September 2014 www.horttrades.com
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Mark Cullen’s bold scholarship challenge Page 4
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EXECUTIVE DESK Respond with kindness Tony DiGiovanni CHT LO executive director
M
y barber was proudly showing me pictures of his wife, children and grandchildren, as he warmly relayed stories about his 45-plus years of marriage. He and his wife had met in their teenage years, and they still had an exceptionally strong bond. His demeanour suddenly changed and his enthusiasm shifted into tension, as he told me the only thing that could ruin his marriage was if his mother-inlaw moved in. About three years ago, after 40 years of perceived mistreatment, the pent-up anger between him and his motherin-law turned into an ugly confrontation. The transparent conflict was causing an uneasy tension among all family members. “The only way I will speak with her is if she apologizes,” he said. “And then, I will be ready to forgive but not forget.” While listening to his intense mother-inlaw story, my mind reflected on an earlier
Formerly Horticulture Review
September, 2014 • Volume 32, No. 9 horttrades.com Landscape Ontario’s mandate is to be the leader in representing, promoting and fostering a favourable environment for the advancement of the horticultural industry in Ontario. ISSN 1928-9553 Publications Mail Agreement No. PM40013519
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conversation I had with a friend. My friend and I had been talking about conflict in the workplace and how toxic it could be. Something she said stuck in my head. Her mother had told her that when you are mistreated, you should “respond with kindness.” What a novel approach! I told the barber about this earlier conversation. He listened intently, and had a very interesting reaction. I wanted to explore the situation, so I asked some questions. “Do you think you can change your mother-in-law’s behaviour towards you?” “Absolutely not,” he said. “Is it possible that by your reaction, your mother-in-law has succeeded in bringing negativity to your 40 years of marriage and is causing you unwanted stress and anxiety?” He did not answer, but I could see by his facial expressions that he was struggling with the concept. In my mind, I was wondering who was hurting more, him or his mother-in-law. Where would this struggle end? When my haircut was finished, he walked with me to the door. I could tell that the conversation had lightened his mood. I sincerely hope there is a reconciliation
Publisher Lee Ann Knudsen CLP lak@landscapeontario.com, 416-848-7557 Editorial director Sarah Willis sarahw@landscapeontario.com, 647-723-5424 Editor Allan Dennis adennis@landscapeontario.com, 647-723-5345 Graphic designer Mike Wasilewski mikew@landscapeontario.com, 647-723-5343 Sales manager Steve Moyer stevemoyer@landscapeontario.com, 416-848-0708 Integrated solutions representative Greg Sumsion gsumsion@landscapeontario.com, 647-722-6977 Communications coordinator Angela Lindsay alindsay@landscapeontario.com, 647-723-5305 Accountant Joe Sabatino jsabatino@landscapeontario.com, 647-724-8585 LANDSCAPE ONTARIO STAFF Shawna Barrett, Darryl Bond, Kim Burton, Myscha Burton, Tony DiGiovanni CHT, Rob Ellidge, Denis Flanagan CLD, Sally Harvey CLT CLP, Jane Leworthy, Heather MacRae, Allie McInnes, Kristen McIntyre CHT, Kathy McLean, Linda Nodello, Kathleen Pugliese, Paul Ronan, Ian Service, Tom Somerville, Martha Walsh
based on “responding with kindness.” I am sure everyone can relate to conflict situations. We have probably all witnessed tension between employees, customers and other members. Most of us have had experiences where we were the ones involved in the conflict. In a previous job I felt mistreated by an associate. To me, he lied about something and had called my integrity into question. I did not confront, nor did I take any action. I simply ignored the situation. Without realizing it, my passive-aggressive attitude had created a toxic atmosphere that influenced the way others were thinking and acting towards this person. Although I could not change the attitude or actions of the individual who I perceived maligned me, I had the power to choose my response. The choice I made was to let the situation fester and negatively influence the workplace. When I realized this, I made another choice to sit down with the individual in the spirit of mutual respect and reconciliation. It turned out it was a big misunderstanding. This power to choose your response is a very profound and liberating concept. I also learned that communication and listening are difficult. Conflict is part of life. We are all human and none of us are perfect. It is important for all of us to realize that we have the power to respond with kindness, respect, empathy and forgiveness. Tony DiGiovanni may be contacted at tony@landscapeontario.com
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FEATURES CULLEN CHALLENGE LITTLE GARDENS TRIAL GARDENS CHAPTER GOLF
ASSOCIATION NEWS VOLUNTEER PROFILE EVENTS New Members Industry NEWS COLUMNS Classifieds Ad Index
Views expressed are those of the writer concerned. Landscape Ontario assumes no responsibility for the validity or correctness of any opinions or references made by the author. Copyright 2014, reproduction or the use of whole or any part of the contents without written permission is prohibited. Published 12x per year. Rates and deadlines are available on request. Subscription price: $43.51 per year (HST included). For subscription and address changes, please e-mail subscriptions@landscapeontario.com
WWW.HORTTRADES.COM 3
Mark Cullen has been a long-time supporter of Landscape Ontario. He is a popular speaker each year at Canada Blooms, along with his good friend, Denis Flanagan, LO’s director of public relations.
Mark Cullen challenges industry to nurture future members Canada’s best known gardening personality, Mark Cullen, is throwing out a challenge to members of Landscape Ontario. And, Cullen’s challenge isn’t just a bunch of words. He and his wife Mary have pledged $30,000 a year for the next three years to support post secondary scholarships through the Ontario Horticultural Trades Foundation. “I have pledged the money because I feel we need to nurture the young people who want to make this industry their life work,” says Cullen. “If our businesses are to continue to thrive, we need to attract good reliable people.” LO executive director Tony DiGiovanni responded, “One of the most inspiring parts of my job is getting to work with contribution-oriented industry members who freely and enthusiastically dedicate their time and resources in order to benefit others they don’t even know. They are like the tree planters whose actions today
4 LANDSCAPE ONTARIO SEPTEMBER 2014
benefit generations tomorrow. Mark Cullen fits the profile.” DiGiovanni said he was excited after reading a hand-written card from Cullen, pledging $30,000 per year for scholarships if LO members match funds. “The challenge has been issued! We proudly accept the challenge because it fits our collective goal of enhancing lives. We look forward to exceeding the challenge,” said DiGiovanni.
Cullen says he doesn’t doubt the industry will match his pledge, but he would also like to see even more funds come into the Foundation. “Imagine if we could raise $100,000 for scholarships each year,” says Cullen. “We could assist up to 100 students with that kind of fund.” He also wonders if is it possible that other industries might look to us as a model for grooming and educating our incoming talent through the Foundation. “Should the Foundation scholarship program not be one of the pillars of the LO of the future? Thanks to John Wright and his board at the OHTF there is a great start and an ongoing, effective program,” said Cullen.
Make Mark write a cheque! Help provide educational opportunities for youth in the green trades. Contribute to the Foundation, and Mark Cullen will match the amount. Three easy ways to donate: • Online, https://secure.landscapeontario.com/donation/ • Download the foundation brochure, horttrades.com/pledge-brochure-2 • Call Kathleen Pugliese at 1-800-265-5656, ext. 209
Established in 1979, the Ontario Horticultural Trades Foundation, through donations from industry leaders, provides funds for both scholarships and research. The Foundation is governed by a volunteer board, comprised of respected industry members. Commenting on Cullen’s pledge, Foundation chair John Wright said, “It’s wonderful news that will greatly help our fund, and potentially help more students create a future in our industry.” Cullen asks that if the industry employs over 100,000 in the private sector, and 30,000 more in the public sector, “How many new, qualified people do we need to turn out at the graduate level of post secondary to keep up to the demand for good people?” He foresees the possibility of helping up to 500 students. “Is that not a reasonable number of industry supported scholarship recipients, given the size, scope and future trajectory of employment in our business?” he asks. “Can you imagine the impact that would have on this industry?” In reflecting back on his career, he says, “Like many others, this industry has been good to me, and I would like to see young people have the great opportunity to earn a living at something we all love.” As with many second generation members of family businesses, Cullen began his working experience at an early age at his family’s Weall & Cullen Nurseries. The company began in 1947. “One of my first jobs was loading loam into bags for customers,” recalls Cullen. “There was no pre-bagged stuff back in those days.” He didn’t begin seriously working for
This photo, taken in 1985 at Niagara Parks School of Horticulture, shows Mark Cullen with his father Len and son Ben.
the company until he was in his early 20s. By the age of 32, Cullen purchased the six-store Weall & Cullen operation. He sold the company in 2003 to Sheridan Nurseries. “Sheridan has done a great job,” says Cullen. Along with his love of horticulture, Cullen says he always wanted to be involved in radio. Starting out in doing a garden show at small stations in 1982, he eventually was broadcasting his garden show from Toronto’s top radio station, CFRB. The show has been running for 22 years. For the past 10 years, Mark Cullen has been the spokesperson for Home Hardware. He recently signed a ten-year contract with the national hardware chain. He also writes a weekly column for The Toronto Star, which also appears in the Ottawa Citizen, Windsor Star and others.
