Lakewood Community News - February 2012

News

Lakewood Community 30,000 delivered to Lakewood and portions of Long Beach

Official publication of the Greater Lakewood Chamber of Commerce

www.lakewoodnews.org

Volume 28 Number 2

February 2012

Lakewood businesses receive special visit from Congresswoman Sanchez

By Robin Vanderwerff

Pictured from L to R: Glory Days Owner, Dick Brown; Congresswoman, Linda Sanchez; Lakewood Chamber President & CEO, John Kelsall.

Congresswoman Linda Sanchez and Dick Brown talk about the status of business in California.

In a rare and informal visit, Congresswoman Linda Sánchez, took time out of her busy schedule to get to know local business owners Dick Brown of Glory

Congresswoman Sanchez and D&D Sporting Goods owner, Diane Nelson, talk about business in Lakewood.

Congresswoman Linda Sanchez standing along side Diane Nelson & her staff at D&D Sporting Goods.

Days, and Diane Nielson of D & D Sporting Goods.

Congresswoman Sánchez a Lakewood resident, entered Glory Days with little fanfare, she

sat down at a booth among the crowded restaurant, as patrons were enjoying $5.00 hamburger and fries Thursday. Glory Days has been in business for 19 years

and maintains 37 employees.

Sánchez seemed very comfortable; she made small talk about unwinding after a long day by watching the food network channel, one of her favorite shows is “Cupcake Wars.” She’s engaging and seems genuinely interested in hearing about business in Lakewood.

Dick Brown and Linda Sánchez conversed about the status of the current unemployment figures, Brown believes the numbers are much higher, due to the fact that many people have given up looking for work, and they have exhausted their unemployment benefits. The Congresswoman thinks jobs can be created to fix California’s aging infrastructure. She also commented that as a Democrat she supports Research & Development in “Green Technology” as a creator of jobs.

Brown polled his customers prior to the arrival of the Congresswoman and 99% of the people agreed with the following statements: • Greed is the root of evil many CEO’s are greedy, however, you can’t legislate morality.

• Government needs to cut spending and if programs need to be cut, so be it. Government should only spend what it brings in. No more future borrowing.

(Cont’d. on Page 5)

2012 Lakewood Economic Forecast Luncheon tickets on sale now

Keynote speaker Dr. Robert A. Kleinhenz is the new Chief Economist at the Los Angeles Economic Development Corporation.

Lakewood Community News #24 Lakewood Center Mall Lakewood, CA 90712 (562) 531-9733

The Greater Lakewood Chamber of Commerce and the City of Lakewood will host the 2012 Economic Forecast Luncheon on Wednesday, February 29, from 11:30am to 1:30pm, at The Centre at Sycamore Plaza in Lakewood.

The event offers local residents and business executives an opportunity to profit from economic forecast data, insight from notable guest speakers, and essential information to help navigate the ever-changing

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California business climate.

This year’s keynote speaker is Dr. Robert A. Kleinhenz, the new Chief Economist at the Los Angeles County Economic Development Corporation.

Prior to joining the LAEDC, Dr. Kleinhenz served as Deputy Chief Economist at the California Association of Realtors and taught economics for over 15 years, most recently at California State University, Fullerton.

Dr. Kleinhenz is a frequent contributor to media coverage on the economy, including coverage in the Wall Street Journal, CNBC, Bloomberg News and NPR. In addition, Lakewood’s Community Development Director, Sonia Southwell, will present the city’s future development opportunities. The event’s Master of Ceremonies will be Ben Harvey, board member for the Greater Lakewood Chamber of Commerce.

Tickets are available through

the Greater Lakewood Chamber of Commerce. The luncheon price is $35 for chamber members and $45 for non-members.

Sponsorship and marketing opportunities are available to promote your business.

Registration and networking will begin at 11:30am, and the program will start promptly at noon. For more information, please visit www.lakewoodchamber. com. Call the chamber at info@ lakewoodchamber.com or 562-531-9733 for additional information.

Target your advertising to the Lakewood Community

Reaching your target market by advertising does not come cheap.

Most businesses already know that, so make sure the venue you use reaches the buyers that have the best chances of purchasing your product or service.

A reasonably priced option for advertising is in your neighborhood newspaper.

They cover a more local area if your business is in a 5 or 6 mile radius. The local newspaper may reach more people in a wider area, but someone is not going to order a pizza from a restaurant that’s 15 miles away.

It’s smart in these tough economic times to make the most out of your limited advertising dollars by tightening your advertising range to fit your target market area. Don’t waste money on exposure to people who have little chance of becoming your customer.

If your target market is the city of Lakewood, then the Lakewood Community News is your advertising venue. The Lakewood Community News prints 30,000 copies monthly and distributes to every home in Lakewood and surrounding Long Beach neighborhoods.

For more information, please call (562) 531-9733, and ask about a 20% discount off your first month of advertising.

2nd Annual

Valentine’s Day

AfterHours Mixer!

Thursday, Feb. 9th

5:30 ~ 7:00PM

Outback Steakhouse

5305 Clark Ave. Lakewood

Fee: $5.00 (Business Networking Event)

Call for more info: 562.531.9733

LakewoodToday

Page 2

The State of our City: Strong and Caring

By Mayor Larry Van Nostran With my years of experience, I tend to look at the fundamentals of an organization for its long-term future, especially as it deals with challenges like a recession.

As I look at the state of our city, Lakewood today is fundamentally a strong, caring community, with a good quality of life.

We on the city council will work hard to keep Lakewood that way in 2012.

Right now, we’re coming off the holidays, when Lakewood especially shows its caring side with Project Shepherd. To learn how you can help with Project Shepherd or many other caring community efforts throughout the year, call your city staff at 562866-9771, extension 2408 or go to www.lakewoodcity.org/volunteer.

One of the main attributes that makes Lakewood a strong community is our commitment to public safety. We have a great crew of firefighters and paramedics

from the L.A. County Fire Department protecting us. And we have a great team of L.A. County Sheriff’s deputies working out of the Lakewood Sheriff’s Station.

We’ve made it a tradition in Lakewood to give our public safety personnel the best possible resources to do their jobs well and protect and serve our residents.

This year, the city is investing in a high-technology camera system on the streets bordering the Lakewood Center that will rapidly scan vehicle license plates and quickly alert sheriff’s deputies to any that are wanted in connection with crimes. You’ll be hearing more about this new system in the future. It’s part of Lakewood’s commitment to remain one of the safest cities in our region.

We’ll focus on maintaining a good community life, with improvements at our parks and continued creativity in recreation programs that serve Lakewood residents of all ages.

We’ll roll out new ways to make it easier to do business online with the city. Coming soon will be a system to pay your trash and water bill online if you want.

There is some bad news for Lakewood and all California cities in 2012. We are going to take a financial hit from the state’s takeaway of our share of property taxes that have traditionally gone for redevelopment work.

