-t :

1959 if

Year Founded: 1959

Founder : Wang Cheng - Fu

• ti!lt.il: : :Y:Jt$pt~WinU!l~ 44 gJJl Address : No . 44 , Chengdu Road, Wanhua Distr ict, Taipei City

2331 -3689

• 'm"ifili:

TEL: 2331-3689

•*~•m•~~-~~-~~-~••u~rn•~•~•mmM~~~*~~-· ~-~~-5~,~qOOMU~~¥U~•z••~--~~,MffW&~~--~· - mqoo,•~•••w•~••~••,ffi•ft~•~•&fi@m~~~•~•,~A~ 0

0

•mm~raJ W*B9 °

•*rnWffl*R•~-~~~~--~~,ffl~•rn fi•ffl~~•~~•rn~MM ~~,ff•-m~g~~'~™~~ m~•~••&~•••, m•~~AYma3A£7 0

•~•w•~,~--~~-~~~~•,m~~M•M ~~••~•~•rn -~-~A,W~~-~gaMam,~~~~~~-·-~~M~ •*~•*~•m•~••A,~~-~~*~~·•* g,a•~ • •-•,a~•••••*~••a~rn~, ••"w* *'•~~ft~fi~•~•m &~~~ffi·ili• • •m~;iliff~~-~~03,~••q~~•*~·~~m~,• • 0

0

8~@~*7·~m - *~•*ffl~o

• i!UM:!1F f~ : 1956 1F Year Founded: 1956

• i!UWR A : Wf~JI:;

Founder: Tsao Chih-Kuang

• !1!!:t.JJ: : !l :itm~¥Wi~ tmm42 9Jft

Address: No. 42, Chengdu Road, Wanhua Dist rict, Taipei City

• 1!1! m'i: 237 1-9577 TEL: 2371 -9577

~+m~ru,m~moo~mwa~m~Y·~ft~~~gflAttm*MYfflftru,we ffi-e~m*••·-~ftITV7~···M~a-fflH.®DB•W&~ffl-~M~-ftB*•••@fflm®n•000~~~-~mm~®OO··A~-~mmffl*·~AmBR ~~~N~A-fflffi,~OO~MB~~~

0

wa~@m,maqmfflMffioo~•••~••~:•Mffi~R••-*·~ftMAm 0•a~•ffB~•fflMM~Mem~9-~AMD®M ftftmRMru,e%ft.fflMM• A-0'1,ftl!mam~•,fftiC.,~1H!Ff~J:fiA®qrJJ ffl*1Wfj~1g, 9ffi*~~-~: rR ~MffiOOM~~OO®J mm•g~*••q,fflW~fflBMm~a, &~~~ffl-~•Hffl7gffi~m~*ffi

·~-~~• ••~a 1

0

0

0

• .tlU!lil~ f{ : 1949 Year Founded: 1949

~

Founder : Peng Liang-Chien Closed Down

rrn~••~&fl*~~•~'+*fi®~•~~~,~~m~~&x~zu,~m+ *fi~~~zan,rr•~•••~~'+*fifl~••~~,rn~•1fl••••••® ••z~•ffffi-~~-~- -ffl*~® ~tt-litt.~fflffiff,~~rn~m~~~o

~~+*fiiliMftq~••,mw • QM-filH*•- • ~•53a••~*'••

m~ • tt , :,JHHfil ffl Im, ~ Afil Ji 5 , I!&519!~ 1m tlhtJi ~ Tr!i, ili~H$ t.~HHfg ~ ftW .f.~ , a•~-~~•rn,~•~~M@,••~*•®m~~•fil•~~~,9!~•• ~~,~ooa•••3~~~~•nau,fi~•o~•••B•~~®&M,•M ~-~~-•rr-••, r~a~®*DM~-~~A~J , •• ®.M,••1•m~, 0

~ tBjgj~

iliJ!!h~ *@Pt~WHi~

0

Year Fo u nde d : 1930 Founde r : Chiu Bin -Sing

• ti!lt.tl: : ~ :L~m*Fit1Wi~ '¥ :L~~= ~ 68 Mt Add ress: No . 68 , Sec. 2, Yanping North Road, Datang District, Taip e i City

• ffl ]fil; : 2558-09 89 TEL: 2558 -0989

~*••••g~am#m~,m~~•&*m~, - N*ffl~•~m,~•~•~~ ~7If'fi1Jm1ll!~tt ' :1tfU3.$ID'fB~!HHa' ~~ fj,dOmgimJ 1964 •MGfll'*~Wi~ft r~-~ffl.gfiJ'~~···'·g·~~fflm~~~~± ffi60·~~•-~m~ ~~m~~•m,~TG~ft~••,~~••~~~fflMm,wnwwm,m~,••• a,nffi~a•3~••m~,~~•@m,~~~nmwm~~q,wa••m,~ -• O

0

~~til'J.ffl 0

~ftAffi¥rmm••••,~~••m~~m••~•,~~mm~¥~~*~a,@ lli•*fflfflM~attWBW••w~m,am~ mm,a•mmMffi~aaM~*fflM~ WMMM~,a~m~Tffi*~ ~M~:raam$~,ffi WB~~A~•,am¥~•; 0

0

••••~~,mm• ••~••~~~*J o

• .el U!lii{¥f-t : I 946 {¥ Year Founded : 1946 Founder: Chen We i-Chin

• ti!l:W: : ~ ::lt$~ iiili'ili lllO! lm300 IDJl

Addre ss: No . 300 , Kangding Road, Wan h ua Distr ict , Tai pei City

• 'i'ttlr.5 : 2306-96 29 TEL: 23 0 6-9629

i~~W®ARMBffl~M-M•ffi~ **8M- R~tt&ff•M•Rfffila•~®M •••~fflMm,aamwa ®~B•M**I~*~*·• ~~***~~~~-~,& Mm•ng~$~fflW&a•rr•• aq a ••••~mm,~~••••~fflITffi8M®D~·•~~a••••-=¥-I8 ·®ft~, 1977 ~IiliUtUf r~~ffl~-'1~mA~lt9, ffl~lriJ~UH~®~11, 70 ~ ~m,±#~$ - mRY+~*8MfiJ mtER~~*~~m:r~•arm~m,m~ w•tE••w~~~••·u~••••~mwm,~m~m•@••~~~J 0

~Btf

O

0

0

·-tf=~-· $~-·~& -~~···®·~* ·~···-~·-fi®~ --~

*~ffi!JJfi~-#c~~-t .fil~~®' - :nrUfH~EIDB~.fI M!M~' £•~•&-f-I8.fi,.d&&9•m• • ffiNW& O

- :nffiislM!m1~1~ ~

0

r l~ 1~AnHiffl ~ i&•

, ~ {P~ Ii~ i:!HfliR~ •

J

,

ft!!1rHH!H ~I~ 13ffi D~ , ml~ s IM!q

·®~••& $~---~·-~-ffiffl~ffl&®BffiMHan .,ffitf~tt@a~ff~,~~T8~ff®~&~,a•am~~MW&ffl 0

• .11i UM/if.f{: 1888 if Year Fou nded: 1888

• .11iUWfiA : ~Jc ~

Founder: Lee Tien-Tzu

• tl!Hu:: ~ :itrn± # mi** H&2s -2 91, t

Address: No . 25-2, Dadong Road, Shihlin District, Taipe i Cit y

• t-l:tm1;: 2882- 2846 TEL: 2882-2846

~

!: @ mir-J89 • • mr ,

-~~ra,~ffi!ii~ ' •~7aR~ffi!89~*'•fl•3*ey~m•, m~Wf ~ Allif 89tJc•@Jti , ••*r89--,~~-~m-~00~ 11~ ~ - 001:0,~ ::f~ mw89 q*, ~ffm,~~,m•n~ey~m-~®lr~' i ff mm~iu,~•~fl~3 , «-~~if»•89~--~,m•••~~ffi89mff r~

J

0

0

m••~q,~~---r~~~J~-~mffl7~~-~:~*fln•,~~~*89•m•~•o 11~ ~®I !f9JJW~ z

, C.,B ~p'il .IE89 if1{ , 1

jgifg\1£8,t~ , ft~89~-iffi , w•••fflmm••t1c•89~·-ijo

•*•mm7•~~••~oo~@@mw,&MftI~~•~**'m~sm•q~a ~~,·~-·7 - gqoo•,~~- - ~~-~rn®•tt~A,ttBffl*W®~M•,~ Ii 531'F,fil!PJ3 -7G~:4'-~lffl7 rniUHJtfliHHr

lffl!lii7fil!n~fflffrn!Ji~ 19701'Ff\: n•R~OO!lii®m•mflfi~~D~-~,.1'F~-,~~-=r-m•·*•~~AMffl*~~ J

0

,

B,A~ftftI •• MttM~ •7~••mAftrnWI~•Ra7~$ffl~~~-•tt fflffm:±1m~m*m•, §Jt~~j}Jmfl:±1m•, ~jnJ\~-=r-m~Hfflj}J, ~ilf-:P7; ~• 7-11w; 24 ,J\qfJ!f!Jiffi m!JI!®•, J!~•1'~•ilf m~~- ~f-:t,tff mtt~:mJT'li r , ~ 3¥nHctt mitr !tlJJilli 0