He has authored nearly 20 books and is a weekly contributor on CTV’s Canada AM, and he is president of Mark’s Choice, a horticultural communication and marketing company. And, as if that isn’t enough, Cullen is the founding chair of Trees for Life, a notfor-profit coalition of groups dedicated to doubling the tree canopy in urban spaces across Canada. Landscape Ontario is a member of Trees for Life. In 1987, Mark Cullen was named by Landscape Ontario as Communicator of the Year. Mark Cullen says the industry has been good to him, and he knows that to be true for many other LO members. He believes that it’s time to help the next group of young people have the same opportunities to enjoy the benefits of making a living in the green industry.
Landscape Ontario Scholarship recipients for 2014 On Aug. 12, the Foundation announced the list of 16 students who were awarded scholarships this year. The students will be introduced during the Awards of Excellence ceremony at Congress on Jan 6 to 8. Casey van Maris Memorial Jordan Valters, Ridgetown/University of Guelph High School Program Lindsey Elise McCain, University of Guelph Tony DiGiovanni Amanda Henderson, Humber College Post Secondary Stephen Corradino, Seneca College; Scott Ferguson, Humber College; Zac Hertel, St. Clair College; Sharri Honsberger, Fanshawe College; Chadwick Huggett, Fanshawe College;
Jonathan Jacques, University of Guelph; Michael Masson, Fanshawe College; Derek McIntosh, Seneca College; George Peacock, Seneca College; Patti Prieur, Fanshawe College; Elizabeth Roy, Humber College; Matt Shushack, University of Guelph; Lingping You, Seneca College. Graduate Research Assistance Program Tyson Jennett, University of Guelph The apprenticeship scholarships will not be decided until December. Two scholarships will not be handed out this year: the John and Ruth Wright Scholarship and the Horst Dickert Memorial Scholarship.
WWW.HORTTRADES.COM 5
Little Gardens in Parry Sound is truly a family business. Son Ian and his father Ralph oversee the busy garden centre and landscaping company that has been operating since 1941.
Little Gardens. Since then it has been providing the people of the area with everything from vegetables to landscaping services. When Walter’s son Ralph returned from the war in 1946, the business was turned over to him. “Through the the Veterans’ Land Act, I purchased the business, and started changing it from a market garden.” He built greenhouses and starting growing garden flowers. “We eventually had three greenhouses and sold everything from dew worms to flower arrangements. At one time we were the largest distributor of dew worms in the region,” says Ralph.
Still working at 89
At the age of 89, he still works at the garden centre. “I’m the second lowest paid employee here,” he says with a smile. While pointing to his son Ian, “He’s the lowest-paid.” After graduating from the Niagara Parks Commission School of Horticulture, Ian returned to Parry Sound in 1984 and purchased the business from his father. “I grew up at the garden centre, but really didn’t have plans to make it my life’s work,” he says. He remembers one of his first jobs at Little Gardens was selling dew worms. It wasn’t long after taking over Little Gardens that Ian started offering landscaping services as part of the business. “I remember being nervous about charging clients $1,000 for a project.” It was not too long after that a real estate boom hit the area. Large cottages were being built along the lakeshore by people who wanted large landscapes and weren’t concerned with the cost.
Client property on water
Little Gardens has found success in Parry Sound since 1941 Back in 1941, Canada was well into World War II with its people and the economy geared towards the cause. During that time, the Town of Parry Sound in Northern Ontario was evolving from its pioneer years. It would be many years before tour-
6 LANDSCAPE ONTARIO SEPTEMBER 2014
ism became the number one industry. Imagine opening a garden centre in the midst of a world war in a northern Ontario town that was just emerging from its logging days. But, that’s what Walter Burgess did 73 years ago, naming his enterprise,
“Now 99 per cent of my clients are on waterfront properties,” says Ian. He notes that there are extra challenges in a predominatly tourist area in northern Ontario. “With the normally heavy snowfall here, we can’t get onto the properties to do any new work until late June, while clients want it done by the first of July. They don’t want us on the grounds while they are enjoying their holiday property, so it’s a real scramble at that time of year.” Little Gardens serves clientele down through Muskoka, from Gravenhurst to Parry Sound. “Many times just getting to the job site takes at least an hour driving time.” Little Gardens has two to three crews each
There is a vast array of plants at Little Gardens. With 12 greenhouses on the site, Little Gardens produces all its own annuals.
summer with four to five staff on each crew. “Over the years, we have developed many long-term relationships,” says Ian. “Many times we are serving the children of our original customers.” Cottages tend to be handed down to family members. Ian says that today’s client is much more demanding than previous generations. “People want instant gratification when it comes to the landscape. Many times they want a new tree to look like it’s been in the ground for five years.” Planting large trees in a harsh climate makes it a challenge. Along with landscaping services, Ian introduced irrigation installation and maintenance onto the list of services. “For cottagers, a good irrigation system is important, as many times they are away from the property for long periods of time.” Ian remembers that when he first took over the business, there wasn’t very much competition. That has changed now with Muskoka and Parry Sound becoming favourite summer vacation areas. The win-
ter season sees the population of the Town of Parry Sound at 6,500. That jumps to 35,000 in the summer months. Ian says that having 12 greenhouses on site is a great advantage when he is building landscapes. “We grow many of the plants we use in our landscaping service.” He says that Little Gardens once grew all its own plants, but over the years it became more economical to buy perennials from nurseries such as Valleybrook. “The maintenance costs to get us through our harsh winters up here were just too high,” says Ian.
Grows all its annuals
Today Little Gardens grows all its own annuals. The garden centre stays open all year, but all outside work ends at the first hard freeze, normally around the first of December. In early March staff returns to begin planting operations in the greenhouses. “If I had more land space, I would build even more greenhouses,” said Ian. Ian also ended the flower shop service
in the garden centre. Ralph says grocery stores killed the flower shop business; “They (grocery stores) brought in cheap imported flowers, so local flower shops couldn’t compete.”
Loyal staff
Little Gardens employs a staff of about 12 people. “Some of our people have been with us over 30 years,” says Ralph. Inside the retail area, the garden centre carries a large variety of annuals and perennials, along with gardening supplies, tools and ornaments. The garden centre is located on the town’s main street, and traffic in the summer is very GTA-like. It’s a big difference since 1941, when Walter Burgess took a chance in this northern town where life made people set priorities that didn’t include beautiful landscapes. Nearly 75 years later, Little Gardens has found success by providing its clients with everything they will need to make their garden an outdoor paradise. WWW.HORTTRADES.COM 7
Over 70 people attended this year’s trial garden open house for advice and information on the newest crop of ornamentals.
