3-Understand --> THE DISSEMINATION PROGRAM

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impacts management method Target

To disseminate the NV technique in the African regions where it is appropriate and needed, Thomas Granier and Seri Youlou have created an innovative program: A ROOF + A SKILL + A MARKET. Its PRINCIPLES are based on the market, It has a TARGET – the clients and builders, and is managed through an efficient METHOD, generating long term sustainable IMPACTS.

Principles

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The dissemination program: a roof + a skill + a market


The dissemination program > 5 PRINCIPLES

In 2000, Thomas Granier and Seri Youlou, created an innovative dissemination program for the NV technique, and an NGO - Association “la Voûte Nubienne” (AVN) to bring this program to the African regions where it is appropriate. The program rests on 5 linked principles

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DISSEMINATION WORKS THROUGH THE MARKET The program “A ROOF + A SKILL + A MARKET” is based on a simple and strong belief: the NV technique will spread quickly only if a real autonomous market is pumpprimed and created: in other words, if people want it, and if local entrepreneurs have the skills to provide it independently.

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TARGET: BUILDERS AND CLIENTS The NV dissemination program is focused on two main activities aimed at two main TARGETS in the field: - promotional campaigns to generate CLIENTS - training programs to generate BUILDERS


impacts management

The entire program is managed by professional experts with a strategic plan and a network of stakeholders.

method

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A professional MANAGEMENT team

Growing, sustainable, long term IMPACTS: At the end of the process, the NV market is sufficiently pump-primed so that the AVN team can withdraw from the dissemination zones: - everybody has autonomous access to a decent house, the housing issue is reversed. - the mission is complete.

« Spreading the VN technique all over the Sahel will reverse the housing situation there, generating profits at the BOP (bottom of the pyramid) through the market generated by the millions of local VN entrepreneurs. » Thomas Granier, co-founder and CEO of the Nubian Vault Association

Target

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In order to generate and develop the market, and ensure sustainable effects, AVN has set up a “dissemination methodology”. It is put in place by skilled dissemination agents, from tvillages to regions and countries in Africa until autonomy.

Principles

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An efficient STRATEGY to pump-prime the market:


The dissemination program > targets

THE NV BUILDERS

Have the skills to deliver the NV technique

Who are they ? > Local subsistence farmers, trained on site as apprentices by other masons. > They sell their know-how locally, paid 100% by their clients. > Are not employed by the Association La VoÝte Nubienne. > Skilled through five progressive levels. > can also build public buildings (schools, community centers, churches, mosques, dispensaries‌) based on the NV technique.

Some specific NV masons collaborate with AVN as consultants, to supervise the master masons on their building sites and training programs, in order to ensure a proper growth of the market.


How to get the skills ?

1 Junior apprentice 2 Senior apprentice 3 NV mason technically able to built a Nubian Vault 4 NV master mason: able to manage a building site 5 NV entrepreneur: able to manage several building sites

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5 LEVELS OF TRAINING

Principles

Drissa Sawadogo, NV master mason ‘As a master mason, I am independent. When I have a client, I select the new apprentices on the building site, I work with them and train them during the construction period. The apprentices work with other master masons during the year, and at the end of the season I decide with the other master masons whether or not to upgrade each apprentice. During the year, AVN sends experienced NV master masons as consultants to accompany us in this process. AVN gives us advice on the validation of the expertise of apprentices and masons, and records the results at each level from year to year.’

Target

method

In order to ensure sustainable impacts, the idea for AVN is not to train the masons directly, but to generate a system through which the know-how can be transferred directly from the master mason to the apprentices ‘on the job’ Thus, apprentices face not only the technical aspect of the training, but also the market realities that they will have to manage later as builders. The role of AVN is to improve and accelerate the training process: for example, AVN selects some NV builders as consultants to supervise and advise the other master masons, and to run more specialist training workshops at the beginning and end of the construction season.

impacts

A training process mostly ON THE JOB


The dissemination program > targets

THE NV CLIENTS

Are aware of the NV technique and want it

Who are they ? Most of them are subsistence farmers. They are courageous and inspired. They live in very fragile economies, where it is not easy to risk adopting a new style of architecture, and to invest more labor than with other building techniques. But in exchange they will benefit long-term from better and healthier houses, and from an economical return on their investment.