0

0

ff~Rffm~•~M*~,m~•••~Mw,•7•~•ma®m-e••••~~, WW*tt~®~---~W®&,B~~lli8*~~-

0

~Brn~WM~A7q~~-·r.!i

~m•n®ma•••••~§,~AHffD-~·~*ffl·MM®*tt•···~-~~

-~w;,.ff~~Br.!iW~li·~1'Fa~A@mft•1'F~ffl 0

• itlMli¥{-t : 1964 i¥ Year Founded: 1964 Founder : Guan Ta-Sing

• :tlll:t.JJ:: ~ :1tm>i:ui1Mmrnrm~7'w 453

~,~

Address : No. 453 , Sec. 6, Roosevelt Road, WenShan District, Taipei City

• 11H!i: 2931-4616 TEL: 2931-4616

so•ft~~~·••·•m~ww~,••~••~;•T9o•ft~~••~••· mR·••m~m-,H~M&fi9~ffi~•~M - m~flff®~filffifla•M~~ffl® 0

w••~, - •~~m,~•~~~~®~*, - •~-~~•••oo~~®·~~®•~, fflOOW®M$W,~$W~•MW - ~M:

r- mfftt~amwatt~J 0

amqft*~,- •ffl••~•mm • •n•,mffl~a- mmM•mmm,~Jag ~amm~mm•~•®@**D - m,~g••••,Q•~•~•n,~ - ••~~~ ~W·ft~~-ffi,m~ffl8®gm~na,gAm•tt~~ - m-&M

•

0

0

• !U!iaif:f{ : 1940 if: Year Fou nded: 1940

• t..filff.A : '{lUtrn Ow ner: Huang Li-Fen

• ttl!t.II: : i'f:Jtm* "'1&i~'9:iffi lm202 g,x Ad dr ess: No. 202, Changan West Road, Datong Distr ict , Taipei City

• fflMi : 2556-52 74 TEL: 2556- 5274

&~E·~O~ft~--~~-w,a&W~A~~*'~~~r0~MJMWmd7 •w~•m•&•MM•M~~m,aq~-~~ - q,~~ - --~A~-~®~•~

0

f'f**xC.,:f:E((l!NHIUx» 11';\~1,.\'.~~~' :l~- 31:~~;¼~-~,]',lltll)Jt~~J~/W-01!MMW 1

~~• - tH~1'i!fffif·i~ , trf~~A~n,J,mll%{ • M!§;fu• m1 ~ 1t~ffl!tl,iYtli~ O

0

M••·M•mmBW®~~,ffi~~m•~-®~&,m~®-~ili-~•WW~~ rn®Affl~•Beff~~- ~A®~· - ··~A@~W ~

0

• , u!lil.ff.f{: 1960 .ff.

Year Foun ded: 1960

• fltl~~A : i:~ ¥-r

Founder: O u Cheng Sing-Zih

• tl.!J t.Jt:

g :i~mi:j:t.iIWiffillJk ~ 2 ii

Address : No . 2, Hengyang Road, Zhongzheng District , Taipei City

• ffljr,1; : 2388-109 1 TEL: 2388 - 1091

# !!\f1ffil:liH'.ll\ ~ f-C 7Jq'm a ffiifti, ~ 13ii~ £ ,ffi , 198s 1¥l.f -~.fi tfUifi~ ~ B !fl ffl•• R

7J<l3ifWffl'i~tH!§, Rm~f~l'mrt;!J!~••r-t7J<J 13llWft1:•,- 1:•iBl~ffi.JUffi, ffim- ~~~mfl~-M*•fl,~~~*~~~~•~m~,~~••n*s~~~®~ a rt.fffflp;jJ(:kflfipg) !j! MI'm 5\jt.R 7J< ffi a~ JP& AA~ , ~ $J~ 1:fe;II , l 99 6 .{¥# .'!\fi Imffiffl ~~a ffl Ii M~ , W~Uffl~so~w~,~~a1¥&fl•iftiDmM,tfmf1M•Wm~A•#•M O

0

~~3~-M~ffi~ffi~m,•• f-{Jjc(mffiU~~z-•,~~a7~·-R*~•N ~M~,••a~~ • •,~ ~ft~I~,~•s~~T•••r-c*1m•w•w,~•tt~ J~•• • •~ liifWE~f ~~1mam,M~ffl~m•~fia,a~~-®*fflRR!WJ~ 0

~rfrt{W 0

• .!1iUMi Sff{ : 1956 Sf Year Founde d : 1956

• tiUmA : *fl.'!\~

Founder : Lin Chung-Yi

• :t1!! ±.II: : IE:i~rlfrij nlimi:::::i:ll&5 5 ~

Address : No . 55, 5anchong Road, Nangang Dist rict, Taipei City

• ff!B't I ,Wi :t1!!hl: a'i~l?UH!l!m~ 1:.ll&11 ~ Factory : No. 11, Mi nsheng Road, Tong luo Tow nship, Miaoli County

• 'i'ttlr&: (037) 987- 678 TEL: (037)987 -678

2 0 0 0 if:

'

INf; ~tfm ~ ~ tlii ' ~ ft tt !j\

'

:jj Jltl!U ffi '

fF~ II /:l:PJ< ~ -flUHtEL Bq:m' 0

~-t;·~~mm~#~~fflWB~,ff~~ff~n~WrnBm ~ttArrm~~~,~~ ~•n-oom~•~•~rn,~••~m~,@•~m~m~•~~&fflrna~~fflm 0

~ • f.\1UUil~ l¥ii517 ft!!~i:I:•

0

•#M~•*-OO·~~-

r~am•~~-~ffi,~B~~®WE~~-~--~J ~~WE~~~~0EOO~~,a~~-LSY~~-0

~w~~~~-~-~·WM~~-a~-ffl~,LSYill~IN~~~~B~Mmw~

ft ft!!~ffl~~-~7m•s~~~~~-B,m•&m7•••n,m~,-t;M~~~ ffisi=J:~--~·~8~ffiLSY~~± 0

0

#~~·••t;••~~•••mafttiffi&,~~•~w~•~•a&MLsv,~~ ~--~~,~~W~rOO~~~A~~~--~B

0

• Jl!Utza1¥1~ : 1911 1¥c mm) Year Founded:1911

(Fuzhou)

• t.filffA: tfi&r~!

Owner: Lin Chang-Long

• tl!!t.Il: : ~ :itm*llillil'!i ffl /1:itfil&= ~ 58

IDJt

Address: No. 58, Sec. 2, Chongc ing North Road, Datong District , Taipei City

• ~ml; : 2556-6433 TEL: 2556-6433

*~ -J-. ,

}aHM~HJ~ - 5tit fl!IHIHm ~ -J•• ? JJ~ ~ 1966 ~ ~ i@~ gi1~ ffi- ;t 1IIJ tt 11

~l)J'§f!¥l¥f~IZY, li~t.&~-,ffl~~~@Jffi,tEL993 ~~?tti~M, ~-J--~r,JJ'Jgl1:!19!jf 145~5(

~~*ffl~~~~,tf~~~~~**~~,~·~~--%~~~,~~fflffl

j!jij~••*• 0

0

~tE~•I•m~ft~%,tf~•m•I~~,ey~~g~~-~~gl1~ffl,@J~ffi**•~R*~R-,mms~•~-=t-••?mM~, •• ~-J-··tE~gl1,.B~fflflffl ne~~•,maA~~@ffi~h••~,40~~ - s,~tE9!mwg•~m•~na,~ *~rwMm•J•~~gag,•®•~~•tEMMW~ffiOO,MB~~~$h 0

• !U!laif1~:1947 if Year Founded :1947

Founder : Tang Mao-Sing

• ti!lt.Il:: 1i'.1¥illUiJt~1i:p~filli 3 ~ 330 ~ Address: No. 330. Sec. 3, Zhongsing Road, Wujie Township , llan County

• 11\lt: (03)965-3670 TEL: (03)965-3670

r•nJ~Yff~mfi~Rftff®§ffl,~&Yrn@mfi~B~W,~~42•~ff~ «•n~•»ijff,mw a ~w~~k~~• -~ftmffl.ft,&fitt~~Mijff,m~r•nJMmM*•~-·~M·~ID·ft ~~~~~~~ - •®«•n~•» ,~#~~~~~~Y~*~~®•• H~~x,M * flJ~ ~ i!li?'!U3 J;JJ ft~ ~ fl!! • 1i -ttttA ®iC,,i:i~ 0

0

0

-~~ - ff~®-nW~tt,M~72•ft~*tt&,.&Y - 9AB••®r*n* ¥1!J, ~rJJ1.i'.li\& • f*J'G~tfl®~rnffil!bBIY!!~~~f~(mit,t rmr•n J ®lG~ill/llUU® IB~~~rx~~ =ft~m •n~~ - &- ~J;JJ®W~~~,~~~~- -~W - ~~~ ®OO~~oo,~~ - ~r®*n'fi~ - ~~ - ffl~W~~ O

0

0

• tlUMl if:f{ :

1945 if:

Year Fo un de d :1945

• tlUffi A : lhHU!

Fo un de r : You Mi-Jian

• !1!!!.il: : g :1tmr.rIE&im~mfi*-~

121~ 4 w

Ad d ress: 4 F, No. 121, Sec. 1, Chongcing North Road, Zho ngzheng Dist rict, Taipei City

• 'i'lB2i : 23712345 TEL: 237 1-2345

~*·~~-~~~ffi~~-~~~~~~~-*m~ ~~'~*fflft~~m~••· ~~~r-~moo,~~-~~~ffiffi-*W•m ~~li-~O~~,~~ffi~fl~~W ••m·~~~~•~fl~+*w•m•@Bfl~•A*mmmw,~~~•~ mrnfi·•~·•m-~A~•*•wtt•·~tt~~~-·~~~~-~-~~~*·• 0

0

~~~**~liffi~ 0

~~64~•WffiaWRmffifi,~fi•m~tt~•••·R~r+•*•• 5~moo,a•T+••*•·~m~•~•m~~•••~•7·•~~•~a~~~• ~--·~OO~•·••••Am~•~*~--~!····~~N-·tt••m•~• tt~~•·••~~~~-~fi•fflM85M~h• 0

~~~

0

• iUMJif:f~: 1976 if Year Founded: 1976

• iUffiA : ~~ft!