February 2012

www.lakewoodnews.org

That work has done good things in Lakewood over the years.

Fortunately for Lakewood, redevelopment is not a huge part of what we do right now and the hit won’t be as damaging to us as it will be to other cities. But it’s unfortunate. See the article in this month’s Lakewood Community News for more details.

Looking at the totality of our city, I remain very optimistic about Lakewood. I see great prospects for us with our top-notch public safety, wonderful parks and recreation programs, solid infrastructure programs, and attractive houses and neighborhoods.

These attributes make Lakewood just as great a place to call home in 2012 as it was in the 1950s when our city was founded and I decided to move here.

Indeed, the state of our city is strong, our residents are caring, and our future is very bright. God bless America, and God bless Lakewood.

C i t y Spotlight Youth Center Super Bowl Party for teens!

Come to the Lakewood Youth Center on Sunday, February 5, from 2pm to 8pm and root for your favorite Super Bowl team.

There will be great snacks,

contests and prizes at this free event intended for middle and high school students. Call 562866-9771 extension 2408 for more information. The Youth Center is located at 4658 Woodruff Avenue in Lakewood.

Fun-Tastic Family Nights continue Attend this fun, affordable evening out with your family at The Centre at Sycamore Plaza on Friday, February 17. The first event of 2012 is a fabulous performance by “The Rope Warrior.”

The audience will be thoroughly entertained by Guinness World Record Holder David Fisher who has jumped his way into the hearts of millions of fans throughout the world. The amazing tricks and feats that he can perform with a jumping rope are not to be missed. He’s even performed for two presidents!

The show is from 6:30pm to 8pm and the fee is $7 per person ($5 for children 3 and under) and includes hamburgers, mac & cheese, lemonade and dessert.

Pre-registration is required.

Register online at www. lakewoodcity.org/eCatalog or by calling 562-866-9771, extension 2408. The Centre is located at 5000 Clark Avenue in Lakewood.

Tickets available for Lakewood Youth Hall of Fame event The Lakewood Youth Hall of Fame will celebrate its 31st annual awards banquet on Monday, February 27 at 6:30pm at The Centre at Sycamore Plaza.

The Hall of Fame will honor many local high school athletes

including the 2011 Athlete of the Year.

Additionally, Performer of the Year awards will be presented for more than a dozen sports, and Special Achievement awards will be presented for academics and other significant contributions to youth sports in Lakewood. If purchased by February 14, discount student tickets are $16; adult tickets are $26. For more information, call 562-866-9771, extension 2408.

Income tax assistance at Weingart Senior Center Volunteers are available to help low-income families, individuals and seniors prepare their basic tax returns at the Weingart Senior Center, located at 5220 Oliva Ave in Lakewood.

Appointments are for Mondays and Thursdays beginning February 2. A reservation is required. If you are filing a joint return, both husband and wife must come to the appointment. To make an appointment, please call 562630-6141.

Suggest a Volunteer Day cleanup project Lakewood’s citywide Volunteer Day program is looking for project sites that need clean-up and fix-up help.

Residents are encouraged to suggest locations that will be tackled by the 500-plus volunteers that fan out through the city on Saturday, April 21.

Sites should be private homes in Lakewood that are owned by someone who is unable to complete the work themselves

Your

Minding

February 2012

www.lakewoodnews.org

Tax law changes that may impact your refund from Uncle Sam

In the way of tax legislation, 2011 was a relatively quiet year.

However, that doesn’t mean there aren’t tax law changes that will affect this year’s tax returns.

Three out of four taxpayers receive a federal refund, and last year’s average refund totaled $2,805. To help you maximize your refund, here are some tax law changes you should know about before filing this year’s return.

• Your federal return must be filed by Tuesday, April 17, 2012. April 15 is a Sunday and Washington, D.C., is recognizing Emancipation Day April 16. Don’t use the extended deadline as an excuse to procrastinate, though. When you rush, you’re more likely to make mistakes that could cost you money and time.

Furthermore, filing, paying or providing information late will result in IRS penalties that have

Lakewood

News

Community ...Since 1984

Publication Manager/Graphics Designer Jodee Kilroy Editor-in-Chief Robin Vanderwerff Sales Ruby Cure Published by the Greater Lakewood Chamber of Commerce #24 Lakewood Center Lakewood, CA 90712 P: (562) 531-9733 * F: (562) 531-9737 advertise@lakewoodchamber.com news@lakewoodchamber.com This publication is delivered to homes & businesses in Lakewood, and portions of Long Beach, with a circulation of 30,000.

SUBSCRIPTIONS: $20/yr in Orange & L.A. Counties; $25/yr in all other counties. Payable in advance.

Contents of the Lakewood Community News (“LCN”) may not be reproduced, in whole or in part, without written permission of the Publisher. The Publisher reserves the right to revise, edit, reject or suspend publication of any content germane to any addition without prior notice.

The LCN is not responsible nor liable for any claims offering for product availability that may be advertised.

SUBMISSION POLICY: The LCN encourages submission of letters to the Editor. Letters must be no more than 200 words, typed and double spaced, or sent electronically. Letters must be signed by the author and must include the author’s address and telephone number.

Opinions expressed in the letter do not necessarily reflect the opinions of the Greater Lakewood Chamber of Commerce Board of Directors, members, staff or the LCN. The LCN reserves the right to refuse or edit editorial content, without notice, for the reasons of, but not limited to, length, grammar, clarity or for the potentially libelous statements.

SPACE RESERVATIONS & AD DEADLINES: The 15th of every preceding month for ads to be designed or current ads requiring changes. The 20th of every preceding month for camera-ready art furnished by advertiser.

EDITORIAL DEADLINES: The 10th of every preceding month.

(There is no guarantee for insertion.)

PHOTOGRAPHS: There is no guarantee of return of photographs.

increased this year.

• Amounts for standard mileage, standard deductions, personal exemptions and the Alternative Minimum Tax have increased.

Note there are different standard mileage rates for miles driven before July 1 and after June 30.

Details about all increases are in IRS Publication 17 at www.irs. gov.

• Among the tax breaks available last year but expired for this year are the Making Work Pay Credit and Alternative Motor Vehicle Credit (unless it was a new fuel cell vehicle).

The Making Work Pay Credit was essentially replaced by the payroll tax holiday for 2011.

Employees and self-employed already received the tax benefit in 2011 paychecks through a reduction in the FICA-OASDI Social Security taxes. Unlike the Making Work Pay Credit, employees who benefited from the payroll tax holiday don’t need to claim it on this year’s tax return.

• Unless lawmakers extend them, this will be the last year to claim the following breaks: Tuition and Fees Deduction,

Nonbusiness Energy Credit, the refundable Adoption Credit, Educator Expense Deduction, option for those with itemized deductions to deduct state and local sales taxes paid in lieu of state and local income taxes paid and mortgage insurance premiums deduction.