Trial gardens combine education with great new plants The trial gardens at LO home office have come a long way over the eight years of existence. On Aug. 21, the annual open house saw an excellent educational component, along with strong representation from the municipalities. Lee Ann Knudsen, publisher at Landscape Ontario, welcomed the over 70 people in attendance. She thanked trial gardens manager Rodger Tschanz of the University of Guelph for his dedication and hard work creating the gardens. John Bakker, of J.C. Bakker & Sons of St. Catharines, told the background of how the 600 roses in the trial gardens came about in 2011. “After creating a display of roses at Canada Blooms, we decided to move them to Landscape Ontario home office’s greenhouses. From there, we dug special gardens and planted over 600 roses.” Bakker told those gathered that it’s part of a move by the rose industry to create roses that require little or no maintenance, are disease free, handle frigid
8 LANDSCAPE ONTARIO SEPTEMBER 2014
climates and still look great. One rose Bakker used as an example is Campfire, which has been a great performer in the LO trial garden. Bakker also emphasized that it’s important to know where roses come from. “You need to make sure your roses come from Canadian growers.” Dr. Rumen Conev, a research scientist at Vineland Research and Innovation Centre, provided background on his studies with roses. “Vineland is the only research program in the world to study cold climate roses,” said Conev. He told those in attendance that the number one priority is to eliminate black spot. He estimates there are 50,000 hybrids growing at Vineland. Other speakers at the open house included Terry Talsma of Syngenta Canada; Mary Battaglia, Manager of Field Services, and Judy Aldham, Supervisor of Turf and Horticulture, both with the City of Burlington; and Peter Simon, working in Urban Forestry for the City of Toronto. Simon drew a great number of ques-
tions following his presentation on Growing Trees in City Sidewalks. He demonstrated the system presently used by the City of Toronto to allow better conditions for trees to grow in city streets. Trial garden manager Rodger Tschanz led the group outside to the trial beds, and offered information on some highlights of the annual, vegetable, perennial and rose trials. Visitors were invited to continue their observations in the afternoon at the University of Guelph Trial Garden at the Guelph Turfgrass Institute. Landscape Ontario and the University of Guelph give thanks to the suppliers of the plant material for the trials: American Takii, Ball Horticulture, Ball Ingenuity, Blooms of Bressingham, Burpee Home Gardens, Dummen USA, Fides Oro, Genesis Seeds, Goldsmith Seeds, Jelitto Seeds, Johnny’s Selected Seed, Kieft Seeds, PanAmerican Seed, Proven Winners, Sakata Seeds, Selecta North America, Thompson and Morgan, Syngenta Flowers, Van Hemert and Co. Seeds, Vanhof and Blokker, and William Dam Seeds. Thanks also go to the crew from Boots Landscaping and Maintenance who weeded the gardens just before the open house.
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Members enjoy golf season, while helping charities LO members have had a great summer of golf tournaments. Proceeds from many of these association social events are sent to charities of choice. On this page we feature scenes from tournaments in Toronto, Ottawa, Upper Canada and Golden Horseshoe.
Ottawa Chapter members gathered for a great day of golf and networking on Aug. 20 to support the Children’s Hospital of Eastern Ontario.
Members of the Toronto Chapter had a great day at Nobleton Lakes Golf Club on July 24, which included the popular putting contest.
Members of Christine’s Garden Touch of Stouffville foursome were named the most honest golfers at Toronto Golf Tournament.
The Scott Wentworth Landscape Group won the Upper Canada Golf Tournament held on Aug. 22 at Trillium Woods Golf Club. Proceeds of the tournament were donated to the Children’s Wish Foundation.
Past president of the Golden Horseshoe Chapter Tim Cruickshanks shows great form at the Chapter’s tournament on Aug. 20 at Willow Valley Golf Club.
Members of Bos Landscaping were among many foursomes who enjoyed the annual Golden Horseshoe Golf Tournament. Proceeds of the tournament will go to the Multiple Sclerosis Society of Canada.
10 LANDSCAPE ONTARIO SEPTEMBER 2014
ASSOCIATION NEWS
The Veterans Memorial Parkway project has been a huge success for the London Chapter. Volunteer members have helped plant trees and assist citizen volunteers to maintain the trees.
London Chapter important cog in tree planting project The London Chapter continues its important role with the Veterans Memorial Parkway Community Program (VMPCP). Right from the get-go, Landscape
Legends
Landscape Supply Inc.
Ontario partnered with the program to provide the expertise and machinery needed to plant the large trees. Expert advice and year-over-year
experience have contributed to the innovative and highly successful planting process now utilized by the VMPCP. After hundreds of large caliper trees are delivered onsite, professional LO members volunteer to drill holes to ready the ground for planting. Each tree weighs 200 to 300 pounds. In 2013, over 100,000 pounds of trees were planted. In terms of the planting process, the VMPCP is very proud of an attrition rate of less than one per cent. “This maximizes the environmental impact and satisfies the program’s stakeholders. Partners and volunteers can see their dollars and hard work go to work immediately,” says VMPCP executive director Barry Sandler. The project began in 2006, when the Parkway was still called Airport Road, and still in its conceptual form. Landscape architect Ron Koudys CLD developed the original long-term plan for the project. “He had a bold vision for what the parkway could be. Thematically, he wanted the VMPCP to focus on the honour and sacrifice, rather than the combative aspect of conflict,” says Sandler. The City of London jump started Koudys’s plan in 2009, utilizing infrastructure money from both the federal and provincial governments. Over $1-million was invested and, as a result, over 1,000 trees were planted and several stone memorial features were installed along the Parkway. On Sept. 28 of last year, over 600 volunteers, with 4,000 pounds of mulch and 800 tree stakes in tow, planted over 400 trees along the Parkway. Long-time and new partner organizations continue to generously contribute resources to push the program towards
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ASSOCIATION NEWS achieving its ambitious goal of planting an additional 2,800 trees by 2017. Several sponsors renewed their commitment to the program for another four years this spring. In 2014, the VMPCP was awarded the Green for Life Community Award from the Canadian Nursery Landscape Association which recognizes projects or geographi-
cal segments within a community, region or municipality that have specific benefit to the public through the development and/or maintenance of green spaces. To fulfill its goals, the program will need help from current and new partners as well as those in the London community, including professional landscapers.
Come see what new projects we are working on and completed or just to get some ideas. www.facebook.com/allstone.quarry
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905-939-8491 www.allstonequarry.com
Landscape Ontario members taking part in the Veterans Memorial Parkway Community planting in 2013 included, TLC Professional Landscaping, Tydan Landscape Design, Coldstream Land Escape Company, Rural Roots Landscaping, Jay McKinnon Company, Escapes Outdoor Living Designs, Beamish Landscape Services, Mountview Services, Outdoor Aesthetics, MPH Hardscapes, Parkside Landscaping, PGS Landscape, Stone in Style, Unilock and Kimmick Landscaping.
Garden Expo is a mustattend for industry professionals
Stay up to date with new and emerging trends in the retail industry this October at Landscape Ontario’s 15th anniversary edition of Garden & Floral Expo. The trade show and conference will run Oct. 22 and 23 at the Toronto Congress Centre in the North Building. Expo is an ideal place for face-to-face conservation; people from all sectors of the industry come together to network, share expertise, establish new business contacts, and then browse and buy the products that will be featured in garden centres across Canada next spring. “The spotlight for the 15th anniversary edition of the show is brightly focused on the plants, flowers, exquisitely designed displays and educational opportunities that will inspire your retail marketing and help you create a better shopping experience for your customers,” says Heather MacRae, Director of Events and Trade Shows for Landscape Ontario. “Expo is renowned for its stunning trade show displays, Euro-style lighting, and merchandising ideas you can recreate in your own store or garden centre. It is the place to discover new ideas, tools, products, services and connections that will help your business grow.” For more than 40 years, Landscape Ontario has been a horticultural leader, with event programs designed to meet the personal and professional needs of green industry retailers. Key to your engagement at the show will be the workshops offered on the main stage — our Inspiration Theatre — over the two days. These dynamic networking and professional development opportunities will help you enhance your sales and marketing skills, better understand the latest retail trends and implement what you learn in your own professional setting. Workshops at this year’s Expo program include Winter Florals That WOW, Top 10 Tips to Be a Better Retailer, Stop Stressing over Seasonal Staff and Stand
by Your Brand: How to Market Everything Including Your Brand. Additional highlights include lunch event for retailers, Drive Seasonal Sales: Winning Strategies for Garden and Floral Retailing, and a lunch event for interior plantscapers, designers and contractors — Holidayscaping: The Revenue Stream you Need to Know about. Along with many brand-name vendors, who have served the industry since the show’s inception 15 years ago, a number of vendors will be showcasing their products for the first time with hundreds of new and green products to excite customers for the 2015 spring season. This year’s Expo will see the launch of Inspired – Design Day, featuring accredited floral designers demonstrating innovative designs to make businesses blossom and a competition for the inspired designer title. Of course the annual Landscape Ontario’s Awards of Excellence ceremony for garden centres and growers is always a popular event at Expo. The ever-popular New Products Showcasewill return, featuring new and emerging products, plants and technologies. The garden writers group will return to Garden & Floral Expo on a trend-spotting mission for the annual connect event. The meeting concludes with a visit to the New Products Showcase and the trade show floor vendors. Early-bird pricing is on until Oct. 3; register today to ensure you have the hottest fall event ticket in town! Go to loexpo.ca for all the details.
