Laureus Sport for Good Foundation Magazine 2013, 1st Edition

Page 1

MARCH 2013

LAUREUS SPORT FOR GOOD SUMMIT AT FC BARCELONA’S CAMP NOU STADIUM

BRITISH PRIME MINISTER DAVID CAMERON

NEW ORLEANS INITIATIVE

Visits Rio de Janeiro

Coach across America starts to train 26 coachs

MIKE HORN

PROJECT VISIT TO BERLIN

Leaders from worldwide projects come together to learn about how they can use sport for social change

Since its creation, Laureus South Africa has helped to improve the lives of over 11,000 young people

Magazine_SA Edition_MASTER_AWARDS.indd 1

A four year trans-navigation of the globe

SOUTH AFRICA FOUNDATION CELEBRATES 10 YEARS

Laureus Ambassador Axel Schulz visits KICK im Boxring, Berlin

ROBERTO CUSTODIO A success story from the Laureussupported Fight for Peace project

22/02/2013 09:09


CONTENTS 3 2

MESSAGE FROM THE CHAIRMAN

CONTENTS

EDWIN MOSES

FOREWORD

19

25 04

Rio is an important development, but our plans for 2013 and beyond will touch every continent as we also intend to accelerate the pace of growth of the Laureus Sport for Good Foundation worldwide. The number of sports-based community projects that Laureus supports passed 100 last year and we are not going to allow our expansion to slow down. One of the highlights of the year was the relaunch of the Laureus Foundation in the United States and its tie-up with the Coach Across America programme, which aims to help 40,000 young people over the next few years.

None of this would be possible without the work of our project leaders and volunteers around the world and without the support of our Founding Patrons, Richemont and Daimler, and Global Partners, Mercedes-Benz and IWC Schaffhausen. I thank them all most sincerely.

BRITISH PRIME MINISTER DAVID CAMERON GLOBAL PARTNER MERCEDES-BENZ LAUREUS SPORT FOR GOOD FOUNDATION GLOBAL SUMMIT Bringing together leaders to discuss how they use sport for social change

14

GLOBAL PARTNER IWC SCHAFFHAUSEN Highlights from the past year

16 EDWIN MOSES, CHAIRMAN, LAUREUS SPORT FOR GOOD FOUNDATION

26

37

ROBERTO CUSTODIO A success story from the Fight for Peace project

LAUREUS YES PROGRAMME

28

SOUTH AFRICA FOUNDATION Celebrates 10 years of improving the lives of young people

30

38

32

40

LAUREUS FOUNDATION RESEARCH New research that is changing the face of sport for development across the world

42

LONDON TO CHAMPAGNE A fundraising bike ride

43

LAUREUS EVENTS 2013 Get Involved & Fundraise

44

FOUNDATION MAP Highlighting Laureus-supported projects across the globe

NEW ORLEANS INITIATIVE Coach across America starts training 26 new coaches

LAUREUS FONDAZIONE ITALIA ONLUS Highlights from the past year

MIKE HORN A four year trans-navigation of the globe

LAUREUS FRATERNITY CUP Bringing children together from around the world to play football

Youth Empowerment through Sport

Highlights from the past year

10

SPIRIT OF SPORT A Laureus TV programme that now reaches over 100 countries worldwide

Visits Rio de Janeiro

08

For me the Laureus Global Summit at FC Barcelona’s Camp Nou stadium in November was also memorable. Staged with the help of the Laureus Foundation in Spain, project leaders from around the world joined together with Academy Members to take part in workshops and share their experiences and expertise. Yet another example of the Laureus network flourishing.

FUNDACIÓN LAUREUS ESPAÑA

PROJECT VISIT TO BERLIN Laureus Ambassador Axel Schulz visits KICK im Boxring, Berlin

Highlights from the past year

The year 2013 promises to be highly significant for Laureus as we stage the Laureus World Sports Awards in the Southern Hemisphere for the first time. In this edition of the Laureus Magazine you can read about an emotional visit we made to New Orleans, seven years on from Hurricane Katrina, as part of this initiative.

34

An Argentine training programme

22

Rio de Janeiro will be at the centre of the sporting world over the next few years as it builds up to the 2014 FIFA World CupTM and the 2016 Olympic and Paralympic Games and it is fitting that we are able to take the Awards Ceremony there for the next two years.

PEACEPLAYERS INTERNATIONAL

46

FOUNDATION DIRECTORY Contacts for all the Laureus National Foundations

47

LAUREUS AMBASSADORS

As you turn these pages, I hope, like me, you will be amazed at the sheer breadth of the work of Laureus, which now reaches 34 countries. These are impressive numbers, but we never lose sight of the fact that every child we help is an individual.

MEMBERS OF THE LAUREUS WORLD SPORTS ACADEMY Giacomo Agostini Motorcycling, Marcus Allen American Football, Franz Beckenbauer Football, Boris Becker Tennis, Ian Botham Cricket, Sergey Bubka Athletics, Bobby Charlton Football, Sebastian Coe Athletics, Nadia Comaneci Gymnastics, Yaping Deng Table tennis, Marcel Desailly Football, Kapil Dev Cricket, Mick Doohan Motorcycling, David Douillet Judo, Emerson Fittipaldi Motor Racing, Sean Fitzpatrick Rugby (Deputy Chairman), Dawn Fraser Swimming, Cathy Freeman Athletics, Tanni Grey-Thompson Paralympic Athletics, Marvelous Marvin Hagler Boxing, Mika Häkkinen Motor Racing, Tony Hawk Skateboarding, Mike Horn Adventurer, Miguel Indurain Cycling, Michael Johnson Athletics, Kip Keino Athletics, Franz Klammer Skiing, Dan Marino American Football, Edwin Moses Athletics (Chairman), Nawal El Moutawakel Athletics, Robby Naish Windsurfing/Kiteboarding, Ilie Nastase Tennis, Martina Navratilova Tennis, Alexey Nemov Gymnastics, Jack Nicklaus Golf, Gary Player Golf, Morné du Plessis Rugby, Hugo Porta Rugby, Steve Redgrave Rowing, Vivian Richards Cricket, Monica Seles Tennis, Mark Spitz Swimming, Daley Thompson Athletics, Alberto Tomba Skiing, Steve Waugh Cricket, Katarina Witt Figure Skating. FRONT COVER: RICARDO BELIEL / BRAZILPHOTOS

Magazine_SA Edition_MASTER_AWARDS.indd 2-3

THE LAUREUS WORLD SPORTS AWARDS COME TO RIO DE JANEIRO 22/02/2013 09:09


BRITISH PRIME MINISTER VISITS RIO DE JANEIRO 5 4

BRITISH PRIME MINISTER

DAVID CAMERON vISITS RIO DE jANEIRO

British Prime Minister David Cameron and the Governor of Rio de Janeiro, Sérgio Cabral complete Host City handover of the Laureus World Sports Awards from London to Rio de Janeiro. On an official Government visit to Brazil in September, Mr Cameron presented a special edition Laureus Statuette to Sérgio Cabral, Governor of the State of Rio de Janeiro, at the Palacio da Cidade, as Rio geared up to stage the Laureus Awards Ceremony in 2013 and 2014. Mr Cameron said: “Hosting the Laureus World Sports Awards in London was the perfect way to kick off an unforgettable year of sport for Britain. Now it’s Rio’s turn.

“These Awards celebrate the very best in sporting achievement but behind that, and even more importantly, is Laureus’ commitment to use sport to leave a lasting legacy for young people around the world. I am delighted to now be handing over the baton to Rio, as it looks forward to what promises to be an incredible few years of sport.”

DAVID CAMERON TOOK TIME OUT TO MEET YOUNGSTERS FROM LAUREUS-SUPPORTED LUTA PELA PAZ ON HIS VISIT

Later, with Laureus World Sports Academy Chairman Edwin Moses and fellow Academy Member Emerson Fittipaldi, he visited the long-established Laureus-supported Luta Pela Paz (Fight for Peace) project in the favela of Complexo da Maré.

LEFT TO RIGHT: BRITISH PRIME MINISTER DAVID CAMERON, LAUREUS AMBASSADOR TEGLA LAROUPE AND LAUREUS ACADEMY MEMBERS HUGO PORTA, NADIA COMENECI, ILIE NASTASE, GIACOMO AGOSTINI, ALBERTO TOMBA, KATARINA WITT

Hosting an event like this, which also has social projects involving sports, will help us create a social legacy we will leave for our population. SÉRGIO CABRAL GOVERNOR OF RIO DE JANEIRO

Accompanied by four British Olympic athletes - gold medal-winning boxers Anthony Joshua and Nicola Adams and judokas Euan Barton and Gemma Gibbons – Mr Cameron arrived at Luta Pela Paz following a short tour through the streets of the local community. At the project he attended training sessions and presentations of boxing, capoeira, judo, taekwondo, luta livre (wrestling) and jiu-jitsu and met pupils from the Luta Pela Paz education classes.

Founder and project leader Luke Dowdney said: “Mr Cameron was very open to listen to our young people telling him of the challenges that they face on a daily basis as well as learning about how Fight for Peace has been working here for the last 12 years, helping and offering opportunities to children and young people.” Mr Cameron actively supported the Laureus World Sports Awards in London in 2012 and hosted a welcome reception at No 10 Downing Street just hours before the Awards Ceremony began at Central Hall, Westminster.

BRITISH PRIME MINISTER DAVID CAMERON HANDS GOVERNOR OF RIO SÉRGIO CABRAL THE LAUREUS STATUETTE AS THE AWARDS PASS FROM LONDON TO THEIR NEW BRAZILIAN HOME FOR 2013

Magazine_SA Edition_MASTER_AWARDS.indd 4-5

22/02/2013 09:10


Sport needs role models. Mercedes-Benz is a proud Global Partner of the Laureus Sport for Good Foundation. With over 140 projects in local communities, Mercedes-Benz and the Laureus Sport for Good Foundation use sport to inspire young people and to give them better prospects for their future. We have on our team some of the greatest living sports legends such as Mika Häkkinen, Boris Becker and Franz Beckenbauer, who are passionate about their commitment to help. Since 2000, Mercedes-Benz and the Laureus Sport for Good Foundation have made long-term improvements to the lives of millions of young people – and the work goes on.

PRIME MINISTER OF THE UK DAVID CAMERON VISITS THE LAUREUS-SUPPORTED LUTA PELA PAZ PROJECT IN THE FAVELA OF COMPLEXO DA MARÉ

OFFERING OPPORTUNITIES Fight for Peace has been working here for the last 12 years, helping and offering opportunities to children and young people. LUKE DOWDNEY FOUNDER, LUTA PELA PAZ

At the reception, Mr Cameron also announced the launch of the ‘This is GREAT Britain’ Facebook campaign which emphasised all the good things about the country today. Throughout 2012, partners of the campaign were guest editors of the Facebook Hub, a role which Laureus undertook for a week. Before he became Prime Minister, in 2009 Mr Cameron teamed up with Laureus World Sports Academy

Member Daley Thompson for the final day of the Laureus Manchester-London cycle ride which drew attention to the growing problems of gun and knife crime in the United Kingdom. A keen cyclist, Mr Cameron joined Daley on his visit to the London Active Communities Urban Stars project at Lillian Bayliss Old School in Kennington along with Laureus Academy Members Boris Becker, Gary Player, Hugo Porta and Steve Waugh.