• The amount of the Health Coverage Tax Credit decreased to 72.5 percent for qualified health insurance coverage received between March and December 2011.

• If you converted a traditional IRA over to a designated Roth IRA in 2010, or rolled over a qualified retirement plan to a Roth IRA, but did not report the taxable amount on your 2010 tax return (due April 2011), you must report half of the amount on this year’s return and the other half on your 2012 return.

Details are available in IRS

Business Page 3

Publication 575.

With so much of your hardearned money at stake and our complex tax law, it’s important to educate yourself or seek a professional tax preparer.

For information about these and other tax law changes affecting this year’s tax return, visit www.irs.gov.

Tell us what you would like to read in the Lakewood Community News.

Email your ideas to: news@lakewoodchamber.com or mail to PO Box 160, Lakewood, CA 90714.

&

Business Financial Page 4

www.lakewoodnews.org

Howard Chambers to continue as Lakewood city manager

Howard Chambers The Lakewood City Council and Howard L. Chambers reached an agreement at the January 24 city council meeting for Chambers to continue as Lakewood’s city manager for three more years. Chambers had previously retired in early 2011, but agreed to remain in an interim, part-time status until early 2012. With the new agreement, Chambers will

rescind his retirement and return to regular, full-time status until February 2015.

“I’m thrilled with the news,” said Lakewood Mayor Larry Van Nostran. “Howard is one of the best city managers in the entire country. With 36 years as our top executive, he’s the longest serving city manager with any California city. Lakewood has done very well with that stability and that quality of management.

And we should continue to do well with him as our city manager into the future.”

“The city council and Howard have agreed in principal to his returning to full-time status as city manager,” said city attorney Steve Skolnik. “The council has directed me to draft up a contract for the council and Howard to consider at a council meeting in February.”

Chambers became Lakewood’s top executive in 1976. Chambers was raised in Lakewood, graduating from the city’s Mayfair High

School. He attended California State University, Long Beach where he received a Bachelor of Science degree in 1967. He earned a Master of Arts degree in Planning and Administration from Pepperdine University in 1976, and a Master of Public Administration degree from the University of Southern California in 1981. In 1988, he was invited to attend the Program for Senior Executives in State and Local Government at Harvard University’s Kennedy School of Government.

“Working part-time for most of 2011 allowed me to get some good health and exercise habits in place,” said Chambers. “My doctor says I’m good to go with full-time work again. And my wife is not planning to retire for another three years, so this works out well for my personal life. I’m excited to be able to continue to work for the town I was raised in, and that I’ve enjoyed serving for most of my professional life.”

February 2012

End of redevelopment will hurt cities, including Lakewood Since the 1950s, California cities have been able to craft redevelopment programs to improve blighted areas and renovate or build housing for low to moderate income residents.

The programs have been funded with the increase in property taxes from those areas that results after the redevelopment efforts are implemented.

Starting in the 1970s, Lakewood implemented redevelopment programs for economic development projects such as the conversion of the rundown Dutch Village Shopping Center into the modern Lakewood Marketplace Shopping Center, with the Pavilions and Fresh & Easy supermarkets, located at the four corners of South Street and Woodruff Avenue.

In recent years, Lakewood has used redevelopment funds to offer Fix Up, Paint Up grants and no-interest loans allowing 695 low to moderate income Lakewood residents make repairs and improve the look of their homes, which helps maintain the

appearance of neighborhoods for the benefit of all. Lakewood also used redevelopment funds to purchase run-down, blighted homes and build new affordable housing on the property. In another housing-related project, Lakewood provided redevelopment funds to enable the local Su Casa Family Crisis Center to purchase a small apartment complex for the use of domestic violence survivors.

With California’s recurring budget troubles, state legislators have redirected more and more redevelopment funds away from cities to make up for state revenue shortfalls. Cities fought back against the takeaways.

In November 2010, California voters approved Proposition 22, preventing the state from taking redevelopment and transportation funds from cities.

But in 2011, state legislators and Governor Jerry Brown approved a law eliminating redevelopment programs altogether.

On December 29, 2011, the California Supreme Court upheld the 2011 law, requiring redevelopment programs to wind down operations starting in February 2012.

What will this mean in Lakewood?

“Because Lakewood’s predominant use of redevelopment was more than 20 years ago, we won’t be harmed as much as many other cities that have major programs under way right now,” said Diane Perkin, Lakewood’s Director of Administrative Services. “The exact amount of the loss for Lakewood will depend on how the state allows cities to account for long-term obligations from redevelopment projects. But our city could lose up to $4 million a year in economic development funds and $2 million a year in housing funds.”

“Our elected officials in Sacramento have acknowledged the good things that redevelopment can do,” said Lakewood Mayor Larry Van Nostran. “And so I am holding out hope that they will find a way to save redevelopment in some form here at the eleventh hour. But there are definitely long odds on that effort. I do feel less queasy knowing that we don’t use redevelopment now in Lakewood as much as many other cities do, and knowing that we have a great team on our city council and among our senior city staff to help us manage the situation. But it is definitely a bad news story for California cities, including Lakewood.”

George Washington was the only President who didn’t blame the previous administration for his troubles.

February 2012

Congresswoman Linda Sanchez (Cont’d. from Pg. 1)

• Manufacturing refineries and mining (oil, coal, wind) create jobs these big 3 need to be encouraged and promoted using cleanest technology possible. Government regulations shouldn’t make these impossible.

• Legal immigration should be changed and improved, however, current illegal immigrants shouldn’t get a pass. America first, then we can help others.

Brown was very vocal in his beliefs that there should be no special racial caucus groups, that they bring about racism and give special attention to specific ethnic groups. As a member of the Congressional Hispanic Caucus, Sánchez advocates for her heritage as a Hispanic, she thinks racism does exist, and minority groups need a voice. Brown says we need representation, as “Americans,” specific groups should not be singled out for special attention. He asked what laws are different for the Hispanic American than for any other American? She could not name any differences.

They both agreed to disagree on this topic.

The Congresswoman then made her way over to D & D Sporting Goods.

As the first woman to play on a Congressional Baseball League, Linda Sánchez knows her way around a sporting goods store. She plays on a Democrats vs Republican team in Washington D.C. D & D Sporting Goods has been in their current Lakewood location for 20 years, they are a family-owned mom & pop shop.

They may be a little behind the times technologically, as they don’t have a website yet, but they exist due to the personal service they give to their customers.

Diane explained to Linda that they have never had to take out a loan, however they may need a loan now. Diane says, “you guys, times are tough, things are really scary.”

Sánchez understood Diane’s concerns and promised to be back, she’s a sports enthusiast at heart, and will be purchasing sporting equipment in the near future.

Sánchez was very gracious, and seemed to have a pulse on the needs of local business. She stated she would like to visit more neighborhood businesses soon.