Plans underway for GreenTrade
Planning is underway for the 22nd edition of the Landscape Ontario Ottawa Chapter’s GreenTrade Expo. Save the date of Feb. 11 at the EY Centre, Ottawa, from 9 a.m. to 4 p.m. Ottawa’s premiere trade-only show attracts attendees from all over Eastern Ontario and Western Quebec for this one-day celebration. Returning by popular demand are the business education seminars featuring speakers and topics that are industry relevant. On hand for the day will be staff members from Milton home office to answer questions. Exhibitor applications are being accepted. For more information contact GreenTrade Expo manager Martha Walsh at marthawalsh@greentrade.ca.
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ASSOCIATION NEWS
Sheridan Nurseries wins Toronto Chapter baseball title
The Toronto Chapter staged another great baseball tournament that featured great weather, lots of laughter, cheering and fun in the sun. The annual friendly competitive competition had eight LO member teams this year. They included Best Way Stone, Lawrence Park Complete Garden Care, Legendary Landscaping and Stone, Kingscape Landscaping, Zander Sod, Sheridan Nurseries, Arbordale Landscaping and Oriole Landscaping. After the championship final, the Sheridan Nurseries team took the title with a 9-6 win over Zander Sod on Aug. 17.
Pickering Nurseries closes for 2015 season
Sheridan Nurseries captured the 2014 Toronto Chapter baseball championship.
LO member Pickering Nurseries in Port Hope has announced it will not open for business next year. In an announcement on the company website by owner Joel Schraven, his message reads, “The rose growing industry has seen a great many changes in the last ten years. Unfortunately, the majority of these changes were negative for both the companies involved and their bottom lines. The
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pesticide ban enacted by Ontario in the mid-2000s, an increase in hybridizer royalty rates and how they are calculated, a glut of cheap U.S. grown roses, coupled with the Canadian government changing both import and export regulations (unable to ship to the U.S. 2013) and additional ongoing issues with our root stock have left me with no choice but to stop shipping roses for this season. Schraven continues, “Over the last several years Pickering Nurseries has been exploring alternative propagation techniques and changes to our business model. Both of these things are still a work in progress. We hope to have a small, core selection of rooted cuttings available in the spring of 2016.” The announcement says that with great sadness, the family acknowledges the passing of Joseph Schraven on May 27. He was the founder of Pickering Nurseries. “In closing, I would like to extend thanks to all our long-time customers and our colleagues in the industry, and we hope to be able to serve you in the future.” Joel Schraven has been a member of the growers’ sector group, and joined in supplying roses to Canada Blooms in 2012.
In memoriam: Bob McCannell The industry lost a committed, long-term volunteer leader recently, when Bob McCannell passed away peacefully on Aug. 13 at the age of 69. McCannell was predeceased by his parents, Norma and Lindsay McCannell and survived by his wife Nina, his three boys, James, Will and Kevin and his sister Mary. McCannell was the Garden Centre representative on the LO Board of Directors and served on the Congress, Garden Centre Group and Branding Committees. “Bob lent his wisdom and experience to the Green for Life re-branding of Landscape Ontario a number of years ago. The Green for Life industry branding has now expanded across Canada and into some U.S. States,” said Tony DiGiovanni, LO executive director. “Bob was also a contributor to Landscape Trades magazine and was the author of the Garden Centre Group Employee Manual. He was a very effective industry consultant, because of his integrity, knowledge, experience, passion for people and his exemplary character. He will be missed.” Past president of LO, Phil Charral, stated, “His unique and tireless contribution to LO will be missed.” Former first vice-president of LO Tim Kearney CLP said, “I am shocked and saddened to know he won’t be around to make me laugh and offer encouragement. His work for the Garden Centre Sector Group and the Green for Life branding committee was priceless. Bob, you are in a place where gardens mean everything. Cheers Bobby!” There will be a celebration of life held to honour Bob at the Hampton’s Restaurant at 754 Bronte Road on Sept. 27 from 2-4 p.m.
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The first-ever Georgian Lakelands Barbecue was a huge success. Here members gather for a team photo at Clearview Nurseries which hosted the event.
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Georgian Lakelands inaugural barbecue a winner
Georgian Lakelands inaugural sector group update and barbecue took place at Clearview Nurseries in Stayner on Aug. 21, with over 50 members in attendance, who represented over 30 companies. Guests were treated to tours and a great barbecue. Representatives attended from the Growers, Contractors, and Landscape Designers Sector Groups. They included Mark Ostrowski, Chris Mace and Ryan Heath CLT, CLP. They updated attendees on all the latest information relative to the industry. “Having the opportunity to tie sector groups and members together afforded a more in-depth look at what the sector groups are focusing on,” said Chapter president Lexi Dearborn. Members commented that they are looking forward to making this an annual event for the Georgian Lakelands Chapter.
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The Agricultural Adaptation Council (AAC) board of directors announced the approval of 52 projects totaling over $5 million under Growing Forward 2. Landscape Ontario had two projects receive approval, totaling $86,250. The first project, Building Training Capacity for Ontario Nursery Growers in Pest and Disease Management Techniques, received $30,000 from AAC. The goal is to support the training and supervision of a field technician, educated in plant pathology and entomology. The technician will provide monitoring and pest identification and biology training to Ontario nursery growers over two growing seasons. The field technician will be provided with IPM resources and tools to help effectively perform on-farm tasks. As the technician
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is trained, he or she will in-turn train nursery growers while onsite. It is hoped to provide Ontario nursery growers with educational opportunities in plant pathology and entomology. The project team overseeing the project includes highly trained entomologists and plant pathologists and crop specialists with extensive experience in nursery crop plant health issues. This project will also build the IPM service capacity for the nursery industry by providing highly specialized training and field
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Funds received by LO will help encourage planting trees in urban settings.
experience for nursery field technicians. The technician would have the unique opportunity to work closely with the OMAF and MRA Nursery Crops Specialist and other crop specialists, as well as plant pathologists and entomologists from the University of Guelph. It is the intention of the project team to help develop future crop consultants for the Ontario nursery industry. The other LO project is to encourage a 40 per cent tree cover in urban areas. It received $56,250 in funding.
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ASSOCIATION NEWS
other promo venues. An early subscriber was Marc Brockhausen of Gardenland Garden Centres in Cambridge. “We really like the program, it is working well for us,” he says. Brockhausen does not have time to write articles, and appreciates how the packets help get his garden centre’s name in front of customers. He reports his customers enjoy the content, and calls the service definitely worthwhile. Over 100 communication packets have been distributed so far this season, on topics ranging from deadheading to the cold summer. They are adaptable for use in blog posts, newsletters, Tweets and even contain occasional video footage. Content is crafted to be customizable, allowing you to promote specific products. See more or subscribe at horttrades. com/packets.
This project will develop a plan to encourage increased tree planting in Ontario, which should provide a direct benefit to the Ontario horticultural sector. The project will develop the strategy to meet the goal of 40 per cent tree cover in urban areas, develop tools that will be used to measure tree growth cover over time, and develop an interactive website that encourages tree planting and tree maintenance. The AAC is based in Guelph, and is a not-for-profit organization that is made up of 67 Ontario agricultural, agri-food and rural organizations.
Positive results from GFL content service
Green for Life Communication Packets, launched this spring, is a subscription service to provide members with engaging garden and landscape content. The idea was to help busy members connect with customers through social media and
LO hosts Landscape Industry Certified exams Marc Brockhausen is very happy with the Green for Life Communications Packets.
