Lakewood Comunity News February 2011

News

Lakewood Community 30,000 delivered to Lakewood and portions of Long Beach

Official publication of the Greater Lakewood Chamber of Commerce

www.lakewoodchamber.com

Volume 27 Number 2

February 2011

Don’t miss the opportunity to VOTE on March 8th!

Larry Van Nostran I have a proven record of public service that is based on my commitment to serve each of you to the best of my ability. In doing so, I have never lost focus on those issues you, the residents of Lakewood, say are important.

I have worked endlessly to keep Lakewood a safe, familyoriented, business-friendly, fiscally sound community that maintains and promotes your values.

During my term I further strengthened Lakewood’s support for public safety by expanding and modernizing the Lakewood’s Sheriff Station.

Jeff Wood

Joy Janes What attracted my husband and me to Lakewood is what attracts new residents today – clean, safe, tree-lined streets and a stable community. Twenty-nine years later, I am running for city council because I am determined to make sure Lakewood continues to be a great place to raise a family.

As the Chair of the Planning and Environment Commission, I have seen first-hand the impact city policies have on businesses and residents. As your council member, I will bring my uniquely diverse small business, government, and community

The challenges of today are different from the challenges of yesterday. I am ready to continue my service to Lakewood and provide responsive leadership on issues facing our community.

My passion and commitment to Lakewood is why I’m running for city council. I will bring a fresh, new voice to city hall. .

I pledge to keep Lakewood a great place to live, work, shop, and play by: • Keeping Lakewood safe for residents and visitors • Continuing recreation and community services for Lakewood residents

California’s business climate discussed at the Chamber’s Economic Forecast Luncheon

Dr. Nancy Sidhu, Chief Economist, Kyser Center for Economic Research, LAEDC

The Greater Lakewood Chamber of Commerce and the City of Lakewood will host the 2011 Economic Forecast Luncheon on Wednesday, February 23 from 11:30am to 1:30 pm at The Centre at Sycamore Plaza in Lakewood.

Lakewood Community News #24 Lakewood Center Mall Lakewood, CA 90712 (562) 531-9733

This event offers local business executives an opportunity to profit from economic forecast data, insight from notable guest speakers, and essential information to assist in navigating the ever-changing California business climate.

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The keynote speaker will be Dr. Nancy Sidhu, Chief Economist for the Kyser Center for Economic Research of the Los Angeles County Economic Development Corporation.

Dr. Sidhu will review key economic indicators in the Southern California region, offering up-to-date perspectives on the local business environment.

In addition, Lakewood’s Community Development Director, Sonia Southwell will present the city’s future development opportunities.

The event’s Master of Ceremonies will be Ben Harvey, board member for the Greater Lakewood Chamber of Commerce.

Tickets are available through the Greater Lakewood Chamber of Commerce. The luncheon price is $30 for chamber members and $40 for non-members.

Sponsorship and marketing opportunities are available to promote your business. Contact the chamber office for more information.

Registration and networking will begin at 11:30am, and the program will start promptly at noon. For more information, please visit www. lakewoodchamber.com, e-mail info@lakewoodchamber.com, or call 562-531-9733.

Marisa Perez What Lakewood needs is a strong voice on the City Council to keep our city safe and out of financial disaster.

Marisa Perez is the experienced leader and Lakewood mom of three, who will do just that.

Marisa’s priorities include public safety, community improvement, and jobs. “My years of experience advocating for better resources, and my relationships with county and state leaders, will ensure that I can implement improvements for residents,” says Perez.

“I am running for council because I want to make sure our

Marc Titel The candidacy of Marc Titel is one of the more interesting aspects of the March 8 City Council election. Titel previously served four terms as a Lakewood City Council Member, including three terms as Mayor “I believe this is a critical time for Lakewood,” Titel responded when asked why he is running.

“We need city council members with proven leadership and experience to guide the city through these challenging times.

I provide that better than any other challenger.”

All Statements continued on page 3

Voter deadlines for March 8 Lakewood election

Lakewood registered voters will choose two members for the city council on Tuesday, March 8. Council candidates include one incumbent and four challengers.

Voter information The last day to register to vote in the March 8 election is February 22. If you have moved or changed your name since the last election, you must re-register.

Questions about polling places, voting by mail and voter eligibility can be directed to the Lakewood City Clerk’s Office at city hall at 562-866-9771, extension 2200.

The County of Los Angeles online search page also offers polling place location assistance at www.lavote.net.

More than 9,000 vote-by-mail ballots have been issued and 45,852 voters are registered for the March 8 municipal election.

Vote-by-Mail balloting deadlines Registered voters in the City of Lakewood may request a “vote by mail” ballot for the March

8 election during the period from February 7 to March 1.

Applications to vote by mail may be found on the back of the sample ballot pamphlet mailed to all registered voters or from the City Clerk’s Office.

Voters who wish to vote by mail must submit a written request no later than March 1. The signature of each person asking for a vote-by-mail ballot is required and will be compared with the person’s signature on file when he/she registered to vote, in order to verify the legitimacy of the application.

Vote-by-mail ballots must be returned to the City Clerk’s Office no later than election day.

Vote-by-mail ballots may also be turned in to any polling locations on election day.

Lakewood terms and elections Lakewood City Council Members serve four-year terms that are staggered, with an election every two years. In March, the two candidates receiving the most votes will be elected to office.

Elección municipal Por la presente se da aviso que se habrá de llevar a cabo una elección municipal en la Ciudad de Lakewood, el Martes de 8 Marzo de 2011. Los centros electorales estarán abiertos entre las 7:00 a.m. y 8:00 p.m. Para asistencia, llame a 562-866-9771, extensión 2200.

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LakewoodToday Page 2

www.lakewoodchamber.com

The value of Lakewood recreation for children and adults

By Mayor Joseph Esquivel

I hope your new year is off to a great start.

My new year will be very different than last year—and the previous 20 years. On March 22, I will retire as a member of the Lakewood City Council, where I’ve served since 1990.

I’m getting a bit reflective these days of my time on the council and all my years of community involvement in Lakewood. Those years didn’t start in city government but as a volunteer coach in the Lakewood Youth Sports (LYS) program.

When I began with LYS, I was a young parent with children, new to Lakewood, probably like some of you reading this column today. I wanted my kids to get involved in sports and

recreation, both because they wanted to and because I knew it would be a valuable experience for them. What I didn’t realize was how valuable an experience it would end up being for me too.

As I expected, my children benefited a lot from sports in Lakewood. They developed friendships, and they learned sportsmanship and how to be part of a team, which are life skills that pay off in so many ways down the road.

I got started in LYS by coaching eight and nine yearolds in flag football and basketball. I loved watching my children and other kids grow up and develop their athletic skills and life skills through Lakewood recreation programs.

Those coaching years provide some of the best memories of my life.

To this day, I believe that sports and recreation programs like we have in Lakewood keep kids busy in a good way, and keep them away from some of the bad influences in our world.

And like I said, it wasn’t just the kids who got to benefit from LYS. There were barbeques and gatherings that let parents get to know each other. I was surprised with how many friendships with

other parents I developed in those sports programs and how it helped me get to know my community.