Fuel consumption urban/extra-urban/combined: 8.4–4.2/5.1–3.2/6.4–3.6 l/100 km; combined CO₂ emissions: 148–92 g/km. Efficiency class: C–A+. Figures do not relate to the specific emissions or fuel consumption of any individual vehicle, do not form part of any offer and are intended solely to aid comparison between different types of vehicle. The vehicle shown features optional equipment. Provider: Daimler AG, Mercedesstraße 137, 70327 Stuttgart

Magazine_SA Edition_MASTER_AWARDS.indd 6-7

210x297W176RoleModelsLaureus_v2_engl.indd 1

22/02/2013 09:10 04.02.13 14:30


GLOBAL PARTNER REPORT 9 8

GLOBAL PARTNER - MERCEDES-BENZ In total 20 pre-split spots, presented by Mercedes-Benz, were shown on TV before and during the Wladimir Klischko v Manusz Wach fight, so that a very prominent environment was used to tell the public about the Laureus Sport for Good Foundation and its work.

GLOBAL PARTNER

REPORT mERcEDES-BENZ

Mercedes-Benz has been proud to be a Global Partner of the Laureus Sport for Good Foundation since it was created in 2000. Together we have made long-term improvements to the lives of more than one-and-a-half million young people – and the work goes on. Harald Schuff, CEO of Mercedes-Benz Sales Germany and Chairman of the Laureus Sport for Good Foundation Germany, said: “We are very pleased that the first Laureus Sport for Good Weekend has received such a positive response. For me, I am so pleased about the donation success we’ve had.”

ONE OF THE 1960’S MERCEDES-BENZ SL PAGODAS

One of the highlights of 2012 came in September when Mercedes-Benz Germany and some of its dealers supported the very first Laureus Sport for Good Weekend in Munich, which included a sports camp, a celebrity golf tournament and a charity gala with auctions, donations and a raffle to help raise funds for the Laureus Sport for Good Foundation Germany and Austria. The auction alone produced €240,000 from the sale of two restored MercedesBenz SL pagodas from the 1960’s, which contributed to an incredible €1.5 million raised for Laureus projects in Germany and Austria during the year.

The restoration of the SL pagodas is a project of Mercedes-Benz apprentices in two dealerships in Germany. They are buying old SL pagodas and with the help of an expert they are restoring them to their original style and specification. In addition Mercedes-Benz donated more auction items which raised another €56,500 for the German Laureus Foundation, such as participation in the Mille Miglia (€30,000) and many more.

In November and December 2012 Mercedes-Benz initiated a Laureus Sport for Good campaign with the support of Laureus Ambassador Wladimir Klitschko and media partner RTL. In a pre-split TV spot a participant from the German Laureus-supported project ‘KICK im Boxring’ joined Wladimir to promote the mission of the Laureus Sport for Good Foundation: using sport as a tool for social change.

To get sustainability there has been an online follow-up on different RTL internet channels, such as RTLnow. de, sport.de and RTL.de until midDecember. On different internet channels, more detailed information about Laureus was available and especially Laureus Foundation Germany and the ‘KICK im Boxring’ project. An impressive €31,000 was the final sum raised for Laureus Sport for Good Foundation Germany from the charity evening at the MercedesCup tennis event in July in Stuttgart. Laureus Academy Member Boris Becker and 300 guests attended the charity evening which included an auction and a raffle.

BOARD MEMBERS AND AMBASSADORS OF THE LAUREUS FOUNDATION GERMANY PRESENTING THE CHEQUE AT THE LAUREUS SPORT FOR GOOD WEEKEND IN MUNICH

LONG-TERM IMPROVEMENTS

We are very pleased that the first Laureus Sport for Good Weekend has received such a positive response. For me, I am so pleased about the donation success we’ve had. HARALD SCHUFF CEO MERCEDES-BENZ SALES GERMANY

EXTRACT OF THE LAUREUS TV SPOT WITH AMBASSADOR WLADIMIR KLITSCHKO AND THE PROJECT PARTICIPANT MOHAMED

Magazine_SA Edition_MASTER_AWARDS.indd 8-9

22/02/2013 09:10


GLOBAL SUMMIT 11 10 Sneh: IMAGE brings able bodied kids and partners them with kids with disabilities allowing them to bond through sport,

LAUREUS SPORT FOR GOOD FOUNDATION

WHY SPORT? WHY YOUR PARTIcULAR SPORT?

SUMMIT

Lewis: Our project is based on taking kids from the townships and integrating them with kids from more affluent areas through cricket. They spend the weekends together, and play together. Not all of them are the best cricketers, but through cricket they learn to better understand each other.

BARcELONA

One of the real highlights of the Laureus calendar in recent years has been the Laureus Sport for Good Foundation Global Summit. In 2012, following a very successful event in London the previous year, the summit journeyed to Barcelona and the home of one of the world’s top football clubs: FC Barcelona. The Summit is a testament to the Laureus goal of strengthening the network of supported projects and offering more than financial help alone. And by bringing leaders from worldwide projects together to learn about how they can use sport for social change, this priceless opportunity to learn from each other is doing just that.

Sneh: Through sport these disabled kids learn that they do have strengths and capabilities within them, which helps make them confident and independent. We had kids come in for their first time with no self-esteem, no confidence, they were battered, broken children, but very soon, before anything else, what moves them on is new confidence, and that comes from sport. WHAT cHALLENGES DO YOU FAcE?

But people who had tried to do this before us fell short. They gave the kids scholarships to top schools but these youngsters from the townships would find it difficult to integrate with the kids there and felt as though they stuck out. What we do is help them socialise with kids from more affluent backgrounds and so when our kids get into top schools, they already understand other kids from different backgrounds.

Lewis: A main aim of ours is to help secure scholarships and bursaries for our participants from the townships.

FROM LEFT TO RIGHT: LAUREUS ACADEMY MEMBERS MARVELOUS MARVIN HAGLER, MORNÉ DU PLESSIS, FC BARCELONA VICE-PRESIDENT CARLES VILARRUBÍ AND LAUREUS ACADEMY MEMBER HUGO PORTA.

At the event, Laureus took the opportunity to talk to leaders based as far apart as Nairobi to Zurich to learn what their main challenges, hopes and goals are by using sport for social change. Answering the questions were Lewis from the Johannesburg Cubs project and Sneh from India’s IMAGE project, SO WHAT IS YOUR PROjEcT ALL ABOUT?

Lewis: Johannesburg Cubs is a cricket project, working in the townships of Jo’burg. We work with a lot of orphans: Aids orphans, children of murdered parents, and we try to better their lives.

LAUREUS ACADEMY MEMBER MARVELOUS MARVIN HAGLER IS INTRODUCED TO SITTING VOLLEYBALL

PHOTO CAPTION NEEDED

MEMBERS OF THE LAUREUS FAMILY ARE WELCOMED BY FC BARCELONA PITCH-SIDE AT THE CAMP NOU. TOP LEFT TO RIGHT: MARK SPITZ, FC BARCELONA VICE-PRESIDENT CARLES VILARRUBÍ AND HUGO PORTA. BOTTOM LEFT TO RIGHT: EDWIN MOSES, MARVELOUS MARVIN HAGLER, FC BARCELONA PRESIDENT SANDRO ROSELL, TANNI GREY-THOMPSON, FUNDACIÓN LAUREUS ESPAÑA PRESIDENT GABRIEL MASFURROLL AND MIGUEL INDURAIN

Magazine_SA Edition_MASTER_AWARDS.indd 10-11

22/02/2013 09:10


GLOBAL SUMMIT 13 LAUREUS VICE CHAIR, SEAN FITZPATRICK AND ACADEMY MEMBER MARVELOUS MARVIN HAGLER AT THE SPORT FOR GOOD SUMMIT 2012 IN BARCELONA

BY SEAN FITZPATRICK vIcE-cHAIR LAUREUS SPORT FOR GOOD FOUNDATION

Anybody who wants to get a snapshot of Laureus in action should have been with me at the Laureus Sport for Good Foundation Global Summit in Barcelona. I guess we overuse words like ‘global’ and ‘great’ in our daily life, but that was what it was like at FC Barcelona’s Camp Nou stadium in November. LAUREUS ACADEMY MEMBER MIGUEL INDURAIN TRIES HIS HAND AT SOME BASKETBALL EXERCISES AT THE LAUREUS SUMMIT

HOPES & GOALS Sneh: The adult mindset [in India] is that the disabled are just worthless and these perceptions need to change if we want kids to take part we need the support of the community and parents. But in the past we have had a number of schools pull out when parents discover their kids are spending time with disabled kids. HOW DOES BEING PART OF THE LAUREUS FAmILY HELP YOUR PROjEcT?

Lewis: I started Jo’burg Cubs by myself and it just grew and grew and it became too big for me to support alone.

Magazine_SA Edition_MASTER_AWARDS.indd 12-13

With Laureus support, we have really managed to grow further in terms of trainers, coaches and the numbers we can now help, not to mention feed and clothe. We can also provide transport for the kids taking part in the project. Sneh: IMAGE wouldn’t exist if it weren’t for Laureus support. When we initially started, some donors were upset we were running this kind of project [with kids with disabilities] and there was pressure to shut it down, so without Laureus, it wouldn’t have existed.

AND HOW HAS THE SUmmIT HELPED?

Lewis: I found it very interesting and I’ve been able to meet people with similar projects and find out we have a lot in common to share. But what I’ve learnt is that there are also different ways to do things, and hopefully I can share this with people back home. Sneh: I think in particular the workshops are extremely useful. These have taken us through things to do and think about. This kind of information from experts is invaluable.

There were project leaders from 34 countries, all bringing their own special stories of how Laureus works in their own part of the world. It was fascinating. And though I have had the pleasure of visiting Laureus projects on four continents, I still found it an eye-opener to see such a unique gathering of so many people who are so passionate about what sport can do in so many different kinds of communities. My most memorable moment, without doubt, was watching Rwanda’s Paralympic star Dominique Bizimana, who lost his legs in the civil war there, captivate a large group of these project leaders with a display of his sitting volleyball skills. At the time I was being dragged into a game of basketball along with Morné du Plessis and Hugo Porta, but we all had

to stop to watch this amazing man in action. Then he got some of the project leaders to try it and our admiration for what he could do increased by about one thousand per cent. The objective of the Summit was to strengthen the global network of Laureus projects by allowing them the chance to share ideas, knowledge and good practice with one another. And my goodness that worked. Many of the project leaders told me how much they had received from the Summit and how it would make so much difference to their lives now. Well, believe me, I came away thinking exactly the same, with even more determination to work harder to support great enthusiasts like that.