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Certified test. Those serving as judges accumulated Continuing Education Units towards maintaining their Certification(s). Judges taking part included Alex Zalewski CLT, Matthew Dressing CHT, Melissa Kopcok CLT, Mike Lunau CLP, CLT, Adam Braun CLT, Alan Malcolmson CLT, Matt Mintz CLT, Stephen Anderson, Margarete Haefele CLD, Colleen Tataryn CHT and John Hutten CIT, CLT. Volunteers were Dennis Hutten, Samantha Thomson, Matthew Dressing CHT, and Adam Bonin CLT. Sponsors of the day were platinum, Stihl, Battlefield, Clintar, Hustler; gold, ProPower; silver, Van Dongen’s, Vanden Bussche, Permacon, Gelderman, Echo and Snap Edge and safety sponsor was BOT Aggregates. Names of those successfully passing the exam were not available by press time. The next opportunity to take the exam is on Sept. 25 and 26 at Kemptville College, followed by tests at Ridgetown College on Oct. 24 and 25. Written tests will also take place at Expo on Oct. 23. Scheduled orientation days are Sept. 13 at Kemptville and Oct. 3 at Ridgetown.
The season’s first certification testing took place at LO home office on Aug. 12 and 13. The next opportunity is at Kemptville College on Sept. 25 and 26.
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ASSOCIATION NEWS
Nursery career honoured
Somerville Nurseries of Everett recently hosted a reception to mark the retirement of seedling grower Carl Mansfield. Mansfield is widely respected as a master seedling production manager; speakers at the event highlighted his success at improving production strategies, and his constant willingness to mentor the next generation. Fred Somerville, left, presented Mansfield with a watch inscribed “Outstanding Achievement Somerville Seedlings.” Dave Harbec will take over seedling production responsibilities at Somerville.
Start now to enter Awards of Excellence
The days this time of year seem longer; it’s been an exhausting season and your crews are tired. Daylight fades faster as does your energy. You know that you still have (hopefully) weeks of work left. Maybe you can go until mid-December if the weather holds. While a trip to the tropics would be great to re-energize your staff, achieving something more practical and logistically feasible is within your grasp. Why not enter one of your masterpieces into the Awards of Excellence program? Many award winners say that winning an award is a unifying, gratifying and team motivator and builder. It’s an exciting experience to get you and your staff up on the big stage in front of their peers, while reaffirming to your clients that your company is excellent. Entries are being accepted into the construction, maintenance and design programs until Oct. 1. Please don’t wait until the deadline; take your photos and start the online entry process now. This annual reminder typically evokes some creative reasoning for extension requests. While everyone appreciates the opportunity to hear the outstanding and imaginative explanations, it’s much more appreciated to receive your submission on time. We need to get them processed, judged and winners information prepared for the greatest (landscape industry) show on earth! The 2015 winners will be announced on Jan. 6, with the ceremony presented by Draglam Salt and Earthco Soil Mixtures, with Connon Nurseries CBV Holdings as our
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Cedar Springs Landscape Group of Ancaster won an award in 2013 for this project.
supporting sponsor. Attendees are treated to some great entertainment at the ceremony, as well as special prizes from Draglam Salt. Visit loawards.com to submit entries. You will find entry guidelines and categories for each program. You will require a user name and password if you have not already created one with Landscape Ontario. Now is the time to work on your entry. You may log out or in at any time before the deadline. Until you have entered payment information, your entry is not officially submitted. When you login, you will need: • Contact information of person entering on behalf of company • .jpg photographs of the project, minimum of 6 and maximum of 15 pictures • A point form summary describing what you were trying to achieve with your project, including any quirks and conditions imposed by the property owner, conservation authority, etc. • You will be prompted to print an ‘Authorization Signatures’ form during your submission (Your client/property owner needs to sign this) • Credit card information for payment If you need assistance or have questions, contact Kristen at kristen@landscapeontario.com to walk you through the process.
Durham Chapter hosts family event The annual Durham Chapter Suppliers’ Barbecue was another great success this year. Proceeds of the event go to the Port Perry Hospital Foundation. The event provides suppliers an opportunity to showcase their products and services within the landscaping community. It’s also a family affair, with the general public invited and many activities for the kids. In photo, Nick Fulford, on left, son of Carol and John Fulford, and Hunter Scarlett, son of Chapter president Greg Scarlett, pose with LO mascot Grout. Hunter took the ALS ice bucket challenge at the event.
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ASSOCIATION NEWS LO Chapter Challenge
Half-way through Landscape Ontario’s Chapter Challenge, Georgian Lakelands and Windsor are tied for the lead. The great news is that all nine chapters in Landscape Ontario have succeeded in meeting their goals.
Inspired by LO President Dave Braun, the Chapter Challenge began in March of this year, and will end this December. The goal of the challenge is for each chapter to increase membership by five per cent. Each chapter will receive $500 for reaching the five per cent goal.The chap-
Durham Chapter Georgian Lakelands Chapter Golden Horseshoe Chapter London Chapter Ottawa Chapter Toronto Chapter Upper Canada Chapter Waterloo Chapter Windsor Chapter
ter that increases and retains its membership by the highest percentage will be granted an additional $500, plus the bragging rights to own Grout Gnome’s cousin, Golden Grout. “A great way to help your chapter in this challenge is to renew your membership once you have received your renewal invoice,” says membership coordinator Denis Flanagan. To view the latest results of the Challenge, go to horttrades.com/chapterchallenge-2014.
Member total as of Mar. 1
Member total as of Aug. 18
Goal
Percentage increase
148 161 303 142 164 758 43 182 31
161 182 319 149 173 823 45 202 35
155 169 318 149 172 796 45 191 33
8% 13% 5% 4% 5% 8.5% 4% 10% 13%
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INDUSTRY NEWS Sundaura Alford makes connections as volunteer Sundaura Alford CLD, owner and designer at A Cultivated Art in Ottawa, stepped into a volunteer position shortly after she was admitted as a member of Landscape Ontario. Alford originally became a member of LO as an employee of a member company. “As someone with plans to stay in this industry for the long term, I was looking for ways to develop my network beyond the company I was working for and to become more involved in the industry as a whole.” She is presently vice president of Ottawa Chapter board, having served as treasurer since 2011. “I maintained my involvement after I moved here to Ottawa. The connections I made in my first few years here have really helped me get my new design business off to a great start,” she says. As well as being a member of the Ottawa Chapter Board of Directors, Alford has served as chair of the Strategic Communications Committee and a member of the Landscape Designers Sector Group. She has also volunteered as part of the team at GreenTrade Expo, the LO booth at the Home Show and with the design of the garden at the Backyard Show last spring. The landscape designer says she gets great satisfaction when it comes to
team work projects. “You can really see something come together, because of all of the people lending a hand,” says Alford. “I’ve seen that a lot in the past when I helped out with the garden builds at Canada Blooms and the creation of the gardens at GreenTrade and the Backyard Show last spring. These are great local examples of what a team can create in a single day.” Alford says she sees great business advantages to being a volunteer in the association. “As a designer, it is easy
to become isolated in this industry. We often work outside of the team environment, and volunteering is a great way to stay connected to what is happening in the industry and the association.” There are a couple of things that Alford has been working on lately. “I’ve been involved with what I think may have a positive effect on the future growth and development of the association.” She points out that one of the projects involves the creation of a regional director staff position to bridge between Milton and the chapters. “It should address local concerns and take advantage of local opportunities. The other big project is exploring the possibility of building public awareness of our association through the creation of some form of garden or landscape show in the Ottawa market.” Looking at the down-the-road perspective, Alford feels that it would help elevate our association to create a form of certification at a company level, rather than only at the individual level. “This would help differentiate our members from non-members,” she says. Besides volunteering her free time with LO, Alford also donates her time outside the association. “I designed a sensory garden for the Rotary Home here in Ottawa a couple of years ago, and I still help them coordinate the maintenance of the gardens a couple of times each year. I also help my community association with garden planning when they need a design for a project.” Another volunteer program she helps is with Canadensis, where she produced a graphic design for the group working to create a botanical garden in Ottawa.