I got involved helping with the operation of the sports league, which I liked. I think my enthusiasm was showing, and after a few years I was appointed by a city council member to sit on the city’s Recreation and Community Services Commission and help oversee all of Lakewood’s programs for youth, seniors and parks. I spent quite a few years on the commission and learned a lot about how Lakewood city government works. And then, in 1990, when a longtime city council member retired, I decided to run for the council. I think the fact that a lot of people knew me from my early years coaching in LYS helped me out a lot. Lo and behold, I won, and I started my 20 years on the council.

I got involved in a wide variety of important issues for Lakewood while serving on the city council over those two decades, but I always remember and cherish the benefits that Lakewood’s sports and recreation programs gave to my children--and me.

February 2011

Lakewood community survey: Residents’ upbeat about their city, but hard times hit almost 40% of families

Lakewood residents are positive about their community even as anxieties about employment and the economy continue to shadow their expectations for 2011.

Those are the key findings of a survey that 400 residents completed in September 2010.

The survey has a margin of error of 4.9 percent.

Although one in every two respondents said their financial situation in 2010 was about the same as it was in 2009, roughly a third thought that their situation had grown worse. Overall, 38 percent of respondents have been unemployed or have had a family member unemployed during some portion of the

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JOY JANES: OUR NEIGHBOR, OUR CITY, OUR CHOICE * Candidate for Lakewood City Council * Joy Janes Pledges to: • Keep our neighborhoods, shopping areas, parks and schools safe • Improve public access to and participation in City government • Maintain fiscally responsible City government that is stable and transparent • Be accessible and responsive to her constituents • Chair, Lakewood Planning & Environment Commission • Community Consultant, Lakewood, State Assemblymember Warren T. Furutani Since 2008 • Former VP Gateway Business Bank, Lakewood • 15 years Accounting and Management Experience • American Cancer Society, Lakewood Relay for Life

• Former Chair, Greater Lakewood Chamber of Commerce • Secretary/Treasurer, Greater Lakewood Chamber of Commerce • Board Member, Soroptimist International • Pathways Volunteer Hospice, former Board Member • Lakewood Pan American Association, former Board Member

For further information, call (562) 396-5691 * www.joyjanes.org Janes for City Council 2011, 5710 Harvey Way, Lakewood, CA 90713, FPPC ID#1328340

past year.

About 50 percent of residents believe their financial situation in 2011 will be about the same, and on the optimistic side, 36 percent expect their situation will be better a year from now.

The survey’s least surprising finding is the favorable view that most residents have of their quality of life in Lakewood, 97 percent call Lakewood an excellent (59 percent) or good (38 percent) place to live. A sizable majority also gives high marks (78 percent) to the city government’s overall job performance. Residents have consistently given positive ratings in these areas for more than two decades.

A large majority of respondents (88 percent) give positive ratings to the new, automated trash and recyclables system provided by the city’s trash collection contractor, with 57 percent saying they are very satisfied and 31 percent saying they are somewhat satisfied.

Lakewood Youth Hall of Fame The 30th annual Lakewood Youth Hall of Fame will honor Olympic bronze medalist J.R. Celski as its Athlete of the Year for 2010. The Hall of Fame awards banquet will be Monday, February 28, 6:30pm at The Centre at Sycamore Plaza. Celski is a 2008 graduate of Lakewood High School.

Celski was selected by the Board of Electors for his achievements at the 2010 Winter Olympic Games in Vancouver. Celski earned a bronze medal in short track speed skating in the 1500 meter event and another bronze as a member of the USA 5,000 meter relay team. Later in 2010, at the World Championships in Sofia, Bulgaria, he won a silver medal and two bronze medals.

In addition to the top honors, awards will be presented for Performer of the Year in more than a dozen sports and Special Achievement for athletes, coaches and teams in seven categories including Scholar Athlete. All honorees are permanently displayed in the McDonald’s Hall of Fame Gallery, 4848 Woodruff Avenue, Lakewood.

Banquet reservations are on sale at Lakewood City Hall, 5050 Clark Avenue or by calling (562) 866-9771 x-2408. Order forms may be downloaded from www. lakewoodcity.org/sports and are available at: Artesia High School, Lakewood High School, Mayfair High School and St. Joseph High School, all located in Lakewood.

(See full list of Award Recipients on page 13)

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February 2011

www.lakewoodchamber.com

Candidates’ statements (continued from page 1)

Marisa Perez (Cont’d.)

Larry Van Nostran (Cont’d.)

Joy Janes (Cont’d.)

This was accomplished by proper fiscal management and was completed without any new tax, tax increase or special assessment, resulting in: • Crimes against persons down nearly 11% • Crimes against property is down over 13% • Overall crime is down nearly 13% While the State Legislature took (stole) millions of dollars from Lakewood to balance its budget, Lakewood maintained a strong fiscal profile and unlike many other cites and the State, did not create furloughs or layoffs, the product of strong fiscal management. In a difficult economy Lakewood attracted new businesses that recognized Lakewood as a safe and fiscally sound community. A fiscal policy I will continue in protecting your tax dollars.

Your vote will alloww me to continue to keep Lakewood safe and fiscally sound for future generations.

Please vote for Van Nostran, “A MAN YOU CAN CONTINUE TO TRUST.” www. larryvannostranforcitycouncil.com.

experience to the table when making decisions that impact our quality of life.

I will bring a fresh, but experienced eye to city government. I won’t be afraid to ask the tough questions and will be accessible, accountable and responsive to you. That is why I am endorsed by community leaders like Bob & Linda Quarto, Louise Dodson, Karen Durham, John T. Dixon, Ernie Tidwell, Marissa Rebaya, Jan McKinnon, Vikki Rice, Judi Robinson, Joel Barton, Cathy Gies, Jason Hagensick, Marie Flynn, Ken Graham and many others.

This is my pledge to you: I will listen to you, work hard and honor the values that make Lakewood a great place to live, work, shop and play. I respectfully ask for your vote on March 8. Vote for Joy Janes: Our Neighbor, Our City, Our Choice.

city stays a great place to raise a family. My husband and I bought our first home in Lakewood where we are raising our young children. I want to build on the city’s existing accomplishments and improve areas vital to raising a family in a healthy community,” added Perez.

Perez currently serves as a policy advisor to an Air Quality Management District Board Member.

She is a former transportation director for two Los Angeles mayors and policy manager for the LA Area Chamber of Commerce. She is also a former White House advisor. She holds a Masters degree in Public Policy from USC. “We can’t pursue the status quo policies other candidates have advocated. I will be that strong voice for public safety and fiscal responsibility,” stated Perez.

Learn more about her plan at www.marisaforlakewoodcouncil. com.

Jeff Wood (Cont’d.)

Marc Titel (Cont’d.)

• Maintaining Lakewood’s infrastructure • Ensuring that Lakewood receives its fair share of sales tax, State and Federal Funds • Strengthening our existing business community and supporting new businesses My professional and civic experience has provided the opportunity to utilize my organizational, managerial, and financial skills to serve the Lakewood community.

I am proud to be endorsed

by Mayor Joe Esquivel for his council seat. Joe knows the responsibilities and qualifications necessary to be an effective City Council Member and I appreciate his confidence that I have the experience and skills necessary to serve on the council.

I am honored by the many Lakewood residents, community leaders and business owners supporting my campaign. They are hard working individuals who share the same passion I do about Lakewood’s future.