22/02/2013 09:10


GLOBAL PARTNER REPORT 15 14

GLOBAL PARTNER - IWC SCHAFFHAUSEN A HOST OF LAUREUS ACADEMY LEGENDS WERE PRESENT AT THE LAUREUS CHARITY NIGHT

GLOBAL PARTNER

REPORT IWc ScHAFFHAUSEN

The increasing and powerful impact of the Laureus Sport for Good Foundation is a source of pride for IWC Schaffhausen. As a Global Partner of this unique worldwide social force we not only provide financial support but also advance the idea by means of our own activities. Seeing our combined efforts achieve lasting improvements to the lives of children in need is one of the most important ways in which we fulfil our philosophy of Corporate Social Responsibility. In a tradition that goes back to 2006, IWC Schaffhausen has created for the seventh time a limited special edition watch for the benefit of the Laureus Sport for Good Foundation.

In its characteristic shade of blue, the Portuguese Yacht Club Chronograph Edition Laureus Sport for Good Foundation in stainless steel is limited to 1,000 watches. The design engraved on the back of the watch results from a children’s drawing competition within the Laureussupported projects around the world.

We are proud to present another watch that mirrors the passion of Laureus and the powerful effect sport can add to all our lives. GEORGES KERN CEO, IWC SCHAFFHAUSEN “We are proud to present another watch that mirrors the passion of Laureus and the powerful effect sport can add to all our lives”, said Georges Kern, CEO of IWC Schaffhausen. “The engraving is a reminder that a portion of the proceeds from sales will help disadvantaged children around the world.”

THE PORTUGUESE YACHT CLUB CHRONOGRAPH EDITION “LAUREUS SPORT FOR GOOD FOUNDATION.” THIS BACK ENGRAVING IS BASED ON A DRAWING BY 12-YEAR-OLD HAKKINI HASANGA SANDUMAL DE SILVA. IT IS A REMINDER THAT PART OF THE PROCEEDS OF THE SALE OF THE WATCH GO TO HELP CHILDREN ALL OVER THE WORLD.

Magazine_SA Edition_MASTER_AWARDS.indd 14-15

Supported by IWC Schaffhausen, and in the presence of Laureus Sport for Good Foundation Chairman Edwin Moses, Laureus Switzerland staged the sixth Laureus Charity Night in Zurich in November. Now a major social event, it was attended by 600 guests from sporting, business and political circles, all keen to show their solidarity with disadvantaged children in Switzerland.

A UNIQUE SOCIAL FORCE With their generous commitment a record donation of CHF 444,000 (€360,000) was collected, which will go in full towards the Foundation’s projects.

Cycling for a good cause: IWC Schaffhausen sent three teams including CEO Georges Kern to compete in the fourth Tortour non-stop-bike-race in Switzerland, whose Charity Partner is Laureus Switzerland.

Prizes at the benefit auction included a trip to the 2013 Laureus World Sports Awards in Rio de Janeiro, a sailing cruise with explorer and adventurer, Mike Horn and a unique IWC Pilot’s watch Spitfire Perpetual Calendar Laureus Charity Night in platinum.

The team Laureus 1 ended up being victorious in the six-person team category. “This race which lasts several days provides not only an unbeatable platform to attract more attention to Laureus”, said CEO Georges Kern, “it also generates financial resources for the funding of our various projects.”

The number of guests and the record donations speak for themselves and IWC Schaffhausen is very pleased that disadvantaged children in Switzerland are receiving the benefits.

THE LAUREUS TEAM WITH IWC CEO GEORGES KERN AND THE SWISS ATHLETES NINO SCHURTER AND RONNIE SCHILDKNECHT PEDAL FOR A GOOD CAUSE AT THE TORTOUR 2012

22/02/2013 09:10


SUCCESS STORY 17 16

FIGHT FOR PEACE

I love coaching. For me, it is passing on what you have learnt and that is a great joy, especially passing on to the young people in the maré community here.

ROBERTO CUSTODIO SUccESS STORY

Speaking to Laureus from the Rio base of the Fight for Peace project, Roberto Custodio shares his experience.

He was just 13 when his father was murdered. He had never imagined such a thing would happen to the man he loved so much. And amid thoughts of revenge, anger and hopelessness, he faced not only the end of his father’s life, but the possibility of throwing his own away as well.

One of the younger members of the Brazilian national boxing team, the fighter from Rio was overlooked in place of a more experienced pair of hands. “It was tricky and it would have been great,” he says, “but I look forward to doing a good job and fighting for a place in Rio 2016.”

“It was pretty much at the time my father was killed that I joined Fight for Peace (FFP). It was crucial in changing my way of thinking.”

It’s the kind of modest strength and ambition that has seen him triumph over far greater adversity to become the admired figure he is in his community today.

I was only thinking about vengeance, but the Fight for Peace project was there to stop me. This devastating event was 12 years ago now. But since that dark time, Roberto Custodio, a native of the Maré favelas in Rio de Janeiro, has emerged as one of his country’s most promising boxers, only missing out on a place at this year’s London Games by the slightest of margins.

The Laureus-supported Fight for Peace project in Rio uses boxing and martial arts training to help vulnerable young people, as Roberto once was, to find new direction and purpose in life. The project has a sister initiative in east London with the same goals. Now aged 25, Roberto has traveled from country to country with the Brazilian national team. And, though based with them in Sao Paulo, it is of testament to his character and love for his community that he remains a coach to those in Maré looking for someone to rely on, as he once needed himself.

He says: “I love coaching. For me, it is passing on what you have learnt and that is a great joy, especially passing on to the young people in the Maré community here.” And he sees first-hand that despite the problems Rio still faces, the work of FFP is making a remarkable difference to lives here in Maré.

ROBERTO WITH HIS DAUGHTER RILLARY

Roberto’s childhood home was the Maré favelas of Rio de Janeiro. Here, faced with growing up without his father, he battled with thoughts of seeking revenge against those who had murdered him. However, it turned out to be a boxing project, recently set up in Maré, which helped convince him otherwise. Speaking to Laureus from the Rio base of the FFP project, Roberto says: “I was only thinking about vengeance, but the project was there to stop me. I came to realise that by taking revenge it would make it even worse. I would have had revenge, but life for my family, and any family I might have in the future, would be even worse. That’s why I threw myself into sport.”

ROBERTO IN TRAINING AT LAUREUS-SUPPORTED PROJECT FIGHT FOR PEACE, RIO. PHOTOGRAPH BY BEN MOLDENHAUER

Magazine_SA Edition_MASTER_AWARDS.indd 16-17

22/02/2013 09:10


PEACEPLAYERS INTERNATIONAL 19

“I have seen so many young people in this community totally lost, without any idea of what to do. Now FFP is an option for them, people are getting better access to jobs where once only trafficking was an option for them. In Maré now, I see a big difference since FFP arrived, young people’s perspectives are being changed through sport.”

“She is like me when I was a kid, always running around. I see myself in her and that’s cool.”

As Roberto says these words, a young voice interrupts him and another reason as to why he feels so passionately about the young people of his community becomes clear. It is his daughter. She is named Rillary (pronounced Hillary) and he reveals she will be celebrating her fourth birthday in just a few days.

“I’m so glad I took that decision …

With a little girl of his own, the product of a marriage that is now in its eighth year, it is hard not to reflect back to the decision Roberto made 12 years ago. The decision to fight for peace, not revenge.

“Now I can say ‘I won’. I can say ‘I’m the winner’.”

A NEW DIRECTION

In maré now, I see a big difference since Fight for Peace arrived, young people’s perspectives are being changed through sport.

PEACEPLAYERS INTERNATIONAL AND LAUREUS HAVE BEEN WORKING TOGETHER IN CREATING A CURRICULUM THAT PROJECTS AROUND THE WORLD CAN BENEFIT FROM

PEACEPLAYERS INTERNATIONAL ARGENTINA TRAINING PROGRAmmE

Over five days, the projects were offered support conducting needs assessments regarding their work, training in using sport to promote peace and leadership, and development advice in how the projects can use this new knowledge in practice with young people. LUTA PELA PAZ OPERATES IN BOTH RIO AND EAST LONDON, WHERE IT IS KNOWN IN ITS ENGLISH TRANSLATION AS FIGHT FOR PEACE

Magazine_SA Edition_MASTER_AWARDS.indd 18-19

In September 2012, Laureus and strategic partner PeacePlayers International (PPI) began a new threeyear project to help deliver training services to projects from throughout the Laureus Global network. The first area to benefit from the new peace and leadership curriculum was Latin America and it will be delivered in collaboration with the Laureus Foundation Argentina. Benefitting from this first rollout of training services were a mix of Laureus projects in Argentina and Brazil. In Argentina these were: Virreyes Hockey, Unión y Armistad de San Isidro, A Ganar and Club Atletico Platense, while in Brazil the Instituto Passe de Magico was also taking part. Using the curriculum previously developed by PPI and Laureus, the

projects were helped to develop their own so that it was particularly suited to their individual areas and work. Over five days, the projects were offered support conducting needs assessments regarding their work, training in using sport to promote peace and leadership, and development advice in how the projects can use this new knowledge in practice with young people. The work being done here is a perfect example of how being a member of the Laureus network means being a part of a true global family of learning.

22/02/2013 09:10


Joy is the best thing in the world, and in Rio de Janeiro it is already part of the landscape. The place that created Bossa Nova, revealed Samba, and globalized Carnival. No other state is so present in music and images; no other state was blessed with such friendly and smiling people. Rio is truly a state of mind. And the city enters a new decade attracting even more happiness, by hosting major sports events: the Confederations Cup, the Judo World Championship, the LPGA Brasil Cup, the 2014 FIFA World Cup™, and the 2016 Olympic and Paralympic Games. This year it will have the honor of hosting the Laureus World Sports Awards, which besides promoting sport as a means of improving society, celebrates the outstanding athletes of the year.

Makes the world and your wrist a better place.

“It’s as simple as that?” Portuguese Yacht Club Chronograph Edition Laureus Sports for Good Foundation Ref. 3902: Meet a watch that’s just a little bit better than the rest. Because proceeds from its sale go to the Laureus Sport for Good Foundation and open up new opportunities for disadvantaged children. And that’s not all: its classically sportive design will bring a smile not only on their faces but also to that of its owner. IWC. Engineered for men.

RIO DE JANEIRO. Brazil’s trademark. marcaRJ.com.br

Magazine_SA Edition_MASTER_AWARDS.indd 20-21 8433_An Alegria_Laureus_21x29,7.indd 1

1/14/13 2:42 PM

P942_P3F_210x297_p_img_ZS_4c_en.indd 1

Limited edition of 1000 pieces in stainless steel | Mechanical chronograph movement | Self-winding | 68-hour power reserve when fully wound | Date display | Stopwatch function with hours, minutes and seconds | Special back engraving (figure) | Waterresistant 6 bar | Diameter 45.4 mm

22/02/2013 09:10 06.02.13 16:03


FUNDACIÓN LAUREUS ESPAÑA 23 22

We are proud to have developed four projects in our country, through which we are promoting social change through sport.