Founder : Tsai, Bi-He

• li!J!.II: : J.f:ftrpt:f:rlEWi!li'iiH!i 17 ~

Address : No. 17, Guling Street, Zhongzheng District, Taie_;i City

• 1:llf5: 2351-0758 TEL: 2351-0758

~w•~~-~rC~ft®~•A•ft~ )mooMm~•,~•woo~T~~®•*rr' BMM¥fi®~m~•~~•~,nsM =*mMarss~J,~ss~•·ss~•~ ~0

ffi~mw••~••*rram*,•~~*••m*••- •,~•~ffMM~m*• Lffl~~ff·~~ffl¥¥ft&m••~~*ffi,~~~~-~•ft~@ffi,SW•x~ ~~~~~ffl¥, - xm~, - m*~~s0~, - 8~~- · ~~-f0~ ~~63~-73~M~8Mffi*fi®~~M,ffi¥m~·~¥m~&~¥~~~~~ 30~A,.*ffl~m~n~Tffi¥m~ttffi,ffl¥fi~~~~~, - ~m~ffiffr8Mffl¥ fiJ - -ffi¥fi,.TfflS~•®x~w• 0

0

0

~ft,BM~¥fi~~fffim·*·~~~~~% ¥ffl,~- ~~fflffl ¥ ,. - fflffl¥ 1 ®liUi , ffl¥1iT~lHl~ ffllffl,J\;C.,JUU~tH~,1N~- fflpf-,J\;C. \Wffi2!t , mffilHiUfr¥

0

mE••• qa,m¥-M- ~®hm,mfi•*• -•-• ®•*'w~a•x~A ®fi~-~,ffl~ffll~T•ft~~M•m•~M~ffffl~MMffl¥®ffi~ rn~® M¥** ~-mrtm•tmJ®• *•· -•• w~~*®·· o 0

• IA U!lilif.f-t : 1969 if.

Year Founde d : 1969

Founde r : Chang Si- Ling

• ti!Jt.tl: : IE::ftm* llUrni::k/.Ji fi!if97 ~ 13 ~ Address: No. 13, Lane 97, Taiyuan Road, Datang Dist r ict, Taipei City

• -~

: 25 56- 46 26

TEL: 2556-4626

n imD::it ~ (t9~ ¥ s • ffi , iffi}jff9Jirlu '~tfiffl*' Jl'i}jff3~~' r-Jftili¥' J:IL!l fl !.f ifil- @It!tft ff9lfc!irlu, w mii Y ;c.,m , f#~ma~~tam,

*

i~lfHtm g:rwerg tiHr~ r111° :EJt ft

1t B'glffill &:f wax,

'ili#.fil ff90 It BHt , ~ fl :f J&ff9ifflmt

0

50f-¥Jru,18fll'J'q~--r,t~;t,f;it;J::~·, fflHIHJtM1:.IEff 1950 -1960-¥f-~~f ~•awm•*•l'J'qff~~m,•*•••••·~••~tt~••••·-~•n~ffil'J'q O

•M·~~•Mrn~•ff••*10E~M,rn~•m~A· - ••tt•~1:11E#•nw, anfi~Mf*mMrnffl~fi,mffl•••• - •m1:l'J'q~fi•ff10•,~~~••

0

~• - l'J'q¥•••@1:•~••· • ~m- mm•••~~ft1:~mM*l'J'q•••m· -~ - ~fiffi,fil~~m~a,m~B&5o~,aMJ::•~•M#fil'J'qmWfiD ~BM¥ Il'J'qa~RffiM ~R· ~~fffN·~ £ RB*8~~-~W*••~mM1: • e~ ~Mtt, ~- - ~-~MMMMa~~.~~~ftI•ffl¥*1'J'qttaRmM~~--~~* ~ WM fi~~~s ~ ,ffl~~ml'I'q ~B~~·~--~ 0

0

0

• i U~4:1{ :

197 04:

Year Founded: 1970

• i UW¥ A : ~~-

to under: Hsu Jung-Yi

• ttl!:!Jl: : ~ :ltmJ:PiE&itl!J~ ~ 122 9/Ji6 iflz. 2

Address: 6F-2, No. 122, Boa i Road, Zho ngzheng Dist rict, Taipei City

• .lffi : 2361-3336 TEL: 2361-3336

tf-rfl~r,t,N!Hf ~ ~ ~ WIffifl~, M19 7 o i¥ ~ ft a r,Iffifl~, ~ i¥ ~ ffl1ff~ iH!!!'Iffl &0

~fi-~~m~•·-~~-~·$ITM~M·$••m•···~fi~~~~In•••·

~mm•oomd~--~-~,~~-tl!WITm~AMaBo@m&~&&fi~B ~M, 0

#-r8M~MmffB~mn•••~•0•~•~ff~·~*•~-~~·•*~·m@s

~·••mw~•~M~•~~~•n~•m~,~*hm~•~n•••3•~rnma ~a~fi£ifl'lrftm~ 0

na n

*

• 21 ;; \111;1t1;!f: ~ 11 ~ ~ationalConvenbonof the FederatlOflof Asian Maste1 2008

,n Penang MALAYSIA

~~s•n•~n•*~'•1•o•m~~•m•~~~·~-~~-sa~,•m ff~~- #-r8fflW,~Ifla@m~Mh~M*~m~•tt~M,~ffft&E•~R· MMffl .®fflm,~~~§*ffm·~~-~,a~mftfflfflBa&~®~00° 0

••~IM~BMnmr•~mmJ~ffff,#-f-8-tl!Ba,aaa•*••~•-q,

-tl!lfUJi!i~1'FMff~~ffR 0

• titl!lft~f{: 1970 ~ Year Founded: 1970

• ~ff A : tt-rrl founder:

Hsu Jung-Yi

• :ttl!!.il::~ :itnH'tUJWi/\~iE:.~ 189 Mt2 W Address: 6F-2, No. 122 , Bade Road, Songshan District, Tai_eei City

• ffl!Ri: 2577-3786 TEL: 2361-3336

anu~~~-fi~U~~,ffl~mUHffi•~••m~M~,~~----··~~ n~~•n•~~-•~•~~~£,ffl~••~·-~ffl·••*•~A,w~~n~•n -~~ffl:io

m~ 1970 ~f~~ij~, moo~ttrr~D&U~ , ;~n•1:~-~-f-:st , 1:f5tffl-¥irno~• rn~•¼ff,a~~~W$~ili•ama•,®•: r~n~m•mfi~81:fftmW*NJ, ~ftmffi~ffi,.~ff~~~~·*·~-~o

fi%,®~•~*••- ••~•~,@aR~n•M·~tt•aw,a®mUI~W ~-~tt~~~~~~,~-~d* ~Ua~ttk,.~ff£fflffiM~•rrm•,~~@· r8ma~W~8 fflft·~••mae~OO~Aq~~-,fil~U~~--~fik®·~' 0

n~ft,~fianuoo,~®ffiU•~~&OO,W~km~u®,~~ft~tt~J® 0

• ilU!m~f{: 1949 ~ C~ :It ) Year Founded : 1949 (Taipei )

• t!l1ff .A : Jl!Hl. 11'.

Owner: Chen Hung-Yi

• :!:ill :t.!l:: IE:i~r!H1Hi¥ &i~ ~ ffi 7oMt1 ff

Address: lF , No. 70, Emei Street, Wanhua District, Tai_eei City

• ~r,15:2311-0045 TEL: 2311 -0045

i.=i~F#~ ~lJB"1 tE!i!!1i'l~ , X~~~tE~~±~~~~~~~T~'

ir=& ~ ~ 1"1i A B"1 fiL/J1*1Ci,,

x rmtEu~f~#Um"Fmtllz:v::f t£ ~ jffi ~i~ tr f~t.oc ~ [nJJJl f~

0

'

~~tE~~B"1ffi@,~¥~fi•~•~m, :f ~ B"1 ifliAA! ffi Ml, !Wi Ma~R~H~ ffl 00:, PJJ1i rt ~ #:fil, tiUffr ~ f.i¥ , iU~ f.ili!Hi ~ tit B"1 ~ mifli ~

0

[®] HeySang 1xre~~~ff•~•®~ffl,~~-*~~R*®••ff•w~,~a~1m•m®m l!!li 1925.tf]ff r ]briJ]briJJ O

jftitf~ffij

'M!~tfft~5i!i.~i:r@t.;Jlffx rm~ifti·

J

'1931.tfifj.\

£~ar~~~J ,~~IXIB~~OO~~~,~~lff~ttmffl~~,~~~IaR*~ ~nm, tfl~tlftt~li®lffi I 950.tf {-t)lg , ~ tHHU 3&jJ m?3i Jlr'i{ , 1f!hll~ '§' f$ JM~,mt~~ , f* Jflj( ~ P)i. 11Hs ' /J ~$-/J~~~~~A'M!~rx~J~~l~a-ffl,~~r~~R*JJlr~~A~~~m ~m,~a*IJS~®-Jlr 0

0

Chang Wen-Chi had the desire to do business since he was very little, and it happened that there was a company making soda water that wanted to sell. That became the starting point which helped him realize his dream. In 1925, he bought the equipmentof the commercialestablishment "Niko Niko," and formed "Jin Hsin Co., Ltd." with his seven paternal cousins. In 1931, the companywas renamed "HeySong," and Chang worked on developmentand production,while his younger brother, Chang You-Shengworked on business promotion and sales. With division of labor to help develop the soda-water business, they had founded the cornerstone of the HeySong Corporation.