On March 8th, vote Jeff Wood for Lakewood City Council.

Titel probably has the most diverse background of any candidate. He worked for AAA for over 20 years, founded a non-profit foundation, taught at four community colleges and is a small business owner.

Additionally, Marc Titel has been active in the local community for over 30 years.

He currently serves as the Polaris District Chairman of the Boy Scouts. Previously, in addition to his City Council service, Titel served on the Board of the Greater Lakewood Chamber of Commerce, the Governing Board of Lakewood Regional Hospital and as Supervisor Don Knabe’s representative to the Los Angeles County Insurance Commission.

“We must protect Lakewood’s economic base so we have the resources to continue to provide the world-class services that make Lakewood a great place to live, shop and work,” Titel continues. “This is not the time for on-the-job training of City Council members.”

SAVE THE DATE!

Economic Forecast Luncheon February 23, 2011 11:30am - 1:30pm Call 562.531.9733 for more information

...Since 1984 Publication Manager/Graphics Designer Jodee Kilroy News Editor Robin Vanderwerff Sales Ruby Cure Published by the Greater Lakewood Chamber of Commerce #24 Lakewood Center Lakewood, CA 90712 P: (562) 531-9733 * F: (562) 531-9737 advertise@lakewoodchamber.com news@lakewoodchamber.com This publication is delivered to homes & businesses in Lakewood and portions of Long Beach with a circulation of 30,000.

SUBSCRIPTIONS: $20/yr in Orange & L.A. Counties; $25/yr in all other counties. Payable in advance.

Contents of the Lakewood Community News (“LCN”) may not be reproduced, in whole or in part, without written permission of the Publisher. The Publisher reserves the right to revise, edit, reject or suspend publication of any content germane to any addition without prior notice. The LCN is not responsible nor liable for any claims offering for product availability that may be advertised.

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Opinions expressed in the letter do not necessarily reflect the opinions of the Greater Lakewood Chamber of Commerce Board of Directors, members, staff or the LCN. The LCN reserves the right to refuse or edit letter, without notice, for the reasons of, but not limited to, length, grammar, clarity or for the potentially libelous statements.

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The Tooth Truth

Question:

“What do you do if you have dental pain but can’t afford dental treatment?”

Answer: The first thing you do with dental pain is do not ignore the symptoms and hope the pain goes away. Oral pain typically doesn’t go away; there is a reason for the pain.

You should make an appointment to see a dentist, who will do an examination and if necessary, take an image (x-ray) of the affected area. Dental pain generally involves the tooth or gum area of the mouth, and can be the precursor to a serious infection. After the diagnosis is made, there are several options to treat problems. Many dental offices offer a variety of payment plans to meet most budgets. Generally having regular dental examinations is a way to catch problems before they get painful and more costly. Needless to say, ignoring dental pain generally makes the situation worse for your health and your pocketbook.

To reduce some of the fees for dental care, you may purchase an individual dental insurance policy. Individual policies dramatically reduce the costs of most dental services.

Lakewood Dental Arts provides this service as an option.

Lakewood Dental Arts offers all aspects of dental care including emergency care. If you are experiencing dental pain, please call and schedule an appointment to relieve your pain & payment worries.

Sincerely, The Doctors & Staff of Lakewood Dental Arts Lakewood Dental Arts 5555 Del Amo Blvd.

Lakewood, CA 90713 Ph: 562-866-1735 Fx: 562-866-8190 LakewoodDentalArts.com Creating Smiles in Lakewood Since 1985

Chamber endorses in city council race The Greater Lakewood Chamber of Commerce has announced its endorsements for the Lakewood City Council election to be held on March 8.

The Chamber Board of Directors carefully considered the candidates’ backgrounds, community involvement, and their views on business issues.

The Chamber’s decision on endorsements was carefully weighed as to the candidates’ that would consider the best interests of Lakewood when making decisions.

Larry Van Nostran Joy Janes were selected from the field of 5 for endorsements.

Business

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www.lakewoodchamber.com

Show your love by giving your co-workers a plant this Valentine’s Day

Everyone should take a plant to work, and while you’re at it, you should bring one in for your co-workers as well. Or, better yet, have two or more in your office and for every room in your home for cleaner, fresher air.

Most people spend 90 percent of their lives inside, where the indoor air they breathe contains at least 10 times more pollutants than the outdoors, according to the U.S. Environmental Protection Agency (EPA).

Instead of wearing a mask to work or around your home, there’s a natural solution: indoor houseplants. Plants filter the very air you breathe round the clock from common pollutants and continuously release oxygen and moisture in homes and offices.

Research shows that the mere presence of plants has been proven to “lessen environmental pollution, increase labor productivity and reduce the cost of health care.”

Modern life depends on

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technology, but ordinary products like paints, tobacco smoke, printer inks and even carpets hold hidden dangers that plants can help reduce.

Today, there are over 80,000 synthetic chemicals that emit offgases. Formaldehyde is one of the leading chemical compounds found in indoor air emissions and is a component in paper products, paints, upholstery, drapes and pressed wood products.

Certain indoor houseplants ‘clean’ the air every 24 hours.

How? They absorb toxins into the leaves and root zone where they’re turned into nutrients. Some tropical plants actually suppress airborne mold.

Some of the hardest working plants are the peace lilies, ferns, palms and spider plants. Snake plants, broad sword ferns and rubber plants are among the top 10 air purifiers recommended by experts. They’re easy to grow, are natural humidifiers and remove airborne chemicals. Other green heroes are chrysanthemums, and Gerbera daisies.

Put a plant on your desk and feel happier, enjoy better health and be more productive. Office workers should have at least one plant in their “personal breathing space” where most of the work is done to effectively remove indoor pollutants.

February 2011

C i t y Spotlight Youth Center Super Bowl Party for teens!

Come to the Lakewood Youth Center on Sunday, February 6, from 2pm to 8pm and root for your favorite Super Bowl team.

There will be great snacks, contests and prizes at this free event intended for middle and high school students. Call 562866-9771 extension 2408 for more information. The Youth Center is located at 4658 Woodruff Avenue in Lakewood.

Spring recreation classes begin The City of Lakewood’s spring recreation classes begin in February. If you have not received your copy of the popular catalog, pick one up at any Lakewood park, community center, library or city hall or call 562-866-9771, extension 2408 to request one by mail.

The new spring catalog lists over 600 classes and activities offered for area residents as well as many new programs.

Customers can register online using eCatalog at www. lakewoodcity.org/eCatalog.

The eCatalog is easy to use.

Log on and browse the site to check out all the programs and activities. You can also search for classes by park and find out what

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classes take place at the park closest to your home.

Fun-Tastic Family Nights continue at The Centre Attend this fun, affordable evening out with your family at The Centre at Sycamore Plaza on Friday, February 11. The first event of 2011 is the “John Abrams’ Animal Magic Show.”

The audience will laugh and scream with John’s wacky blend of magic, comedy, music and live exotic pets. The show is from 6:30pm to 8pm and the fee is $7 per person ($5 for children 3 and under) and includes deli sandwiches, chips, lemonade and dessert. Pre-registration is required.

Call 562-866-9771, extension 2408 or register online at www. lakewoodcity.org/eCatalog The Centre is located at 5000 Clark Avenue in Lakewood.