Women in Business Council

Wednesday, Feb. 8th

Make Your “VISION BOARD” 11:30am-1:00pm SELACO WIB 10900 E. 183rd St., 3rd Fl Cerritos, 90703 Call Marjean for more info: (562) 402-9336 x1252

News

Community www.lakewoodnews.org

Don’t play politics with your investment decisions Submitted by Marjorie Anderson, Edward Jones Financial, Lakewood While the election season heats up, you will hear more and more promises, claims and counterclaims from the candidates. As a citizen, you may or may not enjoy this “political theater,” but as an investor, you might be concerned over all the talk about taxes, Social Security, Medicare and other financial topics. Will you need to adjust your savings and investment strategies? If so, how?

Before you think about adjusting your investment strategy in anticipation of any actions coming from Washington, keep a couple of facts in mind.

First, few campaign promises become reality. And second, due to our system of government, radical shifts in direction are difficult to implement — which is why so few of them occur.

Still, we may see some smallerscale — yet not insignificant — changes in the near future.

In light of this possibility, what

Ants * Fleas * Bees Rats * Termites * Bed Bugs ...and more!

investment decisions should you make? Here are a few suggestions: • Consider owning investments that are taxed in different ways.

No one can predict what will happen with income tax rates or the tax rates that are applied to capital gains and dividends.

Consequently, it may be a good idea to seek “tax diversification” by owning investments that are taxed in different ways.

For example, when you sell appreciated stocks, you pay capital gains taxes, whereas interest payments from bonds will be taxed at your individual tax rate. And it’s always a good idea to take advantage of taxadvantaged vehicles, such as an IRA and your 401(k) or other employer-sponsored retirement plan.

• Stick with quality. It’s a good idea, when owning stocks, to invest in quality companies with diversified businesses.

These companies are usually less dependent on a particular (Cont’d. on Pg. 12)

Page 5

Earth Walk returns to Monte Verde Park

Save the date for Lakewood’s annual Earth Walk event coming on Saturday, March 17 from 10am to 1pm at Monte Verde Park, 4626 N. Shadeway Road. Participants will learn what they can do to help keep the earth beautiful and protected. Adults and children will be able to enjoy nature stories, interact with live animals, plant a seed, create a craft, make a s’more and meet “Woody the Tree.”

Participants visit stations along the trail and get their passport impressed with specialty Earth Walk stamps. This free event is a fun and educational day for family members of all ages. For more information, call 562-866-9771, extension 2408.

ChamberNews Page 6

www.lakewoodnews.org

February 2012

Member Renewals With their renewal, the following businesses have celebrated another year as members of the Greater Lakewood Chamber of Commerce.

28 Years Rotary Club of Lakewood 25 Years Saint Joseph High School 19 Years Bob & Ruth Clayton 16 Years Gateway Business Bank 15 Years Lakewood Pan American Association 14 Years SELACO WIB Brodsky Orthodontics Honey Baked Ham 13 Years Outback Steakhouse 8 Years Water Replenishment District of Southern CA

6 Years NuVision Federal Credit Union Pacific Striping Company 5 Years Church of Jesus Christ of Latter-Day Saints 4 Years Farmers Insurance~Michael Segura 3 Years Agajanian Institute of Oncology/Hematology Cash America Payday Advance

Thank You!

Chairman’s

Circle

Platinum

City of Lakewood Lakewood Center Lakewood Regional Medical Center Piazza McDonald’s Willow Urgent Care/Memorial Healthcare IPA

gold

Gateway Business Bank

silver

Candlewood Smiles Dentistry First City Credit Union Lakewood Dental Arts Lakewood Self Storage

bronze A+ Hearing Aid Center The Boeing Company EDCO Waste & Recycling George Chevrolet Hawaiian Gardens Casino HealthCare Partners

K.E.Y. Design Nguyen Dental NuVision Federal Credit Union Outback Steakhouse Rotary Club of Lakewood Southern California Edison

Mission Statement: The Greater Lakewood Chamber of Commerce creates a healthy business environment for the community.

2011-2012 Greater Lakewood Chamber of Commerce Officers and Board of Directors

John Kelsall President/CEO Greater Lakewood Chamber of Commerce 24 Lakewood Center Mall Lakewood, CA 90712 562-531-9733 Fax 562-531-9737 John@lakewoodchamber.com www.lakewoodchamber.com www.lakewoodnews.org

Glen Patrick ~ Chairman Weingart-Lakewood Family YMCA 5835 Carson Street Lakewood, CA 90713 562-425-7431 Fax 562-425-5451

Frank Croes The Boeing Company 2401 E. Wardlow Road Long Beach, CA 90807 562-593-2937 Fax 562-982-6199 Frank.Croes@boeing.com

Patrick Houston Lakewood Regional Medical Center P.O. Box 6070 Lakewood, CA 90712 562-602-0083 Patrick.Houston@tenethealth.com

Doug Roscoe Lakewood Center 500 Lakewood Center Lakewood, CA 90712 562-633-0437 Fax 562-633-1452 Doug.Roscoe@macerich.com

Larry Kirk F&M Bank 5101 Lakewood Blvd.

Lakewood, CA 90712 562-602-8378 Fax 562-633-3012 larry.kirk@fmb.com

Mike Hedges Pacific Striping Company 1820 Coronado Avenue Signal Hill, CA 90755 562-429-2562 Fax 562-938-8811 pacificstripeco@aol.com

Joy Janes Behavior Safety Associates 5710 Harvey Way Lakewood, CA 90713 562-531-9733 Fax 562-531-9737 Joyjanes@yahoo.com

Cathy Gies Willow Urgent Care/Memorial Healthcare IPA 1100 E. Willow Street Signal Hill, CA 90755 562-981-9500 Fax 562-981-2964 cgies@mhipa.com

Jimmy Liorides George’s Greek Cafe 5252 Faculty Avenue Lakewood, CA 90712 (562) 529-5800

Mark Perumean EDCO Waste & Recycling Services P.O. Box 398 Buena Park, CA 90621 714-522-3577 mperumean@edcodisposal.com

Ben Harvey SCE/Southern CA Edison 2800 E. Willow Street Long Beach, CA 90806 800-655-4555 Fax 562-981-8289 Ben.Harvey@sce.com

Mike Segura Farmers Insurance 2725 Candlewood Street Lakewood, CA 90712 (562) 531-4980 msegura@farmersagent.com

Advertise in the award winning Lakewood Community News Call Jodee at (562) 5319733 or email: advertise@lakewoodc hamber.com

Green

February 2012

Free water-wise gardening workshops

Spring garden projects are just around the corner and free, expert instruction is available for Lakewood homeowners wanting to turn their yards into water-wise gardens. Both the Los Angeles County “Smart Gardener” program and the Water Replenishment District’s “ECO Gardener” program offer indepth workshops about converting yards into attractive and drought-resistant landscapes.

