Creative copywriting

Page 1

creative copywriting laura raistrick


Shimmering, shiny shoes? We got you.

Girl, have we got news for you...

Fila Disruptor II Iridescent “Shimmering, shiny shoes? We got you.” “Fila are giving us just the glitz and glow we’ve been dreaming of with this iridescent disruptor II. The 90’s vibe, chunky profile and lugged sole is ticking all our boxes.” schuh Newsflash “Girl, have we got news for you...” “This news story will keep you a step ahead of the crowd. The sleek silhouette with asymmetric straps is the perfect amount of classy and just a little bit sassy. We love this flat 11cm tall heel.”


Monday 4, 2019

THIS SEASON’S ‘IT’ BOOT - DR. MARTENS Written by Laura Raistrick

Posted in schuh News

Comments 0 Comments

The classic yet simple silhouette makes for the perfect wardrobe staple this autumn winter, seen on celebrities from Gigi Hadid and Hailey Bieber to David Beckham as well as on catwalks. Chunky flatform styles have a utility feel and have proven popular across genders. While the leather, laces and cleated soles make a statement of individual style and unapologetic culture, and the durability is unforgiving to rigorous wear. Kids sizes are perfect for stylish little feet to get that mini me look whilst they’re hard at play! Popular designs of the season include fur lined chelsea boot Leonore; soft leather boot Pascal; platform boots Jadon and Sinclair. Check them out here!

image: @gxsia

Dr Martens, DM’s or Doc’s? The iconic UK born footwear brand boasts nearly 12 decades of individuality since it’s beginning in 1901, when they were designed and worn as a sturdy work-wear boot for the working class. Nearly 60 years later The Griggs family developed their famous Airwair sole technology and branded it ‘with bouncing soles’’. The classic 8 tie1460 was born, named after its launch date 1st April 1960. The 1960s saw a cultural revolution with a rebellious movement in fashion and music, the Dr Marten boot was a symbol of self expression, attitude and empowerment of this time. The versatile, rugged boot has since continued to evolve through the decades with a music culture at the brand’s core.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.