Since the 1950s, the HeySong Corporation has made efforts to enhance quality, and strengthen publicity to avoid cut-throat competition by making use of large-scale outdoor advertisements, advertisements on cars, and advertisement flags that had decorated their bottle-caps with a "crown" as a trade mark. From then on, the brand name of "HeySong Soda Water" has entered the lives of the general public of Taiwan, establishing itself as a household name.

• .eJ IJ!m ~ f~:

193!~

Year Fou nd ed: 193 1

• .eliJfbfA : ~ :){:Jc\ Founder: Chang Wen- C hi

• !Ult.II: : ~ :itmjc'ti:J/iHU U/fr4~296Y/,t3l'IJ! A(ld r~ss : 3~, No . 296, Sec. 4, Sinyi Road , Daan D1stn ct, Ta 1pe1 City

• 11~ :mw~ :0800-211-080 C usto mer Se rvice H otlin e: 0800 -2 1l-0 80

M-ftRSM~•MA~~cm~~±#)OOaB~±m~r±~00J88~~'~ R~mnmmrJG~J~-~~eam WM~~mMa•~•ff~~a,affe,~~ ¥~8MR~ttRWfilffifl~~•,•ffi~~-· M.::: ft#~ii AR~fE14~ ~ lWmr fl~ , ii L'liJfJ'c8 8 ~ :K/Hi ti , 1ifl .&itfli~ ~ N!Ji! .iU:ffi , MzM1961-"f~~ rRJG~GM/1 J , ~Jlt&M:JIHi~~Amft{t#tlff eao•itg~ B~W•,~oo~•~R~W~ Wa,~~~fEW8m~~±~~m ~~,R~fE%~ ~IZ!l~}G-=f~ C.,N:At.ll!ii, Jm~Jittft'lt.otm~"1~~1EJHt0rU Efif:88~M~~$, fJJJmtl!f Mf:Jir * 0

0

1

O

0

O

1

0

The first generation patriarch of the corporation, Mr. Kuo Liang-Chen set up a small cake store with his wife in Pachilan (now renamed as Shihlin ). They used the name of their ancestor's house "Yuan Ye" in Fujian Province of China as the store name. In the beginning, the store made mung bean stuffed pie of traditional flavor, mung bean cake, deep-fried rice cake, and other snacks that were packed in bamboo boxes and sold along the streets. The cakes were very well-received by the public.

The third-generation shop owner, Kuo Chin-Ting , began to shoulder the great burden of running the family business when he was 14, and he spent much time studying the baking skills for making cakes and pies. He placed most of his attention on the improvement and innovation of the products and established the Kuo Yuan Ye Pastries Factory in 1961. From then on, the pastry business moved into modernized management. Since the flavors of his cake and pie were well loved by Japanese customers, he had decided to develop iron-box western -style wedding cakes, gradually assuming the dominant position in the wedding cake market. Afterwards, four of Kuo Chin-Ting sons devoted themselves to the operation , and turned the local and traditional establishment into a systematic enterprise. As such, the legendary story of the hundred-year old pastry store continues to be retold public.

• iiU!Iaif'.f{: I8674'Year Founded:

l 867

• iiUrJR A : ~~tltl'!ll Founder: Kuo Liang -Chen

• tlflt.Il: : ~ :ltrli±#Wi::t#lm546~ Address: No . 546, Wenlin Road, Shih lin District , Taipei City

• H~ ~~t.ilil: 2838-2700 TEL:2838-2 700

25 25 25 /2

40 40 28 28 28 /8

/8 18 12 /0

FORMOSA

CHANG

~MAm~• ·~a ~M-~~I ff•MGffl~MWW ~a ~• M·®·~ ·~~~$~/filffiiill1JJWHWMM0ftl!a r~ffi5iJ , ~ -t!tiEn!iftt~Logo(m~;!i}jj{)l:!l ~=f{~ JHiA5i;;J< s oom,~MnMft~®iRi••*lli~&~,ff*~ - qa•m~~fflffMffl,~MSLS ~•t:rmOO~:rmm~~ffl7J ·~~•$®~®~N ~ ~ - m~,~~~~re~~~' ~m;;J< ~- ~rwttm•••ifit·J®·~ft~o rAm~, -~ ~,~~~Jfi!r~ ~5RJ~ 00~~~~®~~, - ~~~~®WQB *~'~LM*~•®@~*'~~®~~~~ffi~! r~~5RJW~~®~D®~~fiM! *·~•*m~®nm,~se~a~•~••,~•~~~&B*®~*~~ O

0

Since the founder , Chang Yian-Chuang , was devoted to his work that he had no time to care for his beard that prospered like his business, frequent customers teased him about the beard and he was known as "Beard Chang" That is exactly how the logo of his brand was initiated. Chang Yung-Chang , the second-generation owner , recollected that his father was crazily picky with regard to the quality of food ingredients . Once , they had overcooked the rice due to negligence , and his father told the customers , "the pot of rice is overcooked " and asked them if they would like to wait for another pot. His father immediately disposed of the rice, helping Chang Yung-Chang understand the lesson that they must "pay attention to quality no matter how busy they are ."

"Human sentiment , Taiwanese flavor , and classical flavor " are the three eternal , wonderful flavors of "Formosa Chang" When a hot bowl of chewy rice is poured with minced and stewed pork that is rich in collagen, one cannot help but be touched inside and out. In the beginning , Formosa Chang started out as a stand on Minsheng West Road , and has made itself into a business with over 100 million in turnover after half a century of development. And it is now an enterprise that has extended to the realm of Japan .

{t

~

'=====,.,,,;:£~

~ jf

~e:~~

~ft c'=~===~

-~

• .11i U!lil4'-f{ : 19604'Year Fo und ed : 196 0

• .11l UffiA : ~ik~ Fou nde r : Cha ng Yian- C huan

, • tt!l!.Il: : irr:t~ni irr:ttgg~OOJ Wi1 rn11i= ~ 8~~t6W Ad dress: 6F, No. 8, W(!c_yuan Seco nd Road , Taipei Indu stri al Park, N·ew Taipei C ity

• fU/f,l;: 2298-2185 TE L:2298 -2 185

ew

Panasonic Ideas for life m~••£~rtNmr

J ®Maar~-~J

0

~-~~MAmR~Wa•rn,R

fl°,J\~~J!B~ft!!,14~~!!!afU r~ruJJ C~BZffiilifbfi§HHJF, r,t~tt, Jli~, -fi§fUr t•mrJ~$~