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EVENTS
September 25
Georgian Lakelands Chapter meeting
Bookmark horttrades.com/comingevents for up-to-date event information. September 16
September 20
Landscape Ontario home office, 7856 Fifth Line South, Milton Organized by Landscape Ontario’s Snow and Ice Sector Group, this event will feature morning conference sessions indoors, followed by outdoor trade show with displays of exciting new products, as well as popular snow removal equipment and technology. Contact Kristen McIntyre, at kristen@landscapeontario.com, or 416-848-4144.
Sutton Creek Golf Club, Essex Start practicing your swing for the annual Windsor Chapter Golf Tournament. Registration opens at 12:30 p.m., with a shotgun start at 1. Single golfer cost is $125 ($150 for non-Landscape Ontario members) and includes 18 holes of golf, use of cart, chicken and rib dinner and great door prizes. For more information, contact Jay Rivait at jaytopgrade@hotmail.com, or fax 519-737-0202, or email Dan Garlatti at dan@ garlattilandscape.com.
Snowposium 2014
September 18
LO Hardscape Committee first annual golf tournament
Windsor Chapter Golf Tournament
September 25 - 26
Carlisle Golf & Country Club, 523 Carlisle Rd. Carlisle LO’s Hardscape Committee’s 1st Annual Golf Tournament will be held at the Carlisle Golf & Country Club (carlislegolf.com for directions and club information). Registration opens at 11 a.m., with a barbecue lunch at 12-noon. The shotgun start is at 1 p.m. To register, go to horttrades.com/ HCGT2014.
Landscape Industry Certified Testing
Kemptville College, Kemptville The written is held the first day, and the handson tests are the 26th. For more information, contact certification@landscapeontario.com, or call 1-888-446-3499, ext. 8635.
Innisbrook Golf Course, Barrie The first Chapter meeting of the year begins at 6 p.m. Watch the weekly enews for more details. Sponsorship opportunities are available by contacting membership@landscapeontario. com for more details. October 7
Ottawa Chapter October 2014 meeting
Royal Canadian Legion # 641, 3500 Fallowfield Road, Nepean Join us for the first Ottawa Chapter meeting of the 2014-2015 season at 12-noon. Lunch is provided, as well as draw for two pairs of 200 level Ottawa Senators’ tickets. For more information, contact Martha at mwalsh@ landscapeontario.com, or call 613-796-5156. October 9
GTI Field Day
Guelph Turfgrass Institute Join fellow turfgrass professionals at the Guelph Turfgrass Institute for research plot tours in the morning, and in the afternoon at Victoria Park Valley Golf Club. Registration for the research field day is free. Please register by email at gti@uoguelph.ca, or phone 519-824-4120, ext. 52784.
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CATS Contracting & Property Maintenance Inc Tawnya Brown 26 Glen Watford Rd Cobourg, ON K9A 4S5 Tel: 905-260-0589 Membership Type: Active
Ace Property Care Inc Tony Gill 12785 Heart Lake Rd, Caledon, ON L7C 2K5 Tel: 416-702-9200 Membership Type: Active
Georgian Lakelands Clearlite Electrical, Excavating and Haulage James Cassidy 75 Sanford Fleming Dr Collingwood, ON L9Y 5A6 Tel: 705-446-1407 Membership Type: Active
Golden Horseshoe Anywhere Property Maintenance Trevor Deamude 2646 Guyatt Rd Binbrook, ON L0R 1C0 Tel: 905-692-6669 Membership Type: Active Millgrove Garden Supplies Ed Dokter 682 5th Concession W, RR 2 Waterdown, ON L0R 2H2 Tel: 905-689-5527 Membership Type: Associate
Avant Tecno USA Inc Jukka Lyly-Yrjanainen 160 Stanley St Elk Grove Village, IL 60007 Tel: 847-380-9822 x104 Membership Type: Associate Bair Products, Inc Tonya Bair 2785 West 247th St Louisburg, KS 66053 Tel: 913-947-3934 Membership Type: Associate DBM Landscaping Limited Dennis Pavao 24 Clearview Heights Toronto, ON M6M 1Z9 Tel: 416-684-5294 Membership Type: Active
Top Lift Enterprises Sarah Nunn 42 Pinelands Ave Stoney Creek, ON L8E 5X9 Tel: 905-662-4137 Membership Type: Associate
Ottawa Rideau Valley Landscape and Supply Adi Bulsara 2815 Hwy 15 Portland, ON K0G 1V0 Tel: 613-485-3053 Membership Type: Associate
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All Things Green Landscaping Inc Sidney Albuquerque 14 Alice Springs Cres Brampton, ON L6X 0R5 Tel: 905-230-9385 Membership Type: Active
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Gallaugher Contracting Ltd Larry Gallaugher 30 Industrial Parkway S, Aurora, ON L4G 3W2 Tel: 905-727-5758 Membership Type: Active Green and Clean Landscaping & Property Maintenance Matthew Silvaggio 21 Limerick Ave, Toronto, ON M9N 2P4 Tel: 416-994-3723 Membership Type: Interim
HHD Landscaping Steve Emo 189 River Oaks Blvd W Oakville, ON L6H 3S7 Tel: 905-844-9800 Membership Type: Active Mansewood Inc Seamus Doyle 574 Chartwell Rd Oakville, ON L6J 4A8 Tel: 905-257-1622 Membership Type: Active Tru Point Inc Paul Zucatti 236 Winona Dr Toronto, ON M6C 3S2 Tel: 416-678-5079 Membership Type: Active Veradek Inc Lucio Bovolini 211 Bowes Rd Concord, ON L4K 1H8 Tel: 416-300-5955 Membership Type: Associate
Upper Canada CaraCo Landscaping Robert Blommestyn 101 - 234 Concession St PO Box 70 Glenburnie Kingston, ON K0H 1S0 Tel: 613-542-8400-x107 Membership Type: Active
Waterloo CJ Aluminum Inc Christopher Geil 999 Governors Rd W Paris, ON N3L 3E3 Tel: 519-442-5022 Membership Type: Associate Stones ‘n More Landscape Products Jodene Marquardt 5973 Hwy 9 RR4 Harriston, ON N0G 1Z0 Tel: 519-338-2400 Membership Type: Active
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INDUSTRY NEWS
Vineland receives $2.5-million in research funds
From left: John F.T. Scott, Chair, Vineland’s Board of Directors; Dr. Michael Brownbridge, Research Director, Horticultural Production Systems at Vineland; Dean Allison, member of Parliament for Niagara West—Glanbrook; Dr. Daryl Somers, Research Director, Applied Genomics at Vineland; Pierre Lemieux, Parliamentary Secretary to Agriculture Minister Gerry Ritz
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A visit to Vineland Research and Innovation Centre by Pierre Lemieux, Parliamentary Secretary to Agriculture Minister Gerry Ritz, and Dean Allison, member of Parliament for Niagara West—Glanbrook, produced a great many smiles when they announced $2.5 million was approved for the Centre. Vineland will receive over $1.4 million to modernize its rose breeding program using state-of-the-art DNA fingerprinting technology to develop cold hardy, black spot resistant rose cultivars. These new cultivars will prevent losses due to cold and diseases. The remaining $1.1 million will help producers tap into the growing market for world crops, through research that seeks to increase seasonal field production of Oriental long eggplants and okra, evaluate the use of greenhouse technologies, and develop sweet potato varieties adapted to Canadian conditions. It is expected this project will boost domestic production of
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exotic vegetables, leading to new opportunities for the horticultural sector. “Our government is pleased to recognize the important research being done here at Vineland to drive innovation and growth in the horticulture sector. We will continue to forge strong partnerships with industry to help create new opportunities for Canadian businesses and increase profits for farmers,” said Lemieux. Allison stated, “The horticultural industry is a significant economic driver for Ontario, and it’s great to see Vineland continuing to give our growers a leg up on the competition with world-class research and innovative production practices.”