Considering 70 percent of residential water is used outdoors, saving water in the yard is one of the most effective ways Lakewood residents can conserve water. Both water-wise programs cover topics like landscape design, irrigation set up, drip irrigation and scheduling, maintenance and troubleshooting along with appropriate plant selection and fertilizers.

Los Angeles County offers more than three dozen beginning and advanced Smart Gardener workshops throughout the region.

They’re listed at http://ladpw.org/epd/sg/. Call 888-CLEAN LA for added information.

ECO-gardener classes offered by the Water Replenishment District (WRD) are designed to be taken as a series but can be attended individually. Pre registration and RSVPs are encouraged, but walk-ins are welcome. Call the WRD at 562275-4234 or see www.wrd.org for information. All WRD workshops are held at the agency’s offices at 4040 Paramount Blvd. in Lakewood.

www.lakewoodnews.org

Living

Dear EarthTalk: Are there healthy, green-friendly mouth washes? I’ve heard that some contain formaldehyde and other nasty substances. ~ Marina Sandberg

Many common household mouthwashes contain ingredients that you definitely don’t want to swallow, or even put down the drain. According to the Environmental Health Association of Nova Scotia’s (EHANS’s) “Guide to Less Toxic Products”—a free online resource designed to help consumers choose healthier, greener everyday products— conventional mouthwash is often alcohol-based, with an alcohol content ranging from 18-26 percent.

“Products with alcohol can contribute to cancers of the mouth, tongue and throat when used regularly,” the guide reports, adding that a 2009 review in the Dental Journal of Australia confirmed the link between alcohol-based mouthwashes and an increased risk of oral cancers.

Also you might want to avoid mouthwashes with fluoride (aka sodium fluoride). While fluoride may help fight cavities, ingesting too much of it has been linked to neurological problems and could be a cancer trigger as well. Common mouthwash sweeteners have also been linked to health problems: Saccharin is a suspected carcinogen while sucralose may trigger migraines. Synthetic colors can also be troublesome.

Some brands contain formaldehyde (aka quanternium-15). According to the National Cancer Institute, overexposure to formaldehyde can cause a burning sensation in the eyes, nose and throat as well as coughing, wheezing, nausea and skin irritation. The U.S. Environmental Protection Agency considers formaldehyde a “probable human carcinogen” and research has shown an association between long-term workplace exposure and several specific cancers, including leukemia. Few of us are exposed to as much formaldehyde as,

say, morticians, but does that mean its okay to swish it around in our mouths every day?

Other problematic ingredients in many conventional mouthwashes include sodium lauryl sulfate, polysorbate, cetylpyridinium chloride and benzalkonium chloride, all which have been shown to be toxic to organisms in the aquatic environments where these chemicals end up after we spit them out.

So what’s a concerned green consumer to do? EHANS recommends the following mouthwashes that do not contain alcohol, fluoride, artificial colors or sweeteners: Anarres Natural Candy Cane Mouthwash, Auromere Ayurvedic Mouthwash, Beauty with a Cause Mouthwash, Jason Natural Cosmetics Tea Tree Oil Mouthwash, Dr. Katz TheraBreath Oral Rinses, Hakeem Herbal Mouthwash, and Miessence Freshening Mouthwash. Besides these

Page 7

brands, the Environmental Working Group’s Skin Deep Cosmetic Database also lists Tom’s of Maine Natural Baking Soda Mouthwash, HealingScents Mouthwash, and Neal’s Yard Remedies Lavender and Myrrh Mouthwash as least harmful to people and the environment.

You can also make your own all-natural mouthwash at home.

Eco-friendly consumer advice columnist Annie Berthold Bond recommends mixing warm water, baking soda or sea salt, and a drop of peppermint and/or tea tree oil for a refreshing and bacteria-excising rinse. Another recipe involves combining distilled or mineral water with a few dashes of fresh mint and rosemary leaves and some anise seeds; mix well and swish! A quick Internet search will yield many other down-home natural mouthwash formulas.

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Lakewood girl is an inspiration by her compassion for others

By Robin Vanderwerff

Victoria Porrata stands next to Lakewood Chamber of Commerce President & CEO, John Kelsall, after presenting a check to the Navy Seals Foundation in honor of John’s son, Lt. Commander Jonas Kelsall.

Andrea Victoria Porrata, portrays herself as a shy, quiet, very humble individual. But in reality, she packs quite a bit of spirit in her small 12-year-old frame. Victoria, as she likes to be called, is like any other child. However, she does have

some health issues. Both Victoria and her mother have Cerebral Epilepsy, but she doesn’t let her health condition get in the way of what matters most to her… helping others.

Victoria is the only child of a

military family recently transferred to Lakewood from Puerto Rico.

Her father is a Recruiter-in-Charge for the Lakewood Coast Guard Recruiting Office. Her dad recently nominated Victoria for “Military Child of the Year.” She received an award for being nominated, and a laptop, as she was one of the top 5 finalists. There were over 1,400 children nominated for this award, so making it to the finals is very impressive.

So what makes Victoria such a special young lady? Well if it were left up to her there would be no bragging about all her accomplishments. Her dedication to help others is extraordinary.

Victoria will gather family and friends to help with anti-littering campaigns, and clothing and toy drives for needy families. Instead of buying a Halloween costume for herself she put the money in a UNICEF box instead. One of her favorite charities is Operation Smile. She had been impressed by this organization’s efforts to assist children born with severe cleft conditions. For the holiday season she decided to collect money for Operation Smile, by going around her neighborhood asking for a dollar. She was able to raise $430 for the charity.

Victoria had heard about the devastation that struck the

Lakewood Community on August 6th when 30 Americans, including 22 Navy Seals, were shot down in Afghanistan. One of the Navy Seals killed was Lakewood Chamber of Commerce President & CEO’s son, Jonas Kelsall. Victoria asked her mom to take her to Michaels Craft Store, where she spent her allowance on canvases and paints.

She painted a variety of beautiful pictures to raise money for the kids and families who lost a parent in the helicopter crash.

Victoria and her mom recently came by the Chamber office to present a donation made out to the Navy Seals Foundation. Victoria is an amazing girl with a very big heart!

One of the paintings by Victoria to help raise money for the Navy Seal Foundation.

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City Spotlight

(Cont’d. from Pg. 2) (due to age or disability) or unable to afford to hire someone to do it. Suggestions can be made online at www.lakewoodcity.org/ volunteerday or by calling the Burns Community Center at 562925-7512.

Lakewood Community Run off to a good start Lakewood Community Run registrations are coming in earlier and outpacing last year’s signups.

Organizers are hopeful this year’s run will be better than ever.

This bodes well for the March 10 benefit event that supports the charity efforts of Soroptimist International of Lakewood/ Long Beach and the Lakewood Sheriff’s Station.

The family-friendly 5K and 10K runs start in front of the Lakewood Sheriff’s Station.