FUNDACIÓN LAUREUS

ESPAÑA HIGHLIGHTS FROm 2012

Hosting the Laureus Sport for Good Foundation Global Summit at FC Barcelona in November was an unforgettable moment for the Fundación Laureus España in 2012, but just one of many highlights during the year.

GABRIEL MASFURROLL, CHAIRMAN OF FUNDACIÓN LAUREUS ESPAÑA

Fundación Laureus España also supports ‘Young Athletes’, a Special Olympics project, through which three to four-year-old disabled children are introduced to sport and physical exercise, and ‘I Have a Dream’ where Laureus supports four Spanish athletes with everything necessary to continue their personal training, sports and academic development at an American university.

Gabriel Masfurroll, Chairman of Fundación Laureus España, said: “We are proud to have developed four projects in our country, through which we are promoting social change through sport. Due to the economic situation in Spain, a lot of good programmes are disappearing and a lot of good people are being neglected. We are trying to find the support to make sure this does not happen.”

GABRIEL MASFURROLL CHAIRMAN, FUNDACIÓN LAUREUS ESPAÑA GABRIEL MASFURROLL (FAR RIGHT) AND LAUREUS ACADEMY MEMBER MIGUEL INDURAIN (CENTRE) PRESENT FC BARCELONA STARS LIONEL MESSI, CARLOS PUYOL AND ERIC ABIDAL WITH THE LAUREUS WORLD TEAM OF THE YEAR AWARD FOR FC BARCELONA

A tour of every project in Spain which has been awarded a ‘For Our Heroes’ grant, gave the Foundation the opportunity to travel throughout the country and meet some incredible people who are using sport to improve the lives of young people. For Our Heroes is a project devised by Fundación Alex, by which Laureus looks at the best sports for development programmes across Spain and, with the help of an independent jury of sports players and personalities, decides which to award funds to.

Another highlight came in May, when Laureus Spain teamed up with the Madrid Tennis Federation to unveil the ‘Cross the Net’ project at the Mutua Madrid Masters with Laureus Academy Members Nadia Comaneci and Miguel Indurain and Spanish tennis legends Carlos Moya and Miguel Santana. The programme gives training to boys and girls from deprived areas of Madrid to help them become instructors. Once qualified, they then move to tennis clubs and associations where they become coaches.

THE LAUREUS-SUPPORTED ‘CROSS THE NET’ PROJECT

Magazine_SA Edition_MASTER_AWARDS.indd 22-23

22/02/2013 09:10


25

LAUREUS

THE SPIRIT OF SPORT Tv PROGRAmmE

‘The Spirit of Sport’ TV programme, which showcases the work of Laureus in an exciting and innovative format, is now reaching more than 100 countries and attracting over 20 million viewers each month.

TEAM ‘AIXEC’ (CATALAN FOR ‘RISE UP’) IS ONE OF THE “FOR OUR HEROES” PROJECTS. IT PROMOTES SPORTS AMONG PEOPLE WITH DISABILITIES IN SPAIN

SHARING KNOWLEDGE The highly successful Laureus Global Summit at Camp Nou was made possible by the work of Laureus Spain and particularly Gabriel Masfurroll in his position as Vice-Chairman of the FC Barcelona Foundation. He said: “It was very important for me personally to see how these two institutions that I know so well and have a lot in common, worked together and shared their values.

Magazine_SA Edition_MASTER_AWARDS.indd 24-25

We were proud and honoured to have hosted the Laureus Summit, since we had the opportunity to show what this amazing city and country can offer. At the same time, having people from all over the world sharing their knowledge was an unbelievable experience for us. After the Summit, we could all see the value of being part of such an amazing organisation like Laureus.”

Having people from all over the world sharing their knowledge was an unbelievable experience for us. GABRIEL MASFURROLL CHAIRMAN, FUNDACIÓN LAUREUS ESPAÑA

‘The Spirit of Sport’ reflects the world of Laureus with each episode featuring current sporting events, activities of the the Laureus Academy Members and exclusive interviews with top sportsmen and sportswomen as well as updates on the ongoing work of the Laureus Sport for Good Foundation and the Laureus World Sports Awards.

Global Summit at FC Barcelona which included major interviews with Academy Members Mark Spitz, Miguel Indurain and Tanni Grey-Thompson as well as Sandro Rosell, President of FC Barcelona, on the pitch at the famous Camp Nou stadium in which he talked about the co-operation between the football club and Laureus in Spain.

In the autumn ‘The Spirit of Sport’ carried coverage of the Laureus

The 30-minute show, which had its first airing in August 2010, is currently

broadcast on ESPN Star Sports, NBC Universal Sports, Supersport, Trace Sports, NTV and Dubai Sports Channel among many others.

FACTS THE SPIRIT OF SPORT Tv PROGRAmmE NOW REAcHES OvER 100 cOUNTRIES AND 20 mILLION vIEWERS EAcH mONTH EAcH EPISODE FEATURES AcTIvITIES OF THE LAUREUS WORLD SPORTS AcADEmY & EXcLUSIvE INTERvIEWS

FROM LEFT TO RIGHT: LAUREUS ACADEMY MEMBERS MARVELOUS MARVIN HAGLER, MORNÉ DU PLESSIS, FC BARCELONA VICE-PRESIDENT CARLES VILARRUBÍ AND LAUREUS ACADEMY MEMBER HUGO PORTA

22/02/2013 09:10


LAUREUS YES PROGRAMME 27 26

LAUREUS YES

PROGRAMME YOUTH EmPOWERmENT THROUGH SPORTS

‘YES’ is the word that has changed the life of Andile Msomi. From the uncertainties of life in the township of Umlazi near Durban, Andile was given a helping hand when she joined the Laureussupported PeacePlayers International project as a grade six pupil at Saphinda Primary School.

ANDILE FACILITATING A SPORTS SESSION AT GREAT COMMISSION UNITED DURING THE LAUREUS YES TRAINING

YES stands for Youth Empowerment through Sports which aims to fill the dearth in young skilled sports leaders by offering life-changing training delivered by high quality coaches in sport for development. The programme takes place in inspiring adventure contexts which challenges the young people’s leadership skills.

THE YES PROGRAMME WAS AN EXCITING DEVELOPMENT FOR LAUREUS SOUTH AFRICA

Ten years on she became a coach at PPI and was selected as one of 11 young people to be enrolled in the first intake of the ground-breaking Laureus YES programme, which trains young people to become role models within their communities. Andile took courses in sports management, radio journalism and IT as well as taking part in team-building adventure activities and in November 2012 became one of the very first to graduate from the programme.

Magazine_SA Edition_MASTER_AWARDS.indd 26-27

Now 22, Andile said: “I knew this was a once in a life time opportunity. I cancelled all my plans, which were to represent my school at the South African National University basketball tournament, to take part. I learnt so much from so many amazing people. It means a lot that PPI saw my potential and decided that I deserved the opportunity to be selected for this programme.”

Andile said: “The experience is irreplaceable. It was everything I hoped it would be and everything I needed. Participating in the activities and just being part of the YES group stimulated a whole lot of emotions: I feared, I cried, I rejoiced, I cared, I laughed, I sympathised and empathised, I admired and I even got a glimpse of parts of me that I never thought I’d ever reach. I even got a chance to overcome my greatest fears - fear of height and deep water.” The Laureus YES programme exists for young people like Andile to gain knowledge and skills that they can share with their communities. It epitomises the essence of Laureus today – the belief that through investing in young people by offering them high quality training we can impact positively on many more communities through the use of sport.

PARTICIPANTS OF THE YES PROGRAMME POSE ON ONE OF THE SKATE-RAMPS AT THE LAUREUS-SUPPORTED INDIGO YOUTH MOVEMENT

POSITIVE SOCIAL CHANGE I learnt so much from so many amazing people. It means a lot that PPI saw my potential and decided that I deserved the opportunity to be selected for this programme.

As Andile says: “I hope the programme will continue to touch lives and to develop young people for the betterment of themselves and the people around them.” Dr Catherine Draper from the Research Unit for Exercise Science and Sports Medicine from the University of Cape Town/Medical Research Council carried out an independent review of the Laureus YES programme and reported:

“YES achieved its intended outcomes. It is evident that this programme impacted participants on both a personal and professional level and the findings of this evaluation indicate the likelihood of positive social change within the projects and communities in which these individuals are based. The overall feedback about the impact of the Laureus YES programme from participants was positive.”

ANDILE MSOMI LAUREUS YES PROGRAMME PARTICIPANT

22/02/2013 09:10


SOUTH AFRICA 10 YEAR CELEBRATIONS 29 28

Yes, it has been a fantastic achievement. We can allow ourselves a few moments to celebrate, but we are already looking forward to the next decade. There is still so much work to do.

SOUTH AFRICA FOUNDATION

CELEBRATES 10 YEARS ImPROvING THE LIvES OF YOUNG PEOPLE

It was billed as a 10th birthday party with a few friends dropping in, but it turned out to be one of the hottest events of the year.

Giants from the world of sport, past, present and future, turned up at the Sports Science Institute at Newlands, Cape Town, to celebrate the first decade of the Laureus Sport for Good Foundation South Africa. With Springbok legend Morné du Plessis as Chairman of Laureus South Africa, it was no surprise that a scrum of rugby personalities, including current players Schalk Burger and Bryan Habana, turned up to show their support.

A highlight was the announcement that Cecil Afrika, one of the most exciting rugby sevens players in the world, is to become a Laureus Ambassador. Cecil said: “My participation in sport has allowed me to experience many different things that I normally would only have dreamed about. I am therefore grateful for this opportunity and I am looking forward to assisting Laureus in their many community development projects.”

MORNÉ DU PLESSIS LAUREUS ACADEMY MEMBER

LAUREUS AMBASSADOR LUCAS RADEBE RECEIVES A HAND-MADE GIFT FROM A YOUNG PROJECT MEMBER

FACT SINcE ITS cREATION, LAUREUS SOUTH AFRIcA HAS HELPED TO ImPROvE THE LIvES OF OvER 11,000 YOUNG PEOPLE

There was an especially joyous moment when the first graduates were presented from the Laureus YES programme, which is training young people to become role models within their communities. Eleven possible leaders were selected from South African projects and have taken part in courses in sports management, radio journalism and IT. Each of the graduates received certificates from Achmat Hassiem, the South African swimmer who was injured in a shark attack and then competed at the 2008 and 2012 Paralympic Games. Morné said: “What happens to a kid once he’s gone through one of our projects, where does he go?