Volunteer income tax assistance Volunteers will be available this spring at Weingart Senior Center to help low-income families, individuals and seniors prepare their basic tax returns. Appointments are for Mondays and Thursdays beginning February 3, and a reservation is required. To make an appointment, please call 562630-6141. The Weingart Senior Center is located at 5220 Oliva Avenue in Lakewood.

Lakewood Volunteer Day is looking for project sites The 15th Annual Lakewood Volunteer Day will be held on Saturday, April 16 and the planning team is looking for project sites. Qualifying sites are Lakewood homes that need help with outside clean up jobs such as weeding, painting, yard work or trimming. The work sites should be private homes in Lakewood that are owned by someone who is unable to complete the work themselves (due to age or a disability) or unable to afford to hire someone to do it. This is a free city program for residents who qualify. Please call the Burns Community Center at 562925-7512 for more information.

Earth Walk returns to Monte Verde Park on March 19 Save the date for the city’s annual Earth Walk event on Saturday, March 19 from 10am to 1pm at Monte Verde Park, 4626 N. Shadeway Road. Participants will learn what they can do to help keep the earth beautiful and protected. Adults and children are invited to enjoy nature stories, interact with live animals, plant a seed, learn how to compost and meet “Woody the Tree.”

Participants can visit the stations along the trail and get their passport stamped with specialty Earth Walk stamps.

This free event is a fun and educational day for family members of all ages. For more information, call 562-866-9771, extension 2408.

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www.lakewoodchamber.com

February 2011

Howard Chambers to stay on as interim Lakewood city manager

Howard Chambers

The Lakewood City Council has announced that long-time city manager Howard Chambers has agreed to their request to stay on as part-time, interim city manager after his retirement in February.

“With a new governor in place and big changes potentially coming in the funding and responsibilities allocated to local governments like Lakewood, the council believes this would be a difficult time to bring on a new chief executive for our city,” said Mayor Joseph Esquivel.

“After much thought and consideration, the city council unanimously asked Howard to stay on board on an interim basis.

Howard will still proceed with retiring as of February 11. The part-time, interim position will allow Howard to curtail some of the demands of the job as he continues to serve the community he loves.”

“We couldn’t operate with a part-time city manager forever,” said Esquivel. “But given Howard’s 34 years of experience as our city manager, the council believes that Lakewood city government will continue to run very well under this arrangement

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for a limited period of time. The decision will allow our city to get through whatever initial changes are proposed and decided in Sacramento for local government funding and responsibilities. It will also allow Howard to oversee the city’s budget development in yet another challenging period and assure that Lakewood has veteran leadership for our intergovernmental challenges at the local, state and federal levels.”

“In shifting to part-time status, Howard’s salary will be reduced accordingly, so Lakewood will also save money,” said Esquivel.

Chambers, age 66, is widely considered to be the city manager with the longest tenure in any California city. He was born and raised in Lakewood, graduating from Mayfair High School and then California State University, Long Beach. He later earned graduate degrees from USC and Pepperdine University.

“Last year, I decided to retire from full-time work because my

Page 5

“When you fish for love, bait with your heart, not your brain.” ~ Mark Twain

doctor said I needed to manage my stress better,” said Chambers, “But I knew I wanted to continue to be professionally active. I’ve taken my doctor’s advice to heart and am exercising more and eating better, and my health indicators have improved. I’m very happy that I’ll be able to continue to work for my hometown, especially during a challenging transitional time, and be able to continue to work with the great people in our community.”

Lakewood Regional Medical Center announces new COO Lakewood Regional Medical Center announces the appointment of Nate Malcolm as Chief Operating Officer.

Nate comes to Lakewood from Maryvale Hospital located in Phoenix, AZ (part of Vanguard Health System) where he served as Associate Adminstrator of Operations for the 232 bed facility. He is a Doctor of Pharmacy (Pharm D) and has earned his MBA from Indiana Wesleyan University.

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ChamberNews Page 6

Public invited to Lakewood Mayor’s Prayer Breakfast

Don Knabe, Los Angeles County Supervisor

Make plans to attend the 2011 Mayor’s Prayer Breakfast on Wednesday, February 16 at 7:30 a.m. A diverse gathering of religious leaders and members of local churches and synagogues come together in a celebration of faith, unity and community spirit. They will join Lakewood Mayor Joseph Esquivel and

the Lakewood City Council, civic and business leaders, and representatives from community organizations and schools for this inspiring event.

You can order tickets online at www.lakewoodcity.org/mpb.

This year’s theme, “Leadership with a Heart,” features keynote speaker Don Knabe, Los Angeles County Supervisor representing Lakewood and the Fourth Supervisorial District. A man of faith, Supervisor Knabe has shown his compassion for others throughout his years in government. He will discuss the challenges that face decisionmakers who must balance shrinking resources with the many needs that exist in our community.

As always, the Lakewood High School Madrigal Singers will perform. The Litany of Prayer will offer community members and clergy an opportunity to offer

Chairman’s

Circle

Platinum

www.lakewoodchamber.com their own prayer or hope for our community in the coming year.

The public is invited to this always warm and inspirational annual event.

The breakfast will be held at The Centre at Sycamore Plaza 5000 Clark Avenue in the Weingart Ballroom. Tickets are $20 per person and tables of nine may be purchased for $180. Reservations are required and must be made by Wednesday, February 9.

To purchase tickets or for more information, please call Elizabeth Ruiz at 562-866-9771, extension 3123, or e-mail her at eruiz@ lakewoodcity.org.

February Chamber Calendar OFFICE CLOSED Friday, 02/04/11 Women in Business Council Wednesday, 02/09/11, 11:30am Mayfair Park, Activities Room (Bring a sack lunch!)

5720 Clark Avenue Lakewood, 90712 Gov’t. Affairs Council Meeting Wednesday, 02/09/11, 12:00pm George’s Greek Café 5252 Faculty Avenue Lakewood, 90712 OFFICE CLOSED Friday, 02/18/11

gold Gateway Business Bank Lakewood Regional Medical Center Piazza McDonald’s Willow Urgent Care / Memorial Healthcare IPA

silver

First City Credit Union Hawaiian Gardens Casino NuVision Federal Credit Union Southern California Edison

bronze CareMore Medical Group Community Hospital of Long Beach EDCO/BZ Waste & Recycling Long Beach Marriott Rotary Club of Lakewood Toibb Enterprises Mission Statement: The Greater Lakewood Chamber of Commerce creates a healthy business environment for the community.

2010-2011 Greater Lakewood Chamber of Commerce Officers and Board of Directors

John Kelsall President/CEO Greater Lakewood Chamber of Commerce 24 Lakewood Center Mall Lakewood, CA 90712 562-531-9733 Fax 562-531-9737 John@lakewoodchamber.com www.lakewoodchamber.com

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OFFICE CLOSED Monday, 02/21/11 (President’s Day – Observed) Chamber Board Meeting Wednesday, 02/23/11, 8:00am Denny’s Restaurant 5520 South Street Lakewood, 90713 For further information call: (562) 531-9733 or visit www. lakewoodchamber.com

“You don’t marry someone you can live with, you marry the person who you cannot live without.” ~ Unknown

February 2011

Welcome New Members!