0

®m*~rmr~Z®

J ~M®®r~ffj~*'~~®~mr•M

ffl ti~J 'A!ll ~ Pl:c}JB~ m!I JI im

0

tt~lf®~•~i&ttm, ••waN®••••~~~~ B*f'lr~ffl,

16Dt:l~~•mm, 0

r*1xtm,~AAm~••, ma~®$~

•*'~-~WB*mr~~,aa~~£~--~M

t.is~f'lr~*~fl

rNationalJ ®£~~ffi

;ffj: ~~f'lrfflrnUi£B~ITTJU1Ut.!f-~

O

~~~~92{f:,

r ranasoniCJ ®£~ffl~'

rNationa l J

B*f'lr'§'

~ffiLit:AJ!

'E.

0

The predecessor of "Panasonic Taiwan", a well-noted brand of home appliances, is "National." The founder of National, Hong Chien-Chuan, was born in poverty, and he had an elementary school educational background. When he was 14,he came alone to "Jung Ding" (Hengyang Road today) to build a career, and worked as apprentice, store-keeper.

There he remained until reaching the status of chairman of "Panasonic Taiwan." He loved the calligraphy of "Youthfulness" was bestowed upon him by "Matsushita Konosuke". He strongly believed in the spirit of devotion to be an integral link for a business to be successful.

From manufacturing National radio, the 16-inch vacuum tube TV, washing machine, air-conditioner and other electrical appliances, Hong's business had almost developed concurrently with the economic progress of Taiwan. Later on, National and Panasonic of Japan worked together. National then turned its Chinese brand name over to Japan for use free from any reimbursement , integrating the brand name of"National" that was previously under its flag. By 2003, the company announced "Panasonic" as its global brand and replaced "National" for products.

• .eiU!laiJ::1{ : 19624: Yea r Fo und ed : 1962

• .eiUfhl A : ~ij!~ Fo und er : Hun g Chien- C hu an

• :J:l!!:1:.II:: Wr:I-tr!'ii:flffiWi ffi!

JlJ~5799/1 Address: No. 579, Yuanshan Road, Jhonghe District, New Taipei City

• n~mwt.ill! : 2223-s121 TEL : 2838 -27 00

~~Jl!B"Jll<Jf~:lt, fflFi:frB"J 71< ifil~ m JJHfiWi ffi fiJB"J ,J4HI , ffl ~ rd'Jffl 1( f£ ~ B"JIJ\Ti5° m~ B"1Ji iUI , ffi ii Ii ffl B"1t?H~, fO!tHJI if 1' Ii B"1 - ~ =¥ ~ iffi~cHrH! ~ ~ 1' r!i'c JI B"J~ 1,if 0

0

0

~-~~ttfr11'~t~ , ~ltu*1!\liJIB"lftBfr,, am~t&$P~ i

;t:t'.ltE!r-WI~#~JiJrfflshowgirla9#tE7, 'i'i¥filJ1'F rm/l ~~AJ ·~+•i¥W#~*M~~n&fi,oo•qaa7i¥W •~~~~,A~&~m•wa,~••~•q•~~~m•• ~~~~,~~~~,-~ili:f~~~tE~~L~~~~~~A

~showgir l , ~:f:l'lHIU!~!f?:tt!ffl•+i¥W!B~~-*lff Lll, *ffi~ • ~showgirHr, 0

1J\$iB#~-MHIDrJ1 ; ~tEifrA fr1~~m~ ' t1tHl:*

A~m•W fftE•R#~dm•fi•A!r-WIMAmm ~-~~--~~£,EB~m•~••~~•m,ff ft•EEfflffl~%dA~:*$·~--~-~~MAm , E~~--~fB:1ijJn-g~)l:fi*~,C.,ffl 0

0

Rffrn~E~•~~~~ - ~~m·4*~~M•·••7~ ffiL~~- -;~mft*ffl~Wfi- M•ffr&mWJ~Rffrn, ftBffiW~--~~ft,fiWff~B-IA,a~ft-7BA~q AA•9fiS*IL- • r~, J ,ffi~~SM~Rffrna~•~• L7EfU/rnJIN!LllEHUtS~~A, ft•WJH9Ntlf!, ll.\J~B~JiJr liWB~7 -llllel!

.

.

~!!!~

+

1urt~~Ji5, ~~go~ft~w,u

+

·--~~m~, ~~- - M~~•rn·li~--~ - M-M ~ ~Ml!£J1rn~9o~f-~~ a~~nu , mt*!r-ft M!!ilrn , J;J,~m~111ri:fJ ~~~-~q., r~oo•••tt Jmw~•~····-~·· • a ~*~•m•~oo~• - q·•~••m•~m•••~*~

Ma?W•a•Tmm~W~mmtt,~ - D~-···%•@ffl·

+ :m~~,

~~iiJ~'-uniqlo

r tftf

+

, l\! IJ~fl , :tt!!IHW:I , ~lff:ltMffiJLrJJ ... J

,

W~m&fifflfflq

ftBfi~~fi~a~,~:IURfirn~~r~wn&fiJ, rJLJ • r~J , 'Ei~~fi,BPJJ{y~-ffl, SO~f{B~ll~f~ , ~{y:l,J;J,~7*~fi£~ *~·-~~~fflE,m~aMfflB~~-~ am,rnMoa~aawr~m~~~J •WM7

a.-M - Mi!!iit/i!Ull , .,_

~ ttt:1t a.-11il 1Bii1ii .;11il i,1:11:~lill'1;lllil • lllllilla:tt Blllll<JWili2 n •

ama&.1s,lili2<ttz~~Wi ;'t.=il!li/;Jroi .15).

--0 0

CX)

1860 ~1t

1870 ~1t

1870

1883

1897

1895

1896

I MtJJ fHi

1907

MMa~•~•*~~*~ JI • l!O<;:il,ll!~lll!W~ll!

•

••m-~~~•'•w~ 1111• • ·~ 8 - ~ Wl-~il!!LllcEJI!:M*•~~*lllRW~,aa:il,fflfflMa•JW•a·~ IUHUl!ffiillll!l~-lll~li!'

ttzt/t<;!i;J:JZ:!1,11! , *ll'lli~

*!l!!!UJi;;>_-o

llcJ!.:ISli'l..t:'f A • ll~"' tfl50~ , tlll!A~!fl275111 ffiit!:;.!lllg• A•

~lie~••taiT;ll40)11£jc• tit

~-,

'°

(,.)

u,

l

1911

1915

1926

1930

1934

IU1Jf.Jlfil1Ub1!~,1111/Jt~IUH~J!I •

1940

1945

~lU!Ub1Ufisl~~1jlfA • Bt:lm4M1tcJ#.!!Ulit:1m lltWi!l'el!llMaili~ , •fl!i 11t • !,UliJa:11:i'E:~il •

1946

1949

1956

*~••~~7'@~•u ~JilZ•m~M~~~~~~ •~-*~·~$-~~-

""· •••~iffi~~·±a:1tmn~~·

ft:, ~~ft•

iffilll, # ~ff>JilZS~*•:lt

•

1960

1964

:ltl!!W61!11!1111HiJ..

1969

1970

M-ou;-

1709.if:r ~l/ilh) J !DJi$1H!iat , ~ :lt!l€rFf*

mm@~~m~,~~~~~& ~ :lt~~**' ~ r:p::S UHI /ffa 1f~~JI 1L¥ 19o6ff: , §i/ff&#i£r,tg O

r*m•I·I~W~5~r*m~tt·~B** ~·~~~ =~••·W~, • :lt~ll®A~~~ ·•~~&~m· ~~ @w•,~ru§ilff<~~ll

>a~., •• @.mffl~~am~ 0

1935.if:, a&~

i:~ !l€1~40~ff:,

-~0·~·ffi0~&*ffl~•±#·

fiH:t :ltrlHVH JR~~ twt.l:~, ±~®/iUtt

~ ~-Jl,~lf:~·:ltffl~---

-~~B·~~~---~,B-~ U:1tMaWB 0

- ··o

O J:if,J:t;;lc~f) ,:piHf~~ f) ,t;;lc~ 0 A<1:nutm0 *1Jil:t,'fi0 U!ilil,'fiilff) !ml!HJJff~tl) l!!l.lJ!l[!lffil,l 0 ill!ilifflJJ,tr,!; ~ ~ IP EHHift m :ttil1£ Cf H t~fNJ!EJ;t; © W~fcl CDl~H I.J~fflli Hl!~iU C0.fl'lt'f.!Jlt @llfJiilll'llll/F/8 © i!/ifll!l'IS~ff/8CP)~11!1~ B,1'l!'fljj!~ m- 11,';!)t @t'll;kl!'llll/1 @W fffti\fil!Ml t?,U iftrfl,fi ~ l'Jl1£¥iH/1fi ~ lllfi~mHft,11,fi @- JtHicHfit]) 0~~ft!Hlhl,l t}) **DP'lllil1*R* f})1wJ!ll'llll/F e .u= ~,t,1I OHUJJlli~t! @t1HH!f/ai@)R!!H:rffi c, ~ - tJHI H} ffllP'JjJljl!I H!,,,J,mati11Eft'1,.\1'.\,l' H ]) ~JC~

r H:ff , ~J1J¥i.}ti., ~J1\¥i.1~,

-

,1,~1~111:tUU r

~~$.li ' ~7'~15~7'~ 1t•~·!{15~7'~\t~?

~~~Jsi.li~J'~~~~~~~)si.li

J

'

0

}!>¥:it'im~1\,fJ\... J !llffli~~·~:(£.ti\l

' 0

~ms.i~t~~~~"•~x~tc

g ~$~ftMMBm~~$W~~~2m, !It~~~$ WRR:tit

lfil ~ I! ~ ~ Imill '

PJ.r :f ffl ti

J

r *iH!

~ :g[ffi Eb PJ.

•*•ff~••~•~m:oc~•~e, ~ - jjffij,

~~** - ~~~~~~*~~~lfilm

0

l~Jlillifi

( ct='ilJ lfi )

••a7~B•d~~~ff~ffl

·~ ~

H*M 1B\!fi~9U~-7~offli~Hf.l ' 1J

-~~H*~~

Slli~ ft fj~~·-~-~~~~~B m:if:,t.1~:®~~~~~ o

0

m~H*fi

H*~~~~

Wi Ison Chen

gg,

Mav is Chen

··~

ll!Jt./1'iillillil'J;\l!~I

Th 1Urin If lh ,i1tuic 1um iR h1J1i

t~¥f~flffifiliR~nJ (cpi£1fi) SMOCA !ffi.:€~;~Hi5f .

1J1B\!fi~:®~IX:¥D~~~:;/';:~~m**i~ ,

:®~~~ = ~~m~mrt,nft~E~

~--~~~••* · ~·~-~~~

~ ff2MM~~~~••n

Pace Hsu

11:iti'!ifflllil'Jolll~I

Th ltlfiU If th ,i1!ulc lllftl

iR hip1i

· ~-*~

itllff'~J,~WHlll~ffl~1~tt ii!iifi ~ d ~

!ll;fti'!illllil'J;\l!'JI Th lluiu

If th ,i1lt11c 11111111hiJ1i

0

;c Si

'°1~

JL Ii& if/ liii

( i:j:lilJ[El;)

( ;/1:iqj~

- ~ ~WHij~~

)

1J11f.ij~~..t~ffl!§@~DH/H~f;;a-tJ • A*

~aJ9 1U&a-tJ ft;ltll:~• !@ifll~a-tJ~Hfiffl • Jit;f

-~~~ffi*·~W~~~~ . ~~~

~

:Wflef;;ffij~~

0

Sheng Br ian

ffl1'a fi*• ·~ ~ w a1':W~illl~ ~ima-tJ*r.s~il-:.OwW'1ll ffl!§@I! \ Abbie Huang

•itl!!ilillll'IN.l'JI

Th 1t1110 ef th

•11ttr1c 11tr11 11 hi,1i

,\mft ~ Mdlti ~~

ffi: ;1.gfli

C:ii:lqJIU

!§~1J11f.if~:t£~aJ !ll*ff~iUa-tJJff=f:f!5) • nooafi

*fflEiw~ aJ

( 'Pill~ )

4 O 1f 1H~ ~ ll 1±ffi: 7J< im~~m~~lf.i!!~~-*a-tJ~* , HtHf~ml • j-\'.;£Hf;;J<1'~

HERMES ~Jrra-tJ i.

