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M Curll

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Lockdown Start Up

Lockdown Start Up

M Curl

by Jenelle Paris, Founder of Lash Affair

M Curl is the hottest trend of 2020. Okay, maybe not trendier than Tik Tok, but lash artists have been raving about M Curl everywhere I look. I got certified in lashes in 2008 and founded Lash Affair in 2013. We’ve always been a fan of specialty curls but these just hit differently. They are similar to L curl, but in my opinion, better. Here at Lash Affair, our team has been doing some serious quality control to make sure we released an M Curl we could stand behind.

MCurl has been all the rage from artists and clients alike for a variety of reasons. M Curl can make a cat eye map even more dramatic. By placing the lashes on the outer corners you’ll get that feline flick you’re looking for.

Have hooded lids? No problem. The lift of M Curl can make hooded eyelids/mono lids appear more open and can overall lift the appearance of the face. I like to use M Curl to build texture as well. M Curl can be used solo or can be mixed with CC curl to really create that dimension.

So what does M Curl look like?

Sister to the already popular L Curl, M Curl has a straight base for flush attachment and lifts up with more of a curved bend than L Curl. Think D Curl curve on an L curl. Does this all sound like algebra to you? Check out our curl chart below to see the difference!

Pretty much everyone will look good with M Curl, but it will make the biggest difference for clients with straight lashes. The straight base will adhere to the natural lashes well and lift them making a major difference. We all know how important flush placement is *wink wink* better retention

The coolest use of M Curl can be on a client with downturned eyes. The intense bend up will lift the end of the eye making it appear lifted. This type of corrective styling can be life-changing. Keep in mind M Curl won’t extend too far out like C Curl or make the end of the eyes look droopy. Instead, you’ll see a correction with the edge of the eyes looking more lifted. Win!

Ready to try it out? Lash Affair has your back. M Curl is available in our luxury collection in 0.07 with mixed length tray options. M Curl is the perfect option for anyone looking to step out of their comfort zone and try something fun and new! Did we mention fun?

Lash Affair gives you the confidence to break through the bullsh*t, push for what you deserve, and reveal who you really are. We enable you through the most innovative information in the industry to inspire your success. Feel your power. Change Your Story.

Lash Affair is always here for our community and we encourage you to try something new. Please reach out with any additional questions at 800.608.2420 or stalk us instagram @lashaffairbyjp

Client Masks & Lash Retention Problems

by Emily Lee

What a year it has been! I think we can all agree that 2020 has really thrown a wrench in our lives, businesses, and now our retention too?

Whether you’ve been a lash professional for years, or if you are brand new out of school, you will have learned that our lash adhesive can be quite temperamental, affected by room temperature, relative humidity, hair chemicals, skincare ingredients, health, medications, and even our clients’ menstrual cycles! Just when we think we have our adhesive and retention figured out, life throws us another curveball.

Enter 2020.

Now, unless you’ve been living under a rock for the past 10 months, you already know that the quick and wide spread of Covid-19 early this year caused a global pandemic to be declared. This caused many countries to put a mandatory mask order in place, especially while giving and receiving personal services, such as nailcare, haircare, skincare, and of course, lash services. This means that clients and service providers in personal service establishments MUST wear a mask, and in some cases, also a face shield while in close proximity.

While it is always a great idea for the lash professional to be wearing a mask, preferably one that will protect them from the adhesive’s harmful vapors, the added precaution of the client also wearing a mask is causing all sorts of retention issues for us.

As mentioned earlier, temperature and relative humidity plays a huge role in adhesive polymerization and ultimately, our lash retention. Since returning to work with the new mask mandates, lash professionals all over the world are noticing an increase of lash retention issues, and the lead suspect is the client’s mask. When your client is wearing mask and lying down on your treatment table, their breath blows back up toward their eyes, and with it, moisture droplets and heat. I’ll say it again for the people in the back - the client’s breathing is increasing the temperature and relative humidity around their eyes, precisely the area that your adhesive needs a stable environment in order to bond properly.

This puts lash professionals between a rock and a hard place, because the health authority is telling us our clients MUST be wearing a mask, but the very mask they are required to wear is causing the extensions to not last at all, resulting in unsatisfied clients.

Luckily, there ARE ways around it! We have tested four different solutions to this, and we’ll tell you which is the most effective.

First, here’s a visual baseline of what it looks like when a masked client is breathing normally out of their nose with a reusable cloth mask, and with a disposable procedure mask on. [IMG1, IMG2]

The First method is to use double masks with the top mask folded in half at the bridge of the nose. The intention is that the thickness and angle of the top mask folded over would redirect the airflow back down toward the client. [IMG3, IMG4]

PROS: • Nothing adhered to the skin.

Fast and easy to rig up.

Reduces the airflow up to the eyes.

CONS: • Does not completely eliminate the airflow up to the eyes.

Some margin of error, easy to position incorrectly.

Can shift if client moves face or speaks. •· Masks are expensive and can be hard to get right now.

The next method is to tape down the top of the mask. The idea is to create a seal with the skin so there is no gap for air to come up out of. [IMG5, IMG6]

PROS: • Eliminates the air coming out of the top of the mask.

Most of us already have assorted tapes on hand so no extra cost.

More effective than the double mask method.

CONS: • Tape on the skin for long periods can be irritating for some people.

Eliminates the air from coming up out the top, but not the front of some masks.

The third method is using one side of a plastic page protector sheet cut in half and taped to the skin above the mask. The idea is similar to method 2 using tape to create a seal, but taking it one step further to redirect the air back down. [IMG7, IMG8]

PROS: • Completely eliminates the airflow up to the eye AND redirects it down and away from the lash tech.

The plastic is flexible and relatively comfortable.