Candlewood Smiles 4443 Candlewood St. Lakewood, CA 90712 562-634-5850

Kuster CO. 2900 E. 29th St. Long Beach, CA 90806 562-595-0661

Dan Goldman’s Jewelers 11759 Carson St. Lakewood, CA 90715 714-234-5555

TGIS (Thank Goodness it’s Sofia) The Centre at Sycamore Plaza 5000 Clark Ave. Lakewood, CA 90712 562-804-4434

Café Rio 5021 Lakewood Blvd.

Lakewood, CA 90712 562-616-6700 Lakewood Christian Schools 5336 Arbor Rd. Long Beach, CA 90808 562-425-3358

Member Renewals

Congratulations & Thank you!

55 Years Lakewood Center Mall 41 Years Weingart Lakewood Family YMCA 32 Years Bellflower Unified School District 28 Years Pacific Ford 27 Years Bahour Oil Rotary Club of Lakewood 26 Years Raymond Mangigian D.D.S Lakewood Knights of Columbus #3629 Su Casa-Ending Domestic Violence 24 Years Saint Joseph High School 23 Years Cerritos College Long Beach Unified School District 21 Years Luyben Family Dilday-Motell Mortuary 20 Years Haps Auto Parts 19 Years Boy Scouts Of America 16 Years B & B Carpets 14 Years Seth S. Shimono, D.D.S Lakewood Rent-All Lakewood Pan American 13 Years SELACO WIB Long Beach Day Nursery

Frank Croes The Boeing Company 2401 E. Wardlow Road Long Beach, CA 90807 562-593-2937 Fax 562-982-6199 Frank.Croes@boeing.com

Dianne Pfau Lakewood Regional Medical Center P.O. Box 6070 Lakewood, CA 90712 562-602-0083 Dianne.Pfau@tenethealth.com

Marla Burillo Marketing with Marla P.O. Box 160 Lakewood, CA 90714 714-504-5076 Fax 562-531-9737 marketingwithmarla@gmail.com

Mike Hedges Pacific Striping Company 1820 Coronado Avenue Signal Hill, CA 90755 562-429-2562 Fax 562-938-8811 pacificstripeco@aol.com

Beverly Anderson First City Credit Union 5252 Lakewood Blvd.

Lakewood, CA 90712 800-944-2200 Fax 562-630-1787 Banderson@firstcitycu.org

Glen Patrick Weingart-Lakewood Family YMCA 5835 Carson Street Lakewood, CA 90713 562-425-7431 Fax 562-425-5451 Glen.Patrick@lbymca.org

Morel Bagunu Lakewood Center 500 Lakewood Center Lakewood, CA 90712 562-633-0437 Morel.Bagunu@macerich.com

Mark Perumean EDCO Waste & Recycling Services P.O. Box 398 Buena Park, CA 90621 714-522-3577 mperumean@edcodisposal.com

Leigh Clausen Gateway Business Bank 4146 Woodruff Avenue Lakewood, CA 90713 562-627-9800 Fax 562-627-9801 Lclausen@gbbanker.com

Cathy Gies-Chairman Willow Urgent Care/Memorial Healthcare IPA 1100 E. Willow Street Signal Hill, CA 90755 562-981-9500 Fax 562-981-2964 cgies@mhipa.com Marjorie Anderson Edward Jones Investments 5536 South Street Lakewood, CA 90712 562-804-7994 Fax 562-866-8954 Marjorie.anderson@edwardjones.com

Savvy Chic Nail Cottage 4316 South St. Lakewood, CA 90712 562-529-2750

Brodsky Orthodontics Coldwell Banker/Star Realty 12 Years NuVision Federal Credit Union Kathy Apples-Prudential 11 Years Lakewood/Long Beach Soroptimist Inter.

10 Years Hawaiian Gardens Casino Long Beach Marriott 8 Years Andazola’s Gallery 7 Years K.E.Y Design Water Replenishment District of So CA Milk Barn 5 Years Pacific Striping Co. Studio Cie 4 Years Orozco’s Auto Service Chick Fil A George Chevrolet H & R Block Yvonne’s Kids – Quality Child Care 3 Years Lakewood 1st United Methodist Church Nguyen Dental 2 Years Cash America Payday Advance Forest Lawn Memorial Park & Mortuaries The Oncology Institute of Hope & Innovation LPL Financial Services/Triple Check Tax Services Joy Janes Behavior Safety Associates 5710 Harvey Way Lakewood, CA 90713 562-531-9733 Fax 562-531-9737 Joyjanes@yahoo.com

Ben Harvey SCE/Southern CA Edison 2800 E. Willow Street Long Beach, CA 90806 800-655-4555 Fax 562-981-8289 Ben.Harvey@sce.com

1/26/11 2:55 PM

News

Community

February 2011

www.lakewoodchamber.com

Lakewood roads weather the storms well Heavy rains typically mean more pot holes and bumps in the road for drivers. The heavy surge of recent rain dumped 12 inches locally, but for Lakewood’s 200 miles of street there were only 26 potholes reported. That’s the lowest amount for any Long Beach area city surveyed by the media after the recent storms.

By the start of January all 26 had been fixed. Lakewood has a contract with the L.A. County Department of Public Works for these repairs.

“That fact that Lakewood’s roads weathered the storms so well was no accident,” said Lisa Rapp, Lakewood’s Director of Public Works. “The city council has implemented an aggressive pavement resurfacing program over the past 10 years and that work demonstrates its value especially in bad weather.”

The city has resurfaced over 92 percent of Lakewood streets since 2000, so Lakewood roads are in very good shape to begin with, which makes them stand up well during heavy rains.

The ongoing Centralia Avenue repaving project is a good example of the city’s continuing effort to keep up with street maintenance.

Like past projects, it uses rubberized asphalt – a 1.5-inch blanket material that is a blend that includes pulverized tires. An estimated 450,000 discarded tires go into 100 miles of residential streets.

The Centralia project is estimated to keep over 22,000 old tires from being dumped in landfills. The material is more durable than traditional asphalt and will save long-term maintenance costs.

Using recycled tires also earned the city grant funds from the California Department of Resources Recycling and Recovery, www.calrecycle. ca.gov. CalRecycle authorized up

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to $40,000 in grant funds for the project.

It reduces skidding and maintains it’s coloring better over time which helps keep highway markings visible longer.

One of the most compelling arguments for using rubberized asphalt is noise reduction on Lakewood’s largely residential streets. Caltrans studies show that tire-on-pavement noise accounts for nearly 75 percent of the noise generated from streets. Rubberized asphalt reduces noise at the source better than other materials.

“Road projects are major efforts.

They’re not cheap, but they are

important,” says Lakewood Public Works Director Lisa Rapp. “You can’t neglect them. It’s a ‘pay me now or pay me later equation.

By keeping the roads maintained using the right materials, we avoid incurring much larger costs in the future to fully rebuild a roadway.”

Overall cost for the Centralia Street project is $1.2 million. The work is funded largely by federal dollars through the American Recovery and Reinvestment Act and other federal funds, along with Proposition “C” and Measure “R” funds -- two voter-passed tax measures for Los Angeles County dedicated to transportation.