~• a-tJ~•·a7a~~~~

i:ila-tJt..!l!!I!! , ~r.x~ooa-tJ~;;J<~m 0

Amber Li

\lltlll!illll'l'Ji\'.l'JI Th 1\11111 11lh •11t11it1lt1t1 II h1,11

I

~~ M-~ ~1*

1J,~i~fr;J~~t.ff~_t~~7~~fr;J~lffi~M.ff, W~-~~~~~~~·ftR&•~~

~@~~-~~fr;J·~~~~7-~~

~±

~

! Y!R~7Bfr11J11J1fr;J11)~ o

• ~i1Bfr1fr;J~®:t.Jffl\~1UUI!!

0

\

Sandy Lin

!I! Jt

t Iii II n<1/tJ. 11

Th 1111i1111th ,i,1111c11111111t11,1i

lfl' illOI('PIT~ ) llffi~~ffM

1 ii I

~

m;~Hlffl1J1;1i;ff~,

~§llHi~, 3§1fHi !

~~~~~~-~

Wen Chang

i

\II lt

Th llllill

~

Iii II tl'J /tJ.>JI

11lb .illtriC 111/U 11hi,11

)

51,j,~ ~ ffli!im~

~n~~_t~~~--~~•_t~fy;J~ 1J,~i~~;iM'r~~t!Hlll~

Jal('PIT~

~lmtUJllfU!;l~~ ~ w~ • fr;J~m , m

8~;Ili\~~Bi¥fr;Jll,EI~~ !

Ringo Kio

l 7\11

<q,jE(g

J\filffljJjs<Nii~

)

)

ifi ~ ·ti ,E.lflj E~M7~~fj~,ffl~m7~~~~

~~~&~B·~~mE~M~~-~

~~.~~••~m@m~~~~~• ·

&~~w~~*·•~•~~~~~#

!111 ~

rJJ~i!Ut~!!t ;i

llltl!ftltll'l,l';(~I Th 111011 ti th ~111t11crnru

0

SammiMoon

i• Tt1111

f~I I Jal II!l;fiJ~ m~ ~~

111 ft i Jalc

< q,jE(g )

q,}E~

m~ ± NHHfHi~:sI@:. fl'Bi.i\ ~ ll!~mw

I'.!!5f ~ ;~ s ~u ~~•·~e~~~~Aeffi~~·B7 ~~-Qff~Z*·~e~~ffiffl~ff

~~fiiift;i!i!

~

~~7~~~E~~.~~~MGm~ ,

O

~

• /iiBl~ftll~~.t~~e~No~MYi/il 0

•Atl!ililtll'J,l';'ll

Th ntr/u ti th ,111,m11tru 11r.1,1i

)

i

fflI fl fi

JJJj !ffl

1969 ~~~UN

I lititifi

( 'PIE~ )

ifii1 Wr59c~ ;jg)

( kon i ca ) ffifjl

m~~ma~~~~ffl~~•m~@h~

<1.UJ~ )

···#·~~~ffi~h·~~--~~

~~-~~~~~ffi~~-%·~-2~

a~~lli~~~~*~·~~oooo~~x jjfi , m~*-i!Vit!rf

tillffi9~:ltH!.o~~@l~ 0

Peter Lee

mll 0

\

Tomoko Chen

i

'°

ti Ii i fi

(j ,~~

ti ti DI,, fi (l!Hf~ )

)

TAPE ~ffffl

~~~-~ *~~-~~~~~-~~~~ti!~~~

•~&~@m~~-~~~·••~~

~~~MH~·~~~~~wmram~

§~·~ff•~~$~m~~~~~~

flffl.oJtt~t-tJlffl~~

@ o

701 !

1

J

Ste I la Liao

ft 11 mlc'PiE~ )

,J,mi~ ti}~

§1€1$!

Jm~ii~~5$tim~

( 'PiE~

)

~~e~•·•~~~~~m~~@e,

60 ~ftt.!l!Jll!ii!X~ - ~ji,J,ffi~~@!lt/Jt

~~~~~~-~@-~g~~M a• H

@~m@•A·~ m~~~m,ftnm

tI~MJ-E[;~%7./<llli!llli!!

~ii!X r ~ft;$

J

~~-ffi\A

\

o

Se Ii n Huang

··~

111ftI WJisc

'PUJ~ )

¥ dJfmfl fi I

~ nJ

tttDM~

ti} §1€tit~

<*15.1~ )

~~~ti~~~~-~*·W~~@B

~~ff~·Bffl~~-~~~*·~H• W~~~~-~ · MHB~~~ · @ffi~

1m1iiu~~~ft

IIX1l~fl~G~~mH•~~m

~~~~m~k~m~~~~~ff-~

0

Sean Mao

O

SummerKuo

II Jt I! ill ll il'J /{J. •JI

•Jtl!ilillll'Jl{J.•JI

Th1t111111l1h~i1t111c1t111111h1Jt1

Th 1111111II lh ~IIIIUC 111111II ht,li

ElI I xfl c*:li~

~I

)

IH&

VHS

DIJ, (

q,l]J~

)

~~HW

~~ ~ ~~~-@@a~m~~ffi ·~

VH S ~ 1976~lffl~~rr~-fl~J:IHiHi~

~~~~ ~~~-- ~*~ ~ ~~-ffi ·

E~mm ~M~~W~~~ E-~Mm

1lB~'f.HtHiffl~1J,~@l~!

0

1*~§~ ~~~§£;lQD~® lt ~

!

Shin Chen

i

• it

~

" • il'J It/. JI

Th 1111111ti lh ~111,uc 111111II hiJtl

'11fili;

c 7':si&i )

ti!H~

~

BW~ Id c

til~~A~

ffi~-~ DMff~~~m , g~-~~~

§~1*rm~Mffi8J~~

iiUJL.t~~ • W.t~:H~/ilr~ ; M~iUUt

~g::i~J.Hl~~i~ ~

1

~-~i;

...tff<-=f ::E~

0

j,;[5]&; )

0

~. ~~d

*01nfi

1J\

<lUl~ )

POR UNA MUJER D!§}:t Po r Una Muj e r ~#(~C

o llege

Rock

Ji!.

Mffi~W~ · -~~T~~~~~m-~ ;WJtUl7~~~~~t!!ft !

Iris Chen

ffiffiI Jufi (t1:W~) ~~~~JR~

( 'PIE~ )

Canon ~!3M ~c~B/J.H~l1~m~~Irnl~. ::p~*~'J'~

&~ffl~wae--~~~*·ili~rn~ Bir~-flKAliH~~~™~ffi~

0

'\

'l'*75' f:I:

Jlj8 ft X fl

< 'PW~ )

fUa ft if!~

~~~·~~~~~·ffiffi~~~D~­

•~mmm~~~@*~mffi·~~~•

~~WW~~· · ~~~~~•mB~

~~~*OO·~~~ - ~~~~~M

~Df;:lffl, Oz7lU!!~Oz !

J!l~ili~Wf~ A ffi:l:E~~@lm 0

Iris Chen

IJ.~t~ft!IIB'J,l',!•JI Th1t11111llth~111111c1Uflli1T1i-1i

0

m

I ~ ~1' «Jis

< 3<:UJ~)

7.l<~Re!~ e~@•~~M~·~B~71'~~~·

nmR~--~~~••·mm••·~ El:J:T:ie1*~ffm•-i5M.t1'5e ,

I f!illJis

< ~UJ~ )

!I&~ tt~T-ffl~~®~~~n·~1'7ttW -~ffiW·~~mm~-L-~@®M ~flll~ttW • ttf-u.t1'*7 ! '

~

-t -

,__

fl

< f'EUJ~)

fil!i- fm~ mn-~~~~I••·~~7ttmi~~~~~c:p•11t~B1.,H~A ljj

0

Esther Wei- Chen Chen

IiifHI ~t'7i •fi~ ) <

J5xW~ ~~ ;7.1<ta f1~ ~ ~ ~ ~ ~ ~, ffl ~ X tt · ~ • Mx ~·M~D-#M~$ m~~~~~ 0

• W • ~ liHHUHii

• it I! Iii.