The Laureus YES programme is an opportunity to be accredited as a coach and as a social sports educator and it’s been tremendously effective. I had the opportunity to see two of the graduates in this programme actually present to the Laureus Global Summit meeting in Barcelona about the effectiveness of the programme to a standing ovation.” During the event, Chairman Du Plessis thanked Discovery Health for their stalwart support over the years. He said: “In the early days Discovery Health came to us saying ‘we think this is a fantastic idea and we would like to support you in putting up a local Foundation.’ And so we formed ten years ago and now we are looking towards our next decade.”

CREATING ROLE MODELS LAUREUS AMBASSADOR BABY JAKE MATLALA HAS A MUSICAL TURN AT THE ANNIVERSARY CELEBRATION

Also present with Du Plessis was another Laureus World Sports Academy Member, explorer-adventurer Mike Horn, plus Ambassadors Ernst van Dyk, Baby Jake Matlala, Ryan Sandes, Shaun Pollock, Lucas Radebe, John Robbie and Natalie du Toit. Since its creation, Laureus South Africa, with the support of their Country Patron Discovery Health, has funded sportsbased community projects around the country which have helped to improve the lives of more than 11,000 children. While enjoying the moment, rugby legend Du Plessis was not complacent. He said: “Yes, it has been a fantastic achievement. We can allow ourselves a few moments to celebrate, but we are already looking forward to the next decade. There is still so much work to do.”

PARTICIPANTS OF THE YES PROGRAMME DURING A TRAINING SESSION

Magazine_SA Edition_MASTER_AWARDS.indd 28-29

22/02/2013 09:10


FOUR YEAR TRANS-NAVIGATION OF THE GLOBE 31 30

The group used dugout canoes to navigate the narrow rivers and streams of the Rio Negro tributary, they trekked through the rain forest, swam with pink river dolphins and planted rare guarana trees. “What a beautiful experience, to feel the roots in my hand and to know that these delicate little seedlings will soon grow into powerful trees,” said 20-year-old Shruthi Vijayakumar from New Zealand.

LAUREUS ACADEMY MEMBER

MIKE HORN

A FOUR YEAR TRANS-NAvIGATION OF THE GLOBE

Since May 2008, Laureus World Sports Academy Member Mike Horn has been piloting Pangaea, a revolutionary 35-metre environmentally-friendly ocean-going yacht, on one of the most remarkable voyages of exploration ever undertaken – a fouryear trans-navigation of the globe by sea and land. The main feature of the expedition has been the Young Explorers Programme, in which groups of young people from around the world have joined Pangaea on various stages of the mission. Using his knowledge of 15 years of exploration, Horn’s aim has been to create environmental awareness amongst the young and to give them the chance to experience the beauties of the planet.

It was fitting then that the final leg of the programme took place in the dramatic Amazon Basin in Brazil, the country which will stage the Laureus World Sports Awards in Rio de Janeiro in 2013 and 2014. Horn said: “This has been an unbelievable few years. By working together with young people in unique environments such as the Amazon,

Subsequent investigations of the water using sonar equipment indicated that water levels in some locations were high enough to ultimately threaten indigenous tribes.

LAUREUS ACADEMY MEMBER MIKE HORN, ACCEPTING HIS LAUREUS WORLD SPORTS AWARDS FOR BEST ACTION SPORTSPERSON, 2001

my goal all along has been to tap the world’s most powerful energy source - the younger generation - to work for the planet.

In a workshop the locals showed the Young Explorers how to use natural materials – to make jewellery for instance. To show their gratitude, Mike’s team distributed first-aid kits, water filter systems, school supplies and toys. Then, back in the wilderness, survival training was on the agenda with Mike showing how to fish piranhas. Horn is one of the greatest modernday explorers. Among his exploits have been Latitude Zero, an 18-month circumnavigation of the Earth around the Equator, the Arktos Expedition, a solo circumnavigation of the Arctic Circle lasting 27 months and the

North Pole Winter Expedition, the first ever night expedition to the North Pole, starting from the northern most point of Russia and ending two months later at the North Pole. His Latitude Zero expedition won him the 2001 Laureus World Sports Award for best Action Sportsperson. During the expedition, which was supported by Mercedes-Benz as main sponsor, Horn has implemented ecological and social projects at 12 locations around the globe. Each one of the projects was joined by an international group of young adults between the ages of 15 and 20.

EXPLORE, LEARN, ACT. YOUNG EXPLORERS HAD THE CHANCE TO SWIM WITH PINK RIVER DOLPHINS ON THE TREK

MIKE HORN LAUREUS ACADEMY MEMBER

I hope we have helped to open their eyes to the world so that they will go back to their homes with changed attitudes. My goal all along has been to tap the world’s most powerful energy source – the younger generation – to work for the planet.” Ten Young Explorers from Australia, Brazil, France, Israel, Monaco, New Zealand, South Africa and the United States spent three weeks on Pangaea travelling through one of South America’s many threatened and fascinating regions. Following the motto ‘explore – learn – act’, the young adults experienced and investigated the local environment and took measures to protect it.

LAUREUS ACADEMY MEMBER MIKE HORN TAKES TO THE RAPIDS

Magazine_SA Edition_MASTER_AWARDS.indd 30-31

22/02/2013 09:10


NEW ORLEANS INITIATIVE 33 32 Recent research has suggested that budget cuts in after-school sports programmes have left young Americans three times more at risk of getting involved in unlawful activities. Coach Across America, with the support of Laureus, can help to fill this gap and offer young people a viable alternative through sport to joining a gang, doing drugs or simply staying at home.

NEW ORLEANS

INITIATIVE cOAcH AcROSS AmERIcA

The initiative has been established with the support of Laureus Global Partner Mercedes-Benz USA, which is committing US$1.3 million (€990,000) to the Laureus National Foundation in the United States for the project.

In 2005, the New Orleans Superdome was a haven for the people of the city as Hurricane Katrina battered their homes. LAUREUS ACADEMY MEMBER MARCUS ALLEN GOES HEAD TO HEAD WITH A PROJECT MEMBER

Today’s coaches go beyond the traditional sense of the term ‘coach’. These coaches are also mentors, community organisers and mediators. MONICA SELES, A LAUREUS ACADEMY MEMBER, OFFERS SOME OF HER TENNIS INSIGHT

FACTS THE NEW ORLEANS INITIATIvE WILL START WITH TRAINING AND PLAcING 26 cOAcHES IN 11 LOcAL AFTER-ScHOOL SPORTS PROGRAmmES TO cOmBAT YOUTH cRImE PROvIDING mENTORSHIP TO OvER 40,000 YOUNG PEOPLE AcROSS 125 cOmmUNITIES

Seven years later it became a symbol of hope of a different kind as a group of young people visited the stadium to mark the arrival in the city of the Coach Across America programme, supported by the Laureus Sport for Good Foundation. Coach Across America trains coaches to work in sports-based youth development projects in disadvantaged areas of United States cities. It is hoped ultimately the coaches will provide mentorship to as many as 40,000 young people across 125 communities. Laureus Sport for Good Foundation Chairman Edwin Moses and Laureus Academy Members Marcus Allen, Robby Naish and Monica Seles were in New Orleans to see the concept in action,

MERCEDES-BENZ USA CEO STEVE CANNON (LEFT) WITH ACADEMY MEMBERS ROBBY NAISH AND MARCUS ALLEN

TRAINING 26 NEW COACHES

EDWIN MOSES CHAIRMAN, LAUREUS SPORT FOR GOOD FOUNDATION

meet the coaches and spend time with some of the young people who will benefit. The New Orleans initiative will start with training and placing 26 coaches in 11 local after-school sports programmes to combat youth crime. Moses explained: “Today’s coaches go beyond the traditional sense of the term ‘coach’. These coaches are also mentors, community organisers and mediators. Investing in proper training and offering support for these coaches is vital to sports-based youth development. It’s important for an area such as New Orleans, especially post-Katrina, to have quality coaches helping kids here.”

MERCEDES-BENZ USA IS COMMITTING US$1.3 MILLION (¤990,000) TO THE LAUREUS NATIONAL FOUNDATION IN THE UNITED STATES

Magazine_SA Edition_MASTER_AWARDS.indd 32-33

22/02/2013 09:10


BERLIN PROJECT VISIT 35 34

He was a good sportsman, a boxer, and having thought about how much he had learnt through sport, he wanted to help kids do the same.

PROJECT VISIT TO

BERLIN NEUKOELLN, GERmANY

Like so many of Europe’s great capitals, the tale of Berlin is one of two cities. Though some parts boast great beauty and affluence, other parts suffer from high levels of crime, lack of opportunity and, perhaps most destructively, inter-community tension.

BOXING GREAT AND LAUREUS AMBASSADOR AXEL SCHULZ VISITED THE PROJECT IN OCTOBER 2012

But he suspected that sport alone would never be enough. “He had this idea that there should be cooperation between sports, social work and the police. There was no cooperation back then. And he realised only this could solve these major problems. I was a young police officer than, and I followed in his footsteps.” And his work now, 20 years on from the start of his father’s with KICK, perfectly reflects a new, more considered way of tackling crime.

He explains: “In the past the focus was on repression. I would try to get the criminal and put him in jail. But that’s not enough. It’s important, but not enough. “When you have young people committing crimes you have to ask ‘what can I do to prevent you doing it again? How can I show you that you’re important as a person.’

ECKHARD LAZAI HEAD OF BEHAVIOURAL TRAINING, BERLIN POLICE FORCE

THE KICK IM BOXRING PROJECT IN NEUKOELLN, BERLIN

Neukoelln, in the old East Berlin, is one such area. Based here, offering young people of the area boxing opportunities, is the Laureus-supported KICK im Boxring project. The project, along with several other KICK sports projects in the German capital, brings teachers, social workers and police together to help young people stay away from crime. And it was here, following a visit from Laureus Ambassador and boxing great Axel Schulz in October 2012, that a man who has dedicated so much time and passion into the project spoke about his work and how important the project is to him and, even, his family.

Eckhard Lazai is a Berlin police officer and holds the distinction of being Head of Behavioural Training for the Berlin police force. But what makes his connection to the project so special is not just how he has frequently worked with it since its inception, but that his own father was the man who founded it. He told Laureus at the project base in Neukoelln: “My father was a police officer in Berlin. He was a good sportsman, a boxer, and having thought about how much he had learnt through sport, he wanted to help kids do the same.”

PHOTO CAPTION NEEDED

Magazine_SA Edition_MASTER_AWARDS.indd 34-35

22/02/2013 09:10


37

LAUREUS

FRATERNITY CUP 2012 PARIS, FRANcE

The Fraternity Cup provides one of the most exciting and frenetic weeks of sport in the Laureus calendar.

