PARTNERSHIP GUIDE AN OPPORTUNITY TO STRATEGICALLY PARTNERING WITH IS LUXURY
LUXURY LIFESTYLE PARTNERSHIP INVITATION PEOPLE | PHILANTHROPY | COMMUNITY | EVENTS | ART | FASHION | DESIGN | SOCIETY
THE LUXURY SIDE OF LAS VEGAS
IS LUXURY – the #1 leading real estate group in the valley - has developed a new approach to lifestyle outreach, one that focuses on a single community of people in hyper-local fashion and provides insightful, forward-thinking networking events with indispensable editorial coverage. IS LUXURY is committed to providing carefully curated content in the areas of philanthropy, community, high-society, fashion, art, dining, design and travel. IS LUXURY’s primary focus is on delivering value to a qualified core of influential residents of Las Vegas while increasing the visibility of its Brand Partners through both the magazine and its signature events.
02
IVAN SHER IS LUXURY
03
OWNER & PUBLISHER THE LEADER IN LUXURY Like many who’ve come to live in Las Vegas, Ivan himself is
At the end of 2022, Ivan broke away from Berkshire Hatha-
a California transplant. In 2000 he and his family relocated
way and evolved his IS Luxury marketing company into a
with hopes of starting anew. From 2000-2004 Ivan worked
full-fledged luxury brokerage by the same name.
as an agent under top luxury broker in the city, Florence Shapiro. From 2005 -2017 Ivan & Florence partnered under
To date, Ivan still retains and continues to break many of
Berkshire Hathaway Home Services of Nevada and became
the sales records in each neighborhood and throughout the
the Shapiro & Sher Group. Their focus was to redefine what
city. Like most, 2021 was the best year for Ivan Sher Group/
a luxury brokerage had to offer a client. Through Ivan’s part-
IS Luxury where they closed over $760 million in sales. Over
nership with Florence they dominated the luxury market.
the last 3 years, Ivan Sher Group/IS Luxury has successfully
Sadly Florence unexpectedly passed in 2017.
closed on almost $2 Billion in luxury home sales. IS Luxury is the evolution of all that Ivan and Florence had imagined
Still with Berkshire Hathaway at that time Ivan re-invented
that they would one day create. It is without question THE
the company and evolved into the Ivan Sher Group, while at
premier luxury brokerage in Las Vegas & Henderson.
the same time, he created a separate marketing division and called it IS Luxury. During his time at The Ivan Sher Group
Each and every year (tracked for the last 5 years) Ivan and
Ivan and his team broke all city records, including highest
his team have grossly surpassed all other luxury agents,
price per foot ever sold, highest priced listing, most expen-
teams, and brokerages in the city, sometimes doubling and
sive condo, most expensive land sold, and highest priced
even tripling the next closest competitor in volume. When
home ever sold in Las Vegas and Henderson.
asked, Ivan attributes his amazing success to the incredible agents and support staff that he has the privilege to surround himself with.
04
IS LUXURY SELLS MORE HOMES OVER $10,000,000 THAN ANY OTHER AGENT, TEAM OR BROKERAGE IN GREATER LAS VEGAS.
$20,500,000 -
8 ROCKMOUNT COURT
ASCAYA
SOLD 2023
$18,950,000 -
11091 STARDUST DRIVE
THE SUMMIT SOLD 2022
$14,250,000 -
3 HEAVENS EDGE COURT
ASCAYA
SOLD 2023
$12,500,000 -
4 SOARING BIRD COURT
THE RIDGES SOLD 2022
$11,000,000 -
42 CRESTED CLOUD WAY
THE RIDGES SOLD 2023
EXCLUSIVE ACCESS & CURATED EXPERIENCES IS LUXURY EVENTS are carefully curated for the upper echelon of Las Vegas - the highly influential individuals who contribute to a larger affluent social fabric in the Las Vegas Valley. This coveted audience craves money-can’t-buy experiences and the finest luxury products and services, from exotic vacation destinations, hand-tailored clothing, and rare and collectible art to fine wine and high performance luxury sports cars. They are influential leaders in their communities who regularly contribute to various philanthropic organizations.
08
JOIN US ELEVATE YOUR BRAND’S REACH
TO LAS VEGAS’ ELITE AT IS LUXURY EVENTS
A Distinctive Opportunity to Connect with Influential Individuals and Cultivate Unparalleled Luxury Experiences in the Las Vegas Valley.
IS LUXURY SCHEDULED EVENTS 17
12
6
FEBRUARY 2024
MARCH 2024
MAY 2024
JUNE 2024
SEPTEMBER 2024
OCTOBER 2024
Dates/locations/Times will be confirmed 45 days prior to each event. Please contact Lindsay@isluxury for more information.
10
10,000
Active Followers
47,000
Channel Suscribers
10M+ Views
12,000
SOCIAL AUTHORITY
Engaged Fans
10,000+
Loyal Clients & Interested Buyers
CONSTANT ENGAGEMENT. SUPERIOR REACH. LOYAL FOLLOWING. With a monthly reach of well over 1 million+ luxury buyers across Facebook, Twitter, YouTube, Instagram
2,000+
Loyal Clients & Interested Buyers
and LinkedIn, IS Luxury creatively and consistently engages with luxury buyers and sellers. Our premier social media presence enables us to showcase our Brand Partners to the upper echelon of Las Vegas and beyond.
