Lana Winter-Hébert

I believe that every word serves a purpose, and as such, should be chosen with care and precision. I believe in crafting pieces to best suit their target audiences, and that honesty and integrity are far more compelling than obfuscation. I believe in using British spelling unless directed otherwise. I believe that a measure of fun and lightheartedness can brighten most subjects, but should also be used sparingly. I believe in the importance of creative briefs, deadlines, open communication, and grace under duress. I believe that the Chicago Style Manual deserves a hug on a regular basis to thank it for its guidance and charm. I believe I'll go make another cup of tea now.