eXp Realty Brand Guidelines

Page 11

Recommendations PROFESSIONAL HEADSHOT GUIDELINES

Please follow these recommendations for a professional headshot that will be consistent with our brand and other eXp headshots. •

Business casual recommended (tie is not necessary)

Dress in dark, solid colors

Avoid busy patterns, large logos, bright clothing, and hats

Take the photo in an area with natural light

Have the photographer take many iterations but we request your a headshot is forward-facing, rather than angled

Forward facing pose, with good posture and lighting. Appropriate clothing.

Blurry photo, sun exposure on the face. Unprofessional clothing.

If your photographer is editing your photos, request they use: •

Gray Background

Pantone Cool Gray | 1C C0 M0 Y0 K15 | R226 G227 B228 | Hex #e2e3e4 11


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