DIGITALIZATION BY FREIGHT MANAGER
DIGITALIZATION IS THE
“NEW NORMAL”
T
he Covid-19 pandemic did not usher in the new age of digitalization in the maritime industry, but it has certainly proved how essential it is for Caribbean shipping interests to embrace the use of digital technologies for the continuation of their businesses and to provide new revenue and value-producing opportunities. Fortunately, companies such as Advantum have been providing port, shipping, freight and transportation companies in the Caribbean with the information technology (IT) services required for a smooth and effective transition to this new world of speed, efficiency and customer satisfaction. The implementation of social distancing requirements necessary to combat the rapid spread of the virus means that employers have been forced to adjust their operating paradigm to facilitate work-from-home arrangements. This is one of the characteristics of the “new normal” that will
continue long after Covid-19 and can only be effectively implemented through Workflow Automation; but what is workflow automation? How does it facilitate work-from-home arrangements without losing profitability? Will my company’s and my clients’ information be secure? Will it replace people by taking away their jobs? Will less human interaction cause the business environment to become more impersonal? Those are only a few of the questions that must be addressed in this new era.
WORKFLOW AUTOMATION Workflow automation is a created series of automated actions for the steps in a
business process. It allows for the automation of processes where human tasks, data or files are routed between people or systems based on pre-defined business rules. Network engineers can therefore implement virtual private networks and other solutions to extend corporate resources into the household on an enterprise scale. Workflow automation is used to improve everyday business processes because when your work flows, you can concentrate on getting more done and focusing on the things that matter. It allows teams to spend more time on the actual work itself and less time on the processes that support them.
Workflow automation is used to improve everyday business processes because when your work flows, you can concentrate on getting more done www.caribbean-maritime.com 39