4 types of clients : 1 The majority of clients are subsistence farmers and semi-rural families living in a mainly informal economy, providing a significant contribution in unskilled labor to construction of their houses and community buildings. 2 Civil servants, or traders. From the formal economic sector, will generally pay in cash for his or her building. 3 Private clients whose finance comes from abroad 4 Institutional clients (NGO’s, Associations, local authorities...)


To become an NV client, I needed three things:

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HOW I BECAME A CLIENT

In my village, four years ago, there was no builder. A local AVN representative came and told us about this technique. With other clients, we were convinced: there is no more timber, and iron roofing sheets are so expensive‌ this technique seemed very interesting; I decided to build, and some of our sons decided to get trained. My NV house was an example for other clients, and allowed NV builders to be trained locally So now, if I or my fellow co-villagers want another building, we can manage that by ourself without AVN’s support.

Target

3 To get in touch with a builder I can trust.

Principles

2 To be convinced that it is appropriate technically, aesthetically, economically to my needs and means.

method

1 To know about the technique.


The dissemination program > METHOD

THE BASIS OF THE DISSEMINATION METHOD Promotion of the VN Concept

Requests for VN buildings

Requests for training of VN builders

Construction and Training Appearance of VN buildings stimulates local demand

VN builders-entrepreneurs promote the NV technique themselves

The market is the best way to disseminate the NV from a village to a zone, to a region, and to a country. Thus, AVN trains and guides extension agents in its dissemination method: focused on rural areas, NV agents start from a basis of pilot villages, scaling up into pilot zones, and then into entire regions in several countries. Progressively, the market becomes more and more autonomous: in the end, clients and builders get in touch by themselves and AVN can withdraw from the area.


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I send a NV master mason (L5) to start the local market; paid by his clients, the mason builds the first NV houses and trains the first local apprentices on-site. I accompany him, along with my ‘champion’ so that the market develops better.

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Progressively, over 4 to 5 years, the program of awareness raising, construction, and training reaches a self-sustaining level, with the emergence of an autonomous local market; I can then withdraw, leaving the place to locally trained NV masons.

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In an area of 40 km around this pilot village, other villages will experience the same process, thus promoting the emergence of a larger pilot zone.

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At the same time, other NV extension agents are developing nearby pilot zones, extending the program to a regional footing.

With this strategy, my colleagues and I promote the NV solution on a large scale, moving on to new areas as soon as local independent markets have emerged.

management

I accompany my ‘champion’ to meetings to explain the NV technique and attract potential clients and apprentices, thus opening the door to a NV market.

method

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Target

In a pilot village (a main village and its direct satellites), I identify and prepare a local ‘champion’ convinced of the NV technique and influential locally.

Principles

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impacts

Oumar is an AVN dissemination agent, he explains the method:


The dissemination program > METHOD

Scaling up the VN market from regions to countries‌. Progressively, AVN: - creates new regional centers and national teams in the countries where the NV is adapted, - sets up technical partnerships with other NGO’s and development organizations, whose field staff are trained by AVN. Thus creating a network of international dissemination areas.

Technical partnerships for dissemination: In new appropriate regions, if local partners are identified (interested enough in the dissemination method and able to manage it) AVN proposes to them to set up a technical partnership: - the local partner selects somebody from the community, who will be trained by AVN in the method. - the partner-agent will then come back to his/her community and begin to deploy the dissemination method, with a follow-up by AVN teams (dissemination agents and master-builders). This model is ideal, as it benefits from the experience and networks of the local partners, which can take a long time to build up.


‌ and towards autonomy

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As the number and reputation of NV builders increases, the market becomes more and more autonomous.

RenĂŠ, builder, and Issaka, client in the autonomous market of Petit-BalĂŠ, Burkina

Research and development Besides rural market pump-priming for the basic already-validated NV concept, AVN teams are leading several R&D projects to prepare for the future: - architectural and technical studies to adress the specific needs of the growing urban market, - complex buildings to widen the offer to public buildings, technical studies to improve the concept, - financial tools to accelerate the dissemination process.