Reminder: MTO circle check required on commercial vehicles
The Ministry of Transportation (MTO) requires all owners of Commercial Motor Vehicles (CMV) to complete a formal circle check of their vehicles and attached trailers every 24 hours. The MTO defines a CMV as a truck or tractor with a registered gross weight or an ‘actual weight’ of more than 4,500 kg (9,920 lbs.). This means the weight of the truck or tractor only, which may include weight transferred to it by an attached trailer. Details are set out in Regulation 575, which explains, “No person shall drive a CMV unless the person has inspected the CMV within the previous 24 hours.” The purpose of daily vehicle inspection is to ensure the early identification of problems and defects before the vehicle is operated on the highway. Upon completion of the inspection, the inspector must fill out a simple inspection report stating: • motor vehicle make • the number plate or unit number of the truck, bus or tractor • the number plates or unit numbers of any trailers towed by the truck, bus or tractor • date and time of the inspection • name and signature of the person who carries out the inspection • list of the items required to be inspected (defined in Schedules 1 and 2) • any safety defects of the items referred to in clause (f) disclosed by the inspection.
While the regulation states that the driver must forward the completed inspection report to the person responsible for the CMV, an MTO spokesperson advises that the completed inspection report be kept in the CMV. The trip inspection report must be produced upon demand if either the police or Ministry of Transportation inspectors stop the vehicle. At the end of the day,
the completed inspection report can be removed from the vehicle and filed. Inspection reports are to be kept for three months. If a CMV is used for personal errands during off hours, the driver is still required to fill out a trip inspection report, if one has not been completed during the past 24 hours. For complete information about the rules and regulations covering trip inspections, contact your local Ministry of Transportation office. A form may be found at http://gfl.me/x2ez. At a recent Landscape Ontario Human Resource Committee meeting the sugges-
tion was made to start a MTO Reporting Hotline on the Landscape Ontario LinkedIn Group. LO executive director Tony DiGiovanni says, “The hotline will give us documented real-life experiences that can be used for government relations purposes. Often enforcement activities are overly aggressive. We can use this information to effect change.” He went on to say that by sharing the exact location and specific charge, it will help others learn about and comply with complex regulations.
Celebrating 15 years with the garden and floral industry
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WWW.HORTTRADES.COM 27
PUBLIC RELATIONS Trials and tribulations By Denis Flanagan CLD Director of Public Relations
T
he last month was an incredibly busy time for everybody involved with LO. The chapters were organizing
outstanding events with the help of the staff from Milton. Members have also been extremely busy with their own companies, yet still found time to support, sponsor and participate in baseball tournaments, golf tournaments, supplier barbecues, trial
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28 LANDSCAPE ONTARIO SEPTEMBER 2014
gardens, conferences and many other functions. As well as being a great way for members to have some well deserved fun, the events are as always a great way to network, share ideas, discuss challenges and find solutions. As staff, we also find this networking extremely valuable to hear from you in regards to what you need from your association. The feedback from you is often the basis of how we develop educational topics, speaker ideas, chapter meetings, loyalty programs and trade show ideas. I sometimes think that the ideas generated are similar to what takes place at the trial gardens that we hold. Here, the ideas are collected, nurtured and compared, and finally in a very democratic process at board meetings a number of ideas are selected and plans are put in place to propagate and market those ideas. It seems a very fitting system for our association. So please, keep sowing those seeds and developing ideas, as we move into the fall and winter months. Speaking of the wider industry, LO had a booth at the recent Grey to Green Conference and Trade Show held Aug. 25 at the Eaton Chelsea in downtown Toronto. The program focused on the economics of green infrastructure for our economy, our ecosystem and our bodies (designing for health). One of the keynote speakers was Glen Murray MPP, Minister of the Environment. He made it abundantly clear that we are close to crisis mode “within less than 30 years, unless we make some enormous changes it will be like watching a plane crash into a mountain.” Mr. Murray suggested that we have all the answers, we have enough advice and we have done the pilot projects. Now is the time for action.” Many of our members were at the event as suppliers of green roofs and wall products, along with landscape architects, designers and contractors. Let’s hope that these big picture ideas will make it back to our sector group meetings for discussion and implementation. As an industry, we are well positioned to make an enormous impact to improve our environment, our businesses and the lives of our families. We have an important governance meeting set for Dec. 4, which truly is a great example of how well things work at Landscape Ontario, when a group of peers volunteering their valuable time come together to plan the future. Denis Flanagan may be contacted at dflanagan@landscapeontario.com.
MEMBERSHIP Ready for a busy fall schedule By Myscha Burton Membership and Chapter Coordinator
I
don’t know about you, but it feels like the summer has flown by. It’s hard to believe we are already in September. Director of Membership Services Denis Flanagan and I have continued our member visits and are nearly at our goal of visiting members in each chapter. Our most recent road trip took us to the Georgian Lakelands Chapter. Thank you to Garden Holistics, Lee’s Landscaping, Clearview Nursery, LA Gardens and Ideal Landscape Services for taking the time to show us around some fantastic job sites. Photographs of these visits can be found at horttrades.com/grout-visits-members-onjob-sites. While the summer is winding down, that does not mean that our members are doing the same. From what I’ve been hearing, this fall is going to be a busy one on the work front. These include upcoming events, and of course, renewing your
membership, which can be done conveniently online. When you renew your membership, you will receive a package which outlines member benefits, along with your 2015 certificate. In case you need that little reminder as to why you want to renew your membership, here are some of the great benefits our members receive. Education: With over 100 seminars and conferences, certification testing and safety training, there is no doubt that your LO membership links you with a variety of unbeatable educational opportunities, which are available at a discounted rate for members and their staff. Promote your association, promote your business: Active, associate and chapter associate members can promote their professionalism by displaying their membership certificates and plaques, as well as displaying the Green for Life logo (stickers and promotional paraphernalia available online). Utilize Landscape Ontario’s press releases and promote your commitment to professionalism. Communication: Stay connected to your industry through Landscape Ontario’s two publications, Landscape Trades and Landscape Ontario magazine, as well as the weekly enews. Utilize the
horttrades.com website to keep yourself updated on the latest association and industry information, and link to our consumer site at landscapeontario.com, where potential clients in your area can get connected. Money, money, money: Whether you’re buying a truck, taking a seminar, getting a booth at an industry trade show, need some equipment or work clothes, or want to spice up your advertising campaigns, there are a variety of cost-savings benefits available to members through Landscape Ontario and our endorsed suppliers. Chapters and networking: Chapter meetings resume this month and will run until April. These meetings offer excellent networking opportunities and allow you to connect with fellow Landscape Ontario members. Your chapter executive boards are working hard to ensure that these meetings have engaging topics and speakers. Remember, you are welcome at meetings in any chapter, and you are more than welcome to bring your staff. We have a great lineup of meeting topics thus far, so be sure to check your weekly enews and your chapter’s webpage on horttrades. com for more information. If you’re not sure which chapter you belong to, check your 2015 membership certificate, which you will receive in the mail once you have renewed your membership. More information about these benefits and upcoming events can be found at horttrades.com, or you can contact me directly at myscha@landscapeontario.com, or call 1-800-265-5656, ext. 354.
Grout visits members
The team at Lee’s Landscaping maintaining the Hospice Georgian Triangle. Georgian Lakelands Chapter provided donations to the project.
The LA Garden team with owner and operator Laurie-Ann Stuart, seated.