THE FOCUS OF THE PROJECT IS ON MUCH MORE THAN JUST WINNING, AND HELPS DEVELOP THE YOUNG PARTICIPANTS’ SOCIAL SKILLS

ONE LANGUAGE ...BOXING The kids aren’t here to learn about fighting for themselves, they are learning about what it means to be a team. PHILIP TRAINER, KICK IM BOXRING

Magazine_SA Edition_MASTER_AWARDS.indd 36-37

“But that’s not the work of a police officer. That’s why we forged a network with social workers, school teachers. That is what we do at KICK. “It’s a little family story. And it was very special to work with him.” While at the project visit, a young trainer, just 21 years old, gave us his thoughts on the work at KICK too.

With Laureus World Sports Academy Member and French football legend Marcel Desailly as Patron, the Fraternity Cup, held in Paris, brings children from around the world together to play football and to learn about each other and their different countries. The 2012 Fraternity Cup proved a great success, offering the chance to youngsters from countries as distant as Argentina, Bosnia-Herzegovina, Brazil, France, India, Israel, Madagascar, Morocco, Nepal, Palestine, Romania and Rwanda to take part.

Though football was very much at the heart of the action, the youngsters also enjoyed cultural and artistic workshops where they learned first-hand about what life is like in other countries from their new football friends. At the end they celebrated with a party, alive with traditional song and dance from the various countries taking part. Each participant received a medal to commemorate their visit to Paris.

FACT YOUNGSTERS FROm ARGENTINA, BRAZIL, BOSNIA-HERZEGOvINA, FRANcE, INDIA, ISRAEL, mADAGAScAR, mOROccO, NEPAL, PALESTINE, ROmANIA & RWANDA TAKE PART

The closing of the 2012 Fraternity Cup was made particularly special this year by the presence of Stephane Hessel, who fought in the French Resistance during the Second World War. He was an editor of the Universal Declaration of Human Rights and celebrated his 95th birthday at the event, chatting to the youngsters who had the rare opportunity to hear his experiences.

The final word will go to him. “The kids aren’t here to learn about fighting for themselves, they are learning about what it means to be a team. They are learning about people from different cultures, different nations so they can learn integration. It works because, here, everyone has one language…

Hessel said: “Being here is a wonderful birthday gift. These children come from all across the globe. They are all different from each other and yet they are now connected though personal friendship. I have witnessed a profound fellowship between all these children. This Fraternity Cup is a beautiful sign for the future of humanity.”

“And that language is boxing.” The young man, named Philip, gave a great explanation as to why boxing was such a great tool for bringing young people together with a common purpose at the project.

CHILDREN FROM AROUND THE WORLD CAME TOGETHER TO LEARN ABOUT EACH OTHER’S HOME COUNTRIES

STEPHANE HESSEL WITH YOUNGSTERS FROM THE FRATERNITY CUP 2012

22/02/2013 09:10


LAUREUS FONDAZIONE ITALIA ONLUS 39 38

LAUREUS FONDAZIONE

ITALIA ONLUS HIGHLIGHTS FROm 2012

The activity of the Laureus Sport for Good Foundation in Italy expanded significantly in 2012 with two important new projects being established in Rome and Naples and visits from two legendary sportsmen.

LAUREUS ACADEMY MEMBER MARCEL DESAILLY (TOP RIGHT) VISITED THE LAUREUS ITALY PROJECT TO MARK UNIVERSAL CHILDREN’S DAY

Our task at Laureus is not only to support projects that deal with young people directly, but to build a worldwide network of projects who believe in the same thing and can support each other. MARCEL DESAILLY LAUREUS ACADEMY MEMBER LAUREUS ITALY SAW SIGNIFICANT EXPANSION ACROSS THE COUNTRY IN 2012

First Laureus World Sports Academy Member Mark Spitz, who famously won seven Olympic swimming gold medals in Munich in 1972, joined Italian star Filippo Magnini, two-time 100 metres freestyle world champion, and up-andcoming swimmer Luca Dotti. The new swimming project, which is called A-Roma, will primarily work with a group of ten young people and will not only offer swimming facilities, but instruction from the coaches of the famous Italian swimming club LarusNuoto.

Magazine_SA Edition_MASTER_AWARDS.indd 38-39

A-Roma is a new branch of Laureus Polisportiva, a wide-reaching network of projects that operates across Italy. As well as offering sports facilities, participants at the projects have access to qualified teachers, who promote educational opportunities, and psychologists who ensure the mental well-being of the young people as they progress.

Later in the year it was the turn of Laureus Academy Member and French football legend Marcel Desailly, who marked Universal Children’s Day with a visit to the Network in Naples project, which is helping some of the country’s most vulnerable young people through sport. It is currently working with 250 of the city’s most needy children, aged from six to 17. Marcel said: “Our task at Laureus is not only to support projects that deal with young people directly, but to build a worldwide network of projects who believe in the same thing and can support each other.

MARK SPITZ, A LAUREUS ACADEMY MEMBER, VISITING THE LAUREUS ITALY SWIMMING PROJECT ‘A-ROMA’

EDUCATIONAL OPPORTUNITIES Network in Naples is an example of the excellent work done by Laureus Italy and a good example for the rest of the world.” Ruggero Magnoni, President of Laureus Italy says: “Our goal for 2013 is to calculate the return on investment of the Network in Naples project. Monitoring and evaluating the economic impact for Laureus projects is a substantial element of our work.

The most recent analysis, carried out using methods validated by Milan’s Bocconi University, has shown that our Midnight Basketball project in Milan, for example, offers a return of €5.02 from every single euro invested, in terms of reducing crime, school drop-out rates and problems with health.”

22/02/2013 09:10


RESEARCH 41 40

LAUREUS FOUNDATION

RESEARCH

The past year has seen Laureus produce a range of ground-breaking new research that is changing the face of sport for development across the world. And in doing so, Laureus efforts are actively securing the future of the sport for good movement itself. As Laureus moves further into its second decade, it has never been clearer that evidence of the success being made at Laureus Sport for Good Foundation projects must be documented.

Learning about these successes on project visits and from the stories that are told from throughout the Laureus global network is a source of great joy, but also inspiration for the work that remains to be done.

Over the past 12 years, the Laureus Sport for Good Foundation has helped community projects achieve remarkable things across the globe. Young people are making great strides towards better Aids awareness, communities are engaging in defined conflict resolution work and crime prevention initiatives are making incredible progress through sport to name just a few.

By conducting research aimed at documenting this evidence on paper in concrete terms and figures, further support is being garnered for the sport for good movement from potential partners, governments and other bodies with the power to secure further support for this on-going work.

LAUREUS RESEARCH IS NOW PROVING THE ECONOMIC BENEFIT FOR INVESTMENT IN COMMUNITY SPORTS PROGRAMMES

FACT FOR EvERY ¤1 INvESTED IN SPORTS PROjEcTS cAN REDUcE cOSTS TO SOcIETY BY AN AvERAGE OF ¤5.02 AcROSS THE PROjEcTS PARTIcIPANTS WERE OvER 80% mORE LIKELY TO STAY AWAY FROm GANGS

The Sports Scores report, co-financed by the Laureus Sport for Good Foundation and the Ecorys Research programme, was released in October 2012 and is an extension of the 2011 Laureus Teenage Kicks report. Like its predecessor, the report paints a compelling picture as to how financial investment in sports-based crime prevention projects can actually save government money. Moving on from just the UK focus the Teenage Kicks report maintained, Sport Scores looked at the Sport and Thought and Fight for Peace projects in London, the KICK Im Boxring project in Berlin and the Midnight Basketball project in Milan.

NEW LAUREUS AMBASSADOR ANDRE VILLAS-BOAS HELPED LAUNCH THE URBAN STARS REPORT IN JANUARY 2013

NEW RESEARCH The findings were remarkable, and document the great psychological and social benefits the young people experience at these projects.

Findings show that every €1 invested in these sports projects can reduce costs to society by an average €5.02. These savings come from reducing costs to victims of crime, police and the courts. Following this report was research conducted in partnership with Laureus strategic partner, Active Communities Network. The Urban Stars Research report looked at the effect of three Urban Stars sports projects from across the UK: a football project in London, a boxing project in the West Midlands and a multi-sports programme at the South Gloucestershire/Ashfield Young Offenders institute. The findings were remarkable, and document the great psychological and social benefits the young people experience at these projects.

For example, the London project found 78% of participants had improved confidence. At the West Midlands project, 88% believed they were more likely to help others and at the South Gloucestershire project, 67% were more optimistic about life. Furthermore, across the projects, participants were over 80% more likely to stay away from gangs. The final report of the year was The Impact of Indigenous Community Sports Programs: The Case of Surfing. The report looked at the positive effect surfing can have on young people in the Indigenous communities of Australia. For the full reports, please visit www.laureus.com/publications

KICK IM BOXRING

Magazine_SA Edition_MASTER_AWARDS.indd 40-41

22/02/2013 09:10


42

43

LAUREUS

GET INVOLVED &

LONDON TO CHAMPAGNE

FUNDRAISE Love running? Exhilarated by cycling? Support Laureus by taking part in one of our truly unique fundraising events and use your passion for sport to give children the world over a brighter future.

FUNDRAISING BIKE RIDE

The tumultuous nature of top-flight football means that many managers often find themselves with a few weeks or months between positions. But there aren’t many managers who would use that spare time selflessly raising money for life-enhancing youth sports projects such as those Laureus support. But that is precisely what current Ipswich manager Mick McCarthy did last July for the Laureus Sport for Good Foundation with St. James’s Place Foundation. Mick joined an intrepid group of cyclists, including Laureus Ambassador Michael Vaughan, as they made the 526km journey from London to Champagne in France.

Starting off from the outskirts of London, the group enjoyed some beautiful conditions as they ventured through English countryside before hitting the white cliffs of Dover. And after three days of taking in the French countryside, not to mention a significant number of tea breaks, they arrived at their destination in Reims, the historic home of champagne.

THE RIDE WAS A GREAT OPPORTUNITY FOR PASSIONATE FUND-RAISERS TO SUPPORT THE FOUNDATION ALONGSIDE LAUREUS AMBASSADORS

FACT

THE BIKE RIDE WAS OvER 4 DAYS AND RAISED £272,012 FOR LAUREUS AND THE ST jAmES’S PLAcE FOUNDATION TO SUPPORT THE URBAN STARS mANcHESTER PROjEcT

And having completed his first charity fundraiser for Laureus, Mick explained how deeply he shares the same Sport for Good beliefs.

Magazine_SA Edition_MASTER_AWARDS.indd 42-43

The 2013 calendar is fast developing, for further details visit www.laureus.com/get-involved

LONDON TO cHAmPAGNE A TOTAL OF 526Km

Telling Laureus about how he got involved, Mick said: “I was at Sir Alex Ferguson’s [25th anniversary at Manchester United] dinner and I met [Michael] Vaughan. He told me more about Laureus, I thought it was brilliant and now I’m here and it’s been great, particularly the camaraderie amongst everyone.”