Target

This is the ultimate goal of AVN.

Principles

Autonomous market: at the end of the process, builders find clients and apprentices on their own account, without support from AVN teams

method

management

The semi-autonomous market: when clients and masons do not need active information campains any more, AVN plays a simple role of linking them together, improving the dynamics of the market.


The dissemination program > MANAGEMENT AVN, a social enterprise

A strong management team 25 staff members (mostly Africans), a board of eight directors, and 30 volunteers. The strength of the team lies in its diversity of cultures, experiences, nationalities, education, gender, history‌

A social entrepreneur recognizes a social problem and uses entrepreneurial principles to organize, create and manage a venture to bring about social change.

AVN is active with eight regional teams in three countries (Burkina Faso, Mali, Senegal) and is preparing programs in three new countries (Benin, Mauritania, and Ghana). Only one challenge:

Thomas Granier is the co-founder and CEO of AVN since 2000 1998.

Housing in Africa Only one motto :

Trust, involvement, ambition


A strict monotoring and evaluation method A CLUSTER OF STAKEHOLDERS

Social investors raise funds used by AVN’s local teams with the help of technical partners to implement specific programs for end-user-beneficiariescontributors ( NGOs and local authorities)

method

Four principal groups of stakeholders are involved in AVN’s strategy of social entrepreneurship, bringing the benefits of employment and better housing to the target populations of independent NV masons and their clients:

management

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External audits and evaluation of social, economic and environmental impacts are planned at least once a year.

Target

A monitoring committee ensures the proper evaluation and communication of the program internally and externally.

Principles

Impact measurement, control and review of objectives and results, the production of interim and annual reports.


The dissemination program > IMPACTS

Generating long term, sustainable impacts ‌ Impacts in 2012, presented by Ismaila and Boubacar, national directors for Mali and Burkina Faso.

By 2016, the program will have generated 3,500 NV, benefiting 30,000 people in almost 1,000 villages in 6 countries. For a cost of 4 milion â‚Ź, it will have contributed â‚Ź4 million equivalent to local economies, with a 30% annual growth and autonomy. In 2025, the objective is that the market is sufficiently pumpprimed in West Africa that the majority of the population has sustainable, autonomous, access to decent housing.

Forecast : number of beneficiaries by 2025


In 2013, 60% of NV clients are subsistence farmers

Principles

Target

method

management

impacts

A better future for millions of families in Africa


The dissemination program > IMPACTS

In 2013, 250 builders trained, a 30% average annual growth rate in the number of vaults built since the start of the program


Principles

Target

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management

impacts

In 2013, almost 2,000 NV built, 35% of NV clients are found directly by NV builders.


The dissemination program > IMPACTS

… an international recognition

« … a remarkable initiative… » Muhammad Yunus – Nobel Peace Prize 2006

« The Nubian Vault is until now the best program in the world in this field » Satprem Maïni, chaire UNESCO for earth architecture

« The leverage effects generated by AVN make it one of the most innovative initiative benefiting the population in the Sahel » Arnaud Mourot, CEO Ashoka France


International distinctions Winner of the Ashoka Changemakers Competition on How to provide affordable housing, 2006

Schwab Foundation African Social Entrepreneur of the Year Award, 2012. Winner, UN-Habitat Dubai International Award, 2013

Donors / Social Investors AVN mobilizes public and private institutions and individuals to cover its costs (around $4 million between 2012 and 2016) AVN considers its financial partners not just as donors, but as social investors, with a return on their investment being, not in cash, but in social, economic, and ecological benefits.

management

Semi-finalist in the Buckminster Fuller Challenge, 2012

method

Winner of a 2011 SEED Award (UNEP, UNDP, UICN)

Target

Laureate of the World Bank Development Marketplace Competition on Adaptation to Climate Change, 2009

Principles

“Outstanding finalist” at the World Habitat Award, 2009

impacts

Tech Awards Laureate, Economic Development, 2007 (as a result AVN figures on the Global Giving websites)



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