WWW.HORTTRADES.COM 29
PROSPERITY PARTNERS Diamonds in the rough By Jacki Hart CLP Prosperity Partners Program Manager
J
ust prior to sitting down to write this article, I wandered into a new store in my home town. A young entrepreneur has started his own brand of gluten free pasta. After a year or so of promoting it to local health food stores, bakeries, etc., he opened his store hoping to create a retail market. I listened to this impassioned, talented young man tell me about his hopes to stay open in winter, and how hard it is to get financial backing for a branding venture. The Prosperity Partners framework came leaping into the forefront of my mind, and our conversation solidified for me yet once again, how relevant and valuable the information in the LO Build Your Prosperity seminar is for entrepreneurs, regardless of the wares they sell. Lessons learned from the school of hard knocks came flooding into my part of the conversation. After being informed that some other local gluten free producers charge more for their product, this young man was quick to point out that he wasn’t the most expensive in town. Yet, he is the only one who has a brand and who is distributing his packaged, labelled product through other retailers. I suggested he consider an impor-
tant rule of consideration when positioning one’s self in the marketplace based solely on price: NEVER leave money on the table. AND, NEVER price your product based on someone else’s price. This guy had a store, a brand, packaging and distribution unlike the more expensive sellers at the local farmers’ market, with whom he was comparing himself and product. It’s been a long uphill climb, and continues to be for many LO professional
“ Never price your product based on someone else’s price.” members to educate their sector peers on pricing strategies. Many models on pricing exist in our industry, including Vander Kooi, LMN, J. Paul Lamarche and others. All of the successful ones include the recovery of overhead on the sale of every product and labour hour. This young entrepreneur stood before me like a deer in the headlights on thin ice. He didn’t have a clue what I meant when I mentioned the concept of not leaving money on the table, and to set his price based on HIS business, and no one else’s. Poor chap. He thought I was only trying to persuade him to jack the price of a loaf of bread by a dollar.
FREE member promo items Promote your company as a professional LO member with decals, window clings and more.
www.horttrades.com/promo 30 LANDSCAPE ONTARIO SEPTEMBER 2014
He thought his biggest problem was that he couldn’t find a financial backer. Au contraire. I was trying to impress upon him that without a mathematical formula behind the price on everything he sold, he was stabbing in the dark, and would never be sure of return on investment. And the absence of one may well be the exact reason for which he has not yet recruited an investor. What I was really trying to impart upon him, was that without knowing exactly the costs he had to recoup in a 12-month period to stay in business (he too has a seasonal rhythm to his business model), he would not likely succeed. In Prosperity Partners, our famous saying is, “If you aim at nothing, you’ll hit it with HUGE accuracy.” This young man is very unclear on HOW he will achieve what he envisions for his business. He needs that ever-elusive roadmap to get him from here to success. One thing is for sure: cash isn’t the only thing that’s missing to see his business be a success. I handed him my card, and before I got home, he had emailed me to see if we could meet for a coffee. He may very well be the first baker to attend a Prosperity Partners seminar, and maybe the last. I bet him a baker’s dozen that if he’d make the time to come to one and learn what it takes to hone in on a clear direction when building a business, he would be on the fast track. That’s the beauty of LO’s Build Your Prosperity seminar — it matters not in which sector you work — business is business. Personalized roadmaps are a critical tool regardless of what a business sells. And, entrepreneurs like this baker, and hundreds of passionate green industry small business owners, can get onto the fast track to creating one by simply taking our Build Your Prosperity seminar. We are all staring down the barrel at the end of our busiest season, and the uncertainty of the winter ahead. What’s your plan to take your business to the next level in 2015? Jacki Hart may be contacted at prosperity@landscapeontario.com.
employment OPPORTUNITIES
CLASSIFIEDS
THE LANDMARK GROUP The Landmark Group is a full service landscaping business located in Thornbury, Ontario, positioning itself for tremendous growth. Our primary business is high end residential landscape design, construction and property maintenance.
All classified ads must be pre-paid by credit card. Rates: $50.85 (HST included) per column inch Min. order $50.85. 15% discount on ads run for entire calendar year. Box Numbers: Additional $10. Confidentiality ensured. Deadlines: 20th day of the month prior to issue date. (eg: June issue deadline is May 20th). January deadline is Dec. 10. Space is limited to a first come, first served basis. To advertise: E-mail your name, phone number and ad to Robert at classifieds@landscapeontario. com or fax to (905) 875-0183. Online advertising: Website only ads are available for $67.80 (HST included) for Associaton members and $90.40 HST included for non-members. Website ads are posted for 31 days. View ads online at horttrades.com/classifieds
BUSINESS OPPORTUNITIES
employment OPPORTUNITIES
LANDSCAPE MAINTENANCE COMPANY FOR SALE Successful, respected and well-established company, serving the Dundas, Hamilton and Burlington area for 25 years. Locally owned and operated, Is looking for a professional and dedicated purchaser. Well-maintained equipment. Dependable staff, loyal customer base. Owner retiring. For serious inquires only, please reply in confidence by email to: knightspropertymaint@hotmail.com
opportunities at davey tree Davey Tree is currently expanding operations and looking for experienced Arborists, Foremen, Climbers, and Groundspersons. We are the largest employee-owned company in the green industry, and Canada’s trusted source for complete plant health care. Our roots extend back to 1880, and we have branches from Ontario to British Columbia. Davey provides: • Excellent training • Career advancement • Company benefits • Employee ownership • Opportunities in all aspects of arboriculture • Solid industry compensation bases and incentive programs. If you are interested in being part of our growing team, please email or fax resume to: John Arico. Email: John.Arico@davey.com Fax: 905-304-7605. www.daveytree.ca
ESTABLISHED MUSKOKA LANDSCAPE MAINTENANCE COMPANY FOR SALE Successful, respected company, locally owned and operated, is looking for a professional and dedicated purchaser. Well-maintained fleet of trucks and equipment. Dependable staff, loyal customer base. Year-round operation. For serious inquiries only, please reply in confidence by email to: MuskokaOpportunity@gmail.com 9000 sq.ft. Warehouse/ 1000 sq.ft. Office Space Available Can be divided into smaller units.Lots of parking available. 600 amp service. Loading docks, overhead doors, insulated, cement floors, natural gas radiant heating. Private country setting. Call 905-807-7902
NURSERY STOCK
At The Landmark Group, we are passionate about what we do and hold ourselves accountable to the values we have collectively pulled together. Currently we are seeking like-minded individuals to fill the following positions: • Experienced Landscape Construction Forepersons • Experienced Landscape Construction Lead Hands • Experienced Lawn and Garden Personnel We strongly encourage you to check us out at www.thelandmarkgroup.ca and determine whether your values align with ours. We offer excellent wages and benefits with the potential for year round employment available to qualified individuals. We also promote and assist with continuing education and apprenticeship training for our staff. Please submit your cover letter and resume to Gary Nordeman at gary@thelandmarkgroup.ca Only qualified individuals will be contacted
MELFORD YEWS FOR SALE Must sell this fall 100 Taxus baccata ‘Melford’ 24 to 36 inches high.Best offer. See pictures and info on website www.trivictrees.com or contact Vic Palmer @ 519-327-8142
ADVERTISERS 404 Stone Ltd. www.404stone.com 905-887-3404 Allstone Quarry Products Inc. www.allstonequarry.com 905-939-8491 Amazing Gates of Canada www.amazinggatesofcanada.ca 855-484-2837 Braun Nursery Limited www.braungroup.com 800-246-6984 Coivic Contracting Ltd. www.coivic.com 905-878-9101 Connon Nurseries/CBV Holdings Inc. www.connon.ca 905-689-7433 Connon Nurseries/NVK Holdings Inc. www.connonnurseries.com 905-628-0112 Dutchmaster Nurseries Ltd. www.dutchmasternurseries.com 905-683-8211 FSI Landscape Supply www.fsilandscapesupply.com 905-456-2453 Greenlife - Ottawa Wholesale Nursery www.greenlifenursery.ca 613-692-3047 Greenstar Plant Products www.getgreenstar.com 800-265-5139 Gro-Bark (Ontario) Ltd. www.gro-bark.com 905-846-1515 Hutchinson Farm Supply www.hutchinsonfarmsupply.com 905-640-2692 John Deere www.johndeere.ca Kobes Nursery www.kobesnurseries.com 905-263-8814 Legends Landscape Supply Inc. www.landscapestore.ca 905-336-3369 M Putzer Nursery www.putzernursery.com 905-878-7226 Metal Pless Inc. www.metalpless.com 866-362-1688 Newroads National Leasing www.newroadsleasing.com 416-587-1021 Potters Road Nursery Inc. www.pottersroadnursery.com 519-688-0437 Sipkens Nurseries Ltd. www.sipkensnurseries.com 866-843-0438 The Investment Guild www.hortprotect.com 800-459-8990 Uxbridge Nurseries Ltd. www.uxbridgenurseries.com 877-655-3379
Are you passionate about landscaping? Do you want to be part of a provincial and national award winning company with room for personal growth and career advancement?
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