Lakewood’s tree-lined residential streets provide the backdrop. The flat, “runner friendly” course is “fast” for practiced runners and comfortable for fitness fans and family members. Also featured are a 5K walk, and a 1-mile “Family Fun Run” at Lakewood Center.

Race day registration begins at 6:30am. The 5K and 10K runs start at 8am, with the “Family Fun Run” beginning at 9:30am.

Sign up at www.lakewoodrun. com. Rates are available for schools and teams. To discuss group entries call 562-623-3699, or e-mail info@lakewoodrun. com.

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Shop Lakewood Page 9

Shop Lakewood Page 10

Pathways partners with Foggia’s for ‘Have a Heart’ campaign

‘Have a Heart’ for Pathways this February! During the month of February, Pathways Volunteer Hospice will be partnering with Foggia Italian Market and Deli in Lakewood to raise funds for much needed community services.

Just stop by Foggia, pick out your heart, then put your name and personal greeting on it. Hearts will be displayed throughout the month of February and will create a festive Valentine’s Day display to be enjoyed by all who stop by.

Foggia owners, Bob and Linda Quarto, are long-time supporters of Pathways. “The local communities need to know about Pathways and all the good work they do,” says Bob Quarto. “Their services are free and they are there when people really need the help.”

Visit Foggia Italian Market and Deli to buy your heart or visit Pathways online at www.pathwayshospice.org.

For more information about ‘Have A Heart,’ and Pathways programs and services, call 562-531-3031.

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Chase Bank celebrates their official grand opening and ribbon cutting ceremony

Chase Bank, in conjunction with the Greater Lakewood Chamber of Commerce, celebrated the bank’s recently opened Lakewood branch with a ribbon cutting ceremony.

Located on the southeast corner of Woodruff and South in Lakewood near the Pavilions Supermarket, the branch adds 11 jobs to Lakewood and is the company’s third location in the city. Overall, Chase employs 80 Lakewood residents at various branches. Chase is also the nation’s largest small business lender, and features a small business banker at the new location.

Joining Lakewood Vice Mayor, Diane DuBois at the ribbon-cutting were Chase Bank branch manager, John Stupin; Greater Lakewood Chamber of Commerce President, John Kelsall; Chamber Chairman, Glen Patrick; and staff representing Congresswoman Linda Sanchez and State Senator Alan Lowenthal.

For additional information, contact Chase branch manager John Stupin at 562-920-1041 or john.stupin@chase.com.

February 2012

Total Vision Optometry opens at Lakewood Center

Total Vision Optometry located in the Lakewood Center Mall recently celebrated their grand opening and over 200 attendees were treated to complimentary refreshments, giveaways and tour of the new store.

Dr. Sanchez and his team were thrilled with the opening and were able to book several appointments on the spot!

They offer the latest technology in eye exams and carry a variety of designer frames such as; Juicy Couture, Versace, Prada, Tiffany & Co, Coach, Roxy and Ray Ban. If you’re in the market for a new pair of glasses, or need an eye exam, stop by and check out this great new store in the mall, and receive $25 off exam and frames. Excluding insurance plans.

Calling all kids! You are invited to Disney Store in Lakewood Center to create a unique Valentine’s Day card for that special someone on Saturday, February 11th, 10:30am-1:00pm. *Minimum age for participation is 3 years. While supplies last. No lineups prior to 30 minutes before event begins. Event subject to change or cancellation without notice. Call store for more information.

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February 2012

Maintain a resolution to be heart conscious in the New Year By: Cindy Peters, RN, MSN, ACNP, Center for Women’s Cardiac Health and Research and Angie West, RN, CCRN, CNRN, Neuro/Stroke Program Director, Long Beach Memorial

The holiday season has come to a close and it’s that time when New Year’s resolutions begin.

As your attention is geared towards your resolutions, Long Beach Memorial encourages you to focus on health.

Most people create a mental list of things they’d like to accomplish, like losing weight, getting ready for beach season, eating healthier, being more patient and spending more time with their families. How about changing it up this year? Make a resolution to be more heart and stroke conscious in 2012 and there are serious reasons why.

Heart Disease More than 27 million Americans are living with heart disease, which is the number one cause of death in America. Heart disease refers to conditions that involve narrowed or blocked blood vessels.

Conditions include coronary artery disease, heart rhythm problems, heart attacks and heart defects.

Roughly, 1 million people will have a heart attack this year. The numbers are shocking, but there is something you can do about it. According to the American Heart Association, 80 percent of heart attacks are preventable.

There are several risk factors for heart disease, some can be controlled and some cannot.

Uncontrollable risk factors include sex, age, family history and race. Even though you cannot change your genetic background, by making healthier lifestyle changes, you can reduce your risk for heart disease. Controllable risk factors include smoking, cholesterol, high blood pressure, physical inactivity, obesity, diabetes and even stress.

Stroke Now what about stroke?

Every 40 seconds, someone in America has a stroke. A stroke occurs when blood flow to an area of the brain is interrupted.

An ischemic stroke is caused by a clot or blocked artery. A hemorrhagic stroke is caused by a ruptured artery where blood leaks into the brain. When blood flow is interrupted, the brain cells die in that area.

Are you at risk for a stroke?

Similar to heart disease, there are controllable risk factors for stroke. Making significant lifestyle changes and managing medical illnesses can decrease

your risk for a stroke.

• Manage Medical Issues. – It is important that you are properly managing and controlling your cholesterol, blood pressure and diabetes. All three are risk factors for heart disease and stroke. You can control these issues through diet, exercise, weight management and possibly medication.

• Eat a Balanced Diet. – Eating more nutritious food that is low in salt, saturated fat, trans fat, cholesterol and refined sugars will help you maintain a healthy weight. While you are lowering your intake of these items, you should increase your intake of food rich in vitamins and nutrients. Obesity can lead to diabetes and other serious medical conditions.

• Exercise. – People that don’t work out have a higher risk of death and heart disease. It is recommended to exercise at least 30 minutes per day.

Working out can also help lower stress.

• Stop Smoking. – Smoking is not only bad for your lungs, but for your entire body. The use of tobacco damages blood vessel walls, speeds up the clogging of arteries and raises blood pressure, doubling the risk of stroke.

• Relax. – Poorly controlled stress and anger can play a

significant role in heart attacks and strokes. Learn how to manage your stress by setting realistic goals, relaxing and better managing your time.

Many of the risk factors for heart disease and stroke are the same. So becoming more heart and stroke conscious is easier than you’d think. Living better, eating well and exercising are not just common resolutions anymore. If followed throughout the year and adopted into your lifestyle, they will not only help you feel better, but they will keep you living longer.

“You know you’re in

love when you can’t fall asleep because reality is finally better than your dreams.” ~ Dr. Seuss

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Advertise in the Lakewood Community News. Call or email Jodee at:

(562) 531-9733

advertise@lakewoodchamber.com.