LAUREUS ACADEMY MEMBERS MORNÉ DU PLESSIS AND AMBASSADOR MICHAEL VAUGHAN AT THE ACTIVE COMMUNITIES NETWORK PROJECT, UNITED KINGDOM

LONDON mARATHON: 21 April 2013 LONDON 10K: 27 may 2013 LOIRE vALLEY RIDE: 12-16 june 2013 LAUREUS POLO cUP: 22 june 2013 mIcHAEL vAUGHAN cHARITY BIKE RIDE: 6-17 September 2013 BEEFY’S BIG SRI LANKA WALK: 3-13 November 2013

“There’s no doubt [sport] has a huge effect. We’re all impressed by athletes and this can help. It doesn’t surprise me one bit to see people constantly inspired by sport and sportspeople.”

DIAMOND

TRIATHLON ETON DORNEY

A hardy group of competitors from UK Country Patron PruHealth tackled the inaugural Diamond Triathlon, held at Eton Dorney, venue for the summer’s Olympic rowing event, to raise funds for the Laureus Sport for Good Foundation. Sub-optimal weather conditions for September made for some soggy participants, but fortunately the advantage of a sport that begins with a dip in a tepid lake - wetsuits optional - is that a few drops of rain cannot put any more of a dampener on things. Laureus World Sports Academy Member Daley Thompson, the double Olympic triathlon champion, was on hand for motivation and encouragement and inspired the PruHealth team to put in impressive performances at a range of triathlon distances.

Carly Tyler took first place in the women’s Olympic race in a very speedy 2 hrs 43.16 mins, Andrew Gunn finished 12th in the men’s Olympic race and Nick Read came an impressive seventh in the Novice race. Nick Read, Director of Vitality at PruHealth, said: “A superb event. The weather was not ideal, but we had a blast. As a team we did really well in the various races but the most important thing was that we were able to raise some funds for Laureus.”

“The relationship we have with Laureus is a win-win situation for both organisations and we look forward to many more successful fund-raising events.” Celebrated osteopath Garry Trainer, who works with a number of Laureus Academy Members, kindly donated his time to offer very welcome massages and acupuncture to the triathletes.

This year’s Diamond Triathlon will take place on 8 September. For more information please contact: jane.dougherty@laureus.com

22/02/2013 09:10


WORLDWIDE PROJECTS 45 44

WORLDWIDE

PROJECTS HOST CITIES MONACO, LISBON, BARCELONA, ST PETERSBURG, ABU DHABI, LONDON & RIO DE JANEIRO

PROJECTS SUPPORTED BY THE LAUREUS SPORT FOR GOOD FOUNDATION

AFRIcA 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26.

BUFFALO CITY SOCCER SCHOOL - EAST LONDON, SOUTH AFRICA COACHING FOR HOPE - MALI & BURKINA FASO COMMUNITY BASED AIDS PROGRAMME - KAMPALA, UGANDA DEVELOPMENT OF SPORTS AND RIGHTS FOR PEOPLE WITH DISABILITIES - RWANDA FIGHT WITH INSIGHT - JOHANNESBURG, SOUTH AFRICA GRASSROOT SOCCER - SOUTH AFRICA GREAT COMMISSION UNITED - CAPE TOWN, SOUTH AFRICA GRUPO DESPORTIVO DE MANICA - MANICA, MOZAMBIQUE INDIGO YOUTH MOVEMENT - DURBAN & CAPE TOWN, SOUTH AFRICA INTERNATIONAL INSPIRATION - TANZANIA ISIQALO-WAVES FOR CHANGE - CAPE TOWN, SOUTH AFRICA JOHANNESBURG CUBS - JOHANNESBURG, SOUTH AFRICA KICK4LIFE - LESOTHO LITTLE CHAMPS - CAPE TOWN, SOUTH AFRICA LUNGISANI INDLELA - DURBAN, SOUTH AFRICA MAKOMBA-NDLELA YOUTH MOVEMENT - LIMPOPO, SOUTH AFRICA MATHARE YOUTH SPORTS ASSOCIATION (MYSA) - NAIROBI, KENYA MOVING THE GOALPOSTS - KILIFI, KENYA ORPHANAID AFRICA - GREATER ACCRA, GHANA PEACEPLAYERS INTERNATIONAL - DURBAN, SOUTH AFRICA POLOAFRICA - EASTERN FREE STATE, SOUTH AFRICA RIGHT TO DREAM - GHANA SOWETO SCHOOLS RUGBY PROGRAMME - JOHANNESBURG, SOUTH AFRICA SPORT FOR ALL - JOHANNESBURG, SOUTH AFRICA VUKA RUGBY - CAPE TOWN, SOUTH AFRICA (FORMALLY LEGENDS CUP) HOUT BAY CYCLING CLUB - CAPE TOWN, SOUTH AFRICA

ASIA 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37.

IMAGE - RAJASTHAN, INDIA MAGIC BUS - INDIA OPERATION BREAKTHROUGH - HONG KONG, CHINA PEACEPLAYERS INTERNATIONAL - ISRAEL / PALESTINE TWINNED BASKETBALL PROGRAMME - ISRAEL / PALESTINE SEENIGAMA SPORT FOR LIFE PROJECT - SEENIGAMA, SRI LANKA SPECIAL OLYMPICS - CHINA SPIRIT OF SOCCER - CAMBODIA SPIRIT OF SOCCER - IRAQ SPIRIT OF SOCCER - LAOS UNITY THROUGH SPORT PROJECT - MANKULUM, SRI LANKA

AUSTRALIA 38. 39. 40 .

BURRA JURRA SURF PROGRAMME - BYRON BAY, AUSTRALIA CATHY FREEMAN FOUNDATION - PALM ISLAND, AUSTRALIA FOOTBALL UNITED - AUSTRALIA

EUROPE 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. 62.

LAUREUS METRO SPORTS - BERN, SWITZERLAND LAUREUS STREET SOCCER - SWITZERLAND FIGHT FOR PEACE - LONDON, UK PARA NUESTROS HEROES - BARCELONA, SPAIN GOLF EDUCATIF - FRANCE KICK IM BOXRING - BERLIN, GERMANY KICK ON ICE - BERLIN, GERMANY KICK THE ROPES - BERLIN, GERMANY KICKFORMORE - STUTTGART, GERMANY KIDSWING - MUNICH, GERMANY KIDS FOR FUTURE - COLOGNE, GERMANY KÖRBE FÜR KÖLN - COLOGNE, GERMANY LAUREUS CAVALLO - WINTERHUR-UNTERSEEN, SWITZERLAND LAUREUS GIRLS IN SPORT - LUCERNE, SWITZERLAND LAUREUS GIRLS KICKING - GERMANY LAUREUS MIDNIGHT FUTSAL CUP - THE HAGUE, THE NETHERLANDS LAUREUS SCHNEETIGER - VIENNA, AUSTRIA LAUREUS URBAN STARS BELFAST - BELFAST, UK LAUREUS URBAN STARS BRISTOL - BRISTOL, UK LAUREUS URBAN STARS GLASGOW - LONDON, UK LAUREUS URBAN STARS LONDON - LONDON, UK LAUREUS URBAN STARS MANCHESTER - MANCHESTER, UK

Magazine_SA Edition_MASTER_AWARDS.indd 44-45

LAUREUS SPORT FOR GOOD FOUNDATION

OvER 140 PROJECTS WORLDWIDE IMPROVING THE LIVES OF OVER 1.5 MILLION YOUNG PEOPLE

63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81.

LAUREUS URBAN STARS WEST MIDLANDS - BIRMINGHAM, UK MIDNIGHT BASKETBALL LEAGUE - LONDON, UK MIDNIGHT BASKETBALL - MILAN, ITALY “MIT PFERDEN STARK MACHEN” - ACHBERG, GERMANY MOVE&DO - STUTTGART, GERMANY PASA LA RED - MADRID, SPAIN PEACEPLAYERS INTERNATIONAL - CYPRUS PEACEPLAYERS INTERNATIONAL - NORTHERN IRELAND, UK PROGETTO POLISPORTIVA - MILAN, ITALY PROGETTO POLISPORTIVA NAPOLI - NAPLES, ITALY PROGETTO POLISPORTIVA ROMA - ROME, ITALY PUNCH - PARIS, FRANCE SPECIAL OLYMPICS - RUSSIA JOVENES ATLETAS - SPAIN STREET LEAGUE - LONDON, UK STREET LEAGUE - GLASGOW, UK STREET LEAGUE - LIVERPOOL, UK TENGO UN SUEÑO - SPAIN TRACK ACADEMY - LONDON, UK

LATIN AmERIcA & THE cARIBBEAN 82. 83. 84. 85. 86. 87. 88. 89. 90. 91. 92. 93.

A GANAR - BUENOS AIRES, ARGENTINA BOLA PRA FRENTE, BRAZIL CLUB ATLETICO PLATENSE - LAPRIDA, ARGENTINA CLUB DEPORTIVO BARRACAS - GENERAL LAMADRID, ARGENTINA GOL DE LETRA, BRAZIL LA LIGA LIMAKIDS - LIMA, PERU LUTA PELA PAZ - RIO DE JANEIRO, BRAZIL SPORT FOR LIFE - ROSARIO, SANTA FE, ARGENTINA SPORTS IN UNDERDEVELOPED AREAS - MONTEVIDEO, URUGUAY SPORTS SANS FRONTIERES - PORT AU PRINCE, HAITI UNIÓN Y AMISTAD DE SAN ISIDRO - BUENOS AIRES, ARGENTINA VIRREYES HOCKEY - BUENOS AIRES, ARGENTINA

NORTH AmERIcA 94. 95. 96. 97. 98. 99. 100. 101. 102. 103. 104. 105. 106. 107. 108. 109. 110. 111. 112. 113. 114. 115. 116. 117. 118. 119. 120. 121. 122. 123. 124. 125. 126. 127. 128. 129. 130. 131. 132. 133. 134. 135. 136. 137. 138. 139. 140. 141. 142. 143. 144. 145. 146. 147. 148. 149.