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February 2011

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News

Community Page 10

www.lakewoodchamber.com

More Project Shepherd recipients in 2010

Recipients and a volunteer gather food for a holiday meal. A child’s “Teddy Bear Tree” gift is in the black bag.

This past December, 548 Lakewood families found the three-decade old Project Shepherd tradition of helping neighbors was alive and well. For them, Project Shepherd was a bright spot at the end of a tough year for families all over the country, with California residents hit especially hard.

Surveys show more than a third of Lakewood households have

dealt with unemployment in the last year. Some recipients were former donors to the program now in need of the very service that they once contributed to. The number of Project Shepherd recipients increased by four percent this year.

Program participants included over 900 children and 200 senior citizens. Examples of households helped included a family where

February 2011

Obituary

both parents were recently laid off; a mom with a disabled child; and a middle-aged woman living alone and unemployed for many months who must sell the Lakewood house she grew up in because she can no longer afford it.

All recipients were in need of help made possible by local donors and community volunteers logging hundreds of hours of labor. “Being able to directly see what you do and how it benefits someone in need is a great gift.

Working and sorting the canned goods, you can physically touch the donations and then shake the hand of the recipient,” said Rotary Club member Mike Johnston who has been Project Shepherd committee chairman for the past three years. “There are so many people who are so thankful for the help.”

Efforts culminate in a busy three-day distribution of food and gifts just prior to Christmas week.

Lakewood Rotarians and other community volunteers gather the 500-plus holiday allotments of food for delivery or pickup by registered recipients. The toys from the Teddy Bear Tree program are concealed in black plastic bags so any children present won’t be able to see the gifts. A family of four typically receives up to 60 items including canned vegetables,

Esther Schwarze, 77, succumbed to Alzheimer’s disease on January 5, 2011. A 25-year resident of Lakewood, Esther was often seen by neighbors walking her two little dogs.

She worked as an Accountant for Northrop Corporation for 18 years, and is survived by her son Larry, daughter Janette, and grandson Dylan. Final Resting Place: Olive Lawn Memorial Park, La Mirada. fruits and dry goods such as cereal and rice, and a turkey or grocery store gift card to purchase their main meal item.

Busy volunteers make deliveries to homebound residents. The senior housing complex on Candlewood Avenue had 22 individuals signed up for the program.

Lakewood resident, Kevin Hitt, has helped coordinate the home deliveries for Project Shepherd for the past eight years, “It’s simple for me. Being a lifetime Lakewood resident, I’ve seen how Project Shepherd infuses the community from the schools to the businesses and allows the opportunity to get everyone involved. I love seeing how it all comes together as a true city-wide effort to serve the residents who need it most.”

Students from schools all over the Lakewood area conducted food drives for the program. Over 350 youth, adult and senior volunteers assisted in the warehouse (at the Lakewood Youth Center) with food sorting and organization of

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Learn to make appropriate meal planning and food choices to help manage diabetes.

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Project Shepherd is a cooperative effort lead by the Rotary Club of Lakewood with the support of Lakewood schools, the city government, and many local organizations and individuals.

They all help collect food items, sort and package the gift bundles, and assist with their distribution to people in need.

Project Shepherd is more than just a holiday assistance program.

Lakewood Community Services Coordinator, Phyllis Clark, reminds residents, “people need help throughout the year, not just in the month of December.

Through our food pantry at the Burns Community Center and Palms Park, we are also able to help residents year-round with emergency food assistance.”

Anyone interested in donating anytime throughout the year may do so by contacting the Burns Community Center at 562925-7512 or e-mail service1@ lakewoodcity.org.

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February 2011

www.lakewoodchamber.com

Is your teen listening? Driving while distracted is dangerous!

Windows down, music turned up, friends giggling in the back seat, freedom . . . it’s the moment all teenagers dream of - getting their driver’s license.

Teen drivers are often euphoric with this new sense of independence.

After all, getting a drivers license is a big rite of passage. Teens are inundated, and rightfully so, with statistics and horrific stories that point to the dangers of driving while intoxicated. However, new research shows that distracted driving is among the leading causes of auto accidents, and the problem is getting worse.

Although laws have been put into place in the spirit of eliminating dangerous distractions for drivers, it’s critical that parents, teachers and influencers at large, talk to teenagers about the dangers of driving distracted.

News

Community

In general, three types of distractions are most dangerous for teenagers on the road. These distractions can be visual (actions that require drivers to take their eyes off the road), manual (actions that require taking hands off the steering wheel) or cognitive (actions that require drivers to take their minds off what they’re doing).

Local agencies, police

departments and focus groups have put into place programs intended to inform teenagers of the dangers of distracted driving, but it’s crucial for parents and schools to keep the dialogue going so teenagers understand the urgency of the problem.

Discuss and stress the following driving guidelines: • Keep both hands on the steering wheel and eyes on the road (use mirrors).

• Avoid cell phone use - Cell phones are the number one distraction for teenage drivers. Cell phone use falls under the categories of visual, manual and cognitive distractions.

Mobile technology has made texting, surfing the Internet and social networking all too easy.

• Encourage teenagers to avoid using their phones, for anything at all, until they are safely pulled off the road and parked. Devices are available to disable cell phone use in autos.

Teenagers should also refrain

from the following activities while driving, according to the US Department of Transportation: • Eating and drinking • Having lengthy or involved discussions with passengers • Grooming • Reading (including maps) • Using a PDA or navigation system • Watching a video • Changing the radio station, CD or MP3 player It only takes one simple distraction to cause a potentially fatal car accident. Remind your teenagers to avoid participating in distracted driving activities, and to be advocates for their own safety, as well as their peers.

Page 11

Tell us what you would like to read in The Lakewood Community News. E-Mail your ideas to: news@lakewoodchamber.com or mail to P.O. Box 160, Lakewood, CA 90714.

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News

Community Page 12

Preventing the unseen signs of aging

From wrinkle cream to hair dye and everything in between, some people go to great lengths to disguise the signs of aging.

However, despite the wisdom that comes with getting older, we often overlook the less visible signs of age, like everyday activities becoming more difficult, which can have a more significant impact our

lives than a few gray hairs.

Muscle loss can occur as young as age 40, causing weakness or lack of energy that may force people to give up or cut back on activities they once enjoyed - from golfing to gardening to keeping up with their children or grandchildren.

But the good news, is that muscle loss can not only be prevented but even reversed, allowing people to stay active and vibrant.

Below are some expert tips on how to take charge of your muscle health: • Get a move on: Even if you’re completely new to exercising, daily activity is important and there’s no better time to get active than right now. Start out with the basics, like taking daily walks around

www.lakewoodchamber.com your neighborhood.

Once that becomes a habit, switch up your routine with other light activities. Daily exercise can also reduce the risks for diabetes, breast cancer, heart conditions and even depression.

• Feed your muscles: Regular activity is only one ingredient in a recipe for better muscle health. Make sure you’re eating a balanced diet that includes protein, fiber and brightly colored fruits and vegetables.

• Use it or lose it: The old adage is true. Muscles can deteriorate with time if you don’t use them regularly, leaving you feeling weak. But there is good news: Studies show that muscle atrophy from inactivity is reversible no matter your age, so the more you use your muscles, the stronger they’ll be.

While the aging process can’t be stopped, muscle loss can be prevented or even reversed with exercise and proper nutrition.