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Think traditional this Valentine’s Day

Like most things in modern life, romance has gone online.

People update their love lives by setting their status to “in a relationship,” “engaged” or “it’s complicated,” and online dating is now as common as getting set

up by friends - if not more so.

However, when it comes to telling your special someone how you feel about them on Valentine’s Day, think traditional, rather than digital.

On a holiday that celebrates our most genuine feelings, the world of online greetings lacks important personal connections.

However, it’s important to remember that you should buy carefully. Pay attention to the quality of the items you give, make a connection with your loved one’s favorite things, and your gifts will be as unique and special as the person who is receiving them.

Keep these ideas in mind as you shop for your loved ones on Valentine’s Day: • Handwritten cards. What could be more meaningful than

February 2012

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a heartfelt expression of love?

Whether you’re telling a family member you’re thankful for his or her love over the years, or detailing all the ways you love your significant other, taking the time to carefully craft a note just for that person is a great idea.

You can be sure they’ll treasure it. If you need some inspiration, consider choosing a photo of you with the person you’re writing to and telling them about your good memories of when the picture was taken.

• Jewelry. The idea of giving jewelry might seem confined to a man giving a gift to a woman.

But actually, anyone can give and receive jewelry - you might just need to adjust your thoughts on what falls into that category.

For example, a nice watch or playful cufflinks that perfectly

match your man’s style can be a great gift. Husbands shopping for their wives can often feel overwhelmed by the amount of style options available, but taking a creative approach to shopping can make it easier to find just the right thing. Take some snapshots of her favorite pieces on your phone and bring them along to the jewelry store. Together with a sales assistant, use the photos to pick out something that will suit her perfectly.

• Flowers. Skip the basic blooms and put a bit more thought into any bouquet you give. Think about the recipient’s favorite colors - you don’t necessarily have to go with pink and red just because those are emblematic of the holiday. If you’re stumped for which flowers to buy for your mother, ask your dad whether he knows her favorite blooms, or ask a florist to help you choose flowers with special meanings.

Of course, you can feel free to say “Happy Valentine’s Day!” on your sweetheart’s “wall,” but giving a heartfelt, timeless gift will make the holiday one to remember.

Love is a promise, love is a souvenir, once given, never forgotten. Never let it disappear. ~ John Lennon

Investment Decisions

(Cont’d. from Pg. 5) government program, and they typically have a global reach, so they may be better able to handle any changes implemented in Washington.

• Stay focused on your longterm goals. Politicians come and go, and our political parties seem to take turns holding the reins of power. Yet your long-term goals — such as college for your children, a comfortable retirement and the ability to leave a legacy to your family — don’t really change.

By realizing that you are largely responsible for achieving your goals, and by following an investment strategy that’s suitable for your individual risk tolerance and time horizon, you can make gradual, but still meaningful, progress toward those goals — no matter what’s happening in Washington.

• Review your strategy regularly.

With the possible approach of changes in tax policies and in government programs that can affect your retirement security, you’ll want to review your investment strategy regularly to make sure it’s still on track toward helping you meet your objectives. As part of this review, you may want to seek out more “tax-smart” investment opportunities, while always looking for ways to supply the asset growth you’ll need to enjoy the retirement lifestyle you’ve envisioned.

Aside from voting for the candidates who best represent your interests, you may not have much influence over what goes on in Washington. But by “electing” the right moves to help meet your goals, you can have plenty of control over your investment strategy.

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February 2012

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Reach out and touch somebody Ronald McDonald House or even better...get touched! celebrates Grand Opening Carrie Stein, Esthetician ~ Studio Cie Wellness Spa

With more and more sexual harassment cases reported everyday touch has been getting a bad rap for years. Company policies throughout our country have been forever changed by cases like Anita Hills and Paula Jones. A hug given to a coworker’s spouse at a holiday party is no longer acceptable behavior. Embraces are turned down, instead, a quick handshake dashes out from nowhere!

Gone are the days when preschoolers could get a hug or kiss from their teacher; or a young camper could get a piggy back ride or sit in the lap of their summer counselor.

When a person is born touch couldn’t be more relevant. The bond between a baby and their parent is defined by this natural action. Touch helps the parent learn about their baby and the baby in return learns about trust.

It’s a known fact that elderly people who own pets are happier than those who don’t. A simple stroke of a cat can produce emotional balance, and a cure for loneliness.

Take advantage of the benefits of touch this Valentine’s Day. Give yourself or a loved one

the gift of a massage or a facial.

Touch promotes the release of the human growth hormone, which is essential for development.

It is an irreplaceable way of communication.

Massage and facials fulfill the need for touch. It increases wellbeing and can elevate ones mood.

It improves blood circulation while awakening the bodies’ flow of energy.

There are even treatments that promote purification of the immune system, help onset labor and heal sports injuries Just a few benefits of a facial massage are; improving overall metabolism, helps muscle tone, cleanses skin from impurities, reduces sinus congestion and provides a sense of physiological and psychological well being.

This Valentines Day, Love yourself and give yourself what you need. Call your local spa and book a massage or facial for you and/ or a loved one. Even better, why not book a couples treatment!

Studio Cie Wellness Spa located at 11421 E. Carson St., Ste. D, Lakewood. For more information call (562) 924-9524

From L to R: Jim Normandin, President-Memorial Medical Center Foundation; Cheri Bazley, Executive Director-Long Beach Ronald McDonald House; Ronald McDonald, and Diana Hendel, CEO-Long Beach Memorial, Miller Children’s Hospital and Community Hospital of Long Beach.

City officials, community members, donors and executives from Miller Children’s Hospital Long Beach recently celebrated the Grand Opening of the Long Beach Ronald McDonald House (LBRMH).

Escorted tours of the house were provided followed by a program and ribbon cutting ceremony. The LBRMH gives families a place to stay and provides comfort to family members while their loved ones are in the hospital. There are 23 guestrooms with private baths, a living room, courtyard, gardens, large kitchen, business center, laundry facilities and a children’s playroom. Staff is available to serve the family at any time of the day or night. Many meals also are provided, prepared and cooked by LBRMH volunteers.

10:00 am

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CSULB Volunteer Income Tax Assistance Program Offering free Income Tax Return Assistance to Community Students Who Made Less Than $50,000 in 2011 Accounting majors at California State University, Long Beach (CSULB) will be offering free income tax preparation for students and members of the community through the Volunteer Income Tax Assistance (VITA) program, through Friday, March 23, at the university.

Offering free e-filing for federal and state tax returns, VITA is a cooperative effort by the Internal Revenue Service (IRS) to provide income tax assistance to low- and moderate-income individuals, the handicapped and the elderly. Every year CSULB’s student volunteers prepare hundreds of returns for individuals both on and off campus.

The CSULB VITA program operates out of Room 237 on the second floor of CSULB’s College of Business Administration (CBA) Building off of Bellflower Boulevard.