~ lBLm!

l)(J 1//.~l

Th 111111111 lh ~11t1rfc 111/U i1 hit1i

I¥ ft it H

tttI it rncM•~)

c ri:u.i~ )

M~

f~o*,i@@

-~~-~-¥~~T~~-mM-$~

·---~-~ffi~~r~J~ffi@m,

M•ffff~·&fiffl~~a~~~~~·

Mff~-·~§~~~g-~-m~•

'87](iU~ft~5'6~mm,

~

I ti tmitifi c *~~ )

i¥J:It ~ , ~ ~~ r mm-•~~ffi~~--~-WM•mfi

ra~~J~~mM~m•·~-~~~ ~Ut&;.'l\t*Jffij•~-;.'l\iA1i~

o

o

1$11 ~·nCMfi~ ~ut.1

)

~•m-~~~mm*~•~·•~n~ ~rER~•mJffi,ffia@~ffiffl~~ n~·~~~-¥ti~~AB$ 0

I ff II i

c±~~ ) C:itW~ )

lliUt.i mmm~~•·~~-~-~~-~~~

~~-~ffl8A®~~~®I~·fi8

~~~·@~m~~~~·•~~~*~

~oo~~~~~ o ~•w•~~·-~

~~fiiix*:n~mti\llmi5a

B-f§H;t~tUfJ~Oe! !

0

\

"' Jt -I!! ill •

ll'J lt,i •JI

Th muu tl th ~iu111c11111111r.1,1,

ffiI I

ai

fi c fgft~

fflI I iffiI (:itW~ )

)

H~

~JnJ;s

r,g~lfflfill., tHfBil'~,M~i~~~flllil~

~fliM~Bil'~,J,aeyi~fN~@l*!!§~~

~~·m@@•MMR~~~~~~·

~ffr,gJ

~itll~7'fitff.& !

~aey~mm~·~aey~aaem~~m

r

·~m~·•~~~~~m~· 0

~-

Jl~if f fi

<

@nmJ

~~(l';J·~ ~ijjB~, fif~°*ma41!X r•

1

,

iMIHf1Jq1~1~•~11U&~-jlg

~~uj~m(l';]~:rt

0

t.1itr1191Jis <Mt!~ ) =Erp e(l';J~m~~M~-*~•m·~ft~~ A~~mm~(l';J~~ · ~•~~~~~· !H1.J • jlg/ls(l';J ~'fi!UH¥ 0

'\

ll!Jt~ilillll'l~·JI Th1t11i111fth.i11111c1t1111i1TliJ1i

I

B,.O

JJtEP Jisc ¥ll1JmJ

ffi ~-~ - ~B~~fi*•~@(l';J~B· ~~BS7m ~ B(l';J~M·MB00ffl~ B Jl!iHU @l•

!

lf)t{liftiltll'J~'ll Th 1t11in 11lh •i1toiic111111 ia hi,,i

a

t

~ JIJ I <*15Jm ) ~1,, t.!s!, ~~ J,:.{M~ ~,r- ,J,11)re;Bl;Bi(l';J ~ ;t ;~¥U~ "~ k·@l·-~~~~

~· @~~- !I~ ·

~~- !l~ B$1i!Uz;J(l';J~miz 0

*

lfiiiflfi

ffl ff (cpi£oo;)

~*

!II ,ill"T rIM~X*·~~~-~J

;;~'

•ttm~~

-~~ff~~~~~·~B%~7~~ ~

, *tl=W~;I !

[§~~

tt~ffiR·B~n~raWMtlJ ~R·B~m•r~~mMmaJ ~~• a

;ft=

•B

m$Ji!i~~11&:&,

\

j 1Hti JiS(cp~oo;)

* mi ,

,J,~ hi ~Ell ~~~M~M~~~.~~~kW~M

~ !HIE ~A,MJltlfl11'!~~*§• , ~,M~H~tt~

~·~~---··~-~A8M*~'

m~~~~~~~•°* · ~-~~ti-~

m&-.t~Y,Ulm ·f.1~~ r ff°*m J

0

Affl~~°*m •

t.lim~ ~AA~~m~·BM-~*~m~~7~ a~&~a~ - ~~.~~- ff~MR~ ~liff!H~M , ~°* 55:$*~Mi%~D0

( :!~~~

)

ff~ r@±DJ-~M~M~~affifflWW ~*~~~~·~•=+:$*~~~~

°*m:, lffi.ri~Mv,m~~~u • \

lfflt ~

reI t (

iHiHI

'PIE~ )

7.1<

~m~~--~=·~+•~~M@~

~5fiAWffl8ffi-~O•@BITT*m~

m~~D · ~-~~~~~~~@~,

~fflm~@°*m: · ~~m R*~mffl~°* J ~/!!~~cti m: ~ r ~ll.lfl~ffi

~BlllU~~~:;:p:fLti!J~~m~@lti •

t!~t-l!!Jlll!i!<J/&,I

Th 1t11it1ti th ,i11t1ic1tm1 I• hiJ1i

O

O

-~tJ!!iflililll'J/&11

Th1t111111f1h•i1t11lc111rui1Tti,,i

• ~m~~••~•w~•~~m~•••ffl~, 1!~ mY • :1~ mil ~ x 1t ~ ~ Ji51:,

JH\Hf~$~~rJJfD~ll,

~m1imoo • ~ma~nH { 0

r§•••J

• ~~--~~ $ MJi,

~ Ii 1i ~ rJJmtlliW ~~• •

fr~,

~ffla~n~--~~-ffi~ - ~~-~@fflo

r~···J~~~-•m•~•,rmtt$mJa&mnw~•oom

MBlfflMJW~, ~T•~~w~•t~xx!f9Aa~ni~11 • M~--~~MR~ftMft£fiW*~¥~ae,a~mx~~-~-~~·§ rl1X llRe fli ilt.I®fJlfr f]:;: ~if~ ;lt rll ft*~11fli~~ ~ ~ ImWHiW 5I.:li , tBf!\\0 ~ij~ ft(: m•,•~&m~~•~••~•m,m••••••~~•••,mJWRBftB 100-4:11~2ss,

Ju(~ffi;ti}}~Jljii iWi l!lliO

fl~-~~--~~-,~••aMBN~•~•

• ~mx~~-•~mxme~a~r§M••- •~~--~~$ JMB~ 100-4:12~ 3 B .iEAlfflM , 'ii Ba•B:itffi~*~ftM-!m tl:lJm, ltt*MB-JHJ/\ *~•*~•~m~••~~•,lffl:1qm*mT~ftMx!f9Amm•~ ~*~••••~ ~•x~••w*~m,mm~•~,•~•••ittxrm,~m ~~--~~•W*~~W:'*•~mfl~ftM~~~~-~---#ffl 0

1o1~ 2 J=J4 B ,

tE%Ii f!JHJ 1ro ~ ijHJJH9 ~ ftJff-ff J:. , if :it rli Xft f.ulHfH} f.u:R

• a~m®mft~••~•m~m•m*~**®~~,• - R•m®~••~ ~~~%~,~~~~%/i~~~~o

'

.

~

--

,_ I .'

.

...L

"

:

I

.

'

I· .

.

-

.

-· '

f.~ .

_,

- ,,;,-v.·

..

.

. -.--·--

·• , -

'I

-

.

·.

.

·

. r

,.~.

~

'

. .

.

.

~·

-.,. ,...... / ~

I~ .

.

.

.

{.: ::..-

,, L

-·

· I

~- ~

-~·fi·ff··~~--~-~'ft*·~--------~ - .ft -/!

Tb, 11'""

g,~~-E·8·00~M~-WAB~-~--~00~~-

/(6

two N

11rholi,r ,rr;

,rJM{ ti

.,,c,rorui1 T1ip1;

0

E-~ftMffi

••,R~•~~~~qoom,nm~••~~•;•-•~qoo•~•fu, ••~3am&um,n•g~~m~•fu;oo-mmQ~••~•~~oo• ~-~~~,mr~~~~'~rn~ftJ

O

-

s~*W·•~~W£~mmH•·••~~-~-±Mffi,

~~ft~~*~,~~s~~¥ffl~m,x*mffi~~o

~--q·~-~~~-*~~-

B*~ffi~I~£,~~~~~-~ff~ $ ,

iuui jd@DHm

0

~ ~

••m•~fi••a~••~a,a&m~~~~ffi~Hem ~~•am,~ff~••~w~A*&,~••mw~

* ,Ji'.~wf :lt'I AkJ~IJ

ft fl1Ht 1J\!IJ

~

1§,

0

~ ~

•••(l{]Mffffl~m~••#ffl~m~•••~M ~@ffi,~~~~~~~,~-~~~m~•,~~ili

fxfrHi~ I:!¾~ fl :ff(I{]1CFI ~M 0

wmmmT-~~§a0~m&,m•·•*·m #~-~-~'~ft~fi~~~--~~Idffi.~I

wm,mm••~•••~••~•,~-••~ffi• r('g mtfi m1ut1n; 1$~ ±Jm

0

~-~~mffi•,~•~~~~*~••m•mffl~ftmmaT~••~,~~ -~~-~~ffl*ffl~~ftM~m,~~K~-ffi~fi&M#~m~~~-@m~

0

100/12/4.12/ :fl • mJJJ.:l:m:mR•*

•lffi • :~~~

~~A*~~ftmJJJm•~~~maffi~~~m~~,

tt~mgm-~0•~•••~•• 0

100/12/10 • mJJJ.:l:fJ!:&M~~~•-••~ft~

•lffi M:~ft~

&Mfil%~ft~~~~Iff&~~,M~ffl~m~~~R&,

~mWM~~-~•,m•n•~lffiM~~-~~ 0

100/12/17.12/18 • fflm)J:l:/1!: $A~£Fi • iffj ~ : ~lml$#±

~liffl$tt~iffi~~-~~,$~$ffl'~A$®%@

ff-~~,ttffim~m~#ffi~·,···$-~~~o

100/12/24 • mffifl1:I! : *rt&• • iffi

~

: ~JUl*

RMA~ffl-~m••~~M~if[fl§S,R~~m•m~~ ®ffiif[,tt~¥~~if[®M£$,mWRRffi7•m®n*~• 0

100/12/25

•m~±~=•~~~Wra•-~~mffl • .t,;

IAJ

!!w • J;I!!

'1/ii. • ""

-1,;\

11'

•fflm&fim~••••~¥ft,&m~~R~*H@*•? ~••-mffl,amwmga•••I•~I~~m•~•~ *B~~•,•&m - ~mmrra&mff~~Oa~M 0

100/12/31!

•m~±~:WwiU!U~ ••

• : ~RJBs.W~

RWA•=•~-~~~~--~~ftW ~,~fflW~~§-~I~~~Mffiw 0

101/01/01 • m~±~:*~~n•~-~~~~s • lffi • : ~~x,a ~ ,J,nn t~JiiBrrl'!'q ~ lffi IDx - ~ ~x ,a:(£ itt lffl~ 7 •!E •~ Mr~ a,•oo•~W%ffll'!'qM~7ffl•l'!'q•~~fi,ttffl~Mg~ liff ll!mIABl~*~ l'!'q 0

101/01/07 .01/08 •m~±~: mWjfllfiiiU • im

ID,t : BJ'JHff¥ fi

X*~B~~m~~~~~~l'!'qI,a,~~~~rss~MJ l'!'qBMa*rr,~m~lffi•l'!'q•••!E~~mWjfll••~~m ~Ir¥ , i1ii~~J~~l'!'qifMx1t 0

101/01/07 • m11lJJ.3:I! : *~rJJYw •

~

ltil

9w • 1/JT.•

rl r1fi:llm ah.1..1 ,.. ,fl!!

2,,

MW~ft~~A~~~~~~~¥I~ft

-~~-,~-~--H~8~WB¥

~

~m,~mm~~~~~KWMG~MT~M~W$

0

101/01/29.02/04 • m11lJJ.=l:1! : 1. JJ!f{xa.mw-~tJ .=:. iWi CiWilfrr.H~, iWilfrr.Jm, iWilfrr.ffl ) 2. ~M4Mirntt , M4~11~ta c~~~i'm D

M:~~t•~---~~&-m~ffl~& -~~rtt9m~$MMa~~t-~J ---

• iffi

,s¥*~ffl~~~~~~ff,m11lJJ~s ~~~--~~·~~~~~~~R&w