February 2011

Ask the Doctor Am I At Risk for Colorectal Cancer?

There is really no way to know for sure if you’re going to get colorectal cancer. Certain factors can make you more likely to get colorectal cancer than another person. These are called risk factors. However, just having one or more risk factors does not mean you will get cancer. In fact, you can have many risk factors and still not get colorectal cancer, or you can have no known risk factors and still get it.

See if any of the following statements in bold type apply to you. If any do, you may be at an increased risk for colorectal cancer. Some risk factors, such as having a family history of cancer or getting older, are out of your control. But some risk factors-what you eat, how much you weigh, whether you smoke, how much you drink, and how often you exercise--are factors you can

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control.

I am older than age 50.

The average age that people are diagnosed with colorectal cancer is 72. That doesn’t mean you can’t get the disease if you are younger. Even adolescents can get it. But the fact is that more than 90 percent of cases are found in people older than age 50.

People in my immediate family have had colorectal cancer.

One out of every five people with colorectal cancer has relatives who have had the disease. That’s because family members share many of the same genes. It may also be because family members often have similar lifestyles. If your parents, brothers or sisters, or your children have had the disease, you’re at a much higher risk than other people. This is especially true if your relative had the cancer before age 60.

What are preventive measures I can take to prevent colon cancer?

Although the exact cause of colorectal cancer is not known, it is possible to prevent many colon cancers with the following: Diet, weight, and exercise It is important to manage the risk factors you can control, such as diet, body weight, and exercise. Eating more fruits, vegetables, and whole grain foods, and avoiding high-fat, low-fiber foods, plus exercising appropriately, even small amounts on a regular basis, can be helpful.

Screenings Perhaps most important to the prevention of colorectal cancer is having screening tests at appropriate ages. Screening may find some colorectal polyps that can be removed before they have a chance to become cancerous.

Because some colorectal cancers cannot be prevented, finding them early is the best way to improve the chance of successful treatment, and reduce the number of deaths caused by colorectal cancer.

This article has been furnished by Lakewood Regional Medical Center.

For a physician referral, please call 1-800-813-4345.

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News

Community

February 2011

www.lakewoodchamber.com

Tips for throwing the best end-of-season football party

When the Green Bay Packers and Pittsburgh Steelers square off at Cowboys Stadium in Dallas on Feb. 6, partygoers in parking lots and homes across the United States will expect their hosts to put on the ultimate football party. Last year’s Saints vs. Colts game had a record breaking audience of more than 106 million viewers, and this year’s big game is bound to have just as many people gathering to watch. But watching the game is only part of the fun. It’s the

food, the camaraderie and fun that needs to measure up with fans to truly make it the biggest football party of the year.

Follow these football partyplanning tips to ensure a fantastic game day for all football fans.

• Four quarters to feast. Your party is going to be an all-day event - like a Texas-style rodeo.

Don’t plan anything formal.

Instead offer items that allow people to graze while they’re standing, cheering and chatting before, during and after the game. And don’t forget to recycle at all times during the event.

• Corral the grub. By keeping the food in a separate room from the TV, guests won’t inadvertently block someone’s view of the action. Placing the food in another room also allows people who may want a break from the game to socialize without distracting hard-core fans. And if the favorite team isn’t playing so well, it also

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serves as a place to escape and nurse broken hearts.

• Hydrate the yellin’ and booin’. Have plenty of ice and water on hand. Yes, water is an “adult” beverage and should be readily available to your guests to keep them going.

• Know the game. Make sure you’re up to speed on the game’s most decisive players. Prep in advance and compare sports stats on the game’s opposing players - helping you to secure information to help you win any friendly debate.

• Safety first. If there’s drinking involved, always make sure there are designated drivers among your guests, or help schedule cab rides.

• Football is a team sport - Just because you’re a guest, doesn’t mean you shouldn’t chip in and help. Play offense and assist in set up and serving food or hold off for defense and handle clean up duties after the game. Also, feel free to contribute one of your football party specialties just remember to give the host the heads up to make sure you’re not doubling up on anything.

Page 13

2010 Youth Hall of Fame Award Recipients Athlete of the Year J.R. CELSKI, Lakewood H.S. (Short Track Speed Skating) Performers of the Year *Badminton* Brittany Yin, Lakewood H.S. *Baseball* Jeffrey Yamaguchi, Lakewood H.S. *Basketball* Tim Douglas, Mayfair H.S. Chidiogo Ofoegbu, Mayfair H.S. *Cross Country* Gabi Gonzalez, St. Joseph H.S. Brandon Taylor, Mayfair H.S. *Football* Todd Barr, Lakewood H.S. *Golf* Matt Fliss, Mayfair High School *Gymnastics* Keyonie Wrenn, Lakewood YMCA (Mayfair H.S.) *Soccer* Brooke Ehinger, S. Carolina State Univ.

(Lakewood HS) Kassidy Hause, Long Beach State Univ.

(Lakewood HS) *Softball* Sarah Carrasco, Lakewood H.S. Eliza Crawford, Lakewood H.S. *Swimming* Bradley Adamson, Lakewood H.S. *Tennis* Rachelle Tacsuan, St. Joseph H.S. Suzy Tan, Lakewood H.S.

Sandra Toledo, St. Joseph H.S. *Track and Field* Torion Bailey, Mayfair H.S. *Volleyball* Jordan Du Fault, UC Irvine Megan Moenoa, Lakewood H.S *Water Polo* Joshua Dorris, Lakewood H.S *Wrestling* Kimo Napohaku, Lakewood H.S. Special Achievement Awards *Scholar Athlete of the Year* Mary Dupont, St. Joseph H.S. Itzel Gonzalez, Artesia H.S. Kayla Spawton, Mayfair H.S. Mackenzie Thorpe, Lakewood H.S. Most Outstanding High School Career Eliza Crawford, Lakewood H.S. All-Round Performer of the Year Tyler Shultz, Lakewood High School Special Olympics Outstanding Athlete Michelle Holley, Lakewood Special Olympics Outstanding Youth Team Lakewood Dirtbags, Lakewood Special Olympics Lakewood Lady Aliens, Lakewood Special Olympics LYS Volunteer Coach Mayor’s Award Tony Cumby Tony Sterling Jose Villasenor

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Around

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www.lakewoodchamber.com

Page 14

Around Town in February Lakewood • Love Your Pet Day will be held on Sunday February 20 from 12pm to 4pm at Your Elegant Pet 4332 South St. Vendors will be there to explain their products, free samples and treats (for the pets) for more information call (562) 529-8414. • Hearing Loss Association will meet on Thursday, February 10 ay 6:30pm at the Weingart Senior Center. Dr. William Parker will be the guest speaker speaking on “Communicating with your significant other.â€? For more information call (562) 4380597.

• The Lakewood Youth Hall of Fame awards banquet will be held on Monday, February 28 at 6:30pm at The Centre at Sycamore Plaza. For banquet reservations call (562) 8669771 x-2408. • Lakewood Artist Guild Presents: Impressionist Oil painter Sally Seago, Wednesday, February 16, from 7 to 9pm at Palms Park.

Seago has won numerous awards, and was honored as one of a select group of California artists who represented the state by having her work exhibited in the nation’s Capitol Rotunda in Washington D.C. Seago’s work now hangs in private, corporate, and government Collections throughout the United States and Europe.