Hours run from 8am to 6:30pm.

Mondays through Thursdays and 8am to 4pm on Fridays.

Walk-ins are welcome, but an appointment can be made by contacting Montes-Alvarez via e-mail at vita.csulb@gmail.com.

Around

Town

with Robin Vanderwerff

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Around Town in February Lakewood • Join Your Elegant Pet in celebrating “National Love Your Pet Day” on Sunday February 19 from 11am to 3pm at 4332 South St. For more information call (562) 529-8414.

• The community is invited to visit the local chapter of TOPS (Take Off Pounds Sensibly).

The first meeting is free. This is a non-profit organization and dues are very low. The meetings are held at Mae Boyer Park the first Thursday of the month, weigh-in time is at 6pm meeting is from 6:30-730pm. For more information call Margaret at (562) 788-7919.

• The Church of Jesus Christ of Latter-Day Saints will host their Fitness Fairs to teach about personal health and fitness.

The event will be held at South Street Chapel, 3114 South St. on February 11 at 9am. For more information call (562) 544-3385.

February 2012

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• Lakewood Christian School’s Kindergarten Preview will be held on Thursday, February 2 at 9am and 7pm. Selecting a school is a big decision. The community is invited for the preview events where you will gain insights on how children develop, visit classrooms, and meet teachers.

Go to www.LCSschools.org for additional information and an opportunity to win ½ off your first year’s tuition.

• The Hearing Loss Association will be showing the video of Chris Artinian, the keynote speaker at the National Convention of HLAA in 2011 on Thursday February 9 at 6:30pm at the Weingart Senior Center. For more information call (562) 438-0597.

Long Beach • Rancho Los Cerritos Historic Site is offering a lecture series “The Joys of Gardening with

Native Plants” Lili Singer, director of special projects and adult education at the Theodore Payne Foundation, will speak on Wednesday, February 8. The program begins at 7pm and costs $5, $3 for full-time students.

Please call (562) 570-1755 to reserve a seat.

• The California Conference for Equality and Justice will have their 21st Annual Interfaith/ Intercultural breakfast on Thursday February 23 at the Hyatt Regency from 7-9am.

Tickets start from $38 per person.

For more information please call (562) 435-8184.

• Shred-4-Good a social enterprise of Good Will offers “Free Shred Day” on Tuesday February 14 and 28 from 8am10am at Goodwill SOLAC 800 W. Pacific Coast Highway. The first box is free; each additional box is $5. Documents are shred on the spot and Certificates of Destruction issued. For more information call Marcos Colome at (562) 216-5256.

Thanks to our JANUARY Sudoku Sponsors Outback Steakhouse Foggia’s Italian Market & Deli Souplantation

Play Sudoku and you could be the next winner

Congratulations to Julieta Condoretti, Wilson Blackwell, and Darielle Podoksik! They are the lucky winners of the January Sudoku. Out of the 75 correct entries, they won a meal. Julieta Condoretti, will enjoy Outback Steakhouse, Wilson Blackwell, Foggia Italian Market and Deli and Darielle Podoksik will enjoy The Souplantation. What are you waiting for? Pick up your pencil and put your brain to work!

To be eligible, print your name, address and phone number on a letter size (8 ½ x 11) piece of paper, tape the puzzle cut out from the newspaper with all the answer boxes completed onto the paper.

Mail entries to: Lakewood Community News P.O. Box 160, Lakewood, CA 90714.

Or drop it by the Chamber office at 24 Lakewood Center Mall (right next to Sees Candies) The winners are drawn by random, so if you’ve been a previous winner, continue to play, you just might win again.

One entry per household; the answers must be postmarked no later than Friday, February 17, 2012. The winners will be drawn Tuesday the 21st; the call to the winners will be made the same day. If a message is left, the prize must be claimed by return phone call within 48 hours (business days) or a new winner will be chosen. The name of the winners will be published in the March issue, along with a new Sudoku Puzzle.

“If I could be anything in the world, I would want to be a teardrop because I would be born in your eyes, live on your cheeks, and die on your lips.” ~ Author Unknown

News

Community February 2012

Stay mentally sharp and fit

2012 is upon us and many of us are thinking about what the New Year will bring. This time of year is an occasion to get us thinking about our health, specifically brain health. A healthy lifestyle is easy to understand but not everyone realizes the more you work out your brain, the better you’ll be able to process and remember information.

Carve out time to give your brain work outs. You can do that by creating your own health club that includes ongoing learning. Make a commitment to keep learning, no matter what your age or stage of life, and you are automatically improving your brain power.

Learning Curve College, high school, and elementary school students all the way down to K-4 are continually engaged in stimulating learning experiences. These young students don’t have to work on brain fitness because for them, everyday learning is a habit. But that’s not true as we grow older. Think of the brain’s inner workings this way. Some of the circuits conduits of information and memory slow down. As we decrease our need to keep the brain as fit as a student studying for college exams, the creation of new neural pathways diminishes. So what can you do to have a sharper brain? Plenty.

Jump Start Your Brain Power You may not realize it but your brain power has incredible potential when it is sharpened and kept fit. There’s no better time than now to invest in your brain’s fitness.

As millions of people grow older, many experience agerelated changes like forgetfulness or decreased concentration skills. Some people find they have difficulty sleeping and their short-term memory isn’t as sharp as it used to be. Did you know your short-term memory is like a scratch-pad for temporary recall of information being processed? In order to understand this sentence your brain needs to remember the beginning as you read along toward the end and get to the period. About 70 million baby boomers are heading to retirement in the next few years. By learning something new you are breaking the way you think about topics and ideas. You are using brain pathways that may not have been used if you hadn’t

ramped up your brain calisthenics.

Brain Health Tips a No-Brainer Here are some things you can do to keep your brain sharp and fit: • Use your senses to learn. Know how you learn best, and then use it to your advantage. Some people learn best with audio tapes, others prefer videos or an in-person classroom.

• Stay Organized. Take notes.

Use both words and pictures.

Take advantage of calendars, date books and other organizational tools to help you concentrate while learning.

• Journal: Record information of your learning milestones by keeping a journal. Writing down your experiences helps build on previous knowledge and creates good retention.

• Participate in educational

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Take an adult education class or enroll in a technical college course.

• Take up a new hobby. People who enjoy life have found new outlets like quilting, woodworking and other hobbies.

• Take up a new sport. Have you thought about learning to ice skate, curl, play badminton, take up golfing or numerous other sports?

Your local parks and recreation department probably has numerous opportunities for you along with other community resources.

• Play board games and puzzles.

The more you play the better your mental dexterity will likely become.

It’s never too late to learn something new and feed an aging brain.

Mark Underwood is a neuroscience researcher, president and co-founder of Quincy Bioscience, a biotech company located in Madison, Wisconsin. Visit www.

TheGoodNewsAboutAging.com for more articles and tips for healthy aging.

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February 2012