Cutting it in half yields 4 pieces per sheet, making it cost pennies per client.

CONS: • More work to cut the sheets vs. a ready-made solution.

More plastic waste. Tape on the skin for long periods can be irritating for some people.

The fourth and final method is a ready-made client shield. This is the same method and objective as number 3, except these come ready to use. [IMG9, IMG10]

PROS: • Ready to use so no extra effort cutting plastic sheets or fiddling with tape.

Completely eliminates the airflow up to the eye AND redirects it down and away from the lash tech.

CONS: • This plastic is more rigid than page protectors, so it was less comfortable for the client.

More plastic waste. The tape that came on these shields had a more painful removal than the sensitive tape we used with method 2 and 3. Full disclosure, we tried this method last, so the skin had already had tape applied and removed several times.

More costly than method 2 and 3.

At the end of the day, there are a few factors you need to keep in mind, including efficacy and client comfort. We asked our lovely model if he had a preference of the four methods and he said that while the double mask was the most comfortable because there wasn’t anything adhered to his skin, he didn’t feel it was very consistently effective. The tape only option was the next most comfortable, but he didn’t feel it was as good a solution as method 3 and 4 because it didn’t actually divert the airflow away. He felt method 3 was the best solution overall because it delivered all the benefits, but wasn’t as uncomfortable to wear and remove as method 4. Whatever solution you end up choosing for your business, make sure it checks off all the right boxes for you and your clients.

To watch the video version of this article, please subscribe to Emily’s channel at www.YouTube. com/BeautyProMedia and please feel free to connect with her on social media!

Connect with Emily here:

Infection Control Course: GLOBE www.beautypromedia.mykajabi.com Youtube BeautyProMedia instagram @BeautyProMedia instagram @BeautyProBox

[CREDITS] [Writer Bio]

Emily is an Award-winning Esthetician and Lash Professional from Vancouver, Canada. She is an International Judge, Educator, Lash Mentor, and a Multi-Media Content Creator. Emily’s hopes and dreams are to help the industry grow with a more consistent, higher standard. Emily believes in being integrous, uplifting, fun, passionate, and most importantly, she believes in being the change.

Beauty & Make Up

Borboleta Eyelash Growth Serum

Take your lashes from lacklustre to lush. Formulated by the experts in lashes, just one swipe of this lash-loving serum each night makes lashes look longer, thicker and darker in as little as 4 weeks with maximum results at 8 weeks. The nourishing formula works wonders on natural lashes, yet it’s totally lash extension safe. Rave reviews from all over the globe. Check out their Instagram account @borboletabeauty https://borboletabeauty.com/

RRP $75

Borboleta Cool Down Patches

Another fantastic product from Borboleta.

Need a quick boost? These soothing eye masks instantly chill, calm and refresh tired eyes on contact. Designed to be used after lash treatments (yet so addictive you will want to use them all the time), The replenishing gel formula soothes, depuffs and diminishes the appearance of dark circles. Caffeine firms and boosts circulation, while kelp extract moisturizes and heals. Cooling hydrogel creates a seal to penetrate skin. A firm favourite with @lashinc owner Louise Tierney.

RRP $19

@borboletabeauty https://borboletabeauty.com/

Smart Ass Beauty

Serum, Soap and Moisturiser

Louise trailed the products for 30 days and in that time she reported that she really started to see a difference to her skin. “The serum in particular instantly makes the skin feel tight and toned. Great if you are 40+ and notice your skin starting to age and lack bounce”.

When it comes to donkey milk the benefits are vast.

The rich composition of the milk used as a natural ingredient in our products help in the overall regeneration of the skin, because of the high levels of protein, phospholipids, and ceramides, which in turn confer it with both soothing and reconstructing properties, in turn producing an effective and excellent moisturizer and perhaps, more importantly, an anti-wrinkle treatment, and for the final flourish, it has a natural and amazing tensor (Botox) effect on the skin, leaving the skin velvety soft, compact, and luminous.

Packed with Vit C, A, D & E it is also excellent in the treatment of acne, rosacea, eczema, psoriasis.

Wrinkle rewind serum RRP £59.00 @smartassbeauty

Flawless Lashes by Loreta - Intensify Mascara

Give glorious volume to your lashes with the distinctive tapered brush head. Gets right into those baby lashes and lower lashes. The conical design aids separation of lashes, giving a defined lash-lift effect finish.

Perfect for lash lift clients wanting a more dramatic look and fantastic for clients taking a break from lashes. The mascara formula includes castor seed oil and coconut oil to nourish lashes, making them feel as good as they look. Another @ lashinc favourite.

LaCure Beaute

Face Mask with Rose, Pomegranate & Red Fruits Moisturizes the skin : 100%

Helps to feel the skin is more luminous and helps puify and clean the skin.

After the first use my skin felt deeply moisturied and visibly more radient. https://www.lacurebeaute.fr/

RRP 45 Euro (Pack of 3)

Tata Harper Clarifying Mask

Tata Harper Skincare is a 100% natural, nontoxic, high-performance luxury skincare, cosmetics and aromatherapy line based on an Organic farm in the Champlain Valley of Vermont.

A complexion perfecting treatment that targets impurities to restore healthy, balanced, and clear skin. Best for uneven texture, redness, or blemish prone skin.

This product was tested on 2 people, one male and one female. The results were quite simply amazing.

The mask completely cleared all blackheads from the nose area and reduced wrinkles significantly after one use, the skin was absolutely glowing after. As it contains highly concentrated ingredients It can only be used once per week or once per fortnight depending on your skin, but at £56 in our option it is worth every penny. We were simply blown again and now members of the Tara Harper fan group on Facebook!

https://global.tataharperskincare.com/

£56

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