A’S AND ACES - NEW ORLEANS, USA A WORLD FIT FOR KIDS! - LOS ANGELES, USA AFTER-SCHOOL ALL-STARS CHICAGO - CHICAGO, USA AFTER SCHOOL ALL-STARS LA - LOS ANGELES, USA AFTER SCHOOL ALL STARS - MIAMI, USA AMERICA SCORES CHICAGO - CHICAGO, USA AMERICA SCORES LA - LOS ANGELES, USA AMERICA SCORES NEW YORK - NEW YORK CITY, USA AMERICAN YOUTH TABLE TENNIS - NEW YORK CITY, USA ASPHALT GREEN - NEW YORK CITY, USA BEAT THE STREETS - NEW YORK CITY, USA BELFONTE TALCOCY CENTER - MIAMI, USA BEYOND THE BALL - CHICAGO, USA BROTHERHOOD CRUSADE - LOS ANGELES, USA CHICAGO RUN - CHICAGO, USA CHICAGO YOUTH BOXING - CHICAGO, USA CITY SOCCER IN THE COMMUNITY - NEW YORK CITY, USA COMMUNITY WORKS OF LOUISIANA - NEW ORLEANS, USA DADE LACROSSE - MIAMI, USA ELEVATE - NEW ORLEANS, USA ENEIDA M. HARTNER ELEMENTARY SCHOOL - MIAMI, USA FIGHT BACK - NEW YORK CITY, USA FIRSTLINE SCHOOLS - NEW ORLEANS, USA GIRLS IN THE GAME - CHICAGO, USA HARLEM RBI - NEW YORK CITY, USA HOPE FOR MIAMI - MIAMI, USA I CHALLENGE MYSELF - NEW YORK CITY, USA KIDS IN SPORT - LOS ANGELES, USA METROSQUASH - CHICAGO, USA MGR FOUNDATION - CHICAGO, USA MIAMI DADE PARKS AND RECREATION - MIAMI, USA NEAR WEST SIDE CDC - CHICAGO, USA NEW HEIGHTS YOUTH - NEW YORK CITY, USA NEW ORLEANS OUTREACH - NEW ORLEANS, USA NEW ORLEANS RUGBY FOUNDATION - NEW ORLEANS, USA NFL YOUTH EDUCATION TOWN BOYS AND GIRLS CLUB - NEW ORLEANS, USA OUTSIDE THE RING OF CHAMPIONS - MIAMI, USA PLAY SOCCER - LOS ANGELES, USA PLAY RUGBY USA LA - LOS ANGELES, USA PLAY RUGBY USA NEW YORK - NEW YORK CITY, USA POWERPLAY NYC - NEW YORK CITY, USA QUALITY UNITED EDUCATION - MIAMI, USA RENEW - REINVENTING EDUCATION - NEW ORLEANS, USA ROW NEW YORK - NEW YORK CITY, USA SCHOOL OF BASKETBALL - MIAMI, USA SHAKE A LEG MIAMI - MIAMI, USA STREET SOCCER - LOS ANGELES, USA TOUCHING MIAMI WITH LOVE - MIAMI, USA TRIPLE THREAT - CHICAGO, USA UNITED SPORTS YOUTH LEAGUE - NEW YORK CITY, USA UP2US, COACH ACROSS AMERICA - USA URBAN INITIATIVES - CHICAGO, USA URBAN DOVE - NEW YORK CITY, USA WESTBANK WRESTLING - NEW ORLEANS, USA YOUTH RUN NOLA - NEW ORLEANS, USA YLC KICKS - NEW ORLEANS, USA

22/02/2013 09:11


LAUREUS AMBASSADORS 47 46

NATIONAL FOUNDATIONS

LAUREUS

FOUNDATION

DIRECTORY

AMBASSADORS

LAUREUS SPORT FOR GOOD NATIONAL FOUNDATIONS GLOBAL

THE NETHERLANDS

Laureus Sport for Good Foundation

Laureus Foundation The Netherlands

foundation@laureus.com www.laureus.com/foundation

WENDY NAGEL wendy.nagel@laureus.nl www.laureus.nl

ARGENTINA

SOUTH AFRICA

Fundación Laureus Argentina

Laureus Sport for Good Foundation Trust South Africa

ANA LIA SANTARELLI asantarelli@fundacionlaureus.org.ar www.fundacionlaureus.org.ar

PRUDENCE FESTER pfester@ssisa.com www.laureus.co.za

FRANCE

SPAIN

Association Laureus France

Fundación Laureus España

foundation@laureus.com www.laureus.fr

PAULA GARCIA VILLORA paula.garcia@laureus.es www.laureus.es

It is important that the Foundation invests in local communities, particularly the development of young leaders who will guide and inspire the future of those communities and the next generation of young people. EDWIN MOSES CHAIRMAN, LAUREUS SPORT FOR GOOD FOUNDATION

Laureus Ambassadors are a select group of both current and retired sportsmen and women who have achieved sporting greatness or made significant contributions to the sporting community during their careers. They are recognised as role models and icons of success and have volunteered their services to support the work of the Laureus Sport for Good Foundation.

Paul Accola Alpine Skiing, Kurt Aeschbacher TV Personality, Cecil Afika Rugby, Franziska van Almsick Swimming, Natascha Badmann Triathlete, Mansour Bahrami Tennis, Robert Baker Golf, Baschi Pop Singer, Layne Beachley Surfing, Verena Bentele Visually Impaired Skiing, Kenny Beleay Trial Biker, Fredi Bobic Football, Marco Bortolami Rugby, Serge Betsen Rugby, Miki Biasion Motor Racing, Denise Biellmann Figure Skating, Ole Bischof Judo, Stefan Blöcher Hockey, Annabelle Bond Adventurer, Martin Braxenthaler Paralympic Skiing, Schalk Burger Rugby, Jesús Carballo Gymnastics, Adolfo Cambiaso Polo, David Cassani Cycling, Fabian Cancellara Cycling, Jackie Chan Actor / Kung Fu, Almudena Cid Gymnastics, Alex Corretja Tennis, David Coulthard Formula 1, Lawrence Dallaglio Rugby, Deshun Deysel Climbing, Deco Football, Ernst Van Dyk Wheelchair Racing, Desiree Ellis Football, Andrea Dovizioso Motorcycling, Alessandro Fabian Triathlete, Alejandra Garcia Flood Pole Vault, Frank Fredericks Athletics, Jan Frodeno Triathlete, Martin Fuchs Equestrian, Carlos Lima Fuentes Athlete, Danilo Gallinari Basketball, Yvonne van Gennip Speed Skating, Felix Gottwald Skiing, Lara Gut Alpine Skiing, Ruud Gullit Football, Bryan Habana Rugby, Eduardo Heguy Polo, Kelly Holmes Athletics, Pieter

van

den

Hoogenband

Edith

Swimming,

Hunkeler

Wheelchair

Racing,

Jackson

Colin

Athletics,

Butch James Rugby, Ariella Kaeslin Athletics, Elvira Khasyanova Synchornised Swimming, Taig Khris Inline Skating, Christa

Kinshofer

Skiing,

Conny

Kissling

Free

Vitali

Skiing,

Klitschko

Janica Kostelic Skiing, Daria Korobova Synchornised Swimming, Nia

Boxing,

Wladimir

Klitschko

Boxing,

Künzer Women’s Football, Dr. Thomas Ladner

Business Personality, Christoph Langen Bobsleigh, Henri Leconte Tennis, Jens Lehmann Football, Kathrin Lehmann

GERMANY

SWITZERLAND

Football / Ice Hockey, Lennox Lewis Boxing, Tegla Loroupe Long Distance Running, Diana Luna Golf, Michael Lynagh Rugby,

Laureus Sport for Good Foundation Germany

Laureus Foundation Switzerland

Fabrizio Macchi Para Cycling, Filippo Magnini Swimming, Hermann Maier Skiing, Sarah Meier Figure Skating,

STEFANIE MOELLENKAMP stefanie.moellenkamp@laureus.de www.laureus.de

EVELYN FANKHAUSER evelyn.fankhauser@laureus.ch www.laureus.ch

Ferran

Martinez

USA

Fondazione Laureus Italia Onlus

Laureus Sport for Good Foundation USA

SILVANA DE GIOVANNI silvana.degiovanni@fondazionelaureus.it www.laureus.it

MATTHEW GESCHKE matthew.geschke@laureus.com www.laureususa.com

Maurizio

Margaglio

Ice

Baby

Skating,

Jake

Matlala

Boxing,

Juan

Mata

Football,

Matteo Manassero Golf, AP McCoy Horseracing, Barry McGuigan Boxing, Roger Milla Football, Juan de la Cruz Fernández Miranda Rugby, Nicolás Fernández Miranda Rugby, Thomas Muster Tennis, Umberto Pellizzari Free Diving, Alexander Pereira Cultural Adventurer,

ITALY

Basketball,

Personality, Barbara

Manuela Fusar

Poli

Pesko Ice

Snowboarding,

Skating,

Shaun

Santiago

Pollock

Cricket,

Phelan Birgit

Rugby, Prinz

Bertrand

Football,

Lucas

Piccard Radebe

Football, John Robbie Rugby, Todd Rogers Volleyball, Maria Cecilia Rognoni Hockey, Marc Rosset Tennis, Antonio Rossi Canoeing, David de Rothschild Eco Adventurer, Rainer Maria Salzgeber TV Personality (Sports), Edwin van der Sar Football, Juan Ignacio Sánchez Basketball, Ryan Sandes Ultra Trail Runner, Axel Schulz Boxing, Ralf Schumacher Motor Racing, Jochen Schümann Sailing, Nino Schurter Mountain Biking, Gian Simmen Snowboarding, Emma Snowsill Triathlete, Albert Soler Spainish Secretary of State for Sport, Felix Sturm Boxing, Alain Sutter Football, Michael Teuber Paralympic Cycling, Anzhelika

Timanina

Synchornised

Swimming,

Natalie

du

Toit

Swimming,

Alessandro

Troncon

Rugby,

Cynthia

Tshaka TV Presenter, Michael Vaughan Cricket, Esther Vergeer Wheelchair Tennis, Arantxa Sánchez-Vicario Tennis, Andre Villas-Boas Football, Amaya Valdemoro Women’s Basketball, Filippo Volandri Tennis, Courtney Walsh Cricket.

FOR mORE INFORmATION ON ALL LAUREUSSUPPORTED PROjEcTS PLEASE vISIT

www.laureus.com/foundation All photographs provided by Getty Images / Laureus. Unless otherwise credited.

Magazine_SA Edition_MASTER_AWARDS.indd 46-47

22/02/2013 09:11


WITH THANKS The Laureus World Sports Academy wishes to thank the many individuals and organisations who continue to support Laureus and help us fulfil our goals. In particular, the Laureus Academy pays tribute to its Patrons Richemont and Daimler, who founded Laureus and to its Global Partners Mercedes-Benz and IWC Schaffhausen, who provide such unwavering and invaluable support.

BE INSPIRED BE INSPIRING

ALEX ZANARDI, LAUREUS WORLD COMEBACK OF THE YEAR, 2005

Donations to the Laureus Sport for Good Foundation can be made via our website www.laureus.com or cheques can be made out and posted to: Laureus Sport for Good Foundation, 460 Fulham Road, London SW6 1BZ. For general enquiries please e-mail: foundation@laureus.com This is the official magazine of the Laureus Sport for Good Foundation which is supported by its Global Partners Mercedes-Benz and IWC Schaffhausen. The Foundation is a global initiative of Richemont and Daimler. Registered in England and Wales No. 05083331. Registered Charity No. 1111364 Editorial Director: Emma Chesworth emma.chesworth@laureus.com Published by Ratcliffe Fowler Design +44 (0)116 2420200

Magazine_SA Edition_MASTER_AWARDS_NO HP LOGO.indd 48

22/02/2013 09:15


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.