12
IS LUXURY EVENT SPONSORSHIP OPPORTUNITIES THE OPTIONS ARE ENDLESS TELL US WHERE YOU WANT YOUR BRAND TO GO. WE’LL MAKE SURE IT GETS THERE. Large or small, all of these sponsorship/branding opportunities are but a sampling of the many ways we can make a BIG impact for you and your business.
RATES BRAND PARTNERSHIP RATES $5,000
PER QUARTER (IF SIGNED UP MORE THAN 1 ACTIVATION PER YEAR)
$7,500 FOR A SINGLE QUARTER
BRAND PARTNER BENEFITS • Invitations for 2 people at exclusive VIP events presented throughout the year • 1 full page ad in the IS LUXURY Magazine • Logo Placement on ISluxury.com • Interactive social media campaigns, engaging enthusiastic followers
17
VAST DIGITAL REACH FEATURED ON ISLUXURY.COM AND ON OUR WEEKLY E-NEWSLETTER Brand Partners logo and direct website link are featured on ISLUXURY.COM
18
IS LUXURY MAGAZINE
EDITORIAL FOCUS IS LUXURY will celebrate and highlight the people, places and things that are connected and important to the targeted audience who receives the publication. To that end, IS LUXURY has enlisted the editorial team Modern Luxury – the nation’s largest luxury media company offering leading brands access to the most affluent audiences in the most prominent cities across the U.S. – to develop the editorial direction in each issue.
IN EVERY ISSUE PROFILES Architects, Designers, Realtor/Broker profiles DESIGN TRENDS Trend forecasts and chic shopping tips HAUTE PROPERTIES In-depth features highlighting unique properties and their luxurious amenities
21
MAGAZINE READERSHIP
MAILED DIRECTLY TO
20,000+
LUXURY HOMES
$500,000+ ANNUAL INCOME
95%
5%
$1 MILLION+ HOME VALUE $1.9 MILLION+ NET WORTH
23
TOP AFFLUENT COMMUNITIES IS Luxury Magazine has targeted direct mail distribution to the most affluent luxury consumers, design savvy homeowners in Las Vegas and Henderson, including the following premiere communities:
MAP
IS Luxury Magazine is also polybagged with Modern Luxury publications and direct mailed to a curated list of 5,000 high net-worth households in select California markets.
24
ADVERTISING SPECS IS LUXURY MAGAZINE • FILE FORMAT: PDF format (PDF/x-1a preferred) • MAXIMUM INK DENSITY: 300% • LINE SCREEN: 150 body, 174 cover • MINIMUM IMAGE RESOLUTION: 300 dpi • DOCUMENT COLOR MODE: CMYK
AD CREATIVE DEADLINES WINTER 2024 ISSUE
SPRING 2024 ISSUE
Space Close: December 27, 2023
Space Close: March 15, 2024
Distribution Date: January 31, 2024
Distribution Date: April 15, 2024
IS LUXURY only accepts advertisements in high-resolution. All crop marks should be outside the bleed area. All files must be CMYK, Spot colors or RGB will be automatically converted by IS LUXURY. We cannot be responsible for color shifts that take place in ads that are not supplied as CMYK. A verified SWOP 3 color proof should be submitted for any color sensitive ads. We cannot guarantee SWOP standard color matching with a non contact grade proof. If a proof is not supplied, we cannot assume liability for color shifts, omissions, misprints, or font defaults. If you have any questions, please call us for specifications prior to submitting your file. An email notification will be sent from your IS LUXURY Account Coordinator indicating that your ad is due. Use the link provided in the email to submit your ad. All email notifications will be sent prior to the ad materials deadline. Please call your Account Coordinator with questions. Note: Each email notification link is unique to the month the ad is scheduled to run. You will receive an email notification for each individual advertisement scheduled to run. If you need IS LUXURY to design your ad or require any sort of file or design assistance, please contact your Account Coordinator. Also, please contact your Account Coordinator if you would like to pick up an ad that ran previously. The proof should be sent to the attention of your Account Coordinator. Note: All media is non-returnable unless requested for in advance with a FedEx account number.
25
AD SIZE
WIDTH
HEIGHT
SPREAD (BLEED)
18.25”
11”
SPREAD (TRIM SIZE)
18”
10.75”
SPREAD (LIVE AREA)
17.5”
10.25”
Spread ads must be submitted as a 2-page PDF, with page one as the left-hand page and page two as the right-hand page. Spread gutter allowance: No type should appear within a .25” gutter area on either side of the center of a spread.
FULL PAGE (BLEED)
9.25”
11”
FULL PAGE (TRIM SIZE)
9”
10.75”
FULL PAGE (LIVE AREA)
8.5”
10.25”
9”
.25” MARGIN .125” BLEED
10.75”
LIVE AREA 8.5” x 10.25”
26
LINDSAY PRESSWOOD DIRECTOR OF STRATEGIC PARTNERSHIPS
702.461.6167 | LINDSAY@ISLUXURY.COM