This demonstration is free and open to all. For more

February 2011

information, go to www. lakewoodartistguild.com, call 562-421-8212. • The Lakewood Chamber of Commerce will host their 2011 Economic Forecast Luncheon on Wednesday, February 23 from 11:30am to 1:30pm at The Centre at Sycamore Plaza. For reservations call (562) 5319733. • The Lakewood Women’s Club will meet at the Lakewood Country Club on Tuesday, February 15th.

Registration and social at 10:30am, meeting at 11am, followed by lunch.

For reservations call Lillian Wiig, (562) 425-0986 by February 8th.

For information regarding the Lakewood club, call the Membership Chairman at (562) 429-3601.

Long Beach A free exhibit of devices to help with hearing difficulties will be held Tuesday, February 8 in the Bridge Room of the El Dorado Park West Community Center.

Hands on examination of the devices, as well as information on how they work and where to purchase them will be provided by the • Hearing Loss Association.

For more information call (562) 425-5651.

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Thank you to our February Sudoku sponsors:

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Congratulations to Diane Seeger, Rick Skoglie, Dondria Yost, and Ronald Seevers! They are the lucky winners of the January Sudoku Puzzle contest. Out of the 142 correct entries, they won a meal. Diane Seeger will enjoy Outback Steakhouse, Rick Skoglie, Foggia Italian Market and Deli, Dondria Yost, George’s Greek CafÊ, and Ronald Seevers will eat at The Souplantation. What are you waiting for? Pick up your pencil and put your brain to work!

To be eligible, print your name, address and phone number on a letter size (8 ½ x 11) piece of paper, tape the puzzle cut out from the newspaper with all the answer boxes completed onto the paper.

Mail entries to: Lakewood Community News P.O. Box 160, Lakewood, CA 90714. Or drop it by the Chamber office at 24 Lakewood Center Mall (right next to Sees Candies).

One entry per household; the answers must be postmarked no later than Wednesday, February 16, 2011.

The winners will be drawn Thursday the 17th; the call to the winners will be made the same day. If a message is left, the prize must be claimed by return phone call within 48 hours (business days) or a new winner will be chosen. The name of the winners will be published in the March issue, along with a new Sudoku Puzzle.

1/26/11 2:55 PM

News

Community

www.lakewoodchamber.com

February 2011

Page 15

Does new menu labeling Register for 5K/10K Community Run help consumers make healthier food choices?

LCN February.indd 15

communities perspective on the new menu labeling… does it help you make healthier food choices? Email your opinion to news@lakewoodchamber. com or write to P.O.Box 160 Lakewood CA 90713. We will share your opinions in the March edition of the LCN.

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and comfortable for fitness fans and family members.

For participants and spectators the day includes a fitness expo and displays of public safety equipment and programs. There is also live entertainment and special giveaways from Lakewoodarea businesses.

Race day registration begins at 6:30am. The 5K and 10K run’s will start at 8am with the “Family Fun Run” beginning at 9:30am.

Group rates are available.

To discuss group entries, please call 562-623-3699 or e-mail info@lakewoodrun. com.

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People that have had an opportunity to frequent a local restaurant this year have probably noticed the new calorie per serving numbers on the menus.

C a l i f o r n i a ’s new menu labeling law went into effect on January 1st. The law requires all restaurants with 20 or more locations in the state to post calorie count information on menus.

Nutritional information for restaurant food isn’t a new concept. Anyone with a computer, can log onto a restaurants site and obtain the nutritional information for a particular food item. However, it’s a little more jaw dropping to actually see the calorie count next to your favorite item on the menu, as your sitting in the restaurant ready to place your order.

The laws intent is to empower consumers to make better food choices, at a time when the nations obesity rate is rapidly increasing. But the question is… will this new labeling help consumers make better food choices?

The California law is just the tip of the iceberg, as a new federal law is expected to go into effect in March.

That law was approved under the Healthcare Reform Bill and will be much broader in scope. More restaurants will be affected, as drive-thru menu boards will have to contain calorie counts.

Consumers will need to decide for themselves if it’s a help or a hindrance to know the calorie counts. If nothing else, it does give people the option to order less, eat less and take home the rest, split and share with someone else, or just ignore the calories all together and enjoy your meal.

Restaurant owners will also be in the position of decisionmaking. If consumers steer clear of the higher calorie menu options, it may be in the best interest of the restaurant to add healthier calorie friendly food options to the menu.

The Lakewood Community News would like to know the

Registration is underway for the Lakewood Sheriff ’s 5K/10K Community Run coming Saturday, March 5.

Register at www.Active.com.

This is the recommended way to reserve your spot.

Participants may learn more and download a PDF form at www.lakewoodrun.com and mail in their registration.

Avid runners, teams, family fun-runners and walkers will all find their preferred course on the streets of Lakewood when the Lakewood Sheriff ’s 5K/10K Community Run. All participants will be directly supporting Soroptimist International of Lakewood/Long Beach and Lakewood Sheriff ’s Station charity efforts while they pursue their personal best in the 5K/10K for time, or run or walk for fun in this family-friendly event.

Lakewood’s tree-lined residential streets provide the backdrop. The flat, “runner friendly” course is “fast” for practiced runners

1/26/11 2:55 PM

www.lakewoodchamber.com

Page 16

February 2011

2011 LAKEWOOD SHERIFF’S 5K/10K

COMMUNITY RUN

Family 1-Mile Fun Run and 5K Walk!

Saturday, March 5, 2011 - Rain or Shine!

Registration: Starts at 6:30 a.m.

5K/10K Race: 8:00AM

Family Fun Run: 9:30AM

Pre-registration (received by Feb. 24th): $25 Race Day Registration: $30 Family Fun Run Registration: $10/per person To register online or download registration forms, go to www.lakewoodrun.com

Presented By:

Presented By:

Platinum Sponsors:

Soroptimist International of Lakewood/Long Beach

DON KNABE

Lakewood Sheriff’s Station

L.A. County Supervisor, 4th District

Contact Information:

Paramount Lions Club

(562) 623-3699 info@lakewoodrun.com

Ad Sponsored by: Gateway Business Bank & Weingart-Lakewood Family YMCA

Proven Leadership... Experience that Counts...

Vote March 8th to Re-Elect

LARRY VAN NOSTRAN LAKEWOOD CITY COUNCIL Dedicated to Improving Lakewood - I continue to support the fight for Improved Education for Our Children - Enhanced Lakewood’s Economic Base by bringing in New Businesses thus Placing the City in a Strong Financial Position - Upgraded and improved Lakewood’s Sidewalks, Streets, Trees, Curbs, Gutters, and Parks

Leading Lakewood Forward in 2011

While the State Legislature took millions of dollars from Lakewood to balance its budget, Lakewood maintained a strong fiscal profile and unlike many other cites and the State, did not furlough or layoff anyone.

This is the product of the strong fiscal management and the controlled spending that I have always promoted.

Supporting Public Safety Making Lakewood a Safe Community to Live and Play

- Crimes against persons down 10.73% - Crimes against property is down 13.15% - Serious crime is down 12.96% - Extensively Remodeled Lakewood Sheriff’s Station to “State Of the Art”

www.larryvannostranforcitycouncil.com

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