~~~,&am$~~~a~~RMM, ffl!W~ft

O

- - ~

.. .ft I! {{f ,., ,,,,,,,

a,, ., ,.. â&#x20AC;¢ . "'t

'*

i1<J

f}J

,,,,,,c ,,,,,,;,r,;,,;

t e•1tlll•

/ e1t••

I

/EllilflltAll·U9 •='•*"•••••11t1Jt11 a11111n11·

'•IU!il, IUII • ff

4'.&a , 111•10T•'f'111111•.=:-•it*'>••• , •••

•-•it ,••:ax• - '•••-*1~111•-•, ...,. , it,nf'f'!l>••• ,

ll>!'ill'J~

,•

fMT•J•f1:1,1iQ•.t,!Jrtl'£111t 2681!!2~368.zllll • 1111/t.aa'Jt! 111itn1ml•U!ll&!l'f1HffJ:: racr-t::lJ.Pil> • t• rn•tlf•a~t~••ir-,At•1 FacebooldM .)f9tlfll • 4,..... .CW

lf.lUIW •

•••• ..,f'F •

2,i~u ·r<£•-••••m• r•~-· ttm• '•1t•«J w

'1" ""'

1-"M.l',•J • J • r•IM!tl.J i,o;;1a111n, 1iaJJ U (I_ r fftl:J,1 • nHUlL W l!T.11 · Ii • ll,r;lll,1:llffli at,UI· "'adlll!l1'·~ ««· I* Hil•BlAt*AMUilll

JI.Jlfl

•12 · lflft.•~MAM&

u.iaOU1JJt1uua

11Z • .,.

Ltt.«n1~t-tr

x:" -

•·

1!!~"** ·.Z.'f·•

i!.IJffllUJ ..t:.lf«JIII htlp:/1

WWWl&lp(II•

O*comtw·

•

Jt.tt , •:t:MWWfflUirnM,x• -~tt11&)•

M!tlJ alH·llll•fltirJIOU!!il •.

...""'........ . ""*"·"..""""· •••~-1at.t1t

.. 11,

.. ,o

;cate-.1 rtl•a.u.a.t · aM 11..... ., · IMotllttt:U,.l!a ttllftflfll•*At!!,.i':.111&..t. ff+t,U:.aa•tli · ~:J.>k•rTUIWJ

• rsn .. J • 111:uu~• • •*t!lff:aJUlt'H!

....

lMJlUftl

r11,....JlllW!&JJl"'•., 11J1• 1 r••11t.•J •wt.lit t,l!l.¥~ .. !liat\l-1!(/J W'hJt · JIIUl,.li'i" •• I [$

· il!9

R'1-·•

11at•

• • a1t1fflifEIUIAl"1.'PiiRA •• • ¥,1!11<.!.filW/i*ll!l!li'i

Jt,'fiR'.tftJelll f!l&M • JtihX t;,t·111,...cM1'f:

ltlll<t•

·<l!Jt

ll.tt•:r/101

-~tOj@j"M SJJtffij~ ~

••••

••• • •*mx••

MM·& ·•

•If

•

u:

;ff1'-

.w~

····•!aa•~

-ill,l'l>l'Jlll•l•·J;/U/·.a:,n,11

,. J ·:L-1-Utf*'111UA.• • W rutlltllll~l!J'J.t.ltrJ llot ... tll<ftll'*'JA."fff~,.

,ft~.,......

M·ft~frt.lt'l,.t.

t .. J.t .. fll:t

4..,.tt..l:.11

tt!~,.Jtit, ... ,.

It. fi111Ne1Mr1tt• · i,if:.JU r•t11•1 •·•rl.!Mlt: •• •tw:tJl&MM • •IUlflll•• -A4".flJll tl41t · ll ~-t:t;.tf.U!··,_ .. !lltr t?tt•4t11,l.tt • "!'CA. t'!&fUt.•••• .. ••

.1F·Jtrfl•U&'IU'Jlflll!

11:DftiW•·•rt

tdlltiillt .. ,••

•••·•·•t1ttrilllftt1 •af:t.tW "<LAMt.lUI · i!M1,./tar.t98•

... all.K.

a..-.n · la1'.•n1•vt-·•1i.i

fi.!Wiuvt, ~r..1.wr,11w.1"'"*•· ,.,., •• • l!'lmt1' !Ml . tt

..4:••·• n!-1•~·""• ·ff.i,

··~ft ·~

r•toM, ar.J11atu'Jtt•111•

••••aRu11••• ·•• !...,.... •.te...,, "" .,,..

••·11ti:•eeuJ1rJL .. a1.,...,t1 •·•lllu:n~ • ra•n•J •••«•1111 cn•lltltlt, •••t.ZJIIII MMta•liWB t.,llJ•·llfiiJ•II .......... '""·--·fEt'I u. N.llfl•lll>..•••• .. ,•lf V1P.lt'll•'1 1 •llil!•J&1

nu.,..

• RiUIUQl'FHIJ., .... JW.t ild • MCtf • IMlttd.1!• •~Af

..

&Aa!faU,,,...lllt-CfflC. &.fiiUlit"Jeta•I· •Pl4U

••::tttJ•

•!,(9'eKl!.eD•

tJ1\1111l .... 5'Jtf] ... , r•Jtt. Tl ... , •• WI)'Hf.JI

.E. •11 • tl.11..

ti~ fic.Mtt•J,%"1'•Jt Cl.unt,,J. • • i'l..'iaht" · 1,u.941N1!11 • •· r,.,¥itt•

•

m "• R1'1

•J••·"l'•Mllr'1"• ·1'· fE 1

•u r, MJ',MJ • • 11rawu•11rUJ.t11t•1ta+.IJ¥...,.f

WM"J:2.fll· •• it

ISBN 978-986 - 03-1830-2

( ij<-~ )

733.9/101.5

101002948

Ef*X~~-IE:it~fffi~rt9i'&!J ~ fi A I 1Jt.{E0 ~ i' I iE:I.~ ITT x /AA~Hi ff W~llmfl:IJ I j!f;;j<IYl fiiJ;Cl:ti I ~ttlU!\ fii&tlffiiilutI fflffll~, '111/,~t!J

••~•1~w•••~fiffifim0~

ti:!~ ttUfJI a :itITT x iUH~l ff ffl Mi I 02-2556-4966 :tt!l ±Ji:I !:!:itITT*lnJWi~~ll32¥_li33*fl6,7¥1! :tJI:I www.chr.taipei.gov.tw tl:l~BWJI 1011¥4J:HtJJ!l& )

~

i' f'FffilfHOfil ~ lR ~ :it ITT x /AA~ ~ EI

m

~

I 02-2556-4966

:tt!l

hl

I

a:1.tm*1nJm;,1;~m2¥.li33*fl6, 1w

*1iltl:l!l1HbMffi~

1i 1¥ix ft Jl ~ tt!l t.tl:I II :itITT ~w ,~ 1l!I 02-3322-4985 ~ ±Ji:I http: // www.wunan .com.tw Iii i!f ¥MI ITT till t.tl:I it :i~ITTt0IT:l3209*flHI ffl 1l!I 02-2518-0201 < f~~*X) ~ t.tl:I http: // www.govbooks .com.tw

mUx

* m r,

*~ffHfrfi fflmffilflJ* 7Efl 230jf; GPN 1010100389 ISBN 978-986-03-1830-2 ( .f~ ) MWRa l M~$A&:itITT~~-w~

D.IAP4F:-A 636,~8 706-00(J 1 !If I/IID I//JU/ lllll l/Wl//ll/l///llllllll/ il///////1/ill/l/llIfll PR 12071 Jsoooso7.oooooos B

,'.'1~~ q, · 6-.;: t ftt~J;·~,t